Product Potion Podcast

McDonald's serves 70 million people a day. Every single part of that machine — the fries, the menu, the drive-through — is a conversion system. Here's what it means for your product. McDonald's doesn't sell fast food. They sell a system so optimized th...

Every line, every upsell, every $5 water at Disneyland is engineered. Here's the psychology behind it, and how to use it in your own product. Disney doesn't sell a theme park. They sell manufactured memory. This episode breaks down the exact behavior l...

Most trust signals in 2026 are faked. AI testimonials, inflated social proof, polished brand content — all of it can be manufactured in an afternoon. The one thing that can't be faked is a real founder showing up. In this episode I break down why found...

Your signups are coming in. Your revenue isn't. That's not a product problem — it's a game design problem. You built an unwinnable game. In this episode I walk through the RPG Map framework — four levels every user has to clear before they pay, and the...