PODCAST · business
Spapreneur Podcast
by Spapreneur Podcast
Spapreneur® is the podcast where we help day spa, salon, nail, and massage therapy owners build long-lasting and successful businesses. With actionable, real-life tested tips and tricks, Spaprenuer® is the podcast where real-life spa experts come on to help you with all the business aspects of running your day spa, salon, and massage therapy studio. We help you build your business beyond the treatment room. Lynn Graves is the founder and owner of DeStress Express Massage and Spa. A Licensed Massage Therapist, Esthetician, and Wax Tech, Lynn brings over 20 years of spa experience. She has personally mentored over 50 spa practitioners and owners to success. Ramona Rice is a retention specialist who helped to push DeStress Express Massage and Spa with great operation and marketing processes. From email marketing campaigns to getting repeat business from your existing client base, she has a solution to push your marketing and operations to the next level.
Episodes
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More Money Less Work - Erinn Bridgman on Money Mindset & Management
Are you a spa owner still struggling with trading time for money? Erinn Bridgman is a Strategic Money Mastery Coach and is teaching us how you can work less hours while earning more! She is also helping us overcome our limiting beliefs around money and write a new story for ourselves and…
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Specializing to Build a Business Without Burnout | With Annie Schuessler
On today's episode I am interviewing Annie Schuessler, AKA The Rebel Therapist. She is sharing her advice to build your business with the structure, the methods and the modalities that you want to specialize in. Annie has been running a successful private practice for over 20 years, and has...
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Finding Meaning & Success as a Spa Owner | Interview with Tonya Dalton
Ready to find meaning and success as a Spa Owner? On today's episode I've invited back the incredible Tonya Dalton. Tanya Dalton is a best-selling author, speaker, nationally recognized productivity expert, and serves as a growth strategist for female leaders. Our conversation is based on her...
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All About Med Spas | With Skylar Pearson
It’s time for Spa Business 2.0. We are talking about Med Spas and how they differ from your traditional spa services. In this interview with Med Spa Expert Skylar Pearson we are pulling back the curtain on his business journey and the lessons we can take from him in our own spa businesses at any...
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Growing Your Business by Scaling Down - With Rebecca Brumfield
Are you feeling stuck on where to take your spa business? Are you ready to grow but you aren't sure which direction to go? The answer may just surprise you… Today’s episode is everything you need to know about transitioning and downsizing. And you will learn how growth sometimes comes with…
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Using Instagram for Your Business with Elicia Crook from Massage Champions
I am so excited for you, my Spapreneurs! Today I am interviewing Elicia Crook and we are talking about all things Instagram marketing. Are you ready to grow your spa business on Instagram? Then this is the episode for you! Elicia is a Massage therapist, business coach, author & mentor to hundreds...
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21 Things You Should Delegate
Are you the CEO of your business? Do you find yourself overwhelmed with to-dos at home and at work? Do you wish you had more time in the day? If so, It’s time to start delegating non-CEO tasks. Today's topic is 21 things you should consider either outsourcing or delegating to help you have more…
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Are You Doing a Nice Job?
Are you a wellness professional or spa owner wanting to build a more sustainable business? On today's episode of the Spaprenuer® podcast, Ramona is interviewing Shaun Hill, host of the Nice Job Podcast. We are going over all things reviews. Reviews are one of the tools we have used to help us…
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I have No Money for My Business
On today's episode of the Spaprenuer® podcast, Ramona goes over the final excuse in her excuses series - no money. It is often the most used excuse because money is tied to so many things. It's an easy excuse to use and hide behind. Every business owner has had to use bootstraps and budgeting to...
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Yes You Can Hire Someone in 2021
On this episode of the Spapreneur® Podcast, we’re focusing on the next part in our excuses series - “I can’t hire staff.” Ramona dives into this topic and how it had affected in your business. There is a epidemic of not being able to find staff. We’ve experienced it in my own business - we want…
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Why You Shouldn't Crowd Source Business Advice
On today's episode of the Spapreneur® Podcast, Ramona Rice is back with her excuses series and the excuse of not knowing where to seek business information is the topic. As part of the Spapreneur excuses series we’re going to talk about one of the things a lot of you do to make excuses for not...
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Creating More Time By Creating Repeatable Systems
On today’s episode of the Spapreneur Podcast we welcome Tracy Morgan (no not the 30 Rock one). Tracy's mission is to ensure entrepreneurs always have time for what matters most- in biz and life. This message struck to her core when a jet-setting career (and a 100 year flood!) got between her and...
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How to Teach Client Retention to Your Staff
On today's episode of the Spapreneur® Podcast, Ramona Rice is taking you through the steps of training your staff to focus on client retention. According to Harvard Business Review, a 5% increase in a small business's customer retention rate can increase the business's revenue by up to 95%....
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What Excuses Are Holding You Back? (Excuses Series)
On today's episode of the Spapreneur® Podcast, Ramona Rice is kicking off the Spapreneur® Excuses series. Excuses are easy but working towards your goals takes effort, time, and luck. In this episode of the Spapreneur® Podcast, Ramona Rice is going to go over some common excuses she sees in the…
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13 Essential Books Every Spa Owner Need to Consume
In today's episode of the Spapreneur® Podcast, Ramona dives into her favorite topic - reading. Yes, Ramona is an avid reader and will try to read close to 90 books this year. So much of her success as a business owner leads back to books she has read. And since she gets asked all the time, here…
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Finding More Time without Sacrificing Yourself
On today's episode of the Spapreneur® Podcast, Ramona is interviewing the incredible Tanya Dalton. Tanya Dalton is a best-selling author, speaker, sought-after business coach for women entrepreneurs, and nationally recognized productivity expert. Tanya serves as a growth strategist for female...
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Pride in Father's Day
On today's episode of the Spapreneur® Podcast, Ramona is flying solo and talking about Father's Day, June 20th. Topics Covered Huge Marketing Opportunity to get income in your spa Spas are for dads Choose more "manly" treatments Market date nights and partner with a great local business The...
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SEO Tactics You Need in Your Spa
On today's episode of the Spapreneur® Podcast, we have Jarod Spiewak from CometFuel and he's talking all about SEO. Jarod is the founder and lead strategist of Comet Fuel, a boutique, strategy-first, marketing agency that helps exceptional businesses fuel long-term growth, without all the typical...
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Using Products to Bring in More Revenue
On today's episode of the Spapreneur®, The Product Boss is here! The Product Boss is actually two amazing women who work together, Jacqueline Snyder and Minna Khounlo-Sithep. These women are the combined force behind The Product Boss small business coaching platform and Apple top 10 marketing...
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Mindset and Money Moves for Success
On today's episode of the Spapreneur® Podcast, Emily King is our guest. We're talking about how to increase your bottom line by aligning your money story with your prices. Emily is a wealth & abundance coach for entrepreneurial women and the founder of The Rich Woman signature coaching program....
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Why Branding Is So Important for Business
On today's episode of the Spapreneur® Podcast, we have Ross Kimbarovsky from Crowdspring! We discuss the importance of having strong branding and design in all aspects of your business. Ross founded and is the CEO at Crowdspring. More than 220,000 experienced freelancers help businesses,...
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Learning Selling Skills from a Girl Scout
On today's episode of the Spapreneur® Podcast, we have Ramona's daughter who is a super selling Girl Scout cookie seller. We talk about how Addison set goals and achieved them. Topics Covered Actually, she sold over 2300 boxes of cookies She had a focused goal Lots of tactics Retention of…
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Mother's Day Tips for Day Spa
In today's episode, Ramona is giving you a game plan for Mother's Day success. Mother's Day is May 9th this year, and you don't want to miss out. These are her tips for making the most of this seasonal boost. Topics Covered This year's Mother's Day is going to be big. Know who your Mother's Day...
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Why Email Matters for Business
On today's episode of the Spapreneur® Podcast, we have the wonderful Meghan Nesta as our cohost. Meghan is a Senior Product Manager at AWeber. During her 5+ years with the AWeber team, she has served on various teams that include both native mobile app and web-based feature development. A firm...
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Planning Your Quarterly Focus
On today's episode of the Spapreneur® Podcast Ramona is talking about how she's setting her quarterly focus and how you can too. She's introducing you to a new tool she's invented and why her goals for business. Topics Covered Take stock for the last quarter - use a GOBU The GOBU vs SWOT How to…
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Entrepreneur Lessons with Kristen Bowen
On today's episode of the Spapreneur® Podcast, Ramona is joined by the incredible Kristen Bowen. It took a complete health crash to lead Kristen Bowen to create Living the Good Life Naturally in 2002. Autoimmune issues and a series of failed surgeries left Kristen bedridden and depressed, with...
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Using Pinterest to Market Your Local Business
On today's episode of the Spapreneur® Podcast, we have the fantastic Kate Ahl. Kate is the owner and founder of Simple Pin Media, where she and her team help manage Pinterest accounts—over 700 to date—for small businesses nationwide. She’s also the popular Simple Pin podcast host, where she…
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How to Protect Your Business Legally
On today's episode of the Spapreneur® Podcast, we have Cory Sterling. Cory is the founder of the heart-leading law firm Conscious Counsel, a lawyer, small business owner, group fitness instructor, and yoga teacher. He wrote The Yoga Law Book and has served hundreds of clients in the health space...
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Stop Being Terrified of your Numbers
On today's episode on the Spapreneur Podcast, Tracey Bissett is our guest co-host today. Topics Covered The emotions of money It's your job to be accountable for your numbers. The cost of service goes up at different times. Have enough cash flow to manage your business Cash flow is different than...
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How to Find Clients for Specific Modalities
On today's episode of the Spapreneur® Podcast, we have the fantastic Mindy Totten as our guest. Mindy's mission is to help other massage and bodywork therapists build profitable businesses so they could serve more people AND make a great living doing it. Through her private mentoring, group...
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How to Overcome Procrastination in Your Business
On today's episode of the Spapreneur® Podcast, we're going to get right to the point - procrastination sucks. Not only because it prevents us from getting ahead but it's a time sucker because you run out of it. Topics Covered Why I didn't want to record this episode Why are You Procrastinating?...
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Booking Keeping Doesn't Have to Be Scary
On today's episode of the Spapreneur® Podcast, we have the amazing Alison Wright from Freelancer Booking Course. Now Alison is actually my personal friend and my accountability partner. She has an incredible course that doesn't require a math degree or even QuickBooks. Topics Covered Numbers are...
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Groupon is Not a Smart Business Partner
On today's episode of the Spapreneur® Podcast, Ramona is riding solo and talking about Groupon. Ugh, not her favorite topic, but too many spa owners use it for marketing their business. In this episode, Ramona dives deep into the reasons why Groupon works and doesn't for your business. Reminder…
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What Mattresses Tell Us About Business
On today's episode of the Spapreneur® Podcast, we have guests who are experts in retail management and marketing. Mark Kinsley is President and CEO of Englander, a top-15 US mattress company founded in 1894. Mark Quinn is the Co-Founder of Spink & Co, Farm-Grown Beds, and the VP of Key Accounts…
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2021 Business Trends to Take Advantage Of
On today's episode of the Spapreneur® Podcast, Lynn is back, which means you know it's going to be a fun episode. This is a pitter-patter episode and recording at the lakehouse! We're talking about trends you're going to notice in 2021 that you can take advantage of. Drop the excuses and reset…
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Building a Team through Your Core Values
On today’s episode of the Spapreneur® Podcast Ramona is joined by the fantastic Leslie Lyons. Leslie is a powerful woman filled with wisdom that we all need, especially focusing on building a team. You’re going to want to get your notebook out because Leslie is going to blow your mind. Leslie is...
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How to Fill Your Schedule for a Whole Year
On today’s episode of the Spapreneur® podcast, we have a fantastic guest Katt Phillips a solo esthetician who is booked a year in advance and makes multiple six figures. Her system for booking her clients is genius, so much so that Ramona actually hired her to coach the team at DeStress Express....
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Applying for Grants and Loans
On today's episode of the Spapreneur® Podcast, we're tackling the chaos of applying for SBA loans and grants. 2020 we applied and got many grants that sustained us through our shutdown. Rick Graves, aka Dupa, our CFO for DeStress Express, gives you step by step tips for getting past the…
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Making a Fresh Start Stick
In today’s episode of the Spapreneur Podcast Ramona is flying solo talking about a fresh start for 2021. We are still in recovery and rebuilding mode. Every new year offers a fresh start. Here are three ways to make a fresh start stick and last well into 2022. Grab a notebook and take notes…
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Turning Major Fails into Customer Service Wins
On this episode of the Spapreneur® podcast, Lynn and Ramona talked about a situation that happened when a major mistake happened and how it turned into an amazing customer experience. We take a real situation and turn it into a lesson for every business owner. Topics Mentioned Sessy loves her...
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Can Your Staff Function without You?
On today's episode of the Spapreneur® podcast it's all about hair and policies. Sessy's hair stylist didn't follow the 5 Pillar and her hair paid the price. Do you have a backup plan if you're injured or suddenly can't work? Topics Covered The great hair debacle - 2020 strikes again What's More...
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Building a Staff in the Time of COVID-19
On today's episode we're talking about recruiting and keeping staff in the COVID-19 era. It's important to know who you are as a person before you hire staff members. Topics Covered: The weird thing Evan laughs at How do we manage our staff without turmoil Stop comparing yourselves to us…
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We're Talking about Anxiety and Business
On today's episode of the Spapreneur® Podcast we're talking about how it's extra this time of the year and anxiety is up. With the election and discussion, it's hard to escape and your clients feel they can take over your emotional state. How do we take on this challenge and anxiety with grace?...
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How to Handle Team Members during COVID-19
On today's episode of the Spapreneur Podcast: we're back and up to date. And we're in the office! So you're going to hear our people in and out. We're celebrating because we're coming back. We're talking about how to balance posting on social media versus what your clients see. How to handle...
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Knowing Your Numbers with Danielle Hayden
On today's episode of the Spapreneur Podcast we have another amazing guest! Danielle Hayden is a recovering hairstylist who went to business school and ended up in accounting. Danielle is a reformed corporate CFO who is on a mission to help rule-breaking female entrepreneurs understand their...
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Is it Ethical to Reopen or Stay Open in 2020?
Warning - we recorded this before we reopened - but we thought the information was still worth a listen On today's episode: Is it ethical to reopen or stay open during COVID-19? Topics Covered: Ina Garten's Beatty's Chocolate Cake Is it ethical to reopen or stay open during COVID-19 Listen to...
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Why Sales Aren't Icky
On today's episode of the Spapreneur Podcast: Guest today is Nikki Rausch, from Your Sales Maven is joining Ramona today. After 25 years of experience selling to such prestigious organizations as The Bill & Melinda Gates Foundation, Hewlett-Packard, and NASA, Nikki Rausch decided to trade in her...
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Special Guest Mike Michalowicz: Entrepreneurship Made Simple
We have the amazing Mike Michalowicz joining us on the show! Mike is the author of Ramona’s most recommended books to help you grow your business, Profit First. His advice can truly transform your business and thinking. On this episode, Mike is giving out a bunch of expert advice that you need to...
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Special Guest Amber Dugger: Profit for Keeps
Money! This is one of the things, if not THE ONE thing that a lot of Spa Owners are stressing about the most at this time. On this episode, we have the truly amazing Amber Dugger joining us on the show. Amber runs her own financial coaching business, Profit for Keeps and is also Ramona’s personal...
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Special Guest Katie Krimitsos: Women's Meditation Network
We provide services to help clients become stress free, to ease their aches and pains and leave them feeling refreshed and relaxed when they walk out of the door. We as Spa Owners are now going through our own stress, fear and uncertainties and we need support to deal with this. On this episode…
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ABOUT THIS SHOW
Spapreneur® is the podcast where we help day spa, salon, nail, and massage therapy owners build long-lasting and successful businesses. With actionable, real-life tested tips and tricks, Spaprenuer® is the podcast where real-life spa experts come on to help you with all the business aspects of running your day spa, salon, and massage therapy studio. We help you build your business beyond the treatment room.
Lynn Graves is the founder and owner of DeStress Express Massage and Spa. A Licensed Massage Therapist, Esthetician, and Wax Tech, Lynn brings over 20 years of spa experience. She has personally mentored over 50 spa practitioners and owners to success.
Ramona Rice is a retention specialist who helped to push DeStress Express Massage and Spa with great operation and marketing processes. From email marketing campaigns to getting repeat business from your existing client base, she has a solution to push your marketing and operations to the next level.
HOSTED BY
Spapreneur Podcast
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