PODCAST · business
The Copy and Design Brew
by James E. Turner and Chris Tompkins
The Copy and Design Brew is the podcast where we drink craft beer and talk about the exciting world of freelance copy and design. We're here to help you unwind at the end of a long week of hermit-like devotion to your craft, with a jaunty Friday afternoon beercast! Every week we settle into a delicious craft beer (or two) and discuss a different topic related to freelancing, copywriting and graphic design.
Episodes
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CDB 067: Building Businesses with Ed Gandia from High-Income Business Writing
CDB 067: Building Businesses with Ed Gandia from High-Income Business Writing Ed Gandia is a business building coach who helps writers and copywriters earn more, in less time, doing work they love, for clients they love working with. When it comes right down to it, what more could a freelance...
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CDB 066: The Power of Observation with Stephen Henderson of The Habit of Seeing
CDB 066: The Power of Observation with Stephen Henderson of The Habit of Seeing The Habit of Seeing is Stephen Henderson’s aptly named Austin-based film and videography company. Borne out of a love of story telling and an interest in observational drawing, the mission is to always start with…
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CDB 065: Marketing Health with Dr. Marie and Dr. Graham of East Coast Chiropractic
CDB 065: Marketing Health with Dr. Marie and Dr. Graham of East Coast Chiropractic Blending modern online strategies with traditional local techniques, Marie and Graham have managed to grow an impressive community with their company East Coast Chiropractic. But marketing chiropractic care can be…
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CDB 064: Sweat and Tears with Ryan Jacobson of Yanky Sports International
CDB 064: Sweat and Tears with Ryan Jacobson of Yanky Sports International Pocketless running shorts and crowded marathons led to Ryan Jacobson’s innovative breakthrough. He takes us through his journey taking his Yanky, The Original Sports Hanky, from idea to product to distribution and success....
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CDB 063: Pain, Suffering and Failure with Gene Fowler of Loogaroo
CDB 063: Pain, Suffering and Failure with Gene Fowler of Loogaroo Visible success is usually the result of exponentially more invisible (and sometimes very visible) failure. Gene Fowler of Loogaroo has had his fair share of both. He talks about the importance of your people, and the need for slow...
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CDB 062: Growing the Beard of Your Dreams with Matt White of Sussex Beard Oil Merchants
CDB 062: Growing the Beard of Your Dreams with Matt White of Sussex Beard Oil Merchants When Matt White realized growing the beard of his dreams didn’t necessarily mean growing it on his own face, he founded the Sussex Beard Oil Merchants. His journey from 80’s mustache to the Dragon’s Den is an...
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CDB 061: Conversion Optimization with Peep Laja of CXL
CDB 061: Conversion Optimization with Peep Laja of CXL Taking his deep CRO knowledge and enthusiasm for optimizing websites offline, Peep explores the need to optimize all aspects of your life. We talk running a conference, starting an institute and figuring out how to balance family and business...
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CDB 060: Taking the Plunge with Kate Butler of She Said Feck Records
CDB 060: Taking the Plunge with Kate Butler of She Said Feck Records Starting a record label can suddenly seem like the most normal thing in the world, if you allow yourself to be open to the possibility. Kate set herself up for success over the years and then jumped when the opportunity…
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CDB 059: Luxury Goods with Raphael Paulin-Daigle of SplitBase
CDB 059: Luxury Goods with Raphael Paulin-Daigle of SplitBase Sometimes you find your niche, sometimes your niche finds you. Raphael outlines the pivots that brought him to where his agency sits today: as THE conversion optimization solution for luxury goods and high-end lifestyle and fashion...
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CDB 058: Giving Back with Esther Vaswani of freeflo
CDB 058: Giving Back with Esther Vaswani of freeflo The devil is in the details, they say, and when it comes to reproductive rights, it’s all details. Assumptions are made, details get missed, skipped or avoided. Esther started freeflo to make sure someone was taking care of the details for women...
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CDB 057: Products and Public Speaking with Oli Gardner of Unbounce
Names are important with new products - sometimes you just have to stick with what's known. Unbounce's Oli Gardner shares his perspective on products, public speaking, and how not to die while photographing wildlife.
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CDB 056: The Pomodoro Technique
Plan your work then work your plan. What get's scheduled gets done. From the Pomodoro technique to the 12 Week Year, James and Chris discuss the joys (and pains) of learning to adhere to self-imposed schedules.
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CDB 055: Brews, Break-Ins and Bravado with Roy Furr
One of our most on point episodes to date. We talk with legendary copywriter and strategist Roy Furr about marketing micro-brews, turning break-ins into break throughs and the delicate art of hiring contractors.
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CDB 054: Sustainable Lifestyles with Mary-Ellen and John Landry of SLS Health Coaching
In North America these days, healthy is the exception, not the rule. Mary-Ellen and John refuse to accept that as our inevitable fate, and have built a company around helping people build sustainable lifestyles.
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CDB 053: Promoting Local with Adam Clawson of Red Rover and Coastliner Craft Cider
Getting your product to market is hard enough in any business, but when you're selling into the notoriously pedantic government-controlled world of liquor, you better be ready for some serious lateral thinking.
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CDB 052: Mindful Movement with Amy Murphy of Make Art Ride Bikes
Moving your body is important, in both the short and long term. Amy Murphy has built successive businesses on this basic concept, finally settling on one that most fully represents her own, unique personal philosophy.
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CDB 051: Fearless Storytelling with Chris Martin
Whether it's on film, on a blog or in a podcast, the things we humans most resonate with are stories, told fearlessly and with heart. Chris Martin devotes himself to telling those stories, through each of those mediums.
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CDB 050: Defining Success with Joanna Wiebe of Airstory and Copy Hackers
Success is hard to define, especially without goals. We talk time management, alcohol delivery, and bad beer with the original conversion copywriter, Joanna Wiebe, Copy Hackers and Airstory founder.
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CDB 049: The Power of Community with Jeff Macfarlane of The Ville
Social enterprises, building communities, empowering and listening to people and looking for a reason that goes beyond profit. Jeff Macfarlane of The Ville is a man on a mission - and it's beautiful to hear.
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CDB 048: Seizing Opportunities with Jeremy Burrill of Fiddlehead Casket Company
We don't talk about death enough in our day-to-day lives, and it's leading to compromises at the very end. Jeremy Burrill waited a year before jumping when the time was right to start Fiddlehead Casket Company.
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CDB 047: Gaining a Global Perspective with Miriam Vaswani
The world is changing and so must the way we market and create content. Miriam Vaswani shares her unique perspective as a writer and editor who has lived in more countries than most, publishing along the way.
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CDB 046: The Subtle Art of Getting Paid
Retainers, royalties, advances, deposits...so many options, so many chances for things to work differently. Which have worked for you? In this episode, we share our experiences with what's worked and not worked for us.
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CDB 045: Being Vulnerable with Marie Poulin of Oki Doki
Acting classes, video challenges, and gardening experiments share one common theme: a willingness to fail. We talk vulnerability with Marie Poulin - designer and digital strategist at Oki Doki which she runs with her partner, Ben.
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CDB 044: Content vs Copy with Jessica Mehring of Horizon Peak Consulting
"Copy leads to a sale, content leads to a relationship" Jessica Mehring of the content lab shares her sharp insight and industry experience on this week's Brew. We talk content, copy, confidence and Colorado!
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CDB 043: Irrepressible Idealism with Vanessa Eckstein of Blok Design
A real conversation, about having more real conversations. Vanessa shines the light of truth on the importance of doing the hard and honest work of just being you. The legendary Blok Design founder never avoids being political in her work.
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CDB 042: Yoga and Organization with Jessica and Brittany of The Everyday Weekend
Hoping to make every day feel like the weekend, Jessica & Brittany started a company whose aim is to counter the flawed logic that there “aren’t enough days in the weekend.” We talk yoga, entrepreneurship and foolish business buzzwords.
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CDB 041: Craft Beer with Scott Ingles
Scott Ingles - craft beer aficionado and old friend of James' from their time living in Nagoya, Japan - is visiting from NYC. Chris and James do the only decent thing and take him on a tour of some of Fredericton's best craft breweries...hilarity ensues.
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CDB 040: Owning Your Creativity with James Victore
Where has James Victore been all your life? Dangerous Ideas and Burning Questions from the master designer himself, touching on creativity, teaching, inspiration and just being your best damn self. *Warning, this might make you want to quit your day job!
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CDB 039: Serial Entrepreneurialism with Rivers Corbett
Moving on, the mountain climbing metaphor, and some solid answers to the question: How do you pick yourself up, dust yourself off, and start again? A great and personal chat with Rivers Corbett, serial entrepreneur and host of the Startup Canada podcast.
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CDB 038: Open Data with Erin Flood
What makes open data "open"? Erin answers, and more, in today's chat. We follow the brilliantly understated Founder from the startup scene, finding inspiration and knowing when to move on, to family, music festivals and the renowned altMBA program.
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CDB 037: Dangerous Business with Jeff Alpaugh
Positioning, Dragon's Den (and how to train for it), the Army, personalization, hyper-focused production, and modern custom clothing all come into play in this firecracker of an episode featuring the epically dangerous dress-shirt disruptor Jeff Alpaugh.
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CDB 036: Leaving “Freelance” Behind?
Hot off their chat with Emily Cohen, James and Chris contemplate what it would mean for them to leave the word "freelance" behind. In this no-guest, introspective episode, the gloves are off and the thinking caps are on.
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CDB 035: Defining “Freelancer” with Emily Cohen
James and Chris chat with speaker and business consultant Emily Cohen, in a great discussion about the true meaning of “freelancer”, and how it hurts people. Emily shares her knowledge of growth, positioning and proving value.
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CDB 034: Going Against the Grain with DEADBEAT
James and Chris talk contrarianism with the enigmatic artist DEADBEAT. Living off his art, he is defiantly anti-social media, anti-marketing, anti-publicity, anti-whatever everyone else is doing - a breath of fresh air in today’s plugged-in society.
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CDB 033: Investing in Your Business with Meg Cumby of Task Consulting
James and Chris sit down with Meg Cumby to talk about the new direction she’s taking her business in and why she decided to change names. Meg shares some inspirational tips for how and where to invest in and get the most out of your business.
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CDB 032: Promoting Music with Eddie Young of Roots and Soul Music Promotions
James and Chris quaff some ales with Eddie while discussing how he started and has grown a music promotion company from the ground up. We talk about networking, connections and the power of referrals in finding good freelancers.
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CDB 031: Running an Agency with Tanya Duffy of The Details Design
James and Chris talk with Tanya about her boutique agency, delving into “The Details” of starting a creative studio, keeping up with changing technology and the pros and cons of freelancing vs working in-house.
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CDB 030: Guitar Cases with Peter McMath of Timbre Cases
James and Chris talk with Peter about how he dreamed up and developed his indestructible instrument cases, his sturdy business and how freelancers with specialized skills have helped to build both.
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CDB 029: Sustainable Homes with Matt Daigle of Rise
James and Chris talk about sustainability and the happy marriage between the eco movement and baseline economics. Matt explains the story behind myrise.house - his inspirational and aspirational platform.
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CDB 028: Brewery Tours with Mike Legere of BrewHopper
James and Chris get the new podcast format hoppin’ as they discuss the exciting new app BrewHopper with it’s co-founder Mike Legere. You'll also hear how happy the lads get when guests bring swag…
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CDB 027: Festivals with Paul McAllister of FollyFest
James and Chris take the podcast in a new direction, focusing on what clients are looking for in a freelancer and discussing their experiences hiring and working with them. Joined by bar manager, festival promoter and children’s author Paul McAllister.
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CDB 026: Changing Directions
In this episode of the Copy and Design Brew Podcast, James and Chris talk about the need to be agile and the strength of the pivot. They also formally announce a new direction for your favorite Friday afternoon beercast (ie. greater value, same vibe).
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CDB 025: What’s in a Name?
In this episode of the Copy and Design Brew Podcast, James and Chris ponder the age old question: What’s in a name? Should creatives get creative with their brand name or just be clear and to the point?
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CDB 024: Making Products with Quarrelsome Yeti
In this episode of the Copy and Design Brew Podcast, James and Chris engage in verbal fisticuffs with Mr. Quarrelsome Yeti himself, Geordan Moore, about the art of screen printing and the world of making products and selling art!
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CDB 023: The Need for Youthful Enthusiasm
In this episode of the Copy and Design Brew Podcast, James and Chris get footloose and fancy free while discussing youthful enthusiasm and the need for play in your day-to-day! (Plus extra points for rhyming, yay!)
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CDB 022: Email Marketing with Jen Havice
In this episode of the Copy and Design Brew Podcast, James and Chris sit down with Jennifer Havice, disengage their spam filters and have a conversation about email marketing, and archaic forms of distribution...and Myspace.
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CDB 021: How to Avoid Burning Out
In this episode of the Copy and Design Brew Podcast, James and Chris discuss how they balance existing work with shiny new projects, cash-flow, workflow, and staying sane amidst the chaos. How much is too much and how do you even know?
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CDB 020: Finding your Audience with Chris Cambell
In this episode of the Copy and Design Brew Podcast, James and Chris ‘ave a chin wag with their guest from across the pond, Chris Cambell (graphic designer/copywriter, a freelancing double threat) about the challenges of finding your audience.
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CDB 019: Looking, Forward and Back
In this episode of the Copy and Design Brew Podcast, James and Chris steal some plutonium, rev up the flux capacitor and gun it at 88 mph so that they can break the space time continuum to review the past year and take a look to the future.
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CDB 018: Finding your Niche with Kaleigh Moore
In this episode of the Copy and Design Brew Podcast, James and Chris talk with freelance copywriter Kaleigh Moore about how she found her niche, the courage it took to commit, and how it’s helped her since. We also mutually admire Gary Vee.
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ABOUT THIS SHOW
The Copy and Design Brew is the podcast where we drink craft beer and talk about the exciting world of freelance copy and design. We're here to help you unwind at the end of a long week of hermit-like devotion to your craft, with a jaunty Friday afternoon beercast! Every week we settle into a delicious craft beer (or two) and discuss a different topic related to freelancing, copywriting and graphic design.
HOSTED BY
James E. Turner and Chris Tompkins
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