PODCAST · business
Six Figure Systems
by Chontelle Fossey
In the Six Figure Systems podcast, host and successful e-commerce business owner, Chontelle Fossey, shares how she turned her side hustle into a six-figure business, through focussed marketing, automated systems, mindset and strategy. If you’re looking to scale your sales and build a business that pays you, not drains you, this is the podcast that will equip you with the intel and confidence, to take your brand to a whole new level.
Episodes
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121. The 4-Ad Strategy That Gets You Seen, Gets You Subscribers & Gets You Sales
What if a handful of low-cost Meta ads could work together to get your business seen, grow your email list AND generate sales? 👀 In this week's episode of the Six Figure Systems Podcast, Chontelle shares a 4-ad strategy she's been testing and refining across her own ecommerce business and client...
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120. How to Plan Your Best Quarter Yet
This week's episode changed at the last minute. After running a Quarterly Funnel Review workshop with my Send & Scale™ students, the light bulb moments were too good not to share. In this episode: The one formula behind every dollar your business makes How to find where your sales are leaking in...
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119. Are You Set Up for Sales Success? The Series Wrap-Up
Over the last seven episodes, I've covered a lot. And I mean a lot. This series has been one of my favourites to record - and the feedback from you has been incredible. But I also know that seven episodes across seven weeks is a lot to work through, and I want to make sure nothing gets lost in…
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118. Are You Set Up for Sales Success - Part 7: The 1% That Changes Everything
Episode Summary Wrapping up the Are You Set Up For Sales Success series with the one thing most ecommerce business owners aren't consciously doing - and it has nothing to do with finding a new strategy. In this episode, Chontelle dives into the power of tiny, intentional improvements and why…
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117. Are You Set Up for Sales Success - Part 6: Is Your Focus Costing You Your Profit?
You're working hard to get new customers, but are you forgetting about the ones who've already bought? In part six of this series, Chontelle gets into one of the most overlooked profit leaks in product-based businesses: chasing new customers while ignoring the ones who are already warm, already...
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116. Are You Set Up For Sales Success - Part 5: Bring the X-Factor
Summary In part five of the Are You Set Up For Sales Success? series, Chontelle Fossey explores the one strategy that's completely optional — but can completely change your business if you lean into it. This episode is all about the X-Factor: showing up as the face of your brand, doing the...
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115. Are You Set Up for Sales Success - Part 4: Never Miss a Sale
Summary In part four of the Are You Set Up for Sales Success? series, Chontelle breaks down why most e-commerce brands are missing sales even when traffic is coming in. She covers the two most common reasons email marketing fails to convert, why skeleton flows are silently costing you revenue…
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114. Are You Set Up for Sales Success - Part 3: Reduce Purchase Friction
Summary In Part 3 of the Are You Set Up for Sales Success? series, Chontelle Fossey digs into one of the most overlooked reasons e-commerce founders lose sales, which is purchase friction. This episode is a practical audit of everything standing between a potential buyer and a completed purchase,...
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113. Are You Set Up for Sales Success Series - Part 2: Copy That Converts
Summary In part two of the Are You Set Up for Sales Success series, Chontelle Fossey breaks down why most product descriptions fall flat, and what to change if your website conversion rate isn't hitting 3%. She walks through the difference between listing features and speaking to the real reason...
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112. Are You Set Up for Sales Success Series - Part 1: Eyes on the Prize
In part one of the Are You Set Up for Sales Success? series, Chontelle Fossey cuts through the noise of the e-commerce space and shares what actually moves the needle. This episode covers three foundational stepping stones that most founders are missing, and why fixing even one of them can make a...
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111. Before You Spend Another Dollar on Your Ecommerce Business, Listen to This
In this episode, Chontelle Fossey challenges ecommerce founders to rethink how they're spending money in their business. Using a simple three-category framework, she breaks down the difference between expenses that make your business look better and investments that actually drive growth. If your...
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110. The One Thing Nobody in Ecommerce Talks About
If consistent sales feel hard right now, there's probably one piece missing, and it isn't your email platform or your website navigation. In this episode Chontelle explains why she thinks customer acquisition is the only real bottleneck in most product businesses, and why the brands growing month...
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109. $5 a Day to Future Proof Your Business
If you're spending money on ads trying to make sales today, but not investing in building an audience you can sell to tomorrow - this episode is the mindset shift you need. Chontelle breaks down why a low-cost list growth campaign might be the most powerful thing in your marketing toolkit, and…
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108. The Three Doors Between Your Ad and the Sale
Chontelle Fossey explains why there was no episode last week, and what she built instead. Using early access to a new AI model, she built four tools for her Seen. Clicked. Sold.™ students, designed to diagnose exactly where their ads and pages are losing sales. This episode breaks down the belief...
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107. Get Seen, Get Traffic, Get Sales: The Three Jobs You're Missing
Summary Most ecommerce founders believe that if they just post consistently, sales will follow. In this episode, Chontelle breaks down why that belief is holding businesses back, and what's really required to turn visibility into revenue. She walks through the full customer journey, why organic...
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106. AI for Small Business: A Real Conversation with AI Expert Em Gee
In this episode, Chontelle Fossey sits down with AI marketing expert Em Gee to unpack what's really working when it comes to using AI in small business right now. From the Claude versus ChatGPT debate to building an "AI brain" for your business, Em Gee shares the practical, no fluff approach she...
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105. This One Thing is Sabotaging Your Business Growth
Shiny object syndrome is sneaky. It creeps in disguised as excitement and makes the harder days feel fun again - but it's one of the fastest ways to sabotage your growth. In this episode, Chontelle breaks down why entrepreneurs are wired to chase new strategies, what it's actually costing them…
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104. The 6 Step System to Scale Your Ecommerce Sales
In this episode, Chontelle breaks down her signature six-step system for scaling e-commerce sales in a predictable, reliable way. Using her road analogy, she explains why most founders are sending customers down the wrong path and what it actually takes to build a system that converts traffic…
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103. Why I'm No Longer 'Anti' Ads
Summary In this episode, Chontelle Fossey gets candid about a shift in her messaging and what she now believes it truly takes to scale an e-commerce business. She revisits the formula at the heart of every product-based business, traffic, conversion rate, and average order value, and explains why...
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102. Your Competitors Aren't Doing This - But You Should!
Summary In a crowded market, the brands that win are the ones that make customers feel something. In this episode, Chontelle shares a handful of practical, low-cost strategies that any product-based business owner can start using this week to stand out, build genuine connection, and turn one-time...
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101. Is Marketing Mode Slowing Your Momentum?
Summary In this episode, Chontelle Fossey gets real about what it actually feels like to be stuck in marketing mode, and why so many e-commerce founders confuse being busy with building a business. Drawing on her own experience, including staying off social media while sales continued to roll in...
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100. 100 Episodes, One Pattern: What the Top 1% of E-Commerce Businesses Are Doing Differently
100 Episodes, One Pattern: What the Top 1% of E-Commerce Businesses Are Doing Differently Episode Summary In her 100th episode, Chontelle Fossey reflects on what a front row seat to hundreds of e-commerce businesses has taught her about what actually separates the businesses that scale from the...
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99. The Episode I Almost Didn't Record
Summary In this episode, host, Chontelle Fossey gets candid about something she has never shared on the podcast before. Setting strategy aside, she explores the role belief and mindset play in business growth, and why even the most action-oriented founders can find themselves stuck. This is the...
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98. The E-Commerce Health Check: Is Your Time Being Spent on The Right Things?
Summary In this episode, host Chontelle Fossey, walks e-commerce business owners through the most important question they can ask themselves: what problem am I actually solving right now? Drawing on her own experience of chasing shiny strategies without measuring their impact, Chontelle…
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97. Stop Blaming the Economy. Start Doing This Instead
Summary In this episode, Chontelle Fossey challenges the narrative that a tough economy is the reason small business sales have slowed, and reframes it as a positioning problem, not a spending problem. Drawing on real student results and her own experience through Covid, Chontelle breaks down the...
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96. Sales Are Not a Strategy: How to Make the CEO Shift
Summary In this episode, host, Chontelle Fossey breaks down one of the most common traps e-commerce business owners fall into, running their business like an employee instead of leading it like a CEO. Drawing on her own experience of trading weekends for revenue through endless sales and...
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95. The 5 Reasons Email Isn't Working For You (And What to Fix)
Summary In this episode, Chontelle Fossey shares insights from recent audits and bootcamps to diagnose why email marketing underdelivers for so many e-commerce businesses. Drawing on her own experience of dabbling before finally committing to learning email properly, she walks through the five…
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94. How to Stop Relying on Social Media to Drive Sales
In this episode, Chontelle Fossey tackles one of the most common traps established ecommerce founders fall into, treating social media as a sales system. Drawing on her own experience scaling an ecommerce business before leaving a high-paying corporate career, Chontelle unpacks why social media's...
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93. Meta Ads Have Changed: What E-commerce Brands Must Do Now to Maintain ROAS
Meta advertising has changed, and if strategies haven’t evolved alongside it, the impact is noticeable. In this episode, Chontelle breaks down how Meta’s shift toward AI and automation, driven by what’s known as Andromeda, is changing the way ads perform. For ecommerce brands experiencing...
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92. What Sets Scaling CEO's Apart From Stalling CEO's
In this episode, Chontelle Fossey explores one of the most overlooked growth levers in business, and the one thing every entrepreneur has complete control over: decision-making. While many e-commerce founders focus on strategies, tactics, and consuming more information, Chontelle challenges the...
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91. Most Ecommerce Brands Are Leaving 30% of their Revenue Untapped
Most ecommerce brands are leaving a significant amount of revenue on the table - often without even realising it. In this episode, host, Chontelle Fossey explains why many ecommerce businesses generate only a small percentage of their revenue from email marketing, despite email having the…
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90. Conversion Strategies: How to Align Your Marketing to Scale Your Sales
In this episode of Six Figure Systems, Chontelle Fossey wraps up her three-part marketing strategy series by diving into conversion and helping eCommerce business owners understand why sales often feel inconsistent. Building on the previous episodes on attraction and nurture, Chontelle explains...
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89. Nurture Marketing Strategies to Build the Know, Like & Trust Factor
In this episode of Six Figure Systems, Chontelle Fossey continues the strategy series by diving into nurture - the most commonly overlooked stage of the customer journey and one of the biggest levers for increasing conversions without increasing traffic. Building on the attraction episode,...
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88. The Attraction Strategy: How to Build Demand Before You Ask for the Sale
In this episode of Six Figure Systems, Chontelle Fossey kicks off a new three-part strategy series by focusing on attraction - the foundation of every scalable eCommerce business. Building on the Marketing Playbook series, this episode helps business owners understand why attraction must come...
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87. The Marketing Playbook Series (Wrap-Up Episode)
In this wrap-up episode of Six Figure Systems, Chontelle Fossey brings the entire six-part Head of Marketing series together and helps eCommerce business owners shift from effort-driven marketing to calm, strategic leadership. This episode is designed to create clarity, not overwhelm. Rather than...
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86. The Marketing Playbook (Part 6): Scaling Your Business with Strategic Optimisation
In Part 6 of the Head of Marketing series on Six Figure Systems, Chontelle Fossey brings the full framework together by showing eCommerce business owners how to scale their marketing without adding chaos, complexity, or pressure. This episode focuses on optimisation as the natural next step after...
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85. The Marketing Playbook (Part 5): The Weekly Marketing Operating Rhythm
In Part 5 of the Head of Marketing Series on Six Figure Systems, Chontelle Fossey brings strategy into real life by showing eCommerce business owners how to translate their 12-month marketing blueprint into calm, repeatable weekly execution. This episode follows naturally from the previous...
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84. The Marketing Playbook (Part 4): Always-On Revenue Systems
In Part 4 of the Marketing Playbook Series on Six Figure Systems, Chontelle Fossey breaks down the missing piece behind “random” sales months: an email sales system that supports the real customer journey. This episode reframes email marketing as more than newsletters or occasional sends.…
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83. The Marketing Playbook (Part 3): Your 12-Month Marketing Blueprint
In Part 3 of the Marketing Playbook Series, Chontelle Fossey helps eCommerce business owners step out of reactive marketing and into long-term, strategic planning. Building on the foundations of ownership (Part 1) and metrics (Part 2), this episode walks listeners through how to create a 12-month...
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82. The Marketing Playbook (Part 2): The Numbers Behind Predictable Growth
In Part 2 of the Marketing Playbook Series, Chontelle Fossey breaks down the numbers that truly matter in an eCommerce business and why tracking the wrong metrics (or none at all) is one of the fastest ways to feel overwhelmed, reactive, and stuck. This episode is designed to help eCommerce...
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81. The Marketing Playbook (Part 1): The Head of Marketing Mindset
Marketing shouldn’t feel chaotic, overwhelming, or like something you’re constantly behind on, yet for many eCommerce business owners, it does. In this first episode of the Head of Marketing Series, Chontelle Fossey challenges a core belief that keeps brands stuck: the idea that marketing is...
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80. Why Your 2025 Goals Didn't Land (And What to Do Next)
In this episode of the Six Figure Systems podcast, Chontelle delivers a much-needed end-of-year pep talk for ecommerce business owners feeling flat about their 2025 results. If you're staring down the final weeks of the year and wondering why your sales aren’t where you’d hoped, then this one’s…
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79. 7 Strategies You Need to Take Into 2026
In this refreshingly honest episode, Chontelle shares what’s really going on behind the scenes of her business right now, from recording in her red fluffy dressing gown to scrambling to fit in a gym session between December downpours. With one eye on Christmas and the other on 2026, Chontelle...
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78. December Reset: 4 Reflections That Change Everything
As the year wraps up, many e-commerce business owners are feeling the pressure. In this heartfelt December episode of Six Figure Systems, host Chontelle Fossey takes a step back from the hustle to normalise the emotions that often surface in the final stretch of the year- exhaustion, self-doubt,...
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77. Stop Guessing: How to Reverse Engineer a $10K Month
In this refreshingly honest episode of Six Figure Systems, Chontelle shares a personal health update that surprisingly mirrors the exact formula needed to grow a successful e-commerce business. After realising that weight loss was easier when it became a numbers game, calories in versus calories...
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76. I'm Sending Emails but Not Seeing Sales - Let's Fix That!
In this episode of Six Figure Systems, listeners are treated to a behind-the-scenes look at what really goes on during a Klaviyo email audit. After recently reviewing eight real accounts, host Chontelle Fossey, shares the most common patterns and missed opportunities she’s seen, and why these...
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75. How to Not Be in the Sh*t at Tax Time
Let’s be honest… business finances can feel like a total snoozefest. But ignoring your numbers? That’s the fastest way to make a mess. In this episode, host, Chontelle Fossey, sits down with her husband Craig (who also happens to be a numbers whiz) to break down the bare minimum you need to know…
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74. Identify Your Business Bottleneck in 4 Steps
In this episode of Six Figure Systems, Chontelle shines a spotlight on the bottlenecks that quietly stall growth in ecommerce businesses—and why identifying the right one is key to moving forward. She unpacks the four core bottlenecks that every product-based business will hit at some point:...
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73. Why Quitting Your Job Too Soon Could Ruin Your Business
In this episode of Six Figure Systems, Chontelle tackles one of the biggest questions every ecommerce side hustler eventually asks: When is the right time to leave my job and go full time in my business? Drawing from her own journey of walking away from a secure, high-paying government role,...
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72. The 7 Mistakes Killing Your E‑Commerce Growth
Title: The 7 Mistakes Killing Your E-Commerce Growth Description: In this episode of Six Figure Systems, Chontelle isn’t here to fluff up your mindset. She’s sharing the kind of honest business advice she wishes someone had given her when she was in the trenches of building her ecommerce brand.…
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ABOUT THIS SHOW
In the Six Figure Systems podcast, host and successful e-commerce business owner, Chontelle Fossey, shares how she turned her side hustle into a six-figure business, through focussed marketing, automated systems, mindset and strategy. If you’re looking to scale your sales and build a business that pays you, not drains you, this is the podcast that will equip you with the intel and confidence, to take your brand to a whole new level.
HOSTED BY
Chontelle Fossey
CATEGORIES
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Frequently Asked Questions
How many episodes does Six Figure Systems have?
Six Figure Systems currently has 121 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Six Figure Systems about?
In the Six Figure Systems podcast, host and successful e-commerce business owner, Chontelle Fossey, shares how she turned her side hustle into a six-figure business, through focussed marketing, automated systems, mindset and strategy. If you’re looking to scale your sales and build a business that...
How often does Six Figure Systems release new episodes?
Six Figure Systems publishes regularly with 121 episodes available. Check the episode list for the typical release schedule.
Where can I listen to Six Figure Systems?
You can listen to Six Figure Systems on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Six Figure Systems?
Six Figure Systems is created and hosted by Chontelle Fossey.
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