Episodes
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Premium Brand Secrets: Taking Cues from the Ritz-Carlton
Raising your rates and focusing on quality won't alone make your brand premium. In this video, I share four traits that separate truly premium brands from the rest, and why they matter if you want to charge premium prices with confidence. I use the Ritz-Carlton in Manhattan as a real-world…
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Elevate Your Events - Interview with Jara Potts
The conversation explores the intricacies of event planning, particularly in the context of the Conestoga House and Gardens, highlighting the challenges and opportunities presented among different event types. LaTricia Morris and Jara Potts discuss the importance of creating memorable experiences...
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Live Interview with Jackie Hess, Owner of Rise Bake Shoppe and Coffee Bar
Take 2! Okay, so we had a bit of a sound malfunction during the live interview I got to do with Rise Bake Shoppe and Coffee Bar. Working with some editing, I was able to improve the sound so you could hear more of the amazing things she had to share. Ah, man! Jackie is truly a most remarkable...
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The 4 Psychology Triggers Behind Why Influencer Marketing WORKS
Influencer marketing is projected to hit $45 billion, but the real story has little to do with the influencers and is bigger than ads, followers, or big budgets. I’m breaking down why influence actually works and how smaller brands can use the same buyer psychology to build trust, authority, and...
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4 Questions That Could Transform Your Business For The Rest of 2026
Feeling the pressure to keep up in a market that won’t slow down? You’re not alone.There’s no shortage of AI tools, lead-gen promises, and “quick fixes” telling you they’ll solve everything with the click of a button. But if your business still feels stuck, it’s time to ask better questions. In...
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The Marketing Behind the Most Memorable Brands
Matthew Roda explains how the business winning in today's market are those moving with intention, protecting their human edge, and refusing to skip the foundational work that actually creates trust, loyalty, and long-term growth. LaTricia Morris, The Brand Revivalist® and owner of Ox and Iron,...
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The Battle of Christian Entrepreneurship Nobody Warns You About
What do you do when your “yes” to a kingdom business leads straight into doubt, warfare, and seasons that feel like total dismantling? In this deep-dive conversation, LaTricia Morris, The Brand Revivalist and founder of Ox & Iron, and author of Brand Power Moves, unpacks the hidden battle many...
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Invisible Owners Create Invisible Companies: The New Rules of AI Search
A company can lose visibility overnight without doing anything wrong. Search has changed. On The Brand Revivalist® podcast, LaTricia Morris sits down with Jimi Gibson, Vice President at Thrive Internet Marketing Agency, to break down what is happening as Google removes the “10 blue links,” AI...
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Soul Care for Leaders: The Missing Strategy Behind Trust, Retention, & Execution
Most leaders underestimate the hidden toll that unresolved soul issues can take on their effectiveness and their teams. What if the key to transformative leadership is not just strategy, but soul care? Dr. Rob Reimer, founder of Renewal International, reveals insights from his journey and…
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What Does a Branding Agent Actually Do & What To Ask So You Don't Get Burned
A lot of people know they need “brand help,” but they don't know what they should be paying for, or what questions to ask before signing an agreement. This is how business owners end up paying for polished deliverables while the business stays unclear, inconsistent, and hard to scale. In this...
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The 3 Power Principles That Transform Forgettable Marketing Into Lead Magnets
If your marketing feels like it is working too hard and still not landing, it usually breaks in one of three places. The message lacks authority, specificity, or conviction. In this episode, I teach my Three Ps to powerhouse marketing: Power, Precision, and Passion. Power is the part of your...
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The AI Trap Small Brands Fall Into (That Most Big Brands Won’t Touch)
AI is not the issue. Unmanaged AI is. If you are using AI to make your business run cleaner, you are playing the game smart. If you are using AI to generate the face of your brand (your visuals, your voice, your content, your story) you may be gaining speed while quietly losing brand equity. The...
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How to Get More 5-Star Google Reviews (without Butt-Kissery)
Bad reviews do necessarily mean you run a bad business. They usually mean someone walked in with one expectation and walked out with another. In this solo episode, I break down how to get more 5-star Google reviews without begging, bribing, or doing customer-service gymnastics. The fix is not a...
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When Growth Keeps Breaking Your Business (Interview with Preston Zeller)
In this episode, Preston Zeller breaks down what actually happens when a business starts to scale. He shares patterns he has seen inside high-growth tech companies, why processes break as you grow, and how leadership clarity (or lack of it) sets the tone for everything downstream. We also talk...
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Christian Entrepreneurship & Warfare
If youre a Christian entrepreneur and youre serious about Kingdom impact, you better believe warfare is part of the assignment. I recorded a different episode last night, then scrapped it this morning. This is the word. When you stop chasing the worlds definition of success and you start…
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Unapologetic Pricing: Keep Your Lamp Lit
Unapologetic pricing is not arrogance. It is clarity. If your default is free, cheap, or discount language, pause. Ask what that default is really revealing. Sometimes it is generosity, but then, a lot of times it's a cover for insecurity, old money mindsets, fear of rejection, or fear of being...
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Acting, Entrepreneurship, and the Assignment
Kerri Fishencord is a health and wellness entrepreneur and integrative bodywork practitioner who has owned and operated a brick-and-mortar practice for 22 years. She is also an actress who has worked across projects from documentaries and immersive film to short films and upcoming television…
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Pivot to Your Purpose (Interview with Dr. Tanesha Lawrence)
Pivot to your purpose. Not your title. Not your income. Not what your family told you was safe. Who have you been created to be? Dr. Tanesha Lawrence is a family medicine physician, ordained minister, and life purpose coach. We talk about what keeps high-capacity people stuck even when the system...
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Building Your Brand from the Inside Out (Interview with Amy Dardis)
Today I am joined by Amy Dardis of Clear Authentic Brands. Amy builds hiring systems based on brand identity. Not vibes. Not resumes. Brand DNA. She helps companies define what they value, what success looks like in a role, and how to hire and onboard people who will actually thrive in the seat.…
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The Real Success Story of Your Life
The Real Success Story of Your Life is not trophies, applause, or a perfect track record. It is peace over performance, and identity that does not collapse when you miss the shot. In this episode, author Peter Young shares how sports exposed the mind games that hold people back, why pressure is...
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Building Abundant TV: Christian Media, Content, and Community (Interview with Rob Patz)
Marketplace ministry is not a Sunday-only concept. It is a way of operating in business with integrity, joy, and excellence. Rob Patz, founder of Abundant TV (the fastest-growing Christian television network in the world) and Coastal Media, sits down with LaTricia Morris to discuss what it takes…
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Stepping into Music. Stepping Out in Faith.
Debbie Fisher joins LaTricia Morris (The Brand Revivalist, Ox & Iron) to talk about what happens when you give God a real yes. Debbie shares how she walked away from music for years after believing the lie that she was not good enough, then returned to songwriting and recording through a series…
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Christianity, Entrepreneurship & Depression
Some of y'all may not love what I'm about to say, but the struggle you have been going through may be one of the greatest gifts God could have given you. In this episode, we're tackling depression, darkness, and the battle of the mind for Christians in leadership and entrepreneurship head-on.…
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Faith, Conviction, and Building a Brand With Substance (with Adele Latu)
Faith isn’t a trend and neither is the cross we where as a symbol of our faith. In this episode, I’m joined by Adele Latu from Australia, founder of Soul Submitted Designs, a faith-forward apparel brand built with conviction, quality, and a clear gospel backbone. We talk about: Why “Christian...
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The Death of MTV: What Brands Should Learn from the Rise & Fall of the Video Star
MTV once ruled the world of music and pop culture, shaping generations and creating icons. But as technology evolved and consumer expectations shifted, the brand that once defined "cool" struggled to keep up. So, what happened? And more importantly, what can YOU learn from their story to avoid…
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How Top Brands Are Using World-Building to Create Killer Demand in 2026
Top brands in 2026 won’t win with stupid gimmicks or by being the squeakiest wheel. They’ll win by building worlds customers want to step into. In this video, I break down: Why you’re not losing to “better companies” (you’re losing to better marketing + brand strategy) Why demand starts with...
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What Entrepreneurship Really Is (The Invitation)
Can we stop pretending entrepreneurship is all sunshine and rented Bentleys? Nobody wants to talk about what it actually costs to build something from scratch, especially when you didn't get handed a silver platter. I'm talking about the times you're dressed to the nines, showing up like you've…
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Personal VS Corporate Branding? Which is Better?
Struggling to choose between a personal brand and a corporate brand? You don’t have to. In this video, I break down a practical brand strategy to build BOTH, so you get human connection on the front end and a sellable, scalable business on the back end.What you’ll learn:1. Why nobody wants…
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Traction Hack to Ramp Up Your Marketing ROI
Want to be seen as the go-to? Don’t chase “reach,” chase concentration. When you dominate a smaller circle with bold, repeated visibility, you build a sense of notoriety. That concentrated presence acts like PR on steroids: if one group sees you everywhere, it becomes easier for the next group to...
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Grace to Grow
One of the biggest challenges for entrepreneurs is often learning to get out of our own way; to give ourselves the room to grow through challenges and failures; the room to test our ideas knowing that some will be winners though many of them may not. Too often, we bring our ideas to the market as…
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Could a Premium Pricing Strategy Help or Hurt Your Brand?
Thinking about premium pricing for your business? Let's dive into the benefits and pitfalls of this strategy. We’ll discuss why it's important to have a solid brand and demand before jumping in, and how to avoid common mistakes that can harm your business. Whether you’re considering premium…
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Be Unapologetically Bold
What if your next move completely changed the trajectory of your life? What if that one decision was the pivot point where everything shifted? This message is for those who feel called to something greater but find themselves hesitating at the edge of their potential. Boldness isn’t about being…
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Be Unapologetically You
This is the year to step boldly into who God created you to be. No more shrinking back. No more settling. In this video, we’re diving into what it means to be unapologetically YOU—refined, intentional, and aligned with God’s purpose. 2025 is a year of Jubilee—a time of liberation, restoration…
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Getting Clarity
Too often we roll through the day to day, being more RE-active than PRO-active. An effective, impactful life is one that's lived ON purpose WITH purpose. Taking the time to take a step back to get clarity is imperative in not getting sucked into rat-race living but rather living a life you can be...
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This ONE Thing Could Overhaul Your Business
While this may not rank as the #1 favorite exercise I walk my clients through (it surely stretches and even frightens some), the dividends are HUGE. Working with many business owners and entrepreneurs, I'm convinced this is among the most powerful yet underutilized components of building an...
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How to Stay Top of Mind Without Being Obnoxious
Today, we’re diving into how to stay top of mind in your industry without coming across as overbearing or intrusive. If you’ve ever felt overwhelmed by constant sales pitches or struggled with maintaining genuine business relationships, this video is for you! 🔊 In this discussion, we cover:...
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Top Branding Mistakes Most Businesses Make
Fiery entrepreneurs 'round the globe jump into the market feet first but most always miss these key points. I would say just "when starting out" but working with business owners decades in and still struggling to realize their full potential, I can say this isn't exclusive to startups. 5 key…
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How to Rock a Brand That Stands Above the Noise
Don't let your brand be the one getting smashed in the marketplace mosh pit. Here are some keys to standing out against the noise. Connect with us: Visit our Website Email us at [email protected] Follow Ox & Iron on Social Media: YouTube Facebook...
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Beyond Words: Communication That Truly Speaks to Your Audience & Builds Business
Ever like people were straight checking out on you? 🤔 While there are surely a ton of reasons why this may be happening, I find there's one that sticks out starkly as a common thread among people attempting to converse in business where the sale is clearly the prime, if not sole, objective....
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What's with the Schizo Branding?!
Who are you? How do you want your people to see you? Having a solid, reliable brand personality is a great way to foster connection with your audience. Sure, be zany, cool or sophisticated (or any mix thereof!) but be consistent in how you show up with your people. If you feel like you need…
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What the Pros Know About Branding Like a Boss
How do some brands seem to draw crowds from around the globe while other (amazing) companies struggle to get anybody's attention. While there isn't a magic wand, there is a secret sauce to growing a magnetic, influential brand that moves masses. Is yours one of them? If not, let's change that....
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Struggling to Boost Sales? You May Want to Fix This
Discover the key to business success in our latest podcast. Facts are in: shifting from selling products to solving real problems can transform your approach, create genuine connections, and drive sustainable growth. It's time to change the game in how you do business. Connect with us: Visit our...
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Creating Conversation That Brings Better Business
Struggling with business conversations that go nowhere? I think it's time we fix that! 👉🏻 If you've ever felt like your business chats are just running in circles? You're not alone. In this video, we're diving into the art of meaningful conversations that can actually drive your business…
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