PODCAST · business
Run The Block
by Cam Sulsona
Hey, I’m Cam Explains and this is RUN THE BLOCK where I’m bringing together Coaches, Entrepreneurs, Freelancers, and more to share best practices to level up your skills and earn XP in no time!Why?Because there's crazy crossover between these groups that NO ONE is talking about. TBH, most of us have the same the burning questions that keep our minds racing each night starring at the ceiling fan, stuck in no man's land.You know, the ones like: when will I make more cash, why don’t more customers/clients find me, do I really have to post..again, do I ever get to actually take time off, and should I just quit? So...We decided to build, the first-ever immersion channel using the C4 method with Know-How, Stories, and Kindness to put a smile on your face while we also give you unmatched & upgraded skills, hair-raising chills, and make your year deals.You'll earn experience points (XP) in real-time so, you can Dominate Locally & Build Globally by reigniting your passion through innovati
Episodes
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Ep. 39 Niche down or go wide debate, Prime Day Deals Updates, and outcome based marketing
Overview: In this episode of Run The Block, Summary Cam and Michael cover updates to Amazon Prime Day Deals, niche down versus going wide in business, how to use outcomes in business for marketing purposes and emphasizing the need for focus on delivering results and creating offers that address…
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Ep. 38 Amazon Prime Day Record Sales, How do colleges actually make money, and the future of education and online communities
Overview: In this episode of Run The Block, Cam and Michael discuss Amazon Prime Day Sales, worker injuries at Amazon warehouses (during these increased sales periods). They also jump into the alarming increase in college tuition over the past four decades, the growing number of non-academic...
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Ep. 37 The 6 Skills You Need To Build Success: Business Periodization 101
Overview: In this episode of Run The Block, Michael & Cam cover the concept of business periodization and the importance of mastering different skill sets in order to be successful in product and service-based businesses. The conversation also discusses the importance of autonomy, competence, and...
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Ep. 36 Does podcast length matter, how consumers search online now, & is buy now pay later trouble brewing for business owners?
Overview: In this episode of Run The Block, Michael & Cam discuss the optimal length for podcasts, the importance of using podcasts (and long-form content) as a top-of-funnel nurturing tools, they explore the changing landscape of online search with social media and AI chatbots vs. search engines...
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Ep. 35 Who actually uses social media (breakdown), What's happening to the 'middle class' and How to be stay ready for what's next
Overview: In this episode of Run The Block, Michael and Cam discuss social media marketing strategies and the importance of understanding your target audience for SEO or social media shopping tools to rank higher. They also jump into the financial struggles faced by the majority of people right...
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Ep. 34 The 4 Pillars Of Success: How To Build Your Own RICH Life (Following These Simple Steps)
Overview: On Today's Episode of Run The Block, The guys cover How To Live RICH. What does that mean? How can you build a life full of passion and adventure that provides purpose and puts money in the bank? Michael and Cam talk shop on the 4 pillars of success to building a RICH life, when to seek...
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Ep. 33 Launching a Successful Group Coaching Model In 90 Days
Overview: In This Episode of Run The Block, Michael & Cam break down - How to launch a successful group coaching model. They discuss the importance of determining the rationale and outcome, choosing deliverables and features, articulating benefits, and setting the length and price of the program....
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Ep 32. UnSkipable Ads, TikTok Tells Creators How To Make Money, No more like button, and Hidden fees or terms with ai
Overview: The episode covers X removing the like button, Instagram testing unskippable ads, and TikTok's transparency on audience growth. Tune in for a mix of tech news and humorous banter! Connect: Wanna know more about Cam, Micheal or The Live RICH Project? Connect w/ us on Twitter (X) &...
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Ep. 31 How Much Do Influencers Really Make, what a national study found about ultra processed foods, and the surprising top rated news app...
Overview: Welcome, welcome, welcome... On this episode of Run the Block, we dive into the world of influencers, and how much money do they actually make?!?. which surprising app is now the top rated "news" app, and the U.S. government's findings on ultra-processed foods - which sounds crazy...FOR...
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Ep. 30 Zoom Fatigue, Growing On Twitter (x), and Americans - Stolen Identities
Connect: Wanna know more about Cam, Micheal or The Live RICH Project? Connect w/ us on Twitter (X) & Instagram so we can continue the convo @cam.explains | @michael_connects *Connect with MMU @metabolicmentoruniveristy on Instagram (dm "rich" ) or check out the website:...
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Ep. 29 Boosting Posts, Instagram Growth Hacks, and "Deal Hacking" Survey
In this episode of Run The Block, Michael and Cam cover listener Q&A on boosting posts & engagement, what a tesla "deal hackers" survey can teach us on consumer psychology on discounts, and much, much more... Tune in for insightful discussions and a mind map on engaging with new followers.…
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Ep. 28 VAs for your biz, Fast Food Prices out of control, and who's buying American Homes
On this episode of Run the Block, Michael and Cam discuss the pros and cons of outsourcing VA agencies, the impact of inflation on prices like tacos, and share some lighthearted topics. They also invite listeners to submit questions for the next episode's Q&A segment. Tune in for valuable…
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Ep. 27 Your Next 20 Clients
💡 Want to know how to acquire your next 20 clients and nurture prospects effectively? We break it down in this episode of Run The Block. Learn about social media strategies, engagement, and conversion tactics to drive growth and explode your business. Connect: Wanna know more about Cam, Micheal…
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Ep. 26 | Prime, robots, and social media content - what could go wrong?
On this episode of Run the Block, we tackle - recent updates to the "algo" by Facebook and Instagram for entrepreneurs and coaches, the role of friends in business growth and why is Prime (drink) under fire (allegedly*)? Connect Wanna know more about Cam, Micheal or The Live RICH Project ?…
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Ep. 25 | 48% Of Gym Owners Can't Pay Rent
Quick Highlight Welcome back to another episode of the Live Rich Project, where we tackled some pressing topics affecting small business owners and employees across the nation - Why 48% of gym owners could not pay rent in April, Why this carnivore diet promoter started eating fruit and honey…
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Ep. 24 | Listener QnA - Cold Messaging, What Are Leads, Why Would Someone Work With You and Pricing
Welcome back to another episode of The Live RICH Project on Run The Block! I'm your host, Cameron Solsona, along side Michael Clifford and today we tackled listener questions about effective lead generation without resorting to cold messaging, the importance of documenting the process (DTP) to...
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Episode 23 | Unlocking Success: Taking Action & Doing the Things We Know We Should Be Doing w/ Coach Joahn Vesters
Summary: In this episode of Run the Block, Cam interviews Johan Vesters of Odessy Coaching Systems about his unique transition from rock start to nutrition coach. We take a deep dive into coaching clients vs. consulting, how Johan maximizes social media, & how Johan overcame is fear of public...
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Why You're Running Challenges Wrong w/ Coach Jordan
The Run-Down: In this episode, Coach Jordan discusses her unique approach to challenges in the coaching industry. She explains why she is known as the "queen of challenges" and how they have become an integral part of her coaching business. Unlike traditional challenges focused on weight loss,...
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Define & Sharpen Your Mindset | Michael & Cam
In this episode, Michael and Cam explore the concept of mindset and its significance in our personal and professional lives. They tackle the question of how to define mindset, as it is a term that is often thrown around without much clarity. They also discuss how mindset is not just about…
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Grow Your Social Media Presence in Just 20 Minutes per Day
In this episode of Run the Block - Cam shares a simple system that can be used on any platform to effectively grow your audience in just 20 minutes per day (no joke). He emphasizes the importance of not just gaining followers, but also converting them into clients or customers and reminds us that...
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Building an Audience on Threads | Necessary or Just FOMO?
In this episode of Run the Block, Cam breaks down threads and discusses whether you need to build an audience on it (now or later). He also shares some key principles and tips for success on threads and other platforms. Listen now to learn more and make the best decision for your business or...
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Strength & Nutrition Coaching | w/ Longevity Lab's JT Bugos RTB 018
On this episode of Run the Block powered by the Live Rich Project, JT, the owner of Longevity Lab, speaks chat w/ us about his background and his journey to losing 75 pounds over a year and a half. He also discusses his coaching company's approach to strength and nutrition training and why more...
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The Cost of Opportunity | RTB HQ 017
Cam & Michael sit down & dive into a key mental model and why it's crucial for every biz owner & coach whether you're a start-up or scaling beyond 7 figures to really understand. How creating systems (like a tutorial video for MyFitnessPal tracking) can save a business owner time and ultimately...
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Don't Go Broke & Making the Most of Your Money as an Online Coach | Guest Episode 016 Part 2 | Justin Green CFO
Justin Green CFO and owner of Be A Wealthy Coach (for online coaches) joins Run the Block to discuss key aspects and metrics of running online businesses that every coach and creator needs to know. He believes coaches often overspend and fail to apply *most of the information they are learning,...
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Don't Go Broke & Making the Most of Your Money as an Online Coach | Guest Episode 016 Part 1 | Justin Green CFP
Justin Green CFO and owner of Be A Wealthy Coach (for online coaches) joins Run the Block to discuss key aspects and metrics of running online businesses that every coach and creator needs to know. He believes coaches often overspend and fail to apply *most of the information they are learning,...
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The Problem with Problems | RTB 015
00:00:31 Remembering Barbell Shrugged 00:02:47 What 00:05:11 See solutions, not problems. 00:06:00 Take Time for Reflection. 00:11:30 Unplug and solve puzzles 00:16:30 How to Capture ideas immediately. 00:25:50 Schedule Important Tasks Daily. 00:30:18 Small, daily wins Connect Wanna know more…
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The Rise of niches within niches, million dollar offers, & creating wealth in the ai economy | RTB 014
Connect Wanna know more about 🔥 The Live R.I.C.H. Project? connect w/ us or follow along the day-to-day on instagram w/ us @cam.explains @michael_anthony_82 Show Notes For This Episode: 00:03:44 ai revolutionizes work opportunities. 00:05:26 How ai can grow your business 00:09:43 Outsource for...
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Find Your Marketing Oasis & Make Money | RTB 013
What's covered? How to find your marketing oasis without getting frustrated or confused The 3 things you need to know to convert on your oasis When you NEED to increase your acquisition channels Do you need to use Niche call out for lead generation? Should you dig pain on social media to capture...
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Building a R.I.C.H. Life, morning routines, & next steps | RTB 012 | Part 2
Wanna know more about The R.I.C.H. Life Project ? connect w/ us or follow along the day-to-day on instagram w/ us @cam.explains @michael_anthony_82
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Balloons invading, pay gap, & navigating ai | RTB 012 | Part 1
follow along the day-to-day with Michael and Cam on instagram @cam.explains @michael_anthony_82
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RTB 011 | The Secrets To Launching Successful Nutrition Coaching Groups
The Secrets To Building and Launching Nutritional Coaching Groups Today's guest, Jenny The Nutritionist, doesn't run your traditional coaching model but... after 23 times running things her way she and her clients are still crushing it because she has a few secret weapons up her sleeve. Her...
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RTB 010: How to Navigate Coaching Economy | Part 2
Welcome to the second part of “How to Navigate Coaching Economy” with coach Michael Clifford! Michael Clifford is a business consultant and mentor for other coaches, trainers, and business owners. He helps others to attract more leads, convert more sales, and increase revenue. In this follow-up...
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RTB 009: Healing Your Trauma (Known or Unknown)
Michelle Raines is an entrepreneur and breath mentor. As co-host of The Key Nutrition Podcast, Michelle spreads her message throughout social media explaining the importance of breathwork and what it can do for our physical health and mental health. In her coaching service, she also guides people...
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RTB 008: How to Go from 0 Clients to 650 in Just 4 Years
In this episode of Run the Block Podcast, Cam welcomes Tristan Winters. Tristan talks in depth about his work as a coach, highlighting that he is always looking to differentiate his work from other coaching services. He tries to do that by being present with his clients, creating a sense of...
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RTB 007: How To Use | Motivation, Mindset, and Structure while crushing challenges that come your way
In this episode of Run the Block Podcast, Cam welcomes Jane Karlson. Jane is a Nutrition Coach who has been assisting people of all ages to use food to live a healthier lifestyle. Through a combination of motivation, mindset, and structure, Jane has helped people become the best versions of...
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RTB 006: From Working a 9-5 & Miserable to Coaching GYM Pop & Finding True Happiness while Traveling the World
In this episode of Run the Block Podcast, Cam welcomes Aaron Straker. Aaron is a nutrition coach who helps people level up their physiques by combining strategy and education. Aaron didn’t start his career as an entrepreneur but he took a leap of faith and decided that his life could become more...
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RTB 005: How to Navigate Coaching Economy | Part 1
Michael Clifford is a business consultant and mentor for coaches, trainers, and business owners. Michael helps others to attract more leads, convert more sales, and increase revenue. In this episode, he shares his perspective on why the coaching industry is lacking creativity and originality, and...
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RTB 004: Tactical Things to Help You with Your Daily Life, How to Triumph with Patience, and What Role Fear Can Play in Our Journey
In this episode of Run the Block Podcast, Cameron connects with Jeff Black. Jeff has gone through an incredible journey and in this episode, he talks about all of its highs and lows and all of the teachings he learned with it. Jeff used physical trauma to be the best he could be in bodybuilding,...
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RTB 003: How to Scale Online and Offline, Smash Content, & Build a Community on Salads and Steps
In this episode of Run the Block Podcast, Cameron talks with Jordan Davis. Jordan is the co-owner of Complete Performance, a Certified Nutrition Coach, and a Certified Strength Conditioning Coach. Jordan explains how she has been able to grow her business by understanding her clients’ needs,...
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RTB 002: Overnight Success | From Garage Set-up to Crazy Successful Gym (In a “Low Income” Market)
In the second episode of the show, Cameron welcomes Christian Diaz, owner of Envision Fitness & Nutrition in Watsonville, California. Christian dives deep into his history, his entrepreneurial journey, the major steps to build a business from scratch, and all of the ups and downs he faced along…
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RTB | MiniPod | 001: Content Creation, 3x3 Method, & consistency w/ efficiency
In This First Edition Episode of RUN THE BLOCK | MiniPod which is your chance to earn XP in REAL TIme, Cam Sits down with the co-founder of The Coaching Community, Michael Clifford (aka the Architect) to give you a first-hand experience on perfecting a message that aligns with your mission. Cam…
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RTB 001: Writing Killer Content, Working through Depression, and Building a Team with Jeremiah Bair
Welcome to the Run The Block Podcast! In this first episode, Cameron connects with Jeremiah Bair. Jeremiah is an online trainer, online nutritionist, and content creator who helps other people burn fat and build the shape they want with quality food. Aside from the nutrition and training…
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Welcome to the Run the Block Podcast!
Welcome to the Run the Block Podcast! The first show that's bringing together coaches, podcasters, and business owners to innovate & collaborate because I think there's a crazy crossover that no one is talking about between these three amazing groups from lessons learned to finding potential new...
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ABOUT THIS SHOW
Hey, I’m Cam Explains and this is RUN THE BLOCK where I’m bringing together Coaches, Entrepreneurs, Freelancers, and more to share best practices to level up your skills and earn XP in no time!Why?Because there's crazy crossover between these groups that NO ONE is talking about. TBH, most of us have the same the burning questions that keep our minds racing each night starring at the ceiling fan, stuck in no man's land.You know, the ones like: when will I make more cash, why don’t more customers/clients find me, do I really have to post..again, do I ever get to actually take time off, and should I just quit? So...We decided to build, the first-ever immersion channel using the C4 method with Know-How, Stories, and Kindness to put a smile on your face while we also give you unmatched & upgraded skills, hair-raising chills, and make your year deals.You'll earn experience points (XP) in real-time so, you can Dominate Locally & Build Globally by reigniting your passion through innovati
HOSTED BY
Cam Sulsona
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