PODCAST · business
Owning the Goal
by Brian McFarland
Wlelcome to Owning the Goal, a podcast that helps you take charge of your sales and life success. Created and hosted by Brian McFarland, I'll share my insights and inspiration from my 40+ year selling career as an indivudal seller and sales leader. Like you, I'm more then just a salesperson, which is why this isn't just a podcast about sales. I'll talk about my other passions too, like books, sports, music, mental fitness and physical fitness and how they all relate to hitting our goals. Because success in sales, is success in life!
Episodes
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Owning the Goal Electric Guitar episode with Ethan Frederick's guitar
In this episode of Owning the Goal, I take a moment to reflect on gratitude—both for our listeners and for the incredible craftsmanship of my friend **Ethan Frederick**, who built the stunning electric guitar featured in today’s show. It’s one of five guitars I’ve proudly invested in from Ethan,...
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The Go-GIver with Bob Burg
In this conversation, Bob Burg emphasizes the importance of shifting focus from personal gain to giving value to others in business. He explains that this approach not only leads to more fulfilling relationships but also results in greater financial success. By understanding and serving the needs...
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Own the Intro, Own the Sale - Lessons from Andrew Barbuto
In this episode, Brian McFarland and sales expert Andrew Barbuto discuss the critical role of intro meetings in the sales process. They explore the importance of preparation, building trust, and effective follow-up strategies to ensure success in sales. Andrew shares his insights on how to…
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AI and Owning your Goals with AI Expert David Berkowitz
In this episode, Brian McFarland and AI expert David Berkowitz discuss the transformative impact of AI on business and personal growth. They explore the current state of AI, including the emerging browser wars, practical applications of AI tools in everyday work, and the implications for…
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Owning the Goal, a Musician's Journey with Mike Mondello
In this episode of Owning the Gold, Brian McFarland interviews Mike Mondello, a seasoned musician, about his journey in music, the importance of building a brand, and the dynamics of performing in a band. They discuss early influences, the evolution of musical skills, the significance of audience...
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Owning your morning, Owning your life...
In this episode of Owning the Goal, Brian McFarland discusses the transformative power of morning routines, emphasizing the importance of waking up early and establishing a disciplined start to the day. He introduces the 20/20/20 formula for success, which includes exercise, meditation, and...
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V is for Value, for you the listener...
In this episode of Owning the Goal, Brian McFarland discusses the importance of providing value in relationships, particularly in sales. He emphasizes the need to understand the value one brings to others and how this can lead to success in both personal and professional life. Brian also…
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Expert Series #3 - Sales with Andrew Barbuto - Competitive Selling
In this episode of Owning the Goal, host Brian McFarland and guest Andrew Barbuto discuss essential strategies for sales success, particularly in a competitive marketplace. They emphasize the importance of understanding one's value proposition, differentiating oneself as a salesperson, and…
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The AI Hat Trick: Sales, Strategy, Success
In this episode, Brian McFarland hosts David Berkowitz, an AI expert, to discuss the evolving landscape of artificial intelligence and its applications in business and marketing. They explore the competitive nature of AI tools, the importance of user experience, and practical advice for beginners...
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All Onboard!
In this episode of Owning the Goal, host Brian McFarland and guest Andrew Barbuto delve into the critical topic of onboarding for new sales professionals. They discuss the importance of effective onboarding processes, key actions new sellers should prioritize, and strategies for balancing…
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50 mile cycling ride of life transformation...
In this episode of Owning the Goal, host Brian McFarland reflects on a transformative 50-mile bike ride he took with his friend Patrick Curry. The ride not only tested his physical limits but also taught him valuable lessons about teamwork, leadership, energy management, and the importance of...
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The Money Drives the Mission
In this episode of Owning the Goal, host Brian McFarland speaks with Marisa Mitchell, the executive director of HYPOTHEkids, a nonprofit focused on STEM education for K-12 students. Marisa shares her journey into nonprofit work, the challenges and rewards of running a small organization, and the...
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Festina Lente, Make Haste...Slowly
In this episode of Owning the Goal, Brian McFarland explores the intersection of sales and life principles, emphasizing the importance of refreshing and renewing one's approach to work. He introduces the concept of 'Festina Lente' or 'Make haste slowly,' discussing how intentional pauses can...
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Journey of a Top Producer, Andrew Barbuto, 10 Steps from Open to Close
In this episode, Brian McFarland interviews Andrew Barbuto, a successful sales professional and author of 'Top Sales Producer.' They discuss Andrew's journey in sales, the importance of leveraging technology like ChatGPT for cold outreach, and strategies for securing meetings. Andrew emphasizes…
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Mother of Reinvention
In this episode of Owning the Goal, host Brian McFarland speaks with Lauren Burke, a marketing executive turned entrepreneur, about her journey from corporate life to starting her own consultancy. They discuss the importance of redefining success, the challenges of entrepreneurship, and the role…
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AI's Playbook for Modern Marketing with David Berkowitz
AI is not just changing marketing, it is rewriting the rules. In this episode, Brian McFarland sits down with AI expert and author David Berkowitz to explore how artificial intelligence is transforming the way people connect, create, and compete. From practical tips to big-picture predictions,...
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What is your Authentic Wealth Check?
In this episode of Owning the Goal, Brian McFarland discusses the concept of 'authentic wealth' as outlined by Robin Sharma. He explores five forms of wealth: economic, relationship, physical, adventure, and psychic wealth. Brian shares personal reflections and self-assessments on each type,...
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Building Company Culture for Success
In this episode of Owning the Goal, Brian McFarland speaks with Jessper Maquindang, a company culture consultant, about the importance of setting and achieving meaningful goals in both personal and professional life. They discuss Jessper's journey from overcoming childhood asthma to becoming a...
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Live your Passion
In this episode of Owning the Goal, Brian McFarland speaks with Coach Mikki, a trailblazing football coach and author, about her journey in sports, the challenges she faced as a female coach, and the importance of resilience, mental toughness, and belief in oneself and others. They discuss how...
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Personalized Health Coaching for your Optimum Emotional and Physical Well Being!
In this episode, Brian McFarland interviews Susan Robbins, a retired law enforcement officer turned health coach. Susan shares her personal journey, including the challenges she faced growing up, her transition into law enforcement, and her eventual shift to health coaching. The conversation...
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Slow Down to Speed Up
In this episode of Owning the Goal, Brian McFarland discusses the importance of slowing down to achieve greater success in sales and life. He emphasizes the value of mindfulness, learning through music, and the 1% improvement rule. Brian shares personal anecdotes and insights from his…
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Maximize your Mindset
In this episode of Owning the Goal, host Brian McFarland interviews Ryan Wickline, a mindset coach and podcaster, who shares his journey of personal growth and the importance of helping others achieve their goals. Ryan discusses his coaching philosophy, the significance of mental toughness, and…
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Jet Set Success for Your Life!
In this episode of Owning the Goal, host Brian McFarland interviews Scott, an online fitness coach and former military pilot. Scott shares his journey from growing up in Southern California to joining the military, where he faced challenges and a near-death experience while flying helicopters....
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What's your four minute mile?
In this episode of Owning the Goal, Brian McFarland explores the concept of the 'four minute mile' as a metaphor for setting and achieving ambitious goals in both sales and life. Drawing inspiration from Robin Sharma's book, 'The Mastery Manual', he encourages listeners to identify their own…
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The Art of Connection: Lessons from Debbie Caudle
In this episode of Owning the Goal, host Brian McFarland engages with relationship expert Debbie Caudle, exploring the intricate connections between sales, personal relationships, and emotional health. Debbie shares her journey from Canada to becoming a relationship coach, reflecting on her…
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The Goal is Gratitude
In this episode of Owning the Goal, Brian McFarland reflects on the themes of gratitude, life, and loss. He shares personal stories about his family, the passing of beloved pets, and a tribute to a friend from his soccer club. Through these narratives, he emphasizes the importance of appreciating...
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They say you want an Evolution
In this episode of Owning the Goal, host Brian McFarland engages in a deep conversation with Rory Paquette about the evolution of personal and professional goals throughout different life stages. Rory shares his journey from survival mode in his early 20s to building a successful real estate...
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Book Review, Harvey Mackay's, Swim with the Sharks without being eaten alive
In this episode, Brian McFarland discusses the insights from Harvey McKay's book, 'Swim with the Sharks Without Being Eaten Alive.' He emphasizes the importance of personal connections in business, sharing anecdotes and strategies for building meaningful relationships with customers. The...
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Always be Serving
In this episode of 'Owning the Goal', host Brian McFarland interviews Tom Mitchell, a retired master salesperson with a rich history in sales and entrepreneurship. Tom shares his journey from his early career in technology to starting his own business, emphasizing the importance of trust,...
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Bright Future in Sales and Life!
In this episode of Owning the Goal, Brian McFarland shares insights from his extensive sales career while intertwining personal passions such as fitness, music, and mental health. He emphasizes the importance of setting goals, forming habits, and the power of community and gratitude in achieving...
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Stellar growth through curiosity and connection
In this episode of Owning the Goal, host Brian McFarland engages in a deep conversation with Abel Kassa, exploring his journey from Ethiopia to the United States, the importance of curiosity and memory, and the role of fitness and soccer in personal growth. They discuss the significance of…
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Life Lessons from the Pitch
In this episode of Owning the Goal, Brian McFarland shares valuable life lessons learned from his experiences as a soccer goaltender. He emphasizes the importance of organization, mindset, community building, and cherishing relationships, drawing parallels between sports and personal development....
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Appraising the Situation
In this episode of Owning the Goal, I rekindle my three decade plus friendship with Mike Mondello, the best Real Estate Appraiser and Agent in Duchess country. Mike shares his pivot from the corporate advertising world to the wild world of real estate after moving from Brooklyn to Red Hook in...
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A Life Rooted in Purpose
Join us as we talk with Leisa Aras from her cabin in Louisiana where she is on day 99 of her journey across the country to raise awareness for mental fitness. Support her on her site: keepmepostedtoday.comLeisa left a successful real estate career in New York City to pursue her personal growth…
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Owning the Goal - Intro - 001
Welcome to Owning the Goal, a podcast that helps you take charge of your sales success. This is our introductory episode, outlining the focus on the podcast, to share stories of how to become the best version of you.
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ABOUT THIS SHOW
Wlelcome to Owning the Goal, a podcast that helps you take charge of your sales and life success. Created and hosted by Brian McFarland, I'll share my insights and inspiration from my 40+ year selling career as an indivudal seller and sales leader.
Like you, I'm more then just a salesperson, which is why this isn't just a podcast about sales. I'll talk about my other passions too, like books, sports, music, mental fitness and physical fitness and how they all relate to hitting our goals.
Because success in sales, is success in life!
HOSTED BY
Brian McFarland
CATEGORIES
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