PODCAST · business
Scaling Your Clothing Brand Podcast
by BitBranding
Scaling Your Clothing Brand Podcast is the ultimate resource for fashion entrepreneurs, clothing brand owners, and boutique founders who are serious about scaling their apparel businesses. With over 10 years of experience in the apparel industry, Aaron and Christian bring real-world, actionable strategies that have helped thousands of brands grow and thrive.As the co-founders of the Optimized Store Owner (OSO Program)—a global initiative that has reached over 75 countries—Aaron and Christian know what it takes to scale a brand from the ground up. On this podcast, they sit down with successful founders, industry leaders, and experts to reveal the secrets behind scaling a brand, mastering marketing, using the best apps, and tackling manufacturing challenges.Each episode delivers proven insights, industry-leading strategies, and success stories from founders who have built multimillion-dollar brands. Whether you’re just starting out or looking to take your brand to the next level, Sca
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288
Why $550K in Inventory Made $1000 (Clothing Brand Mistakes)
Most people starting a clothing brand spend months on Instagram strategy and zero hours figuring out why their factory just sent them 500 pairs of pants that fit like garbage. In this episode, we sit down with Nick from Threadbird — a guy who's been in the manufacturing and fulfillment world for over 20 years — and he pulls back the curtain on everything the "how to start a clothing brand" YouTube videos conveniently skip. We're talking tech packs (and why even good ones are only 80% complete), why China is almost always your best first move, the brutal reality of minimum order quantities, and the single biggest mistake new brands make that costs them months and thousands of dollars before they ever sell a single unit. Nick also drops the truth about print on demand that's going to make some people uncomfortable. And he's right. If you've ever wondered why your sample looked nothing like what you imagined, why your margins feel impossible, or how brands like Palmer actually get built from the ground up — this is the episode. No fluff. No theory. Just the stuff that actually matters.
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287
Marketing, Community Building, and Personal Growth Tips with Samantha Kozuch
Strap in as Samantha shares her incredible journey from college to e-commerce success, highlighting her pioneering work with The Maniscripting Journal.You're going to learn these three things and more.❇️ How to build a tight-knit community❇️ How to nurture your email list for sales ❇️ And how to capture authentic reviews Connect with SamanthaManiscripting website Maniscripting on InstagramIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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286
The Future of Ecommerce with Mason: AI, Automation, and Strategic Insights
Today, we're joined by Kausambi Manjita, co-founder of MASON, a pioneering platform that specializes in leveraging first-party data to create tailored campaigns that resonate with consumers across various industries.❇️ How to understand your current and potential customers better to buy faster❇️ How to use AI and automation to personalize your customers experience❇️ And how to use engagement strategies like quizzes to get insight to make better decisions.Learn more about MASON hereIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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285
The Future of Retail: Live Selling, Video Commerce, and AI Integration with Jason Stoker (CommentSold)
In today's episode we dive deep into the world of video commerce and one new tool called VIDEEO by CommentSold. We're going to get into the weeds on how you can leverage these new features to grow your brand online with Jason Stoker, VP of Customer Growth over at CommentSold. You're going to learn these three things and more.❇️ How to create a deeper emotional connection with your customers ❇️ How to increase the returning customer rate and increase profitability ❇️ And a new tool that bolts CommentSold's powerful video commerce on top of Shopify Learn more about CommentSold and all of their social commerce features hereIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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284
Maximizing Referral Revenue For Your Ecommerce Store with Raul from Referral Candy
The only area of your business that compounds exponentially is referrals. The more referrals you have the larger and faster your business will grow. On today's episode we have Raul from Referral Candy on to tell us exactly how to get more referrals and grow your ecommerce store.You'll learn these three things and more:❇️ How to generate consistent referrals❇️ What's appropriate compensation for referrals to share your business❇️ And insights into how to grow your business while other people do the heavy lifting for your marketing.Learn more about Referral Candy HereIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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283
Mastering Google Ads: Advice and Best Practices from Sharon Park of Sage Digi
Sharon is an expert in search, display, and video advertising. In this episode you'll learn these three things and more. ❇️ Ideal size of a company to start using Google Ads❇️ Customization options, and the power of YouTube ads. ❇️ And insights on revenue tracking, budget allocation, and setting goals for return on ad spend (ROAS). So, whether you're a small business or an established brand, get ready to discover how to shape the future of your advertising and make the right investments. Let's dive in!Connect with Sharon and her teamSageDigi WebsiteSageDigi on LinkedInIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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282
Mastering Amazon Sales: How to Optimize Your Ecommerce Success with Strategic Investments with Will Basta
Will Basta is a co-founder of a logistics company, a product wholesale distributor, and an Amazon management services company. This episode is a breath of fresh air if you're looking to invest in Amazon, but don't like the internet guru dropshipping hype. You're going to learn these three things and more. ❇️ How to find winning products on Amazon at a steep discount to beat the competition ❇️ How to scale your Amazon business quickly and profitably ❇️ And how to truly outsource and turn your Amazon business into passive income Connect with Will and the team at AscendAscend websiteAscend on InstagramIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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Boosting Ecommerce Conversions: Unleashing the Power of AI, Marketing Tactics, and Free Gifts with Anatoliy Labinskiy
On this episode you are in for an absolute treat! We had the pleasure of diving deep into the world of AI and advertising strategies with our guest, Anatoliy Labinskiy, a true master of the trade.You'll learn these three things and more:❇️ How AI is a game-changer for conversion rates and can increase sales.❇️ How using free gifts boost order value and when to do it.❇️ And how to use TikTok's different approach to grow your business.Anatoliy's websiteAnatoliy's InstagramIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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Running Towards Success: Making the Leap from Side Hustle to Full-Time Entrepreneurship with Brad Miles
In today's episode we are joined by Brad Miles owner of Lever Movement. Brad shares his inspirational journey of starting a business right before the onset of the COVID-19 pandemic and the challenges he faced along the way. He provides valuable insights on navigating the fitness industry and offers tactical advice for business owners who are determined to pursue their dreams despite adversity. Our conversation delves into Brad's work with Olympians, his global impact, and the amazing possibilities for his company's future. You're going to love this episode, go listen now.❇️The power of delegation and hiring for your weaknesses.❇️ The value of market research and identifying a unique niche.❇️ The significance of adapting to your situation and innovating. Lever MovementLever's InstagramIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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How Data-Driven Marketing Can Transform Your Business: A Conversation with Jacob Baadsgaard
In today's episode, we have the privilege of chatting with Jacob Baadsgaard, a marketing and agency expert with over ten years of experience. Jacob has not only provided tremendous value to other businesses, but he also shares valuable insights and strategies on how to become a better entrepreneur. You'll learn these three things and more.❇️ How to find your WHY❇️ Why Jacob never sold his agency even after many personal and professional difficulties.❇️ And the stages of growth in every business and how to bring your vision to the forefront. Jacob's Marketing Agency, DisruptiveConnect with Jacob on LinkedInIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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Foreplay: The Game-Changing Tool That Revolutionizes Creative Workflows for Store Owners
On today's episode we have Zach, founder of Foreplay. We dive into the story of Foreplay, a platform that bridges the gap between performance advertising and creative teams. This episode is value packed for anyone looking to level up their creative. You'll learn these three things and more. ❇️ Best practices for creative and how to use Foreplay to your advantage❇️ The future of ad creative and use case scenarios ❇️ And why everyone can benefit from a shared ecosystem of ad creatives Learn more about ForeplayConnect with ZachIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it here
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Human vs AI: Assessing Rankings in the Battle for Content Superiority
On this episode we're discussing the integration of AI writing to content strategy. This topic is evolving over time and one that should be paid attention to. You're going to learn these three things and more. ❇️ How to use AI to help write content and the strategy behind it❇️ Best practices for ad creatives on Facebook ❇️ And where to start out when advertising onlineLearn more about Brenton and Twibi hereIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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Building a Profitable Company: The Journey of Krete with Jake Rosenberg
Jake is a resilient individual who embarked on an unexpected journey towards creating his own skincare brand. You're going to learn these three things and more. ❇️ Expansion to various advertising channels❇️Scaling by increasing advertising budgets❇️ An inside look at Efficient inventory fulfillment and shipment processesKrete's Website If you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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Niche Audiences and Successful Product Sales: The New Truth in Influencer Marketing with Erin Chau
On this episode we have guest Erin Chau to discuss the ever-changing landscape of influencer marketing.You'll learn these three things and more:Niche vs. Large Following: The success of selling products depends on a creator's audienceHow to negotiate a successful brand partnershipAnd the power of vulnerability and community support Connect with ErinErin's InstagramErin's WebsiteIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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The Importance of White Space: Building a Better Business through Reflection and Creativity
On this episode we're giving y'all advice on implementing "white space" into your business. W'ere sharing personal struggles with finding the time for creative reflection and how implementing white space has positively impacted our business. You'll learn these three things and more: - The importance of making time to work on the business, not just in it- Implementing the "white space" concept for business growth- Consequences of neglecting the importance of "white space"If you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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Primal Storytelling: How to Connect with Your Audience Emotionally and Grow Your Business with Anthony Butler
On this episode we dive into the world of storytelling with an expert who has discovered the power of primal emotions in marketing. You'll learn these three things and more:How brands that create valuable content with an emotional edge are most successful. Actionable steps to implement storytelling into your business today. And the biggest mistake Bud light made with their marketing and how you can avoid it. Get a free copy of Primal StorytellingConnect with AnthonyBitBrandingIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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Direct Mail: The Old-School Approach to New Revenue with Dave Fink
On this episode of The Optimized Store Owner, we explore the benefits of direct mail and how it can be used to generate revenue in a world where social media ads are becoming more expensive. Our guest Dave, talks to experts about how direct mail is an effective and proven media channel. You're going to learn these three things and more: What are the three different buckets for direct mailHow Postie can be used to acquire new customersAnd the power of connecting Postie + Klayvio together Learn more about PostieBitBrandingIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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The Power of Behaviorally Driven Automations: Boosting Conversions and Maximizing Revenue with Adam Robinson
Adam Robinson is the founder and CEO of Retention.com. Prior to this, Adam was a credit default swap trader at Lehman Brothers. After being inspired by his roommates who founded Vimeo, Adam transitioned into the tech industry and built an email newsletter app. Despite being up against dominant competitors like Mailchimp and Klayvio, Adam developed an identity resolution platform which allowed him to de-anonymize anonymous users on a website and deliver a deliverable email address. Essentially allowing brands to use this data to drive huge amounts of revenue. You'll learn these three things and more: How to impliment Behaviorally Driven Flows in KlayvioHow to increase revenue with your existing flows And exactly how you can use it for your store (So good that I thought it was illegal) Find out more here at Retention.comBitBrandingIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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270
Cracking the Code: Boosting Shopify Conversion Rates
In this episode we discuss how to make money when you have no money. We share practical tips for entrepreneurs who are just starting out, such as leveraging your strengths and using free resources to get your business off the ground. Tune in to learn how to turn your passion into profit, no matter your budget!Shopify Website VIP DayIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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269
Zero-Cost Strategies for Skyrocketing Your Ecommerce Sales
In this episode we discuss how to make money when you have no money. We share practical tips for entrepreneurs who are just starting out, such as leveraging your strengths and using free resources to get your business off the ground. Tune in to learn how to turn your passion into profit, no matter your budget!If you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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268
Entrepreneurial Insights from Allie and Bess: Building a Business and a Life of Your Dreams
Today, we have the pleasure of speaking with Allie and Bess, the founders of AllieBess, a successful online jewelry brand.We'll dive into their entrepreneurial journey and how they started their business with just $50 each. But this isn't just a story about starting a business - Allie and Bess are also moms and wives, and we'll explore how they navigated the challenges of building a business while balancing their family responsibilities. Along the way, we'll touch on the Enneagram, the art of balancing life's priorities, and what it takes to be a successful entrepreneur. Join us for an inspiring conversation with Allie and Bess on how to build a business and create a life you love.Shop Allie + BessConnect with Allie + Bess on InstagramBitBrandingIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereJoin our free online communitySubscribe to our YouTube channel where we put out new videos 2x per week here
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267
The Future of Ecommerce: Leveraging AI and Proven Strategies with Chase Chappell
In this episode, we dive into the future of ecommerce and explore the innovative ways to leverage artificial intelligence (AI) and proven marketing strategies to grow your online store. Our guest, Chase Chappel, an ecommerce marketing expert, shares his insights on how AI is transforming ecommerce and how businesses can take advantage of this technology to gain a competitive edge.Send Chase a DM on Instagram with the word "PODCAST"Learn more about Chase's agency here or tracking software company hereBitBrandingIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communitySubscribe to our YouTube channel where we put out new videos 2x per week here
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266
Elevate Your E-Commerce Game: Samir Balwani Shares AI and Cost-Reduction Secrets
On today's episode we are joined by Samir, CEO of QRY, a digital marketing agency focused on scaling ecommerce brands predictably and profitably. We really dialed in on AI and our predictions for the industry, how to navigate the recession, and when to focus on scale or profitability.Schedule a free strategy call with the team at QRYConnect with Samir on LinkedIn https://www.weareqry.com/ If you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here
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265
Mastering Amazon Sales: Strategies from Expert Ashley Kinkead
Today on the show we have Ashley Kinkead, an Amazon expert, coach, and master trainer. Since 2015, she's inspired and equipped thousands of business owners around the world. Her program provides Amazon entrepreneurs with the skills and strategies they need to build full-time online empires from the ground up.In this episode you'll learn these three things and more:How many products you'll need to get started on Amazon for successHow to find your niche marketAnd how much profit you should have in each product you sellFind out more about Ashley and Private Label MasteryIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here
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264
Scaling Your Fashion Empire: Insider Secrets with Christine Daal on Maximizing Growth and Profits
If you're in the fashion arena or looking for actionable advice to grow your business, then this is a must listen episode with Christine Daal of Fashion Angel Warrior.You'll learn these three things and more:What you actually need to put into place to quit your job and go-full time as a business ownerHow large of a social following you need to achieve your revenue goalsAnd how to use the "K" factor to create a brand and be able to sell anything.6 Figure Strategy Blue Print from Fashion Angel WarriorBitBrandingIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here
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263
The Blueprint - 5 Key Principals To Achieving Business Success
Whether you are just starting out or a seasoned veteran, this podcast is for you. Ryan dives deep into the truth of entrepreneurship and what it takes to grow a company to 8 figures per year.Connect with Ryan hereFind out more about Pro Hair LabsIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here
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262
Unlock Explosive Growth: The Must-Have Shopify Apps of 2023
If you're a Shopify store owner, then this is a must listen for you. These are our top apps for 2023 that need to be in your store.If you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week hereUpsell Monster Upsell & Cross Sell - Selleasy by LogBase - frequently bought together, product addons, cart page upsell, post purchase upsell, automatic, and its freeShopify Inbox - omnichannel chat Wishlist Plus - first entry to have customer purchase Stamped Product Reviews & UGC - REVIEWS, social proofShopify Flow - automate your storeHotjar - Booster SEO & Image Optimizer - fast website + SEO organic TikShop - Insta and TikTok feeds - more social proof
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261
The Secret to a Scalable Subscription Model
In this episode, we are joined by subscription model expert Matthew Holoman from QPilot. You're going to learn these three things and more.How to use subscriptions to grow your businessHow to automate your subscription customer experienceAnd why QPilot is your go-to solution to adding a subscription option for your business.Find out more about QPilot hereIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here
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260
Maximizing Revenue Without Spending More On Ads With Kyle From Elevate and Scale
In this value-packed episode, we are joined by email marketing expert Kyle Stout from Elevate and Scale. You're going to learn these three things and more.He shares the ideal number of emails to send per week and key numbers to aim for in your business.How to incorporate email and SMS into your ecomm store successfully And what numbers you should be hitting in your business and how to improve themFind out more about Elevate and Scale hereElevate and Scale's YouTube channelIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here
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259
Growth Hacking Using Data Driven Digital Strategies with Matt Ranta
In this interview, we have Matt Ranta on the podcast. Matt began at Vann's Inc in 2000, and figured out very early that e-commerce was going to be huge. So, he taught himself strategies, data analytics, and more. His prediction was obviously correct--and he continues to predict trends with staggering accuracy (most recently in mobile marketing).You'll going to learn these three things and more:How to understand your Shopify analyticsWhich free tool every ecommerce store should have installedAnd the fastest way to get more upside in your eocmm storeLearn more about Nimble GravityIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here
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258
Grow Your Wealth While You Grow Your Online Store With Chase Insogna
In this interview, we have Chase Insogna on the podcast. Chase has successfully grown a CPA practice with double-digit growth for the past 11 years. He's build a model, and now works with ecommerce business owners to build their wealth while they build their business.You'll going to learn these three things and more:How to use your CPA to work in the gray areaHow you should be planning your business for the future to generate wealthAnd key areas that almost every business owner is missing when filing their taxesLearn more about Insonga CPAIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here
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257
How to Turn Visitors Into Customers and Make Get The Most of Your Ad Spend
In this interview, we have Carl Weische on the podcast. Carl is a CRO-Expert and co-founder of ACCELERATED. With his agency he specializes in accelerating the growth for D2C-Brands by unlocking the power of conversion rate optimization.You'll going to learn these three things and more:What is the average conversion rate for storesThe method you need to put into place for better resultsAnd the one simple way that everyone can improve their website conversion rateFind out more about ACCELERATED hereIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here
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256
How To Understand Facebook Ads and Grow Your Business with Jon Loomer
In this episode, we interview Jon Loomer. Jon is a Facebook marketing expert and he shares with us his knowledge with growing and scaling successful campaigns from almost a decade of working inside of ads manager. You're going to learn these three things and more.What does bringing back the 28 day attribution mean for adsHow you can think strategically to find unique ways to target your audienceAnd how to handle big sales periods in your business to maximize revenueFind out more about Jon and the Power Hitters Club hereIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week herehttps://drive.google.com/drive/u/1/folders/1-Z25lmcL1efgJy16Qe1nP5-WunOvmqc2
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How To Take Your Brand From Nobody To Superstar With Creator-Driven Growth
In this interview, we talk to Yash Chavan, an influencer marketing expert and founder of SARAL. In this episode you're going to learn these three things and more.What is influencer marketing and it's benefits.How to find the right influencers for your business.And how to create effective influencer campaigns and measure the success.Find out more about SARL hereIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here
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254
Do These Three Things To Make Your Clothing Store Stand Out
In today's competitive market, it's more important than ever to stand out from the competition. But how do you do that when you're a new clothing store? In this episode, we'll teach you three things that can help your clothing store stand out online.The order of importance of creating content that's both interesting and useful.How to cut through the noise with effective brand messaging.And why you need passion for your brand.If you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here
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253
4 Steps You Need To Do Before Launching Your Clothing Store
In today's episode, we'll take you through the 4 tasks you need to do before launching your Shopify clothing store.You'll learn these three things and more:You'll hear how to get started with ShopifyWhat role SMS marketing plays in getting returning customersAnd how to get customer feedback to help you make your store stand out from your competition.If you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here
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252
Finding Your Niche: 10 Years and 10 Million Dollars with Karah CEO of AC Bikinis
Straight out of college, Karah and her sister started a company to fill a major need in the marketplace. Almost 10 years later and 10 million dollars they've created an apparel brand that is not only generating a major return, but a huge impact as well. You're going to learn these three things and more.What the secret is to growing a successful apparel storeThe biggest mistakes to avoid when starting outAnd how to find a deeper purpose to make a bigger impact in the worldFind out more about Angel Competition BikinisIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here
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251
How to Understand Your Marketing Attribution Numbers, Improve the Customer Journey, and Make More Money with JJ Reynolds
Understanding what data to pay attention to and how to understand it has become the most pivotal point of growing any online store. In this episode we have JJ. from Mediauthentic on to really help us break down customer journeys. You're going to learn these three things and more.What data to pay attention to with your marketingWhat to do to build a story around your numbers to make them make senseAnd how to find the actual lifetime value of your customerFind out more about Mediaauthentic hereIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here
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250
How To Use Email Marketing to Make More Money with Aweber CEO Tom Kulzer
Email marketing is one of the highest profitability levers that you can use in your business. On today's episode we have Tom Kulzer, CEO of Aweber, an email marketing software for small businesses. You're going to learn these three things and more.How to improve your email click through rateHow many emails per week you should be sendingAnd how to stay out of the spam folder.Find out more about AWEBER hereConnect with Aweber's CEO Tom Kulzer HereIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here
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249
How To Spend Big Budgets In Your Ecomm Business (Without Getting Banned)
If you have tried to start running ads and wanted to scale up quickly but FB restricted you or you have had your ad account banned, then this is going to be value packed for you. We had Rohaan + Ero on the podcast and dove deep into how to spend big money in your Ecomm business without getting banned. Enjoy!Check out more about Orange Trail HereIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldSubscribe to our YouTube channel where we put out new videos 2x per week here
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248
How To Make Better Ecomm Business Decisions with Brian Eberman
Make better decisions in your business with numbers that actually make sense. No two customers are worth the same to you and so you should not treat them the same. In this episode we have Brian Eberman on to share exactly how Zeenk is changing the game with data to your Ecomm brands.Check out more about ZeenkOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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247
Scale Your Ecomm Business, Save Money, and Delegate with Molly Rose Speed
Working on your business instead of in it, the goal phrase for all of us. We've all heard it before, but it's much easier to say than to do. In this episode we have Molly on who is an expert at hiring and training virtual assistants as well as placing them in businesses. If you wear all of the hats in your business, this is the episode for you. Enjoy.Hire virtual assistants for your businessOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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246
Order Fulfillment for Your Ecomm Store: Is it a Growth Driver or barrier?
Fast and reliable shipping is not only nice to have, but crucial for customer experience and keeping your customers around. In this episode we have Harry from Amware Logistics. Harry is a logistics expert sharing with us exactly what goes on behind the scenes world and what we need to put into place to make it a seamless experience.Learn more about Amware logistics hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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245
How To Grow Your Clothing Store With Amazon Advertising
When your FB ads take a hit, it's a great idea to diversify, which is why looking at something like Amazon may be a great fit for your Ecomm brand. In this episode we talk with Laura Meyer, CEO of Envision Horizons, a firm built to grow your store on Amazon with less stress and more profit.Learn more about Envision Horizons hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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244
How To Use Analytics To Make Your Ecomm Store More Money
In this episode we talk with Melissa from Synder to break down how to get more data out of your Shopify store so that you can make better decisions to increase store revenue.Ready to grow and scale your ecommerce business?Find out more about Synder hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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243
How Ecomm Store Owners Can Use Quizzes To Increase Sales
Ever wondered how you could stand out against the competition in your space? In this episode we have Gen, co-founder of Prehook on to teach us everything about how to use quizzes to drive real revenue for your Ecomm store.Ready to grow and scale your ecommerce business?Find out more about Prehook hereConnect with Gen from PrehookOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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242
How To Crush Black Friday Sales For Your Ecomm Store
We're now building for the biggest time of the year and it all starts now. In this episode we will share with you what needs to be done to have a successful BFCM and year-end for your online store.Ready to grow and scale your ecommerce business?Online Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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241
How Your Ecomm Store Can Thrive During A Recession
Whether we are in a recession now or heading into one, you should always have a plan for your business to grow or maintain. In this episode you're going to learn these three things and more: How to find your advantage to stand out How to grow when your cost for acquiring a customer goes up And what you should actually look at cutting during tough times. Ready to grow and scale your ecommerce business?
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240
How To Use Influencer Marketing To Create Content At Scale with Taylor Lagace
In this episode we are joined by influencer marketing expert Taylor Lagace. This is a super value packed episode, so make sure you grab something to take notes with.You're going to learn these three things and more:The exact influencer strategy you should be using for your Ecomm store.The short falls of influencer marketing and how to avoid them.And inside information about common misconceptions about influencer marketing.Connect with Taylor:LinkedInTwitterKynship WebsiteReady to grow and scale your ecommerce business?Online Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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239
Are Facebook Ads For Ecommere Stores Dead?
In this episode we answer the question on whether or not Facebook ads are getting too hard to use for Ecommerce stores. It's one you have know the answer to.You're going to learn these three things and more:What happened to FB ads and why are we seeing big changes.Which businesses are actually thriving right now.How to make changes in your business to increase profitAll of these things and more, enjoy!Schedule a free strategy session for your storeReady to grow and scale your ecommerce business?Online Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldIf you’re an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
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ABOUT THIS SHOW
Scaling Your Clothing Brand Podcast is the ultimate resource for fashion entrepreneurs, clothing brand owners, and boutique founders who are serious about scaling their apparel businesses. With over 10 years of experience in the apparel industry, Aaron and Christian bring real-world, actionable strategies that have helped thousands of brands grow and thrive.As the co-founders of the Optimized Store Owner (OSO Program)—a global initiative that has reached over 75 countries—Aaron and Christian know what it takes to scale a brand from the ground up. On this podcast, they sit down with successful founders, industry leaders, and experts to reveal the secrets behind scaling a brand, mastering marketing, using the best apps, and tackling manufacturing challenges.Each episode delivers proven insights, industry-leading strategies, and success stories from founders who have built multimillion-dollar brands. Whether you’re just starting out or looking to take your brand to the next level, Sca
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