PODCAST · arts
The B-side with James Barrow
by James Barrow
Going behind-the-scenes with a diverse range of innovative thinkers, to find insights that help unlock your creative potential. Creativity is a universal language that crosses the borders of race, religion, social status, age, gender and culture. To be able to imagine something and make it real is one of the things that makes us human. But against the background noise of our busy lives, how can we become more creative? James Barrow is on a mission to help people unlock their creative potential and apply it to their lives, their careers and their businesses. In this series of podcasts, James goes behind-the-scenes with people who imagine things for a living. Those making waves, disrupting the norm and shaking things up. Leaders in their field, working in marketing, advertising, design, technology, film, arts and entertainment. Listen to what motivates and inspires them, and discover the methods to their madness; the
Episodes
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Mindful Leadership: Rethinking Media and Strategy with Matt Turl
Welcome back to The B-Side with James Barrow. It’s been a minute, but I’m pumped to be back and diving into a new season of no-nonsense discussions on all things creativity, in all its forms. I’m excited about what’s coming for The B-Side. Alongside my conversations with brilliant guests, I’ll be...
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The writing process, wellness and words that matter with Jonathan Seidler
Ever wonder how personal experiences fuel creativity? On episode 46 of The B-side with James Barrow podcast, I catch up with Jonathan Seidler, an author, creative director, and music critic who brings a fresh perspective on culture and mental health. He’s written for The Guardian, Sydney Morning...
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Community campaigns, Coral Reefs, and Kairos time with Simone Waugh
Ever wondered how advertising can drive real social change? On this episode 45 of the B-Side, I catch up with Simone Waugh, the Managing Director at Publicis Worldwide Australia. Simone is an industry powerhouse, all about using advertising to make a positive impact through the power of…
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Tea breaks, brand campaigns, and Arnott's biscuits with Toby Aldred
On episode 44 of the B-Side podcast, I catch up with Toby Aldred, the newly appointed Managing Director of Saatchi & Saatchi Australia and Chief Client Officer The Neighbourhood. With close to two decades worth of experience at two of the world's leading ad agencies, Saatchi & Saatchi and M&C...
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Heckler, VFX, Sound and post-production with Will Alexander
Ever wondered what it takes to lead a cutting-edge post-production studio? On episode 43 of the B-Side, and the first for 2024, I speak to Will Alexander, the Co-Founder and Executive Producer of Heckler, one of APAC's leading design, VFX, and post-production houses. Heckler was founded in 2010,...
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Coaching, curiosity, and media communications with Jason Tonelli
How does prompt engineering, sports coaching, and driving ROI intersect with media communications? On episode 42 of The B-side with James Barrow podcast I chat with Jason Tonelli, CEO of Zenith Australia. Jason brings over two decades of profound expertise in media, technology, and advertising to...
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Leadership duality, Digitas, and sober, tipsy, drunk with Simon Brock
How can we strike the right balance between business smarts and creative freedom to drive brand success? In this episode of the b-side, I sit down with Simon Brock, a digitally-native creative and agency leader who's reshaping the advertising world by serving as both the ECD (Executive Creative...
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Creative strategy, curiosity and courage with Catherine King
How can creative strategy, curiosity, and courage drive brand success in today's marketing landscape? In Episode 40 of the B-Side, I speak with Catherine King, Chief Strategy Officer at Leo Burnett Australia. With over two decades of industry experience, Catherine's journey is remarkable. From…
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Replay: Indigenous wisdom, big ideas and "Sand Talk" with Tyson Yunkaporta
In the weeks ahead, I invite you to revisit some past episodes. Taking this time to reflect allows us to gauge their relevance in today's world. One of these episodes, from Episode 18 of The B-side, features a captivating conversation with Tyson Yunkaporta—an academic, art critic, researcher, and...
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Creative agency leadership, customer ecosystems, and client success with Patrick Rowe
How can we craft connected customer experiences in an increasingly fragmented media landscape? In episode 38 of the B-side, I had the privilege of speaking with Patrick Rowe, CEO of Saatchi and Saatchi Australia. Patrick is a creative agency leader with a proven track record of building...
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Creating change, driving sustainability, and rethinking everything with Mike Spirkovski
How can we use creativity to drive sustainability action on a global scale? On the latest episode of The B-Side with James Barrow - the first for 2023, I had the pleasure of chatting with Mike Spirkovski, the former chief creative officer of Saatchi & Saatchi Australia. He is now the co-founder…
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Big dreams, boxing, and belief with Nader Hamdan
Get ready for a knock-out episode of the B-side! On episode 36, we're sitting down with Australian boxing legend Nader Hamdan. Once ranked No.2 in the world behind Oscar De La Hoya in 2003, Nader has fought some of the biggest names in the sport, including Anthony Mundine, Arthur Abraham, Sam...
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Culture, creativity, and chaos with Rob Campbell
Get ready to jam out to some big ideas on episode 35 of the B-side! We're hanging out with Rob Campbell, Chief Strategy Officer of Colenso BBDO NZ, Aotearoa. Rob is a creative badass - an ex-rockstar turned ad guru who knows that pushing boundaries and tapping into the power of culture…
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Rapping robots, musical machines, and creative AI with Richard Savery
Can robots really be creative? In episode 34 of the B-side, I speak to Richard Savery, a developer of artificial intelligence and robotics, who is trying to find answers to this question and many more through music and creativity. He is a Research Fellow at Macquarie University, developing new...
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Shaking up the status quo, senate seats, and voting for reason with Jane Caro
Why aren’t there more creative voices in politics and what will it take to shake up the status quo? Episode 33 of the B-side is an Australian federal election edition featuring Jane Caro. An Award winning Australian columnist, author, novelist, broadcaster, documentary maker, feminist, social...
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Deep listening, mindful leadership, and impact beyond words with Oscar Trimboli
How can we be better listeners, and what's the difference between active and deep listening? On episode 32 of The B-side, I speak to Oscar Trimboli, a global expert on listening, author, host of the Apple award-winning podcast Deep Listening and a sought-after keynote speaker. He is a marketing…
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Graffiti writing, hip-hop culture, and finding faith with Matthew 'Mistery' Peet
Can graffiti writing and hip-hop be used as a force for good? On Episode 31 of the B-side, I speak to Matthew Peet, aka Mistery, one of Australia's most long-standing, influential, and prolific graffiti writers and a pioneer of hip-hop culture down under. Matt has been spraying walls, striking...
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Retail innovation, impactful ideas, and the power of optimism with Matt Newell
What does innovation in the retail space look like? And how can we develop more impactful customer experiences? Hello and welcome to episode 30 of the B-side and our first episode for 2022. I'm kicking off the year with an awesome chat with Matt Newell, CEO and founder of The General store.…
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Boats, brainstorms, and banter with Sophie Paulin and Ali Nasseri
Some scientists believe water is conducive to creativity. I test this theory on Episode 29 of the B-side by jumping onto a boat and heading out into unscripted waters with award-winning Australian Photographer Ali Nasseri and Chief Marketing Officer Sophie Paulin. Ali is a qualified lawyer who...
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CEO insights, leadership, and igniting Spark Foundry with Imogen Hewitt
What does it take to lead the merger of two agency brands into one culturally aligned and growing business force that has quickly become one of Australia's leading media agencies? On Episode 28 of the B-side, I speak to Imogen Hewitt, CEO of Spark Foundry Australia, one of the world's leading…
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Building meaningful brands, Ironclad Pan, and post Colenso BBDO with Joe Carter
How do you create a brand that could outlast you? On episode 27 of the B-side, I speak to Joe Carter, Co-Founder of The Ironclad Pan Company - the only cast iron cookware made in Aotearoa, New Zealand, with a Three Generation Guarantee. Before dedicating 100% of his efforts to Ironclad, Joe…
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Sonic branding, photographic advocacy, and 'Tales by Light' with Simon Lister
“We have two ears, two eyes, and one mouth, and we should use them in that ratio” is a quote attributed to Greek philosopher Epictetus. On episode 26 of the B-side I speak to a man who epitomises that saying, in Simon Lister, an internationally recognised photographer and highly awarded audio...
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Creative leadership, C-suite confessions, and COVID-19 challenges with Mike Spirkovski
What are the challenges faced by creative leaders in this volatile post-covid 19 world? And what really goes on in the C-suite of an ad agency? In Episode 25 of the B-side, I speak to Mike Spirkovski – affectionately known as 'Spirko' – Chief Creative Officer of Saatchi & Saatchi Australia. He…
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Persuasive writing, public speaking, and politics with Nyunggai Warren Mundine.
How can you become a more persuasive writer and public speaker, and what are the most powerful ways to convince others to champion your cause? In Episode 24 of the B-side, I speak to Mr Nyunngai Warren Mundine AO. An Australian Aboriginal leader, businessman, political strategist, media...
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Can’t Sell Won’t Sell, creative processes, and commercial purpose with Steve Harrison.
Has the advertising industry been so busy trying to save the world, that it has lost sight of its commercial purpose? I’m kicking the year off with what many believe is one of the major problems plaguing the advertising industry, a creative effectiveness crisis. And I had the great pleasure of...
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Right-brain thinking, good ideas, and million dollar teddies with Alex Wadelton
What does it take to create a truly good idea? In episode 22 of the B-side, I speak to Alex Wadelton, a creative director and author from Melbourne, with over 20 years experience in the advertising industry. Alex has created award-winning advertising campaigns for clients such as the AFL, Cricket...
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Making it in Japan, film production, and Mr+Positive with Peter Grasse
How does a native from Philly become one of Tokyo’s hottest producers? In episode 21 of The B-side, I chat with Peter Grasse, an internationally recognised, multi-award-winning producer, who has helped shape the reputation of Asia-Pacific’s most dynamic production companies. Peter joined Curious...
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Homeschooling, creative exploration, and media production with Crystal Rata
What happens when you combine a culture of creativity, with a love of the arts and a passion for technology? In Episode 20 of the B-side, I speak to Crystal Rata, a Senior Project Manager and Video Producer With over 16 years of experience working in media, digital and video production. Across…
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Who Gives a Crap, brand purpose, and toilet paper with Vanessa Morrish
How does an ecommerce based, social business create a global movement of mindful consumers, provide sanitation facilities to impoverished communities, and do a crapload of good for the environment? All while giving away 50% of their profits. In episode 19 of The B-side, I speak to Vanessa…
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Indigenous wisdom, big ideas, and 'Sand Talk' with Tyson Yunkaporta
Can indigenous thinking save the world? In episode 18 of The B-side I speak to Tyson Yunkaporta. An academic, art critic, researcher, and author who belongs to the Apalech Clan in far north Queensland. Tyson and I discuss his new book 'Sand Talk'. A truly, remarkable, mind-bending, two-way,...
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Children's books, commercial illustration, and celebrating diversity with Beck Feiner
How can children's books inspire and empower a future generation of leaders? In episode 17 of The B-side, I speak to Beck Feiner, an illustrator, designer and author from Redfern, in Sydney, Australia. Beck and I talk about what goes into creating a successful children's book. How she got…
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Real food, reality television, and resilience with Manu Feildel
How can we combine two seemingly different passions into one successful career? In episode 16 of the B-side, I speak to award-winning chef, and co-host of ‘My Kitchen Rules', Manu Feildel. Manu is one of the most popular personalities on Australian television, besides his work on MKR, he’s…
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VaynerMedia NYC, the Volume Model, and creative that connects with Adam Lock
How can we create advertising that transcends the world of commerce into culture? In episode 15 of The B-side, I speak to Adam Lock, Group Creative Director at VaynerMedia from his home in New York. Originally from Sydney Australia, Adam has over 15+ years of experience as an integrated creative....
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Business psychology, taking the red pill, and leadership growth with Joe Hart
How well do you know yourself? It is said we are but a collection of memories, interactions and an ego. But does the way we are experienced by others align with our view of ourselves? In episode 14 of the B-side, I discuss this topic with Joe Hart. An organisational psychologist with a passion…
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Plant-based meat, startups, and life after Shoes of Prey with Michael Fox
What is the perfect recipe for launching a successful new startup? In episode 13 of The B-side, I speak to Michael Fox, CEO and Co-founder of Fable Food Co. An exciting new Australian company that has entered the fast-growing plant-based meat alternatives market, with the likes of Impossible…
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Stunts, doubling Chris Hemsworth, and Netflix hit 'Extraction' with Bobby Holland Hanton
Would you recognise an actor who has starred in the Avengers films, Thor, and Captain America. Three Bond movies, two Star Wars films, Harry Potter, Game of Thrones, and Batman? In episode 12 of the B-side, I speak to the Bobby Holland Hanton, one of Hollywood’s most in-demand stuntmen, who…
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Consumer insights, COVID-19 societal trends, and mentorships with Nicky Bryson.
How do shifts in cultural and societal behaviours set the course of our institutions, businesses and Government? In episode 11 of The B-side, I speak to Nicky Bryson, Director of Brand & Consumer Insight at PWC and Founder of The Trenches. Nicky is a brand, marketing and cultural strategist with…
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Data strategy, mindful motion, and the Dojo with Tony Clement.
How can we use movement and mindfulness to help improve our potential as professionals, and in the way we live our lives broadly? In Episode 10 of the B-side, I speak to Tony Clement, Data Strategy Consultant, and Founder of The Dojo. A Human Performance Consultancy which aims to help people...
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Strategic thinking, monogamous words, and creating meaning with Mark Pollard.
How can we become better at thinking strategically and creating meaning from the mess that life throws at us? In episode 9 of the B-side I speak to Sydney born, New York based, hip-hop journalist-turned-strategist Mr Mark Pollard, Strategy CEO of Mighty Jungle. Strategy CEO is a made-up title…
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Muay Thai boxing, graphic design, and visualisation with Ognjen Topic.
When is the right time to turn your passion into a profession? In episode 8 of the B-side with James Barrow, in the house sessions, I speak to World Champion Muay Thai fighter, and award-winning graphic designer, Ognjen Topic from his home in Brooklyn New York. Ognjen graduated from William...
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Strategic design, creativity, and how to pivot with Marque Kabbaz.
How can strategic design help solve today's business challenges? In episode 7 of the B-side with James Barrow, in the house sessions, I speak to Marque Kabbaz, Director of Strategic Design at Isobar, in Sydney. Marque has nearly two decades of experience as a strategy and business design lead,...
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Purposeful business ventures, Peru problems, and living in Bali with Rebecca Yik.
How can emotional resilience, community and compassion help us in times of uncertainty? In episode 6 of the B-side with James Barrow, I speak to Rebecca Yik, founder and CEO of Hatch, and head of brand experience for Lucy from her home in Bali, Indonesia. Rebecca has over 20 years in creative and...
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COVID-19, long rants, and UN creative briefs with James Barrow.
How can we unlock our creative potential in a COVID-19 world of work from home lockdowns? Starting this week on the B-side with James Barrow podcast, I’ll be launching the ‘In the house sessions’ where I speak to guests remotely from home, and discuss all things I would typically, along with how...
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Graphic design, gold coins, and DIY electric cars with Oliver Kendal.
What drives your creativity? In episode 4 of the B-side with James Barrow podcast James speaks to graphic designer, art director and DIY electric car hobbyist, Oliver Kendal, who works at Macquarie University’s Group Marketing department, in Sydney Australia. Oliver’s career started 18 years ago…
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Photography, perfect imperfections, and humanity with Chris Ireland.
Can chaos benefit creativity in a world of digital perfection? In episode 3 of the B-side with James Barrow podcast James speaks to Photographer, Director and Documentary Producer, Christopher Ireland, member of The Pool Collective, an integrated production company and pool of creative resources....
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Branding, startups, and organic apple cider with Glen Barry.
How do you help start a startup? In episode two of the B-side with James Barrow podcast James speaks to global branding director and startup advisor Glen Barry, Partner at Moonsure Ventures, an innovation consultancy that helps leading Startups create, develop and take their ideas to market. Glen...
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Introducing The B-side with James Barrow.
Creativity is a universal language that crosses the borders of race, religion, social status, age, gender and culture. To be able to imagine something and make it real is one of the things that makes us human. But against the background noise of our busy lives, how can we become more creative?...
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ABOUT THIS SHOW
Going behind-the-scenes with a diverse range of innovative thinkers, to find insights that help unlock your creative potential.
Creativity is a universal language that crosses the borders of race, religion, social status, age, gender and culture.
To be able to imagine something and make it real is one of the things that makes us human. But against the background noise of our busy lives, how can we become more creative? James Barrow is on a mission to help people unlock their creative potential and apply it to their lives, their careers and their businesses.
In this series of podcasts, James goes behind-the-scenes with people who imagine things for a living. Those making waves, disrupting the norm and shaking things up. Leaders in their field, working in marketing, advertising, design, technology, film, arts and entertainment.
Listen to what motivates and inspires them, and discover the methods to their madness; the
HOSTED BY
James Barrow
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Frequently Asked Questions
How many episodes does The B-side with James Barrow have?
The B-side with James Barrow currently has 47 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The B-side with James Barrow about?
Going behind-the-scenes with a diverse range of innovative thinkers, to find insights that help unlock your creative potential. Creativity is a universal language that crosses the borders of race, religion, social status, age, gender and culture. To be able to imagine something and make it real is...
How often does The B-side with James Barrow release new episodes?
The B-side with James Barrow has 47 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to The B-side with James Barrow?
You can listen to The B-side with James Barrow on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The B-side with James Barrow?
The B-side with James Barrow is created and hosted by James Barrow.
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