PODCAST · business
Soc•AI•l Skylines: A Social Hills Production
by Social Hills: Christina Vetta and Gary Andrews
Work in marketing, media, or the creative industries? Feel like you want to keep up with AI but you're not sure where to start? That's why we created Soc•AI•l Skylines, a podcast from Sydney-based agency Social Hills. Hosted by Social Hills founder Christina Vetta and experienced marketer Gary Andrews, Soc•AI•l Skylines' mission is to cut through the noise and speak to those within the industry who are already using AI successfully in their day-to-day life. Our aim is to enable marketers to learn from those who are on the tools. No BS, just solid, practical advice and insight. Follow us on: @SocialHills @garyandrews
Episodes
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What should you not use AI for with futurist Tomas Haffenden
Ever had somebody tell you "just use AI for this?" The software isn't a magic bullet but there's still a lot of assumptions that AI can do whatever you ask it to. But that's not always the case - at least not with a lot of human input. In this episode, we welcome back Telstra's Senior Creative...
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What problem should you use AI to solve with product manager Diana Bui
Product and marketing are closely intertwined. Those who are familiar with marketing theory know that product is one of the 4Ps, with marketing traditionally working to develop products that have a market-fit. But if you're a product manager or a marketing manager working with product, where does...
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How designs, retouchers and finish artists can embrace AI in their work with Chris Hall
Chris Hall is an experienced designer and retoucher. He's moved from print design to digital and now uses AI regularly as part of his work. In this podcast Chris talks us through: How and why he first started using AI in his retouching work. How he uses AI to enhance his work (a clue: it's not…
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How professional copywriters can harness AI with Human Edge founder Leanne Shelton
Has AI made the copywriter redundant? It's a topic that causes a lot of anxiety in the content marketing industry. Why pay for a professional when ChatGPT can churn out hundreds of articles in minutes? Leanne Shelton had the same anxiety. As a professional writer and content marketer she quickly...
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How small businesses and content creators can harness the efficiency of AI with chef and Surry Hills Business Precinct President Jimmy Wong
Jimmy Wong is a fixture on Sydney's foodie scene. As a two-time Masterchef contestant, food blogger, content creator, chef, and president of the Surry Hills Business Precinct, Jimmy is a busy man. So it comes as no surprise that Jimmy's embraced AI as a way to save time and make his life - and…
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How AI enables and limits creativity with futurist Tomas Haffenden
The creative industries are undergoing a rapid change due to AI. Non-creatives are using Large Language Models to generate images, video, copy, and music. So what can marketing and social media professionals do to stay one step ahead, regardless of whether they're a creative, strategist or...
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ABOUT THIS SHOW
Work in marketing, media, or the creative industries? Feel like you want to keep up with AI but you're not sure where to start? That's why we created Soc•AI•l Skylines, a podcast from Sydney-based agency Social Hills. Hosted by Social Hills founder Christina Vetta and experienced marketer Gary Andrews, Soc•AI•l Skylines' mission is to cut through the noise and speak to those within the industry who are already using AI successfully in their day-to-day life. Our aim is to enable marketers to learn from those who are on the tools. No BS, just solid, practical advice and insight.
Follow us on:
@SocialHills
@garyandrews
HOSTED BY
Social Hills: Christina Vetta and Gary Andrews
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