PODCAST · business
Social Capital
by Lori Highby
Welcome to the Social Capital Podcast, where we dive into social relationships and how the investment you put into them establishes trust, reciprocity, and value within your network and community.Our host, Lori Highby, will connect with top professionals and dive into their best networking stories and techniques to share with you!
Episodes
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409: The Final Episode: A Retrospective with Lori Highby
Meet Lori Highby Lori Highby is a podcast host, speaker, educator, and founder of Keystone Click, a strategic digital marketing agency. Using her vast multi-industry knowledge - gained from experience and education - she has the ability to see the potential of greatness within the already...
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408: Closing the Loop: Jordon Meyer, Our First and Last Guest
Meet Jordon Meyer Jordon Meyer is a PPC expert practitioner and the Founder and CEO of Granular, a leading digital marketing agency based in Milwaukee, Wisconsin. Prior to starting Granular, Jordon spent the previous ten years in various leadership roles, serving as the "go-to" digital marketing...
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407: Rethinking Marketing Strategies- with Lorraine Ball
Meet Lorraine Ball After spending too many years in Corporate America, Lorraine said goodbye to the bureaucracy, glass ceilings and bad coffee to follow her passion to help small business owners succeed. Today, this successful entrepreneur, author, and professional speaker, enjoys sharing what…
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406: Embrace Your Passion and Purpose- with Melanie Stuber
Meet Melanie Stuber Melanie is the founder and CEO of Cultivate and Thrive LLC. She partners with leaders to overcome obstacles and achieve their goals through business strategy and organizational culture guidance. She is a former executive with over 25 years of diverse business experience from...
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405: Embracing the Entrepreneurial Spirit- with Remso Martinez
Meet Remso Martinez Remso W. Martinez is the founder and CEO of Marketer on the Run LLC. Remso's career started in small-scale social media and blasted off in 2019 when he became the social media coordinator for the Washington Times. After a short time in the tech start-up space, Remso moved to...
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404: Advice for Young Women in Sales- with Heidi Solomon-Orlick
Meet Heidi Solomon-Orlick Heidi is a proven veteran in Enterprise sales as well as a DEI and active aging advocate. With over 3 decades of global sales and executive leadership experience Heidi has generated over $1.5 Billion in revenue throughout her career in the BPO industry and has created...
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403: From Prioritization to Productivity- with Brin'na Rollins-Williams
Meet Brin'na Rollins-Williams Brin'na is an unshakable optimist who is an accomplished people leader with over 10 years' of Leadership experience at Target, Fortune 50 Company. From an Intern to District Senior Director overseeing multiple stores, thousands of team members and +$500 million in...
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402: Optimizing Your Business Journey- with Brent Halfwassen
Meet Brent Halfwassen Brent Halfwassen is the founder of MKE’s Small Business Coach, a business coaching and consulting firm focused on small business owners and entrepreneurs from $5,000 to $5M in revenue, helping to turn their hard work into hard cash. Brent is a reality-focused small business...
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401: Elevating the Mortgage Experience- with Michael Creed
Meet Michael Creed Michael Creed is the Branch Manager for Luminate Home Loans’ Brookfield and Waukesha, Wisconsin locations, but he does much more than just manage. In fact, Michael wears many hats at his job—from running his own personal production team to creating systems, policies, and...
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Social Capital: Celebrating 400 Episodes with Lori Highby and Abby Radewahn
In this special 400th episode of Social Capital, host Lori Highby, CEO and Founder of Keystone Click, is interviewed by Abby Radewahn, Digital Content Manager at Keystone Click. They discuss Lori's background, her passion for sports, and her journey from working at a web development company to...
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399: Transforming Social Media Efforts into Tangible Results- with Louise McDonnell
Meet Louise McDonnell Louise McDonnell is a renowned expert in leveraging social media to enhance sales and lead generation for coaches, consultants, and online entrepreneurs. She offers a comprehensive suite of services, including a complete "done for you" package, group coaching, and online...
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398: Navigating Business Exits and Valuations- with Erik Owen
Meet Erik Owen Erik brings over 30 years of diverse business experience across manufacturing, distribution, services, and banking. He spent 20 years in corporate America, including roles at Fortune 500 companies, focusing on finance, operations, and executive management, with expertise in IT,...
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397: Achieving Business Growth through Military Precision- with Ken Oliver
Meet Ken Oliver A Milwaukee native. Born and Raised. Marine Corps veteran. Owner/Founder of GruntWorks Junk Removal and Demolition. As the Owner of GruntWorks, he oversees all aspects of the business, from operations and marketing to customer service and partnerships. He leverages his skills in...
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396: Lessons in Crisis Management- with Dave Oates
Meet Dave Oates Dave holds 30 years of strategic crisis public relations experience dealing with a wide array of adverse public events. Starting as a U.S. Navy Public Affairs Officer and later as a Corporate Chief Marketing Officer and Non-Profit President, he excels in expertly addressing a…
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395: Embracing Your Comfort Zone- with Stacey Hall
Meet Stacey Hall Stacey Hall, Founder of Success with Stacey Hall, is best known for her ground-breaking social media marketing training program, Go for Yes, which has helped thousands of people attract more sales, customer and employee satisfaction, and success. Stacey is an acclaimed...
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394: AI Empowerment for Entrepreneurs- with Chris Daigle
Meet Chris Daigle Chris Daigle is the CEO and Co-Founder of ChiefAIOfficer.com. In these dynamic times of AI enablement or extinction, Chris’s purpose is to ensure businesses thrive through AI strategy crafted by certified Chief AI Officers (CAIOs) or the use of their education and certification...
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393: Maximizing Your Networking Potential- with Eleni Kelakos
Meet Eleni Kelakos Eleni Kelakos, The Speaker Whisperer® , is a presence and presentation expert, and the President of the Eleni Group, established in 2003. She uses performance techniques learned over twenty years as a professional actress and award-winning, nationally touring, singer/songwriter...
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392: Purposeful Strategies for Success- with Neha Bucaro
Meet Neha Bucaro With a remarkable professional journey spanning media, strategy creative and research, Neha is a true believer in the power of transformative thinking. Throughout her career, she has worn some big titles, led, and inspired brilliant teams, and collaborated with some of the…
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391: The Art of Rebranding- with Jim Heinigner
Meet Jim Heinigner Jim Heininger is The Rebrand Man. He leads the efforts of The Rebranding Experts, which he founded in 2017, after 30 years of business and brand strategy experience for P&G, McDonald’s, Anheuser-Busch and others. Rebranding Experts was purposefully designed to be the only…
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390: Unleashing the Power of Social Media- with Bobbi Baehne
Meet Bobbi Baehne Bobbi Baehne is the founder and CEO of Think Big Go Local, a digital marketing agency that helps small businesses succeed in their local communities by leveraging the power of online marketing. With over 15 years of experience in entrepreneurship, marketing, and small business...
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389: Insights into Tax Planning and Business Growth- with Eugene Marshall
Meet Eugene Marshall Eugene Marshall is the Founder and CEO of Magnolia Tax Services. He is an Enrolled Agent (EA). Eugene is federally authorized to represent taxpayers before the IRS and, like CPAs and attorneys, has unlimited representation rights. He specializes in advanced tax strategies to...
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388: Storytelling & Trust in Digital Marketing- with Lisa Apolinski
Meet Lisa Apolinski Lisa Apolinski, CMC is the CEO of 3 Dog Write. She is a content coach, teaching business owners how to use their content to attract more right-fit clients so that they experience the positive ROI on marketing and business development investments. She has written several books,...
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387: Breaking Stigma through Comedy and Suicide Prevention- with Frank King
Meet Frank King I am a Suicide Prevention Speaker and Comedian, was a writer for The Tonight Show for 20 years, a full-time speaker and comedian for 37. I’ve worked with Jeff Foxworthy, Jerry Seinfeld, Jon Stewart, Steve Harvey, Rosie, Ellen, The Beach Boys, Neil Sedaka, Randy Travis, and Lou...
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386: Putting Yourself Out There- with Alane Boyd
Meet Alane Boyd Alane Boyd is the Co-Founder of BGBO Co., an operations and growth strategy agency utilizing AI and automation to improve efficiency for their clients. In 2022, her company launched Arvo, an AI-powered visual documentation software for creating standard operating procedures,...
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385: The Power of Personality in Sales and Influence- with Ross Keating
Meet Ross Keating Ross Keating believes all businesses, regardless of their size, can be more successful, including yours. When you are successful it not only helps you and your customers, but it also helps your employees, your suppliers, the community around you, AND your family. Over the last…
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384: The Honorable Business Journey- with Matt Nettleton
Meet Matt Nettleton Since 2003, Matt Nettleton has coached more than 175 companies in a wide variety of industries. He has helped multiple companies grow from $1 million to more than $10 million in annual revenue and has helped clients close more than $3.2 billion in new sales. Why do you believe...
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383: The Art of Conversational Copy- with Scott Flood
Meet Scott Flood Scott Flood established Scott Flood Writing in 1995 after 13 years with advertising agencies in Chicago and Indianapolis. The Chicago native is a frequent author on copywriting and marketing topics for business websites and publications, has authored two books of local interest,...
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382: A Guide to Productivity and Balance- with Carol Clegg
Meet Carol Clegg Carol Clegg is a small business coach specializing in mindset and accountability, partnering with midlife women. Carol's passion lies in cultivating business balance and establishing realistic goals with an effective accountability structure. A maverick entrepreneur at heart, she...
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381: Crafting Your Personality Brand for Success- with Danielle Hughes
Meet Danielle Hughes Danielle Hughes is the creator of the Personality Brand. She teaches clients how to bring more of themselves into their message so they feel comfortable expressing it and can convey what makes them different from their competition, attracting the right audience and repelling...
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380: Turning Competitors into Collaborators- with Erik Deckers
Meet Erik Deckers Erik Deckers is a professional writer and humorist from Central Florida. He is the co-author of four books on social media marketing, and has been a newspaper humor columnist since 1994. He has owned his own content marketing agency for 14 years, and ghostwrites books for…
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379: Fostering Authentic Connections in Your Business- with Wayne Mullins
Meet Wayne Mullins Wayne is a husband, father of 4, entrepreneur, and the Founder of Ugly Mug Marketing, creator of the Freelance Accelerator, and author of Full Circle Marketing. He's an out-of-the-box, against the grain, thinker and it has more than paid off for his company and clients. He…
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378: How to Leverage Authority Marketing with a Book- with Henry Devries
Meet Henry DeVries Henry DeVries, MBA, is the CEO of Indie Books International, a company he cofounded in 2014 to work with agency owners and strategic consultants who want to attract right-fit clients by marketing with a book and speech (www.indiebooksintl.com). He is the author of 17 books...
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377- How to Remain Authentic While Networking- with Kurt Kleidon
Meet Kurt Kleidon Kurt Kleidon is the president of Kleidon & Associates, a marketing communication agency in Akron, Ohio. Kurt has more than 15 years of experience in marketing, branding and media relations. He also has experience as the founding editor of an arts and entertainment magazine…
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376- How to Create Culture in Your Team- with Kris Ward
Meet Kris Ward Kris Ward is creating a movement where your business supports your life instead of consuming it. Kris is the founder of the Win The Hour, Win the Day philosophy. After the loss of her husband, Kris returned full-time to her work as a marketing strategist. She was relieved that her...
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375- Using AI to Make Connections- with Andy Crestodina
Meet Andy Crestodina Andy Crestodina is the co-founder and Chief Marketing Officer of Orbit Media, an award-winning 50-person digital agency in Chicago. Over the past 20 years, Andy has provided digital marketing advice to1000+ businesses. Andy has written 500+ articles on content strategy…
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374: How LinkedIn is More Than Just For Job Seekers - with Clarene Mitchell
Meet Clarene Mitchell She is the founder and CEO of TCM Communications, a social media branding firm based in Tulsa, Oklahoma. TCM focuses on empowering success-driven entrepreneurs and corporate leaders to effectively leverage LinkedIn to generate organic results. She holds a BA in interpersonal...
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373: Best Practices for Relationship Nurturing and Success - with Jamie Shibley
Meet Jamie Jamie Shibley is the CEO of The Expressory, a strategic gifting agency that believes the key to accelerating your business growth and profitability in the post-COVID era will rely on your ability to maintain personal connections to build stronger emotional loyalty in your business...
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372: How To Orchestrate Engagement Along The Customer Journey- with Martin Schneider
Meet Martin Martin has had a unique career that has spanned both analyst and marketing practitioner roles focused on high technology and related industries. The unifying factor has always been a keen analysis of go-to-market trends while also having achieved success as a marketing leader.…
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371: How To Leverage AI Tools in Business - with Dan Grech
Meet Dan Dan is the founder and CEO of biz hack Academy, whose mission is to give 10,000 underserved small businesses a simpler way to grow. Dan is a Pulitzer Prize-winning former NPR and PBS journalist, turned entrepreneur and educator. He is the grandson of a Philadelphia public school science...
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370: Nurturing Your Audience and Advertisers - with Andy Tarnoff
Meet Andy Andy is the founder of On Milwaukee, he's a Milwaukee native, he lived in Providence, Washington, DC, and Baltimore before returning home in 1996. Andy launched onmilwaukee.com LLC in April 1998 as a way to channel his passion for Milwaukee, journalism, and tech into a cutting-edge…
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369: How All Business Owners Should Discover Their Why - with Jaime White
Meet Jaime Jaime is a coach's coach. She sees individuals’ God-given talents, helps them connect to their true calling and courageously step into the vision of their future self. After 20+ years of developing employees in multiple family business leadership roles, Jaime has created an innovative,...
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368: Discussing The Importance of Google Analytics - with Kate Bielinski
Meet Kate With over twenty years of experience in marketing, Kate is passionate about helping businesses cut through complexity and ‘busy work’ to create intentional growth strategies that actually make an impact on what matters most. In addition to running her agency, Kate also teaches students...
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367: Why Entrepreneurs Should Strive for Innovation - with Eric Smart
Meet Eric He's the CEO and founder of Myaderm, a manufacturer of skincare and pain relief products that use CBD as a key ingredient. Modern products are sold nationwide and retailers like Dick's Sporting Goods GNC and Rite Aid. He has worked in the pharmaceutical and food manufacturing industries...
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366: Discussing the Keys to Growth in Any Organization - with Stuart Leo
Meet Stuart Stuart is the founder and CEO of Waymaker.io, an intelligent business management platform that helps leaders build a better business in 30 days. Stuart is a thought leader in strategy systems and leadership development. As the founder of waymaker.io, he has led the creation of the way...
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365: Communicating in the Digital World Today - with Sherry Goldman
Meet Sherry Sherry is the founder of Goldman Communications Group an award-winning public relations agency. Sherry works with companies and nonprofit associations and their leadership, helping them tell their stories and effectively reach key stakeholders. The agency offers strategic counsel...
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364 : Discussing Climate Change and The Business World Today - with Bruce McMeekin
Meet Bruce Bruce is the CEO and founder of BKM Marketing a Boston-based integrated marketing agency focused on helping clients grow their businesses. BKM marketing creates about 100 campaigns a year for clients, typically producing millions of direct mail pieces, online display ads, emails…
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363: How to Establish Yourself and Your Brand - with Annie Franceschi
Meet Annie She is a former Disney storyteller, Best Selling Author, six-figure founder, and branding expert. In 2013, she quit a dream job telling stories at the Walt Disney Studios to start her agency, Greatest Story Creative. Since then, Annie has branded 125+ businesses spoken for 1000s. And...
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362: Learning How to Get a Jump on Life - with Nicki Gorini
Meet Nicki Her passion is empowering leaders to challenge and expand their thinking to increase performance, well-being, and joy in their lives. She is a life and executive coach with over 10 years of experience helping individuals and organizations achieve remarkable results. Nicki will help you...
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361: How Technology Has Improved Networking- with Pieter Limburg
Meet Pieter Pieter is the founder and CEO of Mobilo with the smart business card, he has had his fingers on the pulse of technology since the 1990s. Starting multiple companies and taking on 3d printing. After a period of consulting and failed startup projects. Peter stumbled upon RFID and its...
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360: Learning How to Bank like a Bank - with Scott Schwarz
Meet Scott Scott is hired by millennial entrepreneurs to build and pass on wealth, because most feel stressed out by debt, confused about what to do with their money and don't trust banks or Wall Street just like he doesn't. So he helps millennial entrepreneurs recycle their dollars to either…
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ABOUT THIS SHOW
Welcome to the Social Capital Podcast, where we dive into social relationships and how the investment you put into them establishes trust, reciprocity, and value within your network and community.Our host, Lori Highby, will connect with top professionals and dive into their best networking stories and techniques to share with you!
HOSTED BY
Lori Highby
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