Stable State with Nicole Creed

David Shoobridge has spent decades doing something most people only dream about, building a life entirely around the horses he loves.At Salisbury, his property just outside Lancefield in Victoria, David trains, coaches, imports, and breeds at an elite level. He is one of Australia's most respected Grand Prix dressage riders and the kind of person who has built something genuinely his own in a traditional and often unforgiving industry.In this episode we did something a little different. Instead of sitting down across from each other, we walked through his property together. We talked about what he looks for when importing horses from Europe, why he chose to breed his own, what a real day at Salisbury actually looks like, and what it has taken to build something sustainable when your whole life revolves around horses.This is the behind the scenes that most people never get to see. The decisions, the reality, and the mindset behind one of the most respected names in dressage, not just in Australia, but worldwide.

In this episode I'm sitting down with Hannah Basetti, founder of Equestrian Trade and Business Australia, creator of the Equine Business Summit, and the woman behind The Riders Pod, an equestrian app she built from scratch and sold to international company Equilab.We get into the reality of building and selling a business, what the equestrian industry gets wrong about community and connection, and why Hannah got tired of feeling alone in a space she loved and decided to do something about it.This one is for anyone who has ever felt like the odd one out for wanting more from this industry.Listen now. 🎙️