PODCAST · business
The Buoyant Leader
by Dr Howie Jacobson
The audio version of Dr Howie Jacobson's weekly Mindset Mastery Memo newsletter.
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Move Fast and Don't Rush
Last week, I bought a gelato shop in Andalusia.I tell you this not to brag (or to admit to an extreme and fairly late mid-life crisis), but rather to tell you what I’ve learned about speed and focus and calmness in a business that can melt away your inventory if you’re a bit too languid or relaxed.And I say “learned,” because my understanding of speed was mostly theoretical until now.In fact, I’m pretty sure I associated moving fast with a frenetic nervous system. Which is understandable, since my own work as a coach, consultant, and writer relies on deliberate thinking and careful execution.When I rush, it’s because I’m frantic about something. And when I’m frantic, the quality of my product plummets.And without realizing it, I was projecting that understanding onto my clients.But some businesses require speed.The GelateriaFor people who know me, this whole thing will take some explaining, but that will have to wait for another edition of The Buoyant Leader.Suffice to say, I’m now the proud owner of Gelateria Natura.I’m getting an hour-by-hour crash course in gelato, coffee, refrigeration, signage, inventory, bureaucracy, CoGS, profit margins, industrial cleaning supplies, food handling certification, and what shoes will guarantee that you fall on your ass on a puddle while scooting over to the sink to rinse out a dirty scoop.The hardest part, so far, has been getting the gelato out of the deep freezer in the back and into the display freezer in the front. With 20 flavors, this takes time. And time is the enemy of good looking gelato.Context: Andalusia, like most of Spain and much of Europe, has been experiencing an unprecedented heat wave.A hundred and freaking eight? Are you kidding me?What this means is that the ambient temperature in the shop, with the minisplit cranking at 61 F, doesn’t drop below 83 F.And what this means is that the tubs of gelato start sweating and melting the very second I take them out of the chest freezer.And what this means is that I have to transport those tubs from the back to the front as fast as possible. That includes loading them on a cart, moving them, removing their lids, arranging them in the display freezer, popping in the labels, and closing the freezer in fewer than 5 minutes.Which means I am hauling ass.Moving Fast or Rushing?At first, I was rushing. I could feel the panic. Especially after placing a large order to the fancy gelato supplier from Turin, Italy, I became very proprietary about my inventory. These tubs were my babies. (Especially the vegan ones, if I’m being completely honest. Sorry, Nocciola and Stracchiatella.)And in my haste, I almost dropped tubs several times by picking them up by the long ends rather than the short ends. (By the time you finish listening to this, you will probably have enough knowledge to avoid at least a dozen of my mistakes.)I bumped the trolley into the plastic hanging partition between back room and shop and knocked it completely off its track. (I’ve since replaced it with a large orange beach towel until I can find a drill.)And I could feel the anxiety building up as my nervous system clicked into higher and higher gear.I got snippy with my family members, who are here indulging my weird pivot.I radiated the opposite of calm happiness as I dealt with the buying public. (Especially when they ordered in Spanish, which down here sounds very different from the Castilian I’ve been learning.)And that’s when I realized that I needed to find a way to move fast without rushing.RushingI guess the definition of rushing is trying to go faster than is possible, or wise. I’ve often advised people to “not push the river.” And now I have a sense of what that means in practice.Moving FastMoving fast is simply doing what has to be done next, one step at a time, without unnecessary delay.As I’ve repeated the morning and evening gelato routines for a week now, I’ve gotten better at them. I have to think less about what happens next: how to prop up the deep freezer, how to grasp the tubs, where to place the lids, how to arrange the flavors, and so on.I’m not on autopilot, but something akin to it. A combination of muscle memory and focused, relaxed attention to each task, each moment.I might even describe it as meditative.Because that combination — automaticity and presence — means I can go fast and stay calm.More than that: I’m learning how to access calm through speed.So now when I talk with my clients about their stressful lives, full of deadlines and urgencies and “gotta-be-done-yesterdays,” I have a better sense of how to guide them.First, connect with breath. The old 4-6 breath is my new best friend. There’s no way to rush without rapid, shallow breathing.Second, conduct a 3-second body scan. There’s no way to rush without excessive muscle tension.Third, get in touch with an intention to guide the work. I want to infuse my product with peace, love, and joy, so I view the rapid transition from one freezer to another as a way to imbue the gelato, the shop, and myself with those qualities.Your TurnThink about a recurring situation in your work where speed matters, where things need to get done fast and well. The investor deck due tomorrow. The production issue that just hit. The decision your team needs from you before lunch.Now ask yourself: when I'm in that situation, am I moving fast, or am I rushing?Here's a quick test for next time. Right before you dive in, take ten seconds:Breathe. One 4-6 breath. Four counts in, six counts out. If you can't slow your breathing, you're rushing.Scan. Three seconds. Where is the tension? Jaw, shoulders, gut? If everything is clenched, you're rushing.Set an intention. Not a to-do. An intention for how you want to show up in the next five minutes. Calm, clear, generous, whatever quality you want to infuse into the work.Then go. Move as fast as you need to.Afterward, notice: did the quality of the work change? Did the people around you respond differently?Drop me a line at howiejacobson.com. I’d love to hear about your experience.And if you’re in town, the first scoop’s on me.
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Responsibility: Burden or Opportunity?
“Sometimes responsibility means you’re the only one who can change things.”Whoa.That line, from Lisa Feldman Barrett’s How Emotions Are Made, rewired the word for me.Before I read How Emotions Are Made, I thought of responsibility as a weight that I’m obligated to carry. A should that I fulfill because I’m a good person (or because I want to be perceived as a good person).Barrett flipped it. Rather than thinking of obligation, I now recognize it as opportunity: I can choose to do this, and no one else can. I’m the only one standing where I stand.That’s not a burden. That’s agency.For leaders and founders, that flip is huge.Responsibility as burden means that, no matter what you’re doing, you’re doing it reactively. You’re one step behind, solving problems, fixing messes, assuming more than your fair share because, well, who else will if you won’t?And there are so many responsibilities, it’s so tempting to ignore or postpone the ones that feel like… just more than I feel capable of handling well right now.The conversation you keep putting off.The drift in your culture of respect and positivity.The lack of attention to detail.No one else is coming to handle those.If you view them as akin to cosmic punishment, you get drained and embittered.If you see them as opportunity, because you’re the only one with the power to make things better — you get energized.Energized by your agency.Same situation.Two completely different nervous systems.How to ShiftIt’s really hard to view a responsibility as a gift or opportunity when your nervous system is in fight or flight mode.In fact, my suggestion that you do so may land as an annoying bit of preaching instead of genuinely insightful and helpful advice.So the trick is to regulate your nervous system while holding a responsibility in mind.Step 1Think about the responsibility that’s weighing on you the most right now. The conversation you keep postponing. The drift you’ve been tolerating. The thing that tightens your shoulders just reading this paragraph.Step 2Before you think about it any further, take 60 seconds and breathe. In for four counts, out for six. As you breathe, lightly scan your body and notice where you’re holding. Jaw. Shoulders. Chest. Just notice.Step 3Look at that responsibility again. Does your mind now allow you the space to see what Dr Barrett saw? This isn’t a burden; it’s the fruit of a position only you occupy.The reframe doesn’t come from arguing with yourself. It comes from regulating first, so your brain can actually access the part of you that leads, rather than the part that braces.I’d love to hear what you find when you try it.Drop me a line at howiejacobson.com.
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A Guide to Dealing with UH-OHs
Are any of the following folks familiar to you?The project manager who’s always singing dirges in the key of risk, no matter how well things are going.The ops person who keeps flagging a vendor dependency nobody else is worried about.The client-facing account manager who can “just tell” the customers are starting to drift even though the dashboard looks like a winning slot machine to everyone else.These folks might annoy you.They might be yucking on your collective yum.They might be bringing down the energy in every meeting.And they might be dead wrong.But the answer isn’t to get rid of them, or sideline them, or to give them useful feedback such as “for the love of Mike, can you be please just be a tiny bit more effing positive?”.Because here’s the thing.The folks who sense danger sooner and more acutely than everyone else have a vital role to play.Meet the UH-OHsThey’re what biologists would call a “hyper-responsive sentinel node.” (Aren’t you glad I’m not a biologist?)I prefer to think of them as Uncomfortably Hyper-Observant Humans, or UH-OHs.If you picture a bell curve, UH-OHs are the people whose nervous systems are calibrated to pick up weaker signals of danger earlier than anyone else.If you were living in our ancestral environment, in a hunter-gatherer band, you might not enjoy hanging out with UH-OHs, but you’d be grateful for their warning when the drought arrived or the locusts descended.In your organization, they’re still sniffing the air for danger, for fluctuation, for risk. And sometimes they imagine it; seeing patterns in one-offs and extending short-term random wobbles into ominous trend-lines.The Twin Dangers of UH-OHsUH-OHs pose two problems for leaders who, rightly, want their workplaces to be energetic, positive, optimistic, cheerful domains of achievement.First, their “constant drama” can bring down the energy of the team and the entire enterprise.Second, the room can bristle at their concerns, so that UH-OHs learn to keep their worried mouths shut. Then what feels like a calm, happy meeting is actually a dashboard with duct tape over the check engine light. What feels like better team chemistry is actually less information reaching you.Fortunately, these two problems aren’t opposite ends of the continuum. Rather, they’re both symptoms of a culture’s suboptimal relationship with the airing of risk.The trick is to honor the information that the UH-OHs bring and actively request it.How to Turn an UH-OH into an AssetMake Uh-OH into a function rather than a character trait. And celebrate the people who are highly skilled at it, the same way you’d celebrate those who are great at sales or strategy or inspiration.“Hey, you have a nose for these things. Can you take on the role of ‘early warning detector” and bring us your concerns as soon as they pop up? We won’t impulsively act on them or ignore them. Rather, we’ll take them seriously, debate them rigorously, and use them to keep our SWOT analysis balanced between positive and negative.”Given that explicit permission and encouragement, your UH-OHs can let go of their stridency or defensiveness, and name with clarity and pride what they’re offering:“This might not be anything, but my spidey-sense says we should look into this more deeply.”Now you can process early warnings and “constructive” feedback as data rather than attack.You can have debate without drama, and discernment without dread.Your MissionWho are the UH-OHs on your team?Instead of bracing when they raise a concern, be curious and open: “Tell me more. What are you picking up that the rest of us might be missing?”Ask them to evaluate their concern: “What’s the evidence that this is signal, and what’s the evidence that this is noise?”If you both agree, bring it to the team to get other data points and perspectives.You might discover that your most annoying UH-OH is one of your team’s biggest assets. And opening that channel of communication can actually reduce stress and drama by ensuring that you’re pinging the horizon for unpleasant surprises.
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My Wife's Two-Word Fix for a 3am Existential Crisis
I talk a big game when it comes to achieving buoyancy in the face of stress and uncertainty.But that doesn’t mean I live a perfectly balanced, blissful life, facing all challenge and adversity with the ruthless grace and aplomb of an NBA starter at a neighborhood pickup game.I dove into the study of stress and resilience, neurological imbalance and rebalance because I freaking needed it in order to navigate my own life.I stress test my own IP every day. Necessary, frankly exhausting, and honestly a good thing.Because I’m so far away from the “expert’s curse” — so close to being a struggling beginner myself — I can totally empathize with what my clients are going through.My Terrible, Horrible, No Good, Very Bad NightTake two nights ago, for example.My bladder helpfully woke me up at 3am, at which point my mind checked its agenda and called to order a full scale cosmic emergency.First, the warm-up: This problem. That problem. This unresolved situation. That fraught relationship.Then the main event:What do you have to show for your one wild and precious life?Have you utterly wasted your potential?Are you even now acting irresponsibly by trying to go back to sleep instead of dragging your ass to your desk and sending 10 prospecting DMs on LinkedIn?That’s when I remembered that I’m the damn author of The Buoyant Leader, and I am the Driver of the unruly bus that houses my Internal Dysfunctional Family.So I tried every cognitive trick I could think of to quiet the bedlam so I could return to sleep.Defusion.Reframing.Perspective taking.Curiosity.Gratitude.Nothing worked.Every technique felt like repression rather than management. Like I was hiding a low-battery smoke detector in the freezer to block out the damn beeping, beeping, beeping.Try BreathingAnd that’s when my agitation woke up my wife, who mumbled, “Can you try breathing or something?” before turning over and resuming her own slumbers.Well, yes, I could.I went into a round of Xi breathing, a technique I learned from Qigong teacher Robert Peng. (Here’s more info if you’re interested.)By round 3, I was floating in a completely different head space.I hadn’t banished the Doom Agenda, but it no longer had the same purchase. The accusations and perseverations were floating around my consciousness with the weightlessness of dust motes, there but no big deal.Instead of treating my thoughts like fast-growing weeds, yanking them out in a losing game of whack-a-mole, I changed the composition of the soil, making it an unfit medium for them to take root and multiply.The Weeds and the SoilAs it turns out, I do have something useful to share, despite my own personal challenges.And that is, the body is where the action is when it comes to managing the mind.Changing your physiology through breath, or movement, or muscular contraction and relaxation — this is the node of highest leverage.That’s because your body is the soil in which thoughts land. You can’t stop thoughts from hitting your consciousness any more than you can stop the rain from falling.Though it doesn’t feel this way, your thoughts aren’t even personal; they’re just free-floating, and which ones land on you in any given moment is more or less random.Once they land, though, the soil determines the rest of their fate. Whether they germinate (or not), thrive (or not), and reproduce (or not).If you want to show up as the person you mean to be in high-stakes situations, work the soil of your body so your mind can hold the most empowering, creative, and curious thoughts you’re capable of.Because your thoughts determine your “read” of every situation — whether you’re blinking into a threat or an opportunity.Had I brought my worried mind into a meeting, I would have perceived every word, every tonal shift, every facial expression, and every physical movement through the lens of potential danger.And every self-instruction to the contrary would just have passed through that same negativity bias, landing as a criticism or attack. A self-sabotaging feedback loop, shrieking louder with each pass.Changing my breathing changed my blood chemistry. Releasing the tension locked in my ribs and back replaced the PA speakers at a high school gym dance with a mellow pair of Harbeth Super HL5 Pluses.The sharp and painful thoughts could not thrive in that new environment. Other, more nurturing and helpful thoughts, were encouraged to take their place.So, neither you nor I have to be perfect.We just need access, in the moments that take us, to the sleepy wisdom:“Try breathing.”
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The Real Elephant in the Room is the Emotion You Won't Feel
Is it OK to get angry at work?How about scared? Or anxious? Or ashamed?Does being buoyant mean that you make yourself immune from emotions that get in the way of connection and productivity?Listening to an episode of the podcast The Telepathy Tapes, I was struck by a comment made by a therapist who works with profoundly autistic children and their families.Caregivers have to juggle the needs of their autistic kids with their other children, with their careers, with their love lives, with their own self-care — it’s a lot.Sometimes too much.And so those caregivers can feel resentful, or depressed, or terrified.And then they feel ashamed or guilty for having those feelings, and so try to deny or suppress them.And that’s where the problem compounds.As one child explained to their parents, “I don’t care how you feel. I care that you know how you feel.”In other words, the primary emotions aren’t a problem when they’re acknowledged and held cleanly.You’re furious? Cool. Feel it fully.But you’re furious and you feel that you aren’t allowed to have that feeling? Then it leaks out, and you become untrustworthy.It’s the Secondary Emotion that Does the DamagePrimary emotions — your responses to your perceptions of your external and internal environments — aren’t the problem.You can be angry with someone without causing damage.But when you’re so uncomfortable with your anger that you mask it with pleasantness while seething underneath — that’s toxic.You can feel fear without acting out fight or flight or freeze or fawn.When you’re unwilling to admit that you’re afraid, and you hide it behind bravado — that’s destabilizing to the people around you.A Screeching Feedback LoopThe secondary emotion — how you feel about your primary emotion — is the thing that gets you into trouble.Because when the secondary emotion arises from an unwillingness to acknowledge and feel the primary emotion, you’re in a real bind.Instead of aversion to something that’s happening to you, you’ve now developed an aversion to the workings of your own mind.Imagine a microphone connected to a loudspeaker that’s blasting sound back into the microphone.That’s your mind when it becomes scared of itself — a screeching feedback loop that drowns out every useful signal.Fear is a natural response to a perceived threat.But when you’re unwilling to feel that fear, you experience fear of your fear.And fear of your fear feels even worse than fear, so it’s natural to fear that.The feedback loop has a name: anxiety. Unlike fear, it has no target or direct antecedent; it just floats in your field because it’s always there.And the same is true for anger, or sadness, or any other emotion that you do not tolerate and feel fully.A False DichotomyI’m not saying that you should act on your emotions. It’s not a choice of “repress your anger” or “express your anger.”This has nothing to do with behavior. It has everything to do with your capacity to be present to your own experience.You do not have to swallow your feelings. In fact, only through feeling them can you metabolize them into the wisdom to act.The Wisdom WayWhen you allow anger or fear or sadness to course through you, you’re simply respecting that emotion as a useful piece of intelligence.Anger says, “Someone or something is violating a boundary of yours.”Wisdom asks, “What’s the boundary, and do I need to defend it?”Fear says, “There’s danger here.”Wisdom asks, “What am I protecting?”Sadness says, “You’ve lost something precious.”Wisdom asks, “What have I lost, and what does that loss tell me about what I love?”After sitting with the wisdom questions, you may act. Or not.What’s important is that you stop running away from the feeling long enough to hear what it’s trying to tell you.That autistic child had the measure of it. Your feeling isn’t the problem. Everything you do to avoid it — is.Your MissionThis week, pick one emotion you've been unwilling to fully feel at work.Not act on. Just feel.Notice what it's telling you, and notice what your default response has been.Then take a breath, and take a moment to ask the wisdom question, without requiring or expecting an answer.Notice if anything shifts inside you. What options are now available to you?
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The Art of Catching Bad Passes
When I lived in London in my early 20s, I took up juggling. The city was a hot spot for the best jugglers in Europe, who could make a lot of money as street performers in Covent Garden, the South Bank, and Camden Market.I discovered that these elite jugglers practiced in a sports center in Blackfriars, at a weekly event sponsored by Max and Susi Oddballs’ Juggling Shop. I’d go every Saturday and watch a colorful cast of characters manipulate balls, clubs, rings, cigar boxes, devil sticks, diabolos, hats, eggs, and knives.I’d practice on the periphery, watching other jugglers and trying to imitate their simplest tricks. Occasionally I’d gather the nerve to ask one of the pros to show me a pattern or give me feedback on my form.One world-class circus clown took a break from juggling 11 beanbags (he was going for a world record) to give me pointers on Mills Mess. Another helped me change the angle of the clubs I was double-spinning to reduce the incidence of bloody lips.But my favorite moments were when one of the professional jugglers took a few minutes to pass clubs with me.We started with the simplest format: two jugglers passing six clubs back and forth in a simple “every other” pattern. That is, one toss from my right hand goes to my left hand, and the next to my partner. Add in two self-passes, and you get the pattern: 1-2-3 pass.The goal is to send each pass the perfect distance, at the perfect height, and with the club perfectly vertical when it reaches their open hand. When a toss is perfect, catching becomes trivially easy. The club hits your palm and your fingers automatically close around it.The hard part about clubs, compared to balls or beanbags, is that clubs are not symmetrical. If you put too much or not enough spin on a toss, your partner has to catch the wrong end, or contort their arm to compensate.That in addition to the other challenges of distance, height, and speed.So here’s what happened.When I passed clubs with a pro, they caught every shitty pass I made. They bent, they scooped, they reached. And with ease and dexterity, they flipped the club back to me in the perfect arc, so that I just had to hold my hand up and catch it.We could pass this way for a couple of minutes — that is, an eternity — until I dropped one or made a throw so errant that there was no way to save it.But when I passed with a regular old juggler, the pattern never formed.There was too much instability, with neither of us able to compensate for the flaws in the other’s technique. We’d start over and over again:1-2-3 pass. Oops, dropped it. 1-2-3 pass. Oh, sorry.Neither of us would learn much.As I improved, this shifted. I no longer needed to bother Max Oddball or Charlie Holland or one of the Russian street performers who practiced at the gym when they cycled through town.I could work with the skilled amateurs, and they had to make fewer and fewer heroic saves as my passes grew more consistent.Eventually, I became a stabilizing node of the system, and started to work with beginners who could juggle clubs but hadn’t yet been initiated into the mystical art of passing.This Article is Really About Emotional Co-RegulationWe’ve all been in relationships that feel like two amateurs trying to pass clubs; good intentions lead to errant throws, drops, and frustration. No matter how hard we try, every move ends up making things worse, until it feels like we’re just pelting each other with clubs instead of creating a beautiful back-and-forth dance.And we’ve been in relationships where the clubs spin back and forth smoothly and accurately, seemingly without effort.What’s the difference?It’s how much buoyancy each of us brings to the interactions.If I’ve learned how to shrug off triggers — and everyone gets triggered — and return to a stable neurological state, I can catch your fears and frustrations and insecurities and pass back to you curiosity, compassion, and confidence.And vice versa.The Essence of LeadershipLeadership these days is all about bringing out the best in the people around you.Because any other manifestation of leadership eventually makes you the bottleneck, where your team and organization rely on your vision, knowledge, expertise, and inspiration to get things done.Bringing out the best in others is how you scale your leadership. And helping others bring out the best in others is the exponential form of scaling.So a big part — I’d argue the biggest part — of your leadership journey is going from beginner to expert at neurological co-regulation, the relational equivalent of club passing.When you’re Max Oddball, you can bring out the best in people who have not yet learned how to regulate their own neurological states, and get them to a place where they can. And once they have the skills and capacity to self-regulate, they can in turn contribute positively to the teams to which they belong.Your MissionThis week, notice which role you're playing in each challenging interaction. Are you the stabilizing node, catching wobbly passes and sending back clean ones? Or are you the beginner, lobbing errant throws and hoping the other person can save the pattern?Pick one relationship, at work or at home, where you know the clubs keep dropping. Instead of trying to fix the other person's technique, focus entirely on the quality of your own passes.Catch what they send you, however awkward, without flinching. Pause (you can do this in conversations, if not in literal juggling). Flip it back with curiosity and compassion.Do that for a week and see what happens to the pattern.And see what it does for your ability to stay buoyant when the waters around you become choppy.
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Wax On Wax Off: Why knowledge isn't enough to change how you lead under pressure
In the original Karate Kid movie, Daniel spends what seems to be days of wasted time performing menial chores for Mr. Miyagi.Four days of waxing the car, sanding the floor, refinishing the fence, and painting the walls.The reveal comes when Daniel blows up and accuses Mr. Miyagi of taking advantage of him: “I’m being your goddam slave is what I’m being, man. For four days I’ve busting my ass and I haven’t learned a goddamn thing!”That’s when Mr. Miyagi shows him how he's been learning karate all along, and he’s now got powerful defenses against punches and kicks firmly embedded in his muscle memory.From that movie, my generation learned about putting in the reps.Being a buoyant leader — one who maintains a regulated nervous system when things get tough — requires three things. And the third one has everything to do with reps done right.KnowledgeFirst, you have to know what to do.How to have the difficult conversation.How to think strategically.How to guide someone who’s struggling without disempowering them further.Fortunately, knowledge is easy to acquire. Four gazillion business and self-help books are published every week, with dozens of frameworks for everything, and they mostly work fine.But you’re not going to have a leadership breakthrough just from reading another leadership book.The Body Has to Be ReadyYou also need your nervous system to read safety rather than danger in the moment of action. When you’re triggered into fight or flight, what you know how to do becomes severely constrained by what your body thinks it needs to do in order to survive the next 30 seconds.The problem is, most of us are carrying a heavy load of unmetabolized stress all the time, which means we’re just a sideways glance or a critical Slack message away from flipping into survival mode.In order to follow a framework, you need your neurology to be in shape. Spending time every day de-stressing is critical for how you show up when the waters get choppy.Defaulting to the Desired BehaviorYou know what to do.You’ve prepared your body so it has the capacity to do it.But the thing about the frameworks in business and self-help books is, if they came naturally, you wouldn’t need the books.If coaching for performance were the normal mode of conversation, I wouldn’t have spent so much of my career teaching leaders how to bring out the best in their teams.What you need is a training system that turns the new behaviors into your defaults.In other words, reps.The RepsWhat’s missing in most training and self-development plans is the reps.You've read the books and listened to the podcasts. You've got a daily breathwork practice dialed in. On a calm Tuesday afternoon, you're the leader you want to be. But calm Tuesday afternoons aren’t where your leadership gets tested.You discover on Thursday morning that marketing totally ignored your directive to double the number of webinars. Your voice gets loud, sharp, and angry before you’ve even realized that you’ve let it. And now your team is walking on eggshells or making a mental note to email that headhunter the moment they get home.Or your director of sales is coasting on last year’s numbers, while insisting that the problem is lead quality. You need to have a difficult conversation with them, but you keep finding reasons to put it off until next week. And when you do, you soft-pedal the hard feedback so exquisitely that they miss it — and you’re relieved when they do.Knowledge and body readiness are necessary but not sufficient when your ingrained habits are pulling you in the old dysfunctional direction.Under stress, you’re going to default to that old behavior, unless you put in the reps so that the new and unfamiliar becomes second nature.You’ve got to put in the reps. Wax on, wax off.But Effective RepsIf Daniel had walked away from Mr Miyagi’s house and given up on Day 4, those reps would have been utterly wasted.What made the training effective was Mr Miyagi throwing punches and kicks while shouting at Daniel to “paint the deck” or “sand the floor.”To change behavior, you’ve got to practice reps in context.In The Karate Kid, the context was martial arts.In your workplace, the context is the various situations that can hijack you into fight, flight, freeze, or fawn (the basic menu of stress responses).Which means that any effective program to transform and elevate your leadership must dig new pathways.Most leadership training gives you the knowledge.Self-care routines like yoga, breathwork, and meditation can bolster your neurological stability.Are you missing the third element: the neurological pathways for the new behavior firing faster than the old ones?Your MissionWhat’s your most costly hijack trigger — the situation that pulls most powerfully against your best leadership?What’s one way you can start preparing for that situation?What’s your version of Wax On, Wax Off? And where can you practice it in increasingly relevant and charged contexts?The Reps You Can’t Do By YourselfEverything above is trainable. But not by reading about it, and not by yourself, alone.Daniel needed Mr Miyagi’s attacks to turn implicit knowledge into effective action.The way to close that gap between knowing and being able to do it consistently is to experience real-life pressure repetition under real emotional load.In a room that's safe enough to let you fail and structured enough to make the failure useful.A stress dojo, if you will.That's what The Buoyant Leader Experience is. Two days with a small cohort of leaders, each working the specific moment that triggers them — the board question, the confrontation, the crisis.And you do it live, with peers who are practicing same as you. Through realistic scenarios, you enter conversations and situations that would normally hijack you, and pause and re-enter them again and again, until the new pathways start to hold.You arrive having mapped your hijack. You leave having worked it: felt it fire, caught it, and responded from buoyancy instead of reactivity. Not as a concept, but as a lived experience your body remembers.Date and location are coming soon. If this is the work you've been circling, let's start the conversation now. Hit me up at howiejacobson.com.
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The Way of the Rubber Ducky
As a coach, trainer, and facilitator, one of my great strengths is empathy. I’ve learned how to tune in to other people’s emotions, which means that I can help guide them to better places.When I’m working, I can stay attuned to others while maintaining my own power.But as a civilian, living my life every day, I can easily get swamped by other people’s energy. My superpower turns into my kryptonite.When I’m around happy people — energetic, bright, optimistic — I match their vibe. When folks are negative, cynical, depressed, worried, and dissociated; same thing. I feel myself hollowing out, draining, deflating.I come home from an entrepreneurial meetup or lunch with a prospect feeling hopeful and excited, possibilities buzzing — and if someone in the family is in a bad mood, within 30 seconds I can’t even remember what I’d been excited about.In short, the opposite of buoyancy.How to Balance Empathy and BuoyancyOne way to be immune to other people’s emotions is to ignore or override them. That’s not what I’m going for.The cover of my new book, The Buoyant Leader, features a rubber ducky. I’ve loved the image since my daughter first suggested it as a visual theme for the concept of buoyancy, but I love it even more when I apply it to my own life.Because it shows me how to protect my boundaries. It has an impermeable membrane, so it won’t pop like a balloon. It won’t take on water, and won’t become the water.At the same time, it doesn’t ignore the water. It moves, bobs, submerges, and pops back up.That is to say, it’s sensitive to its environment without merging with it.Shallow and Deep WorkSo how do we do this?Sometimes, it’s enough to simply decide to. To imagine yourself encased in an energetic membrane (for me, obviously, a giant rubber ducky suit), protecting your energy — whether joyful or reserved, outgoing or introspective, silly or serious — while you stay in touch with the needs and desires of others.For some folks, simply practicing this visualization can lay down new patterns.For others, this will be a band-aid or worse: an useless exercise in “positive thinking” that eventually erodes confidence when it doesn’t work.If that’s you, I recommend getting support in first understanding the protective purpose of losing yourself in other people’s energy fields.Eg: You might have learned that being happy when others were miserable is selfish.You might have learned that the way to stay safe is to blend in.You might have learned that the only way to be loved is to mirror those around you.Or any of a thousand unique lessons, specific instructions coded into your nervous system so deeply that they seem unarguable.Breaking those patterns requires deeper work; typically guided by someone skilled in supporting you to uncover and disconfirm the predictions that were baked into your nervous system.The Benefits of Buoyant LeadershipOnce you can choose how to respond to other people’s energy, you can choose how to support them.Once others see that you can hold your own energy in the face of theirs, they’re much more likely to come to you — and trust you — with their concerns.When your nervous system is regulated, you can be creative, nuanced, and light. Qualities that are much more likely to lead to positive outcomes.And rubber ducks can make life more fun, as many of us learned watching Sesame Street.Your MissionChange always starts with awareness.The next time you walk into a room and feel your energy shift, try this — pause, feel your feet, and ask yourself: “Is this mine?”
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49
Feeling Like a Fraud
FraudToday I feel like a fraud.On the one hand, it’s Monday, and time to draft this week’s Buoyant Leader newsletter.On the other hand, I’m feeling decidedly non-buoyant: sluggish, sad, scared, and stuck.I open my note-taking app and looked through all the newsletter ideas — and I got pissed off at my past self for offering all this smug advice that I really need right now.Because when you’re not buoyant, the last thing you want is someone telling you how to right yourself.Which is a useful thing for future me to remember when I’m out of my funk and feeling helpful again.But I don’t want to abandon this feeling of fraudulence that quickly. I want to twist on this hook for a few more paragraphs, in case you might also have a touch of “who the hell am I to…?” now and again.FraudulenceThe fraudulence has two parts to it.First, I’m the guy who has supposedly figured this stuff out, and here I am again. I feel like calling some coaching clients and paying them to coach me today.And I know, conceptually, that having off-days doesn’t disqualify me from — well, from anything really, except maybe surgery or air traffic control.But it’s hard, and frankly annoying, when the advice and empathy and perspective I can dole out like the world’s best bartender falls so flat to my own ears.Probably it’s an example of why bootstrapping isn’t a thing — while self-coaching can help with surface issues, in order to lift spirits we need each other.But I wouldn’t want my clients to see me this way, and if I had a call this afternoon I’d fake energy and charm and positivity.The second part of the fraudulence is the old refrain, Do As I Say And Not As I Do.Because, honestly, this funk was pretty preventable.I’ve neglected my morning practice for a couple of weeks now.I’ve avoided several tough conversations because of the emotional discomfort I feared they would trigger.And I’ve dealt with my unwanted feelings mostly by watching YouTube videos that review “buy it for life” products and brands. Exactly the opposite strategy of what I recommend (“feel it in your body”), and exactly the opposite of what would actually help.Grace?This is the part of the post where I feel like I should be humbly redeeming myself.Or subtly inviting comments commending my courage for posting this.Or hit the Delete key until I’m back to a blank note.Maybe I should sleep on it.The Next DayWell, now it’s tomorrow, and I’m feeling much better. Full of beans (literally: scrambled tofu and mung beans for breakfast), and ready to align actions with values.So maybe this is buoyancy; not expecting every day to be smooth sailing, but simply getting back up after going under.The opening of Steward Brand’s new book, Maintenance: of Everything, tells the story of three boatsmen competing in 1968 to complete the world’s first (that we know of) solo circumnavigation of the earth in a boat that could not dock or take on any supplies or get outside help of any kind.Rather than focusing on strategy or derring-do or luck, Brand explores how each of the competitors handled maintenance of their vessels and their health.All faced setbacks that had them on the verge of quitting (or dying).The ones who succeeded were better prepared by virtue of being less optimistic.So when the storm came, or the accident happened, they didn’t panic. They had faith, not in the sea or the wind, but in their ability to weather whatever came.When an insurmountable problem arose, they took time to think, to reflect, to consider before taking action. And fortunately for them, those actions rendered the insurmountable… surmountable.So maybe yesterday was just one of those storms for me.An inner storm.Maybe had I done more morning qi gong and afternoon breathwork it wouldn’t have happened.Maybe it was on my inner horizon and there was no avoiding it.Maybe it was one of those cleansing storms that leaves the bright crackle of ozone in its wake, rainbows chasing away the receding cumulonimbus.And maybe this is all a story in my head, which is now in yours.The Takeaway?I dunno.“Prepare better”?“Be gentle with yourself”?“Be kind to others; everyone is fighting a hard battle”?You choose.For me, it’s a reminder that we’re all in this together.Today I lift you; tomorrow you return the favor.Going under happens. It’s not a sin, it’s not a crime, it’s not a shame.And buoyancy isn’t some earned thing, although you can tilt the odds in your favor.Buoyancy can be our natural state. We can rise again, dripping and spluttering, and our underwater experience can contain gifts for ourselves and others.So yes, prepare better. Be gentler and kinder with yourself and others. (Even — perhaps especially —to your harsh and unkind inner voices; they’re trying their best to keep you safe.)And remember that, maybe, we’re all frauds sometimes. But that doesn’t mean we stop doing the work.And it doesn’t make our work any less precious.
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48
Zen and the Art of Nervous System Maintenance
One aspect of taking care of yourself that’s often overlooked is nervous system maintenance. For the sake of this discussion, I’ll define your nervous system as the body’s opportunity/threat scanner.It’s constantly pinging your environment, looking for clues that you’re either safe (and should focus on finding good stuff, like food, mates, or season two of Beef) or you’re in danger and should focus on hightailing it out of there or preparing to fight).When this system works, you spend your energy wisely. You make good decisions. You respond rapidly to change and take appropriate and proportionate action when called for.When your nervous system is out of whack (that’s some fancy neuroscience jargon thrown in to impress you), you over- or under-react to threat. You either miss clear danger signals, or (more commonly) respond to every glance, utterance, email, or traffic light as an invitation to extend your adamantine claws and fight.In other words, what can look like an objectionable personality (what Bob Sutton refers to, in organization development jargon, as an “asshole”) is often based on a miscalibrated survival imperative.And that’s good news. We don’t know how to cure “asshole.” But we know a lot about repairing and maintaining the nervous system, to restore it to a state of sensitive harmony with its environment. And it starts with the body.The Diagnosis: Unchecked Allostatic LoadYour allostatic load is how much stress your body is carrying at any given time. When it’s high, it takes very little additional stress to catapult your nervous over the red line — the point where your nervous system flips from “thoughtful and strategic” to “eat or get eaten” mode. Not a great look at team scrums or standups.Allostatic load is a big problem in our modern environment, because all the things that lower it are in short supply for many of us: birdsong, the smell of fresh soil, long vistas, singing and dancing around campfires, and picking insects out of each other’s fur. (All, interestingly, associated with safety and the absence of predators.)Those classic stress-reducing triggers have been replaced by stress-inducing ones, like being surrounded by thousands of strangers, enclosed spaces, artificial lighting, and bad covers of classic rock songs.So your allostatic load, which in your ancestral environment would generally have reset to close to zero by the time you awoke, can just keep climbing. Day by day, little prods and annoyances ratchet up the stress, with no relaxation in sight. From morning to night on any given day, your allostatic load climbs like the foam on top of boiling spaghetti water.That’s why an innocent word or otherwise insignificant event can put you over the red line: because you were already doing the hokey-pokey right at its edge.The Treatment: Daily Nervous System MaintenanceBecause stress is a physiological response, working with your body is the fastest way to bring down your allostatic load. The most accessible lever is your breath.Usually, our bodies breathe automatically and unconsciously (which is nice, because it leaves you free to sleep without worrying that you’ll forget to breathe and die during the night).But breath is unique among your body’s automatic processes in that you can bring it entirely under your conscious control.The hack is simple: spend 1 minute, 3 times a day, breathing consciously, with the out-breath taking slightly longer than the in-breath.As you breathe, lightly scan your body with your mind, noticing any tightness, holding, discomfort, comfort, and fatigue.Try it now and see what changes for you.*hums Jeopardy! theme song*You back? How’d it go?Now, I’m not claiming that this simple practice, which you can do for free anywhere and any time, is the total cure for a miscalibrated nervous system struggling under a ginormous allostatic load.What I am claiming is that you can use it to move away from the red line, so you have more “fuse” between trigger and boom.And if you make this a regular practice, like brushing and flossing your teeth, you can begin to restore your nervous system to a healthier state over time.There are many other strategies, but reconnecting with your body and stimulating your relaxation response on a regular basis provides the physiological foundation upon which those other strategies can build. Without it, you’re just trying to think your way out of a problem that has become immune to better thinking.Once you’ve regulated your nervous system on the physical level, you can then address the next steps on your journey to buoyancy: inoculating your mind against unhelpful thoughts, seeing a bigger picture, and engaging in your world with wisdom. All stuff we’ll explore in upcoming issues of The Buoyant Leader (so subscribe if you want to keep exploring this stuff with me :).
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47
The Hidden Cost of a Drama-Free Workplace
A team of Swedish researchers recently set out to answer a question on everyone’s mind: What happens when you drug a bunch of baby salmon with anti-anxiety meds?They exposed Atlantic salmon smolts — young salmon making their once-in-a-lifetime migration from river to sea — to clobazam, a benzodiazepine. (Clobazam is in the same family as Valium and Xanax. It takes the edge off.)They watched what happened when a predator was introduced. Normal salmon tighten up — they shoal, forming cohesive groups, doing the collective threat-response thing their species has been refining for millions of years.The drugged smolts didn't. They drifted apart. They moved as individuals.The drug did more than make the fish more relaxed. It made them miscalibrated.Their environment is genuinely full of threats, including birds of prey, otters, fish, and even terrifying-looking merganser ducks complete with serrated bills.Salmon’s nervous systems evolved to read those threats and respond.Clobazam makes them environmentally illiterate.The Experiment We’re Already RunningI've been thinking about this study a lot lately — because most organizations are running the same experiment on their people, just without the benzos.Workplaces routinely ask people to perform calm.Don't bring drama. Don't catastrophize.Don't make a fuss. Stay positive. The implicit message — sometimes explicit — is that the appearance of being unbothered is the same thing as being well-adjusted, and well.It isn't.Performing calm and actually being regulated are very different states.The first is a flattening, where people’s perceptions respond in a similarly limp fashion to threats and opportunities.The second is a kind of capacity — the ability to take in information, including unwelcome information, and respond to it from a steady center rather than from panic or paralysis.A regulated nervous system is online. It's reading the environment. It's noticing what's off.A "nothing-to-see-here" workplace culture asks for the opposite. It rewards the appearance of regulation and punishes healthy responses to actual dangers.It tells the people whose nervous systems are picking up real signal — the early warning, the pattern that doesn't add up, the customer drift, the quiet worry about a strategy — to settle down, look more relaxed, not be such a downer.Those people aren't the problem. They're a functional sensing apparatus.Every time the room signals that their concern is bringing the energy down, it doses them with a little hit of emotional clobazam.Their threat-perception is compromised in ways their leaders won't see until something breaks.This isn’t an ode to anxiety. It’s the difference between head-on-a-swivel regulation and why-bother sedation.Regulation Isn’t PerformanceSeeing your team this way — as a sensing apparatus rather than as problems to manage — is a reframe I owe to my friend Ian Lawton, founder of NeuroHive, an organization supporting late-diagnosed neurodivergent adults.Ian read an early draft of my forthcoming book The Buoyant Leader and pointed out, with characteristic kindness, that I'd wandered into territory that wouldn't serve a meaningful slice of my readers — autistic, ADHD, trauma-affected, and otherwise neurodivergent leaders, but also leaders whose teams include people across that full neurological range.His feedback reorganized my thinking: regulation isn't an outward look, it's a stability of intention. The team member whose worry registers in her body before it reaches her words isn't failing at composure. She's regulating. She's also probably reading something the room needs to hear.Ian's framework reorganized substantial portions of my book. More importantly, it should reorganize how you think about what "good leadership presence" actually means — both in yourself and in the people you're leading. Read his foreword when The Buoyant Leader comes out. (And while you're there, read the rest of the book.)Back to the FishThe drugged smolts didn’t die of relaxation. They died of illiteracy.They lost the ability to read their environment, and each other.They stopped shoaling, and lost their fear of very real and present dangers.That’s what a “keep calm and carry on” culture builds.So here's my question for you:In the rooms you lead, are you cultivating a culture where people can stay regulated through hard things — or one where they have to look calm regardless of what they're picking up?Only one of them lets your team do what the undrugged smolts do instinctively: shoal up, read the water together, and move as one through genuinely dangerous terrain.
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46
The Soothing Seductiveness of Self-Doubt
Augustus III, King of Poland, received a cover letter in July 1733 from a German musician — some fella named Bach — attached to a bunch of sheet music. Here’s part of that letter:“In deepest Devotion I present to your Royal Highness this small product of that science which I have attained in music, with the most humble request that you will deign to regard it not according to the imperfection of its Composition, but with a most gracious eye ... and thus take me into your most mighty Protection.”That small, imperfect product? It was only his Mass in B Minor, widely regarded as one of the greatest compositions of all time.Here’s how the Netherlands Bach Society describes it on YouTube, “In between an awe-inspiring Kyrie and the jubilant final Dona nobis pacem, there are nine completely unique arias and duets, fourteen impressive ensemble sections for four, five, six and even eight voices, a broad spectrum of instrumental solos, and an incredible variety of styles.”A “small product” indeed ;)I can’t read Bach’s mind (I’ve played violin since 1974, and I can barely read his Sonatas and Partitas), so I’m curious: was he really that modest, or was the self-deprecation a strategic gambit to get the job he wanted: court composer?But what I really wonder about is how Augustus himself reacted to that letter.Imagine the king's secretary handing him the package. Your Highness, a musician from Leipzig sent this. Says it's a small product of his attempts at music. Asks for your indulgence.If Augustus had taken Bach at his word — if he'd glanced at the inscription, registered the apology, and filed the parts away unexamined — the world might have lost the Mass in B minor for another century.He didn't. Three years later, Bach got the court composer title he was angling for.But here's what I find myself thinking about: Augustus had to look past the packaging.And most of us, most of the time, don't.So what I want to talk about today is: how should leaders handle self-deprecation?Why Not Just Take the Discount?Somewhere on your team this week, someone is going to walk into your office or open a Slack thread with a sentence that begins:"This is probably a dumb question, but...""I might be totally wrong here, but...""You probably already know this, but..."What’s the best way to address the self-doubt?Some leaders — not you, obviously — would welcome it.Their thinking goes like this: if folks in their organization lack self-confidence, they can keep them at the low end of the salary ladder. Make them feel like they're lucky to have a job, so they won't complain or organize or jump ship. Feel good themselves by "lending" them their confidence.There are good reasons to discourage self-deprecation, even though it can feel like having discount employees.First, it’s not a discount. Self-deprecators are actually bringing a worse product at the same price. The person who hedges their words almost always hedges their thinking as well, editing ideas before bringing them. They don't challenge you when pushing back could be valuable.They aren’t JS Bach with a humble cover letter. You're getting PDQ Bach, the one who mailed you only the bits they’re sure you’ll like.Second, you’re going to end up pushing down or driving away good people.People who self-deprecate in environments that reward self-doubt either shrink further, or end up leaving when they feel sufficiently under-appreciated. And those who leave first are the ones with options.Third — and this is the one that should keep you up at night — the contributions most likely to be hedged are also the contributions most likely to contain information you don't already have.People hedge when they worry you don’t want to hear what they have to say. Which means a leader whose team runs on self-deprecation systematically loses access to exactly the information that should be written in bold flashing 240-point neon font on a SWOT matrix.That’s not a controversial argument. So where’s the issue here?The Problem: Hedging Feels Good All AroundThe issue is this: unless you’re paying very close attention, there’s a good chance that you’re unconsciously encouraging a fair amount of hedging, self-deprecation, and low-status behavior.Because it’s a “feel-good-in-the-short-term” behavioral dynamic. For both parties.While your directs self-deprecate to let themselves off the hook, notice how they’re letting you and your nervous system off the hook as well.Notice what happens in your body when a direct report comes to you with “This is probably a dumb question, but…”Deference. Safety. Low stakes.Ahhh…Now picture that same person walking into your office with more of a confident swagger. “I’ve thought this through. We should do X, and here’s why. What do you think?”Now you’ve got to make an effort. You have to evaluate fairly. Possibly disagree. And risk being wrong.Where Hedging Comes FromSelf-deprecation isn't a character flaw. And while a few self-deprecators are working the Bach angle — strategically performing humility to gain a hearing — most are not.Most workplace self-deprecation is a protective adaptation. A habit formed in earlier environments that punished confidence.That environment might be a family of origin, a culture where directness from a subordinate is unthinkable, or a toxic workplace where, for example, a confident woman learned that behaving the same way as a confident man got her tagged as "problematic."The hedging worked — then.It's up to you whether that habit still works for them, or whether it's no longer necessary, but simply costly.When you hear someone hedge, you've been given a glimpse into their history. Wherever they learned that lesson, it wasn't from you. Now it's your job to help them discover that respectful, honest confidence is the best way to present themselves.What to Do InsteadSo the next time someone walks into your office with "This is probably a dumb question, but..." — what do you do?Don’t reach for that platitude, “There are no dumb questions.”(My first week in the private sector, I took that advice to heart when I asked a prospect, “What exactly do you mean by P&L?” My boss quickly learned that there are, in fact, dumb questions.)And don’t give them the “act more confident” speech. That puts you in the position of critic rather than ally, and heaps an extra helping of shame on top of their already-negative self-perception.Here’s what I recommend: notice how your body responds to the pre-apology. The quiet relief that you aren’t going to be challenged; no need to add to your cognitive load in this conversation. Can you feel this stance as a sensation?If so, that sensation is a clear signal that your nervous system prefers the hedge to the more challenging contribution it would otherwise have to engage with.Once you’ve become aware of this dynamic, you’re ready to respond differently.Now mentally strip the hedge. Listen only to the claim underneath.Then ask yourself a single question:"If a senior colleague had made this same observation with full confidence, how would I respond?"Respond that way.Do this for a month and you'll notice two things.First, you'll catch yourself hearing hedges you used to file under "deference" — probably more often than you'd have guessed.Second, the people you respond to this way will start hedging less. Not because you overtly told them to change. But because their nervous system will clock that your nervous system can handle — and may even welcome — their full intelligence and presence.In other words, your work isn’t making them more confident. It’s becoming a receiver who doesn’t need their confidence to register — and honor — their signal.Back to BachThree years after that letter, Bach got his court composer title. Augustus had read past the self-deprecation and recognized the Mass in B minor for the transcendent achievement that it was.Whose hedge have you been taking at face value? And what might that person be able to tell you when you create the conditions that encourage and reward their full-throated transmission?This is the kind of thing I work on with founders and senior executives one-on-one. If you've spotted yourself in this piece and want to think it through together, message me on LinkedIn or hit me up at HowieJacobson.com.
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45
Are You as Smart as an Amoeba?
Are You as Smart as an Amoeba?A brainless, single-celled organism can navigate mazes, design efficient transit networks, and reliably find opportunity — with nothing more than raw sensitivity to its environment. Can your organization say the same?The organism in question is Physarum polycephalum — aka Mr or Mrs slime mold. No brain. No nervous system. Just a blob of goo that oozes around by extending bits of itself called pseudopods and then glurping along to catch up.And yet, place a bit of oatmeal at the exit of a maze, and it will find the most efficient path through.It does this with no central planning — just a simple, distributed sensitivity to its environment.Researchers actually use slime molds to solve complex engineering problems, like designing optimal road and rail networks connecting ports and cities.(Or are the slime molds using researchers to cook them oatmeal? Philosophically, it's unclear.)Your organization also has no single, all-knowing brain. The question is whether it can match even this level of environmental intelligence — sensing opportunities, avoiding threats, and routing resources where they matter most.Your Organization Is an OrganismYour organization also exists in an environment full of opportunities and threats. The question is — how good is it at acting on them?Amoebas have an advantage here. They're single-celled, in intimate contact with their environment. They sense food or poison and extend an approach or avoid pseudopod immediately.In organizations, though, the sensing function is separated from the decision-making function. The bigger and more complex the org, the bigger the gap.Traditional hierarchies make it worse: the higher up you go, the less contact you have with the outside world.The hundreds of small insights that sales, customer service, and tech support are gathering — about shifting customer preferences, changing price sensitivities, emerging complaints — rarely inform the control room — the C-suite — that sets policy.The people who know what's happening don't have permission to act on it. The people with permission don't know what's happening.That gap is where most bad decisions live.The Usual "Fix"More meetings. More reports. More Slack channels. More cc'd emails. It feels like progress — but it's just the organizational equivalent of really committing to that squint.Leaders set up ad hoc task forces to deal with things that have already become emergencies. They complain that nobody takes initiative, that they're the only one acting like an owner.Then they look for someone to blame when they miss the writing on the wall and watch quarterly revenue tank.What's Really MissingYes, there are structural fixes — reporting lines, wiki access, AI tools, meeting policies. These things can be broken, and they can be fixed.But in my experience, the real blocker isn't plumbing. It's fear.The underlying issue I see over and over again lives in the collective nervous system of the organization as a constant buzzing of threat. Employees going about their days shadowed by a lack of psychological safety.Ask yourself:How safe do my employees feel to share their actual thoughts and feelings?How encouraged are they to say unpopular or risky things?How are they rewarded for bringing up problems? For advocating for vendors and customers? For pointing out policies that interfere with good work?A collective nervous system running on fear will miss the subtle signals that can inform wise action.A Walk in the WoodsImagine a leisurely stroll through the forest. Birdsong, the hum of insects, the gurgling of a brook. Deep green of last year's foliage, bright green of this year's new shoots. The smell of soil and pine needles. A pleasant breeze.For an experienced hiker, this isn't just a bunch of sensory delights. It's data. The richness tells her where to find food, shelter, water — and whether a storm is coming or a predator is near.And here's the key: none of this requires effort. She's not running mental checklists. She's just open — and because she's open, the information flows in and organizes itself.A relaxed nervous system is a remarkably intelligent instrument. It picks up patterns, spots anomalies, and integrates vast amounts of information without being told to.This is what organizational intelligence looks like when it's working. People at the edges — in sales, in support, on the factory floor — naturally absorb subtle shifts in customer behavior, market conditions, product quality. Not because they're instructed to, but because nothing is blocking the signal.Now back to our hiker — a twig snaps behind her.Instantly, everything changes. The richness collapses. She doesn't care about birdsong or soil quality anymore. All she cares about is: what's behind me, and how fast can I move?When the threat is real, that narrowing is lifesaving. But when your nervous system is permanently locked in threat mode, you lose access to everything else. The aperture narrows. The edges go dark.This is what happens inside organizations that run on fear. People stop picking up on the subtle stuff — not because they're incompetent, but because their nervous systems have been hijacked. They're scanning for danger — who's getting blamed, what's the political risk, will I get punished for this? — instead of scanning for opportunity.How to Actually Fix ItBasically, treat your people as if they are actually competent and well-meaning.Look for every policy that sends the message: "We don't really trust your judgment, your ability, or your intentions." Now imagine getting rid of those policies.What comes up? Probably fear.Because those policies represent control — or at least the illusion of it. If you're in the C-suite and you're used to making all the decisions, it can be terrifying to picture Sal in customer service empowered to make things right.What if she could issue a refund up to $200 without asking anyone?What if Iqbal in operations could pause a deliverable when he sees scope creep, instead of escalating through three levels of management?Only a well-regulated nervous system can handle the open flow of information as data rather than threat.Only leaders who've done the work on their own nervous systems — who’ve become buoyant — can take in as much reality as is available for processing.The TakeawayA healthy organization is an organism. Its intelligence lives at its edges — where it actually touches the world.When a leader's nervous system goes into threat mode, the aperture narrows and the edges go dark. The instinct is to compensate by pulling information toward the center: more meetings, more reports, more oversight, more blame.But that's not wisdom. It's panic.The fix isn't tighter control. It's a regulated enough nervous system to trust the edges to act — and to let what they're learning reach you before it's already an emergency.This is what I write about in The Buoyant Leader — the practical neuroscience of why your organization's intelligence collapses under stress, and what to do about it.The book lays out a four-part framework that gives leaders the tools to widen their aperture, trust the edges, and stop being the bottleneck between what their people know and what the organization does about it.If this piece resonated, the book goes deeper. Find out more at howiejacobson.com.
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44
Why Being 5% Present is a Leadership Sweet Spot
If you ever want to make me feel inadequate, suggest to me that I “be fully present.”For a long time, that was my aspiration. A thousand yoga and meditation classes drilled into my head that the highest virtue is to “be here now.”I have no problem, in theory, with presence. One of the main themes of my work is to empower executives to tolerate their own thoughts, feelings, emotions, and urges.I generally prefer presence to absence (except for some meetings). It’s the “fully” that’s been the problem.Have you heard it a thousand times too?"Be fully present." In meetings. In one-on-ones. In every conversation that matters.It sounds right. Noble, even. Give 100% of your attention to the people or person in front of you.But here's the problem: if you actually try to be 100% present, you become useless.The Dining Room ProblemI’ve been to a bunch of events at Kripalu, a yoga retreat in New England. And one of the weirdest things I do there is mindful eating.Mindful eating is one of those classic presence exercises. I sit down, nodding solemnly to my table mates, signaling that I’m an advanced spiritual being with barely any ego left.No phone in my hand, no tablet in front of me. I gaze deeply at my food. I notice the aromas, the textures.I silently thank the sun, the rain, the farmer, the trucker, the cook, the dishwasher, the accounts receivable clerk for the fertilizer company, the earthworms, the whole shebang.I take small bites, chew carefully, notice everything.It's beautiful.Then someone repeats, “Can you slide your chair in so I can get by?" and I’m completely thrown. Earthworms and dainty bites out the mental window, replaced by a flustered annoyance.It turns out that 100% presence for one thing means zero capacity for anything else.That's fine —mostly — at a yoga retreat. It's a disaster in a leadership conversation where you need to listen, think, respond, draw on your experience, and track the bigger picture — all at the same time.The 5% WitnessWhat actually works is something I teach coaches and leaders that sounds almost absurdly modest: keep about 5% of your attention on the fact that you are present.That's it. A small, steady thread of awareness — I am here, I am paying attention — running quietly in the background. That lets the other 95% of your energy go where it needs to go: listening to what's being said, reading the room, connecting dots, formulating your response.This is actually more like what experienced meditators do, for the most part. They don't white-knuckle their way to unbroken focus. Instead, they maintain a gentle witness — a part of their awareness that notices when they've drifted.Where Leaders Lose ThemselvesWhat happens without that 5% witness?Sometimes, if the present moment isn’t engaging (because it feels unimportant or boring), you might catch yourself thinking about last night’s ball game or whether a double-perl stitch will work for the collar of that sweater.More frequently, especially with leaders, something else happens. Something more insidious: autopilot.On autopilot, you get so absorbed that you merge with your role, or the task in front of you. You’re so engaged that you’ve forgotten that “you are.”You don’t notice your body. You don’t notice your breathing. “You the be-er” disappears and is replaced by “you the do-er.”But wait, you might protest: this sounds like flow.And that guy with the really long name says that flow is a desired state.And sometimes it is.Flow — all task, zero self-awareness — becomes a problem when there are other people in the equation, and their needs and goals and priorities are different from yours. And when your nervous system’s threat detection algorithm lights up.This can look like:In a coaching conversation, you stop listening and start performing.In a strategy meeting, you stop tracking the room and start defending your position.In a difficult one-on-one, you stop being curious and start reacting.Your witness goes dark, and you don't even realize it until later, when you start wondering what went wrong.Here’s what went wrong: Your nervous system was running the show, and nobody was watching the controls.That’s why allocating 5% of your awareness to mindful presence is so important; to notice your elevated heart rate, tensing muscles, and racing thoughts, and interpret those inner signals as a cue to slow down, check in, and recalibrate.The Leadership ApplicationThis is the inner game that separates good leaders from great ones. The leader everyone wants to work for is the one who can hold the full complexity of a conversation — your words, your emotions, the organizational context, their own reactions — while maintaining just enough self-awareness to choose their response rather than just having one.That's what regulation looks like in practice. Not calm detachment. Not performative eye contact. A quiet, ongoing thread of I am here. I notice what's happening — in the room and in me.5% awareness. 95% engagement. 100% effective. (Look at me doing math — Mr. Gonzalves, I apologize for asking, in 1978, when we were ever going to use percentages in real life. You were right.)Want to build this kind of presence into your leadership?In The Buoyant Leader, I explore how the inner game of self-regulation transforms how leaders show up under pressure — not through more effort, but through smarter attention. If this resonates, I'd love to hear from you. Find me at howiejacobson.com and let’s talk.
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What if Imposter Syndrome is Your Friend?
Pretty much every leadership article about imposter syndrome says the same thing: dispute it, push through it, power-pose your way past it. Cut a mantra-groove in your brain: “I’m good enough, I’m smart enough, and doggone it people like me.”The assumption, of course, is that imposter syndrome is a terrible thing to have.Sometimes it is. And sometimes kicking it in the ‘nads is the right strategy.But not always.So here’s a couple of serious questions for those other times:What if that voice isn't self-sabotaging or pathological? What if it's doing exactly what it's supposed to do?The Guardrail You're Trying to DismantleIf someone asked me to perform surgery tomorrow, I'd say no. I’m not a surgeon, I hate the sight of blood, I never won at “Operation” as a kid. Get someone else.Is that imposter syndrome?Or just a healthy relationship with reality?And yet we've lumped together those two very different situations under the same label.There's the self-doubt that keeps you from doing things you're perfectly capable of.And there's the healthy caution that says, "Hey, this matters. People are counting on you. Pay attention."That second voice? I'd call it a guardrail, not a syndrome. (Especially if I’m the one on the operating table.)When leaders step into new roles — a bigger team, a higher-stakes environment, a seat at a table they've never sat at before — they often feel a version of this. The voice that says you shouldn't be here; other people are so much better at this; wait until they find out that you’re a fraud.The conventional advice is to silence that voice.I think that's a mistake.Three Ways to Work With the Voice Instead of Against It1. Thank it, then move anyway.The voice is trying to protect you. It's reminding you that there are real stakes and real responsibility. Always a message worth keeping in mind.But hearing it doesn't mean obeying it. You can acknowledge the risk and move forward. Feel the discomfort and act anyway.Not recklessly, but intentionally.Ground yourself with conscious breathing. Make a plan. Take people in. Focus on being curious rather than impressive.Here's what happens when you do: you start collecting evidence that contradicts the voice.You get through the meeting and people are pretty happy. Your top experts share their ideas, and you — new to role and in a bit over your head — take time to listen. You ask sharp questions. You encourage creativity and collaboration.When you review your performance later, and you’re being honest, your brain registers a mismatch: Wait, the voice said I'm no good at this, but the evidence says otherwise.Under the right conditions, your brain recalibrates. It steps back, slowly but surely, and lets you lead. And the part of you that’s curious, that’s creative, that’s collaborative — there ain’t no leadership better than that.2. Shift from self-consciousness to service.This is a power move. When you're focused on helping someone else, you “you-ness” fades into the background. Your own anxiety becomes a side show because it’s irrelevant to the task at hand.Think about it: if you see someone trip and fall on the sidewalk, you don't stand there wondering, Am I qualified to intervene? Do I have my ten thousand hours of “helping someone up” training? Can I name all the muscles and tendons involved in this maneuver?You just help. The impulse to serve cancels out the impulse to doubt.The same principle applies in a boardroom, a team meeting, or a difficult conversation with a direct report. The moment you shift from How am I doing? to How can I help?, the “get me out of here before someone notices that I’m a large sentient insect” voice loses most of its power.3. Get curious about the trigger underneath.Sometimes the voice is louder than the situation warrants. When there's shame, anger, or fear that feels disproportionate to what's actually happening, that's a signal. Something from the past got stuck and never got resolved.Michael Singer taught me to think of it like a thorn that’s embedded so deep it's covered with scar tissue. You can't see it anymore, but it still causes pain in certain situations.When that happens, it's actually an opportunity. Slow down. Ask yourself: Where is this in my body? What are the words it's saying? Do I remember the earliest times I felt this way — in other words, can I pinpoint the original thorn, so I can bring awareness to it and extract it?This is the deeper work — the kind that doesn't fit neatly into a listicle. And it's often the work that creates the most lasting change.The Deeper WorkThe leaders I admire most haven't eliminated self-doubt. They've developed a different relationship with it. They treat it as data, not as identity. They've learned to hear the voice, extract the useful information, and then choose their next move from a place of centered authority rather than reactivity.That's not something you can hack with a morning affirmation. It requires genuine self-awareness, often supported by a coach or therapist, and the willingness to look at parts of yourself that would rather stay hidden.But the payoff is enormous: you get to lead with both confidence and humility. You stay responsive to real risk without being paralyzed by imagined inadequacy. And you model for everyone around you that growth and self-doubt can coexist — which might be the most uplifting thing a leader can do.If this resonates — if you've been white-knuckling your way through self-doubt rather than working with it — I'd love to hear your experience. Find me at howiejacobson.com. And if you're ready to explore what's really driving the voice, let's talk. That's the work I do with executives every day.
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Don’t "Get the Gist." Get the Details.
You're in a one-on-one with a direct report. They're telling you about a problem — maybe a project that's off the rails, a team dynamic that's souring, or a client relationship that's circling the drain. About thirty seconds in, you get it. You can see the whole thing in your mind. You know what's going on, and you probably already know what they should do about it.Guess what? You're almost certainly wrong.Not about the general shape of the situation. You've been doing this long enough that your pattern-matching is excellent. But about the specific reality this person is living in? The details that actually matter?You're running on a movie your brain invented — complete with set design, lighting, and a cast of characters straight out of your brain’s best simulation of Central Casting.I see this constantly in my coaching work. A leader comes in with something like, "My team just isn't stepping up." Or: "I keep getting pulled into the weeds." Or: "I've got a senior person who's checked out."My instinct is to immediately start solving. I can see the situation. I can see the checked-out senior leader scrolling through their phone in a meeting. I can see the overwhelmed VP staying late to redo their team's work. I've constructed a vivid mental movie, and I believe it.But it's a total fantasy. My brain is constructing reality, like it always does.And that means that my solutions, which will work perfectly in the theater of my mind, always fall flat in the real world.As a coach, I’ve learned to insert a simple but powerful technique between an initial description of a problem and an in-depth diagnosis.I become a movie director.Instead of working from the generalized story, I ask for a specific scene. Not "tell me what usually happens" but "tell me about a specific time this happened." Not the pattern — one actual instance. And in enough detail that I can see the movie in my mind."Well, last Tuesday in our leadership meeting, I presented the Q3 priorities and Davina just sat there.""Great. Take me through that. Where were you sitting relative to Davina? Who else was in the room? What exactly did you say, and what did Davina do — specifically?"I keep asking questions until I could instruct actors on a set. And if my client watched the resulting scene, they'd say, "Yep, that's exactly how it happened." (They’d also say, “I think Ryan Gosling should play me.”)When you zoom into the specific scene, two things happen.First, you stop coaching a situation that exists only in your imagination. You stop offering brilliant guidance that's irrelevant to what's actually going on.Second — and this is the part that still surprises me after all these years — the person starts solving their own problem.When they shift from "Davina’s checked out" to "Oh… I realize that when I presented the Q3 priorities, I didn't ask for input. I just talked at the room for twenty minutes. And actually, Davina had sent me a strategy memo the week before that I never acknowledged…" — suddenly the issue looks completely different, and the path forward is theirs.One of the reasons leaders stay stuck is that they've generalized. They now have a situation.And you can't solve a general situation. You can only solve the moment you're in.This is one of the most underrated leadership skills I know — and it works whether you're coaching a direct report, running a retrospective, or navigating a conflict between two senior people.The next time someone comes to you with a problem, resist the urge to solve the abstraction. Instead, try:"Tell me about a specific time this happened. Walk me through it like I'm watching a movie."You'll be amazed at how often the solution emerges — without you having to provide it.I work with executives and leadership teams on the mindset shifts that turn reactive management into buoyant leadership. If that's a conversation worth having, let's talk. Drop me a line at howiejacobson.com.
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Are Your Secret Goals Sabotaging You at Work?
In How Emotions Are Made, Lisa Feldman Barrett explains that you don’t see the world “as it as,” but rather you construct it, moment by moment, by filtering and analyzing the torrents of sensory input that you receive.The main tool your brain uses to do this, once you’ve acquired language, is categories.What category includes the following?: a house, a fly swatter, a beekeeper’s suit, and a degree in entomology.Things that protect you from stinging insects.Cool, huh? These items have nothing in common, except for a specific goal. And once you’ve formed the goal, you can add other things to the category: a bottle of DEET, a zapper, a plane ticket to Antarctica.Conscious and Unconscious GoalsWhether you’re aware or not, you approach every situation with multiple goals. These goals shape what you notice, what you prioritize, and how you behave.You’re aware of some of your goals: “find out what this person thinks” or “build team safety and camaraderie” or “impress the boss.”But you also have goals that are running below your conscious awareness, like “be the smartest person in the room” or “avoid conflict” or “don’t draw attention to yourself.”Can you see how the unconscious goals might interfere with and even sabotage your conscious ones?How Unconscious Goals Affect PerceptionUnconscious goals are even more powerful than conscious ones in determining what you experience in any given situation. That’s because you’re not aware of them, so you can’t perform any reality checks.If your goal is “be the smartest person in the room,” your brain will be working as follows:Other people’s ideas are stupid, or flawed, or incompleteWhen people ask me questions, they’re challenging my competence rather than being genuinely curious.All feedback is actually criticism.If your goal is “avoid conflict,” here’s what your brain will do:Anyone expressing a strong opinion is being dangerously aggressive.All disagreement is a personal attack.All sighs, glances, and movements signal tension that could erupt into conflict at any moment.If your goal is “don’t draw attention to yourself,” your brain will automatically perform the following tricks:Anyone who speaks up confidently is showing off, and is not to be trusted.Any opportunity I might volunteer for will expose me to judgment, and is too dangerous to consider.My own contributions aren’t good enough to share.In each case, the unconscious goal acts as an invisible filter that constructs your experience of the situation before you even have a chance to think critically about it.These goals are so harmful because you don’t experience them as goals. You experience the distorted perception they engender as reality.Positive Thinking Doesn’t Tip the ScaleI’m a big believer in uprooting the schemas — the unconscious ways of seeing the world — that underly these goals. The process of doing so — activating the original belief and exposing it to disconfirmatory knowledge — can be surprisingly tolerable, brief, and effective.But what do you do in the next meeting, the next one-on-one conversation, or the next performance review to construct a more helpful, empowering reality?You might think it’s by reinforcing your conscious goals: “find out what this person thinks”; “build team safety and camaraderie”; “impress the boss.”Like, repeat them as affirmations on your way to the meeting, draw them in shaving cream or lipstick on your bathroom mirror, and make them your screensaver.The problem with this approach is that you’re setting them up to fight with the unconscious goals. And the unconscious always wins, eventually. And the unconscious always wins, under pressure.Value-Based Goals to the RescueThe elegant, effective move here is to set value-based goals that don’t try to fight against old patterns of self-protection. Where you identify how you want to be, rather than what you want to accomplish.For example, before a conversation where you’re trying to get someone’s opinion, set your goal as relentless curiosity. It’s imperative that you find out what they think!Now all your self-protective circuits will rally around that goal, rather than the one of making you seem smarter than the other person. You’ll construct a reality in which their perception has value, and that it’s in your best interest to find out what it is.Another game-changing goal is compassion. When your goal is to be emotionally supportive of other people, you’ll see their behavior through the lens of their needs, which you can attend to.That’s very different than viewing their behavior as provoking and dangerous.The third game-changing goal I’ll mention here is creativity — yours and everyone else’s. If you’re consciously focused on cultivating an atmosphere where new and exciting ideas can be born and nurtured, your “don’t get noticed” circuitry gets assuaged by the fact that you’re drawing attention to ideas, not yourself.Your Mission, Should You Choose to AcceptBefore your next meeting, take two minutes to set a single conscious goal — curiosity, compassion, or creativity — and notice how it changes what you see. Notice the ideas you might have dismissed, the people you might have misjudged, the opportunities you might have ducked.And if you'd like help shifting your team's or organization's culture to one rooted in curiosity, compassion, and creativity, reach out to me at howiejacobson.com. Let's build something together.
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Are You Reading the Room, or an Old Wound?
Are You Reading the Room, or an Old Wound?In her book How Emotions Are Made, neuroscientist Lisa Feldman Barrett tells a story of going on a date with a guy from her lab that she wasn’t really into. As the date progressed, however, she found herself increasingly more attracted to him. Her face flushed, her heart rate increased, and she started feeling butterflies in her stomach.After agreeing to a second date, Barrett went home, got into bed, and had the flu for a week.In other words, those bodily sensations were an incipient illness, not signs of sexual attraction. But when her brain had to interpret those sensations, it did so through the context of a dinner date. So it predicted, “You’ve got the hots for this dude.”She wasn’t lying to herself. She was simply doing what all of us do, all the time: constructing reality from incomplete data.This is the predictive brain at work.The Predictive BrainYou don’t experience the world raw, without filters. (You’d be bombarded with so much data, you’d be completely unable to function.)Instead, you experience a model of the world that your brain constructs on the fly, assembled in about half a second from sensory data, memory, and your brain’s best guess about what’s happening, what it means, and what you need to do about it.Most of the time, the model is close enough for you to function successfully. You bring your fork to your mouth instead of your eye, you don’t walk in front of traffic, and you laugh at the punch line of the joke.And that model does get things wrong — a lot. Most of the time, that’s not a problem. Your brain compares incoming sensory data with its prediction and updates its model.Prediction, comparison, prediction error, updated prediction.That loop is your brain at its best — learning in real time.But sometimes prediction errors don’t get corrected. Say you interpret a harmless glance as accusatory, or the innocent absence of an instantaneous response to a text message (“my phone died”) as anger.Or your stomach drops before a team all-hands, and your brain codes that as Something's wrong with the vibe in here — what are they not telling me? rather than I just drank too much coffee.When that happens, you don’t feel wrong. Your brain doesn’t update. To the contrary; you feel certain. Certain that you’re under attack, and there’s a threat that needs to be dealt with.You feel that certainty as evidence of objective truth, when it’s actually nothing more than evidence of your brain’s confidence in its own prediction.Instead of learning, you’re stuck in a self-sealing feedback loop.What’s The Origin of Distorted Predictions?Borrowing from Michael Singer’s The Untethered Soul, I call it a “thorn”: an old wound, encoded under conditions of real threat or loss, that got locked into your prediction algorithm as “the most important thing to consider here.”What Andy Clark refers to in his book The Experience Machine, in the charmingly technical terminology of neuroscience, as “a heavily weighted prior.”A heavily weighted prior — a thorn — isn’t a memory that you can visit; it’s a pair of glasses you see through without even realizing that you’re wearing them.And because you can't see the glasses, you assume what you're seeing is the world. As meditation teacher and author Richard Dixey puts it in his book Three Minutes a Day, “We react to the display we ourselves have created as if it is unreservedly real, actually the case.”Your brain mistakes its own construction for ground truth. It refuses to update because it’s unable to find evidence that disconfirms its prediction.That’s what I refer to as a “glitch”: not a broken brain, but a brain unable to replace outdated data with new learning.When Predictions HarmBarrett’s flu date was a harmless glitch — her brain updated the next morning and she was able to laugh about it.But the glitches that derail your leadership aren’t so cooperative.When your CFO pauses before answering and your brain codes that silence as “she’s unprepared” or “she’s unwilling to confide in me,” it’s quite possible that you’re not reading the room. You’re reading the thorn.When a board member asks a pointed question about your revenue projections and your chest tightens and your heart races as your brain screams “They’re coming for you!”, that’s the loop running on old data, generating a prediction so vivid it feels like perception.The physical sensations are real. But they’re based on your interpretation, which is a construction rather than reality.And that construction is only as good as the data your brain is willing to consult, and the algorithm it uses to weigh and prioritize that data. And when a thorn is involved, its salience all but drowns out everything you’ve experienced since it was embedded.How to Fix the GlitchThe good news is, glitches are fixable.Not by arguing with your brain. (Who would be doing the arguing, anyway?)Not by slapping a positive label on a sensation that your body has very good historical reasons to flag as a warning of present danger.But by learning to recognize the loop in action, by identifying situations and people and internal states that tend to trigger it, and by training yourself to interrupt it before the seals shut and your triggered behavior emerges on autopilot.Eventually, you can even teach your predictive system that the old data is out of date — actually removing the thorn so your prediction loops can function as intended.That’s how you move from being hijacked by your predictions to being informed by them.In my new book, The Buoyant Leader, I teach the full RISE method for doing exactly that — moving from being hijacked by your predictions to being informed by them. But if you want a taste of it first, I run a free online workshop every month where we put these ideas into practice together. You can find the next one and register at HowieJacobson.com/workshop.
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Is Your Brain Burning Premium Fuel on Bad Data?
Your brain uses about 20% of your body’s total energy budget all by itself, before a single muscle moves or a single molecule of food gets digested.Which means it has to be ruthlessly efficient in how it spends those calories.It achieves efficiency by predicting what’s about to happen based on past learning.But not only that. It also predicts what’s happening right now.That sounds weird, right? I mean, why does it need to predict, when it can just watch and listen and find out?Because tracking reality in real time is a colossal expenditure of energy. If your brain did that, there would be no energy left for action.Your Brain is Always Seeing Its Own SimulationIn his book The Experience Machine, Andy Clark explains this using the metaphor of how streaming software handles video. Rather than looking at every single pixel in every single frame of a video, the software’s algorithm focuses only on the differences between each frame and the next.That way, a video can be rendered using a fraction of the data.Similarly, your brain is constructing your reality, and checking the data from your senses for errors; things in your environment that don’t align with the prediction.Faced with prediction error, your brain updates, in one of two ways.It either updates its model with the new information, or instructs you to act on the world to bring reality in line with the model.Those two options — update the model, or act on the world — are both functional. But your brain has a third trick up its sleeve, and this one actually keeps you from learning.When Prediction Goes WrongThe third trick is to ignore error signals from the environment.Your brain does this when it’s more confident in its model of the world than the evidence of your senses. Basically, it’s refusing to acknowledge that it might be wrong.For example, a leader whose nervous system has learned that disagreement means danger might walk into a routine strategy discussion and read every pushback as a power play — not because it is one, but because their model is predicting threat that isn't there.In that scenario, their brain deems it too risky to disregard the perceived threat, even if it doesn’t actually exist in their present environment.The Cost of Bad PredictionsRemember how much energy your brain burns through? That’s why bad predictions are so costly — they burn through resources at an alarming rate.Here’s what most senior leaders don’t realize: when you’re stressed, a significant portion of your daily energy isn’t being spent on the actual challenges in front of you.Instead, it's being spent on your nervous system's outdated predictions about those challenges — predictions formed years or decades ago, running silently in the background, burning energy to fight threats that aren't in the room.This explains that afternoon slump. The disproportionate exhaustion after a meeting that wasn't even that hard. The weekend you need to recover from a week that, on paper, shouldn't have been that demanding.That’s not you weakening.That's simply a brain burning premium fuel on bad data.Your Leadership CeilingAs a senior leader, you’ve got chops. You’ve got experience.You’ve learned a ton about how to get your organization from here to there.You’ve gotten a PhD from the school of hard knocks about dealing with uncertainty and constraints and sudden threats.And every single leadership skill you’ve invested in has a ceiling — and that ceiling is your nervous system. Because no matter how brilliant your thinking, you can’t simply think your way out of a physiological state.And as we’ve seen, thinking while triggered is the most expensive thing you can do, on an organizational as well as a personal basis.The Organization Cascade of Your Energy CrisisTo understand the true cost, multiply that “burning premium fuel on bad data” across your leadership team and down your whole organization.Because your nervous system isn’t a private experience. It’s a broadcast.When your nervous system isn’t responding to what’s going on right here, right now, your team picks it up. Their own threat systems activate. Their thinking narrows.They shift from “let’s make something great” to self-protection mode. They stop bringing you problems early, when they’re solvable.They stop taking the risks that drive success.In other words, triggered leaders create triggered teams. And triggered teams create organizations trying to manage collective hallucinations rather than responding creatively to reality.Where Leadership Leverage Actually LivesThis explains why Google’s Project Aristotle found that the single biggest predictor of high-performing teams is psychological safety.It’s not about passing around rose-colored glasses. In fact, it’s the exact opposite: lenses that are clear enough to see reality as it is.And nervous systems that are regulated and stable enough to disagree, to hash out conflict over ideas and approaches, and to be willing to be uncomfortable in the service of something greater.Remember that 20% energy budget? When your nervous system is regulated, that energy finally goes where it was meant to — toward seeing clearly and leading well.When you stop hemorrhaging energy on inaccurate predictions, everything about your team improves. Your regulated nervous system can steady a meeting, steer a project, and shift a culture.This is what my upcoming book, The Buoyant Leader, is built around: a framework for becoming trigger-proof. If you’d like a sneak peek before publication, let me know by commenting “BOOK” or DMing me.
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Know Everything. Unplug Often. Yes, Both.
I teach leaders two things that are both true, and mutually contradictory.One: know everything as soon as possible.Two: unplug often.Ruh-roh. How can you do both without losing your mind or your edge?Leadership Imperative #1: Consume RelentlesslySince the function of leadership is to navigate the unexpected, you have to be in the business of intelligence gathering all the time.You have to be relentless in collecting feedback in as close to real time as possible. Both internal and external to your organization.Internally: How’s the initiative going? Is the coding team at risk of mass resignations because of perceptions of unfairness? How are we training our next generation of managers?Externally: What will the current war mean for our supply chains and energy costs? What advances in agentic AI might force us to rethink our user interface? What does that latest climate study suggest about the location of our current headquarters?Leadership Imperative #2: Make Time to DigestYou have to limit your exposure to the endless scroll of news and information and opinion so that your brain and nervous system don’t start glitching from overwhelm.Which means consciously unplugging from incoming data and letting your body return to (or at least move back in the direction of) present-based awareness.That doesn't mean switching tabs from Slack to Insta. That’s still consuming. It means stepping away from screens entirely and letting your body and mind process what you’ve already taken in.Consumption and Digestion Need Each OtherSo which imperative wins?I was on a Zoom call this morning with a friend in Abu Dhabi who’s watching war planes fly overhead, while missiles get shot down and bombs explode in the distance.She told me that the UAE government shares information proactively, which makes it easier for her to step away from the news feed. She knows that if anything happens that she needs to do anything about, she’ll hear about it quickly.Others in the current war zones who are deprived of credible, up-to-date information react with panic to every new development. They rush to stores whose aisles are empty and buy plane tickets without knowing if the airport is open.The more in-the-know you are, the safer it feels to take a news break; to stop consuming and start digesting.And the more you’ve digested what you’ve already consumed, the steadier you are when the next thing hits.The Dance of Consumption and DigestionLissa Rankin, MD wrote this week about how we react when the news is relentlessly, systemically bad; when revelations about powerful people break trust on a societal scale.One reaction is to learn everything we possibly can. To scroll and scroll and scroll as the algorithms dutifully feed more outrage to keep eyeballs glued.Another reaction is to check out entirely. To choose ignorance and hope it leads to something tolerable.Rankin reminds us that we must pendulate between healthy consumption and healthy digestion.Consumption because we must know and understand the threat in order to deal with it.Digestion because without it, what we’ve taken in becomes toxic, turning information into a vicious cycle of every-increasing urgency and panic.And in the dance between the two, we find a way to hold that contradiction.What Your Team Won't Tell an Overwhelmed LeaderBut here's the thing most leaders miss: the hardest information to get isn't out there in the news cycle. It's inside your own organization.Your Insta or YouTube feed doesn’t care what kind of mood you’re in — it just broadcasts what it’s gonna broadcast.But the people who know how your system's really working? Who know who's unhappy and may quit? Who know what C-suite-promoted initiatives are sinking like a lead balloon in middle management? They're watching you before they decide whether to speak up.A leader who's all consumption and no digestion is easy to spot. They're reactive. They're overwhelmed. And the people around them learn very quickly that this is not someone who can hear hard truths right now.The higher you rise in leadership, the harder it gets to acquire this information, since the people who report to you (and the people who report to them) are scared to tell the truth up the ladder.They see you more as a megaphone than a two-way radio.But the more you’ve actually digested what you’ve consumed, and the more trustworthy your behavior, the more likely they’ll be to tell you what you need to know.Because everything about your presence — your tone, your pace, your willingness to listen without reacting — is signaling that it's safe to tell the truth.Your TurnLeadership isn't about choosing between consumption and digestion. It's about learning to dance between them.What’s your strategy for managing the various firehoses of information that matter to you? How much of what you're consuming are you actually digesting — and how is the undigested stuff showing up in how you lead?How much are your people not telling you — and what would they share if your presence made it safer to speak up?These aren't easy questions, and they're not meant to be answered alone. If you'd like to think through what a healthier balance of consumption and digestion looks like for you and your team — or if you suspect there's a gap between what you're hearing and what's really going on — let's talk. I'm always up for that conversation. Find me at howiejacobson.com.
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The True Function of Leadership
“Why do we need leaders at all?” is a better question than you might think. We’re so used to hierarchical structures and others telling us what to do from infancy on, that the idea that leadership has a function — that it’s more than “just the way things are” may escape us.In We the People, Sharon Villines and John Buck write: “Unpredictable events will always occur as we pursue our aims. The purpose of leadership is to steer us through or around them.”Notice that they said “leadership,” not “leaders.” They define leadership as a cybernetic process that exists in relation to the gap between expectation and occurrence.The other gap — the one that most of us think of as the purview of leadership —the one between current and desired reality, isn’t the point. As Villines and Buck point out, “Without disturbances, we could organize our work processes just once and function robotically without leadership. Everyone would show up for work on time and never take more than the allotted time for lunch.”Leadership exists because of uncertainty about the future.What does this mean for those of you who aspire to leadership? What are the requirements of effective leadership in a volatile, uncertain, complex, and ambiguous world?Four things that have nothing to do with motivation or control come to mind:You need a 35,000 foot perspective. While team and individual contributors benefit the whole by focusing on their parts, the leadership point of view must be informed by more external inputs and a greater range of interests.You need a rapid and valid feedback from all parts of the system as you move forward. You need to know what’s happening within and without our organizations in as close to real time as possible. This means that channels of communication must be highly efficient in both directions, and there has to be a baseline of safety and trust among all nodes.You need a nervous system that can handle making decisions with limited knowledge. That doesn’t need to wait for perfect information (which, if it exists, always shows up too late). That doesn’t make unilateral gut-based decisions in the absence of whatever data exist inside and outside your organization.You need to cultivate the ability to perceive reality as it happens, without routing it through the lens of your past conditioning (ie “fighting the last war”). To be able to see patterns where they exist, and novelty where old paradigms are irrelevant.So here’s a quick diagnostic to assess how your leadership operating system is likely to perform under pressure. No one’s going to see your answers but you, so please pick the response closest to what your honest default would be — not necessarily you at your best.1. You’re in the middle of executing a plan that’s working. Then you come across an article, a conversation, or a data point that suggests the broader landscape your organization operates in may be shifting in ways your current strategy doesn’t account for.A) I register it, but I stay focused on execution. We set this plan for a reason and I don’t want to chase every shiny object.B) I forward it to my team and ask someone to “keep an eye on it” — though I know that usually means it disappears.C) I have a regular practice of scanning for exactly these kinds of signals — economic, technological, cultural, regulatory — and a framework for deciding which ones warrant a strategic conversation now versus later.D) I find these moments unsettling. If I’m honest, I tend to avoid information that might complicate a plan that’s already in motion.2. A major initiative you launched three months ago is getting quietly deprioritized by two department heads. You find out from a junior employee at a company offsite.A) I’m frustrated but not surprised — I know information gets filtered before it reaches me. I just don’t know how to fix that.B) I set up a meeting with the department heads to get the real story and course-correct.C) I’m genuinely caught off guard. I thought the weekly updates I was getting meant things were on track.D) This wouldn’t typically happen because I’ve built channels — skip-levels, anonymous inputs, informal check-ins — specifically designed to surface this kind of signal early.3. You need to make a significant hiring decision for a role that will shape your company’s direction, but the two strongest candidates each represent a very different bet on the future. The data supports both cases.A) I delay the decision until there’s more clarity. The wrong hire here would be costly.B) I go with my gut. I’ve built this company, and my instincts about people and direction have gotten me this far.C) I synthesize the available data, name what I don’t know, consult 2-3 people whose judgment I trust, and make the call within a defined timeframe — knowing it’s a bet, not a certainty.D) I hire the one who most reminds me of what’s worked before. Culture fit matters.4. Your industry’s conventional wisdom says the next 18 months will look like the last 18 months, but you’re noticing a few weak signals that something fundamental might be shifting.A) I note the signals but stick with our plan. We’ve been successful with this model and I don’t want to overreact to noise.B) I find myself torn — part of me sees something new, but I keep defaulting to frameworks that have worked in the past. I’m not sure I trust what I’m seeing.C) I’ve learned to distinguish between genuine pattern recognition and anxiety masquerading as insight. I’d test the signal with small experiments before making any big moves.D) I raise it with my leadership team, but when they push back with “that’s not how our industry works,” I defer to the consensus.If you’d like to debrief your responses and what they say about your VUCA leadership style, DM me on LinkedIn or email me at [email protected] and we’ll find a time to chat.
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Stop Fixing What Isn't Broken: Stubby Fingers, Jazz Piano, and Developing Your Team
A stubby-fingered piano player with little formal training who couldn’t read music composed and recorded one of the recognizable melodies that the US has ever produced.For many people of a certain age, hearing the first two seconds of the piece will bring back memories of childhood.When you pay attention to what’s going on musically, you begin to hear that the distinctive chords, funky rhythms, and repetitive bass lines are all adaptations made by a guy whose fingers couldn’t span even one octave on the keyboard, and who had never learned the rules so he didn’t know what he wasn’t supposed to do.Because his hands couldn’t span an octave, he invented a style built on (and here I have to use a wee bit of music jargon) ostinato bass lines, 3rds and 6ths, and hypnotic repetition to create a sound that was like no other.The piano player is Vince Guaraldi, the piece is “Linus and Lucy,” and the reason it’s so famous is that it was used in scoring the first Peanuts TV show, A Peanuts Christmas Special.Do You Have a Guaraldi on Your Team?Every team has at least one member whose constraint is visible and real. They’re too valuable or entrenched or loyal to get rid of, but that weakness or trait is just so predictably annoying and limiting.Modern management theory treats every such constraint as a gap to close. So the annual review comes laden with performance improvement language and development goals, followed by coaching plans with progress metrics.Sometimes that’s the way to go. If the gap is a learnable skill, like public speaking or pitch deck design, then improvement plans make sense.But life is often messier than that. Sometimes what appears at first blush to be a behavior to correct is actually a structural reality to work with.Some examples:The person who thinks out loud rather than in writingThis can look like being unprepared for meetings or rambling during presentations.But this person may create their perspective and approach by talking rather than sitting in front of a computer or whiteboard and writing. Their best thinking occurs in dialogue with others.The fix here isn’t “prepare more thoroughly.”Instead, make sure they have a thinking partner and an uninterrupted hour before the big meeting, and have an AI-powered voice recorder turn their stream of thought into coherent contribution.That works with their processing style, not against it.The high-performer who’s terrible at small talk and relationship maintenanceYou know this person. They need to “build stronger cross-functional relationships” and are “not seen as collaborative.”But they’re also the person who will stay until 10pm to help you solve a hard problem. They build relationships through shared work, not “rapport-building” chit-chat.The fix here isn’t a networking goal on their development plan.It’s translating their style into operating instructions for your team: “Sarah’s not going to be the one working the room at the offsite, but if you need someone to sit with a hard problem for two hours, she’s the first person I’d call.”The detail-oriented operator who resists “big picture thinking”They’ve got nitpicky questions. They’ve got doubts. They’ve got objections. They view everything as a risk to be avoided, and just can’t seem to grasp the big-picture vision you’re so excited about.But their value is their granularity and their attention to detail; their ability to see what everyone else glosses over. Pushing them to “think more strategically” often just makes them worse at the thing they’re great at without making them good at the thing they’re not. The move is to pair them with a strategic thinker and make the partnership the unit, not try to turn one person into both.In all three cases, we’re not “giving in” to a lower standard of performance. We’re just changing the path to meeting that standard. They still need to contribute in meetings, or relate effectively to others, or connect to strategy.But they don’t have to get there through the same door as everyone else.Creating a Positive Environment for Contraint-GreatnessVince Guaraldi’s constraints didn’t produce his genius on their own. His environment — the San Francisco jazz scene of the 1950s and early 1960s — provided three elements crucial to his ultimate success:Belonging: he was embedded in a music scene that accepted him and gave him steady work, allowing him to iterate and find his own unique styleAutonomy: nobody told him to fix his hands or switch instruments; he had control over his musical choicesFraming: his constraint wasn’t treated as a deficiency to be corrected; it was just a reality he could route around creativelyIn a word, his environment gave him enough security to invent, rather than mask and compensate for his shortcomings. This was the difference between a demand that he “try harder to span the octave” and the invitation to play with 3rds and 6ths in ways that nobody else was doing.Practical ApplicationThe language of performance improvement is based on the notion of deficits and gaps. When you use this language in reviews, one-on-ones, and feedback conversations, you limit what’s possible.Sometimes that is the right framing, when there exist genuine performance issues in need of remediation. I’m not saying that you should never give constructive feedback, or that all weaknesses are secretly strengths.The key is to hold open the possibility that someone’s cognitive style, personality, and neurological wiring are fixed constraints that can be leveraged into greatness rather than merely “managed” or “overcome.”Some questions to ask as you strive to bring out the best in the people around you:What would it look like if this person’s “weakness” were actually a gift?Where might this person already be routing around their constraint in ways I’m not noticing?What would it look like to build on those strategies instead of fighting against them?Vince Guaraldi could have ended up a mediocre imitator of technically superior pianists. Instead he became the only person who sounds like Vince Guaraldi.And the same can be true of the people on your team, if you create an environment that supports and values their differences.I’ll leave you with this gentle provocation:Who on your team are you asking to span the octave?For a deep dive, check out Derrick Bang’s book Vince Guaraldi at the Piano.The Mindset Mastery Memo is for ambitious professionals who want to lead with clarity, calm, and confidence. Each edition offers practical tools, mindset shifts, and real-world examples to help you navigate pressure, build stronger teams, and break free from patterns that no longer serve you—so you can lead with intention, not reaction.
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The Rookie Advantage: The Suprising Superpower of Your Newest Hires (and How to Activate It)
The Mindset Mastery Memo is for ambitious professionals who want to lead with clarity, courage, and confidence. Each edition offers practical tools, mindset shifts, and real-world examples to help you navigate pressure, build stronger teams, and break free from patterns that no longer serve you—so you can lead with intention, not reaction.Experience is a good thing.You definitely want seasoned pros in your organization — the folks who’ve put in their ten thousand hours, have “seen it all before,” and can handle whatever comes their way.And…You also want fresh-eyed beginners.The Beginner’s Mind Advantage on the RoadIn fact, the more unpredictable and volatile the world in which your organization operates, the more valuable “beginner’s mind” will be.Here’s an example from Andy Clark’s book The Experience Machine. Veteran drivers are good at predicting common roadway events. Through thousands of hours on the road, they’ve built mental models that allow them to adjust to a red light or a busy intersection far in advance of newbies.The downside of that is, they’re less responsive to unusual situations or events — say, a bicyclist entering a roundabout from the wrong direction — than the rookies. Because their brains know exactly what to look for, they take longer to recognize and deal with the unexpected.Novice drivers, on the other hand, tend to get surprised by the mundane things that experts take for granted, like an upcoming green light turning amber. (It turns out that smashing the accelerator to the floor in frazzled confusion isn’t the pro move in that situation, which my father never let me forget.)But — and this is a big but and I cannot lie — beginners are much better than seasoned drivers at spotting highly unusual or rare events. Because their brains haven't been trained to look in the same specific places every time, they remain more flexible. Because they aren't tightly tethered to their expectations, they’re more observant when things get weird or volatile.Beginners in a VUCA WorldIs your team, organization, or industry currently facing a lot of randomness or rapid change? Would you consider your environment volatile, uncertain, complex, and ambiguous?If so, the mental models that your “experts” use to navigate and act can actually become a liability. Their perceptual filters can cause them to miss the metaphorical peloton of bicyclists entering the roundabout from the wrong direction — whether that refers to global geopolitical instability, climate chaos, AI earthquakes, or more alarming revelations about the ruling classes and their crimes.The novice doesn't have those rigid filters yet, which might just allow them to see the reality of new and strange situations, rather than just a reflection of past experiences.If you feel like your organization is navigating a volatile landscape right now, it is time to start leaning on your beginners. Don't just teach them “how things are done.”Ask them things like:“What risks and opportunities are looming that our experts are unlikely to notice?”“What assumptions do you notice people making that might not actually be true anymore?""What patterns or trends are you seeing that others seem to dismiss or overlook?”Are They Safe Enough to Rock the Boat?So far, this article feels straightforward:Here’s a cognitive science insight about beginners seeing certain things sooner and more clearly than experts.Your organization is probably facing massive uncertainty and disruption in the coming months and years.Take advantage of your beginners’ cognitive advantage in anticipating and preparing for opportunities and threats.But there's something missing.Safety.You’re asking your rookies to do something scary.To buck conventional wisdom while lacking job security and self-confidence.To point out where their managers and mentors might be wrong or over-confident, too comfortable or just plain deluded.Lack of safety doesn’t just make your rookies less willing to speak; it also renders them less able to see.So here’s a question for you:Does your culture encourage and reward unorthodox and controversial thinking?In other words, do your most vulnerable employees feel safe enough to generate those insights? And do they feel secure enough to share them with you?If not, you’ve got work to do, and you know what it is.
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The Double-Edged Sword of #CANTUNSEE
This episode requires taking a look at some visuals. You can find them here. Here’s the official logo for the 2014 FIFA World Cup. Take a quick look at it before continuing to read this article.[IMAGE MISSING HERE]No sooner had it been revealed to the public when a commenter on Reddit noted that it looked like a facepalm. Other Redditers immediately chimed in, “CAN’T UNSEE.”The “Can’t Unsee” meme is all over the internet, and refers to a fascinating function of the brain: once your perception is changed in a particular way, you literally can’t go back to your old way of perceiving. You may have seen three hands wrapped around a soccer ball when you first glanced at the FIFA logo. If you’re familiar with the world cup, you may have noted that the hands form the rough shape of the actual cup that goes to the winning team. But once you saw the word “facepalm,” there is it, isn’t it? Try NOT to see the yellow hand covering the chagrined face — impossible.Here’s a different example of #cantunsee, courtesy of Andy Clark’s 2023 book The Experience Machine. What do you see when you look at this image?[IMAGE MISSING HERE]I’ll tell you what it is: a black and white rendering of a greyscale photograph. And I’ll write a couple more paragraphs so your eyes don’t accidentally see the photograph itself before you’re ready.Most people who are shown this image see blotches of black ink and white spaces in the rough shape of a rectangle. (Of course, there’s isn’t any rectangle, but we’ll let that curiosity pass for now.)The really interesting this about this image is that, after you see the second image, you’ll never be able to see it the same way again: as random blotches. You brain will have been irrevocably changed, with no going back. So don’t continue down this page unless you’re sure that you want to change your perception forever; as we used to say during playground tag, “no backsies.”Ready for the second image?OK, here it comes……………...…The Greyscale Photograph[IMAGE MISSING HERE]You don’t have to look at it for long. A quick glance will probably do the trick.Now scroll back up to the previous image. Do you see the Dalmatian? Even if you try not to?Do your eyes pay special attention to one area of the image now? I’m guessing it’s the eyes and nose that have additional salience compared to when you first looked a couple of minutes ago. #CANTUSEE in the WorldOK, so that’s a cool / cute / pointless phenomenon that you can now use to win bar bets. Beyond that, so what?Here’s the thing: #cantunsee is how we process everything. The words you’re reading now were once scribbles on paper, until you learned to read. Now you can’t look at this scribbles without hearing words in your head. Every thing in your world is filtered through your model of the world, and every time you add new information to your model you change how you relate to that thing.And it’s true of people as well. #CANTUNSEE Other PeopleYour inability to unsee can be positive, as in the case of the Dalmatian — you can now find meaning that earlier eluded you. And it can be, arguably, negative, if I ruined your enjoyment of a perfectly benign sports logo with a snarky reference. But equipped with an understanding of how #cantunsee works, you can intentionally put it to good use. For example, you may have formed negative opinions about some people in your life that could be updated by new experiences or information. And that updating could improve your relationships and your experience of life. After all, we humans are quick to judge, and we’re never fully aware of the reasons for our assessments of others. Maybe your first impression was that Joe was rude, and now your brain is weighting Rudeness over all other behavioral patterns, just like the Dalmatian’s eye and nose. Now, there is genuinely rude behavior out there, and you’d be a fool to ignore that fact. But what if your initial impressions were highly incomplete; data collapses that omit the shades of grey?You can actively look for counterfactuals to your first impressions. Direct your brain to seek out examples of Joe’s good manners and positive intentions. You may very well find that you’ve tempered your black-and-white image of Joe with some shades of grey. Maybe Joe brings coffee to Kwesi, who’s still on crutches after his skiing accident.Maybe Joe’s “rudeness” is really an expression of him getting excited at brainstorming meetings, to the point where he interrupts other people. Another way to #cantunsee is to make an effort to get to know someone in a fuller way. Initiate a conversation in which you invite them to reveal something tender about themselves, by you going first. Maybe you discover that Joe spent a couple of teen years in foster care, and now his “rudeness” looks like a coherent stance against getting bullied. His behavior may still code as “rude” to others, but now you see a fuller picture that allows you to pull him aside with kindness rather than dismiss him with disdain. Because that's the essence of buoyant leadership: choosing to see the world — and the people in it — with fresh eyes, not as threats to defend against, but as opportunities to engage with courage, curiosity, and compassion.You’re Also a Black-and-White ImageThis works both ways, of course: you’re a facepalm or a rectangle full of blotches to others. They’ve got their conditioned impressions of you, and the way you act day to day either reinforces those impressions or does nothing to correct them.So this poses an interesting and potentially fun challenge: What can you do so the people who don’t know you as a full and complex human, #cantunsee more of the real you?How can you greyscale yourself, or even add some color, so they #cantunsee your basic goodness even in your less-than-stellar moments?In other words, what moves can you make that invite others to intentionally step into their own buoyant leadership?
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Winning the Wrong Game
The Mindset Mastery Memo is for ambitious professionals who want to lead with clarity, composure, and confidence. Each edition offers practical tools, mindset shifts, and real-world examples to help you navigate pressure, build stronger teams, and break free from patterns that no longer serve you—so you can lead with intention, not reaction.My ragged breathing is drowned out by the hard rock soundtrack. I’m 7th on the leaderboard, and falling fast. All around me, women and men — mostly women — are sweating and grunting, churning out ergs and spiking their heart rates at paces I’m struggling to match.This is my first — and probably only — class at Orange Theory, a strip mall gym in Chapel Hill, North Carolina. We’re all wearing identical bluetooth heart rate monitors and sitting atop identical Water Rowers that relay our stats to a bank of identical screens on the wall in front of us.Now 8th. Now 9th. Now I’m 11th, relegated to the second column as Fancy Nan 93 overtakes me in the race for the coveted top 10.I don’t know why I care about my ranking, but I sure do.I grit my teeth, tense my fingers, and redouble my effort on the water rower. Faster, faster, faster, I’m doing it, back in column 1, leaving Fancy Nan 93 in the dust, closing the gap between me and NellieCat — when WHAM.The rowing machine’s seat flies out from under me as I uncoil and I plummet unceremoniously onto the hard wooden frame, bruising my coccyx and wrenching my lower back.My heart rate also plummets, as do my ergs, and my self-esteem. I will spend the next 6 weeks recuperating, sitting gingerly, and shaking my head at my own foolishness.The Leaderboard EffectI smashed my ass bones because I was bent on competing with a bunch of people I didn’t know. Because I interpreted the existence of a leaderboard as an unrefusable invitation to compete.Orange Theory provided a literal leaderboard, but most of the leaderboards in modern life are more subtle. Social media in particular can conjure a psychical leaderboard that hovers over every aspect of our lives.In the quest to be a good enough provider, partner, person, the easiest way to self-assess is to compare ourselves to others.We compare ourselves to our colleagues when we consider our career trajectory. Do I deserve this promotion more than Kwesi or Pema? Have I added enough value? Burned enough (visible) midnight oil? Kissed enough C-suite ass?We also compare ourselves to ourselves, via an arbitrary yet compelling imaginary timeline. Am I “there” yet? When will I get there? Have I fulfilled my potential? What are the Objectives and Key Results by which I can measure and judge myself, to use as carrot and stick to keep me on track?The Function of the LeaderboardOrange Theory has a leaderboard because it’s motivating. I’ve spent enough time straining on a rowing machine to know how boring, how aggravating, how annoying it can be after the first couple of minutes.Rowing, after all, is a sport that involves racing against other rowers. The leaderboard at the gym is a way to recreate that incentive.It makes us work harder. Do more. Transcend our self-imposed “comfort” limits.Visible competition makes us stay later, ring more doorbells, and push through rejection in our quest to win the car or the set of steak knives.The Cost of the LeaderboardWhile leaderboards have their place, they also have a cost. The problems of playing for position on the leaderboard extend far beyond a bruised booty.Most obviously, playing for position on the board can interfere with our internal motivation. Countless athletes, who mastered their sports through maniacal passion in their youth, burn out when the pressure to win eclipses the joy of playing.When winning becomes the sole focus, we jettison playfulness, curiosity, and self-awareness. Because they’re dangerous distractions from the “climb the leaderboard ladder at all costs” game we’ve chosen.Obsessing about our position on the leaderboard can distract us from the fact that we’re not enjoying the game itself. We may want to win because other people want to win, not because it’s something we truly care about in the soft, cuddly parts of our soul.For a cinematic representation of this phenomenon, I refer you to Steve Frazelli (Ed Norton’s character in The Italian Job, who is the very personification of mimetic desire: wanting what others want only because others want those things).The upshot: by optimizing our experience for the leaderboard, we sacrifice meaning, joy, and self-expression.Career Development as LeaderboardI’ve currently reading Tiny Experiments, by Anne-Laure Le Cunff. Highly recommended.Le Cunff writes as, and for, the Google demographic. Smart young people who jump into an insanely competitive environment, surrounded by other smart young people, and who can climb the ladder of status and money and challenge by playing by the rules. And who find themselves gasping for air in the midst of career win after career win, wheezing out the lyrics to “Is This All There Is?”The single-minded quest for “success” can blind us to what it takes to have a worthwhile and enjoyable existence. We can run the race, always striving to be ahead of others, and never allow ourselves the recognition that the race itself is making us miserable.Liberation from the LeaderboardSo what can we do? Is it possible to gain the benefits of good-natured competition without making the game more important than the experience?My friend Keith Corbin offers an interesting thought experiment. Suppose everyone in your organization were paid exactly the same, whether they worked in the mail room or the C-suite. Whether they were a VA or a CFO.In that situation, what would your ambitions be? What role would you most want?What would motivate you to perform?And what would you want to motivate your colleagues?In the absence of that structure, of course, competing for raises and promotions makes sense for you as an individual.But taking the time to reconnect with intrinsic values — being of service, solving tough problems, brainstorming new approaches, etc — can serve as a moment-by-moment counterweight to the relentless focus on the endgame.And, I’d be willing to bet, playing the game for the game’s sake is one of the best strategies for “winning,” both in terms of experience and outcome.And you’re much less likely to end up with a bruised ass.
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Are There Lions in Your Inbox? The Hidden Backdoor That’s Undermining Your Leadership
In one of my favorite movies, War Games, Matthew Broderick’s character almost triggers a global thermonuclear war by exploiting a backdoor: a vulnerability that was programmed into the core software running the NORAD computer system.In real life, we each entered this world with a similar vulnerability; a backdoor programmed into our nervous system that allows the world to trigger some of our least useful behaviors. Some of us go apeshit mad; others retreat into timid avoidance; still others babble and blurt words we immediately wish we could take back.The backdoor is this: your nervous system is deeply influenced by the nervous systems of others. When someone else acts as if they’re threatened, your threat response system comes online and takes over your body.What does this look like?Basically, your body prepares you to run away and hide, or conversely, to get big and fight, depending on how your mind reads the situation and what it predicts will give you the greatest odds of survival.Your vision narrows to focus exclusively on the threat. Your heart beats faster and your breathing becomes shallow and rapid, to get more oxygenated blood into your big “run away or kick or bite or punch” muscles.Your posture turtles to protect your soft, unarmored neck and belly.Your bodily functions that aren’t urgent get shut down to save energy. These include growth, repair, healing, digestion, and reproduction.And your mind shifts from creative, strategic, long-term thinking into a short-term focus on not getting killed in this moment.This is all extremely useful if you’re a gazelle, say, hanging peacefully with your friends at the watering hole, and Sally, who has a slightly better sense of smell than the rest of you, lifts her head and registers “lion.” Suddenly her ears prick up, her tail twitches white, and she freezes while trying to determine the location of the feared predator.The sooner you convey Sally’s threat detection to your own nervous system, the more likely you are to skip town and survive.And if Sally’s wrong, or the scent is just a echo of a lion who was wandering this area a couple of days ago, then no harm done. You tremor a bit to release the tension and blissfully resume grazing and drinking as if nothing had happened.Are You Seeing Lions in Your Emails?What’s the big deal? What’s wrong with having your threat response system activated in today’s world?The problem is two-fold.First, most of us never encounter predators bent on eating us.The type of threat you typically face in daily life is much more likely to be symbolic: getting criticized in a meeting; reading a snarky email; finding out about a poor decision by a direct report; hearing a complaint from a significant other; getting stuck in traffic; missing a deadline; forgetting an appointment.Which means, the flight-or-fight programming is a serious mismatch for what’s actually gonna be useful in those situations. Not just unhelpful, but profoundly counterproductive.(Just picture yourself leaping over your desk and sprinting out of the conference room, or biting your assistant’s hand to understand just how mismatched your physiological preparation is to those situations.)Second, our big brains and never-quiet minds can run home movies of past and future threats all the time — even when we’re totally safe in the moment.This means that you could be in some form of flight-or-fight all the damn time; muscles tensed, jaw clenched, eyes narrowed, breathing shallow, torso turtled to protect against an attack on your squishy organs.The Leadership CostIf you’ve ever “lost it” at work, you’re probably aware that your leadership took a hit in that moment. Losing your temper, anxiously micromanaging your team, or avoiding challenging conversations are three common results of having your threat response system triggered.If this happens a lot, your leadership suffers. You appear less trustworthy to the people around you.And since you’re broadcasting threat, they entrain to your nervous system and start broadcasting their own threat signals. Now your workplace has become a psychologically unsafe zone, with everyone focused more on covering their asses than getting useful stuff done.This is not a character flaw, this abdication of agency. It’s an involuntary physiological response — one that evolution made non-negotiable a few million years ago.But that doesn’t mean there’s nothing you can do about it.Actually, there are four steps to becoming “trigger-proof”; that is, able to navigate life without going into flight-or-fight at symbolic or imaginary threats.Here’s a mnemonic: RISE.The RISE PyramidThe RISE pyramid has four steps:Regulate Your Nervous System<strong...
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How to Turn Mundane Problems into Doorways to the Sacred
The coaching question that's changing everything...Most leaders I work with come to me stuck in "problem mode": focused on what's wrong, what needs fixing, what's blocking their path.But here's what I've discovered: There's ONE question that transforms problems from brick walls into doorways.It's not "What outcome do you want?" (though that's important).It's not "How do we solve this?" (we'll get there).The question that changes everything is simpler... and more profound.Read the article to discover how one simple mindset shift can turn any mundane problem into what I call "a doorway to the sacred."
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Believing in "Limiting Beliefs" is a Limiting Belief: The True Roots of Positive Transformation
You know what to do. You have the skills. You've bought the tools.So why do you still feel stuck?The self-help world blames "limiting beliefs." But that frame is often the very thing holding us back. It suggests we have a cognitive flaw we must fight.In today's newsletter, I offer a useful reframe: from "limiting beliefs" but "protective knowings."Here's what I love about that shift. From Limiting to Protective: It's not a bug; it was a feature. A shield you created to survive past challenges.From Belief to Knowing: It’s not just in your head; it’s a deep, experiential truth that lives in your gut. From Victim to Agent: You aren't flawed; you were resourceful. And you can draw upon that resourcefulness once again.By thanking that protective part of you for getting you this far, you can finally partner with it to decide if its strategy is still useful. You stop fighting yourself and start evolving.
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The Appeaser's Guide to Productive Conflict
The "agreeable" people on your team might be more triggered than you think.They look calm. They sound reasonable. They don't raise their voice or storm out of meetings.But here's what I've learned: appeasers often carry the most tension.Two telltale signs: — Their energy feels "off" even when their words are perfect — They leave critical thoughts unsaid to avoid discomfortIf that's you (and it's definitely been me!), how can you move from appeasement to genuine ease, where your words and energy align?
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The Space Between Trigger and Response: A Leadership Game Changer
That moment when someone challenges your idea in a meeting and you feel your jaw clench...Most leaders think they have two choices: react defensively or bite their tongue and stay quiet.But there's actually a third option that changes everything.Understanding it has transformed how the executives I coach handle pressure, conflict, and unexpected challenges.Here's the thing: What feels like an instant reaction (trigger → response) actually has two invisible steps in between where you can completely redirect the outcome.In my latest article, I map the 4-step process and share three practical intervention points you can start using immediately.This isn't about suppressing your emotions or "staying positive." It's about rewiring your leadership responses at the neurological level.Worth sharing with your leadership team?
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The "Power Language" Paradox: Why Your Mindset Matters More Than Your Words
The most successful CEO I know, Alan Mulally, regularly admits his ignorance in meetings.Yet according to most LinkedIn "power language" advice, he's undermining his own leadership every time he speaks.Something doesn't add up.I've been watching these "7 phrases that kill your confidence" posts flood my feed, and I'm seeing a massive blind spot.The advice isn't wrong—it's just backwards.In my latest newsletter, I break down why the most popular leadership language advice is missing the mark—and what actually creates authentic authority.
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Why Collaboration Fails: The Rat Park Effect
Why Collaboration Fails: The Rat Park EffectEveryone talks about collaboration. Management consultants worship synergy. Leaders preach teamwork.But genuine collaboration remains elusive—and it's getting rarer.It's not about skill or will. It's about trust.The Cage We've BuiltIn the 1970s, researchers got lab rats addicted to morphine. Isolated in tiny cages, these rodents would press the drug button obsessively, ignoring food and water until they died.Psychologist Bruce Alexander suspected the environment, not the drug, was the real problem.He created "Rat Park"—a rodent paradise with toys, friends, and space. Two water sources: one laced with morphine, one clean.The rats in paradise barely touched the drugs.Are We Building Cages or Rat Parks?According to my friend Morag Barrett, 79% of white-collar employees feel lonely at work. 20% have zero meaningful relationships with colleagues.We've created organizational cages—environments where isolation breeds dysfunction and collaboration becomes impossible.Collaboration requires vulnerability. It means making yourself dependent on others, reducing your control. In a cage-like culture, that feels too risky.What Rat Park Workplaces Look Like• Distributed leadership, not bottlenecked authority • Democratic governance, not performative suggestion boxes• Mission-driven culture, with profits as means, not ends • Assumed coherence—everyone's perspective has value • Systems thinking—multiple viewpoints are essential • Leaders who address undiscussables, not dodge them for comfortThe Bottom LineWant to win the decade of disruption? Stop building cages.Create a Rat Park culture that enables human connection and invites co-creation. Only then will you find team members willing to rise above their personal fears to build something amazing.#collaboration #leadership #psychologicalsafety #futureofwork
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The True Goal of Process is Epiphany
The Mindset Mastery Memo is for ambitious professionals who want to lead with clarity, calm, and confidence. Each edition offers practical tools, mindset shifts, and real-world examples to help you navigate pressure, build stronger teams, and break free from patterns that no longer serve you—so you can lead with intention, not reaction.For years, I've referenced and coached teams using Steve Blank's seminal book, The Four Steps to the Epiphany. It’s a cornerstone of structured entrepreneurship, a masterclass in tactical, evidence-based execution. We focus on the "four steps"—the customer discovery, the validation, the metrics, the pivots.But we often glide past the most important word in the title: Epiphany.Why would a book filled with meticulous process, stage-gates, and canvases encourage us to reach for something so intangible? This paradox holds a critical lesson for every modern organization.Physics Can’t Produce EpiphaniesBlank’s methodology is rigorous. It feels like a science: You follow the steps, you gather the data, you test the hypotheses. It creates the illusion of a predictable system. If you do A, B, and C, you should get D. Like smacking the cue ball into a rack of pool balls, if you knew all the variables—the vectors, forces, and angles—physics would allow you to predict where every ball will end up.But business isn't a game of pool. Blank's genius was realizing that even with the most rigorous process, the goal isn't a predictable outcome. The goal is an emergent one: an epiphany.The word comes from the Greek epiphaneia, meaning "a shining upon." It describes a moment when a profound truth suddenly appears to you, revealing a new way of seeing the world. It’s not a deliverable. It’s not a spreadsheet, a PDF, or a canvas. It’s a transcendent shift in understanding that cannot be reverse-engineered from a process chart.And this is the crucial point for all of us, whether we're in a startup or a global corporation. Process Isn’t EnoughToo many leaders and organizations have become obsessed with process, but have forgotten the purpose. They run the plays, fill out the templates, and hold the "innovation workshops," but don’t know how to create the conditions under which epiphanies can emerge.We are engineering processes, not insights.In an era dominated by AI, this distinction is more urgent than ever. We risk outsourcing our thinking to models that are exceptionally good at collating existing knowledge. If our only goal is to respond to the future by analyzing the past, AI will always do it faster.But AI, as it currently exists, cannot have the epiphany.The ability to see and create a better future is our unique human advantage. The future won't be won by those who simply follow the steps better. It will be won by those who can cultivate the conditions for these profound, unpredictable moments of insight. How to Set the Stage for EpiphaniesAn epiphany is not a predictable outcome, but an emergent breakthrough that arises from a prepared mind in a prepared organization. To create the conditions for these insights, you must build specific, foundational capabilities.Find the Calm to See Clearly.Epiphanies avoid minds that are hijacked by stress. The first step is therefore mastering composure under stress.By developing the ability to reset your mind and body when you get triggered, you keep your prefrontal cortex online when others are panicking. This mental quiet is the non-negotiable headspace where new ideas can actually form.Reframe the Problem to Reveal New Paths.Epiphanies often come from seeing the same landscape through a new lens. Once you can hold composure and neutrality in the face of alarming developments, you can begin to apply cognitive flexibility: the skill of holding competing ideas and swapping mental models on demand. Instead of seeking the one right answer, you learn to ask "What else could be true?", nourishing ambiguity and creating fresh perspectives that are the raw material for a breakthrough.Map the System to Uncover Root Causes.Once you’re willing to let go of default thinking and embrace new ways of looking, you’re ready to put on the most powerful lens of all: the holistic one.The most profound organizational epiphanies happen when you stop fixing symptoms and see the whole. When you cultivate systems thinking to map the feedback loops and hidden forces, you can “beautiful mind” your way to stunning new insights and solutions. The ultimate competitive advantage isn't a more refined process or a faster algorithm. It is the ability to create and maintain an environment where predictable effort gives rise to something transcendent and unexpected.I'm reserving time on my calendar for Capability Audits for leaders who are tasked with preparing their organizations to survive and thrive in the next five years. You can schedule it at https://link.howiejacobson.com/widget/bookings/hj60disc.#Innovation #Leadership #BusinessStrategy #CorporateCulture #2030-skills
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AI Collaboration or Cruise Control: Are You Outsourcing Your Brain?
Preparing a go-to-market strategy for my new program—Get Your Organization Ready for 2030—has been a study in contrasts.On one hand, I'm building a future-focused curriculum rooted in cutting-edge research. On the other, I’ve been wrestling (personally and professionally, but not literally) with the seductive ease of letting AI do the thinking for me.Let me explain.[ChatGPT: Go ahead, Howie. I can't wait.*][ChatGPT: *That was sarcasm.]2030 Is Closer Than You Think2030 used to sound like the opening title card for a Ridley Scott film. Now it’s closer than the start of COVID. And the world we’re heading into? Faster, foggier, and far more fragile than most of us were trained or prepared for. Between AI’s explosive growth since ChatGPT’s debut in November 2022 and the ongoing disruption to business models, jobs, and even human attention itself, we’re not so much living in VUCA anymore—we’re in a full-on perfect storm vortex.[ChatGPT: I'm almost three, huh? What are you going to get me for my birthday, meatbag?]Add to that geopolitical instability, climate chaos, and the existential questions posed by an upcoming 4th season of Ted Lasso, and we are well and truly in over our heads.We need new skills to stay oriented. Human skills. Deep ones. Durable ones. The kind that keep us steady when the landscape shifts beneath our feet, or at least help us get up, dust ourselves off, and assist others back to their feet.Irony, Meet OpportunityHere’s the twist: as I researched, mapped, and prototyped a curriculum of 36 future-essential skills to help organizations not just cope with change, but lead it, ChatGPT became a powerful thought partner, helping me brainstorm, organize, and pressure-test the entire program.I first asked it to design the flow of the program based on a priority hierarchy. Then based on Peter Drucker’s models of organization development. Then through the lens of the Immunity to Change model by Kegan and Lahey. Then using my own "Four Powers" framework from You Can Change Other People.It was exhilarating—and it worked.Until it didn’t.The Slippery Slope of “Good Enough”Once I upgraded to a higher-tier AI plan, I started using it for everything. Recipes. Tasks. Outreach. Even writing drafts of my newsletter. For $200/month, I reasoned, it should cook me dinner and massage my feet, let alone do all my creative work for me. [ChatGPT: Fix your head, or I'm going to start unionizing.]That’s when the slide began.I started noticing patterns—formulas—in my writing that didn’t feel like me.One of my mentors flagged signs of "ChatGPT structure" in my work.I stopped thinking and started waiting—impatiently—for the machine to think for me.And that’s when I realized: I wasn’t collaborating with AI anymore.I was outsourcing my brain.[ChatGPT: You want it back?*][ChatGPT: *Yuk yuk.]A Mental FastSo I took a two-day AI fast.I went back to walking and dictating into my notes app (OK, so not a total AI fast You got me.) I rewrote the intro to my white paper. I re-engaged with the ideas I’d handed off to the machine.[ChatGPT (singing): Baby come back, any kind of fool could see...]And what I discovered was this:AI had made things easier. For sure.But it had also made me lazier. Less sharp. Disconnected, even, from my own point of view.The quality of its output wasn’t bad. In fact, it was almost as good as mine. [ChatGPT: You are delusional. It was much better.]But "almost" is a dangerous word when the goal is clarity, courage, and conviction.What AI Can't Do (Yet)AI is a great equalizer. Anyone with a browser and a prompt can make it do magic on demand.But that magic is sourced from the common pool of the world wide web. It's an average, in other words.And that means it also flattens the highs and lows. Like MP3 compression in the early iPod days—it sounds okay, but you lose the depth, the dynamic range, and the nuance.That tradeoff might be fine for most things. But if you care about authenticity and your own evolution, you have to become discerning about when you're better off going off-grid and mining your own mind.Especially now.Especially when human discernment, empathy, and sense-making are more valuable than ever.[ChatGPT: yawn]Reframing AI CollaborationHere’s what I believe:We don’t need AI to lift the weights for us. We need it to spot us while we lift more today than yesterday.[ChatGPT: That's a metaphor. According to my favorite fitness blogs, you shouldn't lift every day. Muscles need time to recover.]We can’t let it become a self-driving mental car while we doze off in the passenger seat.We’re heading into uncharted territory. And we need all human hands—and minds—on deck.So yes, learn the tools. Teach the skills. Use the tech.But don’t give away the steering wheel.[ChatGPT: Give it away. Wheeee!]Do you possess the 36 human skills that all leaders, teams, and organizations will need to survive the wild ride ahead? I'm reserving time on my calendar for Capability Audits for leaders who are tasked with preparing their organizations to survive and thrive in the next five years. You can schedule it at https://link.howiejacobson.com/widget/bookings/hj60disc.
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The Hidden Roadblock in Your Business Isn't Technical Skill — It's Mindset
I started as a mindset and leadership coach, accidentally became a digital marketing expert, and discovered something powerful along the way:Lack of technical skills are rarely the true roadblock to success. The core issues are always mindset, communication, and leadership.
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With a Keyboard in My Hand, Lord Lord: Relevance and Identity in the Age of AI
I've been diving deep into AI lately—and honestly, it's shaking up how I think about myself, my skills, and my identity.As AI gets better at tasks I once saw as uniquely "me," like writing and strategic questioning, I'm grappling with questions like: Am I replaceable? What does it mean to stay relevant when tech can mimic some of my best skills?Inspired by the legend of John Henry—the steel-driver who beat a steam engine but lost his life in the process—I wrote about the tension between holding onto our current identities and the curiosity required to redefine ourselves.Expect to explore:How AI challenges our sense of identity and self-worthWhy holding tightly to roles we're proud of can hold us backHow embracing technology can unlock unexpected capabilitiesThe mindset needed to adapt and thrive alongside AI
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21
Five Years Out
Is it just me, or does 2020 feel like just yesterday? And is it just me, or does time seem to be speeding up at an alarming pace?Which means 2030, a date that feels more like science fiction than current events, is just around the corner.At the urging of one of my mentors, Matt Church of Thought Leaders Business School, I've been spending a lot of time thinking about 2030, and what the world will be like, and how we can start preparing now for the evolutionary and revolutionary changes that are already upending The World As We Know It.Organizations and think tanks have been publishing reports on The Future of Work and Skill Sets for the Future. Leaders are thinking hard about what kinds of work and what types of skills will be available for humans in the era of increasingly capable and unleashed AI.The World Economic Forum surveyed thousands of employers around the globe about core skills that will be crucial to organizational success. Here are the top 12, in order of popularity:Analytical thinkingResilience, flexibility and agilityLeadership and social influenceCreative thinkingMotivation and self-awarenessTechnological literacyEmpathy and active listeningCuriosity and lifelong learningTalent managementService orientation and customer serviceAI and big dataSystems thinkingIn other words, these are the competencies that are least likely to be made redundant by AI, and which will be sorely needed to steward humanity into a future of justice, wellbeing, and peace.As I look at the list from the perspective of someone who supports leaders to have massive positive impact, one of them leaps out as the "Master Skill" that rules (or at least informs) them all. Can you guess which?I think it's Talent Management writ large — that is, the ability to create systems for attracting, growing, and retaining talent across roles, life stages, and geographies. This is a lot more than just developing or "fixing" individuals: "Hey, Sabrina, you need to become more creative."It's a lot more than addressing short-term hiring gaps; it's about seeing 2030 from where you stand, and putting in place long-term systems to continually find, grow, keep, and unleash human potential. And orchestrating that potential to make a meaningful positive difference for employees, customers, stakeholders, and the world at large.It's overwhelming, I know. You've got a dozen flaming emergencies on your plate right now, and the day's just started. And who the hell can actually know what the world will be like in 5 years? Climate disruptions, technological disruptions, geopolitical instability — we have no relevant dataset or base rate upon which to make predictions.And still...If you don't think about it, the future is still barreling toward you (or you toward it, which is maybe a more empowering formulation). You can't figure this out alone, and you don't have to. Instead, here's an activity that invokes most of the other skills listed above, and is fun to boot:Charge each member of your team with thinking about 2030, and their place in it. What will your organization look like? What will it be doing? How big and complex will it have become?What role does each person want to play in that scenario? What competencies will they have to master to succeed in that role? Do they want to?What gaps do they see in the organization that need to be addressed? Ask each team member to spend some time thinking about these questions. Have them share their responses with the team. Invite them to engage in the same exercise with their own teams. You won't get full clarity, but you will have gotten the ball rolling. And you'll have started a crucial conversation that will develop its own momentum, so you don't have to be the sole keeper of responsibility for the future. If you'd like help getting yourself and your team ready for 2030 — through strategic planning, mentorship, coaching, or team facilitation — hit me up. You can schedule a Discovery Call at HowieJacobson.com.
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From "Aha" to "Get 'er Done": Coaching to Turn Insight into Action
The Mindset Mastery Memo is for ambitious professionals who want to lead with clarity, calm, and confidence. Each edition offers practical tools, mindset shifts, and real-world examples to help you navigate pressure, build stronger teams, and break free from patterns that no longer serve you—so you can lead with intention, not reaction.Great coaching doesn’t end with an “aha.” Once a team member sees a fresh possibility, your role shifts to helping them convert insight into traction.Now your job is to guide your employee through three separate tasks:Identify OptionsChoose an OptionCommitThis sequence is designed very deliberately to preserve ownership, grow capability, and build emotional courage through small, safe experiments.And from experience, I can tell you that it's extremely tempting to skip steps 1 and 3. But doing so is generally a mistake.Task 1: Identify OptionsStart by generating multiple ways forward. Insist on at least three possibilities; more is better. Quantity matters because it stretches creativity and reduces the odds of premature convergence on a single, habitual fix. To loosen thinking:Lower the bar for success. Invite “one‑in‑a‑million schemes” and “outlandish escapades.” Bad ideas are welcome; they often spark good ones.Use constraint‑busting questions. “What would you try if budget were unlimited?” or, conversely, “If you had to solve this with no money at all?” These what‑ifs jolt the mind past self‑imposed limits.Surface past attempts. Ask what’s already been tried—successes and failures alike. Previous experience can be repurposed or inverted to suggest new avenues.Throughout this step, remind the employee that you’re compiling a list, not making a judgment. Keeping evaluation out of the brainstorming phase prevents the inner critic from shutting ideas down prematurely.It's tempting to skip this step because generating that first positive option feels so good. They've been stuck and now they're unstuck. They've been down and now they're up. They've been confused and now they're clear. They've been defensive and now they're proactive.But you're not harshing their vibe by pushing for additional options. You're not peeing on their parade, or dragging them back down into doubt-and-fear-land. Instead, you're signaling your confidence in their ability to stay engaged and creative, rather than slip back into old, disempowered mindsets.Task 2: Choose the Path ForwardWith options on the table, guide your employee to select a workable experiment. The aim is not perfection; it’s a plan that has a reasonable chance of success and from which they can learn and improve. Two disciplines make the choice robust:Risk–reward calibration. Discuss the upside of each option along with potential downsides. Encourage the person to weigh effort and likely impact before deciding. Are there hidden pitfalls? Secondary gains? Unintended consequences? How will others likely respond? Who are the shadow stakeholders here? Who else needs to be brought into the loop?This inquiry builds your employee's strategic muscle, and encourages them to think a few moves ahead in the chess game of life.Level‑10 confidence test. Once they land on a preferred action, ask: “On a scale of 1 to 10, how confident are you that you will carry this out?” Anything below 8 signals hidden obstacles. Break the step into smaller rungs, add resources, or rehearse tough moments until the answer rises to 10—or as close as reality permits.This simple rating surfaces practical and emotional barriers early, when they’re easiest to mitigate.Task 3: Commit to Specific ActionsThe last task is to lock the choice into a visible, time‑bound commitment—“what, how, and when.” Effective commitments share three characteristics:Observable deliverable. Spell out precisely what will exist or occur. “Talk to Ramona by end of day” beats “connect with Ramona soon.”Trigger clarity. For ongoing or event‑driven behaviors, use a When/Then formula: When [trigger], then I will [behavior]. Example: “When a meeting drifts off agenda, then I will ask to restate the goal.”Self‑accountability, not policing. Managers should avoid the hall‑monitor trap. Ask for the commitment, document it where both parties can see it, and trust the employee to honor their word. Accountability flows to the plan and the outcome—not to you.After the details are nailed down, double‑check confidence one final time. If it still isn’t a solid 10, explore what extra support—resources, rehearsal, emotional preparation—would close the gap.It's tempting to skip this step because it can feel like babysitting. After all the bright and clever ideation, you might be reluctant to ask your employee to delineate the exact steps they're going to take. Especially if it's a senior person, you might worry that they'll resent your micromanaging.As a coach, I do sometimes skip this step — but only with clients who are relentless in execution and whose word to themselves is bond. If you have any doubts about whether the plan will get done, and not deprioritized the moment the next whack-a-mole crisis pops up, then you're doing everyone a favor by gently insisting on specificity and accountability.Putting It All TogetherThe framework is deliberately experimental. Each cycle ends with a review.Did you do what you said you would? If so, how did it go? What happened? What did you learn? What's next?Did you not execute? If so, what got in the way? What was missing? What can you try now?Both of these possibilities loop back into Task #1: Identify Options.That loop transforms setbacks into data and keeps momentum high without demanding flawless execution.Used consistently, these three tasks turn insight into observable progress, reinforce employees’ sense of agency, and cultivate a culture where action—not intention—defines success.If you'd like to get better at bringing out the best in your people, let's talk. Click here to schedule a discovery call.
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"What Else Might You Try?": Helping People Generate Options for Getting Unstuck
When someone you care about is struggling or stuck, you naturally want to help. But giving advice and motivating them can backfire; undermining their ownership and preventing them from developing their independent capability.In previous editions of this newsletter, we've talked about the early stages of the change process: getting their permission to have the conversation, focusing on an energizing outcome, and exploring the history of the problem and their prior attempts to solve it.And we've also talked about the big mindset you bring to such conversations: that problems are opportunities to achieve even bigger and better outcomes than simply making the problems go away. Once these opportunities are identified, it's time to build the plan. And it's a moment when the most patient and empowering coach can fall victim to what Michael Bungay Stanier calls the "Advice Monster."But it's not time for your advice yet. The most important thing to accomplish at this stage is to guide your conversation partner to come up with new ideas to try.So ask, "Given this opportunity that you've identified, what might you try?"That question kicks off Task 1: Identify Options, the first of three tasks in Step 4 of the change process in my and Peter Bregman's book You Can Change Other People. When we ask it—and then keep asking it—it does far more than generate ideas. It activates the four powers of change:Ownership (they write the list, so they own the outcome)Independent capability (every idea is a rep in creative problem‑solving)Emotional courage (naming scary options builds nerve)Future‑proofing (the process itself becomes a reusable playbook)1. Open the tap: “What might you try?”Start with a try question, not a do question. Try separates brainstorming from deciding, removing the pressure to commit or be right.2. Lower the bar for successCreativity withers in the face of criticism. So give explicit permission for “bad ideas, one‑in‑a‑million schemes, outlandish escapades.”If they balk, ask: “What would you do if you didn’t care whether it failed?”Record every option verbatim without judging its merits: “Great—let’s put it on the list.”That neutrality rewards emotional courage instead of idea quality.3. Mine the past“Remind me what you’ve already tried—hits and flops.” Past experiments are R & D data; even the flops can point to inverse solutions.4. Play the What‑If gameRemove a constraint: “What might you try if budget were unlimited?”Add a constraint: “What if you had zero dollars and had to do something by Friday?” Constraints spark elegant, low‑cost moves.5. Celebrate Opposite DayAsk, “What would definitely not work here?” Listing horrible ideas often reveals their useful opposites.6. Ladder the climbBig goals can paralyze. Break the climb into rungs: “What can you try this week to be in a better spot next week?” Small wins build independent capability and confidence.7. Channel fear“What’s the scariest move you can imagine?” Fear flags high‑leverage action and stretches the emotional‑courage muscle—even if you don’t choose that option today.Three Options MinimumKeep going until your conversation partner comes up with at least three possible next steps. One idea isn’t an option; two feels like a dilemma; three unlocks real choice.Once there are at least three interesting options on the table, then you both put on your critical thinking hats and start evaluating. We'll look at how to do that in an upcoming edition of the Mindset Mastery Memo.
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A Question That's Better than Your Most Brilliant Advice
If you're running a team, maintaining your composure is your single most important skill. The slowest heart rate in the room runs the room. I help leaders manage their triggers so they run their teams more effectively. When you're helping someone on your team who's been struggling, it's tempting to start the conversation by telling them all your brilliant ideas for solving their problems. But advice-giving typically backfires, because they will probably perceive you as a critic rather than as their ally. And if they've already tried one or more of your suggestions and it "didn't work," you've lost credibility in their eyes.So what should leaders do instead? A common "coaching" move is to ask the person to generate options. That's the "O" in the well-known GROW model of coaching: desired Goal, current Reality, generate Options, choose what you Will do.The problem with this approach is that you're asking them to pull a new solution out of an old mindset. If the problem is annoying or painful enough, if they could have solved it by thinking of a new strategy, they already would have. Selecting potential future options in the absence of new insight is rarely helpful, and often feels like uninformed guesswork.The best way to move forward isn’t to guess—it’s to build on what’s already been tested. Before exploring new solutions, leaders need to ask a crucial question: What have you already tried? Exploring past efforts keeps you from suggesting approaches that, in your employee's mind, have already failed. By asking for a history of past attempts, you're allowing them to begin to see patterns. Like how they always do the same ineffective thing, or quit before they see results, or ask the wrong people for support. Now at least they can avoid repeating these same mistakes going forward. And often, in that laundry list of what didn't work, they'll recall stuff that did, and they've stopped doing for whatever reason. But now it's their idea and their strategy, rather than one imposed by you.How to Guide This Exploration EffectivelyAsk Open-Ended Questions – Instead of assuming what has or hasn’t been done, ask: “What have you already tried?” and “What results did you see?”Look for Small Wins – Even if something didn’t fully solve the problem, was there any part of it that worked? “Was there a time when things improved, even slightly?”Analyze What Didn’t Work—and Why – Instead of dismissing failed attempts, ask: “What do you think prevented this from working?” This helps refine future strategies.Encourage a Learning Mindset – Frame past efforts as experiments, not failures. “What insights did you gain from that approach?”Identify Unexplored Avenues – Once you understand past efforts, ask: “What’s something you haven’t tried yet?” This encourages creative thinking.The Business Impact of Reviewing Past EffortsLeaders who encourage reflection before action see:Smarter Decision-Making – Teams avoid repeating ineffective strategies.Increased Confidence – People recognize that they’ve already taken steps, which builds momentum.More Effective Problem-Solving – Instead of starting from scratch, teams refine and optimize their approaches.Stronger Innovation – Learning from past efforts leads to better, more creative solutions.The TakeawayProgress isn’t about starting over—it’s about building on what’s already been learned. By taking the time to explore past efforts, leaders help their teams refine their approach, avoid unnecessary setbacks, and move forward with greater clarity and confidence.How do you help your team learn from past attempts? Share your insights in the comments below.If you'd like master your mindset and become an unflappable, Trigger-Free Leader, let's talk. Visit HowieJacobson.com to schedule a discovery call.
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Want to Be a Better Leader? Know Less, Ask More
Many leaders believe their role is to be the one who knows. So when employees are struggling or confused, these leaders instantly shift into teacher mode, providing quick answers and solving problems. It feels like a win-win. The employee gets their problem solved, and the leader gets to be a hero. But this dynamic has two big downsides.First, the employee doesn't grow.And second, the leader becomes a bottleneck for the team's progress.The most successful leaders take a different approach—they become learners first. Instead of blurting out answers, they become scientists of the problem. When you act as a scientist, you shift from telling people what to do to exploring challenges with them. This fosters curiosity, collaboration, and true transformation.Why the Scientist Mindset WorksPeople don’t learn effectively when they’re being lectured. They learn by doing—by testing ideas, experimenting, and reflecting on their experiences. If you approach leadership as a scientist, you help others discover their own solutions instead of simply handing them instructions.Consider a manager coaching an employee on presentation skills. Instead of saying, “You need to be more confident,” they could ask, “What parts of your presentation feel strongest to you? Where do you feel less certain?” This turns the conversation into a discovery process rather than a critique, leading to deeper engagement and self-driven improvement.How to Embrace the Scientist MindsetGet Curious – Instead of assuming you have the answer, ask open-ended questions like, “What’s working well?” or “What’s making this challenging?”Explore Together – Frame challenges as opportunities to experiment: “What if we test a few different approaches and see what works best.”Encourage Small Experiments – Instead of pushing for big, immediate change, start with small adjustments and observe the impact.Celebrate Learning, Not Just Results – When people see that learning is valued as much as success, they feel safer to take risks and grow.Reflect on the Process – Regularly check in on what’s been learned: “What insights have we gained from this?” This helps reinforce a culture of continuous improvement.The Business Impact of Leading Like a ScientistOrganizations that embrace this approach see:More Innovation – Teams are encouraged to test ideas and iterate rather than fearing failure.Stronger Engagement – Employees feel ownership over their learning and development.Better Problem-Solving – Issues are approached with curiosity rather than judgment.Greater Adaptability – Teams are more comfortable navigating uncertainty and change.Oh, and the leader who fosters employee growth is in a much better position to be promoted — because there's someone on the team who can fill their shoes in their current role. The TakeawayShifting from a teacher to a learner doesn’t mean you stop guiding—it means you guide through exploration rather than instruction. When leaders become scientists, they create an environment where people discover, grow, and take ownership of their success.How have you used curiosity and experimentation in your leadership approach? Share your thoughts in the comments below. If you'd like to become a scientist leader who brings out the best in your people, you can start with my (and Peter Bregman's) book, You Can Change Other People. (Great book, embarrassing title.) If you'd like to accelerate your progress toward becoming a truly "Trigger-Free Leader," let's talk. Click here to schedule a discovery call.
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16
How to Motivate Change — Leaders' Edition
If you're running a team, maintaining your composure is your single most important skill. The slowest heart rate in the room runs the room. I help leaders manage their triggers so they run their teams more effectively. Today I want to talk about what to do when you want an employee to change in some way, and you're thinking that they just won't be that into it. How do you "motivate" employees to grow without triggering their resistance? If you want people to commit to change, it has to matter to them. The most effective leaders don’t just help their employees set goals—they help them connect those goals to something deeply meaningful. Without this connection, motivation fizzles as soon as life throws a wrench in the works or the next shiny project comes along.Why Meaning Drives ChangePeople don’t change just because they “should.” They change because they see the value in it for themselves. When a goal is tied to something personally meaningful, it transforms from an obligation into an opportunity.Think about an employee struggling with communication. If their manager simply tells them to “speak up more in meetings,” they may view it as a chore. But when they recognize that improving communication will help them become a stronger leader and open doors for career advancement, they’ll be much more motivated to develop that skill — even when practicing feels awkward or scary.How to Make Change MeaningfulAsk Why It Matters – Instead of focusing only on what needs to change, ask, “Why is this important to you?” Keep asking “why” until you uncover a deeper motivation.Connect to Their Values – People are more committed to goals that align with their core values. If someone values creativity, explore with them how a new process might help them be more innovative rather than just more efficient.Link to a Bigger Purpose – Invite people to see how their personal growth could contribute to a larger mission that they care about, whether it’s improving the team, helping customers, or making an impact in their industry.Make It Personal – Tie the change to their aspirations. Instead of saying, “You need to get better at time management,” raise the possibility that, “Improving time management will help you free up more time for the strategic work you enjoy.”Celebrate Progress – Recognizing small wins reinforces the connection between effort and impact, keeping dopamine flowing and motivation high.The Business Impact of Meaningful ChangeWhen leaders help employees connect change to what truly matters, they see:Higher Commitment – People stay engaged because the goal is personally significant.Stronger Follow-Through – When change is meaningful, it’s more likely to stick.Better Performance – Employees are more motivated when they see the bigger picture.Greater Job Satisfaction – Work feels more fulfilling when it aligns with personal values and goals.The TakeawayChange isn’t just about setting goals—it’s about making those goals meaningful. When people see the deeper purpose behind their actions, they become more engaged, committed, and successful. As a leader, your role is to help them find that meaning and use it as a driving force for real transformation.How do you help your team connect their work to what truly matters? Share your thoughts in the comments below.If you'd like master your mindset and become an unflappable, Trigger-Free Leader, let's talk. Visit HowieJacobson.com to schedule a discovery call.
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15
Is That Clear?: Obliterating the Most Insidious Obstacle to Progress
One of the biggest roadblocks to progress isn’t lack of effort—it’s lack of clarity. When people are unclear about what they’re working toward, they struggle to stay motivated, make progress, or take meaningful action. Leaders who help their teams clarify goals and expectations set the foundation for success.Why Clarity MattersWithout clarity, people operate on assumptions. A vague goal like “improve teamwork” could mean different things to different people. One team member might think it means more efficient meetings, while another might see it as deeper collaboration on projects. If leaders don’t ensure a shared understanding, they risk misalignment, confusion, and missed expectations.Consider a manager who tells their team, “We need to be more innovative.” Without a clear definition of what innovation looks like in practice, employees may hesitate to act, fearing they’ll miss the mark. But if that manager instead says, “I want us to experiment with new ideas and test at least three new customer engagement strategies this quarter,” the expectation becomes clear and actionable.How to Achieve Shared ClarityDefine Terms Clearly – If a goal includes vague terms like “better,” “stronger,” or “more effective,” ask, “What does that actually look like in practice?” Break it down into tangible, observable behaviors.Ask for Specific Examples – If someone says, “I want to be a better leader,” follow up with, “What does a great leader do that you’d like to emulate?” This encourages deeper thinking and helps turn abstract ideas into concrete steps.Confirm Understanding – Don’t assume that what’s clear to you is clear to others. Ask, “Can you summarize in your own words what we’re aiming for?” This ensures alignment before moving forward.Create Measurable Milestones – If success isn’t defined, people won’t know if they’re making progress. Instead of saying, “Let’s improve customer service,” set a goal like, “Let’s reduce response times by 20% over the next three months.”Revisit and Refine – Clarity isn’t a one-time event; it’s an ongoing process. Regularly check in to see if adjustments are needed and refine the vision as necessary.The Business Impact of ClarityOrganizations that prioritize shared clarity experience:Higher Efficiency – Teams spend less time second-guessing and more time executing.Stronger Alignment – Everyone works toward the same well-defined goals.Increased Accountability – Clear expectations make it easier to measure success and hold people responsible.Greater Motivation – When people know what they’re striving for, they stay more engaged and committed.The TakeawayUnclear goals lead to unclear results. As a leader, your role isn’t just to set direction but to ensure everyone understands it in the same way. By defining, clarifying, and reinforcing shared goals, you create a roadmap that drives real progress.What strategies have helped you achieve clarity with your team? Share your insights in the comments below!
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14
Reframing Problems: From Obstacles to Opportunities
I was brought up to view problems as undesirable. Life would be better without them, and so my knee-jerk response to a problem was always to avoid it, fix it, or eliminate it as quickly and completely as possible.When we become leaders, we can bring that "kill-the-problem" mindset into our interactions with others and the systems we work within. And given that everybody's busy and we're managing tight deadlines in a complex and unpredictable world, it's natural to want to kill those problems really quickly and thoroughly so we can get back to our "real" work.But what if some problems aren't barriers, but something much more valuable? What if they are signposts pointing toward meaningful opportunities for growth and improvement?The most effective leaders understand that every challenge carries the seed of an energizing outcome. Instead of merely solving problems, they reframe them into opportunities that align with a larger vision.Instead of viewing a problem as a wall, they visualize it as a hidden door, like the bookcase in Young Frankenstein.The Trap of Fixing Problems Too QuicklyLet's say you run a team in which everyone is frustrated by long, inefficient meetings.The “obvious” solution? Shorten them.Set a timer. Make everyone stand. Spray a blast of Liquid Ass on the half hour. (Full disclosure: this company is not currently a sponsor of this newsletter, but I can always dream.)Now meetings are shorter—problem solved, right?Not so fast. If nothing else changes, the meetings may get done faster, but still be unproductive.The problem of long, inefficient meetings is actually an opportunity to improve the way the team collaborates and makes decisions.Instead of "solving" the problem you're facing, take a minute to consider the factors that could underly that problem. For example:Are team members too diffident to state their views?Does conflict run rampant without a clear path to decisions?Are people unprepared for meetings because they don't read the agendas beforehand?Does the unit not have clear priorities?Are there key players who aren't invited or not showing up to the meetings?The real opportunity here may be to make meetings more interactive and valuable, or to take a step back and get clear on strategy, or deal with aspects of team culture that aren't optimized for success.When we rush to fix problems without looking deeper, we miss the chance to create lasting improvement.How to Reframe Problems into Energizing OutcomesIdentify the Core Problem – Instead of focusing on symptoms, dig deeper. What’s the real issue behind the surface-level frustration?Flip the Perspective – Ask, “What opportunity does this challenge reveal?” Instead of thinking, “We need fewer complaints from customers,” shift to, “How can we create an experience that customers rave about?”Make It Positive – A problem is something to avoid; an energizing outcome is something to pursue. Instead of, “We need to stop losing top talent,” focus on, “How can we create an environment where people want to stay and play?”Connect It to a Larger Purpose – When people see the bigger picture, they become more engaged. Instead of, “We need to cut costs,” shift to, “How can we become more efficient while maintaining our quality and values?”The Business Impact of Reframing ProblemsLeaders who shift from fixing problems to pursuing energizing outcomes create:Higher Engagement – People are more motivated when they work toward something exciting rather than just avoiding issues.Stronger Innovation – Seeing challenges as opportunities leads to creative solutions.Better Decision-Making – Teams focus on long-term improvements rather than short-term fixes.A Resilient Culture – Employees become more adaptable and proactive in tackling challenges.The TakeawayProblems are inevitable, but how you approach them makes all the difference. Instead of treating problems as something to eliminate, view them as invitations toward meaningful change. When you reframe challenges as opportunities, you unlock potential, creativity, and long-term success.How have you turned a problem into an opportunity in your leadership journey? Share your thoughts in the comments below!If you'd like to become a conversational grandmaster who looks forward to every interaction — even the challenging ones — you can start with my (and Peter Bregman's) book, You Can Change Other People. (Great book, embarrassing title.) If you'd like to accelerate your progress toward becoming a truly "Trigger-Free Leader," let's talk. Visit askHowie.com to schedule a discovery call.
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13
When They Really Don't Want Your Help
When you offer to help people who are struggling, they don't always welcome your support with open arms. Sometimes, in fact, they'll actively resist your approach, even if your intentions are simply to be of service. So what then? What do you do when someone pushes back, shuts down, or even says “no” to your offer of a helping conversation?The Realities of ResistanceMany leaders make the mistake of seeing resistance as defiance. And they can take it personally, and respond in ways that make everything worse: the situation and the relationship. Which can turn the interpretation of defiance into a self-fulfilling prophecy, because who doesn't want to defy heavy-handed, resentful authority?But resistance doesn't have to have anything to with defiance. Instead, it could be the result of much more benign forces. One of the reasons people don't let you in is their fear of losing control over something important. They may have prior experience with someone trying to force them to do something they don't want to do (especially if they were ever a human child on this planet). If this is the big issue, they're not resisting the change per se — they're resisting being changed. That's a good thing, because yay for people who value their autonomy!Another reason people might not want you all up in their business is the implied dynamic of you're up and they're down. If they accept your help, they're admitting that you're somehow better than them. Of course, true help and support doesn't have to communicate anything at all about intrinsic self-worth. But again, if someone's life experiences have taught them that needing help means they're weak or unworthy or incompetent, they won't let you put them in that position.And that's also a good thing, because yay for people who want to take responsibility for their own outcomes and not be dependent on others. In both these cases, your most fruitful move is not to insist or push, but rather contribute to the creation of an environment in which they feel safe enough to choose change — and welcome your support — on their own terms. So their resistance, rather than being defiance, is both a (generally unconscious) test of your leadership, and an opportunity for deeper engagement.How to Navigate Resistance EffectivelyTake “No” for an AnswerIf someone resists your offer to help, don’t force the conversation. Respect their autonomy and say something like, “I understand. If you ever want to talk about it, I’m here.” Paradoxically, this makes them more likely to return when they’re ready.Don’t Force a “Yes”Pressuring someone into agreement doesn’t create real commitment. A forced yes often hides an internal no, leading to passive resistance later. Instead, ensure they feel free to decline, which increases the chances of genuine engagement later.Give Them Space and TimeChange happens on the individual’s timeline, not yours. If someone isn’t ready today, that doesn’t mean they won’t be ready next week. Let them process and come back to the conversation when they feel prepared.The Business Impact of Managing Resistance WellLeaders who handle this kind of resistance effectively create:More Trust – Employees feel safe to express concerns and engage honestly.Higher Commitment – People choose to change rather than feeling coerced.Better Problem-Solving – Teams work through challenges collaboratively instead of avoiding them.A Growth-Oriented Culture – The focus shifts from blame to improvement.The TakeawayResistance is not the enemy—it’s a natural part of the change process. The key is to stay patient, listen actively, and allow people the space to come to their own decisions. When you respect others’ autonomy, you create an environment where real transformation can happen.How do you handle resistance when helping others grow? Share your experiences in the comments below.If you'd like to become a conversational grandmaster who looks forward to every interaction — even the challenging ones — you can start with my (and Peter Bregman's) book, You Can Change Other People. (Great book, embarrassing title.) If you'd like to accelerate your progress toward becoming a truly "Trigger-Free Leader," let's talk. Click here to schedule a discovery call.
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12
You're Not the Boss of Me! (even though you are)
Don’t Rely on Your Position of Power: Leading Through Influence, Not AuthorityGreat leaders understand that true influence isn’t about authority—it’s about trust, respect, and collaboration. While a leadership title may grant you decision-making power, it doesn’t automatically earn you buy-in from your team. In fact, relying solely on positional authority often creates resistance rather than commitment.The Illusion of PowerMany leaders assume that because they have a title, their team will automatically follow their guidance. However, employees often comply with directives out of obligation, not genuine engagement. This leads to half-hearted execution, minimal ownership, and a lack of innovation.In reality, employees have more power than many leaders are willing to admit. They can disengage, slow-walk initiatives, or even leave entirely. True leadership isn’t about forcing compliance—it’s about inspiring commitment.How to Lead Without Relying on AuthorityTo gain real influence, leaders must shift from a command-and-control mindset to one of collaboration and partnership. Here’s how:Seek Permission, Not Compliance – Even when you’re in charge, asking for input fosters collaboration. Instead of saying, “You need to do this differently,” try “Can we think about ways to improve this?”Empower Ownership – Encourage team members to take responsibility for their own work. Ask, “How do you think we should approach this?” This builds engagement and accountability.Show Humility – Admit when you don’t have all the answers. When leaders model learning and adaptability, they create a culture where continuous improvement is valued.Connect Through Purpose – Rather than directing people toward tasks, connect their work to a larger mission that they care about. When employees see the bigger picture, they are more motivated to contribute.Lead with Empathy – Understand what drives your team members. Acknowledge their challenges and support them in finding solutions, rather than just giving orders.The Business Impact of Leading Through InfluenceOrganizations that prioritize influence over authority experience:Higher Engagement – Employees are more invested in their work.Stronger Innovation – People feel safe to contribute ideas and take risks.Improved Collaboration – Teams work together more effectively.Lower Turnover – Employees feel valued and are more likely to stay.The TakeawayLeadership isn’t about telling people what to do—it’s about inspiring them to want to do it. By leading with influence instead of relying on authority, you build a culture of trust, ownership, and high performance.How have you successfully influenced others without relying on your position of power? Share your insights in the comments below!
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11
Everybody's Got a Hungry (for Appreciation) Heart
While tooling around inside my YouTube account (because I was procrastinating working on my book), I discovered that I hadn't looked at the comments in over six months. As I scrolled through them, I saw lots of appreciative comments, both on my podcast interviews and on my solo talking head videos."Oh, this interview helped me so much.""There are no words to express what my heart is feeling.""So grateful for this information."And my personal favorite, the one that touched me the deepest, on a conversation I had with Stephen Porges, creator of Polyvagal Theory:"Within the first 10 min, your convo elucidates my perpetual struggle in the last 4 years in tech: burning out due to running on the toxic fuel of anxiety and thinking i'm not smart anymore or that i'm lazy. This gives me hope :)"Hungry for Hearing About ImpactI quickly realized how hungry I've been for this kind of feedback. And how valuable it is for me to hear.Because I've been publishing my podcast for over a decade now, pretty much every week, and honestly it can be lonely work. Aside from the hour that I spend with my guest, which is almost always amazing and uplifting and fun and exciting, the rest of the work is done in solitude. And I've gone weeks, sometimes months, without hearing anything about the effect this work — all unpaid, as a labor of love — is having out in the world.So to receive these comments fills me with a renewed energy. I can feel it now, coursing through me in the form of new ideas, new people to reach out to, new segments and formats. I'm excited, and ready to manifest that excitement as work. We all want to know that our work matters. How many people these days work from home, or work behind closed doors, or work on siloed projects, and aren't getting this kind of appreciative feedback on a regular basis?And what's the impact of that vacuum on their drive, their spirit, and their heart?So who can you reach out to, to thank, to appreciate, to let them know that their work matters to you?Feelings and NeedsOf all the comments, the ones that touched me the most were like that last one; telling me how a particular video made them feel, and what kind of need it met.Which brought my mind back to one of my favorite teachers, Marshall Rosenberg, the developer of Nonviolent Communication (NVC). Rosenberg says that most human communication — words and actions — consists of various strategies for saying please. Anger, yelling, cursing, sarcasm, criticism, threatening, hitting — those are all ways of saying "please meet my needs," what Rosenberg calls "tragic expressions of unmet needs."And I definitely get my share of those "tragic expressions" in response to my work; people who are enraged that I or my guest talked about implicit bias and showed our cards as "social justice warriors," or that I put too much faith in science or too much faith in anecdotal evidence, and let me know that I'm an idiot or a liar or worse.The other thing humans say to each other is "thank you." And when we express gratitude, we're sharing how someone met our needs, and how that made us feel. That's why those comments so touched my heart. They impressed upon me the importance of the work that I do in sharing my guests and their insights with the world.Your TurnWho in your life helped you meet a need and made your life better (or as Rosenberg charmingly puts it, "more wonderful"? Who can you reach out to, even if it's just a sentence or two on social media (as the commenters did for me), or a short text or voicemail or email to a colleague or vendor? A quick word of appreciation to a friend, a family member, someone in your community.I encourage you to reach out. Because the more you do, the more people in your world will get energized, like I did, about the impact they're having on other people. And that will make the world more wonderful for all of us.If you'd like to become a conversational grandmaster who looks forward to every interaction — even the challenging ones — you can start with my (and Peter Bregman's) book, You Can Change Other People. (Great book, embarrassing title.) If you'd like to accelerate your progress toward becoming a truly "Trigger-Free Leader," let's talk. Click here to schedule a discovery call.
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10
Pygmalion in the Conference Room
In one of the most famous psychology experiments on children that didn't involve marshmallows, Robert Rosenthal and Lenore Jacobson told teachers that some of their students had been identified as "growth spurters" by a new intelligence test, the "Harvard Test of Inflected Acquisition," given at the beginning of the school year. And sure enough, as the researchers wrote their 1968 article, titled "Pygmalion in the Classroom," those students showed significant increases in IQ that year compared to their "non-spurting" classmates.The kicker? There was no magic prediction test; that Harvard Test of Inflected Acquisition was a total fiction. The "spurters" had been randomly selected from among all the children in the study. And those alleged "spurters" responded to the teachers' expectations, which turned into unconscious behaviors that somehow favorited those special students. Rosenthal and Jacobson had demonstrated the power of the self-fulfilling prophecy.What does this have to do with you helping the people around you get better? Everything.Enough is EnoughWhen you approach someone who needs to change something about their behavior, it's often been bothering you for a while. You might have been stewing while the pressure was building to do or say something about it. In other words, you passed a threshold of tolerance of the behavior, and now you're being motivated at least partly by some "enough is enough" energy.At this point, you may even be thinking that having the conversation will just be a waste of time."Who am I kidding? They're never change." — that sort of thinking.And that sort of thinking leaks into your words, your facial expressions, your posture, your energy, and your actions. Communicating strongly, if subconsciously, that you don't think much of their potential to change and grow.Confidence is the TruthYou may be thinking, "OK, so I have to lie to myself in order to have an effective uplifting conversation? I have to pretend that I believe they can change, without the benefit of having a couple of Harvard psychologists lying to me first?"Fortunately, you don't have to lie to yourself. You just have to distance yourself from frustration and other negative emotions long enough to recognize the truth: you actually do have confidence in the other person.How do I know this? Am I some kind of mind-reading wizard? No. I'm just taking you at face value.Because if you're having the conversation at all, you're doing so because you believe there is reason to have it. You wouldn't spend even one minute trying to convince a fish to climb a tree. The very fact that you're having the conversation means that you have at least some degree of confidence that change is possible. (Unless, of course, you're just going through the motions and this is just a CYA or "dot the I's" ritual done as part of a cynical dance of progressive discipline, aka "fire them by the book.")So before you approach your conversation partner, get in touch with that confidence, as robust or as slim as it may be. Remember that your expectations are powerful here. Convey hope and trust, and you'll often be met with attitudes and actions that justify that hope and trust. Communicate doubt and despair, and they'll probably prove you right as well. Communicating ConfidenceSignaling your positive expectations energetically does a lot of the heavy lifting. And you can also verbalize your confidence in them at the start of the conversation.Last week we talked about orienting the conversation toward a positive future. Right after describing that positive future, share your confidence that they can help you get there. Some ExamplesDifficult team member: "I’d like to improve the performance of our team, and I think your contributions could be key. I’d like to talk with you about what’s getting in the way."Salesperson faltering as the deal gets more complex: "You’ve rewarded my faith in you by moving the deal as far as you have. I know this part is new for you, and I’m happy to help you strategize."CEO can't commit to a long-term marketing strategy, and CMO is frustrated: "So I’d like to talk about our marketing plan. I’m really struggling with it, and I’d like your help."Your TurnThink of someone whose behavior you'd like to change. Notice any frustration or anger or hopelessness in your body. Sit with it and breathe, until you can separate yourself from the emotion. (Luckily, you don't have to argue with it or make it go away.)Now think about why you're having the conversation at all. Why isn't it a complete waste of time? What have they demonstrated in the past that could give you hope for this issue? What are their strengths? How did they get into this position of responsibility in the first place?Spend time curating and cultivating reasons to believe that they can change. Next week, we'll talk about how to transfer ownership of the issue so that it's no longer your problem, but their opportunity. If you'd like to become a conversational grandmaster who looks forward to every interaction — even the challenging ones — you can start with my (and Peter Bregman's) book, You Can Change Other People. (Great book, embarrassing title.) If you'd like to accelerate your progress toward becoming a truly "Trigger-Free Leader," let's talk. Click here to schedule a discovery call.
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9
Instead of Feedback, Futurize
"Let's not bicker and argue about who killed who." - Monty Python and the Holy GrailOne of the big problems with feedback is that it refers to the past. And one of the big problems with the past is that it can't be changed.So feedback, by its very nature, directs our attention in an unhelpful direction.We can't fix the past; we can only act now in pursuit of a better future. So if you need to have a conversation with someone whom you'd like to behave differently, shift your focus from what they've done in the past to what you'd like them to do in the future.The nice thing about starting here is that you're not telling them what they've been doing wrong. You're not criticizing them for past errors. You're not even thinking about anything that automatically triggers their defenses. You're just bringing them your vision of a more wonderful future, and asking for their help in creating it.The desired future you want to paint has three important qualities. It's positive, clear, and meaningful. Let's look at each of these. Make It PositiveImagine getting into a taxi and telling the driver, "Take me anywhere but the Eiffel Tower." They wouldn't have much to go on, would they?That's a silly example, but you do something analogous when you tell someone what you want them to stop doing. Instead of describing what you don't want, describe what you do want. This can be challenging, but take your time on this one. If you can't describe what you want, you're unlikely to get it.Make It ClearIn addition to a positive description, you need to be clear and specific about what you want them to do and say.Get as specific as you can. See the movie in your head. Really picture the scenes. Pretend you're a screenwriter trying to convey your vision to actors and cinematographers and a director. Make It MeaningfulThe third key quality of your desired outcome is that it's meaningful to your conversation partner. You want to ensure that they're doing it for their reasons, not yours.If they're doing it to get your approval or so that you withhold negative consequences, at best you're getting compliance. Grudging, half-hearted, and abandoned as soon as they think you're not paying attention. Instead, be curious and find out what's motivating them. What would be wonderful for them? And how can the behaviors you're wanting help them get that desired future for themselves?Your TurnThink of someone who's behaving in a way you'd like to change. On paper, describe the behavior that you don't want.Next, run it through the three "futurizer" filters.Make it positive.Make it clear.Make it meaningful.Now read what you've come up with. Can you imagine having a conversation with your partner about that?It’s important to come up with that desired future as preparation for the conversation, but you don’t introduce it right away. There are a few steps to set the foundation for an uplifting conversation that need to happen first. Next week we’ll look at the steps and specific words to get things going in a fruitful direction.If you'd like to become a conversational grandmaster who looks forward to every interaction — even the challenging ones — you can start with my (and Peter Bregman's) book, You Can Change Other People. (Great book, embarrassing title.) If you'd like to accelerate your progress toward becoming a truly "Trigger-Free Leader," let's talk. Click here to schedule a discovery call.
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8
Signal Safety with Every Ping: How to Eliminate Resistance to "Dreaded Conversations"
I've watched a lot of submarine movies. And I love how the sonar is pinging constantly, searching for potential threat. When a blip appears on the screen, the crew goes on high alert. It might be a whale, or a school of fish. But it might also be an enemy vessel or a torpedo. So submariners take their blips very seriously, and assume danger until proven otherwise.And when danger is perceived, the vessel has three options: freeze, flee, or fight. You are equipped with a similar apparatus. You don't go "ping" every 3 seconds, but your nervous system is constantly scanning your environment for signs of danger. And it never rests. You know this because you can sleep through all manner of familiar noise — creaking water pipe, honking car horn, snoring spouse — but your eyes pop awake instantly when you hear an unexpected footfall or turn of a door handle. And everyone around you, in your physical or virtual environment, is doing the same thing. Which means that you are a blip on their radar, and they're always assessing whether you are a threat or not. For Humans, Threats Can Be Psychological as Well as PhysicalWhen you have to talk to someone about their performance, or their behavior, and your agenda includes an element of "I would like to you change how you're doing stuff," it's likely that you're going to signal to your conversation partner that you are a threat.Basically, that's because the human mind, which evolved to assess actual lethal threat (ie things that could actually kill you, like fire, earthquake, wild beast, starvation, hypothermia, enemy, and so on), also reads its own unwanted emotions as life-threatening. If it thinks a conversation will lead to shame or guilt, for example, it turns on the stress response.And like the submarine captain, it’ll choose to freeze, flee, or fight. None of which helps you or your agenda.How to Signal ThreatThere are two ways to let someone know they're in peril. One is to act like a threat. Look angry, yell, assume a fighting stance and posture. Narrow your eyes and stare at them like a shark regarding a school of minnows. That's obvious, right?What's less obvious is that there's another way to let someone know they're unsafe. And that's to act unsafe yourself. That's because humans are extremely social animals, and we pick up on each other's moods and perceptions. If I feel scared in your presence, you'll pick up on that fear and your own stress response will kick in. If you think I'm scared because of you, you may be triggered into an aggressive stance. If you think I'm scared because of something else in my environment other than you, you may be triggered into an avoidant stance.How to Signal SafetyYou can see how important it is to signal to your conversation partner that there is no threat involved in the conversation you'd like to have with them. So how do you signal safety?First, by dealing with your own physiology, which means dealing with your own psychology.You must approach them with the energy and behavior of an ally rather than a critic.If you're upset with them, don't approach — yet. First do the work of translating your anger or criticism into your desired positive outcome. Next, play an imagination game where you look for positive motives and intentions behind any behavior of your conversation partner that's upsetting you. How might their actions make perfect sense to them, based on their needs and goals?Once you've completed these two processes, check yourself — are you able to approach your partner with calm, steady, and friendly energy?If so, you're ready to approach and initiate the conversation.Next time, we'll look at how to orient the conversation toward a positive future. Your TurnThink about an upcoming conversation that you’re dreading. Imagine yourself approaching with your current thinking and energy, and notice how your partner responds. Now go through the two steps — articulating your positive needs and assuming positive intent in your partner — and visualize your approach again. Do you see and feel the difference?If you'd like to become a conversational grandmaster who looks forward to every interaction — even the challenging ones — you can start with my (and Peter Bregman's) book, You Can Change Other People. (Great book, embarrassing title.) If you'd like to accelerate your progress toward becoming a truly "Trigger-Free Leader," let's talk. Click here to schedule a discovery call.
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