The Chelsea Peitz Podcast
by Chelsea Peitz
The podcast for real estate & mortgage humans who want to dive into social media, branding, mindset, and more...Working in the mortgage and real estate worlds is one of the most unique and incredible ways to make connections and meet people… but it also goes hand in hand with showing people who you are. That’s where the power of great content and social media strategy comes into play — and it’s why I love helping people show up on video and online so much. If you're ready to learn more about how to use technology and social media to become MORE human and accelerate your real estate or loan business, this podcast is for you! Tune in now and find out how easy it can be to take your business to the next level without sacrificing your health or well-being in the process.
Episodes
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Ep 173: How to Legally Leverage Your Online Influence & Monetize Your Content with Kara Conway Love, Esq
Kara Conway Love, a business lawyer and social media strategist, is at the intersection of law and social media where she helps creators and entrepreneurs stay out of legal trouble, protect their brands, and make more money. https://www.karaconwaylove.com/ Topics covered: The difference between...
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Ep 172: How to Get Your Website Seen. Simple SEO Tips from Barb Davids
Do your eyes cross when you hear the letters SEO?! Me too, which is why I brought in my friend Barb Davids to explain SEO in plain language and the tips we can implement today to start getting visible online. Learn: - What to add to your website to rank on Google - What you should include in your...
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Ep 171: How Instagram's Algorithm Changes Will Impact Your Reach and Growth in 2024
If you've noticed your reach and Instagram feed acting a little strange lately, you're not alone. Instagram's Algorithm is going through a big change and in this episode, I'll cover what this means for you as you create content for your business. Listen in to hear: How Instagram is shifting to a...
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Ep 170: Understanding the New Instagram Algorithm Updates
I'm sure you've heard the latest Instagram news, so let's talk about it. In this episode, you'll learn about what the latest algorithm update means for you and some tips to help you move forward. Key takeaways: What the algorithm will begin prioritizing What this means for larger and smaller...
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Ep. 169: How to Reduce Content Stress with Content Concepts
Have you heard about my newest FREE Resource?! I'm giving you 40 Content Concepts to help you create the type of content that is working right now on Instagram. It's filled with specific examples, format and editing instructions and more, did I mention it's 50 pages!! It's everything you need to...
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Ep 168: In a Content Rut? 17 Questions to Unlock Content Ideas.
Feeling overwhelmed or running out of content ideas? I've been there but in this episode, I'm going to break down one of the ways that I break through a content rut. Not only will I take you through my "17 Questions" exercise but you'll also learn: How to look within and draw from personal...
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Ep 167: How to Protect Your Instagram Account Using Back-up Codes
You get to learn from my nightmare about keeping your Instagram account safe & secure. Time and time again, accounts are getting hacked or duplicated but there are things that you can do to help protect your account. In this quick episode you'll learn: How to regain access to her account using...
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Episode 166: Rethinking Reels - Where they've been and where they're going.
Feeling the Reel fatigue? Me too friend. Wondering what Reels are actually working? Should Reels be less than 30 seconds? Or do longer Reels perform better? What's the deal with "faceless Reels?" And should you hop onto this trend? How important are trending audios anyway? Should you test…
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Episode 165: How to turn posts into profits. Inside my Social Media Marketing World presentation.
How do you create content that not only gets engagement but converts? That is the million-dollar question, isn't it? I had an amazing opportunity to speak at Social Media Marketing World in February about this topic and I just had to come into your earbuds to share the strategies that can help…
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Ep 164: How to Create Content & Truly Connect With Your Audience without F.E.A.R.
Do you ever feel that you're too boring? Not young enough? Not old enough? Not special? That your message has already been said time and time again? These are limiting beliefs that do not allow you to show up in your business and on social media to your fullest potential. The truth is that YOU…
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EP 163: My Simple 2-Step Strategy for Growth & Conversion using Instagram Stories + Reels
Does the word strategy stress you out? Have you wondered what an Instagram strategy really is? And how do you implement one? Well, then you're going to love this episode where I pull back the curtain on my 2-step strategy for Instagram growth and conversion. This is a strategy that uses two of my...
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Ep 162: 5 Step Formula to Create SHAREworthy Content
The ultimate compliment you could get from a follower, sharing your content. Not only does a share give your content a boost from the algorithm but it shows you're connecting with your ideal client. What kind of content makes people hit share? The types of posts that make people: Think, "Wow…
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Ep 161: My Top Video Tips to Help You Reduce Content Stress
Confession: I used to despise creating videos. Yup, it's true, just like so many people, I dreaded watching or hearing myself. Through the years I've fought through limiting beliefs that would at times cripple me BUT I continued to record anyway and I'm so happy that I did. So take it from me…
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Ep 160: Mastering the Gram: Your Burning Instagram FAQs Answered!
Ever feel like your head is spinning trying to find an Instagram strategy that doesn't leave you feeling burnt out or confused? In this episode, I'm going to help you decode Instagram and we're going to keep things SIMPLE! I'm going to answer some of the most popular questions that I get during…
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Ep 159: How to Create a Swipeable Post & 3 Things Instagram Loves to See
Serious about growing your Instagram but still not loving creating video content? Then you're going to love this episode where I'll break down the 3 key things that Instagram prioritizes AND one of the most engaging types of posts (hint, it isn't Reels). Key takeaways: 3 of Instagram's biggest...
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Ep 158: Going Beyond Content Pillars. 3 Questions to Turn Followers Into Clients.
While I love content pillars there are 3 other things to consider to help you dig deeper when creating content. Your content should be aiming to convert your followers into clients by answering these questions: Can they learn about you? Can they learn from you? Can they learn with you? In this...
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Ep 157: 7 Surprising Reasons Your Video Content Isn't Building Your Business & Brand
Have you been making videos for social media and not seeing the results you'd hoped for? I'm here to help! While there are a variety of factors that may be hurting your views and engagement, I've found that there are 7 key pieces that business owners face when it comes to video content. In this...
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Ep 156: Building a Social Media Community w/ Maris Callahan
It’s been a while since I’ve had a guest with me and I’m so happy to be welcoming my friend Maris Callahan aka The Social Broker on for a very important conversation about relationship building. In this episode, you’ll hear us chat about: The importance of building a community on social media…
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Ep 155: What it's like to build an online course. Spilling all of my secrets.
If you've been thinking about creating & launching an online course, then this episode is for you! I've created 2 online courses and have learned a lot along the way. While I'm no expert, I can tell you about my experience and share the wisdom I've learned along the way Things like: where to…
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Ep 154: Confessions of a Rule Breaker
I'm not your average social media coach... I break a lot of the "rules" and cringe at about 90% of the strategies that I see circulating on social. In this episode, you'll hear why I've decided to break away from the pack and my unique approach to showing up on social media. You'll hear me speak...
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Ep 153 : The 5 E's of Creating Content & The Benefit of Repurposing
Want to know one of my biggest tips when it comes to creating consistent content - repurpose! Repurposing old content can save you so much time and offer a new perspective on a subject you've shared before. In this episode, I'm sharing all my juicy content-planning strategy that boils down to the…
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Ep 152: My Origin Story. How I Got Started in Real Estate
In the spirit of telling more stories, I thought it would be fun to share how I started, so in this episode, you'll learn more about my background and How I met BP The exciting opportunity that we were given The devastating news we got and what we did next Where I started in real estate and why I...
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Ep 151: Warning - Controversial Content Advice
Does creating content constantly have you feeling burnt out? Tired of stressing about what to post every day? Done with feeling like a content-creating machine and the gurus that THIS is how you find success on social? Then, friend, this is the episode for you. I'm sharing some of my…
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Ep 150: My Explant Story
We're getting a little personal in this episode but it's an important message that I want to share with more women...my experience with explants. If you have any questions, my DMs are open for you 💛 💛 Connect with Me + Resources Follow me on Instagram Grab your FREE 40 Content Concepts Guide…
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Ep 149: The Metric That Matters the Most
Hint, it's not engagement - it's WATCH TIME! This key metric will help you identify what is really resonating with your ideal clients. In this episode, I'll tell you all about watch time: Why it's important if you want your content to be seen by more people How to increase watch time on your…
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Ep 148: Be Aware of Imposters - How to Stay Safe on Social
If you haven't noticed, there are a TON of scammers stealing profiles and content on Instagram. This episode will help to keep you safe on Instagram you'll learn: 🚩 Red Flags to identify scammers & fake accounts on socials 🚩 What to do if your account gets hacked We'll also talk about Meta...
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Ep 147: The Power of Being Unscripted & Identifying Your Uniqueness
Did you know that half of my podcasts are unscripted? I love podcasting for the fact that it's a safe space for me and my brain to process and express what's happening. Sometimes some brilliant ideas come out of it! In this episode you'll hear: why a private podcast may be perfect for you how to...
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Ep 146: Social FAQs, the top questions real estate humans are asking now.
In this episode, I'm covering all of the questions that I have been asked over the past couple of weeks during my live training sessions. So many real estate humans, just like you are wanting to use social media more but have lots of questions about getting started and staying consistent. Today…
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Ep 145: How to speak on stage with confidence
It was never part of my plan...but here we are and now I'm sharing some tips that have helped me speak with confidence. Whether you're giving a presentation in front of your team, hitting a big stage or even want to improve talking on video, I'm spilling all of my secrets. Here's what you'll find...
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Ep 144: Meta Update. 3 Key Areas of Focus for 2023
In this episode, I'm giving you a summary and some of my personal thoughts, from a fantastic article I read from Social Media Today (published Jan. 16. 2023) The article was filled with so many great tips and updates that I want to share with you to help you get the most out of your marketing on...
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Ep 143: The 3 Cs of Social Media. How to Grow Your Business Using Video.
This episode is about one of my favorite topics: The 3 C's of Social Media. I'll be speaking about this at Inman but of course, I had to share this information with you too because it can truly transform the way you show up on video and grow your business. The 3 Cs are: ✨ Confidence ✨ Connection…
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Ep 142: How to Stand Out in a Crowded Field with Justin Stoddart
Do you have some BIG goals for growing your business in 2023? I'm sure getting more clients is on that list as well which means that you need to stand out from the competition, but how? My friend Justin Stoddart and I are going to talk about just that and ... How to make decisions based on what…
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Ep 141: How to Create (FUN) Videos & Repurpose Them For Weeks with Christa Nielsen
Christa is a realtor from Silicon Valley, CA who loves creating videos, yes she loves creating videos and is sharing all of her tips and tricks with you. Christa shares her journey of how she began creating videos consistently AND how she’s gotten leads from them. We’ll discuss: Ways to come up...
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Ep 140: Instagram Strategies that Don't Include Dancing with Corey Walker
Corey is a two-time best-selling author of Instagram for Dummies. An IG user from the early days of it's launch, Corey shares her journey of learning in the in's and out's of the platform and teaching others how to use Instagram for Business Download Corey's Reels Guide We discuss: What even…
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Ep 139: Build a Business that Thrives In Your Absence with TEDxSpeaker Jason Duncan
Jason Duncan is a TEDx speaker, creator of The Root of All Success Podcast & business coach for entrepreneurs who want to prepare their business for higher levels of success…without their direct day-to-day involvement Take the exit readiness quiz In this episode we talk about: The trap of being...
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Ep 138: Changing the Client Experience Thru Video with Shannon Gillette
Shannon's income has more than doubled by using YouTube. She's doubled down on video as her main form of marketing and shares her strategy in this episode. We chat about: Creating content that's not for you Investing in your full time video editing team Prepping your videos with scripting & time...
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Ep 137: Storytelling with Sales Psychology with Whitney Abraham
Whitney Abraham is a business coach for fierce, busy but driven woman who want to get their mind, and business up, running & thriving ON THEIR TERMS! In this episode we talk about: The science of storytelling and how you can harness the power of telling your impactful story so it positions you as…
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Ep 136: Permission to Change Your Mind, IG Scammers & Why I Don't Make 'High Quality' Videos
In this episode I talk about everything from changing your mind to Instagram scammers! Feeling anxious or overwhelmed by 'following' the social media 'rules'? You have permission to change your mind! Instagram scammers, fake accounts and how to take action Why I DON'T make high quality Reels Why…
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Ep 135: Building a Real Estate Empire Without Sacrificing Boundaries or Balance with Tieyanna 'Tie' White
Tie White is a therapist turned real estate coach who is a multi-million dollar producing real estate professional, licensed in SC & NC. Tie is a mompreneur, wife, and experienced problem solver whose passion is upleveling mindsets around business and balance. Through her results-based coaching...
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Ep 134: 3 Types of Video that Every REALTOR™ Should Be Making in 2023 Chelsea Peitz
We're covering what I think are the three must-makes video formats for 2023! I'll discuss: The best way to build a daily discipline for video content creation even if you're camera shy The fastest most effective way to create more human centered video content Why it's important to leverage direct...
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Ep 133: Turn Your Purpose into Profit with Noel Collier
Noel Collier AKA "Sell with Noel" is a real estate pro who's God given talent and passion to help others has directed her path to becoming one of the top professionals and entrepreneurs in Houston With entrepreneurship in her DNA, Noel shares her story of becoming a mom, a wife and a REALTOR who...
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Ep 132: Reels, Batching Content & Best Practices - Answering your Instagram FAQs
In this solo episode, I'm answering your Instagram FAQs! Here are some of the things that I'm covering in this quick episode. Reels editing tips & tricks How long should a Reel be? Are captions still relevant? Should I batch-create content? How often should I be posting? Should I use only…
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Ep 131: How to Build Your Personal Brand and Stay Motivated to Show Up on Video with Nikolle Gonzales
I had so much fun talking with my friend Nikolle in this episode. I have loved watching her grow on Instagram and coach other realtors. She's sharing some great practical advice that you can put into practice today to grow your own business! In this episode you'll hear: Nikolle's personal…
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Ep 130: How to Create Content That Stands Out with Ray Ellen
I had so much fun chatting with my friend Ray Ellen about creating content that stands out from the feed and his genius method of keeping fresh content ideas! In this episode you'll hear: How identify the content that is all around you Cinematic vs. simplistic video, which is better? How to stand...
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Ep 129: Showing Up For Yourself: Personal Branding 101 with Shivani Perterson
Ready to step into your power?! My friend Shivani Peterson is going to share how to create a powerful personal brand to grow your business! In this episode you'll hear: - Why we should Normalize "real" talk about topics like money - How to connect with and know yourself to create a personal brand…
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Ep 128: How the New Recommendation Algorithms Will Change Social Media & Content Creation in 2023 with Neel Dhingra
Is your content ready for 2023? If you're wanting more eyes on your posts then you'll want to listen in to my friend Neel Dhingra breakdown of what the recommendation algorithm means for you! In this episode, you'll learn: How creating content saved Neel's career and why 3 types of video Hooks…
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Ep 127: Life Setting, Not Goal Setting: Changing Your Life and Business 90 days at a time with Johnny Giangregorio
Are you ready to make some big changes in your life and business and need to know where to start? Come join me and my friend, Johnny Giangregorio, as he shares how Life Setting works. In this episode you'll learn: - How to create your ideal future self - Identify your current state in each of...
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Ep 126: Dominate Video Watch Time: Social Video Hooks that Get attention in 2023 Mo Ismail
In this episode I interview copywriting and video rockstar, Mo Ismail. He shares his expert formula for creating captivating videos that hook your viewers and is responsible for many viral videos on both Instagram Reels and TikTok (that are actually on boring topics like finance!) - 4 step…
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Ep 125: Grace: The Most Important Business Skill of Our Time with Katie Clancy
Katie Clancy, aka the happiest person in real estate, is a certified personal coach, and the agent leader of the top-producing real estate team on Cape Cod, MA. Starting from the ashes of the recession and a good deal of personal struggle she built her brand by leveraging established…
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Ep124: Overcome Your Fear of Tiktok with Candice Morales
Sell it Like Serhant Brand expert and branding agency owner, Candice Morales shares tips on how to define your personal brand Create clarity by identifying who you really are, who you serve and how you help them Identify your core values Human to Human relationships thru live streaming Overcoming...
About this show
The podcast for real estate & mortgage humans who want to dive into social media, branding, mindset, and more...Working in the mortgage and real estate worlds is one of the most unique and incredible ways to make connections and meet people… but it also goes hand in hand with showing people who you are. That’s where the power of great content and social media strategy comes into play — and it’s why I love helping people show up on video and online so much. If you're ready to learn more about how to use technology and social media to become MORE human and accelerate your real estate or loan business, this podcast is for you! Tune in now and find out how easy it can be to take your business to the next level without sacrificing your health or well-being in the process.
Hosted by
Chelsea Peitz