PODCAST · technology
The Content Sutra Podcast
by Contently
Join Contently co-founder Shane Snow and EIC Joe Lazauskas as they examine the future of the media and marketing worlds.
Episodes
-
Ep. 9: Why Brand Editors Matter (Jay Acunzo)
In the mad scramble to create a content strategy and prove ROI, marketers often forget something very important—craft matters. A lot. In this podcast, Jay Acunzo, creator of the Unthinkable Podcast, joins us to talk about why brands need to hire editors obsessed with creating great content.
-
Ep. 8: What Happens When the Algorithms Take Over?
Joe and Shane dig into how SXSW has changed (2:30), what Instagram's move to adopt a Facebook-esque feed means for marketers (7:30), the ramifications of having all our content filtered through a feed could have on the media and politics (14:00), and what will happen when Facebook opens Instant...
-
Ep. 7: Michael Brenner on the Future of Content Marketing
Legendary content strategist Michael Brenner discusses how content marketing has evolved during his decade in the business, and his favorite examples of brand storytelling today. (1:50) Then, we dive into "marketing's marketing problem," and how to fight against the plague of self-promotional...
-
Ep. 6: Con Men, and The Dark Side of Storytelling
At Contently, we talk a lot about the power of storytelling to build relationships, but what about the dark side of storytelling? Author Maria Konnikova comes on the podcast to talk about her new book on con men, The Confidence Game. We discuss: What kind of con men are you vulnerable to? (5:00)...
-
Ep. 5: The Media Trends That Will Dominate 2016
Shane and Joe tackle the big questions facing the media and marketing industries this year. Are brands about to invest a bunch in content without a real plan? (1:58) Is the new media industry in trouble? (11:38) Will more journalists take content marketing jobs? (19:30) And to wrap things up...
-
Ep. 4: How James Altchuer Built a $10 Million Content Business in Just 9 Months
Contently 13 followers13 4 tracks4 Last spring, entrepreneur and beloved blogger James Altucher decided to launch a paid-subscription newsletter. Nine months later, he has tens of thousands of subscribers, over $10 million in revenue, and over a million dollars in profit. How did he become an…
more -
Ep. 3: Glenn Greenwald on the Future of Investigative Journalism
Dillon Baker interviews Glenn Greenwald (33:35), the Pulitzer Prize-winning journalist for his series of reports on global surveillance programs by the US and UK based on classified information disclosed by Edward Snowden. But first, Shane and Joe are joined by Sam Slaughter and Brad Hamilton…
more -
Ep. 2: Can Ad-Supported Media Survive?
Joe and Shane are joined by Thought Catalog CRO Alex Magnin to discuss the future of ad-supported media and play buy, sell, hold on your favorite publishers.
-
Ep. 1: What Happens When Facebook Takes Over?
Contently co-founder Shane Snow, EIC Joe Lazauskas, and Editor Dillon Baker break down Facebook’s rising dominance over the media, marketing, and political worlds. Also discussed: Should Mark Zuckerberg switch to flip flops? What’s Elon Musk’s super villain potential? And can Kik be the David to...
We're indexing this podcast's transcripts for the first time — this can take a minute or two. We'll show results as soon as they're ready.
No matches for "" in this podcast's transcripts.
No topics indexed yet for this podcast.
Loading reviews...
ABOUT THIS SHOW
Join Contently co-founder Shane Snow and EIC Joe Lazauskas as they examine the future of the media and marketing worlds.
HOSTED BY
Contently
CATEGORIES
Loading similar podcasts...
Frequently Asked Questions
How many episodes does The Content Sutra Podcast have?
The Content Sutra Podcast currently has 9 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Content Sutra Podcast about?
Join Contently co-founder Shane Snow and EIC Joe Lazauskas as they examine the future of the media and marketing worlds.
How often does The Content Sutra Podcast release new episodes?
The Content Sutra Podcast has 9 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to The Content Sutra Podcast?
You can listen to The Content Sutra Podcast on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Content Sutra Podcast?
The Content Sutra Podcast is created and hosted by Contently.
URL copied to clipboard!