PODCAST · education
Ten X Academy
by Ten_X_Academy
The community hub for SaaS 💻 B2B 🏤 Growth 📈Marketers, 🤝Sellers, 🎸⭐️Leaders & 🌧Rainmakers. Follow to start selling your impact🥊, not your time⏲!The Ten X Academy Podcasts are conversations between B2B marketers across a range of fields looking into how they do their job, what they've learned and giving you insights into how best to grow your own work within this field.Hosted by B2B Marketing expert, Samuel Williams, join him as he digs deep into what elements can make a successful campaign, new tools for marketers and how good ideas lead the way to great content.
Episodes
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Reflection on 2022 and Predictions for 2023 in B2B Marketing
In this episode, we flip the table as Paul Barlow, who has featured as a guest on the Ten X Podcast - the episodes The Attention Wars and So You Want To Start A Podcast? - serves as the host of this episode and Sam, our usual host, is "the guest". Listen to this episode as Paul and Sam reflect on...
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Virtual Engagement and HubSpot: Evolving Event Strategies to Remain Connected
Welcome back to another episode of the Ten X podcast! In this episode, brought to you by Aamplify.Marketing, we once again jump back to 2020 when Sam, your host, was part of a panel run by Jamie Worrall in which they discussed connecting and engaging with audiences via virtual events and how to...
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B2B Marketing Dialogues: Transforming Revenue Generation
Welcome back to the Ten X Podcast! In this episode, we jump back in time to 2020 when Sam, your host, was part of a panel run by Jamie Worrall in which they discussed the transforming revenue generation and what the next normal was shaping up to me in the face of the pandemic.Listen to this…
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How to sell your impact - not your time!
In this episode, Sam discusses the effective ways to sell your impact, not your time, and adapting to unrelenting change in the face of the pandemic and the way we market and sell ourselves. Learn what the four Ps that, together, will help you form a winning symphony. You can follow Sam on…
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Looking Back to the Start of the Pandemic - with Sam Williams
In March 2020, Covid was sweeping the world and with it came a wave of quick thinking adaption as well! Sam Williams, B2B Marketer (and our show host) was about to take part in the Inbound 2020 Conference in Sydney, Australia when it hit - decimating the ability for the show to be put on in…
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So you want to podcast? With Paul Barlow
In this episode of the Ten X Academy, B2B Marketer Sam talks with media producer and reformed journalist Paul Barlow about how to use Podcasts as a tool for effective long term B2B marketing, the tips to help succeed and the pitfalls to avoid. You can follow Sam on Linkedin here -...
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So You Want To Live Stream? - with Leo Falasca
In a post Pandemic world where screen time and video calls became every day occurrences, live streaming as a B2B Marketing tool evolved as well. In this episode Sam talks with visual story teller Leo Falasca about the importance of getting the basics right with live streaming, mistakes to avoid…
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The Thing about Buyer Personas: Part 2 - with Sarah Kelsey
Knowing a buyer persona and using the information is a challenging skill set to have - especially if you don't lay the groundwork first! In Part 2 of “The Thing about Buyer Personas” Sam Williams and Sarah Kelsey discuss how to create Customer Avatars, based on the Persona research, and the...
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The Thing about Buyer Personas: Part 1 - with Sarah Kelsey
In branding and marketing, identifying an end client persona can be an incredibly useful tool that will help marketers identify needs, wants and appeals that can be better used to tailor content, target campaigns and create measurable outcome parameters. In this Episode of Ten X Academy, Sam…
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Community Building with Mariana Abel
How can community building in a B2B context help you with your own marketing and what are some of the common pitfalls associated with community building? In this episode, Samuel Williams talks with Community Marketing expert Mariana Abel about the benefits and potential issues with building a...
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"The Attention Wars: Would You Like To Know More?" with Paul Barlow
Everyone in marketing - be it B2B B2C or any other kind knows how hard it is to grab people's attention long enough to make an impact - especially in a world where short form content like Tik Tok and Instagram Reels dominates media consumption. In this episode of Ten X Academy, Samuel talks with...
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The Thing About Hubspot - with Timothy Roberts
Hubspot is one of the worlds foremost digital tools for B2B Marketing - with an integrated CRM, SEO tools, landing pages, customer persona tools, analytics and customer services, it's use as a tool for B2B is immense but can also cause issues if the reasons behind its use aren't obvious to...
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The Thing About Growth Marketing - with Taylor Simmons
Growth Hacking sounds like a job made up for a movie, but the reality is that Growth Hacking is a new tool in the belt of B2B marketers that will help them adapt to the ever changing world of technology and connectivity we all live and work in today. Taylor Simmons is a new breed of B2B Marketer…
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Power to the Persona - With Guests Sarah Kelsey and Drew McCartie
In branding and marketing, identifying an end client persona can be an incredibly useful tool that will help marketers identify needs, wants and appeals that can be better used to tailor content, target campaigns and create measurable outcome parameters. In this Episode of Ten X Academy, Sam…
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ABOUT THIS SHOW
The community hub for SaaS 💻 B2B 🏤 Growth 📈Marketers, 🤝Sellers, 🎸⭐️Leaders & 🌧Rainmakers. Follow to start selling your impact🥊, not your time⏲!The Ten X Academy Podcasts are conversations between B2B marketers across a range of fields looking into how they do their job, what they've learned and giving you insights into how best to grow your own work within this field.Hosted by B2B Marketing expert, Samuel Williams, join him as he digs deep into what elements can make a successful campaign, new tools for marketers and how good ideas lead the way to great content.
HOSTED BY
Ten_X_Academy
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