PODCAST · business
She Slays the Day
by Lauryn Brunclik
You didn't go through years of school, clinical hours, and board exams to end up exhausted, underpaid relative to your potential, and wondering if this is really it. But if you're a healthcare practice owner who feels more trapped than free, more drained than inspired, and more stuck than successful — you're not broken. You're just underleveraged.She Slays the Day is the podcast for healthcare professionals who refuse to settle for a career that looks good on paper but feels like a grind in real life. Hosted by Dr. Lauryn Brunclik — chiropractor, clinic growth expert, brand strategist, and the voice behind the Rich Doc Energy movement — this show is built for providers who are ready to stop trading time for income and start building something bigger.Each week, Lauryn brings unfiltered conversations, sharp strategy, and the kind of honesty most business podcasts are afraid of. She breaks down the real mechanics of growing a practice without losing yourself in it: clinic optimization,
Episodes
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386 - The Bruncliks Unfiltered: Money, Marriage, and Midlife feat. Kirby
What happens when the business plan that was supposed to make $1.6 million stops feeling like the right plan? And how do you know when the financially optimal decision isn’t actually the best decision for your life? Lauryn is joined by Kirby for an unscripted conversation about ambition, money,...
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385 - How to Get Recommended by AI: AEO for Small Businesses feat. Kimberly Reynolds
What happens when your potential patients stop Googling and start asking AI who they should trust? SEO still matters, but showing up first on Google no longer guarantees that ChatGPT, Gemini, Perplexity, or other AI platforms will cite or recommend your practice. So how do you make sure your...
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384 – Pinterest Marketing: Turn Your Expertise Into Online Income feat. Kelsey Vetter
What if you could turn the knowledge you've already created for your patients into an entirely new revenue stream without becoming a social media influencer? Is Pinterest the overlooked marketing platform that could help you build a business beyond the four walls of your clinic? This week, Dr....
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383 – Chiropractic Growth: Ads, Sales, Profitability & Freedom feat. Dr. Travis Stewart
Are your ads actually underperforming—or is the real problem what happens after the lead comes in? In Part Two of Dr. Lauryn’s conversation with Dr. Travis Stewart, they dig into the numbers and systems clinic owners need to understand if they want marketing to translate into sustainable growth....
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382 – Facebook Ads for Chiropractors: Ditch the Agency and Go In-House feat. Dr. Travis Stewart
What if the marketing agency you hired to grow your chiropractic practice is actually keeping you from understanding one of the most important parts of your business? In Part One of this conversation, Dr. Lauryn sits down with Dr. Travis Stewart to unpack how taking control of his own Facebook…
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381 - Marketing Strategy Beyond Social Media: Build an Ecosystem feat. Whitney Abraham
Is your marketing actually growing your business—or are you just posting on social media and hoping something happens? What if the problem isn’t your content, your follower count, or the algorithm, but the fact that you’ve never built a true marketing ecosystem around your business? Dr. Lauryn…
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380 - Financial Freedom for Doctors: Build Wealth Beyond Your Practice feat. Daniel Herzberg
What if your clinic is profitable, your schedule is full—and you’re still financially handcuffed to patient care? In this episode, Dr. Lauryn sits down with Daniel Herzberg to unpack why high income alone doesn’t create freedom, and why doctors need a strategy that extends beyond simply earning...
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379 - Healthcare Websites That Convert: Branding That Attracts Patients feat. Alexa Torres
Is your practice website actually helping patients choose you, or is it just a digital brochure listing your services? In this episode, Dr. Lauryn sits down with branding strategist Alexa Torres to unpack what makes a healthcare brand connect, convert, and stand out in 2026. They explore why…
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378 - Find Your WHY: Better Hiring, Marketing & Leadership feat. Dr. Gary Sanchez
Do you actually know why you do what you do, or have you just gotten really good at describing what you do? Most personality assessments explain how you behave, but Dr. Gary Sanchez believes the deeper question is what fundamentally drives you. In this episode, Dr. Lauryn explores the WHY.os...
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377 - Break the Seven Figure Ceiling: Scale Your Practice Without Working More feat. Allison Maslan
What if breaking the seven figure ceiling has less to do with working harder and more to do with completely changing how your practice grows? Many clinic owners hit a point where more patients, longer hours, and more personal effort simply create more exhaustion. In this episode, Dr. Lauryn sits...
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376 – Cut Payroll Bloat and Build a More Profitable Practice feat. Dr. Mark Mouw
Is your practice generating more revenue while leaving you with less money? Are the team members you hired to create freedom actually increasing overhead, creating bottlenecks, and draining your profit? Dr. Lauryn sits down with Dr. Mark Mouw to examine why growing a practice does not…
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375 - Tax Strategies to Keep More of What You Earn feat. Barbara Schreihans
What if the fastest way to make an extra $50,000 isn’t generating more revenue—but keeping more of what your practice already earns? In the final episode of the summer From the Vault series, Dr. Lauryn revisits her conversation with tax strategist Barbara Schreihans to explore why proactive tax...
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374 - The Practice Numbers That Point to Your Next $50K
You cannot make an extra $50,000 by guessing your way through the rest of the year. In part three of Dr. Lauryn’s Summer From the Vault series, we move from mindset and sales into the numbers that reveal what is actually happening inside your practice—and where your next opportunity for growth…
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373 – Sell Without Feeling Salesy: The Five-Step Sales Process feat. Nikki Rausch
What if sales isn’t about convincing people—but making it easier for the right patients to say yes? In part two of Dr. Lauryn’s July From the Vault series, sales expert Nikki Rausch explains how better conversations, clearer invitations, and confident follow-up can help practice owners work…
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372 - Make More Money by Rewriting Your Money Mindset feat. Hilary Hendershott
What do doctors need to hear right now if they want to make an extra $50,000 by the end of 2026? To kick off this July series, Dr. Lauryn is pulling from the vault to revisit the conversations that answer that question from different angles. And before we get into strategy, sales, systems, or...
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371 – Strategic Brand Colors: Stop Guessing and Start Standing Out feat. Nadine Hanafi
Are your brand colors actually helping people trust you, or are they just colors you happen to like? In this episode, Dr. Lauryn sits down with branding expert Nadine Hanafi to unpack why color choices are one of the most emotionally charged, overthought, and misunderstood parts of building a...
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370 – Raising Financially Smart Kids Without Creating Entitlement feat. Kirby
How do you give your kids every advantage without raising kids who expect life to hand them everything? In this episode, Dr. Lauryn and Kirby unpack one of the biggest first-generation wealth parenting dilemmas: using money to create opportunity while still teaching work ethic, perspective,...
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369 - Ethical Sales That Convert Without Burning You Out feat. Dr. Daniel Bai
Why do so many chiropractors struggle to sell care plans they genuinely believe in? And why does every “no” from a patient feel so personal? In this episode, Dr. Lauryn sits down with Dr. Daniel Bai of Close for Chiro for a candid, hilarious, and unfiltered conversation about ethical sales…
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368 - The SEAD Framework: How to Delegate and Finally Step Into CEO Mode
Are you still the bottleneck in your clinic even though you have a team? In this solo episode, Dr. Lauryn is back with part two of her conversation on owner dependency, and this time she is getting practical. If your team still needs constant hand-holding, your systems feel messy, and delegation...
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367 - Practice Valuation: How to Build a Sellable Chiropractic Business feat. Dr. Jay LaGuardia
Is your chiropractic practice actually a sellable business, or have you accidentally built yourself a job? In this follow-up conversation on preparing your practice for sale, Dr. Lauryn sits down with Dr. Jay LaGuardia to unpack the numbers, systems, and blind spots that determine whether a…
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366 - Preparing Your Practice to Sell Before Burnout feat. Ruth Mannschreck, D.D.S.
Are you planning on the sale of your practice to fund your retirement, but waiting until you’re already exhausted to think about it? In this episode, Dr. Lauryn sits down with Dr. Ruth Mannschreck to talk about why practice owners need to start preparing for a future sale years before they ever...
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365 - Why Your Clinic Is Still Dependent on You
Why does your clinic still fall apart, stall out, or wait for you to make every decision? In this solo episode, Dr. Lauryn breaks down the hidden owner dependency patterns that keep practice owners trapped as the answering machine, fixer, manager, and emotional support system for their entire…
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364 - Building a Team That Thrives Without You feat. Jim Brown
Are you leading your business… or slowly becoming the bottleneck holding it back? Why do so many healthcare entrepreneurs end up exhausted, resentful, and trapped inside practices they built themselves? In this episode, Dr. Lauryn sits down with leadership expert and author Jim Brown to unpack…
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363 - Student Loan Changes Every Doctor Needs to Know feat. Lauryn Williams
What if your student loan strategy is one of the most important wealth-building decisions you’ll ever make? In the final episode of Dr. Lauryn’s three-part student loan series, she sits down with Lauryn Williams of Student Loan Planner to unpack the massive changes coming to student loans and…
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362 - How We Paid Off $175K of Student Loans and What We’d Do Differently
What does it really take to pay off massive student loan debt? Is aggressive repayment the smartest move—or just the most freeing one? In this from the vault episode, and the second installment of our three-week student loan series, Dr. Lauryn and Kirby revisit their own journey of eliminating...
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361 - How to Pay Off Student Loans Fast feat. Arden Missal
What if your student loans are costing you more than money? What if they’re stealing your peace, limiting your options, and quietly fueling burnout? In the first episode of this three-part student loan series, Dr. Lauryn sits down with Arden Missal, who paid off $155,000 in student loan debt in...
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360 - 4 Rules for Growing Your Business, Money, and Marriage Together feat. Kirby
What does it really take to grow your business, increase your income, and still protect your marriage and family? Is it actually possible to scale without losing what matters most? In this episode, Dr. Lauryn is joined by her husband Kirby to break down the 4 rules they’re currently living by as...
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359 - Why Doctors Hesitate to Build a Personal Brand (And Why You Should Start Anyway) feat. Dr. Tara Carlson
Why do so many doctors feel stuck when it comes to building a personal brand? Is it lack of time, confidence, or just not knowing where to start? In this episode, Dr. Lauryn sits down with Dr. Tara Carlson to unpack the real reasons healthcare providers stay on the sidelines—and what finally…
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358 - Building a Personal Brand While Launching a Successful Private Practice feat. Dr. Katie Rowan
What happens when a physician steps outside the traditional system and bets on herself? And can building a personal brand actually accelerate the success of a brand-new practice? In this episode, Dr. Lauryn sits down with Dr. Katie Rowan—former student of the Personal Brand Protocol—to explore…
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357 - Leadership Skills for Better Team Culture in Your Practice feat. Jennylynde Renteria-Packham
What does it actually take to lead a team that thrives—not just survives—in your practice? In this episode of She Slays the Day, Dr. Lauryn sits down with Jennylynde Renteria-Packham to break down what real leadership looks like when the pressure is on. From navigating difficult conversations to...
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356 - The Adult Friendship Crisis and How to Build Real Connection feat. Shari Leid
Why does making friends feel so much harder as an adult? In a world where we’re more connected online than ever before, why are so many people feeling deeply lonely? In this episode, Dr. Lauryn sits down with author, speaker, and friendship expert Shari Leid to explore the hidden crisis of adult...
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355 - Licensing Your Expertise: Turn Your Programs Into Scalable Revenue feat. April Beach
What if the programs, processes, or trainings you’ve already created could become a scalable revenue stream—without launching another course or spending hours on social media? In this episode, Dr. Lauryn sits down with business strategist April Beach to explore the powerful but often overlooked...
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354 – Contract to Expand: Ego, Abundance & the Courage to Level Up feat. Dr. Austin Cohen
In Part 2 of my conversation with Dr. Austin Cohen, we move beyond systems and scaling and into identity, ego, and what true impact actually looks like in 2026. We talk about endurance challenges as a leadership metaphor, why discipline unlocks creativity, and how abundance can feel deeply...
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353 - How to Scale Your Practice Without Burning Out feat. Dr. Austin Cohen
Is scaling your practice actually costing you more than it’s giving you? What if burnout isn’t a badge of honor—but a systems failure? In Part 1 of this conversation, Dr. Lauryn sits down with returning guest Dr. Austin Cohen to unpack why so many high-performing chiropractors feel exhausted,...
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352 - Personal Brand Strategy in 2026: Followers vs. Monetization
Is building a personal brand in 2026 about going viral—or about making money? Are you chasing followers, or are you building something that actually monetizes? In this solo episode, Dr. Lauryn tackles one of the biggest misconceptions in the online space right now: the idea that more visibility...
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351 – Why Every Healthcare Provider Needs a Personal Brand in 2026 feat. Alyssa Schomaker
Is building a personal brand actually optional for healthcare providers anymore—or has it become a requirement for long-term freedom and impact? In this episode, Dr. Lauryn sits down with registered nurse and online business mentor Alyssa Schomaker to unpack why personal branding is no longer a...
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350 – Real Estate, Retirement, and the Truth About Wealth for Chiropractors feat. Dr. Abby Sirovica
Why do so many chiropractors assume retirement will “just work out” — and why are so many discovering too late that it won’t? In this episode, Dr. Lauryn sits down with Dr. Abby Sirovica to have an honest, unfiltered conversation about real estate, wealth-building, and what it actually takes to...
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349 – Retiring at 47: The Real Plan Behind My Most Controversial Goal
For the last two years, Lauryn has publicly said she plans to retire from healthcare at 47—and people have feelings about it. Is it realistic? Is it irresponsible? Is it even possible for clinic owners who genuinely care about their patients? In this episode, Lauryn and her husband Kirby sit down...
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348 – From Burned Out to Back in Control: A Real Uncharted CEO Success Story feat. Dr. Carrie Silveira
What actually changes when you stop running your clinic on hustle and start running it like a CEO? And what happens when you realize—only a year into ownership—that the practice you bought came with ten-year problems? In this episode, Dr. Lauryn sits down with Dr. Carrie Silveira, a chiropractor...
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Best Of 2025: Show Me the Money
This final Best Of She Slays 2025 episode tackles one of the most important—and most avoided—topics for practice owners and entrepreneurs: money. Not just how to make it, but how to think about it, protect it, and use it as a tool for long-term freedom. Because financial independence isn’t built…
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Best Of 2025: Business Growth & Leadership
This second Best Of She Slays 2025 episode brings together some of the most impactful conversations of the year around business growth and leadership—the kind that challenges you to think bigger, lead better, and evolve beyond the role you originally built your practice around. Growth isn’t just...
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Best Of 2025: Personal Growth & Personal Branding
As we close out 2025, this first Best Of She Slays episode brings together some of the most powerful conversations of the year around personal growth and personal branding. Because growth isn’t just about adding new strategies—it’s about evolving who you are as a leader. This episode explores the...
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344 – A Holiday Would You Rather: Marriage, Money, and Christmas Chaos
What happens when you mix Christmas, marriage, money, parenting, travel, fitness, and a little bit of chaos? You get this year’s annual She Slays the Day holiday episode. In this festive tradition, Lauryn is joined by Kirby for a Christmas-themed game of Would You Rather—and things get honest,...
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343 – How Better Clinic Real Estate Decisions Drive Practice Profitability feat. Colin Carr
Your clinic’s real estate decisions can quietly make—or break—your profitability. In this episode of She Slays the Day, Lauryn sits down with Colin Carr, Founder and CEO of CARR Healthcare Realty, to unpack why leases, buildouts, renewals, and location strategy are some of the most overlooked yet...
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342 - Stop Playing Small: The Habits, Mindset, and Hard Truths for a Breakthrough 2026
What if the only thing standing between you and your breakthrough year… is your comfort zone? In this powerful solo episode, Dr. Lauryn gets radically honest about the habits, mindset shifts, and uncomfortable changes required to create a life, business, and level of health that don’t just look...
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341 – From Funnels to Community: How Marketing Is Transforming in the AI Era feat. Ryan Rieder
In the second half of Lauryn’s conversation with marketing expert Ryan Rieder, they shift from lead behavior and AI into a bigger, more powerful discussion: what the future of marketing will actually look like. As AI becomes standard and consumer behavior continues to evolve, funnels are losing...
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340 – Why Your Leads Aren’t Converting: The Human Behavior Problem AI Is Poised to Solve feat. Ryan Rieder
Why are new patient leads harder than ever to convert? Why do people click “request appointment” and then ignore the phone when you call them back? In this eye-opening first half of Lauryn’s conversation with marketing expert Ryan Rieder, they break down the real reasons behind today’s lead...
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339 - The Future of Chiropractic: Philosophy, Advocacy, and AI Innovation feat. Dr. Beau Pierce
What happens when old-school chiropractic passion collides with cutting-edge AI? In this episode, Dr. Lauryn sits down with Dr. Beau Pierce for a wildly compelling conversation that starts with the roots of chiropractic philosophy, advocacy, and identity — and ends in the fast-approaching future…
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338 - Reclaiming Financial Power: Healing Money Mindset and Nervous System Wealth feat. Shaneh Woods
What if your struggles with money had less to do with spreadsheets—and more to do with your nervous system? In this week’s episode, Dr. Lauryn sits down with Profit Engineer and Infinite Money Mindset Coach Shaneh Woods for a transformative conversation about the energetic side of wealth.…
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337 - The Three Phases of Brand Building and Why Q4 Is the Best Time to Start
Personal Brand Protocol: The Healthcare Provider’s Shortcut to Showing Up Online Without Burnout. Finally get the traction you’ve been missing with a clear plan to grow your audience, attract your people, and launch your online brand — in just 90 days. Use code SHESLAYS500 to get $500 off your...
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ABOUT THIS SHOW
You didn't go through years of school, clinical hours, and board exams to end up exhausted, underpaid relative to your potential, and wondering if this is really it. But if you're a healthcare practice owner who feels more trapped than free, more drained than inspired, and more stuck than successful — you're not broken. You're just underleveraged.She Slays the Day is the podcast for healthcare professionals who refuse to settle for a career that looks good on paper but feels like a grind in real life. Hosted by Dr. Lauryn Brunclik — chiropractor, clinic growth expert, brand strategist, and the voice behind the Rich Doc Energy movement — this show is built for providers who are ready to stop trading time for income and start building something bigger.Each week, Lauryn brings unfiltered conversations, sharp strategy, and the kind of honesty most business podcasts are afraid of. She breaks down the real mechanics of growing a practice without losing yourself in it: clinic optimization,
HOSTED BY
Lauryn Brunclik
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Frequently Asked Questions
How many episodes does She Slays the Day have?
She Slays the Day currently has 408 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is She Slays the Day about?
You didn't go through years of school, clinical hours, and board exams to end up exhausted, underpaid relative to your potential, and wondering if this is really it. But if you're a healthcare practice owner who feels more trapped than free, more drained than inspired, and more stuck than...
How often does She Slays the Day release new episodes?
She Slays the Day publishes regularly with 408 episodes available. Check the episode list for the typical release schedule.
Where can I listen to She Slays the Day?
You can listen to She Slays the Day on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts She Slays the Day?
She Slays the Day is created and hosted by Lauryn Brunclik.
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