Real Business Connections

PODCAST · business

Real Business Connections

REAL Conversations w/ REAL business leaders making a REAL difference in our world!!!!Yes, we’re a marketing podcast. We dive into social selling, content marketing, networking, and LinkedIn, but we’re so much more. We’re about the habits, mindsets, and strategies that create true growth, connection, and fulfillment.Host Ben Albert chats with everyone from world-famous marketers, entrepreneurs, and sales geniuses to behavior scientists, wellness experts, and even near-death experience survivors. Each guest brings raw stories and insights, bridging real business success with personal growth.His role? To pull out the best nibbles of wisdom, packing decades of experience into minutes for you, the listener.Yes, we get actionable. However, we also look at the story behind the story. This podcast is a deep dive into struggle, failure, frustration, and how to develop

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    The Bravery Effect w/ Jill Schulman (LST #154)

    Learn Speak Teach Episode #154 with Jill Schulman.Bravery isn’t being fearless. Bravery is taking a step forward in the presence of fear. When you do the hard thing scared, you build confidence, resilience, and a deeper sense of pride in who you are becoming.Today, we are thrilled to have Jill Schulman on the show, a former United States Marine, positive psychology expert, speaker, and author of The Bravery Effect.In this episode, Jill shares the science behind bravery, stress, confidence, failure, and resilience. She explains why action comes before confidence, why avoiding fear can shrink your life, and how doing hard things can actually make you happier.The episode also explores brave communication, asking for help, building a brave tribe, and why leaders, parents, and teams should support people in meeting high standards instead of removing every challenge.During this episode, you will learn about:[00:00] Trailer + Intro[01:25] Why Jill Intimidates Ben[02:56] Becoming a Marine[03:31] The Navy SEAL Confidence Course[05:46] Bravery Is Not Fearlessness[06:47] What Failure Really Teaches You[09:03] After Action Reports[10:26] Is Stress Actually Bad for You?[14:45] Building Your Bravery Muscle[18:41] Bravery and Happiness[19:04] Experiential Avoidance[21:26] Feeding the Brave Wolf[22:34] You Have the Power to Change Your Life[24:53] Manifesting Requires Action[26:39] Attack the Hill[28:44] Action Precedes Confidence[30:18] Curating a Brave Tribe[33:19] Today’s Soft World[37:49] Redefining a Me Day[40:06] Helping People Meet the Standard[43:15] Brave Communication[45:26] Nice vs. Kind[46:26] The Bravery Effect[48:20] Bravery Workouts[49:37] Do Things ScaredKey Takeaways:  • Bravery is not being fearless. Bravery is taking a step forward in the presence of fear. ~Jill Schulman• When you are scared and do it anyway, you become more confident. ~Jill Schulman• Failures are stepping stones to success. ~Jill Schulman• Your mindset on stress is predictive of how you respond to stress. ~Jill Schulman• Anyone can build their bravery muscle. ~Jill Schulman• Each time you avoid something you fear, you give the fear more power. ~Jill Schulman• You have the power to change your life, but it will require bravery. ~Jill Schulman• Action precedes confidence. ~Jill Schulman• Bravery is contagious. ~Jill Schulman• A me day means keeping promises to yourself. ~Jill Schulman• Asking for help is a source of strength and it will make you stronger. ~Jill Schulman• Nice guys may finish last, but kind guys finish first. ~Ben Albert• Courageous is kind. ~Jill SchulmanKeep In Touch with Jill Schulman:Website: https://www.jillschulman.com/Book: The Bravery Effect: https://www.amazon.com/Bravery-Effect-Teaching-Conquering-Achieving/dp/B0F2BBPR35 Additional Resources:Free Bravery Assessment: https://www.jillschulman.com/Free Brave Action Guide: https://www.jillschulman.com/—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–LST is made possible by www://balbertmarketing.com/

  2. 520

    Ask Me Anything w/ Nick Hutchison at GrowGetters ONLY (GG #33)

    Real Talk with GrowGetters Episode #33 featuring Nick Hutchison.Reading a book is easy. Applying it is rare. Building a life and business around what you learn? That’s where transformation happens.In this exclusive “Ask Me Anything” session from the GrowGetters ONLY Inner Circle, we’re joined by Nick Hutchison — founder of BookThinkers, host of BookThinkers: Life-Changing Books, and author of Rise of the Reader.Nick shares practical strategies for turning reading into real-world results, explaining why consumption without implementation is just another form of procrastination. He breaks down how to retain more from books, create systems for applying what you learn, and build powerful relationships with authors and thought leaders.The conversation also explores timeless vs. trendy ideas, building community through shared learning, hosting transformational live events, and why deep focus is becoming a competitive advantage in a distracted world.If you’re an entrepreneur, creator, or lifelong learner who wants ideas to translate into action, this session is packed with practical wisdom.People Mentioned and Other Resources:1. Rise of the Reader by Nick Hutchisonhttps://www.amazon.com/Rise-Reader-Strategies-Mastering-Applying-ebook/dp/B0CGXZ5WJ9?ref_=ast_author_dp&th=1&psc=12. BookThinkers Live Event (2026)https://www.bookthinkers.com/book-thinkers-live-2026Keep In Touch with Nick Hutchison:Nick’s Company: https://www.bookthinkers.com/Instagram (BookThinkers): https://www.instagram.com/bookthinkers/Instagram (Personal): https://www.instagram.com/nicklovesbooks/LinkedIn: https://www.linkedin.com/in/bookthinkers/—Join GrowGetters ONLY:Inner-Circle: https://growgettersonly.com/Community: https://weallgrowtogether.com/Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–GrowGetters ONLY is made possible by www://balbertmarketing.com/

  3. 519

    How to Create What You Can, Not What You Should w/ Vinnie Potestivo (LST #153)

    Watch the full episode on Youtube: https://youtu.be/8QwCwGjDn-ILearn Speak Teach Episode #153 with Vinnie Potestivo.What does it really take to get discovered, build a personal brand, and create content that lasts? In this episode, Vinnie Potestivo shares why creators, entrepreneurs, and leaders need to stop waiting for perfect conditions and start making what they can with what they already have.Today, we are thrilled to have Vinnie Potestivo on the show, an Emmy Award-winning media advisor, talent development and media strategist, and the host of I Have A Podcast. Vinnie is widely known for helping executives, founders, and creatives grow and monetize their personal brands, and for launching talent, shows, and media properties that have shaped modern pop culture.As a network executive at MTV from 1998 to 2007, Vinnie helped discover talent and develop original programming behind shows and franchises including Punk’d, The Osbournes, TRL, 8th & Ocean, Wild ’N Out, and The Challenge. Through his work at VPE and beyond, he has continued helping clients develop, launch, distribute, and amplify original content across platforms, especially in podcasting.In this episode, Vinnie shares stories from his early days editing with two VCRs, building his career at MTV, and learning what really makes content timeless. The conversation also explores podcast guesting, audience-building, creative resilience, and why documenting your life can often be more powerful than trying to manufacture perfect content.During this episode, you will learn about:[00:00] Trailer + Intro[01:25] Creativity as a Survival Skill[02:28] Editing with Two VCRs[05:14] Create First, Edit Later[06:18] Why Documenting Works[10:17] What Makes Content Timeless[13:46] The Osbournes and Building Hit Shows[18:11] Punk’d, Jersey Shore, and Media Evolution[26:37] How to Start Building a Brand[30:40] Why Podcast Guesting Matters[34:44] Using a Podcast to Declare Who You Are[36:39] Finding Your Voice in Public[41:18] Why Human Beats Perfect[51:10] The Why Ladder[53:28] Create What You Can, Not What You Should[58:28] What Vinnie Gets to Do Next[59:14] Launching Networks, Not Just ShowsKey Takeaways:  • Being a creative is a survival skill. ~Vinnie Potestivo• The audience makes content timeless. The content doesn’t make it a great series. ~Vinnie Potestivo• Any podcast that has me is my podcast. ~Vinnie Potestivo• I use my podcast as a way to declare who I am. ~Vinnie Potestivo• The hardest thing about being a guest is listening. It’s not speaking actually. ~Vinnie Potestivo• I’ll niche down and refine the message, but I will never niche down and refine the person. ~Vinnie Potestivo• Just don’t let there not being an audience prevent you from creating the thing that you’re capable of creating right now. ~Vinnie Potestivo• Create what you can, not what you should. ~Vinnie Potestivo• Different questions will get you different answers. ~Vinnie Potestivo• It’s the person that might be stumbling, bumbling over the question that the listener trusts more than the sweet-talking guy with the gel in their hair. ~Ben AlbertKeep In Touch with Vinnie Potestivo:Website: https://www.vpe.tv/Podcast: https://www.ihaveapodcast.com/LinkedIn: https://www.linkedin.com/in/vinniepotestivoEmail: [email protected]: https://www.podmatch.com/member/vinniepotestivo Additional Resources:I Have A Podcast: https://www.ihaveapodcast.com/Vinnie’s Creator Hub: https://vpe.tv/hubPodcast Amplification Tool: https://vpe.tv/quuu How To Stand Out: https://vpe.tv/fascinate —Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–LST is made possible by www://balbertmarketing.com/

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    The Growth Now Summit 2026 RAP FREESTYLE (Bonus)

    See you next year: https://www.justintschenck.com/Follow Balbert…Facebook www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: www.linkedin.com/in/realbenalbertWebsite: https://www.realbusinessconnections.com/–Real Business Connections is made possible by www://balbertmarketing.com/

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    How to Master Your Energy and Step Into Visible Leadership w/ Anniston Riekstins (LST #152)

    Learn Speak Teach Episode #152 with Anniston Riekstins.Mastering your energy is the bridge to greater peace, calm, presence, creativity, and success. As you become more intentional with your energy, you gain clarity, move with purpose, and attract opportunities and clients that truly align with who you are.Today, we are thrilled to have Anniston Riekstins on the show, a transformational mentor for women, master numerologist, best-selling author of The Universe Is Hiring, and founder and host of The Anniston Riekstins Show.In this episode, Anniston shares the warning signs that indicate you need to master your energy. Moreover, she highlights the benefits of regulating your energy and provides practical tips to get started.The episode also explores the fascinating world of numerology and its role in understanding your life path.During this episode, you will learn about:[00:00] Trailer [01:55] Mastering Your Energy[07:54] Warning Signs[10:00] Benefits[19:27] Attracting Ideal Clients[29:31] Numerology[46:49] Learn moreLife Path Workshop: Your Prosperity Code - https://youtu.be/AEGXPuMLSpI2026 Energetic Forecast: https://youtu.be/P63YC8OkiwgLife Path Quiz: Uncover the Hidden Patterns Shaping Your Life - https://www.annistonriekstins.com/discover-whats-keeping-you-hidden-quiz[49:00] Current Focus[59:55] Connect with Anniston • Website: https://www.annistonriekstins.com/• Instagram: https://www.instagram.com/annistonblairriekstins/• Podcast: https://www.annistonriekstins.com/podcasts/the-anniston-riekstins-showKey Takeaways:  • Stress scatters our thoughts, reduces our efficiency, and causes us to waste time, making it harder to complete tasks quickly and effectively. ~Anniston Riekstins [03:46]• You can never fully master your energy because it is constantly evolving. ~Anniston Riekstins [05:23]• Mastering your energy is the bridge to greater peace, calm, presence, and success. ~Anniston Riekstins [10:02]• Everything is a reflection. When you make internal shifts, you begin to see those changes reflected externally. ~Anniston Riekstins [29:03]• Success rewards speed. ~Ben Albert [41:06]• We cannot create change or solve problems with the same energy that created them. ~Anniston Riekstins [52:05]• The most powerful person in the room is the one who is most regulated.” ~Anniston Riekstins [55:54]Keep In Touch with Anniston Riekstins:Website: https://www.annistonriekstins.com/Facebook: https://web.facebook.com/anniston.blair.9#Instagram: https://www.instagram.com/annistonblairriekstins/LinkedIn: https://www.linkedin.com/in/anniston-blair-riekstins-a33766349/Additional Resources:Life Path Workshop: Your Prosperity Code - https://youtu.be/AEGXPuMLSpI2026 Energetic Forecast: https://youtu.be/P63YC8OkiwgLife Path Quiz: Uncover the Hidden Patterns Shaping Your Life - https://www.annistonriekstins.com/discover-whats-keeping-you-hidden-quiz—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–LST is made possible by www://balbertmarketing.com/

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    The Presence-Centered Path for Business Leaders w/ Christian F Johnson (LST #151)

    Learn Speak Teach Episode #151 with Christian F Johnson. In a world full of distractions and pressure, staying aligned with purpose can feel impossible. However, embracing the Presence-Centered Path helps you regain clarity, sharpen your focus, and perform at your best every day.In this episode, Ben Albert speaks with Christian F Johnson, a Presence-Centered Leadership Coach, Speaker, and Author who helps high-achieving leaders lead from divine alignment rather than performance. Through his signature framework, The Presence-Centered Path™, he guides leaders to destroy distractions, align with God, and fortify their focus to lead with peace, purpose, and power.Christian shares the secrets behind his powerful MC performances and offers practical tips on mastering public speaking. He explains how leaders and speakers can show up authentically and connect deeply with their audience.Christian also introduces the R.I.N.S.E. Method, a 5-step spiritual recalibration system that helps high-achieving leaders realign when stress and distractions take over. Additionally, he discusses how to live authentically and cultivate a net positive life that balances success with purpose.Lastly, Christian shares his personal journey to finding God and offers practical guidance on choosing the right mentor or coach.During this episode, you will learn about:[00:00] Trailer [01:58] Secrets of MCing[07:19] Public Speaking[09:16] R.I.N.S.E[13:55] Being Your Authentic Self[17:18] Connect with Christian• Website: https://iamchristianfjohnson.com/• LinkedIn: https://www.linkedin.com/in/iamchristianfjohnson/[18:30] Net Positive Life[28:00] Finding God[37:37] Choosing a Coach[44:14] Support Christian• Website: https://iamchristianfjohnson.com/• Book: https://www.amazon.com/When-Youre-Speaking-Still-Silent/dp/B0F6YQ8NSWKey Takeaways:  • In public speaking, we must embody what we are speaking from. ~Christian F. Johnson [12:57]• “You have to be you; everybody else is taken.” ~Christian F Johnson [15:07]• You already have everything you need to succeed; we just sometimes need external things to remind us of what we already have. ~Christian F Johnson [16:29]• “Spend time loving over hating.” ~Christian F Johnson [35:08]• Healing is just applying love to the places that are hurting. ~Ben Albert [35:27]• “You don’t need a new voice; you just need to return to your authentic voice.” ~Christian F Johnson [48:29]• “What you feed will live, and what you starve will die.” ~Christian F Johnson [48:58]People Mentioned and Other Resources:1. When You’re Speaking, But Still Silent: https://amzn.to/4rfJ7kI2. Kingdom Legacy House Church: https://klh.lifeKeep In Touch with Christian F Johnson:Website: https://iamchristianfjohnson.com/LinkedIn: https://www.linkedin.com/in/iamchristianfjohnson/Email: [email protected]—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–LST is made possible by www://balbertmarketing.com/

  7. 515

    Ask Me Anything w/ John David Mann at GrowGetters ONLY (GG #32)

    Real Talk with GrowGetters Episode #32 with John David Mann.Success is often chased through achievement, status, and outcomes. But what if real fulfillment comes from contribution, creativity, and who we become along the way?In this exclusive “Ask Me Anything” episode from the GrowGetters ONLY Inner Circle, we’re joined by John David Mann — co-author of The Go-Giver, master storyteller, and one of the most respected voices in modern business writing.John shares the philosophy behind his work, exploring how generosity, service, and intention create deeper impact than transactional success. He discusses the discipline of creativity, the responsibility of storytellers, and the mindset required to produce meaningful work that stands the test of time.The conversation also dives into purpose-driven leadership, becoming valuable instead of chasing value, and why the most influential ideas come from alignment rather than ambition alone.If you’re a creator, entrepreneur, or leader who wants your work to matter, this conversation will stay with you.People Mentioned and Other Resources:1. The Go-Giver (and other books by John David Mann):https://www.amazon.com/stores/author/B001JP1Y50/allbooks?ingress=0&visitId=557dc7c0-ecf4-426b-8128-5a88a5e73442&ref_=aufs_ap_ahdr_dsk_aa&ccs_id=fb40da27-a1b9-45d2-a4c2-2c58cf3c9d10 Keep In Touch with John David Mann:Website: https://johndavidmann.com/LinkedIn: https://www.linkedin.com/in/johndavidmann/—Join GrowGetters ONLYInner-Circle: https://growgettersonly.com/Community: https://weallgrowtogether.com/Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–GrowGetters ONLY is made possible by www://balbertmarketing.com/

  8. 514

    Memory Hacks For Entrepreneurs w/ Tansel Ali (LST #150)

    Learn Speak Teach Episode #150 with Tansel Ali.Being an entrepreneur demands focus, sharp thinking, and the ability to remember what matters most. However, our brains prioritize certain information and can become overloaded, causing us to forget important things.So how can we train our memory to effortlessly recall even the smallest but most important details, like names and numbers? Find out in this episode featuring Tansel Ali, a four-time Australian Memory Champion, international bestselling author, and memory mentor.In this episode, Tansel dives into how our brains really work and why we forget things. Moreover, he shares practical tips for improving memory, including the techniques he uses when training his clients.Tansel explores whether memory champions are born or made, showing that anyone can train their brain to achieve remarkable focus and recall. You’ll also discover simple ways to boost your memory, including a quick 5-minute daily brain workout, and learn why consistency is king in memory training.During this episode, you will learn about:[00:00] Trailer [03:03] Why We Forget[05:38] Improve Your Memory[15:22] Becoming a Memory Champion[19:27] Brain Training[21:47] Website: https://tanselali.com/[24:36] 5-Minute Brain Workout[38:50] Consistency is king[41:30] Memory League• Website: https://memoryleague.com/[47:10] Connect with Tansel Ali• Website: https://tanselali.com/ Key Takeaways:  • The reason why we forget is that our brain prioritizes certain information and sometimes becomes overloaded. ~Tansel Ali [03:03]• You can train your brain to increase its encoding speed, allowing you to memorize and retain more information. ~Tansel Ali [13:42]• Our brain cannot distinguish between what’s real and what isn’t. ~Tansel Ali [25:18]• “If you do something consistently, you will naturally improve.” ~Tansel Ali [38:56]People Mentioned and Other Resources:1. Memory League: https://memoryleague.com/Keep In Touch with Tansel Ali:Website: https://tanselali.com/LinkedIn: https://www.linkedin.com/in/tanselali/Instagram: https://www.instagram.com/tansel.a.l.i/YouTube: https://www.youtube.com/@TanselAliMemory—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–LST is made possible by www://balbertmarketing.com/

  9. 513

    The Intersection of Music and Creative Thinking w/ Dr. Indre Viskontas (LST #149)

    Learn Speak Teach Episode #149 with Dr. Indre Viskontas.We are all musical creatures, and musical elements exist in everything we participate in. Just as music shapes our experiences, it also influences creativity, guiding how we think, problem-solve, and bring ideas to life.Joining us on the show is Dr. Indre Viskontas, a cognitive neuroscientist, creativity expert, Opera Singer, and science communicator. She’s also the host of Inquiring Minds podcast and author of How Music Can Make You Better.In this episode, Dr. Indre Viskontas explores whether creating music is instinctive or something we learn. Moreover, she discusses the impact of AI and digital tools on music-making and the reasons why people are drawn to create music.Dr. Indre Viskontas also discusses the importance of embracing the struggle, showing how it applies not just to music but to entrepreneurship and life in general. Listeners will also discover the common traits of creative people and the factors that influence creativity.Finally, Dr. Indre Viskontas shares details about her LinkedIn Learning course, Building Creative Thinking from the Brain Up, which provides practical strategies to strengthen your own creative potential.During this episode, you will learn about:[00:00] Trailer [06:35] Creating Music[13:39] AI & Digital Tools[18:35] Why Make Music[29:51] Embrace the Struggle[34:49] Creativity[42:24] LinkedIn Learning Course: https://www.linkedin.com/learning/building-creative-thinking-from-the-brain-up [47:12] Website: https://www.tsfnc.org/[56:28] Connect with Dr. Indre Viskontas• Website: https://www.indreviskontas.com/ • Podcast: https://inquiring.show/ Key Takeaways:  • Children born in resource-poor environments tend to have higher cortisol levels for the rest of their lives because they are conditioned to see life as stressful and to react constantly. ~Dr. Indre Viskontas [07:40]• “Music is our first language.” ~Dr. Indre Viskontas [12:39]• The difference between amateur creatives and executors is the ability to stay comfortable in the struggle. ~Dr. Indre Viskontas [29:51]• Creative people are open to new experiences. ~Dr. Indre Viskontas [35:00]• External motivators kill creativity. ~Dr. Indre Viskontas [40:03]People Mentioned and Other Resources:1. Peter Gabriel2. LinkedIn Learning Course: https://www.linkedin.com/learning/building-creative-thinking-from-the-brain-up3. How Music Can Make You Better: https://www.amazon.com/How-Music-Can-Make-Better/dp/1452171920Keep In Touch with Dr. Indre Viskontas:Website: https://www.indreviskontas.com/Podcast: https://inquiring.show/Facebook: https://web.facebook.com/DrIndreViskontas/LinkedIn: https://www.linkedin.com/in/indre-viskontas/Instagram: https://www.instagram.com/drindredirects—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–LST is made possible by www://balbertmarketing.com/

  10. 512

    Ask Me Anything w/ Robin Waite at GrowGetters ONLY (GG #31)

    Real Talk with GrowGetters Episode #31 with Robin Waite.Joining us in this exclusive “Ask Me Anything” episode from GrowGetters ONLY is Robin Waite, better known as The Fearless Business Coach. Robin is a straight-talking expert in pricing, packaging, and positioning your services. Additionally, he is a regular keynote speaker at business events and the bestselling author of several books, including Fearless Business Blueprint, Marketing Machine, and Take Your Shot.In this episode, Robin dives into how to structure your offers, set prices that reflect your value, and stop undercharging out of fear so you can attract better-fit clients. Moreover, he outlines three practical steps to doubling your income and shares a practical pricing case study.Robin wraps up by exploring the three types of niches and guiding listeners on how to identify their own. He also explains how to scale a coaching business.During this episode, you will learn about:[00:00] Introduction[00:55] Free community: weallgrowtogether.com[01:47] Fearless business coach[07:32] Double your income[20:23] Setting your pricing[36:01] Finding your niche[48:30] Connect with Robin• Get a FREE book!: https://www.fearless.biz/books• YouTube: https://www.youtube.com/RobinMWaite[01:12:24] Scale your coaching businessKey Takeaways:  • If your business is unprofitable and you try to scale it by adding more clients, you’re only scaling the lack of profitability. ~Robin Waite [12:16]• In coaching, clients don’t pay for the work you do; they pay for the results and outcomes you help them achieve. ~Robin Waite [22:32]• When we don’t place value on a tool, our subconscious believes we’re undeserving and pushes us away from it. ~Robin Waite [23:43]• For most service-based client businesses, the optimal conversion rate is about 20–30%. ~Robin Waite [24:38]• “If you find it hard to attract clients, it could be because you’re in the wrong market.” ~Robin Waite [43:32]People Mentioned and Other Resources:1. The Prosperous Coach: https://bit.ly/3NIRuXz2. Robin Waite’s FREE books: https://www.fearless.biz/booksGet a free book!• If you have a service/client business, Take Your Shot - https://www.robinwaite.com/tys • If you’re going through a reset for your business, then The Fearless Business Blueprint is the right book for you: https://www.robinwaite.com/fbbKeep In Touch with Robin Waite:Website: https://www.robinwaite.com/Books: https://www.fearless.biz/booksYouTube: https://www.youtube.com/RobinMWaiteInstagram: https://www.instagram.com/robinmwaite/LinkedIn: https://www.linkedin.com/in/robinmwaite/Facebook: https://www.facebook.com/RobinMWaite/—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–GrowGetters ONLY is made possible by www://balbertmarketing.com/

  11. 511

    How To Read Body Language For Business w/ Scott Rouse of The Behavior Panel (LST #148)

    Learn Speak Teach Episode #148 with Scott Rouse. Watch the full episode on Youtube: https://youtu.be/YdNN7JzeP3UUnderstanding how to read body language can give you a powerful edge in business, especially when pitching ideas or negotiating deals. By reading nonverbal cues and conveying confidence through your own gestures, you can build trust, influence decisions, and communicate more effectively.In this insightful episode, Ben Albert sits down with Scott Rouse, a behavior analyst, body language expert, and one of the four members of The Behavior Panel, a YouTube platform with over 1.1 million subscribers and more than 212 million views.Scott discusses how body movements influence the tone and delivery of your voice and offers practical tips for public speaking. Moreover, he takes listeners behind the scenes of interrogation rooms, revealing the real tactics and techniques used.The conversation goes further into intuition, exploring whether it’s innate or a skill you can develop. Scott also shares a simple tip on how to use eye contact to spot when someone is lying.During this episode, you will learn about:[00:00] Trailer[05:09] Pitching[12:30] Watch the full episode on Youtube: https://youtu.be/YdNN7JzeP3U [12:40] Body Movement & Tone[13:48] Public Speaking Secrets[22:01] Interrogation room[24:15] Interrogation Techniques[36:15] Intuition[42:34] Connect with Scott Rouse• Behavior X: https://www.youtube.com/c/scottrouse• The Behavior Panel: https://www.youtube.com/c/thebehaviorpanel• Body Language Tactics Course: https://body-language-tactics.mykajabi.com/body-language-tactics-landing[43:48] Integration tip Key Takeaways:  • When you feel better, you sound better and stay more on point because your mind is focused. ~Scott Rouse [13:12]• When speaking to a large audience, treat the entire group as if it were one person. This makes your talk feel conversational. ~Scott Rouse [13:56]• People like people who are like them and who are genuine, not putting on an act. ~Scott Rouse [20:38]• When someone is lying to you, they often maintain eye contact. Their brain wonders, ‘Do they believe me?’ If not, they add qualifiers to convince you. ~Scott Rouse [44:02]People Mentioned and Other Resources:1. 48 Hours: https://www.youtube.com/user/48hours2. The Female Brain: https://bit.ly/49PeBshKeep In Touch with Scott Rouse:Website: https://www.scottrouse.com/Twitter: https://x.com/ScottRouse3Instagram: https://www.instagram.com/scottrouse3/Facebook: https://www.facebook.com/ScottRouse4YouTube (Behavior X): https://www.youtube.com/c/scottrouseYouTube (The Behavior Panel): https://www.youtube.com/c/thebehaviorpanel

  12. 510

    Joy Through the Journey w/ Amberly Lago (LST #147)

    Learn Speak Teach Episode #147 with Amberly Lago.Even during life’s most challenging moments, you can find joy by focusing on the good in your life and appreciating what you’ve already overcome. Finding joy in these moments strengthens your spirit and gives you the resilience to move forward.Today, we are joined by Amberly Lago, a Top Influential Speaker, Global Top 1% Podcast Host, and the author of multiple best-selling books, including Joy Through the Journey.Amberly shares her inspiring journey and the insights behind her latest book, Joy Through the Journey. Moreover, she dives into the power of choosing positivity and practicing gratitude, showing how these simple yet powerful shifts can create more joy in everyday life.In addition, Amberly provides practical strategies for finding happiness, even amidst life’s challenges, making the pursuit of joy accessible to everyone. She also highlights her upcoming Unstoppable Success Summit 2026 and offers tactical practices for living a joyful life.During this episode, you will learn about:[00:00] Trailer [01:03] Joy Through the Journey[07:16] LST #17: https://realbusinessconnections.com/podcast/amberly/[09:02] Positivity & Gratitude[17:17] Finding joy[26:59] Unstoppable Success Summit 2026 [32:36] Website: https://amberlylago.com/[40:53] Podcast: https://amberlylago.com/podcast/[42:03] Joy tacticsKey Takeaways:  • “Pain demands to be heard.” ~Amberly Lago [03:13]• “Joy is a choice, not a constant.” ~Amberly Lago [03:37]• If you’re going through a hard time, focus on the good in your life, even when it feels difficult. ~Amberly Lago [05:32]• Gratitude is a form of alchemy: it shifts your mindset, helping you focus on what you have instead of what you don’t have, and on what you can do instead of what you can’t do.” ~Amberly Lago [10:50]• Pain and joy can coexist; it’s up to us to build on the joy. ~Amberly Lago [16:22]• When you’re going through a tough struggle, the easiest and quickest way to shift your mindset is through gratitude. ~Amberly Lago [42:34]People Mentioned and Other Resources:1. Joy Through the Journey: https://amberlylago.com/book/2. My Spiritual Toolkit app: https://play.google.com/store/apps/details?id=com.myspiritualtoolkit.mytoolkit&hl=enKeep In Touch with Amberly Lago:Website: https://amberlylago.com/X: https://x.com/amberlylagoLinkedIn: https://www.linkedin.com/in/amberlylago/Instagram: https://www.instagram.com/amberlylagomotivation/YouTube: https://www.youtube.com/channel/UC1PfuUb5fgT90e29aDKB6nQ—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–LST is made possible by www://balbertmarketing.com/

  13. 509

    Seek Your Summit w/ Jenn Drummond (LST #146)

    Learn Speak Teach Episode #146 with Jenn Drummond.Everyone is on a climb, pursuing their own mountain, whether it is a personal goal, a career milestone, or a life challenge. The journey can be tough, but by finding joy in the incremental progress we make and treating ourselves with kindness along the way, we gain the strength to keep moving forward and achieve more than we ever imagined.Jenn Drummond is a testament to this. She is a world record mountaineer, a performance mentor, and the first and only woman to climb the second-highest summit on every continent. She is also the host of the Seek Your Summit podcast and the founder of The Summit Series, a live weekly experience for high performers looking to climb higher in every area of life.In this episode, Jenn shares her journey, including a near-death experience that became a turning point in her life and the behind-the-scenes of her mountain climbing adventures. She also opens up about why she returned to climbing after losing a teammate to an avalanche, and how finding joy in incremental progress has kept her moving forward.You’ll also hear about Jenn’s favorite mountains, the vision behind The Summit Series, her upcoming climbs, and how she builds a team that supports her goals.During this episode, you will learn about:[00:00] Trailer [01:32] Near-Death Experience[05:06] Mountain Climbing[16:08] Most Difficult Climb[23:54] Back to Climbing[28:24] Joy in Progress[31:57] Favourite Mountain[32:46] Connect with Jenn• Website: https://jenndrummond.com/• LinkedIn: https://www.linkedin.com/in/jenn-drummond/[33:46] The Summit Series• Website: https://jenndrummond.com/summit[37:12] Upcoming Mountain Climb[39:14] Building a team[44:49] Closing remarksKey Takeaways:  • “Accountability is love.” ~Jenn Drummond [09:01]• “The bigger the goal, the more people you need on your side to help make it happen.” ~Jenn Drummond [15:41]• Loving growth means appreciating every step of progress. ~Jenn Drummond [28:40]• “Being kind to yourself makes you stronger.” ~Jenn Drummond [44:51]Keep In Touch with Jenn Drummond:Website: https://jenndrummond.com/Podcast: https://jenndrummond.com/podcastLinkedIn: https://www.linkedin.com/in/jenn-drummond/TikTok: https://www.tiktok.com/@thejenndrummondYouTube: https://www.youtube.com/@jenndrummondInstagram: https://www.instagram.com/thejenndrummondFacebook: https://www.facebook.com/jenndrummondutahX: https://x.com/thejenndrummond—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–LST is made possible by www://balbertmarketing.com/

  14. 508

    Create Content That Makes People Care w/ Simona Costantini (LST #145)

    Learn Speak Teach Episode #145 with Simona Costantini.Making video content is not just about having the right equipment. Videos resonate most with your audience when they are crafted with strategy, authenticity, and a deep understanding of their needs.In this episode, we learn from Simona Costantini, Founder and CEO of VOLT Productions, podcast producer and strategist, and host of As It Relates to Podcasting and Happiness Happens.Simona shares insights into what it takes to be great on camera, how to ensure your videos & livestreams add value, and how to choose content topics that truly resonate with your audience. Additionally, she explains how to craft sound bites that make your message memorable and shareable.Beyond content creation, Simona explores the meaning of happiness and the importance of choosing yourself and prioritizing your own well-being. Let’s tap into some of her wisdom.During this episode, you will learn about:[00:00] Trailer [01:32] Being Great on Camera[05:38] Valuable Content[10:42] Content Topics[12:47] Podcast: https://www.voltproductions.co/podcast• YouTube: https://www.youtube.com/channel/UC-tlry97spKc8_lJ-7g3hew[13:03] Sound bites[22:02] Happiness[31:36] Choosing yourself[41:27] Integration assignment[41:58] Connect with Simona• Website: https://www.voltproductions.co/• Instagram: https://www.instagram.com/volt.productions• LinkedIn: https://www.linkedin.com/in/simona-costantini-25653a30/Key Takeaways:• When creating videos, podcasts, and livestreams, answer every question as if you are speaking in sound bites. ~Simona Costantini [06:37]• "Happiness happens when you are least expecting it." ~Simona Costantini [13:58]• “Podcasting is the most intimate relationship you will ever have with your audience.” ~Simona Costantini [14:28]• “Happiness is inner peace.” ~Simona Costantini [22:27]• “Happiness is a choice. ~Simona Costantini [22:38]Keep In Touch with Simona Costantini:Website: https://www.voltproductions.co/Website (Personal): https://www.simonacostantini.com/Instagram: https://www.instagram.com/volt.productionsLinkedIn: https://www.linkedin.com/in/simona-costantini-25653a30/YouTube: https://www.youtube.com/channel/UC-tlry97spKc8_lJ-7g3hew—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–LST is made possible by www://balbertmarketing.com/

  15. 507

    Ask Me Anything w/ Liz Wilcox at GrowGetters ONLY (GG #30)

    Email marketing remains one of the most effective ways to engage your audience and drive meaningful results. By understanding the strategies, tools, and techniques behind successful emails, you can turn your email list into a powerful growth engine for your business.Today’s exclusive “Ask Me Anything” episode from the GrowGetters Only community features Liz Wilcox, famously known as the “Fresh Princess of Email.” Liz shares her journey to becoming the “Fresh Princess of Email” and the unique strategies that set her apart in the world of email marketing.Liz also discusses how to use video effectively in email marketing, the power of the PS (postscript), and how to craft emails that capture attention and keep readers engaged. Additionally, she shares practical tips for making every email you send truly valuable to your audience.Beyond writing great emails, Liz discusses open and click rates, boosting engagement, and building an email list that people actually read and respond to.During this episode, you will learn about:[00:00] Introduction[00:46] Community: weallgrowtogether.com[02:28] Fresh Princess of Email[04:01] Email Strategy[08:26] Video in Email Marketing[14:40] Artificial intelligence (AI)[16:12] The Power of the PS[21:02] Emails that get read[27:42] Value [37:15] Open & Click Rates[47:13] Email List[53:58] Connect with Liz Wilcox• Website: https://lizwilcox.com/•  Email Marketing Membership: https://benalbertfylc315--lizwilcox.thrivecart.com/email-marketing-membership/ Key Takeaways:  • Instead of storytelling in emails, share personal updates with your audience. ~Liz Wilcox [05:49]• Emails should never exceed 400 words. ~Liz Wilcox [21:03]• Email is the most effective way to make money through marketing. ~Liz Wilcox [21:55]• Email metrics are never entirely accurate due to technological glitches. ~Liz Wilcox [38:18]• The best way to boost your open and click rates is to ensure your welcome sequence engages people. ~Liz Wilcox [39:33]People Mentioned and Other Resources:1. Kit: https://kit.com/2. Website: https://lizwilcox.com/?affiliate=benalbertfylc3153. Email Marketing Membership: https://benalbertfylc315--lizwilcox.thrivecart.com/email-marketing-membership/4. The Power of the PS: https://lizwilcox.com/episode-38-the-power-of-the-ps/5. Boosting Open & Click Rates: https://lizwilcox.com/episode-34-boosting-open-and-click-rates/6. 7 Reasons You Hate Email and Why to Ignore It: https://www.youtube.com/watch?v=TE0mprUg2D07. 7 Complaints About Email: https://www.youtube.com/watch?v=R3Nn4imuLxc&t=1s8. 7 Different Ways to Use AI in Email: https://www.youtube.com/watch?v=7aIySNDCWpo9. AI Podcast Episode: https://www.youtube.com/watch?v=_jWlx8l_kVE&t=182s10. Funnels in 2025 and Beyond: https://www.youtube.com/watch?v=mqqFUJz2MAM&t=26s11. Opens and Clicks Deep Dive: https://www.youtube.com/watch?v=UHSvbjJb1U0&t=1026s12. Extra Email Training: https://www.youtube.com/watch?v=7I6I4jhvYdMKeep In Touch with Liz Wilcox:Website: https://lizwilcox.com/Instagram: https://www.instagram.com/thelizwilcox/YouTube: https://www.youtube.com/@thelizwilcoxFacebook: https://facebook.com/groups/emailmarketingwithlizFacebook Community: https://www.facebook.com/groups/emailmarketingwithliz—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–GrowGetters ONLY is made possible by www://balbertmarketing.com/

  16. 506

    How to Make New Friends and Stand Out Online w/ Nick Gray (LST #144)

    Learn Speak Teach Episode #144 with Nick Gray.Making new friends doesn’t have to be challenging. With the right approach, you can build meaningful personal relationships and grow valuable business connections with ease.Joining us today is Nick Gray, an entrepreneur and the author of the best-selling book The 2-Hour Cocktail Party: How to Build Big Relationships with Small Gatherings.In the episode, Nick shares practical tips on how to make new friends and expand your social circle. He also highlights trending tools that make connecting with others easier, whether for personal growth or business networking.Nick also dives into his viral blind date that gained 27 million impressions, offering an inside look at what made it so successful. Moreover, he discusses how to create a Personal Friend Newsletter that provides real value and fosters genuine connections.Finally, Nick discusses the importance of having a personal website and shares tips for creating one that stands out. He also provides guidance on how to tour a museum for the best possible experience.During this episode, you will learn about:[00:00] Trailer [01:17] Nick’s First Time On The Show https://realbusinessconnections.com/podcast/nickgray/[02:30] Making New Friends[03:40] The 2-Hour Cocktail Party: https://bit.ly/3Ix0OYk[06:05] Viral blind date[07:40] Friend Newsletter[20:33] Personal Website[24:01] PersonalWebsites.net[25:21] http://realbenalbert.com[29:18] PersonalWebsite.org[32:59] Museum Hack[48:01] Connect with Nick • Friend Newsletter: https://nickgray.net/signup-for-email-updates/• The 2-Hour Cocktail Party: https://party.pro/book/Key Takeaways:  • When sending a friendship newsletter, focus on adding value first, such as offering personal recommendations. ~Nick Gray [10:56]• “Perfect is the enemy of good. ~Nick Gray [15:45]• Including a picture of yourself in your friend newsletter is helpful because it creates a personal and human connection. ~Nick Gray [19:52]• A personal website is one of the simplest ways to influence the first few results that appear on Google and ChatGPT. ~Nick Gray [20:56]People Mentioned and Other Resources:1. The 2-Hour Cocktail Party: https://bit.ly/3Ix0OYk2. Partiful: https://partiful.com/3. Luma: https://luma.com/4. Carrd: https://carrd.co/5. nownownow.comKeep In Touch with Nick Gray:Website: https://nickgray.net/Twitter: https://twitter.com/nickgraynewsLinkedIn: https://www.linkedin.com/in/nickgraynews/Instagram: https://www.instagram.com/nickgraynews/Facebook: https://www.facebook.com/newfriend?fref=tsYouTube: https://www.youtube.com/user/nickgray—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–LST is made possible by www://balbertmarketing.com/

  17. 505

    How AI Changes Your Customers w/ Mark Schaefer (LST #143)

    Learn Speak Teach Episode #143 with Mark Schaefer.AI is evolving every day, and it is getting incredibly close to producing human-like responses. As this happens, the big question becomes: will the most human companies still win?In this episode, Ben is joined by Mark Schaefer, author, marketing thought leader, and a fourth time guest on the podcast. Mark also has a new book titled How AI Changes Your Customers. Together, they dive into the intersection of AI and humanity in business and unpack a critical question for our times: does the most human company still win even as artificial intelligence becomes more sophisticated?Whether you want to stand out against the rising tide of AI or find new ways to blend technology with real human connection, this episode offers nuggets of wisdom to help your brand move to the next level. Grab a notebook and pen and tune in.During this episode, you will learn about:[00:00] Trailer[01:31] Human first companies[04:56] Tactical empathy[05:45] Strategic awkwardness[10:19] Creativity and art in businesses[17:15] AI in a decade[18:01] The Diaper Business blog[20:00] Offsite versus onsite marketing[23:08] AI as a decision marker vs overrides[26:46] Creating override in decision making[30:24] Transcendent content[35:39] Brand culture[39:05] AI relationships[45:03] Get Mark’s bookAmazon: https://www.amazon.com/How-Changes-Your-Customers-Marketing-ebook/dp/B0FQ67TBHF  [47:19] Creative ways to use AIKey Takeaways:  • "In the future, the most human company might be a blend of real people and AI."~Mark Schaefer [02:51]• "AI is not empathetic. It gives the illusion of empathy." ~Mark Schaefer [03:46]• "Behind these AI interactions is a business plan."~Mark Schaefer [05:01]• "The real human value comes down to vulnerability and shared experiences." ~Mark Schaefer [08:35]• What's missing in the business voice today is this human connection, friendliness, accessibility, and vulnerability. ~Dr. Philip Kotler [12:01]• "There's no such thing as a weakness.There's just an overdone strength." ~Mark Schaefer [40:16]• You've got to bring the thunder every time. In everything that you do, double down on the quality. It's really the only way to win in this noisy world.~Mark Schaefer [51:52]People Mentioned and Other Resources:1. Marketing Rebellion2. Belonging to the BrandKeep In Touch with Mark Schaefer:Website:  https://businessesgrow.com/ LinkedIn: https://www.linkedin.com/in/markwschaefer/ YouTube: https://www.youtube.com/c/MarkSchaefer —Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/ –LST is made possible by www://balbertmarketing.com/

  18. 504

    This Corporate VP Quit to Build an 8-Figure Business w/ Eric Winegard (RBC #152)

    Rochester Business Connections Episode #152 with Eric Winegard.Watch this episode on Youtube: https://youtu.be/lemHfNQRwbAIs it too late for you to transition from corporate to entrepreneurship? Eric Winegard believes it’s never too late. He walked away from corporate life as a top-producing Vice President and took a leap into entrepreneurship. Together with his wife, Eric has built Rare Blue Moon Marketing into an eight-figure business heading toward nine figures.In this episode, Eric Winegard joins Ben Albert on the show to share nuggets of wisdom on how we can create successful businesses no matter where we are. Eric advocates for starting marketing efforts by first understanding social media platforms and creating content that resonates with your audience. He also emphasizes the power of networking and shares how we can use AI to generate unlimited leads.Are you ready to take your business to the next level? Grab a notebook and pen, Eric has some powerful notes for you to take home.During this episode, you will learn about:[00:00] Trailer[01:22] Timing[02:22] The competitive Eric[04:37] The exit from corporate[08:21] Entrepreneurship mindset[10:23] Entrepreneurship takeaways[11:28] Services: addition vs subtraction[17:14] Limitless leads[24:02] Learn about Eric’s AIrunday.ai[24:35] Inception of Rare Blue Moon Marketing[32:50] Working with your partner[40:55] Business owner marketing[50:53] Support Eric WinegardInstagram: https://www.instagram.com/ericwinegardofficial/Website: https://rarebluemoon.io/eric-alexis-winegard/[52:27] Sales tipKey Takeaways: • People will tell you that the best producers don't always make the best managers, but a lot of times you can learn so much from them. ~Eric Winegard [03:46]• “There's a lot to learn in business. It's not just sales.” ~ Eric Winegard [09:51]• I think in a way AI is going to be a blessing because the birth rate is so low, the people to service these low-level jobs aren’t even going to be there. ~ Eric Winegard [15:23]• “No business relationship is built without trust, and trust is built through conversation.” ~Ben Albert [21:53]• “I can't stress enough how many people don't take this step because they're just insecure about what other people are going to say.” ~Eric Winegard [45:25]• “People do business with the best people.” ~ Eric Winegard [53:40]Keep In Touch with Eric Winegard:Website: https://rarebluemoon.io/eric-alexis-winegard/ LinkedIn: https://www.linkedin.com/in/eric-winegard-93892717/ Instagram: https://www.instagram.com/ericwinegardofficial/ —Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/ –RBC is made possible by www://balbertmarketing.com/

  19. 503

    "It Can REGROW BODY PARTS?!" w/ Danielle Fette (LST #142)

    Learn Speak Teach Episode #142 with Danielle Fette.If you cut part of your finger and it fell to the floor, what do you think would be the best way to fix it? Have it sewn back? That’s the traditional approach medicine would take. Danielle Fette and her company have invented a technology that gives your body instructions to regrow the missing part of your finger. With this technology, sewing a body part back is no longer necessary.In this episode, Danielle Fette joins Ben Albert to discuss the revolution Fettech is bringing to the healthcare industry. Danielle and her husband, Clay Fette, are the co-founders of the company.Danielle tells Ben about surviving a plane fire in July 2025, becoming ‘the wound girl,’ and how she and her husband are transforming the healthcare industry through their companies, among other fascinating stories.Tune in for an in-depth conversation. During this episode, you will learn about:[00:00] Trailer[01:39] July 2025[08:53] Reaction to trauma[09:37] Victim mentality[11:13] Dwelling versus moving on too fast[12:43] Latest trend[13:35] The power couple[17:34] Divide and conquer[24:00] Support Danielle FetteWebsite: https://www.fettech.com/  [26:55] Changing lives[29:22] Is Fettech hiring?[34:06] How Danielle became the wound girl[38:58] What’s next for Danielle?[44:38] Connect with Danielle FetteInstagram: https://www.instagram.com/danielle.fette/  Key Takeaways:  • I try not to forget when I go through hard times, because then it makes me appreciate the good times, but I don't let it define me. ~Danielle Fette [09:10]• “If things were good all the time, I don't know how great we'd be at growing and evolving. There'd be no reason to.”~Danielle Fette [14:29]• Scarring is a beautiful thing. It's basically saying, "Hey, cells, let's quickly put a patch there so there's no further injury or an infection that happens in the body.” ~Danielle Fette [20:27]• We all want to feel good in life, but unless you get in tune with your health, notice when something feels off, and speak up for yourself, you're going to get screwed in healthcare. ~Maria Menounos [24:36]• You have to work with people you're able to communicate with and you respect, whether you see eye to eye or not. ~Danielle Fette [32:17]• “My motto is, we're all going to be patients one day. Treat people the way you want to be treated.” ~Danielle Fette [37:58]Keep In Touch with Danielle Fette:Website: https://www.fettech.com/ Instagram: https://www.instagram.com/danielle.fette/ LinkedIn: linkedin.com/in/danielle-fette —Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/ –LST is made possible by www://balbertmarketing.com/

  20. 502

    Ask Me Anything w/ Stan Phelps at GrowGetters ONLY (GG #29)

    Real Talk with GrowGetters Episode #29 with Stan Phelps.Most businesses lose their edge by imitating competitors instead of embracing their uniqueness. One powerful way to stand out is to do less of what everyone else does and focus on what truly sets your brand apart, creating a lasting impact.In this exclusive ‘Ask Me Anything’ episode from the Growgetters ONLY Inner Circle, we are thrilled to have Stan Phelps, a keynote speaker, workshop facilitator, marketing strategist, customer experience expert and author of the Goldfish Series of books.Stan dives into the concept of Lagniappe, the idea of giving a little extra that leaves a lasting impression. Moreover, he shares the strategies he uses to ensure that the lessons from his talks continue to resonate with audiences long after the talks are over.As the conversation unfolds, he explains how to use Sampling in business effectively. He also explores the Purple Goldfish concept and how to ensure your unique offering aligns with the needs and desires of your ideal client.Finally, he breaks down what makes workshops successful and the common mistakes to avoid. He also shares insights from Pink Goldfish on embracing and owning your unique qualities.During this episode, you will learn about:[00:00] Introduction[01:15] Free community: weallgrowtogether.com[01:46] Join the GrowGetters community: https://growgettersonly.com/[06:31] What is Lagniappe?[14:34] Lasting Lessons[20:41] Sampling[22:41] Purple Goldfish[26:24] Connecting with Clients[36:20] Workshops[44:11] Embrace Your Uniqueness[49:36] Connect with Stan•  Website: https://stanphelps.com/Lagniappe/Key Takeaways:  • Referral clients stay longer as customers and spend up to twice as much over their lifetime compared to non-referral clients. ~Stan Phelps [19:28]• On average, people who are already working with you know only 30% of your total capabilities. ~Stan Phelps [20:21]• Sampling is the idea of giving your customers additional taste and letting them try out an additional capability. ~Stan Phelps [20:41]• If you’re not pissing some people off, you’re probably not relevant to many. ~Stan Phelps [23:13]• Take care of the customers you have, and they will bring you the clients and valuable customers you want. ~Stan Phelps [29:25]• One way to stand out is by doing less of what everyone else does. ~Stan Phelps [45:58]• You begin to achieve success when you focus and become known for something. ~Stan Phelps [46:35]People Mentioned and Other Resources:1. The Goldfish Series: https://stanphelps.com/books/Keep In Touch with Stan Phelps:Website: https://stanphelps.com/LinkedIn: https://www.linkedin.com/in/stanphelps/Facebook: https://web.facebook.com/PurpleGoldfishBooksTwitter: https://twitter.com/StanPhelpsPG—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–GrowGetters ONLY is made possible by www://balbertmarketing.com/

  21. 501

    The Speaker Coach: “Stage Fright KILLS Potential” w/ Jesse Cruz (RBC #151)

    Rochester Business Connections Episode #151 with Jesse Cruz.Have you ever experienced stage fright? That sudden wave of panic just before you face an audience, when your heart races and your mind goes blank. It can make even the most prepared person doubt themselves, yet it’s not a sign of weakness.Today, Jesse Cruz shares tips on how we can deal with stage fright. Jesse Cruz is an internationally recognized, award winning speaker, best selling author, and coach specializing in speaker development. He is also the founder and CEO of Merge Worldwide.One powerful lesson Jesse shared came straight from his military experience: “Mission First.” This principle isn’t just for the battlefield; clarity on your mission and the people you’re serving is the foundation for success, both in business and when stepping up as a speaker. Keeping your mission in mind ensures that every decision and action moves you and your audience forward.According to Jesse, your phone should be your stage. It doesn’t matter how many followers you have; it’s a great starting point. You can go live on any of your social media platforms, for instance, once a week. Always look at it like a stage and never forget to put your audience at the center of your talk. Jesse also shares actionable tips on how to choose a topic and manage being on a physical stage.During this episode, you will learn about:[00:00] Trailer[01:29] Communication leadership in the military[02:37] Keynote speaking[05:53] Knowing your audience[07:32] Signature talks[11:21] On the spot workshop[13:44] How Jesse got into communication[15:42] Rejection[18:24] Finding your tribe[22:50] Playing small[26:11] Don’t mute your voice[26:58] Criticism[30:32] Your phone, your stage[33:18] Getting on a physical stage[38:54] Connect with Jesse CruzFacebook: https://web.facebook.com/jesse.cruz.5/ LinkedIn: https://www.linkedin.com/in/jesse-cruz-133714164/ [41:58] Partner with Jesse[42:58] Choosing a topicKey Takeaways:  • I believe if you want to go faster, you hire a master that can help you and has already walked the path that you've been on. ~Jesse Cruz [04:34] • Sometimes speakers get on stage, and they want to make the talk all about themselves, and it's not really helping. ~Jesse Cruz [04:52] • “Not every stage opportunity is your opportunity.” ~Jesse Cruz [07:48] • When someone's building out a signature talk, they want to focus on the universal principles that most humanity can agree upon. ~Jesse Cruz [09:44] • “Never take criticism from someone you wouldn't take advice from.” ~Jesse Cruz [27:51] • The people who are actually very successful, their criticism does not come from a place of envy or hatred. If they were to give you criticism, it's constructive criticism. ~Jesse Cruz [28:14] • “When you are building a business, don't listen to the people closest to you. Listen to the people closest to your goal.” ~Jesse Cruz [28:55] • “You actually have a stage in your pocket everywhere you go, because you have a phone.” ~Jesse Cruz [30:49] • “You don't have to have this crazy inspiring story to have a great message to share.” ~Ben Albert [40:46] • “Painful lessons usually turn into profitable lessons.” ~Jesse Cruz [43:59]People Mentioned and Other Resources:1. Erica Mallett Episode: https://realbusinessconnections.com/podcast/ericamallett/ Keep In Touch with Jesse Cruz:Website: https://mergeworldwide.com/ Facebook: https://www.facebook.com/jesse.cruz.5 LinkedIn: https://www.linkedin.com/in/jesse-cruz-133714164 Instagram: https://www.instagram.com/jessecruzspeaks/ —Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/ –RBC is made possible by www://balbertmarketing.com/

  22. 500

    Convert LinkedIn Activity into SALES w/ Richard Moore w/ Richard Moore (LST #141)

    Learn Speak Teach Episode #141 with Richard Moore. The majority of people join LinkedIn to find new clients, yet many struggle to convert their engagement into actual business. You may be getting likes, follows, and comments, but are you actually converting them into sales?In this episode, Ben Albert speaks with Richard Moore, a conversion coach who specializes in helping coaches and consultants convert on LinkedIn through their content. He is also the founder of LinkedIn Client Accelerator and the Art of Sell.Richard discusses why spam happens, how to minimize it, and the best ways to reach out to potential connections. He also dives into cold-selling strategies and shares how to comment on LinkedIn in ways that resonate with your audience.As the conversation unfolds, he explains why copying successful LinkedIn personalities won’t get you the results you want and how to develop your own authentic presence that stands out.Lastly, Richard gives an inside look at his Art of Sell Membership program and how it benefits members. He also shares practical sales conversation tips you can start using right away to engage and confidently convert prospects.During this episode, you will learn about:[00:00] Trailer [01:00] LinkedIn Spam[11:12] Cold Selling[18:53] Commenting on LinkedIn[33:00] Copying Won’t Work[43:08] Art of Sell[50:46] Join Art of Sell• Website: https://www.therichardmoore.com/artofsell• LinkedIn: https://www.linkedin.com/in/richardjamesmoore/[52:27] Sales Conversation TipKey Takeaways:  • No one likes to be sold to, but they love shopping with their friends. ~Richard Moore [11:43]• The main reason most people join LinkedIn is to acquire new clients. ~Richard Moore [22:42]• LinkedIn deals originate from individual interactions, not from high-volume activity. ~Richard Moore [26:00]• Having money does not make the customer the prize. You are the prize because your role is to solve their problem with your solution. ~Richard Moore [53:25]• In sales, embodying your role as the expert is what closes deals. ~Richard Moore [53:36]People Mentioned and Other Resources:1. Justin Welsh2. Alex Hormozi3. Chris Van VlietKeep In Touch with Richard Moore:Website: https://www.therichardmoore.com/Art of Sell: https://www.therichardmoore.com/artofsellLinkedIn Client Accelerator: https://www.therichardmoore.com/linkedin-client-acceleratorLinkedIn: https://www.linkedin.com/in/richardjamesmoore/Instagram: https://www.instagram.com/the.richard.moore/YouTube: https://www.youtube.com/@richardmoore8614/featured—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–LST is made possible by www://balbertmarketing.com/

  23. 499

    Ask Me Anything w/ Heather Parady at GrowGetters ONLY (GG #28)

    Real Talk with GrowGetters Episode #28 with Heather Parady.Many entrepreneurs struggle to break through the market noise and create content that truly resonates with their audience. However, by leveraging the art of storytelling in content creation, they can share their stories in a compelling way that captivates audiences and builds meaningful connections.“In this exclusive ‘Ask Me Anything’ episode from the GrowGetters Only community, we learn from Heather Parady, a short-form video strategist, master storyteller, and host of Unconventional Leaders.Heather dives into the psychology behind viral storytelling and shares insights on crafting videos that resonate with audiences. She discusses the origin of her ideas, what fuels her creativity, and how her unique personality influences the content she creates.Heather also provides practical guidance on getting started with storytelling through videos and navigating negative feedback. Additionally, she shares the tools she uses to simplify content creation and discusses how her videos impact her business.During this episode, you will learn about:[00:00] Intro[01:32] Free community: weallgrowtogether.com[02:06] Join the GrowGetters community: https://growgettersonly.com/[06:40] Ideas[11:55] Personality[18:33] Inauthentic Guests[21:15] Storytelling[25:34] Negative Feedback[25:59] Website: https://www.heatherparady.com/untestimonials[40:08] Impact[41:30] Tools[45:14] Media company[49:31] Connect with Heather• Blog: https://www.heatherparady.com/blogKey Takeaways:  • “If you have no tolerance for failure, you won’t create anything new.” ~Brené Brown [04:12]• “Energy is the most undeniable thing. You can’t fake it.” ~Heather Parady [13:29]• There is nothing more attractive or magnetic than being comfortable in your own skin. ~Heather Parady [13:44]• Use Negative Feedback Objectively. ~Heather Parady [44:35]• Sometimes you need to take a step back in order to move forward. ~Heather Parady [47:19]People Mentioned and Other Resources:1. Tommy RobinsonKeep In Touch with Heather Parady:Website: https://www.heatherparady.com/Podcast: https://www.heatherparady.com/podcastYouTube: https://www.youtube.com/@HeatherParadyInstagram: https://www.instagram.com/heatherparady/Blog: https://www.heatherparady.com/blog—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–GrowGetters ONLY is made possible by www://balbertmarketing.com/

  24. 498

    The Hidden Truth About Wealth, Sales Psychology, and Self-Sabotage w/ Jeff C. West (LST #140)

    Learn Speak Teach Episode #140 with Jeff C West.Many people hold misconceptions about money and wealth without realizing how these beliefs shape their decisions and limit their potential. Understanding and confronting these misconceptions is the first step toward true financial independence.Today, we are joined by Jeff C. West, renowned speaker and international authority on sales & leadership, and acclaimed author of business parables including The Unexpected Tour Guide, Said the Lady with the Blue Hair, Streetwise to Saleswise, and his most recent book, The Hidden Heist: Stop Robbing Yourself of Lasting Wealth.In the episode, Jeff shares the inspiration behind his latest book, The Hidden Heist, and gives listeners a glimpse of some of its powerful insights. He opens up about his writing journey, explaining how he got started, why he writes in parables, and where his ideas come from.Jeff also shares key sales lessons and uncovers common misconceptions about money and wealth, showing how these beliefs subtly shape our decisions.Finally, Jeff introduces his Fusion Point concept, a framework built on aligning emotion and logic to boost sales and client retention. In addition, he shares practical tips for effective business conversations.During this episode, you will learn about:[00:00] Trailer [01:27] The Hidden Heist[08:30] Sales Lessons[11:57] Money Misconceptions[16:13] Books: https://jeffcwest.com/books/[19:45] Journey Into Writing[27:13] Books in Progress[33:43] FusionPoint[45:43] Connect with Jeff• Website: https://jeffcwest.com/• Youtube: https://www.youtube.com/@JeffCWestAuthorSpeaker• How Ordinary People Become Millionaires: https://bit.ly/48uMqOB[47:27] Business ConversationsKey Takeaways:  • “Sales presentations make people talk, while sales conversations make people ask questions and listen.” ~Jeff C West [09:01]• Before anyone can change their actions, they must first change their mindset. ~Jeff C West [11:24]• “Every decision is a combination of logic and emotion. The decisions we make often depend on which emotion is in the lead.” ~Jeff C West [35:17]People Mentioned and Other Resources:1. Michael Connelly2. The Hidden Heist: https://jeffcwest.com/thehiddenheist/3. Streetwise to Saleswise: https://jeffcwest.com/saleswise/4. The Unexpected Tour Guide: https://jeffcwest.com/tutgbook/5. Said the Lady with the Blue Hair: https://jeffcwest.com/bluehairbook/6. How I Raised Myself From Failure To Success In Selling: https://bit.ly/4ieJkS07. The Lincoln Lawyer: https://bit.ly/44bwn5Z8. The Case for Christ: https://bit.ly/48i79E39. Endless Referrals: https://bit.ly/4p8ytvSKeep In Touch with Jeff C West:Website: https://jeffcwest.com/LinkedIn: https://www.linkedin.com/in/jeffcwest/Instagram: https://www.instagram.com/jeffcwest/Facebook: https://www.facebook.com/jeff.west.330YouTube: https://www.youtube.com/@JeffCWestAuthorSpeakerBooks: https://jeffcwest.com/books/X: https://x.com/JeffCWestAuthor—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–LST is made possible by www://balbertmarketing.com/

  25. 497

    Your Brand Amplified® by AI w/ Anika Jackson — USC Professor & Podcast Host (LST #139)

    Learn Speak Teach Episode #139 with Anika Jackson.Artificial Intelligence (AI) is influencing nearly every industry and transforming the way we live, work, and connect with the world. Nevertheless, it’s essential to understand that AI is designed to enhance and support human efforts, not replace them.Joining us on the show is Anika Jackson, a professor at USC Annenberg specializing in digital media management and social media, where she pioneered an AI-first curriculum. She is also the founder and podcast host of Your Brand Amplified®.Anika shares insights on the latest trends in teaching AI. She explains what artificial intelligence is here to do for us, where it’s headed, and how its relationship with humans is evolving. She also opens up about her bold decision to leave her full-time job to pursue podcasting.Anika takes us through her podcasting journey, explaining why she started Your Brand Amplified®, the motivation behind it, and the strategies she’s using to grow and succeed in the podcasting world. For a fun twist, the episode wraps up with an AI-generated rap recap that creatively summarizes the key insights from the conversation.During this episode, you will learn about:[00:00] Trailer [01:08] Trends in Teaching AI[08:48] From Underdog to Empowering Growth-Minded Leaders:YouTube: https://www.youtube.com/watch?v=JKvTFcaQaBU[10:34] Understanding AI[20:50] Quitting Full-Time Job[25:48] Podcasting Journey[41:00] Podcasting Goals[43:11] From Underdog to Empowering Growth-Minded Leaders:YouTube: https://www.youtube.com/watch?v=JKvTFcaQaBU[43:34] Connect & Support AnikaPodcast: https://yourbrandamplified.com/Website: https://www.yourbrandedpodcast.com/LinkedIn: https://www.linkedin.com/in/anikajackson/[45:15] AI Rap RecapKey Takeaways:• As humans, we know where we’re headed and the goals we want to accomplish. AI helps us get there. ~Anika Jackson [08:12]• AI is a new species. ~Anika Jackson [10:35]• AI is your partner. It’s here to support you, not take your place. ~Anika Jackson [15:50]• The essence of being human lies in forming genuine connections. ~Anika Jackson [17:35]• There are enough people in the world for everyone to have a business. ~Anika Jackson [23:18]• If you follow your passion and what you’re highly skilled at, money will follow. ~Anika Jackson [25:40]• AI helps, but it doesn’t lead. ~Anika Jackson [46:36]People Mentioned and Other Resources:1. Suno AI2. ClaudeKeep In Touch with Anika Jackson:Podcast: https://yourbrandamplified.com/Website: https://www.yourbrandedpodcast.com/LinkedIn: https://www.linkedin.com/in/anikajackson/Instagram: https://www.instagram.com/amplifywithanika/—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–LST is made possible by www://balbertmarketing.com/

  26. 496

    Will AI Take My Job? w/ Matthew Rouse (LST #138)

    Learn Speak Teach Episode #138 with Matthew Rouse.Lately, layoffs have become the order of the day. Companies are replacing people with AI to cut costs and increase efficiency. As a result, many people are afraid for their jobs. But the truth is ,AI isn’t the devil it’s been painted to be. It has its good, bad, and ugly sides. Matthew Rouse, author, digital marketing expert, and self-proclaimed “AI Chicken Wrangler,” joins Ben Albert on the podcast to tackle one of today’s hottest questions: Will AI take my job?Matthew Rouse, author, digital marketing expert, and self-proclaimed “AI Chicken Wrangler,” joins Ben Albert on the podcast to tackle one of today’s hottest questions: Will AI take my job?From the rise of fully automated, AI-generated podcasts to the impact of machine learning on everything from technical support to farm labor, Ben and Matthew dive deep into how artificial intelligence is reshaping the way we work, communicate, and even socialize.They explore both the promise and pitfalls of AI, sharing personal stories and real-world examples of AI’s growing influence in editing, transcribing, and even job searching. Matt also reveals key insights from his new book, Will AI Take My Job 2? discussing not just which jobs are at risk, but also how we can partner with AI to stay ahead. This episode brings a candid look at the “good, the bad, and the ugly” future that technology might bring.Grab your notebook and pen, you’ll want to take notes for this tech-driven future.During this episode, you will learn about:[00:00] Trailer[01:09] Will AI take my job?[04:21] AI-generated podcasts[07:20] Bot conversations[14:08] Jobs AI is guaranteed to take[18:08] The ugly[21:02] The bad[24:35] The good[25:55] AI in farming[27:39] Grab Matthew’s book Will AI Take My Job 2?Amazon: https://www.amazon.com/Will-AI-Take-Job-Organizations-ebook/dp/B0FNNKV5GLWebsite: https://www.linkedin.com/in/mattmrouse/[30:11] Training AI for the future[32:23] The AI Chicken Wrangler[34:41] Controversial AI takes[37:46] Transparency in AI[40:45] Household robots[45:23] Connect with Matthew RouseLinkedIn: https://www.linkedin.com/in/mattmrouse/Website: https://matthewrouse.com/[46:41] Partnering with AIKey Takeaways:  • “50% of people surveyed said they do not want to listen to AI-created podcasts.” ~Matthew Rouse [09:39]• If the point with AI is to get information across, it's fine. But if the point is to have a human connection with people, then no. ~Matthew Rouse [06:49]• “In my world, almost 100% of businesses are using AI.” ~Matthew Rouse [17:35]• “If we think for one minute that there isn’t going to be automation or robots everywhere soon, then we’re fooling ourselves.” ~Matthew Rouse [22:20]• The good side is that AI creates tons of new jobs and opportunities, ones people actually like better which increases prosperity for everyone. ~Matthew Rouse [24:36]• “The best way to stay relevant is partnering with AI.” ~Matthew Rouse [34:44]• “The amount of power and usage for the amount of output you get from AI drops by almost 90% a year.” ~Matthew Rouse [36:50]People Mentioned and Other Resources:1. Will AI take my Job 2?2. Digital Marketing Masters PodcastKeep In Touch with Matthew Rouse:Website: https://matthewrouse.com/LinkedIn: https://www.linkedin.com/in/mattmrouse/ —Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/ –LST is made possible by www://balbertmarketing.com/

  27. 495

    What REALLY Happened to Scribe Media? w/ Eric Jorgenson (LST #137)

    Learn Speak Teach Episode #137 with Eric Jorgenson.Scribe Media, once a top name in the publishing world, fell from industry leader in 2021 to bankruptcy by May 2023. Its collapse left hundreds of employees and freelancers jobless, authors who had paid in full with nothing in return, and investors defrauded of millions.In this episode, Eric Jorgenson shares how he stepped in as CEO of Scribe Media during its most turbulent chapter and the ongoing journey to rebuild the company’s reputation, trust, and future.Eric breaks down Scribe’s carefully designed process that helps authors turn their ideas into published books. He also reveals the secret to selling a million copies and discusses the drawbacks of relying on AI for writing.Beyond Scribe, Eric talks about his book The Almanack of Naval Ravikant, the evolution of audiobooks, and his venture fund, Rolling Fun. Tune in for amazing insights!During this episode, you will learn about:[00:00] Trailer [00:49] The Lost episode[05:19] Scribe Collapse & Recovery[08:33] Becoming Scribe’s CEO[16:51] Book writing process[27:46] Selling a Million Copies[29:44] AI Tools[32:42] The Almanack of Naval Ravikant[35:14] Audiobooks[44:28] Venture fund• Website: https://www.rolling.fun/[51:28] Connect with Eric• Website: https://www.ejorgenson.com/• Podcast: https://www.ejorgenson.com/podcastKey Takeaways:• “Being particular with your customers is a massive advantage.” ~Eric Jorgenson [15:45]• “Almost every writer has experienced writer’s block, but no human being has ever experienced talker’s block.” ~Eric Jorgenson [17:46]• If you want to sell a million copies of a book, don’t try to sell a million copies in a category that has never sold a million. Instead, go to a category where a million copies are sold once every few years when there is a hit. ~Eric Jorgenson [27:46]• “You aren't advertising to a standing army; you are advertising to a moving parade." ~David Ogilvy [28:02]• AI writing tools deny writers the full experience of writing. ~Eric Jorgenson [30:34]• There is wisdom in the things you hear over and over again. ~Eric Jorgenson [34:20]• Most people are now audiobook consumers. ~Eric Jorgenson [36:22]• The best thing a human being can do is help another human being know more. ~Eric Jorgenson [43:18]• The acquisition of wisdom is a moral duty. ~Eric Jorgenson [43:22]People Mentioned and Other Resources:1. Tucker Max2. Timothy Ferriss3. David Ogilvy4. Elon Musk5. Peter Thiel6. The Almanack of Naval Ravikant: https://bit.ly/4pEb85P7. Scribe Collapse & Recovery: https://www.tuckermax.com/the-scribe-media-collapse-and-recovery/Keep In Touch with Eric Jorgenson:Website (Company): https://scribemedia.com/Website (Personal): https://www.ejorgenson.com/Podcast: https://www.ejorgenson.com/podcastX: https://x.com/ericjorgenson—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–LST is made possible by www://balbertmarketing.com/

  28. 494

    Bookthinkers 2025 - Rap Freestyle (BONUS) "Voices from the Page"

    Freestyle Rap Track Inspired By my top takeaways from The Bookthinkers Live 2025. https://www.bookthinkers.com/Freestyle Rap written using my custom Rap Lyric Songwriter GPT: https://chatgpt.com/g/g-68117a0e4f648191b790ed5006b62ac9-rap-lyric-songwriter+ https://suno.com/I HOPE TO SEE YOU IN 2026 AND BEYOND!-----Follow Balbert…Facebook www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: www.linkedin.com/in/realbenalbertWebsite: https://www.realbusinessconnections.com/–Real Business Connections is made possible by www://balbertmarketing.com/Lyrics:Title: "Voices from the Page" By Ben Albert, after attending Book Thinkers Live in Boston, MA[Intro – Spoken Flow] Ben Albert here. I attended Book Thinkers Live in Boston, Massachusetts. And here are my top takeaways…[Verse 1] I heard someone say, "I was addicted to achievement," Checked all the boxes, but lacked real agreement. They said, “I had success and I still felt empty,” A life full of gold but the soul felt gently — Tugged by a voice that whispered, you’re made for more, Purpose ain’t a goal, it’s a deeper core. A breakdown led to a breakthrough scene, Pain cracked open what ambition screened. So many folks in that room said the same, “I realized I was chasing someone else’s name.”[Hook – Chant Style] Show up every day, even when it hurts, Write through resistance, dig through the dirt. Clarity don’t come in the comfort zone, Truth lives loud when you’re all alone. Serve before scale, story before sell, If it don’t scare you, it might not compel. The story you’re scared to tell’s the one, That heals the most once the page is done.[Verse 2] They said “The book ain’t the biz — it’s just the start,” But without the model, your vision falls apart. “You don’t need a budget, you need a backbone,” Build that brand from the pain you own. Stop chasin’ viral, go build a lane, Consistency hits harder than a trending name. They said: “I used to chase the applause, Now I chase the impact, the mission, the cause.” Marketing ain’t magic — it’s a mirror you hold, Reflect who you are, not what gets sold. “Confidence is currency” — that hit deep, Some said they never felt enough to leap.[Bridge – Spoken Build] Steven Pressfield was in the air, I swear. Everybody talked about the war we wear. Resistance, fear, and showing up scared — But doing it anyway — that’s how legends are prepared. The pros show up, the rest delay, Discipline ain’t sexy, but it pays each day. Your muse don’t visit if you don’t do the work, You fight through doubt — that’s how breakthroughs lurk.[Verse 3] I heard: if you want clarity, speak more plain, Cut through fluff, stop playing the game. Don’t write for approval or clicks or likes, Write like your life’s on the line each night. The real flex? Serving with precision, Helping one soul — that’s real vision. Books don't blow up from fancy release, They grow from work that don’t ever cease.[Verse 4] This is for the reader, the one who's stuck, Who opens your book and finds their luck. They see your wounds and feel less alone, That’s the magic — that’s the tone. It’s not about being clever or known, It’s about being human in every zone. If one life shifts from your shared page, Then you just set the world ablaze.[Final Hook – Anthemic Chant] Write what hurts, not what trends, Your words got power, let the silence end. From breakdowns to breakthroughs, pain to page, This is your story — not a brand, it’s a stage. You don’t need permission, list, or praise, Just daily choices that compound days. Book was the start, but the legacy's flame, Is lit by the lines that outlive your name.

  29. 493

    Ask Me Anything w/ Alex Sanfilippo at GrowGetters ONLY (GG #27)

    Real Talk with GrowGetters Episode #27 with Alex Sanfilippo.Many people struggle with podcasting, whether it is finding the right guests, conducting good interviews, or mastering the skills of hosting and guesting. The truth is, podcast success isn’t about luck. It takes strategy, preparation, and purpose. So what are the secrets behind successful podcasting?Discover the secrets in this exclusive “Ask Me Anything” episode from the GrowGetters Only community featuring Alex Sanfilippo, a podcaster and founder of PodMatch.com.In the episode, Alex shares the inspiration behind starting PodMatch, the innovative podcast booking service that automatically connects ideal hosts and guests for interviews. He also explores what makes a great interview and offers practical tips for balancing podcast guesting with your personal & professional life.In addition, Alex discusses the mistakes he made while building PodMatch, the most common mistakes people make in their profiles, and the best pre-episode onboarding practices for hosts.During this episode, you will learn about:[00:00] Introduction[01:11] Free community: weallgrowtogether.com[01:34] Join the GrowGetters community: https://growgettersonly.com/[02:57] PodMatch[11:27] Good Interviews[15:57] Podcast guesting[19:57] Host vs.Guest[24:54] Business Mistake[27:39] PodMatch: https://podmatch.com/free[38:12] Profile Mistakes[43:27] Pre-Episode Onboarding[47:31] Worst Interviews[50:06] Connect with Alex• Website: https://podmatch.com/freeKey Takeaways:  • The key to a successful podcast interview is thorough research and preparation to maximize synergy and connection. ~Alex Sanfilippo [12:24]• You become a better podcast host when you start being a podcast guest. ~Alex Sanfilippo [20:28]• Unspecific goals yield unspecific results. ~Alex Sanfilippo [30:21]People Mentioned and Other Resources:1. Seth Godin2. 21(movie): https://www.imdb.com/title/tt0478087/Keep In Touch with Alex Sanfilippo:Personal Website: https://alexsanfilippo.com/PodMatch Website: https://podmatch.com/PodPros Website: https://podpros.com/LinkedIn: https://www.linkedin.com/in/alexsanfilippo/Instagram: https://www.instagram.com/ajsanfilippo/—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–GrowGetters ONLY is made possible by www://balbertmarketing.com/

  30. 492

    You’re Losing Clients By NOT Using Video w/ Ryan Koral of Grow Your Video Business (LST #136)

    Learn Speak Teach Episode #136 with Ryan Koral.If your business isn’t leveraging video, you’re overlooking one of the biggest drivers of growth. Strategic video content has the power to captivate your audience, build trust, and drive real business results.In this episode, Ben Albert sits down with Ryan Koral, a filmmaker turned entrepreneur, podcast host, and coach who empowers creatives and business leaders to build thriving businesses. Ryan is also the Founder of Tell Studios, a creative agency dedicated to helping brands share their unique story through video that engages, inspires, and converts.Ryan shares his journey into filmmaking and highlights some of his most memorable projects, including a favorite that involved a kid organizing a massive underground party. He also reflects on how the COVID-19 pandemic impacted his business and why he chose to give it another chance after nearly walking away.In addition, Ryan dives into balancing creativity with business strategy and provides actionable advice for small businesses and personal brands beginning their video journey.P.S - You can listen to Ben on Ryan’s podcast, “Grow Your Video Business” here: https://www.studiosherpas.com/podcasts/grow-your-video-business-3/episodes/2149081538During this episode, you will learn about:[00:00] Trailer [02:49] Journey into Filmmaking[11:45] Favourite projects[16:01] Tell Studios: https://www.tellstudios.com/[17:57] COVID’s Impact on Tell Studios[20:30] Giving business another chance[25:09] Creativity & Business Strategy[33:12] Getting started with video[44:56] Connect with Ryan Koral• Website: https://ryankoral.com/• LinkedIn: https://www.linkedin.com/in/ryankoral/[45:57] Ben Albert on Grow Your Video Business Podcast• YouTube: https://www.youtube.com/watch?v=LFI6zWoXrZQ[46:11] Integration assignmentKey Takeaways:  • Your passion is what makes you come alive. ~Ryan Koral [15:12]• If you truly believe in how you help people, you owe it to your ideal clients to show up, because if you don’t, your competition will. ~Ryan Koral [33:22]• “Your mission is more important than your mug.” ~Ryan Koral [34:10]• You can’t improve your next video if you don’t shoot the first one. ~Ryan Koral [47:06]People Mentioned and Other Resources:1. MrBeastKeep In Touch with Ryan Koral:Website: https://ryankoral.com/LinkedIn: https://www.linkedin.com/in/ryankoral/Instagram: https://www.instagram.com/ryankoral/YouTube/Podcast: https://www.youtube.com/@GrowYourVideoBusiness/videos• Watch the video project he did with the kids: https://www.youtube.com/watch?v=7FxOyD7ZRVA&t=19s—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–LST is made possible by www://balbertmarketing.com/

  31. 491

    The 4 Types of Connection: DON’T Be Manipulative - Be Real w/ Megan Robinson (LST #135)

    Learn Speak Teach Episode #135 with Megan Robinson.In this special episode, Megan Robinson and Ben break down the 4 types of connection — Fun, Manipulative, Deep, and Power. You're getting a rare, behind-the-scenes brainstorm with two minds riffing in real time. We don’t just talk about connection, we build it live — sharing examples, missteps, and frameworks that shift how you see relationships, influence, and leadership.Megan is the founder of E-Leader Experience, where she’s making leadership accessible to everyone, regardless of title or experience. We dig into why so many people get stuck in shallow or manipulative zones, and how to move into real connection — even when it’s uncomfortable.If you’re tired of surface-level relationships and want to lead with authenticity, this one’s for you.During this episode, you will learn about:[00:00] Trailer[02:17] E-Leader Experiencehttps://www.eleaderexperience.com/[02:48] We are all leaders[03:39] Building up leadership[04:23] Building connections and relationships[08:05] Real versus deep[11:51] The fun zone[14:29] Empty zone[17:07] Manipulative connections in corporate[20:45] Deep and manipulative zone[23:39] Danger zone[29:57] Utilizing influence[33:44] Power zone[35:10] Servant leadership[36:09] Coaching-style leadership[38:43] Qualities of a great leader[41:50] E-Leader Experience[43:41] Seeking leadership support[48:00] What’s Megan working on?Key Takeaways:  • "Real doesn't necessarily mean that it has to be deep." ~Megan Robinson [07:27]• The good or bad of manipulation doesn't necessarily matter if the behavior is manipulative. ~Megan Robinson [10:15]• If a leader can utilize coercive control, people do things that they never would have done on their own. ~Ben Albert [24:20]• "If you feel that you’ve finished developing, it's most likely something to reflect on a little bit." ~Megan Robinson [45:26]• Our mission is making leadership accessible for everyone, regardless of title, position, or experience. ~Megan Robinson [45:51]• "Title doesn't make you a leader." ~Megan Robinson [46:01]• "Leadership is influence." ~John Maxwell [46:18]People Mentioned and Other Resources:1. Article: The Connection ImperativeKeep In Touch with Megan Robinson:Website: https://www.eleaderexperience.com/ LinkedIn: https://www.linkedin.com/in/tritcak/ Podcast: https://www.eleaderexperience.com/podcast —Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/ –LST is made possible by www://balbertmarketing.com/

  32. 490

    Live In Alignment or Burn Out w/ Naida Allen (LST #134)

    Learn Speak Teach Episode #134 with Naida Allen.Many of us spend our lives chasing things that don’t truly bring joy or fulfillment. In this episode, Naida Allen challenges us to pause and reflect: What do we really want from life, and what will genuinely make us feel fulfilled? By living in alignment with what makes you happy, you open the door to deeper fulfillment, greater longevity, and a healthier way of living.Naida shares her journey of discovering and embracing her uniqueness, showing how owning who you are can become a powerful foundation for success. Moreover, she explores the concept of living in alignment and explains how to recognize when your choices, actions, and goals are truly in sync with who you are.Gratitude, resilience, and peer support are also key themes in the episode. Naida highlights how gratitude keeps you centered and free from the trap of comparison, which she calls the greatest enemy of every entrepreneur and dreamer. She also emphasizes the importance of resilience and having a supportive community to help you navigate the challenges and stay on course toward your goals.During this episode, you will learn about:[00:00] Trailer [00:55] Love for Metal & Rock[02:09] Embracing her uniqueness[08:25] Living life in alignment[16:18] The power of gratitude[22:48] Resilience & peer support[35:07] Current Focus[37:05] Connect with Naida• LinkedIn: https://www.linkedin.com/in/naida-allen/• Instagram: https://www.instagram.com/thewriteway.uk/Key Takeaways:• “There is no right or wrong. You just have to figure out what’s right for you.” ~Naida Allen [07:22]• The comparison game is one you can never win. It’s the greatest enemy of every entrepreneur, every idea you want to pursue, and every dream you want to achieve. ~Naida Allen [11:58]• We compare ourselves to others because we’re not focused on where we are now. Instead, we’re always fixated on where we need to go. ~Naida Allen [14:38]• “It takes a village to grow a business.” ~Naida Allen [24:10]• “You are good enough now. You’re only getting better.” ~Ben Albert [40:01]People Mentioned and Other Resources:1. Leila Hormozi2. Concrete Jungle by Bad Omens: https://www.youtube.com/watch?v=o3xHEJZs7asKeep In Touch with Naida Allen:Website: https://thewriteway.my.canva.site/LinkedIn: https://www.linkedin.com/in/naida-allen/Instagram: https://www.instagram.com/thewriteway.uk/Book a discovery call: https://calendly.com/the-write-way/disco-call—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/ –LST is made possible by www://balbertmarketing.com/Follow Balbert…Facebook www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: www.linkedin.com/in/realbenalbertWebsite: https://www.realbusinessconnections.com/–Real Business Connections is made possible by www://balbertmarketing.com/

  33. 489

    Ask Me Anything w/ Roger Wakefield at GrowGetters ONLY (GG #26)

    Real Talk with GrowGetters Episode #26 with Roger Wakefield.Is your business on YouTube? If not, you’re missing one of the biggest growth opportunities on the world’s second-largest search engine. YouTube provides a platform to build your brand, reach a wider audience, and engage them effectively.Today’s exclusive “Ask Me Anything” episode from the GrowGetters Only community features Roger Wakefield, better known as The Expert Plumber on YouTube. Roger is a licensed Master Plumber with over 40 years of experience and is the face of the largest plumbing channel on YouTube, with over 600,000 subscribers and 100 million views.Roger shares his journey from a regular plumber to becoming YouTube’s #1 plumbing expert. He reveals the secrets behind his success, including how to grow an audience, keep viewers engaged, and build a trusted online presence.Roger also offers practical advice for creators, encouraging them to start now and improve along the way rather than waiting for perfection. Moreover, he gives a glimpse into what it’s like to work alongside his son.Whether you’re a tradesperson, a content creator, or an entrepreneur building a brand, there’s something in here for you.During this episode, you will learn about:[00:00] Introduction[01:27] Free community: weallgrowtogether.com[02:00] Join the GrowGetters community: https://growgettersonly.com/[02:35] YouTube’s #1 Plumber[07:42] YouTube Journey[10:35] Biggest lesson[16:11] Secret to YouTube Success[20:13] Podcast: https://www.youtube.com/@TheTradeTalksLive[25:56] Keeping your audience[26:16] Spanish channel[33:27] Don’t wait for perfect[35:02] LinkedIn strategy[43:00] Working with son [47:30] Recommended reading[52:07] Support Roger• YouTube: https://www.youtube.com/@RogerWakefieldKey Takeaways:  • Every business should have a YouTube channel. ~Roger Wakefield [03:04]• YouTube is the world’s second-largest search engine. ~Roger Wakefield [05:55]• The secret to reaching your goals lies in implementing what you already know. ~Roger Wakefield [08:32]• Growth comes from learning one thing that makes you better and implementing it. ~Roger Wakefield [10:23]• If you put out great content and provide value, people will keep coming back. ~Roger Wakefield [25:57]• Don’t worry about what’s in front of you; worry about what’s around the corner that you can’t see. ~Roger Wakefield [43:28]• Don’t tell me I can’t afford it; tell me what I’ve got to do to be able to afford it. ~Roger Wakefield [48:51]• “Whatever your mind can conceive and believe, you can achieve. ~Roger Wakefield [50:11]People Mentioned and Other Resources:1. AutoPod: https://www.autopod.fm/2. Think and Grow Rich: https://bit.ly/3HhMJlj3. Rich Dad Poor Dad: https://bit.ly/4mRHRT2Keep In Touch with Roger Wakefield:Website: https://rogerwakefield.com/TikTok: https://www.tiktok.com/@therogerwakefieldLinkedIn: https://www.linkedin.com/in/rogerwakefield/Instagram: https://www.instagram.com/therogerwakefield\Facebook: https://www.facebook.com/TheRogerWakefieldYouTube: https://www.youtube.com/@RogerWakefieldReddit: https://www.reddit.com/r/RogerWakefieldPosts—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–GrowGetters ONLY is made possible by www://balbertmarketing.com/

  34. 488

    The Truth About Success: It Starts With Knowing Who You Are w/ Christene Marie (LST #133)

    Learn Speak Teach Episode #133 with Christene Marie.Many people live with regrets because they move through life unconsciously, operating on autopilot and relying on default patterns shaped in childhood. The more deeply we know ourselves, the clearer we become about what we truly want and the vision we hold for our lives and businesses.Knowing ourselves empowers us to tell stories that genuinely resonate, fostering authentic connections rooted in trust rather than manipulation.Joining us on the show is Christene Marie, a Brand Expert and Marketing Strategist, founder of The Knowing Agency, and host of The Knowing Podcast. Christene explores the power of truly knowing yourself and shares insights on how the energy around us can shape who we are and how we show up in the world.She shares a simple and powerful three-question framework to help you uncover and understand your true self. She also explains how truly knowing yourself can improve your business, strengthen relationships, and create more meaningful success.Finally, Christene introduces Vertical Alignment, a 20-minute guided ritual to help you connect with your Self, Soul, and Spirit before the day gets busy. Tune in for valuable insights.During this episode, you will learn about:[00:00] Trailer [02:27] Who Am I?[05:30] Why you should know yourself[12:45] The energy around us[15:09] 3-Question Framework[19:24] Authenticity vs Vulnerability[28:12] Breathwork Session[33:32] Impact on business[46:20] Vertical Alignment• Website: https://verticalalignment.com/[47:59] Partnering with AIKey Takeaways:  • Understanding who you are allows you to curate your life with intention and to move each day in alignment, not just with an awareness of who you are, but also with who you want to be. ~Christene Marie [04:49]• Real connection cannot exist without authenticity. ~Christene Marie [05:39]• Scars are proof that we have done the work needed to heal. ~Christene Marie [08:20]• We are the sum of the energy around us. ~Christene Marie [12:45]• Between stimulus and response, there is a choice. ~Viktor Frankl [14:17]• We have to understand our past to recognize how it shapes our present. ~Christene Marie [15:15]• Understanding our past gives clarity to the present. ~Christene Marie [17:56]• “We can’t be authentic without being present.” ~Christene Marie [20:12]• We measure success by looking backwards rather than looking forward. ~Christene Marie [26:42]• “The more work we do to know who we are, the clearer we become about what we want and what our vision is for our business.” ~Christene Marie [33:46]• 95% of our purchase decisions take place in the subconscious, where our emotions reside. ~Christene Marie [34:37]• The better we know ourselves, the more we can tell stories that genuinely resonate with our audience and build connections rooted in the authenticity of who we are, not manipulation. ~Christene Marie [34:42]People Mentioned and Other Resources:1. The Gap and The Gain: https://bit.ly/4gkz3Tn2. The Body Keeps the Score: https://bit.ly/4pnKdL83. Vertical Alignment: https://verticalalignment.com/Keep In Touch with Christene Marie:Website: https://www.theknowingagency.com/LinkedIn: https://www.linkedin.com/in/christenemarie/Instagram: https://www.instagram.com/christenemarie_/Facebook: https://www.facebook.com/christene.theknowingagency• Vertical Alignment: https://verticalalignment.com/—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/ –LST is made possible by www://balbertmarketing.com/

  35. 487

    How He Got Rich Picking Up Dog Poop w/ Poop Scoop Millionaire: William Milliken (LST #132)

    Learn Speak Teach Episode #132 with William Milliken.Have you considered how narrowing your niche could give your business a competitive edge? The more targeted your niche, the higher your chances of success.In today’s episode, we learn from William Milliken, the President & Co-Founder of Swoop Scoop®️, a dog waste removal company serving over 2,000 recurring clients. William shares the story behind his unique poop scoop business, revealing how a simple idea turned into a thriving enterprise.He dives into the practical aspects of the business, including waste management, service pricing, and navigating market competition. Moreover, he explores the unexpected “dark side” of poop scooping and addresses frequently asked questions. William also discusses the Poop Scoop Millionaire Community, revealing how he built a thriving network of like-minded entrepreneurs and the purpose behind connecting people in this unusual but profitable field. Additionally, he offers tips on how anyone can get started in this business.During this episode, you will learn about:[00:00] Trailer[01:10] Starting Poop Scoop[03:19] Waste Management[04:02] Pricing[07:35] Community[09:52] Competition[15:46] Horror Stories[19:25] Starting the Business[22:18] Website: https://scoopstart.com/[23:48] Learn more• YouTube: https://www.youtube.com/@Scoop-Start[26:24] FAQsKey Takeaways:  • “If you can explain what you do in one word, YouTube has no clue what you do.” ~Roger Wakefield [12:49]• The poop scoop business has a relatively low barrier to entry. A practical way to secure your first clients is by reaching out to friends and family or leveraging free buy/sell/trade groups on Facebook. ~William Milliken [19:38]• The more people you bring into your business community to provide value to your clients, the better off you’ll be. ~William Milliken [28:09]• The more niche your business is, the greater your chances of success. ~William Milliken [28:35]People Mentioned and Other Resources:1. Roger WakefieldKeep In Touch with William Milliken:Website: https://scoopstart.com/YouTube: https://www.youtube.com/@Scoop-StartFacebook: https://www.facebook.com/ScoopSpokaneInstagram: https://www.instagram.com/_swoopscoop/• Poop Scoop Millionaire Community: https://www.skool.com/poop-scoop-millionaire/about—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/ –LST is made possible by www://balbertmarketing.com/

  36. 486

    The AI Content Expert That Outsmarted The Facebook Algorithm w/ Austin Armstrong Of Syllaby.io (LST #131)

    Learn Speak Teach Episode #131 with Austin Armstrong.How many followers do you have on Facebook?Would you like to grow your audience? If the answer is yes, this episode is for you.Ben Albert interviews content creation powerhouse Austin Armstrong, founder of Syllaby and a social media juggernaut with millions of followers across platforms like Facebook, YouTube, and Instagram.Austin shares his journey from MySpace marketer to modern-day AI entrepreneur, revealing how he built a massive online presence without burning out. He breaks down his secrets to prolific content production, from leveraging AI and delegation, to the viral tactics that keep his posts at the top of the feed.Ben and Austin also dive deep into thriving and surviving in the fast-paced world of social media, touching on everything from Facebook growth hacks and the evolution of content creation, to the democratization of AI tools like Syllaby. No matter where you are in your content creation journey, this episode is packed with practical advice, a behind-the-scenes look at viral strategies, and a refreshing, transparent discussion on balancing creativity, business, and well-being in the digital age.During this episode, you will learn about:[00:00] Trailer[01:25] Social media and time management[02:37] Season of growth[03:26] Burnout for entrepreneurs[09:26] Facebook strategy[12:42] Facebook text threads[15:58] Reposting top-performing posts[21:34] Facebook’s backgrounds[22:08] Check out Austin’s Facebook pagefacebook.com/Owwstin[22:49] MySpace versus Syllaby[27:46] Syllaby’s content quality[37:43] A sample of what Syllaby can do[39:45] 4th July videohttps://www.youtube.com/watch?v=qBragY66CPk&ab_channel=AncientHistoryFacts[42:55] Syllaby’s video feature[48:41] Attend AI Marketing World, Oct 9–11 in Frisco, Texas[50:06] AI Marketing World conference plan[53:07] Signature talk[54:41] Capitalizing on trolls[57:46] Support AustinKey Takeaways:  • One of the biggest lessons I learned in business is to not solely build the lead generation source around your personal brand. Because when you disappear, it doesn’t work anymore. ~ Austin Armstrong [06:37]• “Quantity leads to quality.” ~ Austin Armstrong [17:57]• “There’s always going to be a workaround that’s why marketers are the worst people on earth.” ~ Austin Armstrong [21:01]• At my agency, I treated every social media platform for a service-based business owner as a search engine. People are searching for information. ~ Austin Armstrong [28:15]• “I believe that anybody should be able to create content no matter where they’re at.” ~ Austin Armstrong [34:54]• That’s why I love AI, it democratizes the ability to get that idea out of your head and into the world. ~ Austin Armstrong [35:46]• “All information is repeated. People are just looking for the voice they resonate with.” ~ Austin Armstrong [36:59]• “It doesn’t matter how content is made, the viewers will decide if your content is good or not.” ~ Austin Armstrong [44:34]• If you’re able to deal with trolls (and not everyone can, I get it), you can manipulate them to get more engagement, which increases your chances of going viral. ~ Austin Armstrong [54:55]People Mentioned and Other Resources:1. Syllaby2. Five Insane Bible Facts3. The Entire History of 4th JulyKeep In Touch with Austin Armstrong:Website: https://austinarmstrong.ai/ X: https://x.com/SocialtyPro LinkedIn: https://www.linkedin.com/in/austinarmstrong90/ YouTube: https://www.youtube.com/@ancienthistoryvideos/f                 https://www.youtube.com/@socialtypro —Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/ –LST is made possible by www://balbertmarketing.com/

  37. 485

    Ask Me Anything w/ Cal Fussman at GrowGetters ONLY (GG #25)

    Real Talk with GrowGetters Episode #25 with Cal Fussman.Mastering the art of interviewing goes beyond asking questions. It’s about building genuine connections and creating an atmosphere where guests feel encouraged to share their most authentic thoughts and experiences.In this exclusive “Ask Me Anything” episode from the GrowGetters Only community, we are honored to have Cal Fussman, an American journalist, host of the Big Questions Podcast, and author. Cal is also a writer-at-large for Esquire magazine, where he has interviewed influential figures who have made a global mark, including Kobe Bryant, Jeff Bezos, Richard Branson, Seth Godin, Clint Eastwood, Al Pacino, George Clooney, Leonardo DiCaprio, Tom Hanks, Bruce Springsteen, Dr. Dre, Quincy Jones, Woody Allen, Barbara Walters, Pelé, Yao Ming, Serena Williams, John Wooden, Muhammad Ali, and many others.Cal shares his journey of building meaningful connections and recounts the unforgettable story of his trip around the world. Moreover, he discusses practical tips for interview preparation, how to identify the crucial moments in every conversation, and the qualities that set great interviewers apart.Cal also opens up about his most memorable interview and explains why he interviews people and how it all began. Additionally, listeners learn how to overcome fear, build strong relationships with their audience, and create content that truly resonates. During this episode, you will learn about:[00:00] Introduction[01:46] Free community: weallgrowtogether.com[02:09] Join the GrowGetters community: https://growgettersonly.com/[03:46] Building deep connections[10:41] Current project[16:17] Are good interviewers born or made?[19:30] Interview preparation[24:28] Memorable interview[27:54] Traits of great interviewers[31:39] Why interview people?[38:15] Overcoming fear[45:18] Relationship with audience[49:47] Crucial bits in an interview[52:58] Book writing[58:00] Connect with Cal Fussman• Website: https://www.calfussman.com/[01:03:19] Artificial intelligence (AI)[01:05:46] CuriosityKey Takeaways:  • People who struggle with interviewing can become great interviewers if they put in the work. ~Cal Fussman [16:32]• The best questions make the person being asked just as curious about the answer as the person asking. ~Cal Fussman [23:58]• A good question can get you access to the most powerful person on earth. ~Cal Fussman [36:53]• If your story keeps readers curious to see what happens next, they’ll stay hooked until the very end. ~Cal Fussman [48:24]• An authentic story carries a human touch that AI can never replicate. ~Cal Fussman [01:05:02]People Mentioned and Other Resources:1. Larry King2. Lauren Hutton3. Oprah Winfrey4. Barbara Walters’5. Kobe Bryant6. Seth Godin7. Jake PaulKeep In Touch with Cal Fussman:Website: https://www.calfussman.com/LinkedIn: https://www.linkedin.com/in/calfussman/ Instagram: https://www.instagram.com/calfussman/Twitter: https://twitter.com/calfussmanBig Questions Podcast: https://www.calfussman.com/podcast—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–GrowGetters ONLY is made possible by www://balbertmarketing.com/

  38. 484

    LIVE Hypnosis On Air! SHOCKING Results w/ Adrianne Hart (LST #130)

    Learn Speak Teach Episode #130 with Adrianne Hart.Imagine stepping on stage as a keynote speaker, your introduction perfectly planned with drones and paper airplanes, yet anxiety still creeps in. That’s exactly where Ben Albert found himself. But after just a few minutes of guided hypnosis with wellness hypnotist Adrianne Hart, his brilliant unconscious mind unlocked, and the tension melted away.In this mind-opening episode, Adrianne Hart joins Ben Albert to reveal the power of hypnosis. She shares her very first encounter with hypnosis and how it helped her sister overcome a fear of the dentist after a traumatic experience. Adrianne also talks about how hypnosis healed her back pain and why this powerful tool is essential for mental and physical well-being. To make it even more exciting, Adrianne performs a live content free hypnosis session on Ben during the show.Adrianne is a wellness hypnotist and the host of the podcast Get Well with Me, which features practical insights and content free hypnosis sessions anyone can benefit from. This episode is packed with insights, real experiences, and practical suggestions to help you tap into the hidden power of your own mind.During this episode, you will learn about:[00:00] Trailer[01:34] Benefits of hypnosis[05:47] Keynote speaking[08:57] Content free hypnosis[13:09] Hypnosis versus meditation[20:07] Adrianne hypnotizes Ben[28:10] Signs that you may need hypnosis[29:50] Connect with Adrianne HartBook a session: https://adriannehart.com/[31:03] Hypnosis suggestions by Adrianne[33:38] Hypnopompic and hypnagogic states[38:23] Reframing[40:21] Adrianne’s journey with hypnosis[46:31] Evolution of Adrianne's practice[50:37] Support AdrianneLeave a comment or review on her podcast: https://open.spotify.com/show/0tdaftF9cNXsTYuH3h6LYr6LYr [51:48] "Dissolving Sugar Cravings" guidehttps://open.spotify.com/episode/1KPG43hqwBDgiPdyCygB6D Key Takeaways:  • All hypnosis is consensual. It carries a sense of mystery because of its power but ultimately, it’s not hypnosis itself that’s powerful, it’s the power of your own mind. ~ Adrianne Hart [04:17]• There is no universal hypnosis experience, meaning there’s no way to do it wrong. ~ Adrianne Hart [04:46]• When the pain of staying the same is worse than the comfort of staying the same, that's the threshold. ~ Adrianne Hart [29:38]• “We’re healing according to our youthful blueprint.” ~ Adrianne Hart [32:39]• I learned early on that there are two ways to learn: the hard way, suffering through it yourself or the easy way of learning from someone else. ~ Adrianne Hart [39:25]• “If the problem is in the mind, so is the solution.” ~ Adrianne Hart [48:28]• In hypnosis, we say that the glue that holds trance together is rapport. ~ Adrianne Hart [49:07]People Mentioned and Other Resources:1. What is Relationship Marketing with Jessika PhilipsKeep In Touch with Adrianne Hart:Website: https://adriannehart.com/ Instagram: https://www.instagram.com/adrianneehart   Podcast: https://open.spotify.com/show/0tdaftF9cNXsTYuH3h6LYr            —Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/

  39. 483

    Why Ellen Was CANCELLED But Kanye Isn’t — The Truth About Likability w/ Erica Mallett From Theory Of One (LST #129)

    Learn Speak Teach Episode #129 with Erica Mallett.Between Kanye West and Ellen DeGeneres, who do you think is the most lovable celebrity? If you guessed Ellen, you’re wrong! If Ellen is truly as lovable as we think, why was it so easy to have her canceled- while Kanye, despite having done worse, seems uncancellable? That’s the power of contradictions.Erica Mallett sits with Ben for an eye-opening episode on the psychology behind contradictions and how they shape brands and public perception. Erica explains why contradictions make brands and people more lovable and even shares her own “Cringe Mountain” experiences.If you’re just starting out with your YouTube channel, Erica’s Theory of One channel should be on your subscription list. She has a genius way of presenting content that we can all learn from.During this episode, you will learn about:[00:00] Trailer[01:12] Kanye West[04:46] Kanye West vs. Ellen[09:08] The Real Business Connections brand[11:11] Becoming a category of one[11:50] The PDF framework by Erica[15:07] How to avoid going in the wrong direction with your brand[17:58] Erica’s Cringe Mountain[25:19] The view at the top of Cringe Mountain[30:41] What makes a celebrity so darn likable[36:26] Identifying your contradictions[38:45] Erica’s contradiction[41:48] Support Erica – Subscribe to the Theory of One YouTube channel: https://www.youtube.com/@theoryofone/[43:26] How Erica structures her videos[49:08] Levels and kinds of fameKey Takeaways:  • Imperfections are the point of a brand. We're at a point in culture where it’s not only desired to have imperfections, but it’s necessary to have them built into your brand. ~Erica Mallett [07:04]• “It’s important to be aware of your imperfections and then use them strategically in your brand.” ~ Erica Mallett [07:39]• If you can be a mirror for people and make them feel less alone, then you can build a brand and smash it. ~ Erica Mallett [10:14]• “The best way to attract your people is to have a set of beliefs.” ~ Erica Mallett [11:26]• A niche is important, but you also have to think about your emotional niche because everyone you meet naturally falls into one. ~ Erica Mallett [15:37]• “No one will ever look back from in front of you on Cringe Mountain and laugh at you for climbing behind them.” ~ Erica Mallett [26:07]People Mentioned and Other Resources:1. April Cluck2. Struthless3. Courage to be Disliked-Ichiro Kishimi and Fumitake Koga4. The Infinite Game by Simon Sinek 5. The Brand Gap-Marty Neumeyer Keep In Touch with Erica Mallett:YouTube: https://www.youtube.com/@theoryofone/  Instagram: https://www.instagram.com/erica_mallett/   Website:https://www.ericamallett.com/   —Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/ –LST is made possible by www://balbertmarketing.com/

  40. 482

    Vidfest Expo 2025 - Rap Freestyle (BONUS) "One Drop At A Time"

    Freestyle Rap Track Inspired By my top takeaways from The Vidfest Expo 2025. https://vidfestexpo.com/Freestyle Rap written using my custom Rap Lyric Songwriter GPT: https://chatgpt.com/g/g-68117a0e4f648191b790ed5006b62ac9-rap-lyric-songwriter+ https://suno.com/I HOPE TO SEE YOU IN 2026 AND BEYOND!-----Follow Balbert…Facebook www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: www.linkedin.com/in/realbenalbertWebsite: https://www.realbusinessconnections.com/–Real Business Connections is made possible by www://balbertmarketing.com/Lyrics:"One Drop At A Time"[Intro – Spoken] Yo — I’m Ben Albert. I attended VidFest in Atlanta, Georgia — hosted by Podfest Expo. Three days, packed rooms, pure game. Let me drop some of the coldest insight I picked up — No fluff, just facts. Let’s build.[Verse 1] Consistency crushes perfection — that’s law Don’t wait on the stars to align — just draw One post, one rhythm, one call Do it weekly, do it simply, watch it compound rawBatch work, that’s leverage in action Cut once, push three — that's traction No polish chase, no stalled reaction Just clean reps and compounding satisfactionThey trust what’s routine, not what's rare Skip a week, you reset that care Show up on time, even if it’s bare Even simple hits if you’re always there[Chorus] One drop at a time, let the rise be slow Keep pace, not pressure, let the compound grow Same day, same lane, let your face be known It ain’t luck — it’s rhythm in the bones One drop at a time, stack truth on track Keep it clear, keep it lean, keep them coming back Don’t need floods, just streams that stack That’s how trust moves faster than flash[Verse 2] Earn that click or the gem gets lost Your idea’s worth nothin’ if they scrollin’ past the cost That headline gotta cut through fog That image gotta speak like it’s backed by GodWrite five, kill four, keep one Make the first line hit like a loaded gun Pique that need, tease that run If the scroll don’t stop, then the value’s noneVisuals crisp, text tight Promise in the frame, punch in the bite If it don’t hook, then they don’t look twice So edit that title like you edit your life[Verse 3] Aim smart — speak narrow, not wide I ain’t chasing views, I’m searching for tribe One buyer, one step, one clear guide That’s how messages move and offers slideBig audience, small returns Wrong eyes ain’t the fire that burns But when the post hits who really yearns They don’t just like — they click, they learnThat CTA ain’t a maze, it’s a door No fluff, no maybe, no "read more" Just a straight path to what they came for One next step, not a metaphor[Bridge – Spoken + Fade into Flow] This right here… This ain’t about going viral It’s about going vital And VidFest showed me —You don’t gotta post more You just gotta post right At the right rhythm To the right person With the right message One drop at a time[Chorus – Repeat with Layered Emphasis] One drop at a time, let the rhythm talk Keep movin’ even when the numbers walk One step, one post, one solid block Keep building — let the slow drip rock One drop at a time, let the message breathe Write less, say more, plant deeper seeds No rush, just need, just speed That feels slow now but one day leads[Outro – Spoken] I’m Ben Albert. VidFest wasn’t just a conference — it was a blueprint. Consistency. Relevance. Precision. One piece at a time. That's the strategy. That's the sauce. Now go drop something worth clicking.

  41. 481

    The Crisis Expert Says STOP WAITING For Disaster! w/ Mike Swenson (LST #128)

    Learn Speak Teach Episode #128 with Mike Swenson.They say, “Hope for the best, but prepare for the worst.” But here’s reality: most businesses don’t. They operate without a crisis plan, and when trouble hits, they scramble to react instead of leading with confidence and communicating from one simple voice.In this episode, Ben Albert sits down with veteran crisis communications strategist Mike Swenson, a man with over 30 years of experience helping fast-growing brands and iconic organizations weather their toughest storms. Mike shares powerful real-life stories that will change the way you think about preparedness as a business or organization.For example, he recalls a 1990s case study involving Jack in the Box. The restaurant chain found itself in crisis due to one of its suppliers, but for the sake of its brand, the company had to take full accountability-illustrating the critical importance of owning the narrative during challenging times.Mike Swenson and Sam Meers host The Kansas City Marketing Legends podcast. They interviewiew the people who built the marketing community in Kansas. Mike also runs Crisis Trak as his service outlet. Listen to this episode and learn how to create a crisis plan that works when you need it most, from building your team and crafting crisis messages to communicating effectively during a crisis.During this episode, you will learn about:[00:00] Trailer[01:11] Crisis plans for businesses[02:14] Reactive vs. proactive in business[04:37] Crisis examples[08:00] Crisis track process[17:06] Accountability in crisis messaging[19:25] Jack in the Box case study[22:42] How Mike got into crisis management[28:24] Political crises[31:08] Filtering the noise[34:07] Mike’s most rewarding PR projects[41:06] Mike’s entrepreneurship journey[48:22] Steps to resisting crises[50:52] Connect with Mike SwensonWebsite: https://crisistrak.com/ LinkedIn: https://www.linkedin.com/in/mikeswenson1/ Key Takeaways:  • “A crisis doesn’t have to be your fault to impact your business.” ~ Mike Swenson [06:05]• Filter out the noise so you can focus on what really matters. ~ Mike Swenson [29:00]• You can’t run a business long-term without facing a crisis at some point. ~ Mike Swenson [48:44]People Mentioned and Other Resources:1. Jack in the Box2. March of DimesKeep In Touch with Mike Swenson:Website: https://crisistrak.com/LinkedIn: https://www.linkedin.com/in/mikeswenson1/ Podcast: https://www.kcmarketinglegends.com/ —Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/ –LST is made possible by www://balbertmarketing.com/

  42. 480

    Ask Me Anything w/ Stu Heinecke at GrowGetters ONLY (GG #24)

    Real Talk with GrowGetters Episode #24 with Stu Heinecke.Many professionals struggle to get the attention of high-value prospects who could open doors to transformative opportunities. Contact marketing offers bold and creative strategies that empower you to build meaningful connections and unlock new opportunities.Joining us in this exclusive “Ask Me Anything” episode from the GrowGetters Only community is Stu Heinecke, a Wall Street Journal cartoonist, Hall of Fame–nominated marketer, founder of Contact, a contact marketing agency, and cofounder of Cartoonists.org. Stu is also the author of bestselling books such as How to Get a Meeting with Anyone and How to Grow Your Business Like a Weed, among other acclaimed works.In this episode, Stu explores the concept of ‘Contact Marketing’ and shares real case studies highlighting its effectiveness in building connections. Additionally, he breaks down his unique “Weed Strategy” from his book How to Grow Your Business Like a Weed, offering actionable insights on growing your business with persistence and creativity.Stu also provides valuable advice for job seekers looking to improve their approach and stand out in today’s job market. He introduces his ‘Heinecke Window’ concept, explaining its importance and how he safeguards this innovative marketing tool.Finally, Stu explains how to demonstrate the ROI of Contact Marketing to companies and shares strategic approaches for reaching out without pitching, highlighting the best times and methods to build trust and open doors.During this episode, you will learn about:[00:00] Introduction[01:04] Free community: weallgrowtogether.com[01:25] Join the GrowGetters community: https://growgettersonly.com/[02:19] Contact Marketing[15:14] Weed Strategy[22:08] Job search tips[30:58] Heinecke Window[37:02] ROI in Contact Marketing[45:32] Reaching out without a pitch[48:55] Connect with Stu Heinecke• Website:https://stuheinecke.com/• LinkedIn: https://www.linkedin.com/in/stuheinecke/Key Takeaways:  • Contact marketing is the use of audacious and clever strategies to reach out to prospects who can transform your career and your life. ~Stu Heinecke [02:46]• When seeking a job, it’s important to stand out, embrace risks, and have fun with it. ~Stu Heinecke [23:12]• “You can tell a lot about a person just by looking at their Mavericks tickets.” ~Mark Cuban [40:47]• Contact marketing produces the highest response rates and ROI compared to other marketing strategies. ~Stu Heinecke [43:38]People Mentioned and Other Resources:1. How to Get a Meeting with Anyone: https://bit.ly/4lnfc6R2. How to Grow Your Business Like a Weed: https://bit.ly/45HjuS33. Get the Meeting!: https://bit.ly/4m8SmkXKeep In Touch with Stu Heinecke:Website: https://stuheinecke.com/LinkedIn: https://www.linkedin.com/in/stuheinecke/Facebook: https://www.facebook.com/stu.heinecke.1X: https://x.com/bystuheineckeInstagram: https://www.instagram.com/stuheinecke/YouTube: https://www.youtube.com/@stuheinecke8457—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–GrowGetters ONLY is made possible by www://balbertmarketing.com/

  43. 479

    Make Marketing Suck Less w/ Dr. Michelle Mazur (LST #127)

    Learn Speak Teach Episode #127 with Dr. Michelle Mazur.Watch the full episode on Youtube: https://youtu.be/uQyHWUf_zSQDoes marketing suck?For many experts, yes, it does! In this conversation, Dr. Michelle Mazur joins Ben Albert to unpack why so many experts struggle with marketing. Often, their deep knowledge and skill are overshadowed by louder, less qualified voices who are simply better communicators.Michelle explains that the core problem is not ability but communication. Experts tend to rely on their expertise to speak for itself, but in today’s noisy digital space, that’s rarely enough.Instead of pumping out generic “how-to” content (which Michelle says devalues expertise and makes you replaceable), she urges experts to craft opinion-based or diagnostic messaging grounded in their Three Word Rebellion, a powerful concept to communicate unique value and spark curiosity.She also emphasizes identifying your ideal clients, not just choosing a niche. Once you know who you serve, you can speak directly to their needs and create a clear path for them to work with you.Dr. Michelle Mazur is the founder and messaging strategist at Communications Rebel. Listen in to tap into her wisdom and expertise. Timestamp:[00:00] Introduction[01:50] The Overlooked Experts[08:19] Finding Your Specialty[12:26] Who Are Your Ideal Clients[14:47] Marketing vs. Messaging[16:17] Understanding the Three Word Rebellion Message[17:47] How to Create Your Marketing Rebellion Message[21:14] Polls[23:33] Making Marketing Suck Less[27:42] Sustainable Marketing[30:37] How-to Content[34:07] Defining Your Offer[35:54] How People Work with Michelle[38:05] Michelle’s Podcasts[39:26] The Evil Geniuses[46:03] The Pursuit of More[48:18] Manipulative Marketing[52:22] Connect with MichelleThe Market Like an Expert Seven Day Course: https://drmichellemazur.lpages.co/mle/ Key Takeaways: • Experts have a communication and marketing problem, because they are too good at what they do. ~ Dr. Michelle Mazur [02:39]• “You can't really rely on referrals. You never know when they're going to come.” ~ Dr. Michelle Mazur [04:30]• Experts have a lot of strengths that they bring to the table. ~ Dr. Michelle Mazur [05:37]• “Experts shouldn't be niche. They should specialize in the type of person they serve.” ~ Dr. Michelle Mazur [07:21]• “Give people a clear door to walk through and then once they're through, you can surprise and delight them with all the awesomeness that you have.” ~ Dr. Michelle Mazur [15:24]• “We have to get our ideas out of our head and onto paper. So that we can look at them more objectively to create our own three word rebellion.” ~ Dr. Michelle Mazur [19:03]• “How-to content, in my opinion, makes you replaceable because it doesn't have a viewpoint.” ~ Dr. Michelle Mazur [33:07]People Mentioned and Other Resources:1.Against the Rules with Michael Lewis: https://podcasts.apple.com/us/podcast/against-the-rules-with-michael-lewis/id1455379351   2.Moneyball: https://www.amazon.com/Moneyball-Art-Winning-Unfair-Game/dp/0393324818 3.Breakthrough Advertising by Eugene Schwartz: https://www.amazon.com/Breakthrough-Advertising-Eugene-M-Schwartz/dp/0887232981 4.Make Marketing Suck Less Podcast: https://drmichellemazur.com/blog 5.Duped: The Dark Side of Online Business: https://podcasts.apple.com/us/podcast/duped-the-dark-side-of-online-business/id1562877811\ Keep In Touch with Dr. Michelle Mazur:Website: https://drmichellemazur.lpages.co/mle/ LinkedIn: https://www.linkedin.com/in/drmichellemazur/ Instagram: https://www.instagram.com/drmichellemazur/    —Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/ –LST is made possible by www://balbertmarketing.com/

  44. 478

    Global Leadership Summit 2025 - Rap Freestyle (BONUS)

    Freestyle Rap Track Inspired By my top takeaways from The Global Leadership Summit 2025http://rochesterwins.com/Freestyle Rap written using my custom Rap Lyric Songwriter GPT: https://chatgpt.com/g/g-68117a0e4f648191b790ed5006b62ac9-rap-lyric-songwriter+ https://suno.com/I HOPE TO SEE YOU IN 2026 AND BEYOND!-----Follow Balbert…Facebook www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: www.linkedin.com/in/realbenalbertWebsite: https://www.realbusinessconnections.com/–Real Business Connections is made possible by www://balbertmarketing.com/Lyrics:Intro Global Leadership Summit 2025, tuned in, mind sharper I watched from Roberts Wesleyan University in Rochester New York, surrounded by leaders Name’s Ben Albert, but this is bigger than me altogether Everyone wins when the leader gets betterVerse “Consistency plus faithfulness multiplied by time equals lasting impact” Keystone habits close the gap from intention to act Hit 212, steady heat, inputs track the stats Pick three, finish daily, let boring stackVerse Comparison breeds self doubt, don’t quit mid storm Finish, then decide, stay steady, reform Be an advantage to others, that’s leadership’s form Small faithful choices shape lives long termVerse Vision drift is real, re-anchor your mark Less shooting stars, be a lighthouse in the dark Name fear, reject the scroll that pulls you apart Reignite the why, let compassion startVerse “In today’s world, reading carefully is the new listening” “Writing clearly is the new empathy,” crisp and glistening Value visibly, get all voices in early positioning Choose the right channel, clarity over busyingVerse It’s not charity, it’s strategy, performance on high EARN it: establish safety, align, rally truth, now act, that’s why People don’t follow to-do lists, they follow a vision that flies Diverse teams capture markets, more profit, more wiseVerse Process over outcome, control what you can Self-discipline over feelings, that’s how you stand “Never waste a failing,” learn, improve the plan Be a champion daily, pride in the work of your handsVerse Everything rises and falls on leadership, check your pace Compass, clock, companions, legacy in place Be salt and light, take the high road with grace Leave more in people than for people, that’s the caseVerse Dream, plan, do, review, give permission to move Paper shrinks fear, write steps you’ll prove Hills pay the bills, hard things make you improve Hope takes work, keep your family in the grooveVerse Resilience has limits, ceiling hits, that’s true Kill grit gaslighting, “this season needs a new strategy” for you Meet core needs: confidence, choice, connection too “In the times that break us, we can uniquely remake us,” break throughOutro Global Leadership Summit 2025, I tuned in with purpose and peers I watched from Roberts Wesleyan University in Rochester New York, surrounded by leaders Everyone wins when the leader gets better, make that the lever Pick one habit, align your team, and bring the heat no one sees but everyone feels forever

  45. 477

    College Costs EXPOSED: Beat FAFSA, Save Thousands w/ Kelly O’Connor (LST #126)

    Learn Speak Teach Episode #126 with Kelly O’Connor.Is college money a scam?In this episode, Ben Albert and Kelly O’Connor seek to elaborate the complexities of college pricing and financial aid. Kelly explains that college costs are not a scam but rather a business influenced by government policies and the FAFSA system, which inflates tuition through guaranteed loans.They discuss strategies to reduce college expenses, emphasizing the importance of ignoring sticker prices, targeting schools where the student is above average, and appealing financial aid offers. Kelly shares real-life examples and highlights his College Money Academy, which helps families navigate the financial aid process. Listen to learn more.Timestamp:[00:00] Introduction[07:40] Financial Planning for College Parents[09:16] Affordable college access explained[14:37] Choosing colleges: target affordability[18:13] Becoming a desirable student[22:59] Student aid index explained[27:01] Financial aid disparity highlighted[29:14] University tuition and aid dilemma[33:25] College admission strategy game[39:12] College money academy success story[43:28] College cost reduction strategies[46:44] Education savings breakthrough[48:29] Prioritize involvement over gradesKey Takeaways: • Once we understand the internal workings, it becomes a different ballgame in terms of how we can leverage a school for more money, and when we do, the results are drastic. ~ Kelly O’Connor [06:59]• "If you think just your grades and just your test scores are all you need, good luck." ~ Kelly O’Connor [21:09]• Expected Family Contribution is confusing, but the Student Aid Index isn’t. ~ Kelly O’Connor [23:45]• Take high school seriously. Do as well as you can. I mean, grades are important, but they aren’t the number one thing. It’s the quality of the kid. ~ Kelly O’Connor [48:30]• "If they say, 'We want two letters of recommendation,' do not send one and do not send four. More is not better." ~ Kelly O’Connor [50:02]People Mentioned and Other Resources:1. My Financial Caffeine Webinar: https://wealth.financialcaffeine.com/webinar-register Keep In Touch with Kelly O’Connor:Website: https://collegemoneyacademy.com/ —Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website: https://www.realbusinessconnections.com/ –LST is made possible by www://balbertmarketing.com/

  46. 476

    Stop Being BORING: Beat AI, Kill Boring, Share Boldly w/ Mark Schaefer (LST #125)

    Learn Speak Teach Episode #125 with Mark Schaefer.Are you a marketer worried that AI might take your job? If so, this episode is for you. Mark Schaefer and Ben Albert have an in-depth discussion on what it means to be audacious in today's fast-changing marketing world.Mark Schaefer is a globally recognized keynote speaker, educator, business consultant, and author. From his years of experience, Mark shares valuable advice on how to navigate disruptive marketing. He explains how marketers can stand out in a crowded digital space by embracing their creativity. The conversation also covers the fine line between sharing and oversharing, along with how marketers can stay authentic without losing professionalism.Mark also provides tips on incorporating authenticity into your social media strategy and offers a powerful message encouraging marketers to embrace change and become audacious.Timestamp:[00:00] Introduction [01:29] Liquid Death[05:13] Winning in an AI marketing world[06:47] How to become the signal above the noise[10:04] Effects of disruptive marketing[11:42] Standing out for small businesses[14:51] How to get people’s attention[18:41] QR codes in Mark’s book[23:14] What makes a podcast audacious[28:46] Keynote speaking[28:59] Sharing versus oversharing[33:13] Tactical strategic authenticity[34:57] Mark's love of water[37:15] Integrating strategic authenticity with social media[41:19] Mark’s inspiration to write books[46:08] A message to marketersKey Takeaways: • “Competent doesn't cut it. Boring doesn't cut it. That is ignorable, that is vulnerable, because AI can do that. We've got to do something that only humans can do.” ~ Mark Schaefer [04:34]• “Fear and boredom have just been normalized as a way of working.” ~ Mark Schaefer [12:52]• “Authenticity creates this expectation that, you know, if I'm not transparent, I should feel guilty about it.” ~ Mark Schaefer [31:24]• “I think to build a personal brand and to build trust, you can share glimpses of your life that let people know what you're like, what you value, and what you stand for.” ~ Mark Schaefer [31:45]• “The marketing world is boring. AI is probably making it more boring. That's your opportunity.” ~ Mark Schaefer [46:21]People Mentioned and Other Resources:1. Giant Spoon: https://giantspoon.com/ 2. Marketing Rebellion: https://businessesgrow.com/rebellion/ 3. Audacious: https://businessesgrow.com/audacious/  Keep In Touch with Mark Schaefer:LinkedIn: https://www.linkedin.com/in/markwschaefer/   Website: https://businessesgrow.com/ Instagram: https://www.instagram.com/markwschaefer/   

  47. 475

    Flipping The Lid w/ Brian Bogert: How To Find Joy Through the Journey w/ Amberly Lago (Hit #45)

    Real Hits #45: Flipping The Lid w/ Brian Bogert: How To Find Joy Through the Journey w/ Amberly Lago Check our Brian's Podcast "Flipping The Lid" here: http://flippingthelid.com/Flipping The Lid Show Notes:Finding joy isn’t about avoiding hardships but discovering light even in the darkest moments. We can find joy in the midst of struggles by shifting our perspective and embracing gratitude.In this episode, Brian Bogert sits down with Amberly Lago, a Top Influential Speaker, Global Top 1% Podcast Host, and the author of multiple best-selling books, including Joy Through the Journey. Her powerful message of resilience and transformation has been featured in Forbes, The TODAY Show, and The Doctors TV.Amberly was thriving in the fitness industry and excelling as a professional dancer when, suddenly, her world was turned upside down. A devastating motorcycle accident left her with life-altering injuries and a diagnosis of complex regional pain syndrome (CRPS), a chronic and debilitating condition that causes severe pain.In the episode, Amberly shares her story, from her life before the accident to the devastating motorcycle crash that changed everything. She also opens up about how she navigated pain and overcame an identity crisis.In addition, Amberly reflects on how she grappled with the loss of her former self and her journey toward healing and acceptance. Despite everything she has been through, she has found a way to find joy in life. Tune in to hear her inspiring story of resilience and the lessons she’s learned along the way.Timestamps:[[03:23] Who is Amberly Lago? [05:01] Public speaking [13:53] Creating deeper connections [20:16] Amberly’s health [27:04] Amberly’s experience with pain [31:50] Navigating pain [45:12] Amberly’s life before the accident [51:17] Amberly’s Motorcycle Accident [01:05:11] Overcoming identity crisis [01:10:38] Healing and acceptance [01:34:38] Joy Through the Journey: https://amberlylago.com/book/ [01:35:28] Finding joy [01:42:07] Legacy and impactKey Takeaways:  • When speaking to an audience, understand them and use their language to create a stronger connection. ~Amberly Lago [11:06]• We connect with people based on how accessible we make ourselves. ~Brian Bogert [13:53]• “The unavoidable precursor to change is acceptance.” ~Brian Bogert [34:07]• If life had no ups and downs, we wouldn’t be able to appreciate the joy and the good things life offers. ~Amberly Lago [43:30]• We are walking permission slips, inspiring others to love themselves and embrace acceptance. ~Amberly Lago [01:08:31]• “Addiction doesn’t discriminate.” ~Amberly Lago [01:10:23]• The more we open ourselves to others, the more we can impact them. ~Brian Bogert [01:47:25]People Mentioned and Other Resources:1. Joy Through the Journey: https://amberlylago.com/book/2. The Good Place: https://www.imdb.com/title/tt4955642/Keep In Touch with Amberly Lago:Website: https://amberlylago.com/X: https://x.com/amberlylagoLinkedIn: https://www.linkedin.com/in/amberlylago/Instagram: https://www.instagram.com/amberlylagomotivation/YouTube: https://www.youtube.com/channel/UC1PfuUb5fgT90e29aDKB6nQ—Follow Brian Bogert…Website: https://brianbogert.com/Podcast: https://www.flippingthelid.com/YouTube: https://www.youtube.com/@BogertBrianInstagram: https://www.instagram.com/bogertbrian/LinkedIn: https://www.linkedin.com/company/the-brian-bogert-companies/Listen to Flipping the Lid anywhere podcasts are available!Spotify: https://open.spotify.com/show/7zfkjk3mIMY4i6JWQR7aFzApple: https://podcasts.apple.com/us/podcast/brian-bogert-flipping-the-lid/id1676524898

  48. 474

    Ask Me Anything w/ David Rendall at GrowGetters ONLY (GG #23)

    Real Talk with GrowGetters Episode #23 with David Rendall. Everyone has weaknesses, but we’re often taught to hide them in order to conform and maintain the status quo. But what if the very foundation of your success lies within the weakness you’ve been trying to conceal?In the right situations, your greatest weakness can become your greatest strength. By embracing and maximizing your Freak Factor, you can transform your life, work, and relationships in extraordinary ways.In this exclusive “Ask Me Anything” episode from the GrowGetters Only community, we hear from David Rendall, a keynote speaker and TEDx speaker. David is also the author of four books: The Freak Factor, The Freak Factor for Kids, The Four Factors of Effective Leadership, and Pink Goldfish 2.0.David introduces his “Freak Factor” concept, which has helped him succeed by leaning into what makes him unique. Moreover, he explains how to identify your Freak Factor and support others in their “freakiness.You’ll also learn the benefits of the Freak Factor assessment and why building your brand around who you truly are is more powerful than trying to fit in.During this episode, you will learn about:[00:45] Join the GrowGetters inner-circle: https://growgettersonly.com/[01:03] Free community: weallgrowtogether.com[02:54] Your flaws make you awesome[09:04] Freak Factor[16:51] Identifying your Freak Factor[27:12] Supporting people in their freakiness[38:20] Freak Factor assessment[46:46] Branding[54:47] Supporting young people[01:01:21] Clothes for tall peopleKey Takeaways:  • “We become successful when we find the right fit between who we are and what we do.” ~David Rendall [05:01]• “If you’re not willing to turn some people off with what you do, then you’re not turning anyone on.” ~David Rendall [14:20]• “If you’re not willing to push some people away, then you’re not pulling anybody close.” ~David Rendall [14:25]• Weaknesses become strengths in the right situations. ~David Rendall [31:24] • Building on your strengths unlocks exponential potential for growth and success, but focusing on weaknesses limits your true potential. ~David Rendall [42:20] • “You are not the problem. You are not the mistake. You are not broken. You are not weak. You are not failing. You simply need to find situations that match who you are. You don’t need to question your fundamental identity.” ~David Rendall [58:46] People Mentioned and Other Resources:1. Ilona Maher2. Post Malone - Yours3. Pink Goldfish: https://bit.ly/4eHNWi04. The Freak Factor: https://bit.ly/44iKxTi5. The Tall Book: https://bit.ly/4028DPs6. American Tall: https://americantall.com/7. Just Tall: https://justtall.com/Keep In Touch with David Rendall:Website: https://www.drendall.com/LinkedIn: https://www.linkedin.com/in/daverendall/Facebook: https://www.facebook.com/daverendallX: https://x.com/daverendall—Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/–GrowGetters ONLY is made possible by www://balbertmarketing.com/

  49. 473

    Why Your Vision Isn’t Big Enough (And How To Finally Find Your Purpose) w/ Serah D’Laine (LST #124)

    Learn Speak Teach Episode #124 with Serah D’Laine.Have you discovered your purpose? How big is your vision, and does it scare you? In this episode, Ben Albert sits down with the incredible Serah D'Laine, a former Hollywood actress turned transformational coach and branding expert, for an in-depth conversation on how to discover your purpose.Serah takes us through her transformation journey from being a Hollywood star to becoming a CEO, Business coach, and branding guru. She shares her personal evolution, branding with authenticity, and uncovering your deeper calling. She offers valuable insights that can help us transform our own lives.Listen and learn.During this episode, you will learn about:[01:24] Serah’s pivotal moment[03:54] Serah’s mermaid experience[08:03] How Serah started thinking bigger[15:56] Personal branding and authenticity[20:04] Honoring our deeper calling[25:16] Discovery phase in personal branding[26:29] Serah’s experience in Sedona[29:50] How to connect with a power greater than yourself[31:04] Finding your deeper purpose[39:24] How to turn your purpose into something tangible[42:54] How to get attention from people[44:21] The possibility virus[51:33] How to employ strategy[57:01] Serah’s proven NLP tools[59:18] Connect with SerahLinkedIn: https://www.linkedin.com/in/serahdlaine/Instagram: https://www.instagram.com/serahdlaine/Website: https://www.serahdlaine.com/[01:02:35] Closing thoughts with Serah D’LaineKey Takeaways: • You can be anything that you want in the world. If one thing doesn't happen the way you thought it would, you can reinvent yourself. ~ Serah D’Laine [07:07] • I fully believe in and support people wanting to make a difference, and using their influence to positively impact the world. ~ Serah D’Laine [09:40] • “Fame means absolutely nothing if you don't have something to say to inspire people by.” ~ Serah D’Laine [10:23] • If we're not innovating who we are as people, especially as women, what are we doing? ~ Serah D’Laine [13:59] • There’s this false narrative that creating a personal brand means you’re self-centered. That’s simply not true. ~ Serah D’Laine [17:43] • “There is no end destination, only constant evolution of self.” ~ Brian Bogert [23:11] • “If it's not working for where we're going, we need to be willing to change and mold.” ~ Serah D’Laine [39:01] • “People don't respond to the solution. They respond to the problem they know they have.” ~ Serah D’Laine [55:29] • All the smartest business leaders know that aside from strategy, it’s your inner game you need to master, because you’re often your own biggest obstacle. ~ Serah D’Laine [56:15]People Mentioned and Other Resources:1. Brian Bogert- https://brianbogert.com/ Keep In Touch with Serah D’Laine:LinkedIn: https://www.linkedin.com/in/serahdlaine/   Instagram: https://www.instagram.com/serahdlaine/  Website: https://www.serahdlaine.com/ —Follow Balbert…Facebook: www.facebook.com/realbusinessconnectionsInstagram: www.instagram.com/realbenalbert/LinkedIn: https://www.linkedin.com/in/realbenalbert/Website:  https://www.realbusinessconnections.com/ –LST is made possible by www://balbertmarketing.com/

  50. 472

    Why “Cult-Like” Cultures Drive MASSIVE Business Growth (And How To Build One) (LST #123)

    Learn Speak Teach Episode #123 with Cameron Herold.When is the right time to hire a COO for your company?Ben Albert sits down with the legendary Cameron Herold, a business growth guru known for his expertise in building high-performance company cultures and the founder of COO Alliance. Cameron unpacks what makes the world’s best workplaces tick, revealing how “cult-like” cultures, when built right, can drive team alignment, energy, and extraordinary results.Cameron shares advice for businesses at every stage from solopreneurs just getting started to $50 million enterprises ready to scale. He also walks through practical hiring strategies, explains when to bring on that crucial second-in-command, and shares the morning routines that keep leaders at their peak.Grab your notebook and pen, you’ll want to take notes.During this episode, you will learn about:[01:25] How to start a cult-like company culture[02:59] Companies that Cameron has helped build culture in[04:25] Understanding the four corners of the jigsaw puzzle[04:57] The essence of core values[11:30] The importance of having clear vision statements[14:31] What it looks like when a company gets its vision wrong[17:58] How to find the best employees[19:11] The cost of a failed hire[21:44] When is the right time to hire a COO?[23:59] Cameron’s book, Second in Command[25:37] When businesses decide to bring in a COO[27:42] Hiring a COO for a $1 million company[28:37] Hiring a COO for a $50 million company[29:23] How to handle a $50 million company[30:11] How to access Cameron’s mentorshipLeadership program: https://investinyourleaders.com/YouTube: https://www.youtube.com/channel/UCVxhPgUCzGQQw0XuT9EeAFgPodcast: https://cooalliance.com/podcasts/[31:23] Cameron’s miracle morning[34:20] Cameron’s nomadic lifestyleKey Takeaways: • The best companies to work for on the planet have a vivid vision of what their company looks like, acts like, and feels like in the future and everybody can see what they're building. ~ Cameron Herold [04:05]• “My core purpose is to help entrepreneurs make their visions come true.” ~ Cameron Herold [06:55]• A vivid vision is a four- or five-page description of what your company looks like, acts like, and feels like three years in the future. ~ Cameron Herold [11:56]• “A lot of people will overpay to have average people.” ~ Cameron Herold [17:59]• If a COO was coming into your company, you wouldn’t be delegating anything to them. They would be telling you what needs to happen. ~ Cameron Herold [22:54]• The best employees are usually working somewhere, knocking the cover off the ball, working for a great company. Your job is to entice them into your company culture. ~ Cameron Herold [24:20]• The first key hire for every entrepreneur is to get an executive assistant or a fractional EA to take a bunch of the admin work off your plate freeing you up to do the stuff you’re really good at and love doing. ~ Cameron Herold [25:51]• “Whatever is in your vivid vision that you don’t have the time, energy, or skills to execute, hire someone who does, and you win.” ~ Cameron Herold [28:57]• “There’s not a single problem that exists inside your company that writing a check can’t solve.” ~ Cameron Herold [29:32]People Mentioned and Other Resources:1. Miracle Morning for Entrepreneurs: https://www.amazon.com/Miracle-Morning-Entrepreneurs-Elevate-BUSINESS/dp/19425891232. Double Double: https://www.amazon.com/Double-Your-Revenue-Profit-Years/dp/16083209953. A Little Bit Culty Podcast: https://alittlebitculty.com/ Keep In Touch with Cameron Herold:Podcast: https://www.youtube.com/@secondincommandpodcast  YouTube: https://cameronherold.com/watch-cameron/   COO Alliance Website: https://cooalliance.com/    Personal Website: https://cameronherold.com/   —

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ABOUT THIS SHOW

REAL Conversations w/ REAL business leaders making a REAL difference in our world!!!!Yes, we’re a marketing podcast. We dive into social selling, content marketing, networking, and LinkedIn, but we’re so much more. We’re about the habits, mindsets, and strategies that create true growth, connection, and fulfillment.Host Ben Albert chats with everyone from world-famous marketers, entrepreneurs, and sales geniuses to behavior scientists, wellness experts, and even near-death experience survivors. Each guest brings raw stories and insights, bridging real business success with personal growth.His role? To pull out the best nibbles of wisdom, packing decades of experience into minutes for you, the listener.Yes, we get actionable. However, we also look at the story behind the story. This podcast is a deep dive into struggle, failure, frustration, and how to develop

HOSTED BY

Ben Albert

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