PODCAST · business
The Ailm Practice Education Series
by Ailm Atelier
The Ailm Practice Education Series podcast is designed to empower aesthetic and specialty medical professionals with actionable insights from industry leaders. Each episode features interviews with top experts, exploring best practices and strategies to enhance profitability, improve company culture, and elevate patient care. With a focus on real-world applications, this podcast is a valuable resource for practice growth and success.
Episodes
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S5 E1: 30 Years of Aesthetic Surgery Journal, with Phaedra Cress
Aesthetic Surgery Journal has positioned itself as a critical scientific filter for the field. Phaedra Cress describes it as a strategic compass, ensuring that practitioners have access to quality content. The Journal’s rigorous review process means that only the most relevant and scientifically...
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S4 E6: Patient Acquisition in the AI Era with Randy Torban of EntityMed
Randy Torban, VP of Patient Acquisition at EntityMed discussing the evolution of patient acquisition strategies in the aesthetic space. They explore the importance of understanding patient psychology, the role of AI in enhancing patient engagement, and how practices can shift their mindset to...
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S4 E5: Leveraging Patient Loyalty with Izhak Musli of Get Kudos
In this conversation, Izhak Musli, CEO of Get Kudos, discusses the importance of patient retention, loyalty, and the overall patient experience in aesthetic practices. He shares insights on effective lead management, understanding patient satisfaction, and the financial impact of memberships.…
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S4 E4: Phone Skills that Win Patients with Angela Baldasare
In this conversation, Chris Suchánek and Angela Baldasare discuss the critical role of phone handling and lead management in medical practices. They emphasize the importance of training front desk staff, understanding consumer needs, and building relationships over traditional sales tactics.…
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S4 E3 - The Gold Standard of Aesthetics with Mark Theis, CEO of the Aesthetic Society
In this episode, Chris Suchánek welcomes Mark Theis, a key figure in the Aesthetic Society, to discuss the evolving landscape of aesthetic medicine. Mark shares his background in hospitality and how it parallels the aesthetic industry, emphasizing the importance of member experience and…
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S4 E2: How Referral Lab Brings Visibility, Accountability, and Growth to Referral-Driven Practices
Cameron Full, founder of Referral Lab, discussing the challenges and opportunities in referral management for dental practices. Cameron shares insights on the importance of tracking referrals, leveraging data for efficiency, and the role of community and education in practice growth. He…
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S4 E1: The Fractional Fix: From Chaos to Clarity with Marni Blythe
In this episode, Chris Suchánek interviews Marni Blythe, CEO of Full Pocket Coaching and Consulting. Marnie shares her journey from corporate marketing to entrepreneurship, emphasizing the importance of culture, core values, and leadership in business. She discusses the challenges practices face...
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S3 Episode 6: Streamlining Success: Building Efficient Specialty Medical Practices with Amy Anderson
In this episode, Amy Anderson, founder and CEO of ACG Practice Partners, discusses the unique challenges faced by specialty medical practices. They explore operational inefficiencies, the importance of workflow and team training, and the critical aspects of change management. Amy emphasizes the...
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S3 Episode 5: Wellness-Driven Results: Blending Plastic Surgery & Wellness with William Bruno, M.D.
Dr. William Bruno, a board-certified plastic surgeon in West Hollywood, discusses integrating wellness into plastic surgery. Dr. Bruno shares his personal health journey, which led him to focus on wellness and longevity, emphasizing the importance of nutrition, exercise, and social connections.…
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S3 Episode 4: Building Beautiful Businesses: Aesthetic Growth Strategies with Dana Hatch
In this episode of the Ailm Practice Education Series, host Chris Suchánek interviews Dana Hatch, founder and CEO of DH Consulting and Coaching. They discuss the importance of mindset in practice success, the role of leadership and employee engagement, and the necessity of building a strong...
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Season 3 Episode 3: Creating Impactful Patient Experiences Through Event Marketing With Tami Vileta
In this episode, Tami shares her perspective on the unique power of in-person events to transform patient relationships, increase case acceptance, and elevate brand perception. As the founder of a firm dedicated to branding and marketing for fee for service medical practices, Tami walks us…
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S3 Episode 2: Redefining Confidence: Sexual Wellness and Aesthetic Health with Dr. Kimberly Evans
In this episode, Dr. Kimberly Evans, a board-certified OB-GYN and aesthetic medicine specialist, discusses her journey in expanding women’s healthcare to include sexual wellness and overall well-being. She emphasizes the importance of listening to patients’ needs and creating a safe space for...
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S3 Episode 1: Empowering Aesthetic Practices Through Innovation w/ Facundo Formica, Symplast CEO
Facundo Formica CEO of Symplast discusses the evolution of patient engagement and practice operations, emphasizing the role of mobile AI and integrated platforms. He highlights the importance of asynchronous communication, AI innovations, and the need for centralized data to enhance patient...
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S2 Episode 6: The Critical Importance of Web Accessibility with Nophar Haimovitz from AccessiBe
Nophar Haimovitz from accessiBe, a Firm Media strategic partner and industry leader in ADA compliance. Nophar explores the importance of website accessibility, explaining why it’s not just good for business but essential. He discusses how to reduce legal risks and the role of AI in improving web...
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S2 Episode 5: Nicotine and Cannabis Use Before Plastic Surgery with Dr. Isakson from SAPSI
Dr. Matthew Isakson, a Board-Certified plastic surgeon, explores the critical but often overlooked impact of nicotine and cannabis use on surgical outcomes. With a deep commitment to patient care and surgical excellence, Dr. Isakson shares the latest evidence, effective patient counseling...
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S2 Episode 4: Growth Opportunities Within the Aesthetics Industry with Judy Kozlicki from Skytale
We’re joined by Judy Kozlicki, Head of Medical Aesthetics and Plastic Surgery at Skytale Group, who shares her extensive expertise in helping practices unlock growth opportunities in the aesthetics industry. Judy discusses how she tailors her consulting approach to practices of all sizes, from…
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S2 Episode 3: Navigating Business and Legal Complexities in Med Spas with Michael Byrd
Michael Byrd, a leading attorney specializing in business and healthcare law, shares expert insights on navigating the complex legal landscape of med spas. With a unique blend of legal expertise and a personal connection to both business and medicine, Michael discusses key strategies for…
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S2 Episode 2: Maximizing PPO Strategy with Patrick O'Rourke of Practice Quotient
In this episode of the Ailm Practice Education Series, Patrick O’Rourke, CEO of Practice Quotient, sheds light on the hidden complexities of dental network managed care. From decoding fee schedules to navigating PPO negotiations, Patrick reveals common pitfalls dentists face and provides…
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S2 Episode 1: The Power of Before And After Photos Using BRAG book with Candace and TK Crowe
Candace and TK Crowe, founders of BRAG book and a valued strategic partner of Firm Media. In this episode, Candace and TK share their expertise on revolutionizing how practices showcase their before and after photos online. Discover how BRAG book streamlines the process, providing a professional,...
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S1 Episode 6: SOMSA 2025: Elevating OMS Practice Leadership with Linden Tucker from SOMSA
Linden Tucker, Executive Director of the Society of OMS Administrators (SOMSA), explores the organization’s evolution, its role in supporting OMS administrators, and the impact of market sophistication and private equity on the industry.
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S1 Episode 5: Practice Consulting with Jamie Leos from OMS Powerhouse Consulting
Jamie Leos from OMS Powerhouse Consulting, a seasoned specialty medical practice consultant, will share her expert insights into how team relationship intelligence can transform your practice. Learn how fostering stronger, more cohesive relationships within your team not only boosts morale but…
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S1 Episode 4: Specialty Medical Physician Recruitment with Steve Look from Paradigm Search Group
Steve Look, Founder and CEO of Paradigm Search Group, shares his expertise in specialty medical physician recruitment. With over 24 years of experience in healthcare staffing, Steve helps practice owners navigate the challenges of finding the right partners, whether they are nearing retirement or...
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S1 Episode 3: Optimizing Plastic Surgery Practices with Amanda Taylor of PS² Consulting
Amanda Taylor, Director of Consulting Services at PS² Consulting, shares expert insights on optimizing plastic surgery practices. With her extensive background in business operations, project management, and sales, Amanda reveals strategies for enhancing efficiency, improving the patient...
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S1 Episode 2: Healthcare Industry's Shift Towards Lifestyle and Wellness with Jonathan Kaplan, MD
In this episode of the Ailm Practice Education Series, Dr. Jonathan Kaplan, founder of BuildMyHealth and the DrWell weight management program, discusses the latest advancements in weight loss treatments, including Trirzepatide's return to availability. He explores how incorporating a program like...
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S1 Episode 1: Intricacies of running an aesthetic practice with Izhak Musli
In this episode of the Ailm Practice Education Series, we welcome Izhak Musli, co-founder of The Aesthetic Success, a leading expert and consultant in the field of aesthetic and specialty medical practices. Izhak dives into the critical metrics that drive success in the competitive world of...
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ABOUT THIS SHOW
The Ailm Practice Education Series podcast is designed to empower aesthetic and specialty medical professionals with actionable insights from industry leaders. Each episode features interviews with top experts, exploring best practices and strategies to enhance profitability, improve company culture, and elevate patient care.
With a focus on real-world applications, this podcast is a valuable resource for practice growth and success.
HOSTED BY
Ailm Atelier
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Frequently Asked Questions
How many episodes does The Ailm Practice Education Series have?
The Ailm Practice Education Series currently has 25 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Ailm Practice Education Series about?
The Ailm Practice Education Series podcast is designed to empower aesthetic and specialty medical professionals with actionable insights from industry leaders. Each episode features interviews with top experts, exploring best practices and strategies to enhance profitability, improve company...
How often does The Ailm Practice Education Series release new episodes?
The Ailm Practice Education Series has 25 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to The Ailm Practice Education Series?
You can listen to The Ailm Practice Education Series on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Ailm Practice Education Series?
The Ailm Practice Education Series is created and hosted by Ailm Atelier.
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