ProdPro

In this episode of the ProdPro Podcast, Ebrahim Bhaiji, CEO and co-founder of Everyset, joins ProdPro CEO Alex LoVerde to discuss how a major production accounting pain point led to the creation of a platform now powering thousands of film and TV productions. Ebrahim shares how Everyset grew from a solution to managing background payroll into a full platform for onboarding, payroll, and compliance. He also discusses the importance of earning trust in a relationship-driven industry, finding early champions, and using the right tools – including ProdPro – to track productions and connect with decision-makers.

This week, veteran line producer Jonathan McCoy (Good Fortune, Are You There, God? It’s Me, Margaret, Barb and Star Go to Vista Del Mar) continues his conversation with ProdPro CEO Alex LoVerde. In this episode, Jonathan shares the line producer’s perspective on vendors – from stage selection and rental houses to specialty suppliers and film commissions. He explains how vendors can win business, build trust, and stay top of mind with producers without being pushy. Key Talking Points How vendor decisions fit into the prep timeline The triple-bid process and balancing studio rules with crew preferences Stage selection: challenges in cities with limited infrastructure When he's willing to take a chance on a new vendor Why service and responsiveness matter more than price Stories of vendors stepping up in a crisis vs. letting productions down The role of film commissions and standout examples in action How vendors can stay top of mind without being pushy

ProdPro’s CEO Alex LoVerde kicks off a two-part conversation with seasoned line producer Jonathan McCoy, whose credits include Are You There, God? It’s Me, Margaret, Going in Style, Barb and Star Go to Vista Del Mar, and more. Part one focuses on careers and crew hiring, while part two will cover vendors. Jonathan explains why relationships and enthusiasm outweigh resumes, how the first hires are driven by the production calendar, and why agents matter for credibility and intel. Jonathan also reflects on tax incentives, international filming, and staying connected during the industry slowdown. Key Talking Points Jonathan's path from APOC to line producer What the line producer role really entails How he approaches hiring and team-building How to send your resume cold to a producer and get a response The role of agents in film production How tax incentives and international filming shape decisions Staying connected and active during the industry slowdown

ProdPro’s CEO Alex LoVerde sat down with John Corser, former SVP of Production at NBCUniversal, for a behind-the-scenes look at how physical production decisions get made at the studio level – from where a show shoots, to how vendors are chosen, and why even great new tools can struggle to gain traction.

Selling into the world of TV and film isn't like selling into any other industry – it's opaque, unpredictable, and deeply relationship-driven. In this episode, ProdPro CEO Alex LoVerde is joined by sales coach Joe Ippolito (Sandler) and Kandace Muñoz (Head of Sales at ProdPro, formerly SyncOnSet & EP) for a candid discussion on what works when targeting UPMs, studio execs, department heads, and indie productions.