PODCAST · business
Return on Intelligence in Marketing
by The Borenstein Group
Gal Borenstein, B2B Marketing Expert, shares strategic real-world insights for marketing executives to help increase their corporate marketing ROI.
Episodes
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Borenstein Group - PR's role in Enhancing Marketing Efforts
An examination into the ways PR has become such an effective tool to add to your overall marketing mix.
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Borenstein Group - Building an Effective Brand
Explore recommendations for C-Levels to follow in building an effective brand; from the development of brand building programs to the creation of brand metrics for measuring the impact of brand strategies.
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Borenstein Group - Branding is Not Marketing
Tips for communicating the value of branding to CEOs and executive management by communicating the role of branding to the bottom line.
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Borenstein Group - Increasing Brand Equity
For increasing brand equity, you must pay attention to the business fundamentals that make any business successful: develop comprehensive capabilities, deliver on your promises, and grow an organic management team that is trustworthy, reliable, and performance-oriented.
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ABOUT THIS SHOW
Gal Borenstein, B2B Marketing Expert, shares strategic real-world insights for marketing executives to help increase their corporate marketing ROI.
HOSTED BY
The Borenstein Group
CATEGORIES
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Frequently Asked Questions
How many episodes does Return on Intelligence in Marketing have?
Return on Intelligence in Marketing currently has 4 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Return on Intelligence in Marketing about?
Gal Borenstein, B2B Marketing Expert, shares strategic real-world insights for marketing executives to help increase their corporate marketing ROI.
How often does Return on Intelligence in Marketing release new episodes?
Return on Intelligence in Marketing has 4 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Return on Intelligence in Marketing?
You can listen to Return on Intelligence in Marketing on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Return on Intelligence in Marketing?
Return on Intelligence in Marketing is created and hosted by The Borenstein Group.
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