PodcAds - All About Digital Advertising
by Paolo Santanicchia
PodcAds by Paolo Santanicchia is a Podcast in which Paolo, Facebook Ads Specialist managing over € 500,000 ad budget per year, makes some deep dives, alone or with other Facebook Ads Experts, about specific topics.Main topics: Facebook Ads, Direct Response Marketing, Consumer Psychology
Episodes
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PodcAds #8 - Ads + CRO, the bundle you need with Dylan Ander
In this 8th episode of PodcAds by Paolo Santanicchia, I'm interviewing Dylan Ander, CRO Specialist. Exited 2 ecom brands and an 8-figure CRO agency, Dylan Ander is now building heatmap.com, the first revenue-tracking heatmap and revenue-tracked screen recordings in the world. Moving to AI…
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PodcAds #7 - Ads, Psychology & Strategy with Sarah Levinger
In this 7th episode of PodcAds by Paolo Santanicchia, Sarah Levinger (the queen of Psychology applied to Advertising) is going to show us: - How to build psychology-based concepts for our ads - How to create psychology-based ads - How to insert Psychology in your Advertising Strategy. Sarah is a...
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PodcAds #6 - How to scale your Meta Ads with PGCs
In this 6th Episode of PodcAds I explain - What are UGCs - What are PGCs (or SGCs) - How they can help you scale your Business What is PodcAds? PodcAds by Paolo Santanicchia is a Podcast in which I (Paolo), Meta Ads Specialist managing over € 500,000 ad budget per year, make some deep dives…
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PodcAds #5 - How to create Psychology-based Ads
In this 5th Episode of PodcAds I talk about how to create Psychology-based creatives for your Meta Ads. What is PodcAds? PodcAds by Paolo Santanicchia is a Podcast in which I (Paolo), Facebook Ads Specialist managing over € 500,000 ad budget per year, make some deep dives, alone or with other...
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PodcAds #4 - Less Clicks, More Sales + Q&A
In this 4th Episode of PodcAds I dive deeper into my Method when running Facebook Ads: Less Clicks, More Sales. Plus, I answer some Q&As, live and pre-asked. What is PodcAds? PodcAds by Paolo Santanicchia is a Podcast in which I (Paolo), Facebook Ads Specialist managing over € 500,000 ad budget…
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PodcAds #3 - Ugly Ads, Beautiful Accounts - with Barry Hott
In this third episode of PodcAds by Paolo Santanicchia, Barry Hott will give us some insights about how to create Facebook Ads that convert, in ad account structures that can allow you to scale confidently. Barry Hott is an expert in social ad strategy and execution, has managed $600+ million in...
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PodcAds #2 - What is working right now on Facebook Ads - with Aazar Shad
In this second episode of PodcAds by Paolo Santanicchia, Aazar Shad will give us some insights about what is working right now on Facebook Ads, and how can you apply those best practices for your Business. What is PodcAds? PodcAds by Paolo Santanicchia is a Podcast in which I (Paolo), Facebook…
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PodcAds #1 - Ad Account Structure, KPIs and more - with Charles Tichenor
PodcAds by Paolo Santanicchia is a Podcast in which I (Paolo), Facebook Ads Specialist managing over € 500,000 ad budget per year, make some deep dives, alone or with other Facebook Ads Experts, about specific topics. In this episode, I'm interviewing one of the Top 100 FB Advertisers: Charles...
About this show
PodcAds by Paolo Santanicchia is a Podcast in which Paolo, Facebook Ads Specialist managing over € 500,000 ad budget per year, makes some deep dives, alone or with other Facebook Ads Experts, about specific topics.Main topics: Facebook Ads, Direct Response Marketing, Consumer Psychology
Hosted by
Paolo Santanicchia