PODCAST · business
The Creative Teacher Podcast
by Kirsten Hammond
Are you a teacher looking for simple strategies that will help your website or TPT store thrive? This podcast is perfect for teacher sellers who want to maximize their impact and creativity in their teacher businesses! Kirsten Hammond is a mom and teacherpreneur who is all about simple and actionable tips that result in wins, big or small. This podcast has a variety of strategies on building a brand, product listing optimization, marketing your resources, and more! Listen in for tips to make your teacher business manageable, fun, and best of all - rewarding!
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124
Stop Guessing What to Create Next
Have you ever sat down to work on your TPT business and thought, "What should I create next?"You're not alone!One of the biggest challenges teacher sellers face is deciding what product deserves their time and energy. Instead of guessing, what if your existing products could tell you exactly what to create next?In this episode, I'm sharing a simple process that can help you identify product gaps, spot opportunities, and make strategic decisions about your next resource.If you're feeling stuck, overwhelmed by ideas, or unsure where to focus next, this episode will help you create with more confidence and less guesswork.In This Episode:Why most sellers get stuck when deciding what to create nextHow to use your existing products as market researchThe importance of looking for product gapsWhy thinking in product lines can simplify product creationA simple store audit you can complete this week
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Should You Switch to Flodesk? Why Now Is the Time for Teacher Sellers
Thinking about switching your email service provider? In this episode of The Creative Teacher Podcast, I’m diving into all things Flodesk - why I switched, what makes it stand out, and why now might be the best time to hop on board.Flodesk has long been known for its flat-rate unlimited subscriber plan, but starting November 2025, that plan is going away in favor of tiered pricing. If you’ve been on the fence, this episode will help you decide whether Flodesk is right for your teacher business.I’ll break down:What’s changing with Flodesk’s pricing and why it matters.The strongest features Flodesk offers for teacherpreneurs - templates, workflows, forms, and more.Step-by-step guidance on how to switch over from platforms like Kit, MailerLite, or Mailchimp.My honest take on who should consider moving to Flodesk and who might be fine staying put.Click here to lock in $19 a month on Flodesk for your first year with my special affiliate link! Unlimited subscribers, 50% off your first year! >> https://flodesk.com/c/OLE4TV Whether you’re brand new to email marketing or ready for a platform that feels simple and powerful, this episode is packed with insights to help you make the right choice for your business.Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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The Psychology of Selling on TPT: 5 Buying Behaviors You Need to Know
Spring is here, and so is a fresh episode of The Creative Teacher Podcast! 🌸 If you've ever wondered why some TPT resources fly off the digital shelves while others get overlooked, it all comes down to buyer psychology. Understanding how teachers make purchasing decisions can help you create product listings that attract, engage, and convert—without feeling pushy.In this episode, we’ll break down the 5 key behavioral patterns that influence TPT purchases—like the bandwagon effect, decision fatigue, and emotional triggers. Plus, you’ll get some quick tips to optimize your store and use psychology-backed marketing techniques that feel authentic.What You'll Learn:Five psychological factors that drive TPT purchasing decisionsHow to use social proof, scarcity, and urgency to boost salesWhy too many choices can overwhelm buyers—and how to fix itEasy tweaks to your store that make buying a no-brainer
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3 Must-Have Features for a High-Converting TPT Storefront
I have a special treat for you! Today I'm talking all about ways to SPICE up TPT Storefronts! This is an episode of the CTL Podcast that I'm sharing here with you.In this episode, we’re diving into the 3 Must-Have Features for a High-Converting TPT Storefront that will help you attract more buyers and boost your sales. I’ll walk you through simple, effective strategies to improve your store’s header, feature your best resources, and organize your categories—making it easier for customers to find and buy your products. Plus, I’ll share real-life examples from brands and how their methods can be applied to your TPT store.By the end of this episode, you’ll know exactly how to make your storefront polished and professional without feeling overwhelmed. And don’t forget—if you’re ready to take these strategies even further, check out my Spice Up Your Store Page challenge for step-by-step guidance, templates, and tutorials to transform your TPT store!Tune in now, and let’s give your storefront the makeover it deserves!My TPT Session: https://thesouthernteachdesigns.com/challenge
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4 Product Cover Mistakes and How to Avoid Them
If you're a TPT seller, teacherpreneur, or customer on Teachers Pay Teachers, you learn pretty quickly that well-designed products are the ones people will flock to. It's the cover on the search results!When it comes to TPT, buyers absolutely DO judge a book by its cover so you'll want to make sure you aren't making any of these comment mistakes on your TPT covers.Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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BONUS: 4 Tools I Have Ditched in My Business (and What I Use Instead)
I've said sayonara to a few business tools that I've previously used in my business! I'm sharing with you in this bonus episode which tools I've ditched and which tools I'm using instead. I also share with you some insights based on my experience with some of my favorite features and benefits of each platform I'm now using.Recommended ToolsWordpressWP EngineKadence WPThriveCart LearnAdobe ExpressLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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Graphic Design 101 for Teacher Sellers
If your store is ready for a visual refresh, you might love walking through The Creative Teacher Lab to learn more about graphic design and how this can level up your TPT sales. Today's episode shares a short sneak peek inside one of the lessons.Resources and LinksDive into The Creative Teacher Lab to learn more about how graphic design can help you grow your store!Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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How To Give Yourself a TPT Store Audit
When was the last time you took a deep dive into what was and was not working well in your TPT store? If it's been a while, print out my free TPT audit checklist, and let's walk through the process together. Episode HighlightsMy 13-step process for auditing a TPT storeHow I take action and measure growth in my storeResources and LinksPrint this TPT audit before you listen to this episode so you can take action!Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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Your TPT Seller Burning Questions - Random Q&A
Today I'm sharing my unsolicited answers to some common questions I see in TPT Facebook groups. Tune in to hear my thoughts!Episode HighlightsMy favorite chunky script fontsAre bigger bundles outselling smaller packs?Tips for managing family and businessDo blog titles need tweaking after TPT updates?Showcasing stellar product coversSuggested sources for famous figures' photosRecommendations for logos and bannersMy favorite email service provider for TPT businessesTips for asking for course recommendations on XYZLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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Using Brand Guidelines in Your Business
You might have a brand board, but do you have brand guidelines? You might want to have brand guidelines on your radar this year. Let's talk about why!Episode HighlightsWhat are brand guidelines?Why are brand guidelines important?What makes up a brand guideline?Should your business use brand guidelines or a brand board?Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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BONUS: 6 Steps to Profitable Weekly Content
To continue the conversation with creating long-form content, I wanted to share with you some bonus steps on how you can create profitable weekly content for your TPT business - content that can result in more followers, shares, leads, and even sales!Episode Highlightsa description of each of the 6 steps to creating weekly contentideas on how to utilize each step for a blog, podcast, or YouTube channelwhat to do when you're done creating content for your blog, podcast, or YouTube channelLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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Which Long-Form Content Platform is Right for You?
Blogs, podcasts, and YouTube channels - it can really make your head spin. Which one is right for you? Choosing the right one for you depends on your business, your audience, and your personality. Let's dive into the pros and cons together!Episode HighlightsWhat is content marketing?What are the pros and cons of content marketingPros and cons of blogs, podcasts, and Youtube Choose one content marketing strategy for your business. Plan, create, and share consistent content each week to grow a following and an audience. Results take time, but can be very profitable to establish yourself as a thought leader and bring traffic to your TPT store.Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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4 Attraction Strategies on Facebook
Let's not ignore the power of Facebook as a business owner! In today's episode, we'll look at the best ways to use your time wisely to grow your business using Facebook.Facebook attracts users of all generations. You can target audiences with not just demographics, but also by lifestyle characteristics such as interests, behaviors, or hobbies. You can also drive traffic directly to your site with multiple links on your Facebook page.The 4 Attraction Strategies discussed in this episode are divided in to 4 sections: Low Prep, High Prep, High Output, Low Output - and these are my own opinion! This is just a general guide and does not indicate that one strategy is better or worse than another. Try some of the strategies and see how it does for you if you utilize Facebook!Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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4 Attraction Strategies on Instagram
Today we're talking about how to get the most results from Instagram in the least amount of time.Having an Instagram account for your TPT store has plenty of benefits! You can effectively engage with customers with short-form content. Hashtags can increase your visibility and traffic to your business. It offers ways to get creative. It offers ways to collaborate with other similar TPT sellers in your niche.The 4 Attraction Strategies discussed in this episode are divided in to 4 sections: Low Prep, High Prep, High Output, Low Output. The prep time is how much effort it may take on your end, and the outcome is the results that may happen (more sales, more views, etc.). This is just a general guide (and my own personal opinions) and does not indicate that one strategy is better or worse than another. Try some of the strategies and see how it does for you if you utilize Instagram.Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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Support from a TPT Spouse or Partner
Something I've been wanting to do for a couple of years is to bring my spouse on the podcast to get his perspective on TPT! In this episode, I chat with my husband Colton and he shares his thoughts! Episode HighlightsColton's current role in my TPT businessHis perspective on my journey as a TPT sellerThe positives of watching me grow my businessSome of the challenges we've faced as I work in my TPT businessTips or advice for spouses and partners who may not be a part of the TPT business but would like to support their significant other A fun quiz where I see what Colton knows about TPTLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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When Pivoting in a Brand Results in Success
You know I love a good history lesson or two. That's why I'm sharing with you about some real business brands that made pivots and turned into the successful companies they are today!If you're a teacher seller who has not made as much money as in previous years, not seeing the growth and success you were hoping for, you may need to pivot or make a change. Pivoting can be the key to success!Episode HighlightsNokiaPlaydohStarbucksNetflixNintendoInstagramWrigley Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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2024 Graphic Design Trends TPT Sellers Should Know About
Don't have time to follow the latest graphic design trends? Don't worry! Today I'm sharing a trend report and helping you know how to use this information as a TPT seller.Episode Highlights8 trends in the graphic design world for 2024simple tips to implement into our TPT businessesResources and Linkshttps://looka.com/blog/graphic-design-trends/Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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100 Episodes on the Creative Teacher Podcast!
It's time to celebrate - hard to believe that it's been over 3 years of The Creative Teacher Podcast and we are now looking at 100 episodes!Today is a juicy episode of 100 tips and best practices we as teacher sellers should all know about and do - it's pretty much everything I have learned throughout my journey as a TPT seller in one episode.Share this with a seller friend or if you have a teacher friend who is thinking about being an entrepreneur.Resources and LinksTell me what you love about the podcast - leave a review! https://podcasts.apple.com/us/podcast/the-creative-teacher-podcast/id1572704416Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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Niching Down in Your Business with Chynell Moore
Ever feel like you have too many ideas in your product creation bank? Wondering which path to go and feeling as though your store is looking like a hodge podge of items?Niching down could be just what you need - and special guest Chynell Moore is here to talk with us about this on the podcast!Chynell Moore is a business coach for TPT sellers who loves helping educators take their side businesses to the next level to hit $100k+ by increasing their brands' visibility and income through marketing strategies tailored to their strengths.Episode Highlightswhat is a niche and why it is important for sellersclues you should niche down in your TPT businesssteps to get started niching down if you feel like you've locked in your niche Connect with Chynell!https://www.routineyourdream.com/ Follow Chynell on Instagram
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10 Life-Changing Business Tools for Teacher Sellers
Having the right tools can make all the difference as a teacherpreneur! If you're looking to leverage the power of technology in your business, you'll love today's list of my 10 favorite tools.For each tool, I share with you what I love about it and how I use it in my business. Check out the links below to all the tools mentioned in the episode!AdsInstant Forms for Facebook AdsSave my Leads WebsiteWP EngineSocial MediaCapCut Captions Manychat Content CreationCaptivateVimeo Thrivecart ProductivityToggl Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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104
Organizing your TPT Business with Ayten Disbudak
Looking for some ideas for keeping your business organized? You'll love this podcast episode with special guest Ayten Disbudak of The Language Adventurist!Ayten became an active TPT seller in 2021. She is a former kindergarten teacher who loves creating educational resources and multilingual classroom decor to help elementary teachers and homeschooling families around the world.Ayten shares what she's learned about keeping her business organized and how her brand strategy has helped her focus on what's important for her audience.Episode HighlightsStruggles faced in trying to be more organizedStrategies learned on being more organized in Ayten's TPT businessFavorite organization tools that have worked for herConnect with AytenWebsite Instagram: @languageadventurist TPT Store
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Breaking Down the Product Conversion Funnel
In this spring break themed episode, we'll be talking about the journey a curious shopper takes as the move through the product conversion funnel and (hopefully) add your resource to their cart!Episode HighlightsWhat is a conversion funnel?The 4 parts of the product conversion funnelTips for moving people through the funnel so that they purchase your resourceLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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102
Using Live Workshops to Sell Bundles on TPT with Melanie Battistelli
When you have a TPT bundle that converts well or a high ticket product that you'd love to have some extra eyeballs on, what can you do? Today's conversation is with Melanie Battistelli from Duxbury Digital and she's sharing all about how a live workshop might be just what you need next!Melanie helps educators and course creators successfully launch programs, hire teams and streamline their day-to-day operations so they can focus on building their business to impact more lives.Episode HighlightsHow to use live workshops/free trainings to sell larger bundles on TPT Some tips for hosting a live workshop or free trainingHow to know if hosting a live workshop is right for youWays to get over the fear of going liveMetrics to track to know what went well and what to improve on for next timeResources and LinksConnect with Melanie!WebsiteInstagram @duxburydigital Purchase the Launch Library and use code Birthdaygirl for a special discount!
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Using TikTok to Increase Brand Awareness
"Am I too old for TikTok?"You're likely not! TikTok is a fun and trendy way to get newer eyes on your brand. Listen to this episode for tips on expanding your brand's reach. Episode HighlightsMy love-hate relationship with TikTok (and why I love it now!)What's been working so far with my TikTokTips to get started or optimize your TikTokResources and LinksCapCutMarketing and Margaritas PodcastSchooled in Socials PodcastLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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Cleaning Up Your Email List with Melissa Seideman
It's a brand new year - it's the perfect time for us teacherpreneurs to do some cleaning and get rid of platforms, tasks or items we don't use or need. But have you also thought about cleaning out your email list? This is a must - and this episode explains all about it with special guest Melissa Seideman!Melissa from Not Another VA specializes in copywriting, blog posts, SEO, automations, and email marketing specialized tasks. She works with a variety of clients and sellers to help them with email marketing, templates, and more!Episode HighlightsWhy is it important to prune your email listWhat happens if we don't clean out our listsHow frequently should we clean our email listsTips on cleaning up our email lists for different email providersResources and LinksDIY Cold Subscriber PackageNot Another VA TPT StoreFollow Melissa on IG @notanothervaLearn more about Melissa's services notanothervisualassistant.com
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Having a Store Style to Amplify TPT Product Listings
As we scroll through Teachers Pay Teachers we see stores who fall into 3 visual styles. Which style is your store? Which style is my store? Let's unpack it together in today's epsiode.Episode HighlightsWhat is a store style?3 store styles (and tips for each type)Why does a cohesive brand style matter?Resources and Linkshttps://www.thesouthernteachdesigns.com/enrollLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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Setting Yourself Apart from the Competition With a Positioning Statement
I take you back to my own college experience with a fun analogy! In this Bama Rush inspired episode, we're going to talk about being memorable and standing out in a crowd of many TPT stores.Episode HighlightsBama Rush and how it relates to branding (stick with me on this analogy!)A direct competitors exerciseLearning about brand positioning through a pretend TPT store exampleResources and Linkshttps://www.thesouthernteachdesigns.com/enrollLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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BONUS - 5 Things I Learned From a Facebook Ads Bootcamp
What's one of the best things you can do to build and expand your audience for 2024?Run a list-building Facebook ad.There are so many direct and indirect benefits when you put in as little as $5 a day into a lead magnet that already converts pretty well organically! So today, I'm sharing with you this impromptu bonus episode on 5 things I learned from a recent Facebook Ads Bootcamp by Zach Spuckler that I joined this past October. I also share with you the results of one of the list-building ads I ran and some of the positive effects of having it constantly running. If you're interested in joining, the next 5 Day Facebook Ads Bootcamp is from January 13-17th, 2025. It's only $25 to register (a total steal for the value you get and what you learn). You won't regret it! https://thesouthernteach--heartsoulhustle.thrivecart.com/jan25-fb-ig-ads-bootcamp/
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How to Have Cohesive and Appealing Colors for Your TPT Store
Ready to level up your knowledge of color harmony so that you can create the best possible resources and marketing assets in your TPT business? This episode is packed with actionable ideas that you won't want to miss.Episode HighlightsA crash course in color harmony5 types of color harmonies8 tips for using color harmonies in your TPT businessResources and LinksLearn more in this course made specifically for TPT sellers: https://www.thesouthernteachdesigns.com/enrollhttps://www.accessibilitychecker.org/https://color.adobe.com/create/color-wheelhttps://coolors.co/Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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7 Business Wins - A Reflection on What I've Learned for 2023
Walk down memory lane with me today to hear 7 business wins I'm reflecting on as we wrap up 2023 with a bow.Share with me your wins this year on Instagram @thesouthernteach.designsLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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Starting or Joining a TPT Mastermind: Behind-the-Scenes
Ever wonder what it takes to start or join a TPT mastermind? What are the steps to get started and how do you find the right people? You'll hear all about it in this special episode with my own mastermind group! The best thing about a mastermind is that no two are alike, but you do want to make sure it aligns with your personal business goals and what you're looking for in a mastermind. Episode HighlightsHow our mastermind came to beThe structure and schedule of our mastermindWhat we've loved and learned about our mastermindBenefits and tips on starting or joining a mastermind
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Product Listing Series #4 - Editing and Publishing Your Listings
Publishing your TPT listing brings an endless list of small decisions to overthink. Let's talk through all the choices together so you can get that new listing live with confidence!Episode Highlightsoverview of the components when editing a product listing5 tips to publish your product listings on TPTResources and LinksDIY Your Product Photography CTP EpisodeMockup Magic with Katie Brockmeyer CTP EpisodeLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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Product Listing Series #3 - Titles and Descriptions
Let's get those TPT listings found in search and added to cart! Today I'm sharing tons of actionable tips for your titles and descriptions.Episode Highlights3 components of a captivating product title and description5 parts of a killer TPT descriptionExtra tips for title and description copyResources and LinksFree Product Listing ToolkitLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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Product Listing Series #2 - Product Preview Strategies
Should my preview be widescreen, portrait, or square? How many pages should my preview be? How much of my resource should I show? Let's deep dive into best practices for product previews in this episode!Episode HighlightsWhat a preview is and where it's locatedMain must-haves of previewsWhat to leave out in previews3 common types of previewsA walk-through of a preview from one of my best-selling resourcesResources and LinksFree Product Listing ToolkitProduct Preview Template BundleLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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Product Listing Series #1 - Product Cover and Thumbnail Strategies
Let's go through a checklist of the DOs (and don'ts) of covers and thumbnails that convert to cha-chings.Episode HighlightsWhat a product cover and thumbnail is and where it's locatedMain must-haves of covers and thumbnailsWhat to leave out in covers and thumbnailsA walk-through of a cover and thumbnails from one of my best-selling resourcesResources and LinksFree Product Listing ToolkitCover and Thumbnail TemplatesLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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AI - The Future for TPT Sellers
Where can AI save us time and take some heavy lifting off of our plates? I'm sharing some of my favorite AI tips and tricks in today's episode.Episode HighlightsCommon myths and misconceptionsAI tools that I’ve used How to use AI for product creation How to use AI for content creation and social mediaResources and Linkshttps://www.unitygroup.com/blog/ai-in-business-most-common-myths-debunked/ https://www.eduaide.ai/ https://www.jasper.ai/ https://openai.com/ https://app.neilpatel.com/aiwriter/ https://www.canva.com/magic-write/ Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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BONUS: Behind the Scenes of The Creative Teacher Lab
The Creative Teacher Lab is officially here! I have developed and created a series of trainings specifically for teacher sellers on branding and graphic design. If you are interested, but not sure what's all included (or what it's about), then you should listen to this bonus episode! You can learn more and sign up at https://www.thesouthernteachdesigns.com/enroll
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Level Up Your Technical TPT Game
Roll up your sleeves and add some technical skills to your TPT toolbox. SEO, pricing, and high quality products matter so we always need to stay sharp in these areas.Episode HighlightsCommon SEO and Analytics MythsTitle tipsHow to monitor and adjust to see if your changes are effective Resources and LinksYour Data Playbook Affiliate LinkUber SuggestEnjoy the other episodes in this 4 part series:Part 1: Your TPT Store, Great British Bake-Off StylePart 2: The Signature - Level Up Your BrandingPart 4: The Showstopper - Level Up Your Product Listings and MarketingLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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4 Reasons to Give Your TPT Store a Makeover
Your TPT store's visual identity is more important than you might think. Think of your favorite brands from a decade or two ago, and you'll likely be surprised at how much they've evolved. Brands continuously update their look to stay current and relevant, and it's no different for your TPT store. In this episode, we explore the four compelling reasons why giving your TPT store a fresh look can be a game-changer.Episode HighlightsRefreshing your TPT store can significantly impact your store's performance and revenueFour compelling reasons to consider giving your TPT store a fresh lookWhat to do if you haven't updated your TPT store in yearsResources and LinksRegister for the Spice Up Your Store Challenge!Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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Branding and Graphic Design Q&A
Today we are doing a rapid-fire Q&A on 10 common frequently asked questions among TPT sellers about branding and designing TPT resources. I think you'll love this episode - I share my honest answers and opinions for each one with little tips in between! Episode HighlightsHow do I create a compelling TPT store logo?What color schemes work best for educational resources?Are there affordable tools for designing TPT resources?How can I design eye-catching product covers for TPT?What are some branding tips to stand out on TPT?Can you recommend fonts for educational materials?What's the importance of visual consistency in TPT branding?How can I design graphics for different subjects and grade levels?What dimensions should I use for TPT product images?Are there design trends to keep in mind for TPT resources?Resources and LinksMy Favorite Fonts Blog PostLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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BONUS: News and Updates on TPT
Pop out a seat, grab some coffee, and let's chat about some new things happening in TPT land! There are a LOT of new changes and things to know about, and I wanted to share with you my take as it's hot off the press.While I won't be chatting about all the new changes, I did want to share with you and highlight 7 of my favorite ones!Note - I am not affiliated or endorsed by TPT; I just wanted to share with you my thoughts on these new updates and how it could be helpful in our businesses!Episode HighlightsTPT Forward 2024 LocationApplying to be a presenterNew TPT Seller BlogNote to Followers updatesBundle updatesThrowing a sale updatesCover and thumbnail resolution updatesResources and LinksCheck out the seller blog to learn tips, more updates, and information from TPT!Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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6 TPT Strategies for Success with Yari Aguilu
Join me in this enlightening episode as we dive into the world of TPT success with Yari Aguilu of Sweet Tooth Teaching. Yari takes us on a journey, beginning with her inspiration to become an educator and how that passion evolved into a thriving business.Making the transition from teaching to becoming a full-time TPT seller is a significant leap, and Yari shares her experiences of the initial challenges she faced in launching her business and how she overcame them.Yari generously shares her top six strategies that have played a pivotal role in growing her TPT business. You won't want to miss these tips!Episode Highlightstransitioning from working on TPT and teaching full-time to being a work from home momoptimizing TPT descriptions for SEOupdating older product listingssharing freebies and opt-ins on Instagramsharing valuable and consistent content to your email listUsing Manychat to build engagement and salesCreating content that soft sells products and valuable teaching strategiesResources and LinksFollow Yari on IG @sweettoothteachingFollow Yari on TPTTeacher Seller Tips from YariGet the Free Teacher Seller Guide
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Repurposing Content for Social Media with Kassaundra Foster
Ever wondered how to get more out of your content without all the extra work? Our guest Kassaundra Foster has got you covered! Kassaundra is former teacher turned social media manager for teacher business owners. We'll hear about her journey as a teacherpreneur and why repurposing content is a game-changer. She'll debunk some myths and share tips on pulling content for social media effeciently, so it doesn't eat up all your time. Episode HighlightsWhat it means to repurpose contentCommon misconceptions about repurposing contentHow to decide which platforms are best suited for repurposing your contentKassaundra's process of repurposing contentHow to efficiently repurpose content without it becoming a time-consuming taskKey performance indicators to focus on to measure the effectiveness of your content Resources and LinksFollow Kassaundra on IG @fostercontentsolutionsListen to Kassaundra's Schooled in Socials PodcastJoin the Facebook Community
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81
A Behind-the-Scenes Look: Membership Launch Debrief
Are you wondering what it's like to launch a course or membership for the first time? Want some strategies to infuse in your next launch? Come behind the scenes and take a peek at my first membership launch for my teacher audience! Episode Highlightsbackground into creating my membership (the good and the bad)what worked well in my launchwhat didn't work wellwhat I'll be trying in the next launchResources and LinksPenny in Your Pocket - Tahnee Membership Theme KajabiThe Relevant Collective - BrandaAddevent.comLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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Hiring Your First VA with Hayley Klees
Ever wonder the process of hiring a VA or how to even get started? Luckily our guest this week, Hayley Klees, has all the knowledge and insights to helping you make that first or (next) leap!Episode Highlightssigns it's time to outsourcebenefits of outsourcing with VAsexamples of tasks VAs can do for your businessthe typical process for hiring a VAWhere to find reliable VAsResources and LinksVA Facebook Group WaitlistEducator to Entrepreneur CourseInstagram @hayley.klees
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79
Having a Brand Strategy and Identity
What does it take to build a holistic brand - keeping a clear strategy with also keeping the visuals in mind?I break it down for you in this podcast episode for teacher sellers! Episode HighlightsBrand strategy vs brand identityhow branding is like an iceberg4 steps to determining a brand strategyHow to craft your brand identityHaving templates to keep consistencyAdapting and modifying your brand strategy and identityResources and LinksPodcast Episode: Using Color in Your TPT BrandingPodcast Episode: How to Create a Brand Board for Your BusinessCanva Brand Board TemplateLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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Having a Long-Term and Sustainable Business on TPT with Lauren Fulton
Do you feel as though you're going through the motions of having a TPT business, but also feel like you don't have a clear direction in where your business is going? Wondering what you can do to take your business from hobby to long-term and sustainable? Seeing growth and success on the TPT platform is harder and more competitive than ever, but it can be done.Lauren Fulton is here to discuss important tips and insights on how to make sure you have a business that stays afloat - even when the market and the economy is unpredictable and unexpected.Episode Highlights:Short-term strategies for TPT business (and why are they only short-term)Shifting from short-term to long-term strategies that are sustainableUnderstanding how selling on TPT with long-term growth and success in mind relates to an MLMWhy having an audience AND the right product is key Resources and LinksListen to The Rebranded Teacher PodcastWatch Lauren's Youtube Channel - The Rebranded TeacherLearn More About The Rebranded Teacher Academy > therebrandedteacher.com
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Maximizing Your TPT Potential: Tips and Reminders for Your TPT Store
Is it too late to see growth or reach levels of success on TPT? The landscape of TPT is always evolving and changing, sometimes due to factors beyond our control. But rather than throw in the towel, it might be time to shake things up, pivot, or do something different.Some sellers are seeing growth despite the odds (I'm grateful to say my store is thriving)! I wanted to share some insights and tips that have been working (and not working) in my store. I hope you can take away what I share in this episode into your own businesses! Episode Highlights:Summer Teacher Seller Conference TakeawaysFactors in possible lower sales for many sellers in August 2023Tips and Reminders for selling and growing a store on TPT Six things I think are overrated for TPT businessesResources and LinksLearn more about Your Data Playbook - Affiliate LinkLet's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPTMentioned in this episode:Branding and Product Listing TPT Templates!Done-for-you templates that are completely editable for TPT sellers and teacherpreneurs to make their own? Say no more! I have ready-to-use Canva and PPT templates that are designed in a way that make it EASY to plug in screenshots, photos, or square images, type what you need, change the colors, fonts, and more! Learn more about TPT Templates!
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Welcome to The Creative Teacher Podcast!
Are you a TPT seller looking for branding and graphic design tips for your business or looking for simple and actionable ways to grow your teacher seller store? You've come to the right place!Let's connect!Website: thesouthernteachdesigns.comCourses: https://thesouthernteachdesigns.com/courses/ Templates: Shop on TPT
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75
I'm Quitting - My Experience Leaving the Classroom to Work on TPT
In 2021, I resigned from teaching mid-year and leapt "full-time" into my teacher business. The situation wasn't in the way I expected - I had planned on coming back from maternity leave that school year.Have you ever thought about what it would look like if you were to leave teaching to work on your business full-time? This episode will hopefully have you thinking some scenarios and what if's whenever (if ever) you wish to take that step.In this episode, you will learn:My story of why I resigned mid-yearTips on giving yourself a pulse checkHow to decide your next steps for the upcoming school yearBe sure to keep in touch with the latest news and updates by subscribing to my email list. You can join by grabbing this free brand audit resource.Let's connect!TPT Store: The Southern TeachWebsite: thesouthernteachdesigns.comInstagram: @thesouthernteach.designsFacebook: The Southern Teach Design and Branding
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ABOUT THIS SHOW
Are you a teacher looking for simple strategies that will help your website or TPT store thrive? This podcast is perfect for teacher sellers who want to maximize their impact and creativity in their teacher businesses! Kirsten Hammond is a mom and teacherpreneur who is all about simple and actionable tips that result in wins, big or small. This podcast has a variety of strategies on building a brand, product listing optimization, marketing your resources, and more! Listen in for tips to make your teacher business manageable, fun, and best of all - rewarding!
HOSTED BY
Kirsten Hammond
CATEGORIES
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