PODCAST · technology
Podcasting Success Secrets
by Hector Santiesteban
Get the systems, strategies, and support you need to grow a successful podcast and take your show to the next level! Podcasting Sucess Secrets is for anyone who wants to take advantage of the power of podcasting to spread their message, build their platform, or grow their business. We'll talk about all things podcasting: recording, editing, publishing, and promoting -- and share the stories of how other successful podcasts grew their podcast. Hit the subscribe button and leave a rating/review about your favorite episode!
Episodes
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The Secret To Building A Podcast That Actually Grows Your Business with Dustin Reichmann
Hector sits down with Dustin Reichmann, founder of Seven Figure Leap and host of the Seven Figure Leap podcast, to explore the evolution of podcasting as a business tool. Dustin shares his journey from being "the podcast guesting guy" to launching his own show, revealing why he initially resisted...
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5 Episode Formats That Turn Listeners Into Paying Clients
Most business podcasts fail because they're chasing the wrong metrics. Downloads, rankings, and chart positions don't equal revenue or clients. In this episode, Hector Santiesteban breaks down the five episode types that actually generate business results: Framework Episodes that showcase your...
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The Podcast Host Playbook: How to Cash In on Your Content with Hector Santiesteban on the ‘7-Figure Leap’ Podcast
Hector Santiesteban steps into the guest seat in this special crossover episode, pulling back the curtain on what it really takes to build a profitable podcast. He breaks down why most business owners get it wrong, how to actually turn your show into a revenue-generating machine, and the one...
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Podcasts Are More Powerful Than TV and Radio
Podcasting isn’t just another content platform—it’s the game-changer no one saw coming. Hector breaks down why podcasts have become the secret weapon for influence, connection, and impact, especially in a world where trust is hard to come by. He also talks about how podcasting is reshaping...
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The Long Game of Podcasting
Hector shares his no-nonsense approach to building a podcast that doesn’t just survive but thrives for the long haul. He discusses the “infinite game” mindset, pointing out the importance of staying in the game rather than chasing arbitrary milestones. Hector explains three essential...
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Why Most Podcasts Fail: Setting Realistic Expectations
Hector digs into the common misconceptions that new podcasters often have. He breaks down the realities of starting and maintaining a successful podcast, emphasizing that it's far from a quick or easy path. From the time-intensive nature of production to the slow pace of monetization, Hector…
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How Zencastr is Empowering Podcasters Worldwide with Josh Nielsen
Josh Nielsen, the founder of Zencastr, shares his journey from software engineer to creating a tool that is transforming how podcasts are recorded and produced. He talks about the growing importance of podcasting for businesses, the technical and market challenges faced by Zencastr, and the...
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Stop Missing Out: How to Monetize Your Podcast Effectively
Hector dives into the essentials of podcast monetization, sharing proven strategies to convert listeners into customers. He discusses the common mistakes podcasters make when promoting their business and offers actionable tips for embedding promotional content without disrupting the listener...
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The Hidden Challenges of Podcasting with Trent Anderson
We welcome Trent Anderson who is the head of growth and strategy at Podchaser. He discusses his journey into the podcasting industry, sharing valuable lessons from his experiences with branded shows and his time at Podchaser. Trent talks about the challenges of podcast discovery, the importance…
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Why YouTube Matters More Than Ever with Evan Carmichael
Evan Carmichael is here to talk about the changing world of podcasting and the impact of YouTube. Evan shares his journey from YouTube pioneer to podcasting advocate, explaining how adding video can significantly increase your podcast's reach and engagement. He offers practical tips on...
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(Part 3) On the Edge Crossover: Plugging Into Podcasts with Hector
This is the conclusion to the three-part series with Scott Groves! They are taking a leap into the heart of innovation, where ideas spark and possibilities are limitless. Hector and Scott discuss the intricate dance between emerging technologies and the ever-evolving human experience, shedding...
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(Part 2) On the Edge Crossover: Plugging Into Podcasts with Hector
This episode is part two of the discussion with Scott Groves - husband, father, podcast host of ‘On the Edge’, loan officer, coach, and author.You’ll learn about the transformative world of AI-driven podcast production. Tools like Descript are reshaping the landscape! Exploring the fusion of...
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On the Edge Crossover: Plugging Into Podcasts with Hector
Hector steps into the spotlight not as a technical wizard but as a seasoned podcaster with rich insights into the world of podcasting. This discussion delves deep into the practical challenges and creative solutions that are part of today's podcasting landscape. Hector shares his personal journey...
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Charting the Podcasting Path: Growth, Grit, and Grace with Amplafy Media
Tune in to this episode to hear Hector Santiesteban, Kevin Cook, and Paige Elmore from Amplafy Media have a conversation about the intricate world of podcasting. From the humble beginnings of grappling with the challenges of starting a new show to the triumphant assembly of a team that propels…
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The B2B Podcasting Playbook: From Start to Success with Nathan Anibaba
Nathan Anibaba is an executive from a leading B2B podcasting production company and today we’re having a conversation spanning from the challenges and triumphs of podcasting to the unparalleled power of authentic engagement in building connections with hard-to-reach decision-makers. Nathan is...
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Discipline & Desire in Podcasting with Britney Crosson
Britney Crosson shares her invaluable insights on achieving podcasting success through unwavering discipline and a profound desire to connect with audiences globally. Britney takes us into the intricacies of leveraging social media marketing to enhance show visibility and engagement, underlining...
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Breaking the Code: How Kira Dineen Uses Podcasting to Explore Genetics
Kira Dineen, the seasoned podcaster behind "DNA Today," shares her fascinating journey from a high schooler fascinated by podcasts to becoming a professional in the field. Kira talks about her experiences of overcoming failures, the lessons learned along the way, and how she strategically used…
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Podcasting, Personal Branding, and Hybrid Work with Nola Simon
How do you create a successful podcast in the hybrid work era? How do you reinvent your personal brand and your business strategy? How do you leverage your passion to transform your life and your career? Nola Simon, a podcasting pioneer and a hybrid work expert, shares her inspiring story of how...
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Growing a Podcast from Passion with Paul Levitin
Today we are uncovering the dynamic journey of Paul Levitin, the mastermind behind the "Happy Healthy Human" podcast. With a saga spanning nearly 300 episodes, Paul reveals his transformation from a fitness guru to a podcasting legend, spurred by the unforeseen twists of the pandemic. This…
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Experimenting Across Genres in Podcasting with Pilar Orti
How do you go from teaching leaders how to lead to hosting a popular podcast about remote work? That’s the fascinating story of Pilar Orti, the founder and host of “21st Century Work Life,” a show that explores the trends and challenges of working in the digital age. Pilar opens up about her...
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Leadership, Inspiration, and the Power of Podcasting with Enma Popli
Enma Popli, the creator of Atalanta Diaries and who’s celebrating her 50th episode, shares the journey behind her podcast, which showcases the stories of women leaders and trailblazers. She chats about the reasons behind choosing podcasting as her medium, her approach to empowering women through...
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How to Create, Distribute, and Monetize Amazing Podcasts with Podglomerate CEO, Jeff Umbro
Join us on an exhilarating journey into the heart of the podcasting universe with Jeff Umbro, the visionary founder and CEO of Podglomerate. Jeff unfolds his remarkable transformation from a passionate book publicist to a trailblazing leader in the podcast industry. He generously shares a…
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From Jerry Springer to Podcasting Success with Reena Friedman Watts
Reena Friedman Watts, the dynamic host of the Better Call Daddy podcast, shares her journey with infectious enthusiasm and a wealth of insights. From her early beginnings at the Jerry Springer Show to crafting her unique space in the podcasting arena. This episode explores how she balances…
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How Sarah Berckenkamp Uses Podcasting to Connect with Her Clients and Prospects
We chat with Sarah Berckenkamp, a business coach and the host of Big Business with Sarah, a podcast that helps entrepreneurs scale their businesses and make them more profitable. Sarah shares her podcasting journey, from how she got started, to how she developed her format and style, to how she...
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Blending Music and Podcasting with Ioannis Anastassakis
Hector is joined by Ioannis Anastassakis. He has a fascinating journey as a guitar coach and podcaster. With over a thousand episodes and a decade-long commitment, Ioannis shares his unique experience of running a bilingual podcast, "Ask the Guitar Coach." He discusses the evolution of his show,...
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How Queen Candi Found Her Voice and Message Through Podcasting
Hector sits down with Queen Candi, the host of the Queen Candi Podcast. With over 100 episodes, Queen Candi shares her incredible journey from a troubled childhood, including foster care and domestic violence, to her current success as a podcaster. This episode delves into her healing journey...
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How Lorraine Connell Uses Podcasting to Amplify Student Voice and Leadership
Lorraine Connell, a former educator and current consultant who runs a podcast called Student Voice, Future Leaders. Lorraine shares how she started her podcast as a way to capture the conversations and advice of her students during the COVID-19 pandemic. She also discusses how she overcame some…
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How to Improve Your Podcast with Tools, Technology, and Feedback with Jeff Dwoskin
Hector welcomes Jeff Dwoskin, the innovative mind behind Stampede Social and a veteran in both stand-up comedy and web development. Jeff reveals his exceptional approach to podcasting, seamlessly blending creative flair with cutting-edge technology. Delving into the capabilities of Stampede…
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When Passion Meets Podcasting with Brian Alves
Brian Alves shares his almost two-decade-long journey in the world of podcasting. Starting as a passion project, Brian discusses how his podcast, initially focused on digital video, gained unexpected popularity and evolved into a business, facing the challenges of shifting audience dynamics and...
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From Concept to Mic: Building Your Podcast Brand with Robb Conlon
We dive into the collaborative spirit of podcasting with insights from Robb Conlan. Emphasizing the importance of a niche focus, Robb dispels the myth of an oversaturated market, encouraging long-term commitment and strategic marketing for podcast growth. Key discussion points include common...
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Why Your Best Content Strategy Might Be Repurposing
Grant Taleck digs deep into the transformative power of social media networking and the untapped potential of platforms like YouTube and TikTok. As we navigate the digital landscape, we uncover the art of repurposing content and its undeniable impact on engagement. With insights on building…
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Why IRL Events Are Critical for Podcasters | Podfest Expo West Coast Tour Recap
Dive into a world where the voices behind the podcasts step out from the virtual realm into tangible reality, exploring the profound impact of real-life connections with listeners. Hector takes you on a journey through the unseen facets of podcasting, from the silent anticipation of knowing…
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Growth: 3 Ways to Get Clearer on Your Ideal Listeners
Hector digs into the intricacies of understanding and connecting with podcast audiences. Hector shares invaluable insights and strategies to craft content that resonates, emphasizing the importance of knowing your audience's demographics, beliefs, and life stages. This episode is full knowledge…
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Podcast AMA with Matty Staudt: Community, Monetization, and Engagement
We dig deep into the transformative journey of podcasting, exploring its evolution from the early days of radio to its current influential status. Marty Staudt, a seasoned broadcaster and podcasting pioneer, shares invaluable insights on crafting quality content, building communities, and…
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Should You Still Focus on Apple? Or Are Spotify and YouTube More Important
Hector digs deep into the transformative power of video in the podcasting realm. From the longstanding free hosting on Apple's platform to the dynamic algorithms of Spotify and YouTube, we explore how video is reshaping the way audiences engage with content. With the shifting landscape of…
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The SIMPLEST Way to Improve Your Audio
Discover audio made simple with Alan Brunton, founder of Cymatrax. From behind-the-scenes insights to success stories, Alan shares how Cymatrax revolutionizes the podcasting experience. Learn how to optimize your listening experience, unlock clean and clear audio, and harness the power of white...
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What Many Podcasters Miss When It Comes to Growth
From effective communication to personalized gifts, we delve into the strategies that will transform your guests into valuable assets. Learn how to leverage your podcast network to become a super connector, opening doors to collaboration, referrals, and partnerships. Don't underestimate the power...
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Podcast AMA: How to Utilize Apple’s Free Marketing Tools
We dive deep into the world of podcasting with expert guests and explore key insights and strategies for success. From navigating the podcasting landscape to harnessing the power of branding, launches, and storytelling, we cover it all. Discover how to make your podcast stand out, connect with...
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Will Video Kill Podcasting? And What You Can Do About it?
Discover why high-quality video is becoming increasingly important for podcasters in this episode. Hector shares conversations he's had with various individuals who all agree that video quality plays a significant role in audience perception and podcast success. Explore different strategies for...
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Bridging AI and Education: The Future of Learning with Tuan Ho
We dive into the world of artificial intelligence A.I. with Tuan Ho from The Point AI. Tuan shares his expertise on AI applications in education and podcasting, exploring topics such as personalized learning, content generation, and the future of media. We discuss the potential of AI to...
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Cracking the Code of Remote Work with Marisa Eikenberry
Marisa Eikenberry shares the origin story of her podcast, The Long Distance Work Life, which aims to help people learn how to live, work, and thrive in remote and hybrid teams. She discusses the evolution of the show, the challenges and joys of being a co-host, and the importance of effective...
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Creating Engaging Content for Visible Podcasts with Emily Aborn
Emily Aborn, a podcast host with two shows: She Built This and Content with Character. She discusses the importance of visibility for podcasts and how to use collaboration and consistency to increase visibility. Emily shares her framework for creating well-rounded content that includes…
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3 Ways AI Can Improve Your Podcast
In this episode of Podcasting Success Secrets, host Hector Santiesteban explores the potential of AI in podcasting and content creation. He discusses how AI can provide insights into your audience, content, and topics, and how it can help in creating promotional materials and conducting market...
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Success Secrets from the Founder of Podfest, Chris Krimitsos
In this episode, Hector Santiesteban is joined by Chris Krimitsos. They discuss the transformative power of podcasting as a platform for free speech and the potential for innovation within the medium. Chris shares his insights on the importance of owning your voice and the unique opportunities...
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The Secret to Getting Your Podcast Guests to Share More
Want your guest to actually share their podcast appearance? Say hello to the 'promo page' - a one-stop-shop for everything your guests need to promote their episode. It's got the episode player, graphics, sample tweets, and more. It's all about making things simpler and more efficient. So, take...
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Getting Your Guest to ACTUALLY Promote Your Podcast with Lisa Zawrotny
In this insightful episode of Podcasting Success Secrets, Hector engages in a lively conversation with Lisa Zawrotny, the host of Positively Living. Lisa, who is about to mark her third year of podcasting, shares her approach to the craft, emphasizing the importance of preparation, collaboration,...
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Navigating the Path to Monetization and Beyond
In this episode of Podcasting Success Secrets, Hector Santiesteban unveils the potential for podcasting to be a viable income source, particularly through a model leveraging a strong listener base. Reflecting on the podcast's trajectory over the years, he notes its success in building a dedicated...
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Guerilla Marketing for Podcasts with Matt Lebris
In this episode of Podcasting Success Secrets, Hector Santiesteban is joined by Matt Lebris, a speaker, entrepreneur, and podcaster. Matt shares insights on monetizing podcasts by ensuring that the podcast and other offerings eventually converge. He shares a personal story of a friend who has...
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Podcast AMA: Making Your Show Sound Professional with David Sais
In this episode of Podcasting Success Secrets, Hector Santiesteban is joined by David Sais of KaSa Media Pros. They delve into various aspects of podcasting, offering valuable insights. One key idea they discuss is the importance of letting your podcast breathe and leaving in natural sounds, such...
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Podcast Production Made Easy: The 6-Part Checklist for Stress-Free Publishing
On this episode of Podcasting Success Secrets, Hector shares a 6-part checklist for publishing podcast episodes. The episode covers preplanning, recording, content editing, sound editing, publishing, and promotion. Hector emphasizes the importance of having a checklist to ensure a high-quality...
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ABOUT THIS SHOW
Get the systems, strategies, and support you need to grow a successful podcast and take your show to the next level! Podcasting Sucess Secrets is for anyone who wants to take advantage of the power of podcasting to spread their message, build their platform, or grow their business. We'll talk about all things podcasting: recording, editing, publishing, and promoting -- and share the stories of how other successful podcasts grew their podcast. Hit the subscribe button and leave a rating/review about your favorite episode!
HOSTED BY
Hector Santiesteban
CATEGORIES
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