PODCAST · business
The Brand Architect
by Virgilia Virjoghe
What does it take to be a successful and respected Legacy Brand? In the Digital Era dominated by Social Media platforms, our Brand is our Social Net Worth. Success, Power, Influence, and Affluence are the byproduct of excellent Branding and the Ability to connect with Audiences, Consumers, and Communities in a meaningful way. Global Brands achieved recognition and significant impact by consistently fine-tuning every detail: from the Image, Brand story, Products, and Services to Audience engagement, Go-to-market strategies, Ad campaigns, Strategic partnerships, etc. In each episode, we will explore the steps that lead to Growth and Expansion: Branding, Marketing, Sales, The Art of Communication, and Building Relationships and powerful Personal Stories with some of the greatest Minds of our Times: Contrarians, Game-changers, Provocateurs, Status-Quo Shakers, the Bold and the Daring of our Zeitgeist.
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25. Financial Growth & Marketing with Amel Kilik
Marketing is every business’ secret weapon. To achieve tremendous financial growth and brand recognition personal and corporate brands need to leverage it to maximum capacity. Great chat with Amel Kilik, CEO Gen Tech Marketing on how to run profitable ads and expand reach and revenue. SOCIAL BRANDING MINI-COURSE
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24. For the Love of the Real Estate Game with Cagri Kanver
Great conversation with developer Cagri Kanver, a global citizen of Turkish heritage who embodies the ideal form of the American Dream: the aspiration of any immigrant on the quest for success. He is transforming the Real Estate game from New York City to the Hamptons and Miami with great vision, work ethic, integrity, and passion. SOCIAL BRANDING MINI-COURSE
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23. America First with Kim Klacik
AMERICA FIRST: great dialogue with Media Personality Kim Klacik, a great supporter of President Trump, she ran for Congress in 2020 and will continue her purpose via her initiative Red Renaissance to educate young conservative leaders in metropolitan areas and help implement conservative solutions to the problems we face.SOCIAL BRANDING MINI-COURSE
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22. BEST SKIN BY DESIGN with Dr. Doris Day
Great talk with Dr. Doris Day, MD, on beauty and best skin care practices and her new book Rebooting the Biome SOCIAL BRANDING MINI-COURSE
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21. Season 1 RECAP
In this episode, I bring back Chris Ross to recap Season 1 of THE BRAND ARCHITECT™, where I wrapped up with 20 episodes featuring guests from various industries. We discussed diverse topics I feel passionate about: from Branding and Marketing to Music, Fashion, Tech, Aesthetics and Sleep disorders, Wellness, Breast cancer awareness, Women empowerment, and Andrew Tate. Grateful for the contribution of the WINJECT STUDIOS Team, who supported my vision with much dedication. Excited to embark on our new venture: Stay tuned for Season 2. I will focus on controversial topics, the truth behind the social media curtain, and amazing guests who inspire me with their expertise and courage to pursue excellence.SOCIAL BRANDING MINI-COURSE
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20. RETAIL LEASING in 2023 with James Famularo
Regarded as one of New York City’s top Retail leasing brokers, James Famularo, President of Meridian’s Retail Leasing weighs in on the current stats on the industry. SOCIAL BRANDING MINI-COURSE
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19. The Billion $ Marriage with Van Dennis
Branding and marketing are the driving force behind the success of any business. Van Dennis, Founder, and CEO of InstaBoost Media, shares with us the marketing strategies he implements with his teams in California and Miami and weighs in on the importance of integrating them with impactful branding.SOCIAL BRANDING MINI-COURSE
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18. DESIGN & PHILANTHROPY with Iris Dankner
Breast Cancer survivor and philanthropist Iris Dankner is relentlessly pursuing her passion for helping find a cure for cancer, raising funds to benefit The Breast Cancer Research Foundation founded by Estée Lauder. Her firm, Holiday House Design is known to orchestrate fabulous events in the Hamptons, Palm Beach, and all over the world to benefit causes dear to her heart. SOCIAL BRANDING MINI-COURSE
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17. SLEEP BETTER: IMPROVE INSOMNIA with Pedram Navab
What are the components of good sleep and how to improve insomnia? Board-certified neurologist and sleep medicine specialist Pedram Navab shares valuable information and fascinating details as discussed in his latest book, Sleep Reimagined.SOCIAL BRANDING MINI-COURSE
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16. This Olive Oil Will Change Your Life with Tony Kasandrinos
Kasandrinos Oils and Vinegars are literally so delicious that they can be used on everything: salads, Popcorn(yes, way healthier than butter and tasting divine), on warm bread, and to cook with. The olives soak in the Grecian sun for months and are picked by hand with care: they are organic, non-GMO, pressed in small batches for taste and freshness, not for mass production. Every bottle of Kasandrinos olive oil is made with economic stability, environmental sustainability, and customer health. We tried it and fell in love. You will do too…SOCIAL BRANDING MINI-COURSE
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15. The FOXY-Foundation: For All Animal Lovers with Louis Balletta
I met Louis E. Balletta during the pandemic on Instagram, and we had long conversations via DM for years before this podcast. Actor(Law & Order SVU, Sex n the City, Blacklist, Gotham), Writer(YTS), and big animal lover( he recently created a Foundation in memory of his beloved pup Foxy), he has a beautiful Story to tell: a story of Significance, Growth, and Sensibility… enjoy! SOCIAL BRANDING MINI-COURSE
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14. 2 Different Worlds: 1 Success with Scott Clary
Welcome to Miami: Canadian Tech Entrepreneur and Investor Scott D. Clary is one of those unique individuals with the ability to create impact in diverse industries: with over 2 Million followers on Social media platforms and 2 Top 10 Business Podcast - Success Story Podcast and Liquidity and Liquor he is taking Miami by storm. SOCIAL BRANDING MINI-COURSE
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13. Fashion, Sustainability and Mental Health Awareness with Deborah Sawaf
Great talking with Deborah Pandit-Sawaf, Founder of ThaleBlanc and The Power of Words. Mother of 3 + a Puppy, beautiful inside out, and cha great example of Kindness, Empathy, and Poise.SOCIAL BRANDING MINI-COURSE
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12. Andrew Tate "REAL WORLD" with Dylan Madden
As a close friend and Business Associate of Andrew Tate's and Instructor at his school, The Real World, the well-spoken Entrepreneur Dylan Madden is qualified to share his thoughts. I hope this interview sheds light on who Andrew Tate is behind the social media "curtain" and perception as seen through Dylan's eyes, someone who knows him well: loyal, generous, supportive, brilliant, funny, and Impactful.SOCIAL BRANDING MINI-COURSE
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11. The FEMALE QUOTIENT: The Business of Equality with Shelley Zalis
Shelley Zalis is the Force behind her company, The Female Quotient, with over 80k members all over the Globe. Through her fantastic work and dedication, she is relentlessly advancing Women, Equality, and the Power of Truth by participating in conferences of enormous impact and creating events internationally.SOCIAL BRANDING MINI-COURSE
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10. HEALTH IS WEALTH with Romanian VITRUVIAN Founder Alex Stanciu
Alex Stanciu is a well-respected Health expert in Romania: with a Bachelor's in Sports and Physiotherapy and 2 Masters in Traditional Chinese Medicine and in the Science of Human MotricitSOCIAL BRANDING MINI-COURSE
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9. 8x Bestselling Author & Real Estate Artist: Brand Power with Frank McKinney
Frank McKinney: the Real Estate Phenomenon who builds homes on speculation and sells them for Millions of dollars with a record to date of $50 MIL, is discussing with me his spectacular personal and professional journey, eclectic background, philanthropic endeavors, and his upcoming 8th book: ADVERSITOLOGY SOCIAL BRANDING MINI-COURSE
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8. Beauty Inside Out: Plastic Surgery and Confidence with Dr. Michelle Zweifler
Double Board Certified Plastic Surgeon and General Surgeon Dr. Michelle Zweifler is an expert in facial rejuvenation and breast and body contouring. Having had rhinoplasty herself as a young woman has instilled great confidence in her and the passion for choosing a profession to help others look and feel like the best version of themselves. She is sought after by patients from all over the world not only because of the fantastic results even more so for her empathy, kindness, and bedside manners. And … for her great sense of humor as well.SOCIAL BRANDING MINI-COURSE
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7. NextGen Wealthy: Success, Performance & Branding Strategies with Jay Dhahan
Jay Dhahan is a Neuro-Performance advisor, Real Estate Developer/Investor, and the Founder of the NextGen Movement. Over the last decade, Jay has spent millions on his personal development and education, learning from legends such as Tony Robbins, Grant Cardone, and John Maxwell. Utilizing his experiences & knowledge with a deep understanding of psychology, he coaches 7 figure earners using Neuro-Performance strategies to break through subconscious limiting beliefs. His passion is to inspire and empower the next generation's leaders through his audio programs, educational videos, and live events.SOCIAL BRANDING MINI-COURSE
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6. Timeless Style & Refined Fashion with Gayle Perry
Gayle Perry is a sought-after Celebrity Stylist for Fashion and Home with an illustrious career in advertising, working with world-renowned fashion brands: Donna Karan, DKNY, and Calvin Klein, as well as respected magazines and media platforms: GQ, Talk Magazine, DuJour, Ultigo, Style.com.She has been featured on The Hub Today on NBC Boston, The Nick Cannon Show, DailyMail.com, and ThePurist.com. She built a well-respected Personal Brand by helping women and men to look fabulous no matter body type, budget, or age and creating style tips wildly popular on social media platforms.SOCIAL BRANDING MINI-COURSE
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5. From Greece with Love: The Olive Oil that Stole Our Hearts with Tony Kasandrinos
Tony Kasandrinos founded Kasandrinos as a side hustle while serving on active duty in the military: A decade later is a 7-Figure wildly successful business. Olive oil has been part of his family’s tradition for generations. The olives soak in the Grecian sun for months and are picked by hand with care: they are organic, non-GMO, pressed in small batches for taste and freshness, not for mass production.Every bottle of Kasandrinos olive oil is made with economic stability, environmental sustainability and customer health. We tried it and fell in love. You will do too…SOCIAL BRANDING MINI-COURSE
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4. Freedom of Speech with Chris Ross
Chris Ross is the Creator of two top-rated shows, WINJECT Radio & The WIN-WIN Effect, with over 7.9 million streams and downloads and its own Apple Channel. His all-in-one education broadcasting & media corporation WINJECT STUDIOS presents them. He is the man behind the rapid growth of several billion-dollar companies by creating two nationally accredited education sales programs that have grossed over 30 million dollars since 2020.SOCIAL BRANDING MINI-COURSE
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3. Musical Mastermind with Impeccable Style - Onicks
Artsy, edgy, stunning, handsome, and charismatic Onicks is in a league of his own: a fashion-forward musician with modelesque looks, flawless skin, and a penchant for writing lyrics of deep meaning and whose style is reminiscent of the great David Bowie.His music is intoxicating, and the type one plays on repeat.Among the topics discussed:MusicArtQueer LifeFashion,UpbringingCommunitiesSocial mediaCultural valuesPower of Staying Truthful to One SelfSOCIAL BRANDING MINI-COURSE
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2. Miami’s Entrepreneurs on the Rise with Sergio Troconis
With success comes responsibility, accountability, and family values. Sergio Troconis, the Managing Partner of Kerns Capital, $7.5 Million+ AUM, is in a league of his own: young and in his twenties yet shying away from the party scene in Miami, calm and collected, he is paving the way for building generational.Success, Power, Influence, and Affluence result from hard work, determination, great relationships, and the ability to leverage excellent Branding and Marketing strategies. Global brands achieved recognition and significant impact by consistently fine-tuning every detail: from the image, brand story, product, audience engagement, go-to-market strategies, ad campaigns, and so on.After over a decade of working with world-renowned brands like Versace and Dolce & Gabbana, I am helping my clients dominate their industry via clever branding, on-camera presence, and strategic partnership.SOCIAL BRANDING MINI-COURSE
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1. The Iranian Revolution with Awin Tavakoli
Freedom of speech is a fundamental Human right. The ability to live as Citizens of the World, uninhibited by rules and regulations that keep us prisoners of our existence, is a requirement that today's society should fulfill. Unfortunately, in countries like Iran, Women are fighting not only to be free but even more so to stay alive. Discussing the topic with a well-respected Lawyer, businesswoman, and Iranian Activist, Awin Tavakoli, felt both: empowering and uplifting.Success, Power, Influence, and Affluence result from hard work, determination, great relationships, and the ability to leverage excellent Branding and Marketing strategies. Global brands achieved recognition and significant impact by consistently fine-tuning every detail: from the image, brand story, product, audience engagement, go-to-market strategies, ad campaigns, and so on.After over a decade of working with world-renowned brands like Versace and Dolce & Gabbana, I am helping my clients dominate their industry via clever branding, on-camera presence and strategic partnership.SOCIAL BRANDING MINI-COURSE
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Trailer
What does it take to be a World-Renowned, Stellar Personal or Corporate Brand? The Elon Musk or Michael Jordan, the Versace, Tom Ford or the Warren Buffet of the World? Is it Charisma, genius Skills, Ability to Anticipate the Future? What is the Untold Story behind Wild Success? In each episode, we will explore all the steps that lead to the Grand Outcome: Branding, Marketing, Sales, The Art of Building Relationships, On-camera Seduction, and more with some of the greatest Minds of our Times: Contrarians, Game-changers, Provocateurs, existing Status-Quo Shakers, the Bold and the Daring of our Zeitgeist. SOCIAL BRANDING MINI-COURSE
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ABOUT THIS SHOW
What does it take to be a successful and respected Legacy Brand? In the Digital Era dominated by Social Media platforms, our Brand is our Social Net Worth. Success, Power, Influence, and Affluence are the byproduct of excellent Branding and the Ability to connect with Audiences, Consumers, and Communities in a meaningful way. Global Brands achieved recognition and significant impact by consistently fine-tuning every detail: from the Image, Brand story, Products, and Services to Audience engagement, Go-to-market strategies, Ad campaigns, Strategic partnerships, etc. In each episode, we will explore the steps that lead to Growth and Expansion: Branding, Marketing, Sales, The Art of Communication, and Building Relationships and powerful Personal Stories with some of the greatest Minds of our Times: Contrarians, Game-changers, Provocateurs, Status-Quo Shakers, the Bold and the Daring of our Zeitgeist.
HOSTED BY
Virgilia Virjoghe
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