PODCAST · business
Solopreneur Life
by Kathryn Aragon
You may work solo, but you should never go it alone. Visit SolopreneurLife.com. There, you'll learn what it takes to build and scale your own business, so you can enjoy the freedom and flexibility that comes with the Solopreneur Life.
Episodes
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#45 - The Mental Shift You Must Make to Grow Your Business
A simple mental shift can give you the breakthrough success you're looking for. Learn the difference between a money mindset and a revenue mindset, and what it takes to shift gears.
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#44 Create a Content Marketing Plan that Magnetically Attracts Your Best Clients
The #1 best way to get clients is content marketing. Use this 4-step content marketing plan to get started today.
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#43 Winning the Game with Helpful Content
The #1 best way to get clients is with content. But not just any content. Helpful content. In this episode, we dive into Google's Helpful Content update, what it means, and how you can partner with them to get seen by your best prospects.
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#42 How to Make Your Clients Stick Like Glue
https://solopreneurlife.com/ https://solopreneurlife.com/solosummit/ https://solopreneurlife.com/joinhub/ I lost a client recently. It’s always a gut-punch to get that email. What’s worse, they don’t always give you a lot of notice, which can leave you scrambling to replace that income. That’s…
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#41 Is It a Failure to Take a Job
https://solopreneurlife.com/ A friend announced he's taking a full-time job. Interestingly, he explained WHY he was leaving his solo business. Why? Because we're afraid people might think we're a failure if we sideline our business and take a full-time job. So let's dive in... Is it a failure?…
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#40 What Really Matters
https://solopreneurlife.com/ We're really struggling today. Do we talk about our regularly scheduled stuff, or do we address the elephant in the room. There's no good answer. But when our hearts are telling us that the regularly scheduled stuff doesn't matter. Remember that what does matter is...
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#39 Having a Bad Day? How to Regroup and Recover
https://solopreneurlife.com/joinhub/ I’m always inspired by the Olympics, aren’t you? Some athletes are clearly at the top of their game. Others are at the beginning of their career or just having a bad day… I recently saw this quote: "So many athletes want to be unbeatable, but the only way you...
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#38 What to Look for in Your Best Clients
https://solopreneurlife.com/joinhub/ https://solopreneurlife.com/solosummit When you're needing clients, you're often willing to work for ANYONE. If they’re breathing, they’re clients.… But sometimes, I get a client who’s extra special. How do you recognize them in advance? What should you look…
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#37 5 Ways to Get Clients
https://solopreneurlife.com/joinhub/ Where do you find clients? How do you get them? That’s what we’ll talk about today. … Welcome to the Solopreneur Life Podcast. I’m your host, Kathryn Aragon. At Solopreneur Life, our mission is to help solopreneurs and freelancers launch and grow a 6-figure...
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#36 How to Stand Up to the Naysayers
https://solopreneurlife.com/joinhub/ In my early days as a solopreneur, I was swimming upstream. No one else I knew ran a digital business. No one saw the vision I saw. No one understood the service I provided. And they made it clear they didn't approve or believe in me. Reality: We get shut down...
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#35 The #1 Piece of Advice No One Is Sharing
https://solopreneurlife.com/joinhub/ 10 days ago: major surgery Throughout my years as a solopreneur, I’ve been faced with surgeries, illnesses, deaths in the family, moves, and more. Life doesn’t slow down because you’re busy or have a deadline. So today’s episode is vital. I’m going to tell you...
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#34 Persuading Prospects to Choose You - with Lauren Sergy
https://solopreneurlife.com/joinhub/ Welcome to the Solopreneur Life Podcast. I’m your host, Kathryn Aragon. Today, I’m talking to Lauren Sergy As a communication expert Lauren Sergy has helped thousands of people become more effective leaders by developing critical communication skills such as...
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#33 Ready, Set, Achieve: How to Set Goals For the New Year (or Anytime)
https://solopreneurlife.com/joinhub/ It’s that time of year again… Gear up for a new you. Set audacious goals. Then what? The average resolution lasts just 36 days. So it feels like we’re setting ourselves up for failure. Then there’s the one-word trick. But does it work? And the real question,...
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#32 Writing a Book Isn't Enough
https://solopreneurlife.com https://solopreneurlife.com/joinhub/ Get in touch with Julie at: booklaunchers.tv Welcome to the Solopreneur Life Podcast. I’m your host, Kathryn Aragon. At Solopreneur Life, our mission is to help solopreneurs and freelancers launch and grow a 6-figure business…
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#31 Transform Yourself - with Rebecca Wiener McGregor
https://solopreneurlife.com/joinhub/ Learn more about our guest, Rebecca Wiener McGregor at: https://rebeccawiener.com/ or https://www.healwithhypnosis.com/ Welcome to the Solopreneur Life Podcast. I’m your host, Kathryn Aragon. At Solopreneur Life, our mission is to help solopreneurs and...
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#30 Don't Forget Your Clients
It’s the holiday season. You’re making lists and checking them twice. But you may have left someone off your list… Your client. If you run a service-based business, your clients are your #1 priority. Why not express your gratitude this holiday season? … Welcome to the Solopreneur Life Podcast.…
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#29 How to Grow Your Solo Business with Content Marketing
Learn more about the Hub at https://solopreneurlife.com/joinhub/ For more than 10 years, marketers have been shouting from the rooftops, “Content is king!” But does it work for solopreneurs? Today, we’re going to explore content marketing for solo businesses: Who should be doing it? How should…
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#28 The #1 Success Tip No One Is Telling You About
https://solopreneurlife.com/ https://solopreneurlife.com/joinhub/ ------------- I just got out of the gym, so today, I’m in my workout clothes. And yes, I could have changed my clothes, but I want to make a point. We get the Gym: It’s how you build strength. You go. You try to find a corner away...
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#27 When Is It Time to Quit a Good Idea?
Learn more at: https://solopreneurlife.com A friend of mine asked an interesting question: How do you know when to give up on an idea? The line between “this won't work” and “this isn't working yet” is hard to see when you’re a believer of your work and neck deep in daily actions. Maybe you’ve…
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#26 How to Be Twice as Productive in Half the Time
Building a solo business can be chaotic. You don’t just hold one job. You hold ALL the jobs. Here’s how you can get it all done, being twice as productive in half the time. I always laugh when I hear people say they quit their job so they could be their own boss. You are the boss when you run…
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#25 How to Stand Out in a Crowded Marketplace
Visit us at: https://solopreneurlife.com/ or better still join the Hub now! Visit https://solopreneurlife.com/joinhub/ to learn more. You’re never going to be the only option for your clients. And in most industries, you’re going to have tons of competitors, all vying for the same target clients....
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#24 How to Avoid the Bad Client Trap
https://solopreneurlife.com/joinhub/ https://solopreneurlife.com Most solopreneurs and freelancers get to a point that they don’t want to work with clients anymore. The problem isn’t that you have a client-based business. It’s that we fall into the Bad Client Trap and can’t get out. Here’s how it...
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#23 How to Turn Your Passion into a 7-Figure Business, with Rebecca Tillman-Young
In this interview with the founders of RTY Art, we explore what it takes to turn your passion or talent into a hugely profitable business. TEASER Have you ever spent time doing something you love and thought, “I should do this for a living?” We’re talking about monetizing your passion here. So...
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#22 Do You Really Need a Niche?
You’ve been told you need to find a niche, but you like being a generalist. Is there a real benefit to niching your biz? That’s what we cover in this smart episode. TEASER First thing they tell you to do as a new freelancer or solopreneur is to find a niche. But a lot of us, me included, really...
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#21 It’s Not You... It Takes Time.
TITLE: It’s Not You. It Takes Time. When bad things happen, good people blame themselves. But not this time! If you’ve hit a plateau and can’t seem to grow your business, it’s not you. Here’s what you need to know. Have you ever felt stuck? You can’t seem to get the clients you want. You can’t…
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#20 Professional or Hobbyist, How to Make Sure You Look Like a Pro
Are you positioning yourself for real success? Let’s look at some simple tweaks you can make to position yourself as a trusted authority. 20% of new businesses fail in the first two years. Half give up before they hit the five-year mark. Freelancers that do make it earn an average of just $39k a...
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#19 Two Ways to Sell (and Succeed)
There are two ways to sell your products and services. Which is right for you depends on your product, your audience, and this surprising element. To operate in the black, you’ve got to sell stuff. Right? But selling is trickier than you might think. Because you’ve got a lot of different options....
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#18 Two Words You Probably Aren't Using Enough.
Too often, we keep our heads down, focusing on taking care of clients, and we forget to attend to other equally important tasks. Today, I share a confession, a story, and a smart tip, no matter where you are in your business. **** I messed up. I forgot two of the most important words you’ll ever...
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#17 So You Did a Bad Something...
So You Did a Bad Something... It’s easy to fall into the comparison trap, comparing ourselves to others and coming up short. Especially when you’ve just done something that’s, well, bad. So let’s talk about what it means when you do something badly, and how to move forward anyway. We talk a lot...
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#16 Would YOU Hire You?
Why do you struggle to get clients? Is it really that your competition is better than you… or are you unconsciously sending signals that you’re not the right person for the job? Sometimes, to diagnose your business problems, you just need to put yourself in the buyer’s shoes. Think about a buying...
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#15 Avoiding the Twisties in Your Biz
Twisties — new word for me. But if they can sideline an athlete like Simone Biles, I want to know more about them. Because what we do is a lot like pro athletics. It takes skill and endurance to win as a solopreneur. Today, we’re exploring: The unexpected danger of becoming “the best” How…
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#14 How to Get So Much Word-of-Mouth Marketing, You're Turning Away Clients
Tired of hunting for clients? Why not let other people do your marketing for you? That’s exactly what happens when you turn on word-of-mouth marketing. Here’s how... … Welcome to the Solopreneur Life Podcast. I’m your host, Kathryn Aragon. I run a media and training company called Solopreneur…
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#13 Three Rules I Live By (That Are the Secret to My Success)
3 Rules I Live By (That Are the Secret to My Success) DESCRIPTION: The reason some people seem always to win isn’t because they’re lucky. It’s because they live by a set of rules that have proven to give them success, no matter what they’re trying to do. These are the rules that have guided my…
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#12 Stop Fixing and Start Trusting Yourself
Self-doubt, imposter syndrome, and the belief that we need fixing before we can move forward will stop your business cold. Today, I’ve got one message for you: You don’t need to fix yourself. And in today’s show, we’ll unpack everything that means. ___ I was talking with a startup solopreneur....
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#11 Change, Adapting, and Being Your Best Self
I got a haircut the other day! And last week we flew to Las Vegas. What are you doing now that you haven’t done in more than a year? … Welcome to the Solopreneur Life Podcast. I’m your host, Kathryn Aragon. Learn what it takes to build and scale your own business, so you can enjoy the freedom and...
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#10 David Perez - Producing a Podcast as a Solopreneur
In this week's episode, we sit down with David Perez, podcasting expert, podcast producer, and coach to learn how he leveraged podcasts to build a successful business as a solopreneur. David started out as a teacher doing podcasts part-time and ultimately eclipsed his teaching income and built a...
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#9 Clients vs Bosses: How to Position Yourself for Success
Welcome to the Solopreneur Life Podcast. I’m your host, Kathryn Aragon. Learn what it takes to build and scale your own business, so you can enjoy the freedom and flexibility that comes with the Solopreneur Life. Today, we’re talking about Clients vs Bosses: How to Position Yourself for Success....
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#8 Solopreneur Skills That Will Catapult Your Success
So many solopreneurs hold off getting started… or they hold themselves back from opportunities… because they think they’re not ready. Debunk that myth: You ARE ready. Let’s look at 15 skills that are going to help you grow your business. … Welcome to the Solopreneur Life Podcast. I’m your host,...
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#7 What Type of Solopreneur Are You
Every decision is a "no" to countless other decisions. When deciding where to focus as solopreneur, how do you choose? What’s your passion? What kind of a business would you enjoy running? Your options are wide open. … Welcome to the Solopreneur Life Podcast. I’m your host, Kathryn Aragon. Learn...
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#6 Freedom and Finances
I just got back from a week on the road. No agenda. No set schedule. And it was AMAZING! Where else can you do that except in the Solopreneur Life, right? Welcome to the Solopreneur Life Podcast. I’m your host, Kathryn Aragon, and today, we’ll talk about Freedom and Finances. Stay tuned, and I’ll...
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#5 Solopreneur Website -Do You Need One
Welcome to the Solopreneur Life Podcast. Today we’re talking about your solopreneur website. Do you really need one? Yes and no. If you’re just starting out, testing your business idea, or don’t have the cash flow yet, don’t stress over it. But as your business grows, absolutely. Website -...
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#4 Scaling a Company from 0 to 7 Figures in Under 24 Months
At the inaugural launch of Solopreneur LIVE, I had the opportunity to interview Sam McKenna, CEO of #samsales. Listen in to learn how she left LinkedIn to start her own consulting business, and went from 0 to 7 figures in less than 2 years! If you missed Solopreneur LIVE, you missed an awesome...
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#3 Solo, But Never Alone
A solopreneur works alone, right? You wear all the hats. You take an assignment, disappear into your bat cave, work your magic and appear with amazing, life-changing work for your clients. But the truth is, success can almost never be achieved alone. Listen to today's podcast to learn how...
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#2 Interview with Solopreneur, Dmitry Dragileve
Welcome to the Solopreneur Life Podcast! My name is Kathryn Aragon, and today, I’m talking with Dmitry Dragileve, who has some great stories from his own solopreneur journey that we can all learn from. Here are some of the questions I covered with Dmitri in this interview: Tell us about your…
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#1 Solopreneur... Is This the Business Model for You?
What is a solopreneur? How is it different from an entrepreneur? If you've ever considered leaving your job and starting your own business, you're on track to become a solopreneur. Today, we're going to dig into the reality of the Solopeneur Life, so you know whether it's right for you. What is a...
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ABOUT THIS SHOW
You may work solo, but you should never go it alone.
Visit SolopreneurLife.com.
There, you'll learn what it takes to build and scale your own business, so you can enjoy the freedom and flexibility that comes with the Solopreneur Life.
HOSTED BY
Kathryn Aragon
CATEGORIES
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Frequently Asked Questions
How many episodes does Solopreneur Life have?
Solopreneur Life currently has 45 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Solopreneur Life about?
You may work solo, but you should never go it alone. Visit SolopreneurLife.com. There, you'll learn what it takes to build and scale your own business, so you can enjoy the freedom and flexibility that comes with the Solopreneur Life.
How often does Solopreneur Life release new episodes?
Solopreneur Life has 45 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Solopreneur Life?
You can listen to Solopreneur Life on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Solopreneur Life?
Solopreneur Life is created and hosted by Kathryn Aragon.
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