PODCAST · business
Team Liscious
by Ashley and Hakim Gonzalez
Team Liscious is all about building up the community of Lash Artists and all other beauty professionals. We were able to turn our side hustles into a success story beyond our wildest dreams and we want to help you do the same! This podcast is dedicated to inspiring everyone to follow their dreams, regardless of age, sex or upbringing.
Episodes
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100 days left to make 2023 your b!%^&
Yes, we said it! It's not too late to make 2023 be YOUR YEAR regardless of what obstacles were put in your way. We know for many, this year has been one full of trials and tribulations but you are STILL HERE and smarter, better and stronger than ever. In this episode we give some real examples of...
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Thriving or Surviving in 2023?
After 3 month hiatus, moving states and huge career changes... There is so much we chat about in this episode. We hope you enjoy this conversation touching on a few hot topics: - why we moved to Nevada - what my new position at PLA entails - how Hakim's role has changed - the current economic...
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Rebuilding Clientele from Scratch
Lots of change on the forecast for Team Liscious, our take on how and why the market is shifting so dramatically. Plus what we are doing right now to get back to a full book of lash / hair clients after almost 2 years of not accepting clients and focusing on education / retail. www.thelashpapi.com
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Spilling the Tea; Dealing with a Saturated Industry
"The lash industry is TOO SATURATED!", "There are too many LASH artists already, it's impossible to be successful"... These phrases are amongst the most common and honestly, most frustrating for me to hear. Simply because we know SEVERAL new artists who have grown in less than a year to a…
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The Mistake that will kill your business in the long run
So many emotions as we navigate through this HUGE transition. While we will be experiencing a lot of changes, one thing that remains the same is our mission of helping you guys along our journey of growth. Transparency is important to us and making sure we give you all the opportunity to learn…
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When and How to Raise Your Prices
The easiest way to make more money is to increase your menu prices across the board, we know that is not a new or complicated concept to wrap your head around. However, knowing WHEN is the right time and WHAT is the best technique for having those conversations about money with our beloved...
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Avoiding Burnout / Balancing Multiple Streams of Revenue with Tiffani Mitchell
Are you running your business, or is it running you? No wrong answer 😂 The truth is, MAJORITY of entrepreneurs are struggling with this one same issue across the board, regardless of how long they have been in business. When you are your own boss, you wear a LOT of hats and there typically is…
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BONUS EPISODE: Avoid these Pricing F@#k ups
Part of our F@#k up Friday series, in this episode Ashley and Hakim keep it 10000% on the conversation of setting your service prices. This is not your run of the mill tutorial encouraging you to "charge your worth", we are not those guys. Fluff is not our style, it is so important to us that we...
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Studio rental vs. Salon employee; Pros & Cons with LashCast
In this episode we sit down with our friends, Paul & Tussanee Luebbers of LashCast podcast to have a conversation about the different options for artists after beauty school, plus some pros and cons for each. If you are struggling or nervous about what to do next, you NEED to listen to this...
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Rookie Mistakes
What better way to RING in Season 4 of Team Liscious Podcast than to set the tone for the entire season, by sharing some of the most COMMON mistakes that we see from both beginner and even long time business owners. This is not to shame, embarrass or "call out" any of our friends, by the way! We...
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Let's leave Overthinking in 2023
If you have been dying to start that business, or develop that product, maybe get into trainings or simply try a new style / technique but you just "can't".... you might be STUCK wondering WHY on earth am I freezing up? Why must I be so hesitant? YOU ARE NOT ALONE. We have both felt this way many...
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Passive income & Product development
With the new year, new goals are arising and many lash artists are aspiring to add new avenues of income into their businesses in order to “work less and earn more”… in this episode we break down the differences between passive income and residual income in order to simplify the idea of “money...
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Stop comparing your success to someone else's social media!
If you struggle with scrolling online and fall into a pit of self-loathing... you are not alone! We want you to know that not only is that a normal response, but we explain in this episode why that is and how we have experienced it in our lives. Most importantly, in this podcast we give you 3…
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What WE wish we knew...
Wow thats a lot of W's 😂 hahaha Well, anyways! In this episode Hakim and Ashley are both giving their top lessons or wisdom that they wish they learned earlier on in their entrepreneurial journeys. Making mistakes and learning as you grow is inevitably part of owning a business, but there are...
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LashCon Recap + Review with Hakim
F around with us and Find out all about how The Lash Conference went for Beautyliscious, what our favorite parts were, what we wish was different and some tips / tricks on how to have the best time if you decide to go next year. For more business / lash events see these links below : LashCon 2023…
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Networking GAMEPLAN ; How to make the most of mixers, conferences and gatherings.
We are all aware of how important it is to grow your network, but many people struggle with the actual DOING it part. I am not exempt to that phenomenon and want to share with you my 5 step frame work for mastering social gatherings in a way that is simple and straight to the point. No more…
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Is Networking THAT important? Or worth the money?
If you have been in business for a little while, you have definitely heard of networking events, seminars, conferences and trade shows. It can seem to be overwhelming in many ways to be responsible for all the day to day duties as a business owner AND have to keep up with professional social…
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Quick Tip: Fitting Room Epiphany
Todays mini-episode is all about my ADHD brain and the random ideas I get about business when doing regular day to day thing. If you found this inspirational, helpful or even just funny, make sure to subscribe to the podcast. Oh and if you love me, I’d really appreciate you taking 5 minutes and...
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Why are Latinas so upset about Hailey Bieber, clean girls and spa water?
This episode is very different, not a usual business topic per se… but very very much related to our company and our mission to spread knowledge & awareness to minority entrepreneurs. If you have heard of these “trends” brought forth by popular influencers, or maybe you haven’t and you just want…
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Middle Class / Minority Mindset; Understanding limiting beliefs
If you are like me and come from a background filled with a rich, beautiful culture from a foreign country that our ancestors, parents etc migrated from in order to make a "better life" in the USA... you will likely understand all too well that not EVERYONE in our families was super excited about...
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Millionaire mindset | Elevate Your Brand
If you struggle with positioning your business as a respected / knowledgable brand because you are a small business and feel inferior or looked down upon for being new-ish to the game... first of all you are not alone and do not worry because there are ways to overcome that fear! Believe it or…
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Top 3 Branding mistakes small business owners make
No matter what type of entrepreneur you are, what stage of your business you are in BRANDING is a major factor in the success level of your career. In this weeks episode I talk about the most common mistakes when businesses are "attempting" to brand their companies and develop brand awareness....
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Is Branding even important?
First of all, do you even know what BRANDING is? If not, you are in the right place! In this episode Ashley breaks down what branding is and how it applies to YOUR business, regardless of what you do or sell. Branding for a small business is more than your logo and color pallet, its what people...
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Lessons from Lash Papi; Staying positive when times are tough
This is the first episode in a new series where Hakim answers questions that he gets asked all the time, here on the podcast. If you have ever wondered what that lash cholo is like behind the scenes when he's not dancing on tiktok, get a peak inside the male perspective with regards to all things...
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Is the "CONSISTENCY" rule preventing you from posting online at all? You are NOT alone
If you LOVE what you do, that does NOT make you automatically in love with posting about it online. QUITE the contrary in my research, in fact. Many service providers actually find it really difficult to sit down, in their "downtime" to think about content creation and take the time to connect...
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Quick Tip: You’ll NEVER be great if…
Just a motivational episode for you today. I like to educate and give tips / tricks here on this platform but let’s not forget to take the time to implement what we’ve already learned. We need to not only remember to apply our knowledge but also give ourselves credit for the work we’ve done thus...
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The Mistake That is COSTING You!
Everyone makes mistakes, everybody has those days…. if you want to avoid this major business setback, then make like Miley Cyrus and get the BEST of both worlds by listening to this podcast. When we first start a business, there are so many fears…. The top concern is usually WILL I MAKE IT? And…
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Quick Tip: Hashtags UPDATED
Today’s quick tip is all about HASHTAGS aka these guys # that you see at the end of people’s posts. But what exactly are they for? and HOW should I be using them to benefit MY business? SAY LESS! I got you! In this episode, I break down some out of date ideas associated with ancient hashtag...
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Picking a Specialty w/ Stephanie
Have you heard the saying that a Jack of all trades is a master of none? Or that people love a specialist and not a generalist? The jist of these sayings is that as a business owner, you should be sticking to your strong suit in order to stand out in a saturated industry. Nice, cool story....…
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Overcoming your fear of going LIVE
If you are a business owner in the 2020’s, you should at this point be aware of why using social media tools is a MAJOR must when it comes to selling your services and products. One tool we will be focusing on today is the LIVE stream feature that has taken the internet by storm. Whether you…
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Dealing with "Haters"
Do you have HATERS? Those weird people that go out of their way to spread harmful rumors about you.... maybe even blatantly make up things completely just to taint your reputation or just to hurt you. Yea those ones. Well you are not alone! It is completely normal and it is not a sign that you…
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Quick Tip for the Policy Police
If you do this one thing you might not realize how BAD it is and how much BETTER your business would run if you made a simple change. Save time, save your reputation and save money by making a quick update to the way you book appointments. If you want to learn more about my business coaching...
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What does it take to be an educator?… feat. Lesley Torres
In this episode, Ashley interviews Lesley Torres owner of Las Nail Techs in Oxnard CA. She is a licensed and multi-certified nail artist who just opened her nail salon and training academy. She is only a little over 2 years into the nail industry and has made a huge splash, she’s an ambassador…
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Work / Life Balance…. What even is that??
Is it 50% of your energy in your career and 50% with your family? Well where does self care come in? What about personal development? Spirituality? Or do we just throw those out the window? 😂😂
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The Truth Behind Building a Business
There is no glory without the grind, let’s be honest here for a second. Yes, the hustle culture can be dangerous, but ultimately there is not a single successful entrepreneur who didn’t lose sleep, miss out on family events and take risks. Anyone who sells a dream of “work less, make more” to…
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How to Say “No” to Money
Declining paying customers is not easy, but neither is working later than we want or for less money than we deserve.... If you struggle with setting boundaries in your business and keep feeling like you are no longer in control, this is the episode for you!!...
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Relocating as a Business Owner
My friend and owner of Destinee Rose Photography is here with us to share her journey in starting a biz and then relocating.
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Building up On Camera Confidence Pt. 2
In this episode we dive in to my formula for breaking through the fear of showing up on social media with video footage. Last episode we talked about WHY we should show face on social and WHY we are so afraid of it, here we discuss HOW to overcome the fear! This system has worked for MANY of my...
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Building Up your On Camera Confidence; Pt. 1
This is the first half of a two-part series where I, Ashley, dissect the human brain in reference to building up the courage for posting face-to-camera content on social media. If you struggle with recording yourself “talking to the camera”, you will surely learn a lot from this first half of the...
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Community Vs. Competition ft. Daniela Coronado Diaz
Daniela Coronado Diaz is a locally renowned and nationally connected Makeup and Hair Stylist. She is known for her flawless glam and brow enhancing skills, located Ventura County a beach community in Southern California. I am so lucky to know her and call her a friend, she is an inspiration and...
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Clubhouse! What’s all the hype about??
If you’re on Clubhouse be sure to follow your favorite Lash Couple @hakimliscious & @beautyliscious
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Social Media Marketing, Who, What, When, Where and WHY??
In this episode I am going to break down some of the main reasons why I believe everyone should utilize social media platforms as a form of advertisement. If you’ve ever wondered why I am on social media so much and you want to know how it has organically grown my audience and clientele, be sure…
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5 Keys to being Fully Booked
If you are struggling to get clients in or worse, getting them to stick around... I have the answers!
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Setting Boundaries in a Beauty Business
My mentor once told me, This life of yours is your movie and You are the director, actor, writer and all the extras. So you decide how things go, don’t ever think you need to accept undesirable behavior because they pay you for a service, they need you more than you give yourself credit for.
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Dealing with Negativity
Negativity comes in many forms, and from all directions. Whether it’s family, friends, “competitors” or even from within ourselves, there IS a light at the end of the tunnel. We have dealt with this just like anyone else. In this episode we talk about some of the bad vibe obstacles we have...
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ABOUT THIS SHOW
Team Liscious is all about building up the community of Lash Artists and all other beauty professionals. We were able to turn our side hustles into a success story beyond our wildest dreams and we want to help you do the same! This podcast is dedicated to inspiring everyone to follow their dreams, regardless of age, sex or upbringing.
HOSTED BY
Ashley and Hakim Gonzalez
CATEGORIES
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Frequently Asked Questions
How many episodes does Team Liscious have?
Team Liscious currently has 47 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Team Liscious about?
Team Liscious is all about building up the community of Lash Artists and all other beauty professionals. We were able to turn our side hustles into a success story beyond our wildest dreams and we want to help you do the same! This podcast is dedicated to inspiring everyone to follow their dreams,...
How often does Team Liscious release new episodes?
Team Liscious has 47 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Team Liscious?
You can listen to Team Liscious on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Team Liscious?
Team Liscious is created and hosted by Ashley and Hakim Gonzalez.
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