Outside Sales Talk

Brent Adamson and Karl Schmidt are co-authors of “The Framemaking Sale: Sell More by Boosting Customer Confidence”, a groundbreaking guide to boosting customer confidence in complex B2B sales. Renowned business strategists and researchers, known for shaping modern sales thinking through data-driven insights and practical frameworks. Former CEB and Gartner leaders who have advised Fortune 500 teams on commercial strategy, buyer enablement, and decision confidence.   In today’s episode, Brent and Karl discuss practices in their new book “The Framemaking Sale”.   Here are some of the topics covered in this episode: Competing with the status quo How to build decision confidence Shortening the time to make a decision Areas that undermine buyers confidence More From the Guest The Framemaking Sale Book - https://www.theframemakingsale.com/   Brent Adamson’s LinkedIn - https://www.linkedin.com/in/brentadamson/   Karl Schmidt's LinkedIn - https://www.linkedin.com/in/karl-schmidt-q/ Check out Brent & Karl on YouTube - https://www.youtube.com/channel/UCviPYtD5xb6q3AE_MXtF2PA  Start Selling More Today with Badger Maps - Your app for the field   Get a free trial at: https://www.badgermapping.com/     If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Janice B. Gordon is ‘The Customer Growth Expert’ author of Business Evolution: Creating Growth in a Rapidly Changing World and co-author of Heels to Deals: How Women are Dominating Business to Business Sales. Janice is an engaging speaker, facilitator, and presenter who specializes in keynotes that help deliver customer excellence that increases sales. Janice also hosts the popular Scale Your Sales Podcast   In today’s episode, Janice shares tactics to grow your sales.   Here are some of the topics covered in this episode:   How retention can help Ways to build your relationship with customers How to deal with customer hesitation The impact of customer-centric language More From the Guest   Janice B. Gordon - LinkedIn - https://www.linkedin.com/in/janice-b-gordon?originalSubdomain=uk   Scale Your Sales Podcast - https://scaleyoursales.co.uk/podcast/  Connect with Janice - https://scaleyoursales.co.uk - Let Janice know you heard her on the Outside Sales Talk Podcast Start Selling More Today with Badger Maps - Your app for the field   Get a free trial at: https://www.badgermapping.com/   If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Lee Salz is a globally recognized Sales Differentiation® strategist and author of The First Meeting Differentiator, part of his bestselling Sales Differentiation® series. He is a sales contrarian who challenges old-school selling and helps organizations win more deals at the prices they want®. Lee is an award-winning speaker, named 2022 Speaker of the Year by the Institute for Sales Excellence and ranked #6 Top Sales Thought Leader by Global Gurus for 2025.   In today’s episode, Lee Salz shares how to turn first sales meetings into powerful, client-focused conversations that set you apart Here are some of the topics covered in this episode: Why “discovery” calls should be “consultations” How to create a “target client profile” instead of an “ideal client profile” Which questions to ask to move a deal forward How to use emotion to drive action Using “Consultation Cliffhangers” to secure your next meeting More From the Guest Download 10 ways to provide meaningful value - www.MeaningfulValue.com Book website - www.FirstMeetingBook.com Lee’s website - www.SalesArchitects.com Lee’s on all the social platforms - Check him out on Tiktok @theleesalz Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Stephen is the CEO of ConveYour.com. For the last 10 years, he has been helping companies like LGCY Power, Vivint, CUTCO; recruit, onboard, train, and retain more reps. Stephen has 22 years of experience in direct sales - recruiting, onboarding, training and rep retention. His platform ConveYour helps with all the back office and administrative items needed to grow a D2D team.   In today’s episode, we’ll be covering how to have better engagement with reps during sales trainings.   Here are some of the topics covered in this episode:   The importance of “why” and the “what’s in it for them” Lowball questions and hardball questions How to build “learner trust” Gamification in training Ways to include feedback in training More From the Guest   Stephen’s Website - https://conveyour.com/ - Get your free guide by clicking “See Demo”     Join our virtual event - The Conversation is Broken. A forum for outside sales leaders on Tuesday, October 21, 9am - 1pm PDT Register here: https://www.eventbrite.com/e/the-conversation-is-broken-a-forum-for-outside-sales-leaders-tickets-1597729133849?aff=oddtdtcreator    Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Bill is the founder of Kaleidico and Bill Rice Strategy Group. He helps companies develop effective lead-generation strategies and optimize their sales operations. Bill’s expertise spans from the early days of pre-Google and Facebook to modern AI-driven solutions.   In this episode, we’ll be discussing how you can use AI and automation in sales.   Here are some of the topics covered in this episode: Experimenting with AI tools Ways to use predictive AI How to save time with AI tools Following up with AI tools How using AI tools will help you stand out in sales More From the Guest Keep up on AI trends - https://www.myexecutivebrief.com/  - get his newsletter Bill’s Website - https://billricestrategy.com/  LinkedIn - https://www.linkedin.com/in/billrice/  Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/      If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Andrew is a top-performing adtech sales professional with a passion for helping customers. Over the past eight years, he’s sold $250MM in services and software, becoming the top-grossing rep at two digital media companies. Andrew’s first sales book, “Top Sales Producer: How To Crush Your Sales Quota” is releasing June 2025. He’ll be sharing his proven 10-step sales method, designed to help new salespeople ramp up quickly and experienced reps close more profitable deals faster.    In this episode, Andrew shares tips to become a top salesperson.   Here are some of the topics covered in this episode:   The #1 rule of prospecting How and when to reach out Setting the right expectations Time management tips Talking with the best stakeholders   More From the Guest   Get Andrew’s Book: https://www.amazon.com/dp/B0F3QQL9KF  Download his free cold outreach strategy to secure meetings at: https://andrewbarbuto.com/outreach  Get meeting hacks and the script to secure next steps in meetings within 5 minutes at: https://andrewbarbuto.com/resources  Connect with Andrew on LinkedIn: https://www.linkedin.com/in/andrewbarbuto/  Subscribe to Andrew’s Youtube channel for weekly B2B Sales tips: https://www.youtube.com/@AndrewBarbuto  Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/        If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Brandon has over 20 years of experience in SMB, Mid-Market, and Enterprise sales. In 2018 he became a strategic SAAS seller, selling over $50 million in new business for an AI company to some of the world's leading brands. In 2022 he retired from the corporate world to focus on content creation that can help salespeople take an integrated approach to work and life, enabling them to thrive in a more holistic manner.   In this episode, Brandon shares tips to take care of your health and do even better in sales.    Here are some of the topics covered in this episode:   Why growth isn’t just quota attainment The 4 S’s to track success How to optimize your sleep for sales Tools that can help improve your health Habits to embrace for sales and work life balance   More From the Guest   Brandon’s LinkedIn - https://www.linkedin.com/in/brandonfluharty/ Brandon’s Website - https://www.brandonfluharty.com/ - check out his tracking template  Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/      If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Doug C. Brown is the CEO of CEO Sales Strategies and a leading expert in sales revenue and profit growth. He is also the creator of the Top 1% Academy, where he teaches individuals and companies how to think, act, and achieve sales success like the top 1% earners. Through his expertise, Doug empowers others to reach new heights in their sales career growth.   In this episode, Doug shares strategies and insights to reach the top of the sales industry.   Here are some of the topics covered in this episode:   How to join the top 1% of sales professionals Automating your sales processes for efficiency Leveraging a strategic plan for consistent success How to get more referrals to boost your sales pipeline Why strong relationships lead to long-term success   More From the Guest   E-book - The Nonstop 1% Earners  https://resources.ceosalesstrategies.com/op/signup-art-and-science/    Email Doug - [email protected]    LinkedIn - https://www.linkedin.com/in/dougbrown123/    Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Donald is a seasoned sales professional, speaker, and trainer, who’s on a mission to evangelize effective selling methods and to inspire sellers at all levels to DO BIG THINGS! He’s earned recognition from Salesforce as a Top Sales Influencer for two consecutive years (‘22 and ‘23). He’s the accomplished author of works like “Sell It Like A Mango - A New Seller’s Guide To Closing More Deals”. Donald also hosts "The Sales Evangelist" podcast and is a trusted voice in the sales community.   In this episode, Donald shares how salespeople can get ahead with a great outbound strategy.   Here are some of the topics covered in this episode:   Outbound is changing as our preferences change How to catch your buyers attention Ways to personalize your outbound  Different outbound tools to increase your success rate Which outbound metrics matter   More From the Guest   Check out his podcast - https://thesalesevangelist.com/     Get more sales tips, check out Donald's mastermind - https://thesalesevangelist/mastermind.com/   Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast       Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/      If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Anna is a Certified Holistic Health Coach, dancer, and dance teacher who is passionate about all things health, wellness, and movement. She has years of experience working with field salespeople, and she offers personalized 1:1 Health Coaching Programs to help salespeople and business leaders reconnect with their own inner wisdom and achieve their goals while finding more balance and freedom in their lives.   In this episode, Anna and Steve discuss how optimal health and optimal sales performance work hand in hand.    Here are some of the topics covered in this episode:    The importance of holistic health  The mind-body connection & its impact on performance Simple yet effective movements & exercises for field salespeople Identifying the “why” as a driver to healthy habits    More From the Guest Website: annabolender.com Email: [email protected] Instagram: @annaalwxbee Let her know your biggest challenges and goals - she is happy to share tools and practices to help kick start your journey to optimal health. Book a free connection call (via website) to get to know each other and see if her 1:1 Health Coaching Program for sales professionals and executives is the right fit for you! Listen to more episodes of the Outside Sales Talk here and watch the video here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Drew is the Co-Founder and CEO of Connect the Dots, a company that helps map professional relationships in order to find the strongest connections possible. He previously played an important role in the rise of Salesforce, helping them grow from $0 to over $1B in revenue, as employee #36. During that time, he was both the #1 sales manager (globally), and the #1 account executive (globally).   In this episode, Drew and Steve discuss how to leverage networking to secure big deals.   Here are some of the topics covered in this episode:   Why you should always be networking How to effectively approach networking Ways to leverage your relationships How to find the right people to connect with The importance of in-person connection   More From the Guest   Connect The Dots Website - https://www.ctd.ai/   Email - [email protected]  Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Tim J.M. Rohrer is an award-winning sales director with over 25 years of experience in sales and sales management. He dedicates himself to coaching and mentoring salespeople and sales leaders, as well as consulting and providing training to sales organizations. Tim is also the author of the book "Sales Lessons of the World’s Greatest Mentor: Secrets of a Sales Winner That Will Help You Become Wildly Successful in Sales."   In this episode, we delve into the importance of finding a good mentor in achieving success in sales.   Here are some of the topics covered in this episode:   How finding a good mentor can help salespeople reach their goals Criteria for selecting a mentor who's a good fit The positive impact of mentors on career growth The role of goal setting in mentorship Leveraging online tools and networks to find mentors   More From the Guest   Tim’s LinkedIn: https://www.linkedin.com/in/timjmrohrer/   Tim’s Website - https://timjmrohrer.com/   Tim’s Book: https://www.amazon.com/Sales-Lessons-Worlds-Greatest-Mentor/dp/B0BRLT4HMY   Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Roger Martin is the Co-Founder and CEO of RockBox Fitness and beam® Light Sauna, as well as an accomplished entrepreneur with a 30-year career in sales and marketing. Roger also shares insights on wellness and health through his ThriveMore platform and podcast. Roger's latest book, "An Insider's Guide to Business," is a practical roadmap filled with real-world examples and relatable stories and is available on Amazon now. With a wealth of experience in sales, marketing, and C-level leadership, Roger brings a unique perspective to the table.   In this episode, we explore the nuances of active listening and effective communication.   Here are some of the topics covered in this episode: The art of active listening and uncovering true customer needs Techniques for enhancing communication through silence, pauses, and tonality The role of body language in building rapport with prospects Strategies for maintaining focus during sales conversations Exploring the concept of "say less and sell more" Leveraging active listening to convert prospects and drive successful outcomes   More From the Guest   Roger's Book: An Insider's Guide To Business: Secrets From An Entrepreneur's Playbook https://www.amazon.com/INSIDERS-GUIDE-BUSINESS-ENTREPRENEURS-PLAYBOOK/dp/B0CR7P8Z6R    Linkedin: https://www.linkedin.com/in/realrogermartin   Social: @realrogermartin Listen to more episodes of the Outside Sales Talk here and watch the video here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/        If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Mark Raffan is an author, the Founder & CEO of Negotiations Ninja, and the host of the Negotiations Ninja Podcast. Mark brings a wealth of experience to the table and is recognized as a global expert in negotiation, persuasion, and conflict resolution. As the dynamic force behind a globally acclaimed consulting and training agency, he empowers leaders, tech companies, and procurement teams worldwide. He has five published books, including the acclaimed "9 Secrets to Win Deals and Influence Stakeholders”, which is available on Amazon now. Discover how you can transform your sales approach and drive greater business success.   In this episode, Mark delves into the art and science of negotiation.   Here are some of the topics covered in this episode: The importance of adopting diverse negotiation methodologies The pitfalls of the "win-win" mentality in negotiations Strategies for salespeople to avoid giving away too much in negotiations Knowing the "walk away line" and its value in negotiations The impact of timing on negotiations   More From the Guest Subscribe to the Negotiations Ninja’s Podcast - https://podcasts.apple.com/us/podcast/negotiations-ninja-podcast/id1300435924    Mark’s Website - https://negotiations.ninja/    Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/      If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Juliet Funt is a globally renowned keynote speaker and founder of the efficiency training firm, Juliet Funt Group. She has brought her powerful concepts to renowned companies such as Spotify, National Geographic, Nike, Sephora, and ESPN. Juliet is also the author of the bestselling book A Minute to Think: Reclaim Creativity, Conquer Busyness, and Do Your Best Work which was nominated for the Next Big Idea Club.   In this episode, Juliet and Steve discuss how to give the best virtual presentations.   Here are some of the topics covered in this episode: How salespeople can make an instant impression in the virtual world Why choosing the right words can make your sales presentation more effective How learning specific vocal techniques can allow salespeople to engage, impress, and sound more interesting The biggest mistakes salespeople make when presenting virtually   More From the Guest   Juliet’s Website: https://www.julietfunt.com/vps/    Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Jon Levy is a behavioral scientist and New York Times Bestselling author. His expertise lies in understanding the intricacies of trust, belonging, and influence, and his work has left a lasting impact on Fortune 500 brands like Microsoft, Google, AB-InBev, and Samsung. Jon is renowned for his creation of The Influencers Dinner, a clandestine dining experience that brings together luminaries from various fields, fostering deep connections and meaningful interactions. His latest book, "You're Invited: The Art and Science of Connection, Trust, and Belonging," delves into the essence of human connection and belonging, offering invaluable insights for anyone seeking to forge genuine relationships. In this episode, we dive into the world of trust, human connection, and influence.   Here are some of the topics covered in this episode: The concept of inattentional blindness and its implications for salespeople The significance of trust in sales, emphasizing honesty, competence, and benevolence The power of community and belonging in fostering customer loyalty and support Leveraging the Ikea effect to deepen customer engagement The importance of designing a sales journey with the end result in mind   More From the Guest   Linkedin: https://www.linkedin.com/in/jonlevytlb/    Website: https://www.jonlevy.com/     Instagram & Twitter - @jonlevytlb   Jon's Book: https://www.amazon.com/Youre-Invited-Science-Cultivating-Influence/dp/0063030977     Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast       Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/      If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

John Barrows is a sales trainer and the founder of JBarrows Sales Training, which provides sales training and consulting services to companies and individuals worldwide.   He has been named one of LinkedIn's Top Sales Voices and is a contributor to Forbes, Inc., and Salesforce. John is also the host of the "Make It Happen Mondays" podcast, where he shares insights and advice on sales and business development.    In this episode, John and Steve discuss techniques to crush every stage of the sales process.   Here are some of the topics covered in this episode: Resetting your ideal customer profile in market shifts How to make the most out of cold calls and the information you receive How to go beyond personalization and show customers what’s relevant to them Being proactive against objections and how to handle them Getting your customers to the decision making stage   More From the Guest   Website: https://www.jbarrows.com/    Social: @Johnmbarrows - Get quick selling tips on his Instagram   Linkedin: https://www.linkedin.com/in/johnbarrows/      Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Ryan Staley is the Founder and CEO of Whale Boss, a cutting edge consultancy designed around providing fast results. Ryan helps B2B Sales Leaders & Sales Professionals capitalize on the AI revolution to earn more and work less. Ryan is also the host of The Scale Up Show podcast and he’s one of the top voices in AI.    In this episode, Ryan shares how sales teams can grow faster and bring in more revenue with AI. Here are some of the topics covered in this episode: The tangible benefits of AI tools How to save time with AI Using AI for common and simple sales tasks AI tools to get started with How to add AI tools into your daily habits   More From the Guest   Ryan’s Websites:  https://www.aiforrevenue.com/sale-ai-accelerator-home https://ryanstaley.io/    The Scale Up Show Podcast: https://ryanstaley.io/podcast/  Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Michael is the CEO and Co-Founder of Callypso, a company that helps account managers generate more revenue through up-selling and cross-selling. Before Callypso, Michael worked for over two years as the Director of Revenue Performance at Chili Piper.    In this episode, Michael and Steve will be discussing the topic of Sales Expansion.   Here are some of the topics covered in this episode: How to figure out your ideal customer and qualify prospects Performing a win/loss analysis to understand the reasons why you win or lose deals Why it is important to continuously provide value to your customers How to split your workforce into account management and customer success teams   More From the Guest   Linkedin: https://www.linkedin.com/in/michaeltuso/    Website: https://www.callypso.co/      Listen to more episodes of the Outside Sales Talk here and watch the video here! https://www.badgermapping.com/podcast       Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/      If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Tyler Carlson is the Co-Founder of Resquared, a platform that streamlines the prospecting process through powerful automation. He has a long history in tech startups and most recently led a pro-tech startup to over 7 figures in SaaS revenue. Tyler’s focus is the entire customer journey, from getting in the door, closing the deal, and setting customers up for success. In this episode, Tyler and Steve will be discussing the topic of AI-powered email campaigns.   Here are some of the topics covered in this episode: How salespeople can use AI to be more efficient with their time Using AI to help make each of your emails unique and avoid email blasting Why you should use AI email tools to help nurture your relationship with prospects until they’re ready to buy What AI tools you can use to personalize your approach and further stand out with prospects   More From the Guest   Website: https://www.re2.ai/    Linkedin: https://www.linkedin.com/in/tylerwcarlson/    Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Paul Cherry is the founder of Performance Based Results, which provides companies with customized sales workshops, coaching, and leadership programs. He has worked with more than 1,200 organizations, including 175 of the Fortune 500. His top-rated bestseller, Questions That Sell: The Powerful Process for Discovering What Your Customer Really Wants is one of BookAuthority’s “100 Best Sales Books of All Time”   In this episode, Larry and Steve will be discussing the importance of asking the right questions during the sales process.   Here are some of the topics covered in this episode: How to gain control as a Salesperson Why you should always have a purpose when visiting a prospect Why salespeople should focus on the past and future, not the present Lock-on and Expansion questions More From the Guest   Linkedin: https://www.linkedin.com/in/paulcherry1    Website: https://pbresults.com/      Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast       Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Larry Kendall has been a leader of the real estate industry for 45 years. He is a founding partner of The Group, Inc. which has regularly been nationally recognized as one of the best run and most productive real estate companies in the United States. Larry is a co-creator of the Ninja Selling System, used by more than 100,000 real estate and other sales professionals worldwide. His book, Ninja Selling: Subtle Skills. Big Results. was an Amazon best seller and number one new release in its first week. It received the Axiom Business Book Awards Gold Medal as the best new sales book for 2018.   In this episode, Larry and Steve will be discussing some of the core principles from his book.   Here are some of the topics covered in this episode: Why Ninja Selling is all about balancing high income with a quality life The difference between the finite and the infinite game How salespeople can implement the Ninja Nine into their work life Why FORD questions are crucial when building relationships   More From the Guest Linkedin: https://www.linkedin.com/in/larry-kendall-1078b61/  Website: https://you.ninjaselling.com/    Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/  

Mickeli is the CEO of Bedore Business Group, a business growth advisory and M&A brokerage that helps salespeople achieve rapid revenue growth via timeless marketing, sales & exit strategies. He is also the Co-Founder of Closers Media, which offers courses & content to help salespeople close more revenue and achieve growth.  Some of his previous experience includes leading sales organizations such as IBM, Oracle, and Verizon.   In this episode, Mickeli and Steve will discuss the topic of Sales Growth.   Here are some of the topics covered in this episode: Why it’s important to adapt to market shifts How relationships help you get an inside view of a company to move the sale forward Understanding key metrics to move towards in order to have clear goals Why there isn’t a one-size-fits-all sales methodology   More From the Guest Linkedin: https://www.linkedin.com/in/mickelibedore/  Website: https://www.closersmedia.com/        Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Larry is the founder and CEO of Larry Long Jr LLC, which focuses on sales motivation, training & coaching. He’s the host of the ‘Midweek Midday Motivational Minute series on Youtube and has been coaching sales organizations for 16+ years. Larry’s also the co-author of the book Colour Outside the Lines: Stories of Extraordinary Leadership. His new book, JOLT!: Get Zapped into Intentionality: Rediscover and Believe in Your Inner Greatness was just released in 2022.   In this episode, we’ll be exploring with Larry some of the themes from his latest book, JOLT!: Get Zapped into Intentionality.   Here are some of the topics covered in this episode: How to be intentional with your mindset Why failure can be a positive thing The impact of focusing on what you can control  Ways to implement a work-back plan   More From the Guest   Linkedin: https://www.linkedin.com/in/longjr7/    Website: https://larrylongjr.com/    Instagram - https://www.instagram.com/longjr7/     Twitter - https://twitter.com/larrylongjr   Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast       Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

David Newman is a highly successful speaker, consultant, and author with over 25 years of experience. He is a Certified Speaking Professional and member of the NSA Million Dollar Speakers Group, specializing in helping consultants and business coaches increase their revenues by 50%-500% in under 15 months. David has worked with 44 of the Fortune 500 companies and has authored two highly successful books, "Do It! Marketing" and "Do It! Speaking”.   In this episode, David discusses the topic of attracting clients and closing bigger deals which is the focus of his newest book “Do It! Selling”.   Here are some of the topics covered in this episode: Common mistakes made by professional services sellers Strategies for making selling easier and increasing sales Approaching sales conversations to understand a prospect’s needs  Targeting the right prospects for increased sales Techniques for gaining commitment and closing deals More From the Guest   Companion tools and downloads for the book: www.doitselling.com   Free PDF manifesto for sales pros: www.doitmarketing.com/manifesto   Listen to The Selling Show podcast: www.thesellingshow.com      Linkedin: https://www.linkedin.com/in/davidjnewman/ Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast       Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/      If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Natasha is an entrepreneurial-based sales coach, speaker, and the creator of the Heart Not Hustle sales system. She established her own firm after working for a Fortune 500 company for over 16 years. She helps companies & entrepreneurs master their authentic sales process, achieve meaningful success and maximize their sales wins.   In this episode, we’ll be exploring with Natasha some of the themes from her Heart Not Hustle Sales Process.   Here are some of the topics covered in this episode: Natasha discusses the four components of a successful sales process How to rid yourself of fear through mindset and confidence How to figure out what your prospects truly need and why they need it Ways to Humanize the sales experience   More From the Guest Natasha has created 2 special offers for our podcast audience: *Free Gift: Head to http://natashahemmingway.com/freebie  to receive FREE access to the first set of Module 1 "Mindset Reset on Sales" of Hello Clients, Hello Cash®️Sales Course *Discount Offer: an exclusive $200 off Hello Clients, Hello Cash®️Sales Course at this link: http://natashahemmingway.com/outsidesales  *Discount Offer Code: OUTSIDESALES for $200 OFF on Hello Clients, Hello Cash®️Sales Course   Linkedin: https://www.linkedin.com/in/natasha-hemmingway    Website: https://natashahemmingway.com/    Instagram: https://www.instagram.com/natashahemmingway/    Schedule a Strategy Call with Natasha: https://calendly.com/natashahemmingway      Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/      If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Amy Franko is one of the sales industries leading voices, helping organizations transform sales culture and build high-impact sales leaders through her selling programs. She is recognized as a LinkedIn Top Sales Voice and has had a successful B2B sales career, working with global tech companies such as IBM and Lenovo. Her book, The Modern Seller: Sell More And Increase Your Impact In The New Sales Economy was named a top sales book of 2020 by Top Sales World.   In this episode, we’ll be exploring some of the themes from her book.   Here are some of the topics covered in this episode: The five key components of a modern seller How you can use modern selling to show value in a commoditized market Ways of getting out of a rut by identifying patterns How loyalty can turn small wins into bigger wins over time    More From the Guest Linkedin: https://www.linkedin.com/in/amyfranko  Website: https://amyfranko.com/      Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast       Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/      If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Andy has over four decades of experience in sales and is one of the leading voices in the industry. His podcast, Sales Enablement with Andy Paul is one of the most popular sales podcasts. He’s written two best-selling sales books and his third, Sell Without Selling Out: A Guide to Success on Your Own Terms, was released earlier this year and we’ll be discussing it today.   In this episode, we’ll be exploring with Andy some of the themes from his latest book.   Here are some of the topics covered in this episode: Why authenticity is important as it builds trust with buyers How to learn to trust your gut instead of blindly following a sales script or process Why you should consider staying at good companies longer to develop your career How to use impact questions when dealing with customers     More From the Guest Linkedin: https://www.linkedin.com/in/realandypaul    Website: https://www.andypaul.com/      Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast       Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Robin Treasure is a sales trainer, coach and author of the book Heart Powered Sales: Grow Your Sales Exponentially with Emotional Intelligence and Intuition which was published in 2022.    In this episode, we’ll be exploring some of the themes that Robin speaks about in her book, Heart Powered Sales.    Here are some of the topics covered in this episode: The Four Pillars of the Heart-Powered Sales method Why strategies and pitches are only half of the work that is required for success How you can tap into your love for your product and create value for your clients Tips on improving your emotional intelligence   More From the Guest Robin has worked in the functional medicine space for nine years as a health coach, top-performing sales rep, mentor, and sales coach.   As a rep, she grew her annual sales by more than tenfold (to a multi-million dollar territory) in the span of five years for an industry-leading manufacturer of nutritional supplements. She was also the recipient of multiple company awards, including top volume sales growth and top dollar sales growth, out of a 70-person sales team.   She is also a multilingual world traveler who has lived abroad in several different countries (Italy, UAE, and Costa Rica). She worked as an Italian translator before transitioning into sales with the key transferable skill needed in any capacity, in any language: emotionally intelligent communication.   When she’s not writing a book, coaching sales professionals, or learning a new language, you can find her hiking, taking a barre class, or spending time with her daughter and loved ones. Robin's LinkedIn: https://www.linkedin.com/in/robin-treasure-2683305/    Robin's Website: https://www.robintreasure.com/    Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast       Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/  

Marcus is the CEO of Venli Consulting Group, which provides high-performance training for B2B sales professionals. He has worked for two Fortune 500 companies and was promoted 10x in 10 years. He is a 2X Salesforce Top Sales Influencer. Marcus is also the author of the book Six-Figure Sales Secrets - The Ultimate Guide to Overfilling Your Pipeline, Closing More, and Earning in the Top 1%.   In this episode, Marcus will be exploring the ins and outs of prospecting.   Here are some of the topics covered in this episode: Why having a process and plan in place is vital to be successful How to ask insightful questions to get the information you need How to move your deals through the sales pipeline quicker Tips on qualifying leads through discovery calls   More From the Guest   Linkedin: https://www.linkedin.com/in/marcuschanmba/    Website: https://www.sixfiguresalesacademy.com/home-1  Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Rob Jolles is a sought-after speaker and after a successful sales career became a sales coach and author of a number of best-selling books, including How to Change Minds: The Art of Influence without Manipulation, Why People Don’t Believe You: Building Credibility from the Inside Out, and Customer Centered Selling: Sales Techniques for a New World Economy In this episode, we’ll be exploring some of the themes that Rob speaks about in these books.    Here are some of the topics covered in this episode: How intent is the difference between influence and manipulation How you have to believe in your product to be 100% authentic Why you have to pay attention & adapt to your prospect's personality and communication style How salespeople can be both successful and ethical More From the Guest   As a sales speaker and best-selling author, Rob Jolles teaches, entertains, and inspires audiences worldwide.   Rob draws on more than thirty years of experience to teach people how to change minds. His programs on influence and persuasion are in global demand, reaching organizations in North America, Europe, Africa, and the Far East. And in showing clients not just “how to” but also “why to,” he stirs individuals and companies to create real, lasting change. Today, Rob’s keynotes and workshops attract many diverse audiences, from Global 100 companies to growing entrepreneurial enterprises, from parents to professional negotiators.  Linkedin: https://www.linkedin.com/in/robert-rob-jolles-8a459b12/    Website: https://jolles.com/      Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Paul Reilly is a speaker, sales trainer, and author of the book Selling Through Tough Times: Grow Your Profits and Mental Resilience Through Any Downturn. He is also the host of The Q and A Sales Podcast.   In this episode, Paul gives tips on developing a positive first response in the face of adversity, in order to become more resilient and open ourselves up to more opportunities.    Here are some of the topics covered in this episode: Why selling has never been easy How tough times can lead to an opportunity Be aware of tough time signals Tips on building a resilient mindset when times are at their hardest   More From the Guest Paul is a student of sales, and the mission of his training company is to help salespeople compete more profitably by selling on value, not price. Paul’s first sales job was in high school selling car washes. He sold jewelry and painting services in college. Paul sold propane for Ferrell Gas—the exact same product as all of the other competitors. He also sold tools and fasteners for Hilti in the construction and petrochemical industry. Finally, Paul sold medical equipment before getting into the training and speaking business. He’s experienced and overcome many of the same difficulties you may be experiencing now.   LinkedIn: https://www.linkedin.com/in/salescustomerservice    Website: https://www.toughtimer.com/  Check out the complimentary section of Selling Through Tough Times and Get a step-by-step method to Crafting your Customer Message.   Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/      If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Dr. Cindy McGovern is an international speaker, Bestselling sales author, and consultant. Cindy is the founder of Orange Leaf Consulting, which helps organizations, entrepreneurs, and individuals create dynamic and robust sales processes. She has also recently released her second book, Sell Yourself: How to Create, Live, and Sell a Powerful Personal Brand.    In this episode, we’ll be exploring some of the themes that Cindy speaks about in her new book.    Here are some of the topics covered in this episode: Why your personal brand is your calling card to the world The three pillars of a successful and powerful brand The importance of selling your brand before your product Why it’s important to take time time to rebrand after major changes   More From the Guest Cindy is a gifted public speaker, and you can find her on the conference circuit where she presents on a variety of topics. Through engaging stories, humor and even a little audience participation, she helps people to realize that they have been selling their entire lives.  Her energy and drive inspire the audience to embrace their inner toddler and remember that they can sell and they can get what they want in work and in life using those skills they already have.   Get her new book, Sell Yourself - https://www.sellyourselfbook.com/    Website: https://drcindy.com/    Orange Leaf Consulting - https://orangeleafconsulting.com/     Orange Leaf Academy - https://www.orangeleafacademy.com/     Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast       Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Andrea Waltz is a sales speaker, virtual trainer, and the co-author of Go for No! Yes is the Destination, No is How You Get There.   She is also the founder of the publishing company Success in 100 Pages.   In this episode, Andrea talks about the “go for no” mindset that will improve your sales quota by handling rejection and pushing through the sale.    Here are some of the topics covered in this episode: Being willing to ask the hard, tough questions upfront in order to qualify prospects How to be engaged and connected with your ‘no’s’ so you don’t limit the sale How to apply courageous selling, to educate prospects about how you can solve their problems and care less about the rejection How to change your relationship with failure More From the Guest   Linkedin: https://www.linkedin.com/in/goforno/   Website: https://www.goforno.com/   Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Sonia Dumas is the Founder of Curio Haus; an innovative company focused on helping execution-driven leaders generate extreme results by scaling and building powerful offers. She is a featured speaker and author at CPA Academy, Intuit Tax Pro Center, The Sales Expert Channel, and FinancialAdvisor.com. She is also doing research focused on scaling small businesses and Cryptocurrency's impact on business.   In this episode, Sonia talks about how to build strong connections with prospects that will lead to purchasing decisions.    Here are some of the topics covered in this episode: The most important tactics to be unique and stand out amongst the competition How to be more flexible when selling to get conversions How to start seeding prospects by improving the experiences you create for your prospects What Payday conversations are The 3 C's to make your offer win   More From the Guest LinkedIn: https://www.linkedin.com/in/soniadumas/   Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Joel Stevenson is the CEO of Yesware, a leader in sales productivity software. Prior to Yesware, he was the general manager and founder of Wayfair’s B2B division. He is also the host of The Hard Sell podcast, where he talks about new and tested sales principles to boost productivity.   In this episode, Joel talks about how to boost productivity and create great work environments as a Sales Manager.    Here are some of the topics covered in this episode: How sales managers can avoid micromanaging their teams to boost productivity and motivation How sales managers can create the best office environment for teams to be more productive The different areas or genres of sales software, and the best sources of information  The most common sales practices that managers should avoid to waste less time More From the Guest Linkedin - https://www.linkedin.com/in/joelstevensongm/ Website - https://www.yesware.com/ Podcast - https://www.yesware.com/podcast   Listen to more episodes of the Outside Sales Talk here and watch the video here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Todd Caponi is an award-winning sales leader, author of The Transparency Sale, and the newly published The Transparent Sales Leader. Todd is also the founder, speaker, and workshop leader at Sales Melon and the host of The Sales History Podcast.   In this episode, Todd talks about what it means to be transparent in sales and the power it brings sellers.    Here are some of the topics covered in this episode: How to do the buyer's homework for them and address objections before they come Why embracing the truth speeds up the sales cycle Why we shouldn’t underpromise and overdeliver as salespeople What we can learn from the history of sales   More From the Guest Linkedin - https://www.linkedin.com/in/toddcaponi/  Website - https://toddcaponi.com/  Podcast - https://toddcaponi.com/podcast/    Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/  

After a career as a research scientist, David found himself in the sales world. He is now the founder and chief sales scientist at Cerebral Selling and is passionate about teaching the science of modern selling. David is also the author of the bestselling book Sell the Way You Buy: A Modern Approach to Sales That Actually Works.   In this episode, David talks about handling objections and the new lessons we can learn from the pandemic.    Here are some of the topics covered in this episode: How to use the “Feel, felt, found” framework to add credibility during your sales calls How values have changed over the pandemic How to get to the root cause of an objection by asking clarification questions How to differentiate the objections that need to be addressed from the ones we don’t need to respond to, and the process behind finding them More From the Guest Linkedin: https://www.linkedin.com/in/dpriemer/?originalSubdomain=ca    Website - https://cerebralselling.com/   Buy David’s book - https://www.amazon.com/Sell-Way-You-Buy-Approach/dp/1989603203/    Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Casey is a sales development coach and keynote speaker that helps companies build customer relationships and not just transactional deals. He is the host of The Quarterback DadCast, a podcast that offers stories, advice, and wisdom for fathers looking to improve their leadership skills and emotional intelligence. Casey is also the author of the book, WIN the RELATIONSHIP, not the DEAL.     In this episode, Casey talks about building meaningful selling relationships with a personalized approach.    Here are some of the topics covered in this episode: Ways to build memorability during sales calls  How to apply practical optimism to improve sales and your relationship with customers How to manage first impressions and use active listening to increase your value in the prospect's mind Tips to stand out amongst the competition when building relationships More From the Guest Linkedin - https://www.linkedin.com/in/caseyjacox/ Website - https://www.caseyjacox.com/ Buy Casey’s book - https://www.amazon.com/WIN-RELATIONSHIP-not-DEAL-Strategies/dp/0999371495   Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/  

Tom Stanfill is the author of UnReceptive: A Better Way to Sell, Lead, & Influence and is CEO and co-founder of ASLAN Training, a global sales enablement company appearing for nine consecutive years in the Selling Power Top 20.    In this episode, Tom talks about what sellers can do to help eliminate buyer resistance and cultivate receptivity.    Here are some of the topics covered in this episode: People are rejecting a sales call not a solution What it means to “drop the rope” and take the viewpoint of the buyer Elevating your position by becoming an expert in your buyers’ space  What happens when you make your customers the hero of the story   More From the Guest Linkedin: https://www.linkedin.com/in/tomstanfill/ Tom’s sales training - https://www.aslantraining.com Buy Tom’s book - https://www.unreceptivebook.com   Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Kyle is a Senior Inbound Sales Professor at Hubspot. Kyle produces educational content for HubSpot Academy, which is the worldwide leader in inbound marketing and sales education, transforming the way people and companies grow through online courses, projects, certifications, and software training.   In this episode, Kyle talks about the main benefits and risks of the use of technology in sales, and how we can use tools to accelerate our business growth and sales.    Here are some of the topics covered in this episode: The most important tools and automation processes that we can use to benefit sales teams Which CRMs are the best fit for a sales team and what advantages and disadvantages they have Why sales technology is a key aspect of business success and how can we use it in our favor The first step for salespeople that are looking to find the right sales technology    More From the Guest   Linkedin: https://www.linkedin.com/in/kyleanthonyjepson/   Twitter: https://twitter.com/kyle_jepson   Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/  If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Park Howell is the host of The Business of Story podcast, which talks about the art of storytelling in sales. In addition to hosting The Business of Story podcast, ranked among the top 10% of downloaded podcasts in the world, Park has also authored two books: Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand and The Narrative Gym for Business: Introducing the ABT Framework for Business Communication and Messaging, co-authored with Dr. Randy Olson.   In this episode, Park talks about the main aspects shared by art and communication, and the power of brand storytelling to increase the numbers of your business.    Here are some of the topics covered in this episode: The importance of storytelling in business, and how to learn from art and brands like Pixar The difference between online and in-person storytelling Why the ABT foundational narrative framework is key to improving sales  How to apply a natural style of storytelling to be a better salesperson   More From the Guest   Linkedin: https://www.linkedin.com/in/parkhowell/   Website: https://Businessofstory.com   Badger Sales University - Check out Park’s Course - https://salesuniversity.badgermapping.com/p/park-howell-the-abts-of-selling    Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/  If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

David is a sales expert, professional keynote speaker, podcast host, and bestselling author. Using his over 20 years of experience, he combines nuanced strategy and real-world tactics to guide sales professionals as they navigate and leverage the evolving landscape of sales. David has two new editions out of his books, Networking in the 21st Century & Networking in the 21st Century on LinkedIn, which we will be discussing today.    In this episode, David talks about the foundational components of a thriving network.   Here are some of the topics covered in this episode: Why so many sales professionals struggle with networking What interpersonal skills salespeople can develop to network better Some ways salespeople can connect with people they never physically met How to create a strategic plan for networking that allows you to sell more   More From the Guest LinkedIn: https://www.linkedin.com/in/iamdfish  David’s Website: https://davidjpfisher.com/   Listen to more episodes of the Outside Sales Talk here and watch the video here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/  If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Dr. Stephen Timme is the President and Founder of FinListics Solutions. Previously, Stephen was a professor of finance, adjunct professor, and consultant for numerous Fortune 500 companies. Melody Astley is FinListics’ Chief Revenue Officer and is responsible for strategic business growth, sales, and marketing. Stephen and Melody are also co-authors of the book, Insight-Led Selling.   In this episode, Stephen and Melody talk about the key concepts of insight-led selling that field salespeople can use to skyrocket their numbers.    Here are some of the topics covered in this episode: The origin of Insight-Led Selling and how it relates to the buyer’s journey What are “executive insights” and how can we use them to improve our pitch What does it mean to “communicate with impact” and how can salespeople approach this as a team What can sales reps do to discover how their buyers think   More From the Guest   LinkedIn: https://www.linkedin.com/company/finlistics-solutions/   Twitter: https://twitter.com/finlistics   Website: https://www.finlistics.com/     Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast       Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/  If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

John led sales in large IT providers for 39 years. Since 2004, John has worked with B2B selling organizations to transform the way they sell. John is passionate about enhancing professionalism in sales and this led him to found Sales Leader Forums and Sales Masterminds APAC. He’s also co-authored a sales novel, The Wentworth Prospect, which focuses on young salespeople from startup software companies attempting to sell to large corporations.   In this episode, John talks about the challenges small businesses face when selling to large organizations.   Here are some of the topics covered in this episode: How larger organizations identify a need and eventually buy The best strategy for outside salespeople to get past potential gatekeepers Tips for getting past or working with a gatekeeper How salespeople can lower their client’s perceived risk when selling higher priced items More From the Guest LinkedIn: https://www.linkedin.com/in/smibert/?originalSubdomain=au  Book: https://www.amazon.com/Wentworth-Prospect-novel-guide-success/dp/1922628522/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=&sr=      Listen to more episodes of the Outside Sales Talk here and watch the video here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/  If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Kris is the CEO of Sendoso, a Sending Platform for corporate gifting that’s been growing rapidly over the last few years. He is a California native with around 10 years of sales experience. As a former salesperson, he really understands how to interact with clients and what really makes the sale.   In this episode, Kris talks about his experience as an AE and how AEs can create the ultimate sending strategy.   Here are some of the topics covered in this episode: The number one thing that differentiates a good salesperson from a great salesperson Why giving gifts to your customer keeps them happy How corporate sending and gifting has changed over the past few years Things that salespeople should avoid while creating a sending strategy   More From the Guest LinkedIn: https://www.linkedin.com/in/rudeegraap/  Website: www.sendoso.com    Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/  If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Jason is a leading authority in culture change programs and an expert at creating high-performance, high-profit, and "Best Place to Work" cultures. He’s also an award-winning author and has won 5 international Stevie Awards for his training programs.   In this episode, Jason talks about some of the topics from his recent book: The Mindset of a Sales Warrior.   Here are some of the topics covered in this episode: What the mindset of a sales warrior is How great sales training can work to change behavior The four limiting beliefs that hold salespeople back The #1 key to differentiate yourself from competitors   More From the Guest LinkedIn: https://www.linkedin.com/in/jasonforrest/  Website: www.fpg.com  The Mindset of a Sales Warrior (Paperback): https://www.amazon.com/Mindset-Sales-Warrior-Jason-Forrest/dp/1646691423  The Mindset of a Sales Warrior (Audiobook): https://www.amazon.com/Mindset-Sales-Warrior/dp/B082HJLK3J/ref=tmm_aud_swatch_0?_encoding=UTF8&qid=&sr=  Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/  If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Melinda Emerson, also known as the SmallBizLady, is a sales expert who has dedicated her career to end small business failure. Using her 20 years of experience as an entrepreneur, She has taken all that she’s learned to educate people on all things small business. Melinda is also a bestselling author and runs a consulting firm.   In this episode, Melinda talks about the essence of understanding your customers and tailoring your solutions to their needs to create win-win solutions.    Here are the topics covered in this episode: How salespeople should protect their relationship with customers  Focus on existing customers because they’re going to keep your retention rate high Sales and marketing should work together in order to build a strong customer base Work to learn and understand your customer's challenges and roadmap    More From the Guest SmallBizLady on social media    LinkedIn: https://www.linkedin.com/in/melindaemerson/    Book: https://succeedasyourownboss.com/products/     Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast       Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/  If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Darren is the founder and managing director of GROUP SIXTY, an executive training and coaching company. Additionally, Darren has a popular book and podcast both titled “The Savage Leader.”    In this episode, Darren talks about how you stay vulnerable and authentic with customers while being professional.   Here are some of the topics covered in this episode: How core values come into play when dealing with authenticity in sales The value customers see in an authentic salesperson How a salesperson can use their authenticity to connect deeply with customers The most common mistake salespeople make when they try to connect to their customers   More From the Guest LinkedIn: https://www.linkedin.com/in/darrenreinke  Book: The Savage Leader - https://www.amazon.com/Savage-Leader-Principles-Become-Better/dp/1736117904    Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/  If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/  

Finka is the founder of FINKA Communications. She’s also a speaker, coach, and host of the “Sell From Love” Podcast. Finka has spent 20 years in Corporate Canada in the financial services industry, and is now consulting clients with a focus on personal branding, leadership, sales, and client experience. Additionally, she is the author of the Amazon bestselling book, “Sell From Love: Love Yourself, Love your Client, Love your Offer.”   In this episode, Finka shares her strategy of selling from love and how it improves client relationships and sales revenue.   Here are some of the topics covered in this episode: Selling from a place of love instead of fear The three pillars of selling from love  Tips for being a great coach to your team How learning to listen helps you close more deals   More From the Guest LinkedIn: https://www.linkedin.com/in/finka-jerkovic/  Website: https://sellfromlove.com/discoverycall/  The Sell From Love Book: https://www.amazon.com/Sell-Love-yourself-client-offer-ebook/dp/B08MTGC1P9/ref=sr_1_1?dchild=1&keywords=finka+jerkovic&sr=8-1  Listen to more episodes of the Outside Sales Talk here! https://www.badgermapping.com/podcast     Start Selling More Today with Badger Maps - The #1 Route Planner for Field Sales   See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts. Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/