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PODCAST · business

Stay Independent

by Kirk Brandenburg

Welcome to Stay Independent - a space to find tangible and actionable ways to grow your independent artist career.Join us as we deep dive into music industry secrets with independent artists, tastemakers, and industry leaders. Hosted by Kirk Brandenburg, founder and director of Know Name, a music media company based out of Nashville that helps artists all over the country grow independent careers.

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Episodes

  1. What Walker Burroughs Found that American Idol Couldn't Give Him

    Today we're sitting down with Walker Burroughs to talk about his journey as an artist - from feeling miserable after appearing on American Idol to being fulfilled as an artist today. Follow Walker Burroughs: Instagram TikTok Timestamps: 0:00 - Walker's experience on American Idol 6:45 - "Who are...

  2. Reacting to Tyson Ritter's Indie Artist Videos

    You might know The All-American Rejects most recently from their viral House Party Tour and opening for the Jonas Brothers' stadium tour this year. What's fascinating is how Tyson's been speaking out about the independent artist grind lately. While major label artists are struggling with...

  3. "I Was On The Voice - What Now?"

    So you've built up a pretty big following on Instagram and TikTok - what's next? Today we're sitting down with Kate Cosentino to talk about her approach to content strategy and what to do once you've built up an audience on social media. Interested in your own artist content strategy audit? Take...

  4. 5 Lies the Music Industry Tells Moms

    Today we're sitting down with Emily Rose to debunk some of the biggest myths about being a mom and having a career in the music industry. Timestamps: 0:00 - Intro 0:41 – Lie Number 1 4:33 - Lie Number 2 10:25 - Lie Number 3 15:23 - Lie Number 4 23:02 - Lie Number 5 Check out our Instagram! Check...

  5. How Do New Artists Find an Audience?

    It can feel virtually impossible to find an audience starting out as an independent artist. So today we're sitting down with Rachel Rose to talk about leveraging different content formats on Instagram and TikTok to connect with an audience. Interested in your own artist content strategy audit?…

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  6. "Why Aren't My Social Media Posts Getting Views?"

    Ever wonder why your posts on TikTok and Instagram aren't getting the traction you're hoping for? Today we're sitting down with Aisley Autumn to talk about leveling-up your social media posts to connect with your audience - no matter what size that might be. Interested in your own artist content...

  7. How Do I Market My Music with No Money?

    Today we're starting a new series with our first guest Menna. Kirk and Menna sit down to discuss her music and branding, and explore different ways to communicate those through her social media. Follow Menna on Instagram - https://www.instagram.com/mennanation Listen to Menna on Spotify -...

  8. 3 Ways Creatives Can Avoid Burnout

    Creative burnout is difficult to navigate, especially in the music industry. So today, we're talking with Nashville songwriter Allison Morris about 3 specific ways that creatives can avoid burnout. Timestamps: 0:00 - Burnout in the Music Industry 4:08 – Step 1 15:39 - Step 2 26:40 - Step 3 32:09…

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  9. Why Artists HATE Networking (Is There Another Way?)

    Why do we all hate networking, yet are constantly being told to network to thrive in the music industry? Our guest today is Mark Maxwell, author of "Networking Kills: Success Through Serving" - and we're defining what success in the music industry looks like, and breaking down a better…

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  10. 5 Branding Mistakes That New Artists Make

    Today we're walking through the top 5 most common branding mistakes made by new artists. Our guest today is James Muriel, a brand consultant who comes from the branding agency world in London and worked on CeCe Winans' Grammy Award Winning Album "Let Them Fall in Love." Timestamps: 0:00 - Why...

  11. How to Make Your First $100,000 on Social Media

    Today we're walking through how to scale from $0 to $100,000 per year on social media as an artist. To help us navigate this journey, our guest is a talent manager for 30 content creators with a combined 4 million followers. She specializes in managing micro-influencers and turning their…

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  12. Year 1 vs Year 10 of Being an Indie Artist (with Spencer Crandall)

    Today we're sitting down with Spencer Crandall as he enters his 10th year as an independent artist - currently with over 500 million streams and more than 3 million followers on TikTok. We're walking through Year 1 to Year 10 of his career to learn how he got to where he is now, and how you can…

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  13. The Secret Way Artists Make BANK

    Let's talk about one of the strategies that artists use to make some serious money that you might not know - sync licensing. Today we're diving into the world of sync licensing and exploring its significance as a growing revenue stream for independent artists. What do these deals look like, and…

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  14. What He Learned From Playing 800 Shows

    Nordista Freeze has played more than 850 shows as an independent artist - and he's aiming for at least 1,000 soon. So today we're talking about the importance of live performance in today's music industry, and what it looks like to build community and impact culture through music. Timestamps…

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  15. The Spotify Executive Who Changed Country Music Forever

    Meet the man who has helped change the country music landscape over the last several decades. Today we're sitting down with the legendary music industry expert John Marks, whose 55-year career spans terrestrial radio, SiriusXM, Spotify, and helping launch country artists like Florida Georgia Line...

  16. Why He Just Turned Down a $250k Record Deal (with Canaan Cox)

    Canaan Cox recently turned down a $250,000 record deal - something he never would've imagined doing when he first started on his journey to become a successful independent artist. So why did he do it? And how did he amass over 120 million career streams on Spotify? Today, we sit down with Canaan…

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  17. Introducing "Stay Independent"

    Welcome to Stay Independent - a space for artists to discover tangible and actionable ways to grow an independent career. Join us as we deep dive into music industry secrets with independent artists, tastemakers, and industry leaders. Hosted by Kirk Brandenburg, founder and director of Know Name…

    more

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ABOUT THIS SHOW

Welcome to Stay Independent - a space to find tangible and actionable ways to grow your independent artist career.Join us as we deep dive into music industry secrets with independent artists, tastemakers, and industry leaders. Hosted by Kirk Brandenburg, founder and director of Know Name, a music media company based out of Nashville that helps artists all over the country grow independent careers.

HOSTED BY

Kirk Brandenburg

Frequently Asked Questions

How many episodes does Stay Independent have?

Stay Independent currently has 17 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Stay Independent about?

Welcome to Stay Independent - a space to find tangible and actionable ways to grow your independent artist career.Join us as we deep dive into music industry secrets with independent artists, tastemakers, and industry leaders. Hosted by Kirk Brandenburg, founder and director of Know Name, a music...

How often does Stay Independent release new episodes?

Stay Independent has 17 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to Stay Independent?

You can listen to Stay Independent on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Stay Independent?

Stay Independent is created and hosted by Kirk Brandenburg.
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