PODCAST · business
ScaleHQ Podcast
by Sean Steele
Founders who've scaled. Founders still striving.What could you achieve if you knew the secrets and strategies of the Founders who've already achieved scale? Join Sean Steele as he shares his insights from growing 4 companies by a total of 100m in revenue, interviewing Founders who've made it and learning from industry experts. The ScaleHQ Podcast is more about strategy and practical tools, than inspiration.
Episodes
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130 - Protecting Your Wealth in a Volatile Market with Terry Tran
What we cover in this episode: Why business owners can’t afford to let their hard-earned wealth sit idle — and what to do instead The case for active portfolio management over set-and-forget index funds, especially in down cycles Why losing 30% of your portfolio is far more damaging than most...
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129 - How to Fix Broken Accountability in Your Team
Guest: Darren Finkelstein — The Accountability Guy® Host: Sean Steele — Founder, ScaleHQ What we cover in this episode: Why accountability—not motivation—is the missing link for most founders and teams The truth about execution: why brilliant strategies fail without follow-through Darren’s…
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128 - What Founders Get Wrong About Tech Projects (and How to Avoid It)
In this episode, Sean sits down with Josh and Damian, co-founders of NeverNormal, a digital growth and strategy consultancy helping scaling businesses make smarter technology decisions. Together, they unpack why so many founders end up overwhelmed by digital complexity, how to diagnose whether…
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127 - The Legal Mistake That Could Cost Your Business: IP Protection with Ian Aldridge
In this episode of the ScaleHQ Podcast, host Sean Steele sits down with Ian Aldridge, founder of Progressive Legal, to talk all things intellectual property (IP). Ian shares his insights from over 20 years in legal practice, helping more than 4,000 businesses build defensible assets. They…
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126 - How Google Reviews Generated $1M in Revenue Without Ads | Karl Schwantes
If you're relying on word-of-mouth referrals to grow your business, you're playing a dangerous game. In this powerful conversation, Sean Steele speaks with Karl Schwantes, a second-generation entrepreneur who turned Google reviews into a $1 million lead engine during COVID, without spending a…
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125 - Don’t Build a Business You’re Too Broken to Enjoy
In this solo episode, Sean unpacks a brutally honest reflection on longevity, fitness, and why Founders can’t afford to ignore their physical health if they want to enjoy the success they’re building. In this ScaleHQ episode, Sean flips the script, but this time focusing not on scaling your...
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124 - AI for the $30M Founder: No Hype, Just ROI
This week, Sean speaks with Dawid Naude, Founder of Pathfinder.ai, who shares how service business Founders can move beyond the AI buzz and start leveraging real-world tools and strategies to scale faster, reduce costs, and create new revenue streams. In this ScaleHQ Podcast episode, Sean sits…
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123 - Financial Freedom for Founders: Smarter Investing Beyond Property | Terry Tran
In this episode, Sean chats with Terry Tran, former fund manager and Founder of The Freedom Trader, about smart strategies for Founders to diversify wealth, minimise risk, and invest with confidence outside of their business. In today’s episode, Sean sits down with Terry Tran, Founder of The...
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122 - Making the Invisible Visible: Pricing, Profit, and Founder Sanity
In this episode, Sue Hirst unpacks why Founders can't afford to ignore the power of a virtual CFO. Discover how financial clarity, strategy, and a few smart decisions can unlock hidden profit, improve cashflow, and drive enterprise value without adding stress or overhead. In this episode of the...
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121 - Why I Moved to Cyprus (And Should You?)
This week, I break down the key reasons I made the move to Cyprus and why it might be the perfect place for Founders looking for more freedom, better weather, and financial benefits. In today’s ScaleHQ podcast episode, I’m diving into one of the most common questions I get asked: why did I move…
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120 - How to Take Big Bets in Business & Life (Without Blowing Yourself Up)
In today’s ScaleHQ podcast episode, I unpack my tried-and-tested five-point framework...the exact principles I’ve used time and again to make Big Bets that have paid off without blowing myself up in the process. This week, I’m unpacking how to take Big Bets in life and business without risking it...
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119 - 3 Lessons Golf is Teaching Me About Building a Winning Business
Welcome back to the ScaleHQ podcast. I’m kicking 2025 off by sharing three unexpected yet powerful lessons I’ve learned from playing golf that apply directly to scaling a business. One important takeaway that I’ve learnt is that scaling a business is humbling, and just like golf, the parallels…
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118 - 5 Brutal Questions Every $1M–$10M Founder Must Answer Before 2025
This week, I challenges Founders with five critical questions that can uncover growth bottlenecks, identify profit opportunities, and set the stage for exponential business success in 2025. Ready to make 2025 a transformational year for your business? In this final ScaleHQ episode of 2024, I...
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117 - Ditch Traditional Position Descriptions: How Success Profiles Drive Real Results
This week, I share why traditional position descriptions are outdated and how success profiles can empower your team to thrive. In this episode of the ScaleHQ Podcast, I dive into why traditional position descriptions are outdated and how they may be holding your business back. I introduce the...
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116 - The Scale Scorecard & Growth Audit Revealed: 35-Key Ingredients to Scale, Exit, or Step Back
This week, I talk about transforming your business with the Scale Scorecard: a tool to identify and close gaps in your business so you can achieve your goal of stepping up for investment, stepping back to install management, or stepping out for a full exit. In this episode, I introduce the Scale...
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115 - How Walking Away from 30% Revenue Fueled Massive Growth | Adam Evans
Discover how Adam Evans leveraged bold decisions, innovative technology, and strategic partnerships to transform his company and navigate the challenges of scaling a service-based business in the defence industry. In this week’s ScaleHQ Podcast interview, Sean speaks with Adam Evans, the…
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114 - The 8 Critical Mistakes Founders Make That Prevent Scaling, Exiting or Stepping Back. Part 2 of 2
In today’s episode, Sean continues his deep dive into the 8 critical mistakes that holds Founders back from scaling, exiting, or stepping away from their business. These stumbling blocks not only hinder growth but can also jeporadise long-term success, keeping you from achieving the financial...
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113 - The 8 Critical Mistakes Founders Make That Prevent Scaling, Exiting or Stepping Back. Part 1 of 2
In this episode, Sean dives into the eight critical mistakes that prevent Founders from scaling their businesses, successfully exiting, or stepping back. These are the very issues that can block your progress, whether you're looking to take on investors, sell your company, or install management…
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112 — Innovation Meets Strategy: How Drew Horsell Used an Advisory Board to 3x Revenue in 3 Years
This week, we speak with Drew Horsell, the mastermind behind Horsell’s explosive success. Discover how Drew leveraged an advisory board to triple his company’s size while innovating and navigating the challenges of scaling a service-based business. In this ScaleHQ podcast episode, we sit down…
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111 — Simon Reynolds secrets to entrepreneurial success.
Join us this week as we dive into an insightful conversation with Siimon Reynolds. Learn how to overcome entrepreneurial challenges and achieve sustainable growth with his proven methods. In this episode, Sean sits down with renowned entrepreneur and business mentor Siimon Reynolds. Siimon shares...
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110 — What I Learned Building the World’s Largest Student Accommodation Marketplace | Luke Nolan
Join us for this week’s ScaleHQ Podcast with Luke Nolan as he shares his transformative insights on building the world’s largest student accommodation marketplace and provides practical advice for entrepreneurs aiming to scale their businesses. In this ScaleHQ episode, Sean sits down with Luke...
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109 — Secrets to a Saleable Business: Insights from Sean Steele
Sean Steele reveals the secrets to creating a profitable, saleable business. This week, Sean guest stars on Jackson Millan’s podcast show, the “#FinancialFreedomSecrets Show,” to discuss scaling for success. Together, they discuss essential strategies for making your business irresistible to...
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108 — Achieving Financial Freedom: Jackson's Secrets to Building Personal Wealth through Business
This week, we catch up with Jackson Millan’s LIVE episode on “The ScaleHQ Podcast.” In this exciting discussion, Jackson revealed his game-changing strategies for turning business profits into personal wealth, offering actionable steps to aspiring entrepreneurs. In this episode, Sean sits down…
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107 — From Lingerie to Legacy: Samantha Hurst’s Lessons Growing Click Start Digital
This week, Samantha Hurst guest stars on the ScaleHQ Podcast to share her inspiring journey from launching a lingerie business to building Click Start Digital, offering invaluable insights into the challenges and triumphs of e-commerce entrepreneurship. In this engaging episode, Sam Hurst…
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106 — From Corporate Banks to Croatian Bays: Ant Botica's Leap from Banker to Bucket-List Builder
This week on the ScaleHQ podcast, learn how Ant Botica transitioned from a corporate banker to creating unforgettable yacht experiences with Solamoré Events, offering practical guidance on building a lifestyle-aligned business and overcoming entrepreneurship challenges. In this episode of the...
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105 — From Down Under to Cyprus: Unpacking My First 100 Days
New Beginnings: How Living in Cyprus Transformed My Approach to Life and Business In this week's solo ScaleHQ podcast episode, I discuss the transformative lessons I learned during my first 100 days living in Cyprus. Like any big move, I have learned to adapt and overcome a series of unexpected...
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104 — What People Should Ask About How to Scale a Business Up, But Never Do: Revealed in Exclusive Interview with Sean Steele
This week, Sean guest stars on Guillaume Jouvencel’s podcast show, “The Podcast Gurus” to discuss the key questions Founders need to ask themselves when scaling, offering practical guidance on overcoming challenges while preparing for maximum scale and exit optionality. In this episode, Sean…
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103 — Outcome Aligned Pricing - Sean Steele
This week, I explore the revolutionary outcome-aligned pricing model , revealing how this dynamic strategy can heighten your business to new levels of success. In this week's solo ScaleHQ podcast episode, I dive into the game-changing strategy of outcome-aligned pricing and how it can spark...
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102 — Controversial Episode: Self-Discipline Only Unlocks 70% of Performance and Here's Why - Jaemin Frazer
This week we're talking with Jaemin Frazer, the visionary behind "The Self-Permission Method," to uncover his controversial yet potentially transformative approach for fulfilling Founder potential. In ScaleHQ’s latest podcast episode, we sit down with Jaemin Frazer, the award-winning mindset…
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101 — 5 Simple Steps to Building a Founder-Led Content Engine with Teeth in Just 30 Minutes Per Week
This week on the ScaleHQ Podcast, we’re tearing up the rulebook on personal branding and why it’s not just fluff – especially for the likes of Founders want to step back from the business, not further into it. We’re talking B2B content marketing with Robert Katai, the brains behind the B2B…
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100 — Lessons Learned After 100 Interviews with 8, 9 and 10-Figure Founders and Experts on Scaling
100th episode! Today I reveal my 6 biggest takeaways from 100 interviews with successful Founders and experts on scaling. And a little update on my crazy move to Europe. After 2 years of speaking to successful Founders, experts on many aspects of business you need to master to scale, we have...
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99 — Lessons Learned Building a High Profit 8-Figure Education Business in Just 5 Years - Ben Handler
After co-founding then exiting Australia’s largest buyers agency Cohen Handler, Ben founded Buyers Agent Institute. In just 5 years, he scaled it into a high profit, 8-figure business. This week, I interview him to find out what his secret is to building a successful, high-growth business. After...
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98 — How to Build Strategic Partnerships that will Accelerate Your Business Growth - Talila Kroy
This week, Talila Kroy is back to reveal how you can use strategic partnerships to take your business growth to the next level. Customers buy from people they trust, and they like. But how do you short-cut the inevitable time it can take to develop trust with a new customer? Strategic…
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97 — From Zero to 350m+ and 4,000 People in 21 Years - Ben Marsonet
How do you add 200m in revenue in 2.5 years? This week Sean interviews Ben Marsonet the Group CEO of Altus Traffic to understand their rapid transformation. Ben Marsonet’s had an incredible journey. From Traffic Controller at 18, to Group CEO of ANZ’s largest traffic management business. 2.5…
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96 — What I Learned Building 4 Companies in 15 Years and the Inevitable Burnout that Followed
From Startups and Success to Burnout: A 15-Year Entrepreneurial Journey. Only 2.3% of businesses successfully scale beyond $10 million. And of those, even fewer manage to succeed in building 4 successful companies in a 15 year period. But that’s exactly what Ryan Trainor has done. Since the age…
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95 — How to Use Video and Event Activations to Drive Revenue - Morgan J Ingram
This week, Sean deep dives into unique approaches to events as a potential (and often ignored) way to bring potential clients through your pipeline. Just wrapped up a ScaleHQ podcast episode with Morgan Ingram (4x LinkedIn Top Sales Voice who’s helped Salesforce and Zoom revolutionise their sales...
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94 — Sales Superstars A Founders Guide to Hiring and Empowering Salespeople (Part 2)
Sales expert Talila Kroy breaks down her secrets to recruiting sales people, to help you take your customer acquisition to another level. Roughly 50% of sales campaigns fail, you can’t just hire a few people off LinkedIn with “Salesperson” as their role and hope to see your profits increase. When...
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93 — Unlock People Potential & Growth by Mastering the 9-Box Grid
How can you maximise the performance and potential of your team? This week, Sean breaks down one of the best and most simple talent management tools around, the 9-Box Grid. To maximise the performance and realise the potential of your team, you need a structured approach to how you assess that...
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92 — Sales Superstars: A Founders Guide to Hiring and Empowering Salespeople (Part 1)
Growing your company purely through word-of-mouth is a great way to build your brand, and it is a key indicator of a good business when you are able to get to 7-figures. But if you want to scale to 8-figures and beyond, you'll need a scalable customer acquisition system. And that means if you're…
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87 — Building Competitive Advantage in a Crowded Marketplace - Rowan Kunz
Markets get crowded. So how do you differentiate? This week, I interview Rowan Kunz, who has managed to scale his business in a market with super-low barriers to entry - its as crowded as you can get! Rowan's the Founder of Art of Smart Education, a 14-year old tutoring and mentoring business…
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91 — How Misalignment Can Blow Up Your Business and What to Do About It - Karen Traversi Kovaleski
When you are scaling your business, its easy for alignment that you once had to start to become loose. Priorities start taking tangents. The left hand stops talking to the right. Then you apply MORE growth pressure and all of a sudden you have a dysfunctional business that's not aligned. That's a...
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90 — How this General Manager Grew Her Business 350% Through Product and Culture - Alena Smith
When the growth in your business has stalled, it's time for new leadership and a new strategy. General Manager Alena was appointed and she tripled her business by doubling down on product and culture... Axial Training's growth had stalled. But by appointing a new General Manager who had a vision...
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89 — Lessons Learned Starting a Software Business after Scaling a Large Services Company - Esha Oberoi
How do you start again? After scaling a successful services company, Esha Oberoi found herself starting all over again as a brand new start-up founder. This week I find out what lessons she integrated into this next journey. 1 in 2 Australians will face mental health illness sometime during their...
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88 — 3 Million in Revenue with Just 2 Staff - The Story of Cardly - Patrick Gaskin
How many people do you need to scale to 3 million? 50? 10? How about just 2. Every year the average household receives around 10 handwritten items in the mail. Every single item is almost guaranteed to be opened by the recipient. That means you have 100% open rates... this idea is what led…
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86 — Practical Ways to Assess and Mitigate Cyber, Privacy and Contractor Risks in Your Business - Dianne Gilbert
How are you managing key risks in your growing business? Burying your head in the sand works... until it doesn't. This week I interview Dianne Gilbert, an expert in risk management for small to medium businesses. She helps Founders identify and mitigate risks to ensure they can continue to enjoy...
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85 — Building a Better Culture When Things are Uncertain - Kerryn Fewster
If you are looking to turn uncertainty into a growth opportunity, then you need to tune in this week. Where Kerryn Fewster breaks down the secrets to... 18 years ago, Kerryn Fewster co-founded Change 2020, a company dedicated to helping CEOs navigate uncertain environments and build high…
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84 — Competitive Advantage By Solving More Problems for Customers - John Knight
How do you build a competitive advantage? This week I break down John Knights secret to building a competitive advantage, by focusing on... How can you create a competitive advantage for your business? This is a question a lot of business owners ask themselves on a daily basis... Nine years ago,...
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83 — Simple But Effective 3-Step Process for Scaling Your Customer Acquisition - Cham Tang
How do you get more customers in the door? This week, Cham Tang breaks down his 3-Step Process to boost customer acquisition. At the end of the day, the thing that keeps your business afloat is your customers, they are the ones who provide the money that drives your business. One of the most...
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82 — Guarantee a Better ROI on Your Next New Product or Service - Mike Smart
How do you ensure maximise the chance of success when launching a new product or service? This week, Sean finds out from product management expert, Mike Smart... When it comes to launching a new product or service, you don't want it to underperform. The worst feeling after launching a new product...
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81 — How to Leverage Your IP to Scale Your Growth and Impact - Tina Tower
How can you leverage your IP? This week Sean interviews Tina Tower to learn the secrets of turning your knowledge into more scalable growth... Tina Tower is a multi-business founder who has sold multiple successful businesses, is an author, a speaker, and a podcast host. She is a master at…
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ABOUT THIS SHOW
Founders who've scaled. Founders still striving.What could you achieve if you knew the secrets and strategies of the Founders who've already achieved scale? Join Sean Steele as he shares his insights from growing 4 companies by a total of 100m in revenue, interviewing Founders who've made it and learning from industry experts. The ScaleHQ Podcast is more about strategy and practical tools, than inspiration.
HOSTED BY
Sean Steele
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