The Conversions Podcast - Learn Conversion Rate Optimization and Landing Page Optimization Strategie
by Francis Teo
Learn how to get more sales, leads and revenue on your website through Conversion Rate Optimization. We discuss Conversion Rate Optimization (CRO) and Landing Page Optimization (LPO) with CRO experts, website owners and optimization software developers. Get actionable strategies on how to increase your conversion rate on your site now. Listen in and subscribe to keep up to date - we update regularly.Hosted by Francis Teo from Conversions Guaranteed.
Episodes
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Episode 18: Data Science and Conversions with Shana Carp from Bayesian Witch
Shana Carp, one of the Co-Founders of Bayesian Witch, is an analyst and marketer with a strong background in data. In this episode, she shares with us the importance of Data Science in Conversion Rate Optimization and discusses the different methods of A/B Testing.Listen Now »
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Episode 17: Conversion Focused Design and Testing with Alex Harris
Alex Harris, President of AlexDesigns.com shares strategies learnt from over 14 years of experience in Conversion Optimization and E-Commerce web design.Listen Now »
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Episode 16: Neuromarketing and Conversions with Roger Dooley
Roger Dooley, the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing and a very experienced direct marketer joins us for this value-packed episode of The Conversions Podcast to discuss Neuromarketing and how it can affect website conversions.Listen Now »
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Episode 15: Conversion Rate Optimization Strategy with Bobby Hewitt
Bobby Hewitt, Founder of Creative Thirst and host of the Conversion Rate Marketing Academy Podcast shares with us his strategy for increasing conversions on eCommerce shops and websites.Listen Now »
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Episode 14: Conversion Rate Optimization Strategy with Francis Teo (with Guest Host Terry Lin from Build My Online Store)
Guest host Terry Lin interviews Francis Teo on Conversion Optimization strategy and how he helps eCommerce clients get more sales and traffic.
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Episode 13: Conversion Rate Optimization Case Studies and Testing Strategy with Justin Rondeau from WhichTestWon
Our guest for this episode is Justin Rondeau from WhichTestWon. We discuss Justin's approach to conversion optimization strategy, the importance of making decisions only on good test data, and some interesting case studies from the WhichTestWon library of A/B tests.
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Episode 12: Conversion Rate Optimization Case Studies and Strategy with Siddharth Deswal from Wingify
Our guest for this episode is Siddharth Deswal from Wingify, the creators of Visual Website Optimizer. We talk about some of the more interesting Visual Website Optimizer case studies, the mindset behind them, and also an overall strategy for optimizing a website.
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Episode 11: Heuristics and the Buying Decision Process with Karsten Lund from Atcore ApS
Our guest for this episode is Karsten Lund from Atcore ApS. We talk about what heuristics are, the role of heuristics in our thinking and the buying decision making process. We also explore a bit of neuroscience, attention and testing methods, and how all of this relates to Conversion Optimization.
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Episode 10: Turning Customer Insights into Conversions with Dennis Moons from Black Belt Robots
Dennis Moons from Black Belt Robots joins us for this episode of The Conversions Podcast. We talk about the work that has to be done before we even come up with a testing hypothesis, how to validate the results of the test, and some unexpected things that can happen during a split test.
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Episode 9: Lessons Learnt from 2 Successful eCommerce Site Optimizations with Andrew Youderian from eCommerceFuel.com
We discuss the conversion lessons learnt from 2 successful site redesigns with Andrew Youderian from eCommerceFuel.com, a successful eCommerce entrepreneur and blogger.Listen Now »
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Episode 8: Retargeting and Display Advertising for Conversions with Daryl Mander
Our guest for this episode is Daryl Mander, an experienced digital marketing consultant. We discuss and ins and outs of retargeting and display advertising, and learn how to increase micro-conversions and site conversions using retargeting and display advertising. Episode Links Google Display...
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Episode 7: Strategic Testing for Conversions with Jon Powell from MECLABS
This episode features Jon Powell from MECLABS. We discuss the importance of strategic test planning, tips for conversion optimization, and why understanding the prospect is so important to increasing conversions. Episode Links Strategic Test Planning The 4 categories of metrics and what they say...
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Episode 6: Email Conversions and Remarketing with Chris Hexton from Vero
We discuss how to increase conversions on websites using email, as well as email re-marketing and behavioral targeting strategies with Chris Hexton from Vero. Episode Links Amazon TripAdvisor Flightfox GetResponse Aweber Mailchimp WP Engine KISSmetrics Google Analytics SEOMoz Qualaroo Contact...
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Episode 5: E-Commerce Conversions with Terry Lin from Build My Online Store
We learn more about e-commerce and sourcing, and discuss e-commerce conversion issues, tips and strategies with Terry Lin from the Build My Online Store podcast. Episode Links Mixergy Yahoo Stores eBay Amazon Shopify Alibaba China Sourcing Map Panjiva Magento Contact Details for Terry Lin Podcast...
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Episode 4: The Role of Attention in Conversion Rate Optimization with Kurtis Morrison from EyeQuant
We discuss the role of attention, top-down and bottom-up attention processes, and the importance of the first 3 seconds of a website visit with Kurtis Morrison (VP of Client Services) from EyeQuant. Episode Links EyeQuant Case Studies The Conversions Podcast Episode 1 (With Michael Aagaard from...
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Episode 3: Conversion Optimization Strategies with Peep Laja from ConversionXL
We discuss conversion optimization strategies with optimization expert Peep Laja from ConversionXL.com Episode Links UserTesting.com Try My UI Open Hallway Ethnio Google Anlyatics Balsamiq Mockups Visual Website Optimizer Optimizely Google Docs Typeform Peep Laja’s Resources and Publications…
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Episode 2: E-Commerce Conversion Optimization with JP from ChinaBusinessCast.com
We discuss e-commerce Conversion Optimization with e-commerce shop owner and China Business Cast host JP. Episode Links osCommerce BigCommerce Shopify Volusion Usertesting.com Google Remarketing (part of Google Adwords) SiteScout RTB Adroll Retargeter Optimizely Visual Website Optimizer Contact...
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Episode 1: Conversion Optimization Strategies with Michael Aagaard from ContentVerve.com
We discuss Conversion Optimization strategies with Michael Aagaard from ContentVerve.com. Episode Links Visual Website Optimizer Unbounce Qualaroo (Previously KISSInsights) UserTribe Optimizely Google Content Experiments (part of Google Analytics) EyeQuant Michael Aagaard’s Resources and...
About this show
Learn how to get more sales, leads and revenue on your website through Conversion Rate Optimization. We discuss Conversion Rate Optimization (CRO) and Landing Page Optimization (LPO) with CRO experts, website owners and optimization software developers. Get actionable strategies on how to increase your conversion rate on your site now. Listen in and subscribe to keep up to date - we update regularly.Hosted by Francis Teo from Conversions Guaranteed.
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Francis Teo
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