PODCAST · education
Smart Selling Steps
by Sara Wilson
Want to know what is REALLY happening in the Geelong real estate market? Smart Selling Steps by Kardinia Property offers up-to-the-minute insights on local property trends.
Episodes
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Buy First, Panic Later: A Mortgage Broker Sells His Own Home
Luke Eustace from GSC Finance tells all his clients not to buy before they sell. Then a house came up in Ocean Grove, his wife loved it, and he put in an unconditional offer with no finance clause and 120 days to settle. Sara Wilson unpacks that sale with Luke from both sides: how we sold his…
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Gender, Gut Feel, and Getting the Best Price
Kardinia Property co-founders Jackson and Sara Wilson unpack what it really takes to earn a client's trust, why their different strengths make them better together, and how Sara went from primary school teacher to one of Australia's most recognised female agents.
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What Sellers Want and Why Buyers Hold Back
In this episode the team breaks down what is really happening in the local property market right now. They explore stock levels vendor discounting and whether we are shifting toward a buyers market. You will also hear new data on what sellers care about most why many buyers never pay their full...
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Selling Over Christmas and Reading Today’s Market Signals
In this episode, Sara unpacks the unusual “two-speed” property market currently playing out across Geelong. With buyers flooding the sub-$750k segment while higher-priced homes take longer to move, Sara breaks down what’s driving the split and how it’s affecting sellers, investors, and first-home...
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Navigating Victoria’s New Rental Laws for Landlords
In this episode, Sara and Mandy unpack the major legislative changes reshaping Victoria’s rental market. From newly enforced minimum standards to extended rent-increase notice periods and the complete ban on rental bidding, the team explores what these reforms mean for both landlords and renters....
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Spring Selling Myths - Why Auctions Can Cost You Thousands
Spring is often hyped as the season to sell your home, but is it really the golden ticket agents claim? In this episode of Smart Selling Steps, Jackson and Sara Wilson bust the biggest myths about spring selling. They explore why more listings do not always mean better prices, how auctions can…
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Are We at the Start of the Next Property Market Boom?
In this episode, we dive into what’s driving renewed interest in Geelong’s property market. From infrastructure projects and job growth to rising investor activity and increased buyer demand, we explore the key indicators pointing to a market on the rise. If you’re thinking about buying, selling,...
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The Four Pieces of the Selling Puzzle
In this episode of Smart Selling Steps, Jackson and Sara Wilson break down the four essential elements to successfully selling your home: the right agent, quality marketing, strong presentation, and — most importantly — the right price. They discuss why price is the linchpin of a successful sale,...
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Mastering Competition to Maximise Your Sale or Purchase
In this episode of Smart Selling Steps, Nathan George teams up with co-founders Jackson and Sara Wilson to unpack the power of competition in the Geelong property market. Discover how to effectively leverage competitive buyer interest to achieve the best price when selling your home, and learn...
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Understanding the Shift to a Balanced Real Estate Market in 2025
In this episode of Smart Selling Steps, we kick off 2025 by diving deep into the state of the Australian real estate market. Jackson and Sarah Wilson discuss the latest market trends, interest rates, and the impact of investor movements in Greater Geelong. They explore why unit prices have…
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What Buyers Want - Insights from a Buyer’s Advocate for Real Estate Success
Uncover "What Buyers Want" with expert insights from a seasoned buyer’s advocate in this episode of Smart Selling Steps. Host Sara sits down with Vicky Whittaker from Elite Buyer Agents to discuss the critical role of a buyer’s advocate, including how they help investors and homeowners navigate…
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Moving Made Simple - Expert Tips for a Stress-Free Transition
In this episode of Smart Selling Steps, we team up with Michael Harvey from Get Moving Geelong and Stuart Day from Fennelly Legal to unravel the mysteries of a smooth moving process after selling your property. From early decluttering and packing strategies to understanding the legalities of...
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Legal Essentials for Selling Your Property
In this episode of Smart Selling Steps, we explore the legal intricacies of preparing your property for sale with special guest Stuart Day from Fennally Legal. Learn the key differences between lawyers and conveyancers, the importance of a watertight Section 32 and contract of sale, and how to...
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Polished to Sell - Expert Window Cleaning Tips for Your Property
Preparing your property for sale or keeping your investment property in top shape? This episode dives into the essential techniques for achieving streak-free, sparkling windows that leave a lasting impression. Learn why traditional products like Windex and vinegar might not be your best bet, and...
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Smart Property Moves - Insider Tips from Mortgage Experts
Join hosts from the Kardinia Property as they sit down with mortgage experts Laura and Luke to uncover essential tips for navigating the real estate market. From understanding credit scores and cleaning up financials to leveraging broker expertise for the best loan deals, this episode is packed...
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Navigating the Real Estate Market This Festive Season
In this episode, the dynamic duo, Jackson and Sara Wilson, explore how the real estate market is shifting from a buyer's to a balanced market, and what it means for sellers and buyers. With the festive season fast approaching, they bust myths about holiday sales, offer strategies for selling…
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Property Pitfalls Uncovered (continued) - Smart Selling Steps
Join Jackson Wilson from Kardinia Property as he guides you through some common pitfalls like overpricing your property and rejecting the right offers to strategies for maximising property access. Jackson breaks down complex real estate scenarios with clear, actionable advice. Whether you’re…
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Property Pitfalls Uncovered - Smart Selling Steps
In this episode of Smart Selling Steps, Co-founder and director Jackson Wilson discusses the most common property-selling pitfalls and how to avoid them. From underpricing and overpricing to managing first impressions and agent negotiations, this insightful conversation sheds light on the...
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Mastering the Smart Sale - Strategies for Effective Real Estate Transactions
Dive into the intricacies of the 'smart sale' process with Jackson Wilson from Kardinia Property, as we explore the ethical and strategic facets of real estate transactions. This episode delves into the origins and principles of the smart sale, pioneered by Andrew Trim, and how these strategies...
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Geelong Property Marketing Update - Selling in a Competitive Market
Stay ahead of the curve with our latest episode on navigating current real estate trends in the Geelong property market. The team at Kardinia Property provides expert insights into market dynamics, helping you understand the trends and how to leverage them for a successful property sale.
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Mastering Real Estate Negotiations - The Quadrant Strategy
In this episode of Smart Selling Steps with Kardinia Property, host Nathan George and founder Jackson Wilson delve into the Quadrant Strategy for real estate negotiations, covering the key elements of Attachment, Knowledge, Relationship, and Risk. Learn how to manage emotional attachment…
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Mastering Real Estate Pricing: Insights from Jackson Wilson
Jackson Wilson, Director of Kardinia Property, discusses real estate pricing and marketing strategies. He explains the benefits of using a 'No Price' strategy like auctions over a stated asking price, highlights common flawed pricing tactics, and emphasizes the importance of setting a genuine...
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New estates vs suburbs for your ideal property purchase
This episode delves into the nuanced decisions faced by potential homebuyers choosing between new estates and established suburbs in Geelong. Our experts from Kardinia Property discuss a variety of factors influencing these decisions, including infrastructure, community vibes, investment…
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Behind the Fees and Charges of Real Estate
In this revealing episode, Jackson and Sara dive deep into the standard fee structures of typical real estate agencies, discussing the components that make up the total cost to the seller, including commission and marketing fees. They shine a light on the risks vendors face with upfront marketing...
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Update: Geelong Real Estate Market Trends Into 2024
Tune into our latest podcast for a comprehensive analysis of the 2024 Geelong property market. We feature insights from experts like Terry Ryder, discussing property prices, rental market changes, and micro market trends in Geelong. Get valuable tips on choosing the right real estate agent, and...
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Festive Real Estate Insights: Navigating the Holiday Market in Geelong
Our last podcast episode of the year is here! 🎧 Join us in the festive spirit as we share valuable insights on navigating the holiday market in Geelong while selling your property.
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Mastering Finance in Geelong Real Estate: All You Need to Know
In this episode, Jackson and Sara Wilson, directors at Kardinia Property, join forces with mortgage expert Melinda Mahon to dissect fluctuating interest rates and financial complexities. Discover the secrets to navigating loans, interest rates, and the intricate financial details of buying and...
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Key Insights for Effective Property Management
Explore the world of property management with Sara Wilson, co-founder, and director of Kardinia Property, as she uncovers the keys to success. Learn the ins and outs of choosing the right management agency and why trust and experience matter more than just fees. Gain expert tips, real-life...
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Selling Smarter: Kardinia Property's SmartRE Sale Method explained
If you're considering selling your property, get ready to discover why the SmartRE Method can be the best approach for you. In this episode, Kardinia Property directors and co-founders Jackson and Sara Wilson, delve into "The Smart Sale Method" – the sale strategy that Kardinia Property follows…
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Update: Geelong Real Estate Market Trends
Join us for an exciting update on the Geelong real estate scene in our latest episode. Hosted by Jackson and Sara Wilson, co-founders of Kardinia Property, this episode delivers fresh insights into the local property trends. Whether you're a buyer, seller, or just intrigued by real estate, this...
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Navigating the Current Real Estate Market for Property Investors
In this episode, Kardinia Property directors and co-founders Jackson and Sara Wilson, delve into Geelong's real estate market for property investors. They discuss owner-occupiers versus investment properties, benefits of investing, current trends, ideal selling time, considerations for selling…
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Preparing To Sell a Property for the First Time: What You Need to Know
At Kardinia Property, we believe selling your property should be easy and rewarding. If you're a first-time seller, this episode is a must-listen. Our co-founder and director, Sara Wilson, will guide you through the entire process, sharing valuable tips and insights. Tune in and get ready to put...
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Pricing the market
Have we hit the bottom of the market? In this episode, co-founders and directors Jackson and Sara Wilson discuss what is happening with interest rates and the state of the Geelong market. Whether you're an investor, family, or first-time seller, this episode is filled with insider tips to help…
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Real Estate Myths
In this episode, Kardinia Property Directors Jackson and Sara Wilson, debunk some common Real Estate Myths and misconceptions. Join them in a conversation where you can gain insider insights on how to get started in the real estate industry, learn tips on the best way to sell your property, and…
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The Smart Way To Select Your Real Estate Agent
The right agent can make all the difference when it comes to a smooth selling experience, but how do you find one? In this episode, Kardinia Property Directors Sara and Jackson Wilson reveal the questions you should be asking potential agents to find one that you can trust, and who is willing to…
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Hot Property: 2023 Geelong Real Estate Market Predictions
Want to know what is REALLY happening in the Geelong real estate market? Smart Selling Steps by Kardinia Property offers up-to-the-minute insights on local property trends. In this episode, directors and co-founders Jackson and Sara Wilson deep dive into property predictions and trends for 2023....
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