The Craven Vibe

In this episode, Megan speaks with Tom Gibson, Architectural Technician at MAS Design Consultants, about how design decisions play a crucial role in health and safety long before construction begins. Tom shares insight into the design process from concept through to planning and construction, explaining how designers work to identify, reduce and manage risks while balancing client expectations, planning constraints, and regulatory requirements. The discussion highlights how early collaboration and thoughtful design can significantly improve safety throughout the life of a building.

What happens when strategy lives in the MD’s head, marketing feels hit-and-miss, and messaging tries to speak to everyone at once? Growth stalls.In this episode, we’re joined by Andy Henderson, Founder of To The Summit, a people-first strategy and growth consultancy that has helped over 1,000 UK businesses find clarity, confidence and momentum.Andy breaks down why clarity is the foundation of sustainable growth — and how aligning strategy, messaging and marketing transforms leadership, attracts the right customers, and creates marketing that actually works.We explore:Why misalignment holds £1m–£20m businesses backHow to get strategy out of the MD’s head and into the businessWhat effective messaging really looks like (and why it attracts dream buyers)How to build a practical, aligned marketing systemOne powerful piece of advice every MD and CEO should take into 2026If you’re a business leader feeling stretched, stuck or unclear on your next move, this episode will give you the focus and direction you’ve been missing.🎧 Tune in for clarity, confidence and a practical roadmap for meaningful growth.