PODCAST · business
Private Practice Workshop
by John Clarke from Private Practice Workshop
This podcast is the only resource you need to learn how to market and grow your business as a counselor, psychologist, or therapist in private practice. Hosted by John Clarke, a licensed psychotherapist, and private practice consultant, this show is packed with powerful and effective techniques that will allow you to build your practice into exactly what you want it to be. If you want targeted marketing advice from a private practitioner who knows what it takes to build a practice, then you've come to the right place!
Episodes
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SEO and AI with Ryan Cote #227
John sits down with Ryan Cote of www.functionalmedicineseo.com to talk about SEO and its evolution with AI.
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How to Streamline Your Practice Using Waybook with Mike Bandar #226
How to Streamline Your Practice Using Waybook with Mike Bandar In this conversation, John Clarke interviews Mike Bandar, the co-founder of Waybook, a software tool for systemizing and documenting business processes. They discuss the importance of systems and processes in running a successful...
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Sales Funnels in Private Practice with Brent Stutzman #225
Tune in to learn exactly how to create a powerful sales funnel for your private practice with Brent Stutzman of Brand Your Practice, Inc. and TheraSaas. https://brandyourpractice.com https://therasaas.com Learn more about Jane at jane.app/mentalhealth-us. You can also mention the code PPW1MO for…
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Automate Your Superbills with Mentaya #224
Automate Your Superbills with Mentaya John is joined by Mentaya CEO Christine Li to learn about how Mentaya completely automates the process of clients receiving and getting reimbursed from their superbills. www.mentaya.com Head to jane.app/mentalhealth-us to book a 1-on-1 demo. You can use the...
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IFS Therapy as a Non-Pathologizing Approach with Derek Scott #223
IFS Therapy as a Non-Pathologizing Approach with Derek Scott #223 Join us for a live interview with IFSCA founder Derek Scott to learn about Internal Family Systems therapy. https://ifsca.ca/ https://www.youtube.com/c/DerekScott https://ifsca.ticketleap.com/
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How to Write Your Company Values #222
John is back from a hiatus with renewed vision and direction for the show. In this episode, John checks in with some updates and then shares a clip of a live lesson that he taught on how to write your company values inside one of his mastermind groups. Announcing NEW program open now: Group...
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How to Clarify Your Vision #221
John is back from a hiatus with renewed vision and direction for the show. In this episode, John checks in with some updates and then shares a clip of a live lesson that he taught on how to clarify your vision inside one of his mastermind groups. Announcing NEW program open now: Group Practice...
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How to Write Your Mission Statement #220
John is back from a hiatus with renewed vision and direction for the show. In this episode, John checks in with some updates and then shares a clip of a live lesson that he taught on how to write your mission statement inside one of his mastermind groups. Announcing NEW program open now: Group...
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How to Find Your Purpose #219
John is back from a hiatus with renewed vision and direction for the show. In this episode, John checks in with some updates and then shares a clip of a live lesson that he taught on how to find your purpose inside one of his mastermind groups. Announcing NEW program open now: Group Practice...
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Bye For Now
John goes live for a special episode of the podcast to talk about why he's going on hiatus from making content, shifting his focus to other things for the next 6 months, and more. Find out how well your business is doing by taking my Healthy Private Practice Assessment:...
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Leadership in Your Group #218
In this episode, John sits down with Mark Herschberg. Mark is the author of The Career Toolkit, Essential Skills for Success That No One Taught You and creator of the Brain Bump app. Educated at MIT, Mark has spent his career launching and fixing new ventures at startups, Fortune 500s, and...
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Live Website Review: What Is a Hero Section? #217
In this episode, John reviews the website of a few guests from the audience. John will walk through the hero section of each website and provide feedback, insight, tips, and tricks for a killer hero section. Work with John 1:1 here: https://www.privatepracticeworkshop.com/workwithme/ Thanks to…
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Passive Income From Real Estate #216
In this episode, John sits down with Randy Langenderfer, President of InvestArk Properties, focusing on creating investor value and passive income returns for busy professionals. InvestArk provides an opportunity to partner with experts who are aligned with people's investment goals. He has been…
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Why Your Site Isn't Converting #215
In this episode, John sits down with Justin Crawmer, Founding Partner of Webtek Interactive, an SEO and online marketing agency. Justin is back again to go more in depth on why your site isn't converting. Now that you have traffic to your site, Justin will explain how to capture more clients by...
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Overcoming Vicarious Trauma to Thrive in Your Practice #214
In this episode, John sits down with Jenny Hughes, licensed clinical psychologist and founder of the The BRAVE Trauma Therapist Collective. As a clinician, she practices EMDR, Cognitive Processing Therapy, and Prolonged Exposure therapy. Jenny recently published a workbook designed for clients to...
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4 Common Signs That Unchecked Trauma is Running Your Business #213
In this episode, John sits down with Nicole Lewis-Keeber, The Business Therapist, Author of How to Love Your Business, and creator of the Do No Harm Program for Trauma Conscious Entrepreneurs. Nicole is passionate about the impact of small "t" trauma on businesses and combines therapeutic…
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Increasing Income & Impact With Group Therapy Programs #212
In this episode, John sits down with Carrie Haynes, professional counselor and creator of The Art of Groups Carrie Haynes has spent her career specializing in group work and is passionate about supporting therapists and healers in facilitating transformational group experiences for their clients....
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Live Website Review #211
In this episode, John reviews the website of a few guests from the audience. John will walk through the guests' websites and provide feedback, insight, tips, and tricks for the audience member to explore for their private practice website. Work with John 1:1 here:...
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How to Use Story to Build Trust On Your Website #210
In this episode, John sits down with Logan Heath, Chief Relationship Manager at StorySellers, to talk about why telling your story on your website is essential for not only building your brand, but establishing trust with clients. Logan's experience is in digital marketing and helping you create…
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Marketing Strategies to Grow Your Private Practice Online #209
In this episode, John sits down with Josh Ramsey, Fractional Chief Marketing Officer (CMO). Josh helps business owners with their marketing strategy so they can grow their business. Josh specializes in SEO and online marketing and will show you how to make some significant adjustments to how you...
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Mission, Vision, & Values for Therapists in Private Practice #208
As a therapist and private practice business consultant, John breaks down your most pressing business questions and focusses mainly on how mission, vision, and values create the roadmap to a successful business. Build a better business without all the overwhelm! Doors are NOW OPEN to join…
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How to Create a Vision for Your Private Practice #207
In this episode, John goes solo for a live Q&A to discuss what it means to have vision for your private practice. Tune in to hear John help you get clear on what your vision is and the steps you can take to actualize it. Build a better business without all the overwhelm! Join Business Made Human…
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Financial Accountability in Your Private Practice #206
In this episode, John sits down with Danielle Hayden, CEO and Founder of Kickstart Accounting, Inc., with over 10 years experience as a Chief Financial Officer. John and Danielle explore financial accountability and why it's key to reaching and surpassing your business goals. Get connected with...
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Live Q&A With John - For Therapists in Private Practice #205
John goes live for a solo episode to answer the audience's burning questions from choosing a niche to marketing to finance to setting your fees and everything in between. Start work with John in a 1:1 coaching session here: https://go.privatepracticeworkshop.com/offers/aDox7Fib/checkout Join...
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Website Design for Your Private Practice #204
In this episode John sits down with Jake Kramer, Co-Owner, Director & a Creative at ArtilleryMedia.com. Artillery builds websites using a strategic approach designed to grow businesses. John and Jake discuss what makes a therapist's website standout to future clients and how to implement these...
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Ask a Therapist and Private Practice Consultant Anything #203
In this episode, John goes solo to answer your burning questions on anything you need help with as a future therapist, therapist, private practice owner, or group practice owner. Get a 1:1 coaching session with John here: www.privatepracticeworkshop.com/workwithme
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Is Codependency Hurting Your Practice? #202
In this episode, John & Jenna sit down with Victoria Albina, Certified Life Coach, UCSF-trained Family Nurse Practitioner and Breathwork Meditation Guide, to discuss codependency and practitioners: the subtle ways codependency might be hurting your practice and what to do about it. Bio: Victoria...
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Profit and Cash Flow Clarity #201
In this episode, John sits down with profit and money coach, Craig Dacy, to help you get clarity on your cash flow by prioritizing profit with your finances. Profit = more financial freedom and more choices for your private practice. Bio: Craig Dacy is a profit coach who helps business owners…
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Financial Planning for Therapists #200
For the 200th episode of the podcast, John sits down with fractional CFO and accountant, Sophie Plappert, to discuss how to make a financial plan for your practice. Find out how well your business is doing by taking our Healthy Private Practice Assessment:...
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Clear & Marketable Websites for Therapists #199
John sits down with Jeff Fulkerson, founder of FroBro Web Technologies, to discuss what exactly is a clear and marketable website for therapists and how you can have one for your practice. John and Jeff will talk about the value of a good first impression when it comes to private practices and...
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Q&A With Your Host #198
John sits down for a solo episode to answer your burning questions. From digital marketing, to referal networks, to grad school, to starting your business, John covers it all. Links: https://www.privatepracticeworkshop.com/
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Digital Marketing Worth Investing In #197
John sits down with Justin Crawmer, founding partner of Webtek Interactive, an SEO and online marketing agency to discuss what digital marketing is worth investing in for a private practice owner. Justin will share his expertise on the client's journey (how they go from online searching to…
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Building Solid Brand Foundations for Therapists in Private Practice #196
John sits down with Lisa Haggis, marketing consultant and founder of Realize Your Brand, to discuss why private practice owners must discover what actually makes them unique beyond their marketing strategies to create an incomparable and unrepeatable therapy brand. About Lisa: Lisa Haggis helps...
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Virtual Leadership through Digital Empathy with McKenna Sweazey #195
John sits down with Digital Empathy and remote work expert and author McKenna Sweazey to discuss how to be an effective group practice or private practice owner when managing your team remotely. About: McKenna Sweazey is a Digital Empathy and remote work expert and author. With a career spent...
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How to Launch an Online Program with Stephanie Clairmont #194
John sits down with Stephanie Clairmont of The Leveraged Practice to discuss how to use a launch strategy to sell your online program. About: Stephanie Clairmont, MHSc, is a retired Registered Dietitian, entrepreneur, founder and lead facilitator at The Leveraged Practice. She has been delivering...
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Marketing for Therapists in Private Practice with Avivit Fisher #193
John explores marketing stratgy for new and seasoned therapists in private practice with expert Avivit Fisher. Find out how well your business is doing by taking our Healthy Private Practice Assessment: https://2dtyclgi7f9.typeform.com/to/ksG0SUu7 Avivit Fisher is the principal of REdD Strategy…
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Miranda Palmer Co-founder of Zynnyme #192
John sits down with Miranda Palmer from Zynnyme to talk burnout: how it happens and what we can do to prevent it from happening in the future. Find out how well your business is doing by taking our Healthy Private Practice Assessment: https://2dtyclgi7f9.typeform.com/to/ksG0SUu7 Miranda's…
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Google My Business Secrets with Kelly Fitzgerald #191
John sits down with marketing expert Kelly Fitzgerald to explore exactly how to get the best results possible from your Google My Business listing. Find out how well your business is doing by taking our Healthy Private Practice Assessment: https://2dtyclgi7f9.typeform.com/to/ksG0SUu7 Kelly's...
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Ending Entrepreneurial Poverty with Racheal Cook #190
John sits down with business coach Racheal Cook from the CEO Collective to learn about her mission to end entrepreneurial poverty. Find out how well your business is doing by taking our Healthy Private Practice Assessment: https://2dtyclgi7f9.typeform.com/to/ksG0SUu7 Racheal Cook is on a mission…
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Financial Literacy for Therapists in Private Practice #189
John teaches 9 essential vocabulary terms to help therapists in private practice with their financial literacy, including: Asset: anything tangible or intangible that is owned by the business. Or, anything that actively makes you money. Liability: anything that costs or could cost the business...
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Niche Tutorial for Therapists in Private Practice #188
John breaks down exactly how to choose your niche for your therapy private practice, including: 1. Why you should niche down in the first place 2. How to niche down 3. How to evaluate market opportunities 4. Types of niches 5. How to be both a generalist and a specialist` Find out how well your...
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Copywriting Crash Course #187
John teaches a crash course on copywriting, in other words, how to create your marketing message for your private practice. Find out how well your business is doing by taking our Healthy Private Practice Assessment: https://2dtyclgi7f9.typeform.com/to/ksG0SUu7
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Biggest Lessons from 2021 #186
Find out how well your business is doing by taking our Healthy Private Practice Assessment: https://2dtyclgi7f9.typeform.com/to/ksG0SUu7 John shares his biggest lessons from 2021 in private practice, business, and life in this solo episode. Lessons include: Take nothing for granted Mental health…
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SEO Made Simple with Nick Fuller #185
SEO for Therapists Made Simple with Nick Fuller - Private Practice Marketing for Therapists and Counselors + Search Engine Optimization (SEO) for Therapists. SEO and website guru Nick Fuller from itherapy.com joins for an interview, covering topics including: 1. Keyword research 2. Keyword...
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Group Program 101 with Annie Schuessler #184
Annie Schuessler is a business coach and the host of the podcast Rebel Therapist® Podcast. With her Rebel Therapist®Programs, she helps therapists, healers and coaches make an impact beyond a traditional private practice. In this episode Elizabeth and Annie talk about How Annie found the "sweet...
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Thinking Outside The Box with Your Therapy Career with Dr. Christie Kederian #183
In this live Interview with Dr. Christie Kederian, Elizabeth and Christie discuss how to think outside the box when it comes to using your degree as a mental health professional and ways to set yourself up for success in a post-pandemic world as a therapist. Connect with Christie: Instagram:...
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Group Practice Blues (Why Group Practice Owners Fail) #182
Group Practice Blues (Why Group Practice Owners Fail) In today's episode, John talks about being a private practice owner and why group practice owners fail. Find out how well your business is doing by taking our Healthy Private Practice Assessment: https://2dtyclgi7f9.typeform.com/to/ksG0SUu7...
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Live Interview Lily Dawson #181
Elizabeth and Lily discuss all things marketing, branding, and getting clients while still in grad school on this episode of the Private Practice Workshop Podcast. Apply to the next round of the Business Made Human Mastermind: https://go.privatepracticeworkshop.com Connect with Lily: Therapy…
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Live Interview With Purpose Expert Brian Bosche #180
John is talking with Brian Bosché today. Brian is an expert on purpose at work and a consultant who helps business leaders and companies (big and small) discover their exact purpose and leverage it for a real ROI. Join us on this episode where Brian and John discuss purpose, passion, and success....
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Finance Expert Danielle Hayden - Live Interview #179
Today Danielle Hayden is on the podcast. Danielle is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. Join us on this episode where...
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ABOUT THIS SHOW
This podcast is the only resource you need to learn how to market and grow your business as a counselor, psychologist, or therapist in private practice. Hosted by John Clarke, a licensed psychotherapist, and private practice consultant, this show is packed with powerful and effective techniques that will allow you to build your practice into exactly what you want it to be. If you want targeted marketing advice from a private practitioner who knows what it takes to build a practice, then you've come to the right place!
HOSTED BY
John Clarke from Private Practice Workshop
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