PODCAST · business
Online Digital Marketing Today
by Marvin Drobes
The up to date concepts and techniques for growing a business online using digital marketing. Learn what is working and what is not. Digital Online Marketing is a challenge for most businesses today. Confusion surrounds everything from Website design to Social Media to using Email and Text or Instant Messaging. There are literally hundreds of companies and programs promoting solutions to these issues. Our Podcast is designed to help navigate through this jungle so both businesses and marketing agencies can save time and money on their marketing efforts.
Episodes
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Audacious: Human Creativity in the AI Marketing Era
AI can now crank out content at the speed of a caffeinated intern. The catch is that most of it sounds exactly the same. In this podcast episode, we dig into Mark W. Schaefer's book Audacious and its core argument: when artificial intelligence floods the marketplace with fast, generic content…
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How To Get To The Top of Google: The Plain English Guide to SEO
Search is changing faster than ever. If you've noticed your competitors suddenly showing up in AI search results while you're nowhere to be found, you're not imagining it. Welcome to the show, where we talk about SEO, Generative Engine Optimisation (GEO), and how to rank in AI-powered search,...
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Stop Chasing Everyone: The Smallest Viable Market Strategy That's Printing Money For People Who 'Get Ite
Warning: This Episode Will Ruin Generic Marketing For You Forever Forget everything you think you know about "getting your name out there." Seth Godin's This Is Marketing isn't another fluffy business book about branding and social media tactics. It's a complete philosophical shift that'll make…
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From Ignored to Irresistible: How to Write Copy That Makes Customers Chase YOU
Tired of pouring money into marketing that doesn't convert? Here's why your sales copy is probably failing—and the exact fix that'll turn browsers into buyers. Most small-to-medium business owners make the same fatal mistake: they talk about what they DO instead of what their customers GET. You...
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The AI Content Engine Blueprint: Turn Your Brand Into a 24/7 Content Machine
Want to crank out high-retention video content without burning out your team? This episode breaks down the exact system top entrepreneurs are using to build realistic AI avatars, craft viral scripts, and automate their entire video production workflow—without looking cheap or robotic. You'll...
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The Dead-Simple System For Turning Strangers Into Customers (That Actually Works)
Let me cut through the BS for a second. Most entrepreneurs think attracting customers is some mystical skill you're either born with or you're not. Wrong. There's a proven, step-by-step process that turns cold leads into eager buyers. And it's way simpler than you think. Here's the secret nobody...
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Zero Click Marketing: Winning the New Attention Economy
The digital landscape has fundamentally shifted. Research shows that over 50% of Google searches now end without a click to any website. Social platforms increasingly prioritize keeping users on-site rather than directing them elsewhere. For businesses focused solely on driving traffic, this...
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Scientific Advertising Decoded: Turn Your Marketing Into A Money-Making Machine (Not A Guessing Game)
If you're still treating advertising like some kind of creative art project, you're literally throwing money out the window. Here's what's crazy: Over 100 years ago, Claude C. Hopkins figured out the SECRET that most marketers STILL don't get today. Advertising isn't about being clever. It's not...
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Build Your First AI Agent (Even If You've Never Coded Before)
Hey, great news—you don't need a computer science degree to create AI agents that actually do useful stuff for you. In this episode, we break down everything in plain English: what an AI agent really is (hint: it's like having a smart assistant that works 24/7), and the three simple pieces you…
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🚀 STOP Treating Your Google Business Profile Like a "Set It and Forget It" Listing (It's Costing You Customers)
Here's the truth nobody's telling you: Your Google Business Profile isn't just some online listing you fill out once and walk away from. It's a living, breathing growth engine that can expand your local reach and flood your phone with customer calls... ...but ONLY if you treat it right. See, most...
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The Business Marketing Survival Guide
This podcast outlines a comprehensive marketing strategy for social media posts, shifting away from generic holidays toward a month-by-month action plan. Hosts Sarah and Mike identify four critical trends, emphasizing the balanced use of artificial intelligence, the evolution of search engine...
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Recovering a Google Business Profile Suspension 2026-Complete Guide
Reinstating a suspended Google Business Profile requires a methodical, compliance-first approach that prioritizes data accuracy and regulatory alignment. This comprehensive guide walks you through the critical steps necessary to recover a suspended listing, from initial audit procedures to...
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Matt Diamante Answers Questions About Ranking On Page One Easily
In today's podcast I ask Mat Diamante (HeyTony) the questions people ask to help use SEO to rank on page one of Google. If you've ever felt intimidated by SEO or thought it was too complex for the average business owner, this episode will change your perspective completely. I sit down with Matt...
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Capture Local Customers With Google Search Console
Google Search Console is a crucial tool if you are trying to rank your business when people search. EarningCoach Marketing can help you understand using it to help create more visibility online. Schedule an exploratory call and we will walk you through how to get the console setup and the call is...
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The New Rules of Local SEO in the AI Era
Is AI helping or hindering your content when people search for your product or service? This deep dive podcast explains how artificial intelligence is transforming local search by shifting from traditional list-based results to conversational answers through tools like Google Ask Maps. To remain...
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Is a Social Media Manager Worth the Cost?
In today's marketing social media is important for all businesses. It no longer a platform that can be ignored. In the podcast our team explores why it is time to hire a professional social media manager. EarningCoach Marketing is just the right partner if you are a business using Facebook,...
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Winning the AI Overview Game: Mastering the Answer Engine Era
The provided text our podcast team explores is how AI-powered search summaries are drastically reducing traditional website traffic by answering user questions directly on the results page. To combat this "traffic massacre," the author suggests a tactical shift toward placing direct answers at…
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The Real Reason Local Customers Leave Your Website Without Calling
This podcast deep dive looks at a 90-day framework designed to help local businesses transform stagnant website traffic into active customer leads. The text argues that many companies fail because their websites are difficult to navigate, lack prominent contact information, and rely on slow,...
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Mastering Google Ask Maps and Local SEO
This deep dive podcast explores the emerging business opportunity of optimizing small businesses for Google's "Ask Maps" feature and other AI-driven search engines. The author highlights how entrepreneurs can alleviate "AI guilt" in business owners by offering services that improve their…
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Strategic Communication in the AI Era with Beltway Media's Joshua Altman
Guest: Joshua Altman, Founder of Beltway Media In this special episode, host Marvin Drobes sits down with Joshua Altman, an experienced storyteller and strategist with over two decades of experience in communications and branding. Joshua leads Beltway Media, a bold DC-based communications firm…
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The Fanatical Prospecting Playbook: Filling the Revenue Pipeline
There are few one-size-fits-all solutions in sales. Context matters. Complex sales are different from one-call closes. B2B is different than B2C. Prospects, territories, products, industries, companies, and sales processes are all different. There is little black and white in the sales…
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From Tactics to Systems: Scaling a Digital Marketing Agency
The premier guide to digital marketing that works, and a solid framework for success The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer. Based on the industry's leading certification from the...
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Stop Waiting, Start Winning: The Power of Ruthless Execution
The $200 Million Email Formula That Gets People to Open and Buy (Even If You Hate Writing) What if you could make more from every person on your email list? What if you could send quick, simple messages that make people want to open, read, and buy—without sounding like a desperate weirdo or...
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Pinned for Profit: Pinterest as a Strategic Business Tool
This podcast deep dive discussion from The Growth Stack, where hosts Maya and Derek analyze Karen Leland’s book regarding Pinterest for business. The conversation highlights the platform’s potential for generating high-intent web traffic and discovering new market segments through visual data. By...
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They Ask, You Answer: by Marcus Sheridan
This podcast outlines a strategic business framework called They Ask, You Answer, specifically tailored for the home services industry. The core philosophy encourages business owners to earn homeowner trust by becoming the most transparent and helpful teachers in their local markets. By...
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Mastering YouTube Hooks to Maximize Audience Retention
These sources provide a comprehensive framework for maximizing audience retention on YouTube by balancing compelling storytelling with strategic video editing. This deep dive podcast emphasizes the "make or break" importance of the first 30 seconds, suggesting that creators use human connections,...
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Pinterest. It Is More Than You Thought!
Are you currently using Pinterest as part of your social media strategy? I would bet your not and it's probably because you thought Pinterest is all about images and videos, right? On this recorded podcast I interviewed Julia Bocchese an expert specializing in Pinterest and SEO. We covered…
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The 22 Immutable Laws of Marketing
This deep dive episode summarizes a foundational marketing guide by Al Ries and Jack Trout that outlines twenty-two essential principles for business success. These rules emphasize that psychological positioning is more critical than product quality, as brands must strive to be first in the...
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Answer Always Voice AI: Capturing Every Lead
If you are a company that services Home Owners and are missing calls when out in the field, on another call or after hours, you probable realize you are losing potential revenue. You no longer have to lose your edge! EarningCoach Marketing created the "Answer Always Receptionist" to solve this...
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More Views For Your Youtube Videos
Skyrocket Your Views On YouTube This podcast deep dive provides a comprehensive strategic framework for maximizing video performance on YouTube by focusing on pre-upload optimization. The info emphasizes that content success is determined before the "publish" button is pressed, requiring creators...
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Attract Wealthy Clients By Charging More-Dan Kennedy's B. S. Marketing to the Affluent
In this episode, we break down the core ideas from Dan Kennedy’s classic, "No B.S. Marketing to the Affluent", and translate them into a practical roadmap for building a high-profit, affluent-focused business in 2026. You’ll learn why relying on the shrinking, price-sensitive middle class is...
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Make Competition Irrelevant With Blue Ocean Strategy
Listen Up: This Podcast Could Make Your Competition Completely Irrelevant Here's What You Need To Know... You're about to discover something that flips everything you thought you knew about business on its head. See, most people are out there fighting tooth and nail in what Chan Kim and Renée...
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Dan Kennedy's-No B.S. Marketing, Book Review
This podcast deep dive examines the enduring impact of Dan Kennedy’s marketing principles within the modern digital landscape. The dialogue emphasizes shifting focus away from vanity metrics like social media followers toward measurable sales and high-value customer acquisition. Key strategies...
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Seth Godin's-This Is Marketing Book Review
Look, I get it. You're running ads. Posting on social media. Maybe you've got a nice logo on your truck. And you're wondering why it's not working the way it should. Here's the thing nobody tells you: Marketing isn't advertising. It's the promise you make—and whether you actually keep it. This...
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Jim Rohn's "The Season's Of Life"-Book Review
In this podcast, we break down a powerful business framework inspired by Jim Rohn’s The Seasons of Life, revealing how every company moves through four natural seasons: Winter, Spring, Summer, and Fall. Each season comes with its own challenges, opportunities, and rules for winning. You’ll…
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Stop Emailing Your Prospects (Do This Instead For 5X Better Response Rates)
If you've noticed your email open rates declining, you're not alone. The average email campaign now sees open rates around 20%, while text messages consistently achieve 98% open rates and 36% click-through rates. That's a significant difference—and it's why more coaches, consultants, and course...
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AI Predicts What Keeps Viewers Watching
AI-ify Your Business Without Losing Your Soul: The Human-First Automation Playbook Look, I'm going to be straight with you. You didn't start your business to become a content-creating, email-writing, social-media-posting MACHINE. You started it because you had a vision. A message that mattered. A...
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The AI-Driven Content Revolution
**How To Use AI To Create Better Content (Simple Guide That Actually Works)** Okay, here's the deal... Creating content that people actually want to read is hard. Most people just guess what their audience wants. They write stuff, post it, and hope someone cares. Spoiler alert: That doesn't work....
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Hook to Booked - Transform Cold Leads Into Paying Clients in 60 Seconds
Lead Generation Problem Costing Service Businesses Thousands Every Month Are you drowning in leads but starving for clients? You're not alone. Most service-based businesses struggle with the same frustrating problem: plenty of inquiries, but terrible conversion rates. The truth is, **lead...
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How To Use SMS Marketing To 10X Your Coaching Sales (While Everyone Else Drowns In Email)
This podcast answers a question most marketers fail to ask...Is SMS a viable way to connect to your potential clients Look, I'm going to be straight with you... If you're still relying on email alone to sell your coaching, consulting, or courses, you're leaving a FORTUNE on the table. Here's why:...
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StoryBrand 2.0 Framework for Online Business Growth
This podcast outlines a comprehensive structure derived from the StoryBrand 2.0 framework written by Donald Miller is specifically designed to help entrepreneurs clarify their marketing messages. The curriculum is divided into twelve episodes that guide business owners to stop acting as the hero...
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5 AI Tools That'll Grow Your Business This Week
This deep dive Online Digital Marketing Today podcast serves as a practical guide for business owners to integrate artificial intelligence into their marketing strategies within a single week. The podcast team identifies five specific areas where automation can drive immediate profit, including...
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Chet Holmes’s Book Review: The Ultimate Sales Machine
Chet Holmes’s book, The Ultimate Sales Machine, provides a comprehensive blueprint for business growth centered on the principle of pigheaded discipline. The text outlines how organizations can achieve mastery by refining a few core competencies, such as rigorous time management, constant staff...
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Fanatical Prospecting: Review of Jeff Blount's Book
This deep dive podcast consists of detailed summaries and review scripts for Jeb Blount's book, Fanatical Prospecting, which serves as a playbook for sales professionals. The central argument is that consistent, daily prospecting is the most critical activity in sales, far surpassing closing…
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AI and Customer Relationship
This Deep Dive Podcast reviews the book, "The New Science of Customer Relationships: Delivering the One-to-One Promise With AI." The framework for leveraging AI to build more profitable and personalized customer relationships. It focuses on helping marketers, sales leaders, and technology...
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Dean Bokhari's Deep Work Course Overview
Dean Bokhari’s Deep Work course is structured to deliver actionable, interactive exercises and practical tools across each module, targeting specific skills and productivity habits. While each module is designed to progressively build deep work capabilities, here are the typical features and…
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Rewriting the Social Playbook: Authenticity in Brand Strategy
The sources provide an extensive overview and actionable strategies derived from Marketing Brew’s ebook, "Rewriting the Social Playbook." Listen in as our podcast hosts review the core message that emphasizes that brands must shift away from rigid, metrics-driven rules toward authenticity,...
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'Call The Damn Leads' by Drewbie Wilson-A Playbook For Closing High Ticket Services
"Listen up, 'Call The Damn Leads' by Drewbie Wilson isn't just another sales book; it's a playbook for high-ticket closers. Drewbie, known for dominating the high-ticket sales scene, especially in coaching, lays it all out. This guy knows his stuff, and he's not holding back in this book. He gets...
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Mastering Virtual Selling and Digital Prospecting
In this Depp Dive episode of Online Digital Marketing Today our podcasters make an extensive overview of Jeb Blount's book, Virtual Selling, a guide that redefines modern sales and marketing by prioritizing digital communication and video technology. The core message across the texts emphasizes...
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Search Engine Optimization (SEO) Starter Guide
Today's Deep dive podcast provides an overview of Search Engine Optimization (SEO), detailing how Google's automated crawlers discover content primarily through links from other websites. The podcast establishes that the most critical strategies for improving a site’s search presence fall into…
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ABOUT THIS SHOW
The up to date concepts and techniques for growing a business online using digital marketing. Learn what is working and what is not.
Digital Online Marketing is a challenge for most businesses today. Confusion surrounds everything from Website design to Social Media to using Email and Text or Instant Messaging. There are literally hundreds of companies and programs promoting solutions to these issues. Our Podcast is designed to help navigate through this jungle so both businesses and marketing agencies can save time and money on their marketing efforts.
HOSTED BY
Marvin Drobes
CATEGORIES
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Frequently Asked Questions
How many episodes does Online Digital Marketing Today have?
Online Digital Marketing Today currently has 146 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Online Digital Marketing Today about?
The up to date concepts and techniques for growing a business online using digital marketing. Learn what is working and what is not. Digital Online Marketing is a challenge for most businesses today. Confusion surrounds everything from Website design to Social Media to using Email and Text or...
How often does Online Digital Marketing Today release new episodes?
Online Digital Marketing Today publishes regularly with 146 episodes available. Check the episode list for the typical release schedule.
Where can I listen to Online Digital Marketing Today?
You can listen to Online Digital Marketing Today on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Online Digital Marketing Today?
Online Digital Marketing Today is created and hosted by Marvin Drobes.
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