PODCAST · technology
SirLinksalot Digital Marketing Podcast
by SirLinksalot
The SirLinksalot SEO ShowWelcome to the SirLinksalot SEO Show — your no-BS guide to dominating search in the AI era. Whether you're building backlinks, ranking niche sites, or staying ahead of Google updates, we bring you the strategies, tools, and insider insights you need to grow your organic traffic.Join Nick Altimore and the SirLinksalot crew as we talk shop with top SEOs, break down real-world case studies, debate trending tactics, and explore how LLMs and AI are reshaping search. From guest posts to PBNs, from white hat to gray, nothing's off-limits.
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Shane Barker: SEO, Reputation Management, and the Future of AI in Marketing
Reputation management and SEO are more connected than most marketers realize... and getting it wrong can cost your business big. Shane Barker, founder of TraceFuse.ai and a marketing expert with over 20 years in the game, joins us to talk about how reviews impact your search visibility, how AI is changing the way we manage online reputation, and what it really takes to build and scale a marketing team that wins.
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50
Marketing TRUE CRIME: When Branding Replaces Reality
Prestige branding matters a lot in an industry where the optics of your success man everything! In this podcast we explore how the Enron scandal actually had a lot to do with great marketing...until reality caught up with it.
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The Greatest Marketing Scam of Our Generation (And They're Doing It AGAIN)- Sirlinksalot
Billy McFarland sold a dream- supermodels, private islands, gourmet food...and delivered soggy sandwiches in a disaster tent instead. We break down exactly how Fyre Festival duped 300 million people in 24 hours, why influencer marketing made it unstoppable, and the absolutely unhinged saga of Fyre Festival II.
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Stanford Psychologist Turned Stylist Reveals: How Your Wardrobe Shapes Your Professional Success
In this episode, we sit down with Bekah Kraakman—a Stanford psychology graduate turned personal stylist and color consultant—to explore the fascinating intersection of color theory, psychology, and personal branding.
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A Decade in SEO: What Actually Changes (And What Never Does) ft. Nishkarsha Kotian
In this episode, we dig into how the industry has transformed, what AI-driven search really means for brands, and the evergreen principles that have survived every algorithm update. Let's go!
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How Edgy Is TOO Edgy In Marketing?
Today we're unpacking some borderline-misleading marketing tactics we’ve been seeing lately...especially in email marketing. Let's chat about what we consider risky vs clever, and what can seriously damage trust if done wrong.
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Judging Marketing HOT Takes
Have you ever seen an industry-related hot take so interesting (for better or for worse) that ran to the group chat immediately to show them?Well, this is our group chat. Join us as we judge marketing hot takes across the internet!
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The Father of PR Was NOT a Good Person...
Who was Edward Bernays? And why is he responsible for so many of today's societal ailments, according to the SirLinks team? Find out in today's episode!
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Helping SaaS Founders Raise Millions + Empowering Female Leadership with Denise Edwards
Denise Edwards is more than a SaaS funding expert...She’s also the host of The Feminine Ledger, an international speaker, and a strong advocate for female founders. In this episode, Denise shares how marketing, public speaking, and online presence shape investor perception-and why founders must learn to think and communicate like CEOs.
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The Future of SEO with Ellie Ferrari
In this episode, we’re joined by Ellie Ferrari-an SEO specialist, consultant, and coach with over a decade of experience in international and multilingual SEO. From technical audits to SEO reporting, Ellie breaks down what brands consistently get wrong and how SEO strategies are evolving with AI and zero-click searches.
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Reacting to Marketing Reddit Posts
Whether you're a longtime Reddit lurker or just here for the chaos, this episode has something for everyone. Join host Artemis Peacocke and CEO Nick Altimore as they dive into some of the most unexpected posts from r/Reddit.
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SEO vs. AI: Should We Be Worried? Expert Takes from Liz Bowers
Everyone has an opinion on AI’s impact on SEO… but what’s actually happening behind the scenes? Liz Bowers joins us to unpack client concerns, new search behaviors, and why privacy must remain a major focus.If you’re curious to know where search is headed and what marketers should be doing right now, you’ll love this conversation.
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Interviewing Our CEO: Who is Nicholas Altimore?
We've heard Nick's banter and his hot takes, but do we actually know him?Nicholas Altimore is a fascinating character that's hard to put into words, but we hope that this interview is a good start!
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Is Big Tech Losing Control? Lawsuits, AI Music & Viral Internet Chaos
Watching the news has been a doozy lately, so let's bring a few interesting marketing-related stories to the forefront!
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Judging HOT TAKES: Marketing and General Silliness
One man's hot take is another man's Wednesday night dinner conversation starter! Join the SirLinksalot team as we judge hot takes related to Marketing, SEO, and general silliness.
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Will AI COMPLETELY Take Over? | SirLinksalot Podcast
Today our host Artemis Peacocke and SirLinksalot Founder Nick Altimore muse about where AI is headed, their complicated feelings on it's development, and what that could mean for both work and society.
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Insights from a Global PR Expert- Nantale Muwonge and Black Girl PR
Visibility isn’t vanity... it’s survival in today’s digital landscape.In this episode, Nantale Muwonge (founder of Black Girl PR) shares how she’s helping Black women “claim their rightful place as industry leaders” through digital PR, SEO, and storytelling.
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AI & Legal Marketing: How Lawyers Can Stay Ahead in 2026 with Megan Hargroder
In this episode our host Artemis Peacocke sits down with Megan Hargroder, founder of Legends Legal Marketing, to discuss how attorneys can stay ahead without falling for gimmicks or overcomplicating their strategies. With over 15 years in the industry, Megan shares why building trust and sticking to sustainable strategies is the key to winning in the new AI-driven search era.
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What Works in Marketing Right Now (And What Doesn’t), According to Kimberly Aho
It's always a treat getting to hear "hot takes" from marketing industry veterans who have experience that falls all across the map!In today's podcast, we learn more about Kimberly Aho and what her thoughts are on everything from which CRM software you should be using, to how you should handle uncertainty in today's marketing landscape and economy.
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How to Scale Your SEO Agency Without Burning Out – Kieran Browning
In today's Podcast we introduce you to operations expert and agency consultant Kieran Browning. Tune in as we chat about everything that agency owners (SEO or otherwise) could want to know about running their business, from hiring the right people to maintaining smooth business operations.Whether you're a solo operator or running a team, this episode is packed with insights to help you grow without grinding yourself into the ground!
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The Future of Digital Business with Greg Elfrink: AI, Faceless YouTube, & Millionaire Exits
Greg Elfrink is back! The Director of Marketing at Empire Flippers has helped sell over 2,400 businesses and turned 90 people into millionaires. In this episode, he shares the latest insights on what makes an online business sellable, the rise of faceless YouTube channels, and how AI is reshaping the digital economy.
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What REALLY Makes a Video Go Viral — Insights from Anni Ma
In this episode, we sit down with Anni Ma to talk about her journey from viral success to digital loss, and how she found her way back with resilience, creativity, and purpose!
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Can AI Replace Human Nuance in SEO & Marketing? Culturally Nuanced SEO with Kira Khoroshilova
International SEO isn’t just about keywords. It’s about culture!In this episode, "Diary of an SEO" founder Kira Khoroshilova sits down with us to chat about how businesses can expand globally with search strategies that actually resonate across different regions and audiences.If you’re curious about scaling your business internationally (or just want to understand SEO on a deeper, more human level) this episode is for you!
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From Agriculture to SEO: Greg Heilers on Building 25,000 Media Relationships
Today we’re sitting down with Greg Heilers-He's the co-founder of JollySEO, the first agency to pioneer “done-for-you HARO-style” backlinks. With over 250,000 media pitches sent and 25,000+ relationships built with top publications, Greg knows what it takes to get brands seen.But Greg’s story goes beyond SEO! Tune in to this episode to find out more about the man behind this innovative link-building technique and what exactly he does!
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Are Brick-And-Mortar Stores on Life Support? | Sirlinksalot On the Future of Retail
Are brick-and-mortar stores doomed? The Sirlinksalot team breaks down the psychology behind shifting consumer habits, and what retail leaders are missing.
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Does Outrage Marketing Work in 2025?
Is outrage marketing a winning strategy in 2025? Was it ever? In this episode, we break down the psychology behind outrage marketing, the brands still using it, and why “all press is good press” might be the worst advice for your business.
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The Truth About SEO SCAMS (and Beyond) - Sirlinksalot Rabbit Hole
Scams aren’t just for the clueless anymore... even people as smart as us can get fooled. In this episode, we dive into the world of modern scams in the business world and beyond!
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Technical SEO in the AI Era: Ryan Stoltz on Tools, Trends & Strategy
In this episode, host Artemis Peacocke sits down with Ryan Stoltz, a seasoned technical SEO specialist, to break down how the industry has evolved amid the AI revolution. They explore the latest tools— from AI-driven crawlers to automation platforms— and share tactical best practices for optimizing site architecture, fixing broken links, and ensuring fast, crawlable websites. Whether you’re a developer, marketer, or SEO pro, Ryan’s insights on adapting to AI-centric search algorithms and practical implementation tips will help you future-proof your technical SEO game.
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Marketing Myths EXPOSED — with Mark Ankucic
Join host Artemis Peacocke as he sits down with B2B marketing expert Mark Ankucic to dismantle the most pervasive marketing myths new professionals often hold. In this insightful conversation, they reveal:Why traditional "fluff" and playbooks are failing modern campaignsHow Mark’s agency experience challenges assumptions about scaling, ROI, and targetingActionable strategies to avoid wasting time on outdated tacticsWhat marketers should focus on in 2025 and beyondWhether you’re an early-career marketer or seasoned strategist, this episode provides a myth-busting reset—backed by real-world experience and fresh thinking. Don't miss this before your next campaign!Watch the Full VLOG:https://youtu.be/8fDIfwvsjpACheck out Mark's marketing consultancy here:https://lever-edge.com/SEO Round Table Facebook Community:https://www.facebook.com/groups/SirLinksalotSEORoundtable Our SEO Blog and Free Learning Resources:https://sirlinksalot.co/seo-blog/
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Ani Hoang on Mastering Agency Operations: Teams, Workflows & SOPs
In this episode of SirLinksalot's SEO Podcast, Artemis sits down with Ani Hoang, Global Marketing Lead and seasoned SEO event organizer, to delve into the intricacies of agency operations. Anikó shares her journey from building over 250,000 publisher connections to leading marketing teams, offering invaluable insights into optimizing agency workflows.We discuss:Building and managing effective marketing teamsDeveloping and implementing standard operating procedures (SOPs)Streamlining agency workflows for maximum efficiencyCommon pitfalls in agency operations and how to avoid themWhether you're an SEO professional or just starting out, this episode provides actionable strategies to enhance your agency's operations and drive success.Watch the Full Video: https://www.youtube.com/watch?v=z1aAdddtHE8Links, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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Kalin Karakehayov on Building a Domain Empire and Navigating SEO Challenges
In this episode of SirLinksalot's SEO Podcast, Artemis sits down with Kalin Karakehayov, founder of SEO.Domains and Edoms, to delve into the intricacies of building a successful domain business and the evolving landscape of SEO. Kalin shares his journey from being a professional chess player to becoming a leading figure in the domain industry, managing a portfolio of over 200,000 domains.We discuss:The strategic acquisition and valuation of aged domains for SEO purposesDifferences between auctioned and expired domains, and their impact on SEOChallenges faced from search engine policies and how to navigate themInsights into building a sustainable and scalable domain businessWhether you're an SEO professional or just starting out, this episode offers valuable perspectives on leveraging domains to enhance your SEO strategy.Full Video here: https://www.youtube.com/watch?v=GAYpoGL2WAELinks, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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Praveen Kumar on Future-Proofing Your SEO Strategy with AI
In this episode of SirLinksalot's SEO Podcast, Chris and Nick sit down with Praveen Kumar to explore how artificial intelligence is reshaping the SEO landscape. Praveen shares his insights on integrating AI tools into SEO strategies to stay ahead in the ever-evolving digital environment.We discuss:The impact of AI on traditional SEO practicesStrategies for incorporating AI tools into your SEO workflowAnticipating future trends in search engine algorithmsBalancing AI automation with human expertise in content creationWhether you're an SEO professional or just starting out, this episode offers valuable perspectives on leveraging AI to enhance and future-proof your SEO efforts.Watch the Full Video: https://www.youtube.com/watch?v=uajtYrxdyX4Links, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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Jabez Reuben on Budget-Friendly Link Building Tactics That Deliver
In this episode of SirLinksalot's SEO Podcast, Chris and Nick sit down with Jabez Reuben to explore cost-effective link building strategies that don't compromise on quality. Jabez shares his insights on acquiring valuable backlinks without breaking the bank, offering practical advice for SEOs operating on a tight budget.We discuss:Innovative approaches to affordable link buildingTechniques for identifying high-impact, low-cost backlink opportunitiesCommon pitfalls to avoid when building links economicallyTools and resources that can aid in budget-friendly SEO effortsWhether you're an SEO professional or just starting out, this episode provides actionable strategies to enhance your link building campaigns without overspending.Watch the full video: https://www.youtube.com/watch?v=9MKxWfOiVPULinks, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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Jacky Chou on Monetizing SEO: Strategies for Sustainable Revenue
In this episode of SirLinksalot's SEO Podcast, Chris and Nick sit down with Jacky Chou, co-founder of Indexsy and an experienced SEO entrepreneur, to explore effective strategies for monetizing SEO efforts. Jacky shares his insights on building sustainable revenue streams through SEO, drawing from his extensive experience in the industry.We discuss:Approaches to monetizing SEO projects effectivelyBuilding and scaling affiliate websites for long-term successDiversifying income sources within the SEO landscapeLessons learned from managing multiple SEO venturesWhether you're an SEO professional or just starting out, this episode offers valuable perspectives on turning SEO skills into profitable business opportunities.Watch the Full Video: https://www.youtube.com/watch?v=7RKIGskoJaILinks, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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Bibi the Link Builder on Outreach Mastery and Link Building Strategies
In this episode of SirLinksalot's SEO Podcast, Chris and Nick sit down with Bibi the Link Builder, a seasoned SEO professional renowned for her expertise in link building and outreach. Bibi shares her insights on effective outreach techniques, common pitfalls to avoid, and strategies to build high-quality backlinks.We discuss:Crafting compelling outreach messages that get responsesBuilding and nurturing relationships with webmastersAvoiding common mistakes in link building campaignsLeveraging tools and processes to scale outreach effortsWhether you're an SEO professional or just starting out, this episode offers valuable perspectives on mastering the art of link building and outreach.Watch the Full Episode: https://www.youtube.com/watch?v=aokfeZJDmKELinks, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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16
James Dooley on Scaling Rank & Rent SEO to a 7-Figure Business
In this episode of SirLinksalot's SEO Podcast, Chris and Nick sit down with James Dooley, a seasoned entrepreneur who has successfully scaled his Rank & Rent SEO model into a multi-million-dollar enterprise. James shares his journey, strategies, and the systems he employs to dominate local SEO markets.youtube.comWe discuss:The fundamentals of the Rank & Rent SEO modelTechniques for identifying profitable niches and locationsBuilding and managing a portfolio of lead-generating websitesAutomating processes to scale operations efficientlyCommon pitfalls and how to avoid them in the Rank & Rent businessyoutube.com+1youtube.com+1Whether you're an SEO professional or just starting out, this episode offers valuable insights into building a sustainable and profitable Rank & Rent SEO business.Watch the full episode here: https://www.youtube.com/watch?v=gF6CsNiVCmQLinks, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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15
Gregory Elfrink on Selling Websites in the AI-Content Market
In this episode of SirLinksalot's SEO Podcast, Chris and Nick sit down with Gregory Elfrink, Director of Marketing at Empire Flippers, to explore the evolving landscape of website sales in the era of AI-generated content. Gregory shares his insights on how AI tools are impacting content creation and the valuation of online businesses.We discuss:The influence of AI-generated content on website valuationStrategies for building and selling websites in the current marketThe role of quality content in attracting buyersTips for leveraging AI tools without compromising content integrityWhether you're an SEO professional or just starting out, this episode offers valuable perspectives on navigating the intersection of AI and website monetization.Watch the Full Episode here: https://www.youtube.com/watch?v=65WUPQ9dz0ILinks, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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Julian Goldie on Lessons from 8 AI-Content SEO Case Studies
In this episode of SirLinksalot's SEO Podcast, Chris and Nick sit down with Julian Goldie, founder of Goldie Agency, to explore the outcomes of eight AI-generated content websites. Julian shares his insights on the effectiveness of AI tools like ChatGPT in content creation and their impact on SEO performance.We discuss:The performance metrics of AI-generated content sitesStrategies for integrating AI tools into content workflowsChallenges and pitfalls encountered during the case studiesBest practices for leveraging AI in SEO strategiesWhether you're an SEO professional or just starting out, this episode offers valuable perspectives on the practical applications of AI in content creation and search engine optimization.Watch the full video here: https://www.youtube.com/watch?v=RpzD23vLUBsLinks, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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13
Israel Gaudette on Enhancing EEAT with Entities and AI in SEO
In this episode of SirLinksalot's SEO Podcast, Chris and Nick sit down with Israel Gaudette, founder of Link Tracker Pro, to delve into the significance of entities in SEO and their role in bolstering EEAT (Experience, Expertise, Authoritativeness, and Trustworthiness). Israel shares his insights on integrating entities into content strategies and how AI tools like ChatGPT can aid in this process.We discuss:The importance of entities in modern SEOStrategies for incorporating entities to enhance EEATUtilizing AI tools for efficient content creationPractical tips for building topical authorityWhether you're an SEO professional or just starting out, this episode offers valuable perspectives on leveraging entities and AI to improve your website's search engine performance.Watch the full video here: https://www.youtube.com/watch?v=TYl_D_HzpvwLinks, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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12
Charles Floate on Dominating Google with Parasite SEO
In this episode of SirLinksalot's SEO Podcast, Chris and Nick sit down with Charles Floate, a seasoned SEO expert known for his innovative approaches to ranking in competitive niches. Charles shares his insights on leveraging Parasite SEO to achieve rapid rankings for high-ticket affiliate keywords.We discuss:The concept and advantages of Parasite SEOStrategies for analyzing SERPs before targetingThe impact of AI tools like ChatGPT and Harpa AI on SEOThe importance of foundational SEO practicesCharles's upcoming projects and future plansWhether you're an SEO professional or just starting out, this episode offers valuable perspectives on unconventional SEO methods and the evolving digital landscape.Watch the full video: https://www.youtube.com/watch?v=qYA2z2GL-osLinks, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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Adam Chronister on Leveraging AI to Enhance SEO Agency Operations
In this episode of SirLinksalot's SEO Podcast, Chris and Nick sit down with Adam Chronister, founder of Enleaf, to explore how artificial intelligence is revolutionizing SEO agency workflows. Adam shares his experiences integrating AI tools like ChatGPT into daily operations, from content creation to process automation.We discuss:Implementing AI-driven content systemsUtilizing ChatGPT for efficient content generationOvercoming indexing challenges with AI contentThe future of SEO in an AI-first search landscapeWhether you're an SEO professional or just starting out, this episode offers valuable insights into modernizing your agency with AI technologies.Watch the full video: https://www.youtube.com/watch?v=HVfDOnhcnRkLinks, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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Craig Campbell on Black-Hat SEO, AI Tools, and Ranking Strategies
In this episode of SirLinksalot's SEO Podcast, Chris and Nick sit down with Craig Campbell, a renowned SEO expert known for his candid discussions on black-hat techniques and innovative strategies. Craig shares his insights on leveraging AI tools like ChatGPT, his experiences with black-hat SEO, and the tactics he employs to achieve top rankings.We discuss:The role of AI in modern SEO practicesCraig's approach to black-hat SEO and its effectivenessStrategies for building and monetizing affiliate websitesThe importance of adapting to algorithm changesWhether you're an SEO professional or just starting out, this episode offers valuable perspectives on unconventional SEO methods and the evolving digital landscape.See full video: https://www.youtube.com/watch?v=a33JMJ9YPz4Links, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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Steve Toth on Content Clusters, ChatGPT, and Scaling SEO
In this episode of SirLinksalot's SEO Podcast, Chris and Nick sit down with Steve Toth, creator of SEO Notebook and founder of SEO IRL. Steve shares his innovative strategies for building content clusters and how he leverages AI tools like ChatGPT to streamline SEO workflows.We discuss:The importance of content clustering in modern SEOPractical applications of ChatGPT for content creation and optimizationTechniques for scaling SEO efforts efficientlyInsights from Steve's experience with SEO Notebook and SEO IRLWhether you're an SEO professional or just starting out, this episode offers valuable insights into advanced SEO strategies and the integration of AI tools.Watch the Full Video: https://www.youtube.com/watch?v=vTaT8XUeqTEWatch the full video: https://www.youtube.com/watch?v=IvjV-LVNJHQLinks, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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Kyle Roof on EEAT and the Future of SEO with AI
In this episode of SirLinksalot's SEO Podcast, Chris and Nick sit down with Kyle Roof, co-founder of High Voltage SEO and creator of Page Optimizer Pro. Kyle shares his insights on the importance of EEAT (Experience, Expertise, Authoritativeness, and Trustworthiness) in SEO, and how artificial intelligence is shaping the future of search engine optimization.We discuss:The significance of EEAT in modern SEO strategiesHow AI tools like ChatGPT are influencing content creation and SEO practicesKyle's experiences with ranking content, including his famous "Lorem Ipsum" experimentPractical tips for enhancing trustworthiness and authority on your websiteWhether you're an SEO professional or just starting out, this episode offers valuable perspectives on staying ahead in the evolving digital landscape.Watch the full video here:https://www.youtube.com/watch?v=SniZRx1PXdgWatch the full video: https://www.youtube.com/watch?v=IvjV-LVNJHQLinks, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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Kalin Karakehayov on Buying Domains for SEO & More!
Kalin Karakehayov is the founder of Seo.domains, and one of the most well-known figures in the world of domain acquisition and expired domains for SEO.In this episode, we dive deep into:How to strategically buy domains for SEO advantageWhat makes a domain truly valuable (metrics, history, and links)The difference between PBNs, 301s, and domain flippingWhy Kalin believes expired domains are still underrated by most SEOsInsights from building his own domain platform and managing high-value web assetsIf you’ve ever considered using domains to boost rankings, launch a new project, or even sell for profit, this is a must-listen. Kalin drops actionable advice and hard-earned lessons from years of playing the domain game at scale.Watch the full episode here: https://www.youtube.com/watch?v=zORmfxNvZMsLinks, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog/
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Kasra Dash on SEO Evolution, Fitness, and Entrepreneurial Balance
In this episode of SirLinksalot's SEO Podcast, Chris and Nick sit down with Kasra Dash to explore the dynamic intersection of SEO, personal fitness, and entrepreneurship. Kasra shares his journey from starting in SEO to building successful ventures, emphasizing the importance of maintaining a healthy lifestyle alongside business growth.We discuss:The evolution of SEO practices over the yearsStrategies for balancing personal health with entrepreneurial demandsInsights into building and scaling SEO-focused businessesThe role of discipline and routine in achieving successWhether you're an SEO professional or just starting out, this episode offers valuable perspectives on integrating personal well-being with professional ambitions.Watch the full video: https://www.youtube.com/watch?v=ZSuW8N4Z_HQLinks, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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5
Robert Niechciał on AI, Programmatic SEO, and the Future of Search
In this episode of SirLinksalot's SEO Podcast, Chris and Nick sit down with Robert Niechciał, CTO of Vestigio and a leading figure in the SEO industry, to delve into the transformative impact of artificial intelligence on search engine optimization. With nearly two decades of experience, Robert shares his insights on integrating AI tools into SEO workflows and the evolving landscape of digital marketing.We discuss:Utilizing AI for content planning, briefing, and draftingImplementing AI-driven clustering for topic organizationStrategies to avoid penalties when publishing AI-generated contentThe significance of user signals in Google's ranking algorithmsThe future of SEO in an AI-dominated environmentWhether you're an SEO professional or just starting out, this episode offers valuable perspectives on leveraging AI to enhance and future-proof your SEO efforts.Watch the Full Video: https://www.youtube.com/watch?v=MNIvM15ic6MLinks, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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4
Eric Arnow - The Oldest Dude in SEO
Eric Arnow might just be the oldest guy in SEO — and he’s got one of the most unexpected and inspiring journeys into affiliate marketing we’ve ever heard.In this episode, we talk with Eric about:How he built an affiliate business later in lifeHis unique path from spiritual seeker to SEO practitionerThe mindset shifts that helped him succeed in a competitive spaceLessons on resilience, reinvention, and making online income work at any ageIt’s a reminder that it’s never too late to start something new — and that smart, ethical SEO still wins.Watch the full video: https://www.youtube.com/watch?v=IvjV-LVNJHQLinks, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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3
Benjamin Gorman - HUMANIZING AI Content For SEO
Benjamin Gorman is a veteran copywriter, editor, and content consultant with over a decade of experience. He’s worked with major brands like Hotels.com and Norton Lifelock, contributed to Matt Diggity’s Affiliate Lab, and recently released his own course.In this episode, we dive into the world of AI-generated content from a professional writer’s perspective. Benjamin shares how SEOs can “humanize” AI content, make it resonate with real readers, and turn generic machine-written drafts into high-performing, conversion-friendly assets. Whether you're using ChatGPT, Claude, or any LLM, this is a must-listen if you're serious about blending AI tools with authentic copywriting.Watch the full video: https://www.youtube.com/watch?v=d0lvyJut7J8Links, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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2
Adrian Borg - On-Page Tactics and Risqué Niches
Adrian Borg is a highly technical SEO with a track record of success in some of the web’s most competitive and volatile niches — including adult, gambling, pharma, and other so-called “bad neighborhoods.”In this episode, we talk with Adrian about:What it really takes to rank in high-risk nichesThe technical and off-page tactics that still workHow he approaches link building, cloaking, and algorithm volatilityLessons learned from years of testing in the trenchesIf you’re curious about the darker corners of SEO — or just want to learn from someone who’s mastered difficult SERPs — this episode is pure gold.Check out Adrian’s work at aphexmedia.comWatch the full video: https://www.youtube.com/watch?v=ENKPQ642BD4Links, Builds, Guides, and More SEO Products: https://sirlinksalot.co/SEO Round Table Facebook Group: https://www.facebook.com/groups/sirlinksalotSEOroundtable/SirLinksalot's SEO Podcast: https://sirlinksalot.co/seo-podcast/SirLinksalot's SEO Blog and Free Learning Resources: https://sirlinksalot.co/seo-blog//
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ABOUT THIS SHOW
The SirLinksalot SEO ShowWelcome to the SirLinksalot SEO Show — your no-BS guide to dominating search in the AI era. Whether you're building backlinks, ranking niche sites, or staying ahead of Google updates, we bring you the strategies, tools, and insider insights you need to grow your organic traffic.Join Nick Altimore and the SirLinksalot crew as we talk shop with top SEOs, break down real-world case studies, debate trending tactics, and explore how LLMs and AI are reshaping search. From guest posts to PBNs, from white hat to gray, nothing's off-limits.
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