PODCAST · business
Predictable B2B Success
by Sproutworth
If you lead a bootstrapped or funded B2B tech company and need revenue to be predictable, not just possible, this podcast was built for you. Predictable B2B Success is the only show built exclusively for CEOs at seed-to-Series C tech companies who are ready to replace random acts of growth with a scalable, repeatable revenue system from first dollar to $50M+ ARR and beyond. Each week, host Vinay Koshy sits down with elite revenue operators, GTM leaders, and founders who have solved the hardest problem in funded B2B tech: turning chaotic, unpredictable growth into something structural, a system that holds under investor pressure, market shifts, and scale. What you will walk away with every episode: Operating frameworks for building predictable revenue pipelines Real playbooks from founders who have scaled B2B companies from seed to Series C and beyond GTM, RevOps, demand generation, and category design insights built for C-suite decisi
Episodes
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He Tripled His SaaS Prices, and Not One Customer Left
Introduction When a customer says to you, “You’re cheap, so you can’t be very good”, what occurs? For Vitalii Sydorenko, this remark completely changed all his previous ideas about pricing and product value. This enlightening episode of Predictable B2B Success traces Vitalii's journey from a...
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1 in 20 Trust AI With a Deal: How to Close the Trust Gap
Why do customers who praise your demo end up not buying? In this striking episode of Predictable B2B Success, Vinay Koshy interviews Dan Mosher, CEO and co-founder of DealGround, about the awkward gap between using a state-of-the-art product and trusting it when it really counts. Since Dan Mosher...
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Selling Prevention: How Blue Goat Cyber Built Demand Bootstrapped
So why do so many medical device startups fail to account for a danger that could bring their whole business crashing down? In this episode of Predictable B2B Success, Vinay speaks to Christian Espinosa, the founder of Blue Goat Cyber, about the little-known aspects of cybersecurity in the…
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How to Grow Revenue 20% Inside Customers You Already Have
You've seen the report saying organized retail crime is causing serious damage to stores and behind almost half of all inventory losses. Yet what if that idea is nothing more than a myth? In this episode, Vinay invites Russ Hawkins, president and CEO of Agilence, someone who has, for nearly…
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How ComplyJet Hit 50% Win Rates by Saying No to Everything
Imagine establishing a successful and profitable B2B software business serving hundreds of customers in more than 25 countries without using paid advertisements, making sales calls, running referral programs, or securing venture capital. That is what Varun Jain, co-founder and CEO of ComplyJet,...
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Per-Seat Pricing Is Dead: Kevin Surace on What Replaces It
Is everything you know about software pricing about to change? In this episode of Predictable B2B Success, Vinay Koshy interviews Kevin Surace, tech innovator, CEO of Appvance, and inventor with patents licensed by Apple and Amazon. They discuss why the per-seat SaaS model is becoming obsolete…
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Every Software Is an LLM Wrapper, And It Doesnt Matter
This episode focuses on the seismic changes AI has brought to business, and what happens when the very foundation a company builds is suddenly available to everyone almost for free. Three years ago, Sembly AI’s Artem Koren predicted that artificial intelligence would become the new “building...
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AI Adoption: 54% of Workers Bypass the Tools You Bought
While it may seem your team is not using your new AI tools, they may be leveraging AI in ways you have not anticipated, often outside the systems you have implemented. In this episode of Predictable B2B Success, host Vinay Koshy interviews Tom Gersic, whose experience includes SaaS adoption at...
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Decision-Making Frameworks: The $56M Call a CEO Almost Got Wrong
Imagine making a single decision where the wrong answer could trigger a blackout or put lives at risk. Our guest today, Nissim Titan, is no stranger to this high-stakes environment. As founder and CEO of 4cast, an $8 million decision software company aiming for $30 million. He builds platforms…
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Why B2B Deals Arent Lost on Price: Theyre Lost on Strategy
Most B2B tech founders blame lost deals on price, but what if that is rarely the real reason? In this episode of Predictable B2B Success, host Vinay Koshy speaks with Alex M.H. Smith, author of "No Bullshit Strategy" and founder of Basic Arts, to challenge common misconceptions about strategy,...
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Deflection Rate Is the Wrong AI Metric. Heres What Replaces It
If your company has implemented a chatbot or AI agent in the past two years, you may be focusing on the wrong objectives, potentially resulting in significant revenue loss. In this episode of Predictable B2B Success, we interview Dvir Ginsberg, founder and CEO of Encore, whose innovative approach...
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Why LinkedIn Cant Prove Your Expertise, And What Actually Will
As AI advances in producing content, writing code, and providing professional advice, the question arises: what remains uniquely human in the modern economy? While creativity and relationships are common answers, this week’s guest proposes a different perspective: verified judgment, or the…
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Why Your Discount Code Box Is Killing E-Commerce Conversions
What if the simple discount code box on your checkout page is costing you more than you realize? In this episode of Predictable B2B Success, we meet Mansoor Osmani, a man who spent over three decades advising multi-billion-dollar enterprises on the intricacies of high-stakes negotiation…
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The $1M AI Efficiency Play That Started With a Slack Problem
Many B2B companies allocate most of their growth budgets to acquiring new customers, often overlooking the significant revenue potential within their existing client base. Despite clear evidence that improving retention increases profits, customer marketing remains underutilized. In this episode…
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Why Your Pipeline Stalls When Buyers Dont Trust Your Category
The conversation addressed a common yet often overlooked challenge for B2B founders: slow pipelines may stem from a lack of trust in the entire product category, not just issues with the product, pitch, or lead volume. Buyers may dismiss a solution before learning about the company, simply…
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$15 Trillion Locked in Client Invoices — Get Paid Faster
What if the advice you’ve spent years giving founders about fundraising and scaling is wrong? On this episode of Predictable B2B Success, Julia Delin, a former venture capitalist, incubator leader at Stockholm School of Economics, and now CEO and co-founder of Cheque, reveals how stepping onto…
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54% More Leads at Trade Shows Without a Bigger Budget
How much of your B2B pipeline is human, and how much is bots and AI masquerading as prospects? In a world where nearly half of internet traffic is artificial and digital engagement data is more synthetic than ever, how can B2B leaders know when they're making real connections and when they’re…
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Why B2B Go-to-Market Fails at Sequencing, Not Execution
What if one proven methodology could turn B2B market share from stagnant to soaring, with a track record of guaranteed growth, yet almost no U.S. company has heard of it? In this episode of Predictable B2B Success, we speak with Hugo Van Den Biggelaar, a former Nike brand strategist turned...
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Why Your Data-Driven Decisions Are Still Emotionally Driven
Consider whether your company’s biggest growth barrier lies not in the market, product, or competitors, but in your unconscious relationship with money. In this episode of Predictable B2B Success, we discuss this perspective with Douglas Lynam, a former Benedictine monk, financial advisor, and...
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Jeremy Chatelaine: Why Multichannel Cold Outreach Books 4.22x More B2B Meetings
Imagine building one of the world’s first cold email automation platforms, then deciding not to chase hypergrowth or venture capital but to grow profitably by serving a very specific kind of customer well. In this episode of Predictable B2B Success, Vinay Koshy speaks with Jeremy Chatelaine,...
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Turn B2B Buying Committee Stalls Into Closed Deals
Why do nearly 60% of B2B purchases stall in indecision? What’s paralyzing buying committees, and can better communication break the gridlock? In this episode of Predictable B2B Success, Vinay sits down with Alkan Bolkaya, founder and CEO of Mail Softly, a fast-rising AI-powered business...
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Scaling B2B Revenue With Digital Workers, Not More Hires
What if your biggest growth bottleneck isn’t a shortage of salespeople, content, or marketing firepower but the invisible assumption that only humans can drive revenue? In this thought-provoking episode of Predictable B2B Success, Lauren Esposito, Chief Marketing Officer at Assemble and former...
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How to Sell AI When Buyers Aren’t Ready and Still Win
What happens when the future arrives faster than the market can keep up? In this episode of Predictable B2B Success, we dive into a classic B2B dilemma: being ahead of your buyers and what it takes to survive and thrive. Daniel Yoo is no ordinary AI founder. After managing over $800 million as a...
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From 12 Months to 95 Days: Rooks Inbound Enterprise Playbook
What does it take to transform over 300 wearable devices’ worth of chaos into actionable insights powering healthcare, insurance, and wellness? In this episode of Predictable B2B Success, we sit down with Marco Benitez, a former taekwondo champion turned biomedical engineer and CEO of Rook, and...
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The Leadership Voice Framework That Wins Deals Before the Demo
Introduction What if the true cost of customer acquisition isn't just your ad spend or sales funnel, but how you, the founder or leader, show up and speak? In this episode of Predictable B2B Success, we sit down with Dia Bondi, a renowned leadership communications expert, author of "Ask Like an...
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Why B2B Sales Coaching Fails Without This Mindset Shift
How do you earn trust and drive sales success today? In this episode of Predictable B2B Success, Rory reunites with Scott Roy, co-founder of Whitten & Roy Partnership, to explore actionable strategies for building authentic relationships and empowering sales teams. The episode delves into Roy's...
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How to Build a Sales Organization That Scales Predictably
What if everything you thought you knew about high-performance sales was only half the story? In this episode of Predictable B2B Success, we speak with Scott Roy, co-founder of Whitten & Roy Partnership (WRP), a seasoned consultant and author of innovative sales methodologies that have…
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Get Message Market Fit Even If Your Product Is Great
How do you turn B2B messaging from “just another feature list” into a magnetic force for growth—especially when your competition is shouting the exact same promises? In this episode of Predictable B2B Success, we’re joined by Christopher Silvestri, a conversion alchemist who traded engineering...
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Statistical thinking in business: stop the guesswork
How much does luck influence business success, and how much can we control? In this episode of Predictable B2B Success, we speak with Dr. Michael Orkin, statistician, data scientist, and author of "The Story of Chance: Beyond the Margin of Error." With decades of experience consulting for game...
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B2B Relationship Building That Gets 60% Response Rates
What if you were just one connection away from transforming your life and business? In this episode of Predictable B2B Success, Vinay Koshy speaks with serial entrepreneur and author Devin Sizemore, creator of "Connection Expansion" and founder of the ACES Connection Group. Together, they unravel...
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Why Most B2B Sales Culture Efforts Quietly Fall Apart
What if every impression you made at work was as powerful as your first? In this episode of Predictable B2B Success, Vinay Koshy speaks with serial entrepreneur, sales leader, and author Glenn Poulos. Glenn’s three-decade journey from technical sales rep to building and selling companies is…
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B2B SaaS Pipeline Strategy: A 5-Step CEO Framework
What happens when a demand generation specialist steps out from the comfort of high-growth SaaS startups to launch a growth marketing agency dedicated to quality over quantity? In this episode of Predictable B2B Success, Vinay Koshy speaks with Scott Gelber, founder of SIG Marketing, whose...
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Skill Stacking for Entrepreneurs: What MBAs Miss
Welcome to Predictable B2B Success. In this episode, Vinay Koshy interviews John Cousins—investor, tech founder, and educator—whose MBA ASAP program has helped over 30,000 students worldwide. Learn how John turns business theory into practical advice for founders at every level. Hear why John...
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How to Scale a B2B Startup: Lessons From 500 CEO Interviews
What if scaling your B2B SaaS business could be as simple as asking, “Who, not how?” In this episode of Predictable B2B Success, host Vinay Koshy speaks with Mike Malloy, founder of Malloy Industries, whose knack for executive matchmaking and battle-tested leadership has helped companies leap…
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B2B Category Design: Escape Crowded Markets Fast
What if the biggest threat to your company’s growth was lurking right inside your leadership team? In this episode of Predictable B2B Success, Vinay Koshy welcomes category design pioneer Mike Damphousse for an unfiltered look into the art and science of standing out in crowded markets. Mike...
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Legal Mistakes Funded Startups Make (Investor View)
Get ready to rethink your company's legal strategy in this episode of Predictable B2B Success. Host Vinay Koshy speaks with Jeff Holman, founder of Intellectual Strategies and creator of the first fractional legal team model. Whether you're a first-time founder facing hidden legal pitfalls or a...
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Product Validation: What 6,000 Product Launches Reveal
In this episode of Predictable B2B Success, Vinay Koshy interviews Laurier Mandin, founder and CEO of Graphos Product and author of "I Need That." Mandin draws on over 25 years of experience and more than 6,000 product launches to explain why some products achieve lasting success while others do...
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How to Hire Salespeople Who Actually Perform (Not Sell)
Building a high-performing, resilient B2B sales team requires adapting to rapid changes in roles and technology. In this episode of Predictable B2B Success, Vinay Koshy interviews Walter Crosby, an accomplished sales leader with experience ranging from closing complex deals to mentoring sales...
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Improve Sales Team Performance: Stop Fixing Weaknesses
Imagine a CRM that empowers your sales team and drives predictable B2B growth. In this episode of Predictable B2B Success, host Vinay Koshy interviews John Golden, Chief Strategy and Marketing Officer at Pipeliner CRM, bestselling author, and global sales leader. Learn why John Golden shifted…
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Brand Differentiation Strategy: Why 90% Fail
What distinguishes a leading brand from the rest of the market? In this episode of Predictable B2B Success, Vinay Koshy interviews Barry LaBov, a multi-award-winning entrepreneur and author of "The Power of Differentiation." Barry shares insights on principled entrepreneurship, his transition…
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The SaaS Pricing Strategy Mistake Costing You 6 Figures
This episode of Predictable B2B Success features host Vinay Koshy in conversation with solopreneur and agency founder Mike Moll. They discuss the strategies required to secure high-profile clients such as Volvo and the government of Canada, while maintaining focus and avoiding burnout. The...
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The Profitable Growth Strategy That Took $0 to $8M With No Debt or VC
In this episode of Predictable B2B Success, Vinay Koshy interviews Adam Callinan, a serial entrepreneur who built Bottle Keeper from the ground up to over $8 million in revenue without employees or debt, secured a “Shark Tank” deal, and achieved a successful acquisition. As the founder of…
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B2B Customer Acquisition Cost: The $10 Benchmark Explained
What does it take to bootstrap a B2B SaaS company to tens of thousands of users and adapt to the changing landscape of lead generation? In this episode of Predictable B2B Success, serial entrepreneur Besnik Vrellaku, founder and CEO of Salesflow, joins Vinay Koshy to discuss the strategies and...
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LinkedIn Lead Generation Strategy: 100% Process Proof
What does it really take to generate high-quality B2B leads on LinkedIn without falling into the trap of cold, salesy outreach or getting lost in the endless world of organic posting? In this episode of Predictable B2B Success, Vinay Koshy sits down with serial entrepreneur Colin Hirdman, founder...
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Startup to Scale Up: 5 Go-to-Market Pivots That Reached $4B
What if the key to explosive business growth isn’t doing more, but doing less, only much better? In this episode of Predictable B2B Success, Vinay Koshy speaks with David Snider, founder and CEO of Harness Wealth, to unpack the transformative power of specialization. From scaling Compass from...
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Now Build Mission-Driven Sales Culture Despite Rapid Scaling
What does it take to truly transform a sales organization, moving beyond numbers and quotas to ignite real, sustainable growth? In this episode of Predictable B2B Success, host Vinay Koshy sits down with renowned sales leader and organizational team builder Richard Cogswell, whose expertise spans...
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Scale Your Consulting Business Like a 4th-Degree Black Belt
Are you ready to unravel the real secrets of starting and scaling a successful business? In this episode of Predictable B2B Success, host Vinay Koshy sits down with Feras Alhlou, an advisor to 150 startups, a Silicon Valley entrepreneur, and the founder of Startup with Feras, to explore the raw...
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B2B Networking Strategies That Drive 85% of Revenue Growth
What if your next business breakthrough didn't come from another cold email or sales demo, but from a single, genuine conversation at the right networking event? In this episode of Predictable B2B Success, Vinay Koshy speaks with award-winning communicator, military veteran, and author of...
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Intel, MIT and Sonys Secret to 300% Better B2B Event ROI
What does it take to turn chaotic, costly B2B events into powerful engines of ROI and connection? In this episode of Predictable B2B Success, host Vinay Koshy sits down with Hailey Ingraham, Marketing Director at Event Cadence, a fast-growing event management platform trusted by organizations…
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Why Boring SEO outperforms quick-win tactics by 300%
What does it really take to scale a business to seven figures using only SEO, without spending a dime on ads? In this episode of Predictable B2B Success, Vinay Koshy sits down with Steven Schneider, co-founder and CEO of Trio SEO, to explore the realities behind sustainable, conversion-focused...
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ABOUT THIS SHOW
If you lead a bootstrapped or funded B2B tech company and need revenue to be predictable, not just possible, this podcast was built for you.
Predictable B2B Success is the only show built exclusively for CEOs at seed-to-Series C tech companies who are ready to replace random acts of growth with a scalable, repeatable revenue system from first dollar to $50M+ ARR and beyond.
Each week, host Vinay Koshy sits down with elite revenue operators, GTM leaders, and founders who have solved the hardest problem in funded B2B tech: turning chaotic, unpredictable growth into something structural, a system that holds under investor pressure, market shifts, and scale.
What you will walk away with every episode:
Operating frameworks for building predictable revenue pipelines
Real playbooks from founders who have scaled B2B companies from seed to Series C and beyond
GTM, RevOps, demand generation, and category design insights built for C-suite decisi
HOSTED BY
Sproutworth
CATEGORIES
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Frequently Asked Questions
How many episodes does Predictable B2B Success have?
Predictable B2B Success currently has 558 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Predictable B2B Success about?
If you lead a bootstrapped or funded B2B tech company and need revenue to be predictable, not just possible, this podcast was built for you. Predictable B2B Success is the only show built exclusively for CEOs at seed-to-Series C tech companies who are ready to replace random acts of growth with a...
How often does Predictable B2B Success release new episodes?
Predictable B2B Success releases new episodes frequently with a large back catalog of 558 episodes. Check the episode list for recent publication dates.
Where can I listen to Predictable B2B Success?
You can listen to Predictable B2B Success on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Predictable B2B Success?
Predictable B2B Success is created and hosted by Sproutworth.
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