Episodes
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Embracing Value and Reframing Success with Caroline Johnson
Welcome to the final episode of The Businessology Show! After an incredible 12-year journey, Jason brings this era to a close with guest, Caroline Johnson. Caroline, co-founder of The Business Model Company, navigates through the essential shifts agencies must make—from time-based to value-based...
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Building Trusted Relationships with Joan Herlong
Welcome back to The Businessology Show! In today’s episode, Jason chats with Joan Herlong, CEO of Herlong Sotheby’s International Realty, about what it takes to run a successful real estate business. Joan dives into the importance of integrity, personalized service, and continuous learning in the...
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Balancing Support and Self-Regulation with Jen Dary
Welcome back to The Businessology Show! Leadership coach and entrepreneur Jen Dary joins Jason to dive into the unique challenges and needs of entrepreneurs with ADHD. Exploring how structure, delegation, and direct communication can make a significant difference, Jen shares her expertise in...
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Growth Through Leadership with Will Stewart
Welcome back to The Businessology Show! In today's episode, our special guest is Will Stewart, here to introduce us to the intricate world of film production. Will illustrates the role of a director and the necessity of meticulous planning in teaching creativity and the art of selling creative...
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Strategies for Smooth Operations with Jen Blair
Welcome back to another episode of The Businessology Show! Jason and Jen, COO and partner of video production company, 9/8 Central, dive into the art of seamless project management and the intricacies of video production. Jen shares her journey from chaos to structured success, leveraging lessons...
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Building Strategic Partnerships with Mary-Ann Pruitt | The Businessology Show #159
Welcome back to The Businessology Show! In today's episode, Mary-Ann Pruitt joins us to discuss the world of media management within agencies. She shares her expertise on the intricacies of adjusted gross income (AGI) on a departmental level and the evolving demands of clients for sophisticated...
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From Dropout to Multi-Millionaire: Brian Will's Story To Success
Welcome to another insightful episode of The Businessology Show! In today's episode, we are thrilled to feature Brian Williams, an esteemed author, and industry expert in sales and management consulting, who also happens to own multiple thriving businesses. Jason and Brian discuss how sales and...
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Lesson 36: The Scoop on Scope Creep
Welcome to another insightful Businessology lesson! Today, we're diving into the topic of scope creep – a common challenge that many businesses face. It’s important to set your team up to strike a balance between exceeding client expectations and safeguarding the financial health of the business....
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Lesson 35: Navigating Success Metrics
Today, we're diving into the world of agency benchmarks and why they're crucial for your agency's success. Metrics are like the GPS for your business journey. They help you navigate through the twists and turns of entrepreneurship, guiding you towards gaining a deeper understanding of your…
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The Complexities of Leading Multiple Entities with Parker Cox
Welcome to another episode of The Businessology Show! Jason explores the entrepreneurial journey and best practices for scaling businesses with special guest, Parker Cox. Parker shares his insights and experiences from managing multiple ventures—including property management, digital marketing…
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Lesson 34: Mastering Team Dynamics
Tracking your team's capacity might seem like a daunting task, but fear not – Jason's got your back! Building trust and collaboration between team members and leaders is key. It's important to remember that sometimes, team members themselves might not realize they're struggling. That's where you,...
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Lesson 33: Finding Balance in Creativity & Efficiency
Welcome to another Businessology lesson, where we dive into the age-old conundrum of juggling creativity and efficiency within agencies and teams. It's a delicate dance, but fear not, we're here to guide you through. Now, we all know the battle between letting those creative juices flow and…
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Lesson 32: When is it Time To Review Your Business?
Hey folks! Ever find yourself wondering when it's the right time to give your business's financials a good once-over? Well, you're in luck because Jason's here to spill the beans on all things numbers! In this video, we dive deep into the importance of doing an internal review for your books,...
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Lesson 31: Unlocking Growth: Leveraging Contractors for Success
Join Jason as he explores the diverse landscape of business growth, where each company's journey is unique. From expanding teams to venturing into new markets, growth takes various forms. In this enlightening discussion, Jason emphasizes the role of contractors in fulfilling the needs of flex…
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Mastering Agency Growth with Karl Sakas
Welcome to The Businessology Show! In this episode, we dive deep into the intricacies of leadership and operational challenges that agency owners face, especially as we approach an economically uncertain 2024. Our guest, Karl Sakas an expert in agency consulting shares invaluable insights on...
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Lesson 30: Balancing Market Niches
Join Jason as he dives into the inevitable truth of making mistakes while navigating the journey of business growth. Even the seasoned pros like Jason aren't immune to ""oopsie" along the way. Jason shares valuable insights on the importance of taking a step back before making significant moves,...
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Lesson 29: Common Mistakes for Creative Entrepreneurs
Business growth can be tricky to navigate as a creative entrepreneur. In this episode, Jason dives into one of the common mistakes many creative business owners make: getting too caught up in the creative work for too long. He explores why creatives, especially for those who started as designers,...
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Lesson 28: Navigating Economic Waves During Tough Times
Jason is diving deep into the practical impact of inflation on creative marketing agencies. Join us as he breaks down how decisions made by the Federal Reserve directly shape the landscape for creative marketing agencies, while offering invaluable insights on navigating these economic changes. In...
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Inspire Your Inner Creative with Jacqueline Green
Welcome back to The Businessology Show! Get ready for an exciting episode featuring Jackie Green, the dynamic CEO of Behind the Design. Jackie brings a wealth of experience from her corporate marketing, commercial design, and teaching background, making this discussion a must-watch for all...
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Lesson 27: Maintaining Stability For Future Growth
Sit back as Jason takes a journey through the latest business trends and practical insights tailor-made for entrepreneurs and small business owners just like you! We're breaking down the outlook for the year 2024 and what it means for businesses everywhere. Jason also discusses the potential…
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Continuous Learning in the Digital Age with Mickey Mellen
Welcome to The Businessology Show! In today's episode, we dive into the intricate world of daily publishing with our guest, Mickey Mellen, who shares his insights on maintaining a steady stream of content and the absorbing method he’s adopted from none other than Charlie Munger himself. Join us…
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The Business Skills Every Creative Needs to Thrive with Ilise Benun
In this episode of The Businessology Show, Jason dives into the symbiotic relationship between creativity and business savvy. Today's episode features Ilise Benun, a seasoned expert who has spent 35 years guiding solopreneurs and creative business owners on their journey to financial prosperity…
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Lesson 25: Cultivating Healthy Remote Teams: Defining Culture and Rhythm for Success
With over a decade of experience operating as a remote firm with teams scattered across the US, Jason shares insights on navigating the challenges and opportunities of remote work environments. From defining the type of culture you want to build, to establishing rhythm and structure in remote…
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Lesson 26: Unlocking Mental Clarity and Personal Growth
In this Businessology Lesson, learn more about the powerful tool of journaling as a means of managing the complexities of the entrepreneurial journey. Jason shares his personal experiences with the psychological challenges of entrepreneurship and the importance of clearing one's mind. He explores...
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Redefining Business Success with Sparktoro's CEO, Rand Fishkin
Jason's got a treat for you today. He's hanging out with the one and only Rand Fishkin. You might know him as the big brain behind Sparktoro and the former CEO at Moz – basically, he’s the guy you want to chat with if you’re all about leveling up your audience research. In today’s chat, Jason and...
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Lesson 24: Visionaries and Integrators: The Dynamic Duo Driving Business Success
In today's lesson, listen as Jason unravels the dynamic relationship between visionaries and integrators within a company. Jason shares a personal account of partnering with an integrator and delves into the significance of nurturing a strong partnership in order to drive business growth. This...
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Lesson 23: Insights from a First Hire and Redefining Your Approach
Jason shares insights on the strategic considerations behind the first hire, emphasizing the importance of delegating tasks effectively and understanding the cultural fit of potential candidates. With personal anecdotes of successes and mistakes, this Jason provides valuable lessons to help you...
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Strategic Planning: Mastering Calendar Blocking Pt. 2 with Jason Blumer
Jason continues the exploration of strategic calendar work blocking, an essential strategy in efficiently managing your time and resources to drive growth and accomplish targets. In this episode, Jason dives into his personal work schedule, unfolding his key tactics in block planning—from...
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Strategic Planning: Mastering Calendar Blocking with Jason Blumer
In today's episode, Jason flies solo and explores the concept of "strategic calendar work blocking" as a method to manage attention and time effectively. For those of you running multiple businesses or facing numerous routine tasks, this approach could be a game-changer. He'll debunk the myth…
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Balancing Strategy and Operations for Business Growth with Alyson Caffrey
In this episode of The Businessology Show, Jason and Alyson dive into the fascinating world of business operations and strategic thinking. Join them as they explore the parallels between developing land and roads and developing administrative functions within a business. Alyson Caffrey, a Systems...
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Lesson 22: Unleashing Leader Potential: 3 Questions to Challenge Growth and Progress
In this lesson, Jason delves into the three essential questions that leaders need to ask themselves. Leaders are constantly evolving, and these questions aim to challenge and inspire growth in their leadership journey. From examining areas of habitual laziness to evaluating the dynamics of their...
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Lesson 21: The Art of AI Implementation: Strategies for a Successful Integration
In today's episode, Jason tackles the question on everyone's mind: Is it worth investing in AI? As AI continues to revolutionize various industries, businesses are finding themselves grappling with how to harness its power effectively. Join Jason as he dives into the world of AI and explores its...
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Lesson 20: Empowering Team Performance: Assessing Capacity and Optimizing Results
In today's lesson, Jason explores the topic of capacity and how it impacts your team's performance. He answers the three important questions to assess your team's capacity and ensure they are working at their most optimal level. The first question revolves around how to identify when a team…
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Lesson 19: Navigating Profit and Loss: Strategies for Optimizing Agency Financials
In today's lesson, Jason dives into the key factors that contribute to a company's profitability. He explains that profitability is simply the result of a math equation: revenue in and expenses out. Explore how focusing on team efficiency and pricing can impact revenue, while understanding the...
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Unleashing the Creative Potential of Your Niche with Karen Reyburn
In the newest episode of The Businessology show, Karen Reyburn delves into the accounting world and her journey into the marketing realm. An agency owner and author herself, Karen shares her unexpected path towards writing a book focused on the essential marketing elements accountants need to…
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Lesson 18: 25 Years Strong: Learning, Growth, and Adaptation
Welcome back to another Businessology lesson! In this episode, Jason will dive into the thrilling new phase of growth he is experiencing with their firm. We all face new challenges and tasks we've never encountered before, and today we learn how Jason is tackling these hurdles head-on.
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Lesson #17: Growing Strong Teams: Nurturing Safety, Transparency, and Belonging in the Workplace Community
In this Lesson, Jasons delves into the importance of fostering a safe and healthy community within your organization. Jason discusses the significance of transparency, creating a sense of belonging, and encouraging healthy curiosity. Join Jason as he explains how these three key factors…
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Lesson 16: Assess Your Team's Capacity: The Key to Balancing Revenue and Performance
Welcome back to another Businessology lesson! In today's lesson, Jason will dive into the crucial topic of matching revenue with team capacity in creative agencies. We all know that the success of a business relies on finding the perfect balance between the two, but what happens when that balance...
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Branding Strategy versus Business Plan with Fabian Geyrhalter
Our guest is none other than Fabian Geyrhalter, a renowned brand strategist and creative director based in Los Angeles. With his wealth of experience in brand consulting and running his own consultancy, Fabian is a true expert in the field. On the newest episode of The Businessology Show, Fabian...
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Lesson 15: Good Money, Bad Clients: Why Business Success Involves More than Just a Paycheck
In today's lesson, we'll dive deep into the concept of client relationships and the true value of money in creative projects. We'll explore the notion that not all money is good money, especially when it comes to working with clients who may demand more time and effort. Join us as we uncover the...
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Lesson 14: How to Manage Growth with a Leadership Team
Are you running a growing agency and finding it challenging to effectively lead and communicate with your entire team? In this week's Businessology Lesson, we delve into the importance of assembling a leadership team and how it can leverage growth in your agency.
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Lesson 13: How to Manage Growth with a Leadership Team
Are you running a growing agency and finding it challenging to effectively lead and communicate with your entire team? In this week's Businessology Lesson, we delve into the importance of assembling a leadership team and how it can leverage growth in your agency.
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How to Have a Fun, Challenging, and Rewarding Career with Andrew Davis
Andrew Davis isn't your average keynote speaker—he's fun. Yes, that's his priority. Andrew wants to engage and make a lasting impression on his audience. But, how did he get to where he is? There isn't a keynote speaking major at college—not that we're aware of—and he didn't just waltz into this...
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Lesson 12: All About Job Descriptions
It’s only a job description, right? Actually, it's more important than you might think. Companies are built on roles, and the expectation of those roles are detailed in the job description. In this lesson, Jason explains the importance of job descriptions and how they can help you build a better...
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Lesson #11: How to be a Leader in a Strange World
Does the world feel a little weird right now? After the pandemic, we’ve struggled with finding the new normal and started questioning our old work expectations and habits. In this lesson, Jason explains how to navigate the challenge of leading in a changing world…spoiler alert, it’s a struggle.
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Lesson #10:How to Use Psychology to Pitch Prices to Clients
What if we told you there's psychology in pricing strategies? Yes, and there's a way businesses can practically use it too. Jason walks through the benefits of a tiered pricing strategy and how your business can utilize this method in another Businessology Lesson.
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Lesson #9: How Personality Tests Help You Lead Better
How do you understand your team's personality profile? Jason explains the importance of personality testing and how it can help you become a better, more understanding leader.
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Finding A Story To Tell with Carl Smith
Carl Smith is the founder of Bureau of Digital, a community for like-minded digital agency leaders everywhere. But before he went and started his own community, Carl had extensive agency experience. And as a creative, Carl was innovative in the way he led. Carl is a pioneer in creative thinking…
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Lesson #8: Why We Needed to Get Fired
Sometimes the best case scenario is getting fired, and—in this story—that was the case. Listen to Jason recount a time when coaching a pair of business partners with Julie didn't go exactly as planned.
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Lesson #7: How to Communicate Clearly
What does it mean to provide clear communication? Jason answers all the questions you could have about clarity, including how to practically improve your communication style to reach clarity in 4 easy steps. Listen to this new Businessology Lesson to find out.
About this show
A podcast about the business of design, and the design of business.
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The Businessology Show
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