Social Antics - Another Marketing Podcast
by socialantics
Social Antics is a podcast which focuses on different areas of business and all things marketing. The podcast is co-hosted by Dave Doyle who works as a business consultant and marketing practitioner. Dr. Dave Alton is a university business school lecturer who teaches digital marketing and strategy. Follow Social Antics on social media and subscribe to keep up to date with new releases! ------ Follow Social Antics Online Here: https://linktr.ee/SocialAntics Follow Dave Doyle Online: https://linktr.ee/Doyle12david Follow Dave Alton Online: Twitter: http:
Episodes
-
#42 | Politics, Pills, and Podcasts
On this weeks podcast the lads discuss the fallout from Roe v Wade and the role of businesses in politics. A local company gets investment, but who? Robinsons break their Wimbledon sponsorship, and Podcasts are on the rise! All this and more on this weeks episode of Social Antics! Follow Social...
-
#41 | Getting Started Online
On this weeks episode on Social Antics, the lads discuss the initial stages to getting started with your digital marketing strategy. They take a look at some of the questions that need to be answered, their own experiences with clients and how to make those early decisions to building an online...
-
#40 | McDonalds, Madness & MacBooks
On this weeks episode the lads discuss the reopening of McDonalds in Russia under a new alias, new forms of advertising emerge on TikTok, and we bring you all the news from the Apple Developer conference. All this and more on this weeks episode of Social Antics! Follow Social Antics across their...
-
#39 | From Salaries to Shopify and a little bit of Spotify
On this weeks episode the lads discuss: hiring processes and the inclusion of expected salaries on job descriptions; the downfall of Misguided and the growth of Shopify; and finally new innovative advertising opportunities with Spotify (they disagree...) All this and more on this weeks episode of...
-
#38 | School's Out For Summer
It’s that time of year again. Lectures finished, exams and papers corrected, and the next generation of college-leavers go search for roles in the world of marketing. The lads discuss some of the issues over the past numbers of years with changes to the education sector, the use of technology for...
-
#37 | CEO's, Politicians and Presidents
In this weeks episode the lads discuss the latest news surrounding Elon's Twitter takeover. Followed by a discussion around high profiled CEO's being both a pro and con for many businesses public image. Also, It's a great time to be in Marketing! The lads reflect on recent reports that starting...
-
#36 | White Hot Marketing
In this weeks episode the lads discuss the latest Netflix Documentary, White Hot, which discusses the rise and fall of Abercrombie & Fitch. Following this they reflect on what the publicity surrounding the Johnny Depp & Amber Heard trial says about society and social media. Finally, the lads wrap...
-
#35 | Finger Lickin' Good
On episode 35 the lads take a look at the weeks news including Taco Bell launching a drag show, Apple being placed under investigation by the EU, VW joining F1, and KFC's recent bouquet brainwave. Following from this, the lads discuss the importance of instore experiential marketing on the back…
more -
#34 | Elon Takes Over
This week, the two ladsdiscuss the result of the fresh presidential election (and one of the Dave’s sings a song), they then move on to the impact of Elon Musk buying Twitter and what that might mean for the democratisation of social media. To finish, they look at the case study of Netflix and…
more -
33 | We’re Back Baby!
On this returning episode, the two Dave’s discuss the importance of marketing within the attention economy, with a focus on dating app, Thursday. The lads discuss dating app ecosystems, including: user attention; matching algorithms; dating culture; and technological enabled privacy and security....
-
32 | Innovating Industry: The Return of Hotels with Aaron Mansworth
On episode 32, we are joined by Aaron Mansworth who is the Managing Director of the renowned Trigon Hotel Group which ecompasses the Cork Airport Hotel, Cork International Hotel and the beautiful Metropole Hotel in Cork City. We talked about how hotels have had to innovate during and after COVID;...
-
31 | Outrage Marketing with Paul Stenson
On this weeks episode of Social Antics, David Doyle & Dave Alton were joined by Paul Stenson. Paul is most notably known for his sometimes controversial social media antics and marketing tactics which have allowed him to grow his northside Dublin business to become one of Ireland's most well…
more -
30 | Generation Tech with Harry McCann
On this weeks episode, David Doyle & Dave Alton spoke with Harry McCann. At just twenty-two-years-old, the Irish award-winning entrepreneur has established himself in the business and political world as not only a thought-leader but a powerful voice for youth. During the episode, they discuss the...
-
29 | FinFluencers & Brand Collaborations
The lads are back with episode 29 of Social Antics. On this weeks episode, David Doyle & Dave Alton chat about a recent Irish match made in heaven, the rise of "FinFluencers", and how certain social media users are going to miss out thousands of euro's worth of income. This and plenty more.…
more -
28 | Brands, OnlyFans & We "Chick-Inn" at the KFC Hotel
After a little summer break, the lads are back with episode 28. David Doyle & Dave Alton discuss building brand assets, the launch of a new hotel in London and a surprising addition the liquor market. All this and more... Follow Social Antics across their social media channels and subscribe to…
more -
27 | BrewDog Culture Wars & Cupid Meets Covid
David Doyle & Dave Alton discuss the recent BrewDog culture wars, where CEO James Watt is criticised by ex-employees in a movement called 'Punks with Purpose'. Also on this weeks episode, the lads chat about TikTok hitting new milestones, Tesco ad success and the Irish Government's 'For Us All'...
-
26 | Insta Switch-Up, Sports Advertising & the need for Verification
After a few weeks off, the guys are back with episode 26! David Doyle & Dave Alton look at some of the recent updates and changes including Instagram's new experimental ideas, sports advertising, the change in cinema viewing and the need for verification on social media. Follow Social Antics…
more -
25 | Bang & Wallop: Coca Cola bangs and Influencers get a wallop.
David Doyle & Dave Alton look at Netflix's expansion into the gaming world, a certain stunt makes Coca Cola loose billions and an education institution launches digital bootcamp for kids. All this and more on this weeks episode of Social Antics. Follow Social Antics across their social media...
-
24 | Humanising Design with Paul Wade
On this weeks episode, the lads are joined by design expert Paul Wade. Paul is the Design Manager for Urban Design Studio. With over 10 years experience as a visual designer. Paul has earned his reputation from working with a range of national and international brands. In this episode, we talk...
-
23 | Dave's Post Office Dilemma... and other stuff
On episode 23, David Doyle & Dave Alton discussed Google extending their partnership with Shopify and the implications for business, In Bev launch their new seltzer competitor to the market (will this be the new trend to hit the drinks industry?). Following recent criticisms around on the…
more -
22 | #VaccinateFacebook: Tech Changing Social Norms
This week, David Doyle & Dave Alton discuss the changes that could be made to Facebook, Instagram and other social media platforms to combat the negativity, hate messaging and spam that is ruining the platforms. The guys also have a discussion around the WFH situation and they take a look at the...
-
21 | Facebook's Sparked, Contextual Branding & Kantar's Ad of the Year
David Doyle & Dave Alton are back with another episode of Social Antics. On episode 21, the lads take a look at Facebook's new speed dating app called Sparked, Kantar released it's ad of the year, Deliveroo's recent car crash, contexual branding and developing a "brand" into much more than…
more -
20 | Marketing Education: Chat with Stephen Ryan
On epsiode 20, David Doyle & Dave Alton are joined by renowned marketer Stephen Ryan. Stephen has worked with a range of brands over the past decade including Cork's Red FM and Fota Wildlife Park as Head of Marketing. In 2018, Stephen decided to launch his own Marketing Consultancy agency called...
-
19 | Marketing Dystopia: Community branding, Instagram for minors, and satanic shoes..
The guys are back with another episode of Social Antics. On episode 19, David Doyle & Dave Alton talk about the meaning of community within marketing and brand loyalty along with Instagram's new platform for minors, and a bit of satanic shoes thrown in for good measure! All this and more on…
more -
18 | Digital Disruption: Ad Privacy Crackdown, Social Influencers & Burger King's Backlash
This week on Social Antics, David Doyle & Dave Alton discuss social influencers and how they can be of use to the strategy of a business. After announcements made by Google, the lads look at how the business model for Google might change in relation to ad privacy and advertising. The lads also…
more -
17 | Influential or Experiential? : with Denis Finbar Cronin
For episode 17, David Doyle & Dave Alton are joined by digital marketer and content creator Denis Finbar Cronin. The lads chat to Denis about content creation, personal branding, the rise of audio and influencer marketing. Follow Social Antics across their social media channels and subscribe to...
-
16 | Rebranding, Renaming & Repurposing: Oh, and the castration of a potato!
The lads take a look at the week in business and marketing including the Bank of Ireland's closure news and the impact it can have, Airbnb's new marketing strategy and the newest features on Snapchat & TikTok. These and much more on episode sixteen with Dave Doyle & Dave Alton. Oh, and not to...
-
15 | Content & Commerce: TikTok Social Commerce & Spotify go Vertical
The lads are back with episode 15 of Social Antics. This week, Dave Doyle & Dave Alton look at news that has emerged from the business and marketing world over the past week. Spotify has decided to improve it's usability further and make it more appealing to both hosts and users. Uber must take a...
-
14 | Creative Content - Chat with Ray Keogh
On this episode, David Doyle & Dave Alton were joined by one of Ireland's top content creators Ray Keogh.The lads chat with Ray about the importance of outsourcing content creation to someone like Ray and how a brand may approach working with a content creator to tell their story. They also look…
more -
13 | Game-Stopped: SuperBowl Sunday & Twitter Moving To Subscription
Episode 13 is here! David Doyle & Dave Alton discuss some recent news from the past week including the result of the Game Stop and Wall Street fiasco mentioned during last weeks episode. Following this the lads take a look at SuperBowl Sunday and the content style used for the infamous ads that…
more -
12 | Move Over 2020: Brexit, Biden & Birdwatch
After a few weeks off, the guys return with the first episode of 2021. In episode twelve of Social Antics, Dave Doyle & Dave Alton talk about some news that has happened over the previous weeks. They look at how Brexit has had an impact on customers, businesses, supply chains and how marketing...
-
11 | Anti Social? : Non-Innovation with Social Media Platforms
In episode eleven of Social Antics, Dave Doyle & Dave Alton talk about the ever-changing gig economy, and what the future of gig work might look like, specifically looking at this weeks announcement from delivery giant Just-Eat. They also turn their attention to Brexit and some of the economic...
-
10 | PR & Marketing: Two sides of the same coin - Chat with Jonathan Healy
For episode 10, Dave Doyle & Dave Alton are joined by national presenter and broadcaster Jonathan Healy. He has been a presenter with Newstalk 106-108fm and a senior correspondent with Sky News, Jonathan also has experience working with TV3, RTE, FM104, The Cork Independent and Cork’s 96fm. He is…
more -
09 | Bah Humbug: Battle of the Christmas Ads
In episode 8, the lads discuss the start of Christmas 2020. This is a welcomed time of the year for marketers, but also a busy one. This time of year sees the release of yearly Christmas adverts from big global brands. Throughout this episode, Dave Doyle & Dave Alton discuss the recent Christmas...
-
08 | Big Joe Takes Control: Weekly News, Christmas is Coming & Trump is Out!
In episode 8, the lads discuss a number of news items from the business and marketing world that have happened in the past week including: Recall of Guinness 0.0 across the UK; Pfizer's possible COVID cure and how it affected the stock market; Trends in meat substitute brands and Christmas is...
-
07 | Travel Economy: Airbnb, TripAdvisor & The Tourism Sector
In episode seven of Social Antics, Dave Doyle & Dave Alton discuss a number of news items from the past week including: the partnership of Sony and TikTok; Instagram launches some new features to their live streaming services and a discussion around Burger King's recent advert campaign. This...
-
06 | Political Marketing: The Tricks, Tactics & Creativity
In this episode, Dave Doyle & Dave Alton discuss weekly news topics such as drone delivery service launched by retailers Tesco and the news that TikTok have partnered with Shopify and more. This weeks focus topic is all about political marketing. The lads discuss how campaigns can utilise online...
-
05 | Click Culture: The Future of Digital Advertising
In episode five of Social Antics, Dave Doyle & Dave Alton discuss a number of news items from the past week including: The launch of stories on LinkedIn; Facebook release their new dating format and Guinness launch their new brew for the non-alcoholic beer market. The lads discuss their opinions…
more -
04 | Marketing Agency? : To outsource or not...
In episode four, the lads discuss a number of news items from the past week including: The launch of the new Apple iPhone; Facebook cracking down on negative content; Facebook gives Messenger and new look with new features and Pakistan ban Tik Tok. On this weeks focus, the lads discuss their...
-
03 | Age of Woke: Moral Marketing and The Ethical Dilemma
In this episode, the lads discuss a number of topical news items, including: Facebook’s rebuttal of the Netflix documentary ‘The Social Dilemma’; Twitter removing retweets; and the release of the Anti-Trust Report which criticise big-tech companies (Amazon, Apple, Facebook, and Google) and their...
-
02 | New Era? : The Education Switch
Dave Doyle & Dave Alton are back with episode two of Social Antics to give some of the latest news and updates including Uber, the rebrand of Uncle Ben's and a look at the valuation of British brands over recent months. This is followed by a focused discussion around the latest switch in the...
-
01 | Lockdown Marketing: Continuing Through Covid
Dave Doyle & Dave Alton have come together to record a regular podcast discussing different areas of business and all things marketing. In their first episode. they chat about some weekly headlines and updates in the world of marketing and business and in the second part of the episode, they…
more
About this show
Social Antics is a podcast which focuses on different areas of business and all things marketing. The podcast is co-hosted by Dave Doyle who works as a business consultant and marketing practitioner. Dr. Dave Alton is a university business school lecturer who teaches digital marketing and strategy.
Follow Social Antics on social media and subscribe to keep up to date with new releases!
------
Follow Social Antics Online Here:
https://linktr.ee/SocialAntics
Follow Dave Doyle Online:
https://linktr.ee/Doyle12david
Follow Dave Alton Online:
Twitter: http:
Hosted by
socialantics