PODCAST · business
pwn the future
by Joshua Steinman
notes from the (industrial control systems cybersecurity startup) underground. steinman.substack.com
Episodes
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Analyzing the 2023 National Cyber Strategy
The Biden administration came out with their National Cyber Strategy a few months ago. And as the architect/author of the last one — 2018 — I want to give you, my dear readers and listeners, a quick rundown. LISTENER’S NOTE: I wrote this the week after the strategy came out back in March, but...
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Schrödinger's Infrastructure
This is my speech from NATCON 3. I’ll post the full video in a few days. The current state of our industrial nation. Over the past thirty years, the West has embarked on terrifying project: to turn nearly everything that is not a computer into a computer. Cars, coffee mugs, factories, football...
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Tales from "the infinite front"
In late June, an obscure twitter account posted surveillance footage from inside an Iranian steel mill, from the morning on 26 June 2022. The video seems to capture a catastrophic industrial failure happening in realtime. If press reports are to be believed, hackers deliberately took control of…
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Seven Tools for Early Stage Founders
We spent the first half of 2021 conducting customer discovery at the intersection of industrial systems and cybersecurity. We still have a long way to go — we certainly haven’t achieved product market fit — but things are moving at a good clip: * July 2021: gained conviction around a specific...
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A Message to Garcia (1899)
Many years ago, during initial training with the Navy, I attended a long course run by the United States Marine Corps. We began the course reading this short story. The story, by Elbert Hubbard, is copied below, and I added an audio recording, for your enjoyment. A Message to Garcia (1899) By...
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Introducing Galvanick
We spent the past six months reviewing the current state of industrial control systems cybersecurity. We talked to more than one hundred domain experts, from operators to researchers, consultants to entrepreneurs, investors to academics. We have been writing publicly about potential startup ideas...
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The one before the beginning.
For those new to PWN THE FUTURE, and that is most of you, as readership has quadrupled since July, this email is a recap of seven months of full-time work investigating potential startups at the intersection of industrial control systems and cybersecurity. Why industrial control systems and...
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The One That Might Get Us Cancelled (startup idea #6)
The [redacted] idea. “Secret Weapon” and “Long Bow” were sitting around the table in our borrowed conference room, in the attic of a three hundred year old building in a colonial-era neighborhood in Northern Virginia. We had decided to get together for an in-person weekend to kick around more...
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White House's National Security Memorandum on Industrial Cybersecurity: What Does It Mean?
Hey folks - So far the audio versions of my “what’s next” series have done well, so starting today I’m going to experiment with more spoken content. To kick it off, I’m pleased to present a conversation with a friend and former colleague, Michael Ellis. We discuss the White House’s recent…
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"TurboTax" for Industrial Cybersecurity (startup idea #5)
Welcome to “What’s Next,” a series of posts where I explore potential startup ideas at the intersection of industrial control systems and cybersecurity. Idea #5: TurboTax for Industrial Cybersecurity I wasn’t in the greatest of moods. After going deep on insurance, insure-tech, risk scoring,...
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Audio Version of @WrathOfGnon's "How to Build a Small Town in Texas"
Disclaimer: this is a reading of @WrathOfGnon’s first substack post, “How to Build a Small Town in Texas.” The text is written wholly by that pseudonymous writer, with whom I do not have any kind of relationship other than sheer appreciation, and following on Twitter. I’ve been a big fan of...
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An ICS Managed Security Services Provider? (startup idea #4)
Welcome to “what’s next,” a series of posts exploring potential startup ideas at the intersection of industrial control systems and cybersecurity. This is part 8 in the series, which will conclude in early August. Idea #4: Starting a “managed security services provider” (MSSP) specializing in...
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*audio version* running the numbers (startup idea #3)
Idea #3: Risk-Scoring Industrial Control Systems and Networks I had looked at, and then walked away from, both insurance and parametrics. On to the next idea. It was discouraging, having thought about, and planned to do insurance for months, and then walking away when I couldn’t “get to...
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*audio version* security on the chain (startup idea #2)
Insurance was out. Or was it? The math around industrial control systems cybersecurity insurance wasn’t adding up. Unpredictable risk profiles and the prospect of constantly litigating payouts had me ready to walk away. But at the last minute I was introduced to a group of insurance veterans who...
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*audio version* - what happened to insurance? (startup idea #1)
This is the audio version of pwn the future, post #5, originally posted on June 21st. Pwn the future is a blog covering the startup ideas I’ve been considering at the intersection of industrial control systems and cybersecurity. If you missed the article in June, I’ve copied it in full, below:...
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*audio version* - "how can I help?" - talking to angel investors about industrial cybersecurity
This is just a recorded version of post #4, published on June 5th. And in case you missed the post, here’s the text: The magic wand It was like discovering one of your friends had a secret other life as a wizard. I had assumed Sam’s offer would net perhaps five introductions. It was over 30. They...
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*audio version* - the tao of sam
I’m continuing to record audio versions of pwn the future, and once I am caught up, will combine them into a single post. This is just a recorded version of my third post, published on June 2nd. In case you missed it, here’s the text: Tough love from a close friend “You need to start at the...
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*audio version* - the hazy tomorrow, today
I’m continuing to experiment with audio versions of these posts. This is just a recorded version of post #2, published on May 26th. I appreciate all the feedback I’m getting, and am responding to every note. And in case you missed the post the first time, here’s the text: Working on the National...
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*audio version* - managing the risks of societal collapse
Hey all - I’m experimenting with doing audio versions of these posts. This is just a recorded version of my first post, which published on May 24th. I purchased a microphone (arrives tonight), but wanted to get the first audio post out there, so this is recorded from my laptop. Send feedback if…
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ABOUT THIS SHOW
notes from the (industrial control systems cybersecurity startup) underground.
steinman.substack.com
HOSTED BY
Joshua Steinman
CATEGORIES
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pwn the future currently has 19 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
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notes from the (industrial control systems cybersecurity startup) underground. steinman.substack.com
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pwn the future is created and hosted by Joshua Steinman.
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