PODCAST · business
Success U
by Christian Hammer
Christian and Ben share their combined 30+ years experience as professional, serial entrepreneurs and web marketers via this blog and twice a week Podcasts.Topics include starting a web based business, using social media, tools of the trade,Viral Marketing, team building and generally how to be successful online in this fiercely competitive marketplace.We like to think we’ve made the mistakes and share them with you so that you don’t have to step on those mines. It takes some of the pain away ;-)Christian and Ben first started working together to help struggling entrepreneur’s back in 2000 while running a technology incubator “Technoloft”. Since then we have both had tremendous success and horrible failures. We like to think we learned more from our missteps than from our triumphs.
Episodes
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Driving Online Sales
Part one in a two part series on generating sales by using several simple and effective tactics. In this podcast Ben and Christian debate how pricing will effect your online sales and how several other factors such as affiliate marketers can radically increase your sales.
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Free Tools For Your Start-Up
All start-ups need to keep their cost down, just to stay alive. In honor of our frugal listeners we have compiled a this short list of software and services that, even though not all are free, will help you save money. Zoho has a huge list of software and services available, including reporting…
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Content Is King
I am often amazed to still find websites where serious money has been spent, on design, on SEO work but are a complete and utter failure when it comes to providing value to the end user. In this Success U podcast we explain why Content is King. There is much more information and many more…
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Social Media Marketing 101
In this podcast the Innovocus team explains the basics of using social media for your business. By creating value for your readers and followers you gain prestige in the community. By doing this you actually create a demand for your expertise. There are a few things you need to understand in...
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Ideas to Success
Every great invention or idea has run up against the same first roadblock… fear. The would be entrepreneur fears the unknown, fears to possibility of failure and fears the innate risks involved with a new venture. So, what separates the entrepreneur from just some person with a good idea? The...
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Building A Community
In this podcast Andrew Bennett of BenSpark.com and NotAFamousBlogger.com joins Ben and Christian to discuss online self marketing and how to successfully build an online community.
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Social Media Marketing Sucks
Tools such as Twitter, Digg, and Facebook are Horrible sales vehicles. In fact using them poorly can do more to hurt your brand than help it. Social Media as a tool for business is much more useful to your PR group than it is to your sales team. At best it is a soft sale tool, that is not to say…
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Bad Design is Killing Your Sales
There is a direct relationship between good UI design and increased sales. On the flip side, bad design inevitably hurts sales. Pretty obvious if you think about it, but why? Quite simply, good user interface design is primarily about giving the user what the expect, where they expect it in a...
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Building a Successful Start-up Team
The success or failure of most start-ups can be determined even before the company is formed, just by looking at the founding team. So how do you create a team that is likely to be successful? First “Know thy self”. Without really knowing yourself, your strengths, your weaknesses and what drives...
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Episode 3
Last week we talked about Viral Marketing from a stratospheric level, this time we go a little more in depth and give a great example of a company building a program that will definitely create a viral effect. What it all boils down to is understanding the value you offer your customers, and...
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Basics of Viral Marketing
In this podcast I talk about viral marketing, what it means, and how you can use it to sell your products or services. Social Media Marketing and Viral Marketing are very closely related and both are parts of the same whole. Using them is a bit of an art, and it is a simple one to learn if you…
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The Online Marketing Mess
With the rise of online media over the last decade their has been the death of many traditional media sources. This has put the traditional marketer in a state of confusion, with hundreds of tools and ever changing rules it is a tangled web.
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ABOUT THIS SHOW
Christian and Ben share their combined 30+ years experience as professional, serial entrepreneurs and web marketers via this blog and twice a week Podcasts.Topics include starting a web based business, using social media, tools of the trade,Viral Marketing, team building and generally how to be successful online in this fiercely competitive marketplace.We like to think we’ve made the mistakes and share them with you so that you don’t have to step on those mines. It takes some of the pain away ;-)Christian and Ben first started working together to help struggling entrepreneur’s back in 2000 while running a technology incubator “Technoloft”. Since then we have both had tremendous success and horrible failures. We like to think we learned more from our missteps than from our triumphs.
HOSTED BY
Christian Hammer
CATEGORIES
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Frequently Asked Questions
How many episodes does Success U have?
Success U currently has 12 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Success U about?
Christian and Ben share their combined 30+ years experience as professional, serial entrepreneurs and web marketers via this blog and twice a week Podcasts.Topics include starting a web based business, using social media, tools of the trade,Viral Marketing, team building and generally how to be...
How often does Success U release new episodes?
Success U has 12 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Success U?
You can listen to Success U on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Success U?
Success U is created and hosted by Christian Hammer.
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