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PODCAST · business

Small Town Strategy

by Andrew Hersh

Applying design thinking and marketing strategy to small town businesses and creatives.

Publisher-supplied feed metadata · PodParley refreshed Apr 22, 2025 · Source feed

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Episodes

  1. Implementing Primal Branding for Small Town Businesses

    What brand is, and what it isn't: Utilizing the concepts of Patrick Hanlon's "Primal Branding" to create a pathway to intentional branding for small town businesses.

  2. Primal Branding for Small Towns

    In this episode we walk through an application of the book Primal Branding by Patrick Hanlon. Get the book: https://amzn.to/42YZnvU

  3. Quitting (isn't) for Dummies - Dips & Cul-de-sacs

    Setting pride aside in the interest of accomplishing our mission.

  4. Design Thinking Cures All Ills

    A well-designed strategy, experience, and appearance is the single most powerful indicator of whether or not a small town business has what it takes to succeed.

  5. Stop Wasting Your Ad Budget

    Make your ad budget go further by converting it into something that converts 100% of the time.

  6. Be a Better Freelancer - How to Stop Ghosting

    Before I was a good freelancer, I was the stereotypical bad freelancer. Here is how you can avoid earning a bad reputation.

  7. How I Get Work as a Designer in a Small Town

    Tips for getting work when nobody knows who you are.

  8. Profitable Altruism

    A small business in a small town can use the edge of genuine human interest to strengthen their positioning within their community as well as the reputation of their community in the wider world.

  9. The Pure Profit PPC Replacement - Pester Power

    How to reliably fill up a small town diner without throwing hundreds of dollars at Facebook.

  10. Why We Eat Where We Eat

    Inside the minds of small town customers. A focus on diners and restaurants but good for any small town business owner to pay attention to.

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ABOUT THIS SHOW

Applying design thinking and marketing strategy to small town businesses and creatives.

HOSTED BY

Andrew Hersh

Frequently Asked Questions

How many episodes does Small Town Strategy have?

Small Town Strategy currently has 10 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Small Town Strategy about?

Applying design thinking and marketing strategy to small town businesses and creatives.

How often does Small Town Strategy release new episodes?

Small Town Strategy has 10 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to Small Town Strategy?

You can listen to Small Town Strategy on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Small Town Strategy?

Small Town Strategy is created and hosted by Andrew Hersh.
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