PODCAST · business
Simple and Smart SEO: Video
by Crystal Waddell
Ready to turn your Etsy shop into a powerhouse brand on Shopify?The Simple and Smart SEO Show is the go-to podcast for Etsy sellers ready to bridge the gap between a marketplace shop and a powerhouse Shopify brand.I don't believe in one-size-fits-all roadmaps.Instead, I provide the high-level SEO insights and strategic shifts you need to interpret for your unique business.Join me to learn how to master the Shopify ecosystem, own your traffic, and build a brand that thrives on your own terms through smart, data-driven insights.Whether you’re just opening your Shopify store or looking to optimize an existing one, join us each week to simplify your marketing and grow your business on your own terms.
Episodes
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Your Products Are Already There. Your Customers Can't Find Them. | Parth Suba
Could your Shopify store be missing search demand for products you already sell? Crystal Waddell welcomes AI search consultant and SEO systems architect Parth Suba to explore why store owners should look beyond their original categories. Parth shares how a grocery retailer identified…
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What If Success Looks Like Dinner With Your Kid? | Kelly Miller
In episode 213 of the Simple and Smart SEO Show, Crystal Waddell and Kelly Miller explore a shift in ambition: from building an empire to finding equal pride in cooking with family. Crystal reflects on burnout, the time SEO helped her reclaim, and why her definition of success is changing. Kelly...
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You Chose SEO to Escape Social. AI Search Is Pulling You Back. | Ryan Erwin
In episode 215 of the Simple and Smart SEO Show, Crystal Waddell continues her conversation with Ryan Erwin about adapting to AI search. Crystal shares the tension of returning to social after choosing SEO to escape it, while Ryan explains why he sees organic social and SEO/AEO insights as...
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Your Website Isn’t Just for Humans: SEO and AEO with Ryan Erwin
In episode 214 of The Simple and Smart SEO Show, Crystal Waddell welcomes Ryan Erwin, director of SEO and AEO at VaynerMedia. Ryan explains why recurring claims that “SEO is dead” no longer worry him—and why AI-driven search is bringing SEO into board-level conversations. The conversation gets...
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ABOUT THIS SHOW
Ready to turn your Etsy shop into a powerhouse brand on Shopify?The Simple and Smart SEO Show is the go-to podcast for Etsy sellers ready to bridge the gap between a marketplace shop and a powerhouse Shopify brand.I don't believe in one-size-fits-all roadmaps.Instead, I provide the high-level SEO insights and strategic shifts you need to interpret for your unique business.Join me to learn how to master the Shopify ecosystem, own your traffic, and build a brand that thrives on your own terms through smart, data-driven insights.Whether you’re just opening your Shopify store or looking to optimize an existing one, join us each week to simplify your marketing and grow your business on your own terms.
HOSTED BY
Crystal Waddell
CATEGORIES
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