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Story-Selling with Danielle

by Chayil Media Publishing

Hey there, Story-Seller! I spent nearly 7 years as a TV news reporter in Alabama. Now I’m a copywriter and video marketer helping entrepreneurs tell better stories through words and videos. On this podcast, I share marketing content tips for websites, emails, and social media, plus real business stories from my series "Built by Stories," and a little behind-the-scenes of business life, my Christian faith, and the small joys that keep me grounded as a creative entrepreneur.

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Episodes

  1. Ep. 119: TikTok Ban or Not, Diversify Your Marketing Strategy Now

    What if TikTok disappeared from the U.S. on January 19, 2025? Yep, you heard it right! There’s a chance we might have to say goodbye. But don't panic. In this episode I'm sharing how and why you can successfully market your business on other platforms. ⁠Sign up for the free 5 Day Video...

  2. Ep. 118: What Covering Two Counties Solo in TV News Taught Me About Creating Videos That Sell

    What do covering breaking news solo in two counties and running a business have in common? Everything. In this episode, I’m sharing what my days as a bureau TV news reporter taught me about storytelling, clarity, and connection. Listen now if you want to create videos that sell for your business....

  3. Ep. 117: 3 Videos to Help You Sell More on Black Friday

    Black Friday is almost here, and you want to stand out, right? In this episode, I’ll share three types of videos that can help you grab attention, get more sales, and make this your best Black Friday yet. These tips are for service-based and product-based businesses. Sign up for the free 5 Day...

  4. Ep. 116: Why Pleasing Everyone Hurts Your Business (And What Crumbl Cookies Gets Right)

    Not everyone likes Crumbl Cookies... and that’s fine. But I do. Seeing all the latest TikTok reviews claiming they’re "nasty" has me wanting to say this ONE thing: Your product or service isn’t for everyone. Crumbl has a loyal fan base despite the negative reviews. In marketing, you don't need to...

  5. Ep. 115: What Tabitha Brown's Target Deals Can Teach You About Partnerships in Marketing

    In this episode of the Storytelling Meets Branding Podcast, I’m chatting about Tabitha Brown’s Target partnership and Chef Darius Cooks’ criticism. If you don’t know, Tabitha is a vegan influencer and entrepreneur who’s launched several collections with Target. Darius, a chef and social media...

  6. Ep. 114: (Part 30) 5 Years of Story-Selling, My Most Memorable Moments So Far in Business

    Thank you for listening to my 30-part summer series that celebrates my 5-year business anniversary. In this episode, I'm sharing a few things that have been quite memorable so far in business. Tune in to reflect with me. Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠...

  7. Ep. 113: (Part 29) 5 Years of Story-Selling, Networking with Website Designers

    I’m trying to expand my network, specifically with website designers. I’d love to collaborate with more website designers who have a strong process for their clients. Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠ ⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's...

  8. Ep. 112: (Part 28) 5 Years of Story-Selling, I Started a Facebook Group for Alabama Business Owners

    So, I've got something pretty cool to share with you. I started a Facebook group for Alabama business owners who want to use words and videos to confidently sell their offers. Join the Facebook group “Alabama Businesses Growing Marketing Confidence” here. Sign up for the free 5 Day Video...

  9. Ep. 111: (Part 27) 5 Years of Story-Selling, Some of My Favorite Client Testimonials

    In this episode, I’m sharing some of my favorite client testimonials. Hopefully, you enjoy hearing how my work has impacted different businesses. Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠⁠...

  10. Ep. 110: (Part 26) 5 Years of Story-Selling, Don’t Buy into These 5 Marketing Lies

    There are a lot of misconceptions about marketing that seem to stick around. In this episode, I’m challenging five common marketing myths that I think are tripping up a lot of business owners. Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠Subscribe to my weekly emails,...

  11. Ep. 109: (Part 25) 5 Years of Story-Selling, The #1 Way My Past TV News Reporter Days Taught Me How to Sell

    So, how did I learn to sell effectively? It may surprise you, but the answer takes me back to my TV news reporter days - specifically, the man-on-the-street interviews that I had to do. Now, if you're not familiar, man-on-the-street interviews are when reporters approach random people in public…

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  12. Ep. 108: (Part 24) 5 Years of Story-Selling, How a Diverse Clientele Shapes My Business

    It's been quite a journey since I started back in 2019, and the variety of clients I've worked with is one of the most exciting parts. When I first started, I didn't really know what to expect. But over the years, I've had the chance to work with all sorts of folks. Sign up for the free 5 Day…

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  13. Ep. 107: (Part 23) 5 Years of Story-Selling, Old School Nostalgia Makes Marketing Fun

    From time to time, I like to include a bit of nostalgia in my marketing. It's FUN AND CREATES CONNECTION. What do I mean by nostalgia? Well, I'm talking about throwing in stuff from the 90s and early 2000s. Tune in to find out more. Sign up for the free 5 Day Video Story-Selling Challenge...

  14. Ep. 106: (Part 22) 5 Years of Story-Selling, Why I Send Two Weekly Emails to My Email Subscribers

    I send out two emails every week to my subscribers. I know, I know - sounds like a lot, right? But it's actually worth it! Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get…

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  15. Ep. 105: (Part 21) 5 Years of Story-Selling, Yes, I Have 3 Instagram Accounts. Here's How I Balance Them

    Believe it or not, I have a business and personal account… ...PLUS, I have an Instagram account for a community that I’ve had for Christian women since 2014. So, how do I decide what type of content goes where? How do I balance them all? Well, it’s not as complicated as it seems. Tune in to this...

  16. Ep. 104: (Part 20) 5 Years of Story-Selling, My Favorite Video Content Creation Tools

    If you're curious about how I create video content that connects, this one's for you. In this episode, I’m sharing my favorite types of equipment to use for videos. Subscribe to Haute Stock for Eye-Catching Stock Videos Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠...

  17. Ep. 103: (Part 19) 5 Years of Story-Selling, The Meaning Behind My Business Name, Chayil Media Publishing

    When I sat down to come up with a name for my business back in 2019, I wanted it to reflect my Christian values and work ethic. Tune in to find out the meaning behind 'Chayil' and how it shapes my copywriting and video marketing work. Sign up for the free 5 Day Video Story-Selling Challenge...

  18. Ep. 102: (Part 18) 5 Years of Story-Selling, Hobbies That Bring Me Joy Outside of Business

    I don’t know about you, but I have quite a few hobbies that I’m passionate about, and they’ve ended up helping my business in ways I didn’t expect. Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠⁠...

  19. Ep. 101: (Part 17) 5 Years of Story-Selling, How I Stay Creative and Inspired

    Five years in business and I'm still coming up with fresh ideas. Wanna know how? I'm sharing things that help me stay inspired in this episode. Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠⁠...

  20. Ep. 100: (Part 16) 5 Years of Story-Selling, Building a Business While Grieving My Parents

    Listen, grief never ends. In this episode, I'm talking about the hardest part of my business journey, which is not being able to share milestones with my late parents. If you've celebrated achievements while grieving someone, this one's for you. Sign up for the free 5 Day Video Story-Selling...

  21. Ep. 99: (Part 15) 5 Years of Story-Selling, How I Build Strong Relationships with My Clients

    In this episode, I want to chat about how I build strong relationships with clients. Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠ ⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video...

  22. Ep. 98: (Part 14) 5 Years of Story-Selling, The Biggest Skill I've Developed in My Business

    In this episode, I’m talking about the single most important skill I've developed in my business journey which is delegating. Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠ ⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get…

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  23. Ep. 97: (Part 13) 5 Years of Story-Selling, How I Built My First Email List in 2014

    In this episode, I’m taking a long trip down memory lane to 2014, when I built my very first email list. Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠ ⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you...

  24. Ep. 96: (Part 12) 5 Years of Story-Selling, My 3-Step Process When Working with Clients

    In this episode, I’ll be chatting about my 3-step process that I’ve used over the past five years. It’s been the backbone of my success in creating compelling, sales-driven narratives for my copywriting and video marketing clients. Sign up for the free 5 Day Video Story-Selling Challenge...

  25. Ep. 95: (Part 11) 5 Years of Story-Selling, The Most Rewarding Parts of Being an Entrepreneur

    In this episode, I talk about the best parts of running my own business for five years. I share why I love seeing ideas turn into real projects, how it feels to help businesses grow, and what I've learned about myself. Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠…

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  26. Ep. 94: (Part 10) 5 Years of Story-Selling, What TV News Taught Me About Repurposing Videos

    Did you know that people need to see something about 7 times before they really remember it? So, you're not repeating yourself if you share your message more than once. Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠ ⁠Subscribe to my weekly emails, "Notes from a Story-Seller's...

  27. Ep. 93: (Part 9) 5 Years of Story-Selling, The Biggest Mistake Entrepreneurs Make with Video Marketing

    Have you scrolled past a video without giving it a second thought? Well, in this episode, I’m chatting with you about why that happens and how to make sure it doesn't happen to your videos! Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠ ⁠Subscribe to my weekly emails, "Notes...

  28. Ep. 92: (Part 8) 5 Years of Story-Selling, The Biggest Mistake Entrepreneurs Make with Copywriting

    In this episode, I’m talking about the biggest copywriting mistake I see entrepreneurs make which is focusing too much on features instead of benefits. Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠ ⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠...

  29. Ep. 91: (Part 7) How I Organize Client Projects

    In this episode, I pull back the curtain on my organizational system that keeps client projects running smoothly. ⁠⁠Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠ ⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with...

  30. Ep. 90: (Part 6) 5 Years of Story-Selling, Why I Like Asking Clients Tough Questions

    In this episode of my summer series "5 Years of Story-Selling," I’m sharing how my journalism background helps me dig deep into what makes your business special. ⁠⁠Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠ ⁠Subscribe to my weekly emails, "Notes from a Story-Seller's…

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  31. Ep. 89: (Part 5) 5 Years of Story-Selling, What Lights Me Up About My Work

    In this episode, I'm sharing what lights me up about what I do as a copywriter and video marketer. ⁠⁠Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠ Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or...

  32. Ep. 88: (Part 4) 5 Years of Story-Selling, Why I Love the Book "The 12 Week Year"

    In this episode, I'm sharing why I love the book, "The 12 Week Year" so much as an entrepreneur. ⁠Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

  33. Ep. 87: (Part 3) 5 Years of Story-Selling, What Self-Publishing My Poetry Book in 2011 Taught Me About Marketing

    In this episode, I'm chatting about my experience self-publishing a poetry book in 2011 and what it taught me about marketing. Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠⁠⁠

  34. Ep. 86: (Part 2) 5 Years of Story-Selling, My Top 5 Transferable Skills from Journalism

    In this episode, I’m sharing the top 5 transferable skills that I brought from journalism into my work as a copywriter and video marketer. ⁠Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

  35. Ep. 85: (Part 1) 5 Years of Story-Selling, Pivoting from News Reporting to Entrepreneurship

    Celebrate 5 years in business with me in this new 30-day series where I’m sharing my thoughts as a copywriter and video marketer. In this episode, I’m chatting about how I went from being a reporter to an entrepreneur. Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠…

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  36. Ep. 84: How Running a Magazine Taught Me to Create Irresistible Hooks

    Every week, you're probably frantically typing away, trying to come up with the perfect hook for your latest content. You know, the one that'll make your ideal clients or customers stop in their tracks and think, “I need to work with this person, like, yesterday!” or “I need to get their products...

  37. Ep. 83: Why Writing the Words on Your Website Could be Bad for Business

    You know your business better than anyone else, right? Well, I'm here to tell you that writing the words for your website all by yourself may not be the best idea, even if you're a good writer. In fact, it could even be bad for your business. **Sign up for the free 5 Day Video Story-Selling...

  38. Ep. 82: How to Confidently Film Social Media Videos in Public

    If the thought of filming yourself in public makes you want to run and hide, you’re in good company. I think many business owners find this part of marketing challenging. But from my experiences as a former TV news reporter, who filmed in public every workday, I’ve got a few tips for you. So…

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  39. Ep. 81: Your Guide to Never Running Out of Instagram Reels Ideas

    Struggling to roll out ideas for your Instagram Reels? Tune into this episode for practical strategies that you can use this week. ⁠Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

  40. Ep. 80: Why Your Flashy Website Design Isn’t Bringing In Business

    I love an aesthetically pleasing website design, but what really makes a lasting impression? Believe it or not, it’s the story your website tells. Stick with me here, because in this episode, I’m sharing more about the real reason why your site isn’t winning over your ideal clients or customers....

  41. Ep. 79: Story-Driven Content Ideas for April

    Trying to come up with content ideas for April? No worries! I'm obsessed with story-driven content ideas. Because why not? Stories sell! So, check out this episode for some great ideas that can be used in your marketing. ⁠⁠⁠Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠…

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  42. Ep. 78: Stress-Free Ways to Nail Your Instagram Video Skills

    On a scale from 1 to 10, how would you rate your video marketing skills on Instagram? If even thinking about that question makes you hesitate, this episode is for you. Love the Storytelling Meets Branding Podcast? Leave your review and rating now. ⁠⁠⁠Sign up for the free 5 Day Video Story-Selling...

  43. Ep. 77: Is Your Sales Page Missing the Mark?

    Wondering why some online programs or courses seem to easily sell while others struggle? In this episode, I’m chatting about how a sales page can fall flat. I'll also be sharing things that can make yours stand out. Love the Storytelling Meets Branding Podcast? Leave your review and rating now....

  44. Ep. 76: 5 Things That Destroy an Instagram Reel

    In this episode, I’m chatting about why some Instagram Reels fall flat. So, if you’ve spent time creating tons of reels only to be met with little sales, tune in now. Love the Storytelling Meets Branding Podcast? Leave your review and rating now. ⁠Sign up for the free 5 Day Video Story-Selling...

  45. Ep. 75: Can You Fit Video Content Creation into Your Day?

    Struggling to fit video content creation for social media into your day? In this episode, I’m sharing easy, effective strategies to document your day through video without hitting pause on your business. Love the Storytelling Meets Branding Podcast? Leave your review and rating now....

  46. Ep. 74: Why Your Instagram Reels Need B-Roll

    Ready to give your Instagram Reels a touch of genius? In this episode, I'm sharing how to add B-roll in your direct-to-camera into your reels, so your video content actually sticks with viewers who could be your next clients. Love the Storytelling Meets Branding Podcast? Leave your review and...

  47. Ep. 73: When Your Content Reflects Your Core Values This Happens...

    Are you struggling to let your brand's true colors shine through your content? This episode will hopefully motivate you to have content that reflects your unique brand identity. Love the Storytelling Meets Branding Podcast? Leave your review and rating now. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join Chayil Media...

  48. Ep. 72: Elevating Watch Time on Your Instagram Reels

    These days attention spans are short. And if you’re trying to grab someone’s attention in your short-form videos, like Instagram Reels then you’ve got to do a little thinking outside the box. In this episode, I’m chatting about the must-haves that will help you have a higher watch time on your...

  49. Ep. 71: Email Marketing Metrics to Focus On

    Email open rates are cool and all, but they’re only a small layer of what really matters when it comes to your email marketing metrics. Love the Storytelling Meets Branding Podcast? Leave your review and rating now. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a...

  50. Ep. 70: How to Be Natural On Your Direct-to-Camera Instagram Reels

    Do you find it hard to act natural when you're filming Instagram Reels? Speaking directly to the camera isn't easy for everyone. In this episode, I’m sharing practical tips on how to relax and let your authentic self wow your ideal clients. Love the Storytelling Meets Branding Podcast? Leave your...

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ABOUT THIS SHOW

Hey there, Story-Seller! I spent nearly 7 years as a TV news reporter in Alabama. Now I’m a copywriter and video marketer helping entrepreneurs tell better stories through words and videos. On this podcast, I share marketing content tips for websites, emails, and social media, plus real business stories from my series "Built by Stories," and a little behind-the-scenes of business life, my Christian faith, and the small joys that keep me grounded as a creative entrepreneur.

HOSTED BY

Chayil Media Publishing

CATEGORIES

business marketing

Frequently Asked Questions

How many episodes does Story-Selling with Danielle have?

Story-Selling with Danielle currently has 120 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Story-Selling with Danielle about?

Hey there, Story-Seller! I spent nearly 7 years as a TV news reporter in Alabama. Now I’m a copywriter and video marketer helping entrepreneurs tell better stories through words and videos. On this podcast, I share marketing content tips for websites, emails, and social media, plus real business...

How often does Story-Selling with Danielle release new episodes?

Story-Selling with Danielle publishes regularly with 120 episodes available. Check the episode list for the typical release schedule.

Where can I listen to Story-Selling with Danielle?

You can listen to Story-Selling with Danielle on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Story-Selling with Danielle?

Story-Selling with Danielle is created and hosted by Chayil Media Publishing.
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