PODCAST · education
The Enrollment Clinic
by Gjergj Dollani
The Enrollment Clinic Podcast delivers expert insights and actionable strategies for higher education recruitment, admissions, and marketing. Hosted by Gjergj Dollani, the show explores international student enrollment, SEO, content marketing, emerging markets, and innovative strategies for engaging Gen Z and adult learners. Featuring industry leaders and higher ed innovators, each episode dives into data-driven solutions and practical advice to help institutions grow. Whether you're in admissions or enrollment management, this podcast provides the tools to succeed in today’s landscape.
Episodes
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The High School Hallway, Higher Ed's Last Untapped Channel | Harrison "Soup" Campbell, NextGrad
Harrison "Soup" Campbell went from Bible college and a high school social studies classroom to running growth at NextGrad — the ad network that's turned high school hallways into higher ed's newest, and most contested, media market. In this episode of The Enrollment Clinic, Soup traces his path...
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Al, Higher Ed Policy, and the Future of International Student Recruitment | Sanjay Laul, MSMUnify
Sanjay Laul, founder of MSM Unify and Laul Global, and one of the most influential builders in student mobility today sits down with Gjergj Dollani, host of The Enrollment Clinic to discuss his views on Higher Education. His path into higher ed wasn't a straight line. It was fraught with...
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Why Gen Z Chooses Colleges Out of Fear, Not Hope | Gjergj Dollani
Gjergj Dollani joins the Education Marketing Leader Podcast to unpack why fear — not prestige — now drives college choice, and what it means for higher ed marketing. Today's students aren't chasing the "best" college anymore — they're trying to avoid picking the wrong one. In this episode,...
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Direct Admissions, Faith-Based Growth, and Engineering Enrollment Wins | James Steen, HCU
What if the enrollment KPI you've been optimizing for is the wrong one? James Steen, VP of Enrollment, Admissions, and Marketing at Houston Christian University, joins host Gjergj Dollani on The Enrollment Clinic to challenge some of the field's most deeply held assumptions — and share what's...
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Speed, Authenticity, and the Future of Higher Ed Marketing
In this episode of The Enrollment Clinic, Gjergj Dollani sits down with Rob Clark and Chris Rapozo, co-authors of The Attention Gap, to unpack why so many colleges struggle to break through online despite spending heavily on marketing. The conversation dives into the growing disconnect between…
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From Vanity Metrics to Real Results: Rethinking Higher Ed Marketing
In this eye-opening episode of The Enrollment Clinic, we sit down with Robert Kadar, Senior Director of Marketing at Yeshiva University, to challenge one of higher ed’s most sacred cows: the lead form. Robert reveals the data behind why 85–90% of enrolled students never filled one out — and why...
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Beyond Rankings: How Manaferra Is Redefining Higher Ed SEO
In this episode of The Enrollment Clinic, host Gjergj Dollani sits down with Faton Sopa and Granit Doshklaku, the founders of Manaferra—an award-winning digital agency laser-focused on SEO for higher education. Recorded in Manaferra’s offices in Kosovo, this conversation explores why most...
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Higher Ed Leadership, Accreditation, and the Future of Education with Dr. Linda Robertson
In this episode of The Enrollment Clinic, I sit down with Dr. Linda Robertson, a seasoned higher education leader and former director at Kent State University, to discuss the evolving landscape of higher ed leadership. We explore key topics such as accreditation, institutional transformation, and...
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Higher Ed SEO & Digital Strategy: What Universities Get Wrong (and How to Fix It) with Paula French
Higher education marketing is evolving, and universities that fail tooptimize for SEO are missing out on thousands of potential students. In this episode ofThe Enrollment Clinic, I sit down withPaula French, Director of Sales and Marketing atSearch Influence, to break down howsearch engine...
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Aviation Education Reimagined: Alexandre Alves on Pilot Training & Higher Ed Partnerships
In this insightful episode of The Enrollment Clinic, Alexandre Alves, COO of Airways Aviation Group, explores the dynamic intersection of higher education and aviation training. Learn how Airways Aviation combines global reach (15+ countries) with innovative programs integrating pilot training,...
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Understanding the Emotional Journey: Mental Health and Enrollment Insights with Dr. Raquel Bermejo
How does mental health impact student enrollment? In this episode of The Enrollment Clinic, host Gjergj Dollani interviews Dr. Raquel Bermejo, Associate Vice President of Market Research and Planning at RNL, to explore how prospective students' emotional well-being shapes their college...
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Scaling the Impossible: How University of the People Grew from 137 to 150,000 Students in Just 15 Years
How do you scale a university from 137 students to 150,000—all without tuition? In this episode of The Enrollment Clinic, Gjergj Dollani interviews Asaf Wolff, Senior VP of Enrollment at University of the People, to explore the groundbreaking strategies behind this incredible growth story. Learn...
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Beyond Borders: Caleb Bennett on Building Global Enrollment at East Tennessee State University
What does it take to succeed in international student recruitment? In this episode of The Enrollment Clinic Podcast, host Gjergj Dollani chats with Caleb Bennett, Director of International Enrollments at East Tennessee State University, to explore the challenges and opportunities in higher...
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Revolutionizing Enrollment: How Halda is Transforming Student Engagement with Dallin Palmer
In this episode of The Enrollment Clinic, I sit down with Dallin Palmer, co-founder of Halda, an AI-driven platform that’s changing the way higher education institutions engage with prospective students. Dallin reveals how Halda shifts from traditional “Request for Information” forms to dynamic,...
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Revolutionizing Education: Insights from GW's College of Professional Studies with Dr. Liesl Riddle
What’s driving innovation in higher education and continuing education today? In this episode of The Enrollment Clinic Podcast, host Gjergj Dollani interviews Dr. Liesl Riddle, Dean of George Washington University’s College of Professional Studies, to explore groundbreaking strategies and trends…
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Global Education Trends & International Student Market Insights with Janet Chang
In this episode of The Enrollment Clinic, we sit down with Janet Chang, Director of Student Services at Washington University of Science and Technology. Janet brings a wealth of knowledge from her own journey as an international student to becoming a leader in student services. We dive into:...
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Blendi Salaj: From U.S. Student Life to Higher Ed Leadership and Gen Z Mentorship
Join us on this episode of The Enrollment Clinic as we chat with Blendi Salaj—media personality, former Director of Communications at Marin Barleti University, and a thought leader in education and stoicism. Blendi shares his eye-opening experience as an international student in the United…
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Unlocking Higher Ed Success: ChatGPT's Take on Enrollment, International Students, and the Future
What’s next for higher education? In this episode of The Enrollment Clinic, host Gjergj Dollani engages in an insightful conversation with ChatGPT to tackle some of the biggest challenges and opportunities in higher ed today. Explore actionable strategies to boost adult learner enrollment…
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Enrollment Trends in Medical Schools: Diversity, Policy Changes, and Mental Health with John McLoughlin
Looking to boost medical school admissions or improve higher education recruitment? In this episode of The Enrollment Clinic, host Gjergj Dollani interviews John McLoughlin, Executive Director of Enrollment Partnerships at St. George's University, to uncover the latest trends in medical school...
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Beyond the Great Wall: Understanding the Chinese Student Market in the U.S.
In this episode, we dive into: 🌏 The unique dynamics of the Chinese international student market 🎓 What makes Chinese students stand out from a U.S. university perspective 🌐 The impact of geopolitics on U.S. university recruitment strategies David shares his expertise on how Sunrise...
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International Enrollment Agents 101: Boosting Your Higher Education Recruitment Strategy
In this inaugural episode of the Enrollment Clinic Podcast, I explore the world of student enrollment agents, agencies, and platforms. As a seasoned admissions expert, I'm frequently approached by university admissions officers seeking guidance on collaborating with enrollment agencies. This...
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11 - Sorry, No Budget - Conferencing on a budget
Welcome to Episode 3 of the "Sorry, No Budget" podcast! 🎙️ Join your hosts Sam Fleischmann and Gjergj Dollani as we dive into the art of attending higher education conferences without breaking the bank. Whether you're a seasoned academic or new to the world of higher ed, we've got tips, tricks,...
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10 - Sorry, No Budget - Future-Proofing Higher Education
The Enrollment Clinic presents a limited series titled "Sorry, No Budget" ...a higher education-ish podcast. I recorded this with my good friend Sam Fleischman. This episode was recorded one week before the AIRC Convention in Phoenix (2023). Sam and I were to conduct a panel discussion on...
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9 - Besart Kunushevci, Founder and CEO of Crossplag
"The Enrollment Clinic" podcast welcomes Besart Kunushevci, a leading expert in the field of academic integrity and the founder of Crossplag, the world's first cross-language plagiarism-checking solution. In this episode, we dive into the world of EdTech and explore the challenges faced by K12…
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Cracking the Code of Medical School Enrollment with John McLoughlin
In this episode of The Enrollment Clinic, we dive deep into the unique challenges and strategies of enrolling students in the highly specialized field of medical education. Our guest, John McLoughlin, Director of Onshore Recruitment & Strategic Affiliations at St. George's University School of...
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Unlocking International Enrollment: Strategies for Success with Samira Pardanani
In this episode of The Enrollment Clinic, I’m joined by Samira Pardanani, Associate Vice President of International Education & Global Engagement at Shoreline Community College. Samira shares her journey from being an international student to leading international enrollment efforts. We explore…
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Global Trends in International Student Enrollment: Insights from MSM’s George Kacenga
What’s shaping the future of international student enrollment? In this episode of The Enrollment Clinic Podcast, Gjergj Dollani chats with George Kacenga, VP of University Partnerships for M Square Media (MSM) and MSM Unify, to discuss global trends in higher education recruitment and marketing....
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Unlocking the Latin American Market: Insights from Global Study Partners with David Arango
How can higher education institutions tap into the diverse and dynamic Latin American market? In this episode of The Enrollment Clinic Podcast, Gjergj Dollani sits down with David Arango, Director of Recruitment for Latin America and Europe at Global Study Partners (GSP), to explore the...
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Fees vs. Deposits: What Works Best for Higher Ed Enrollment?
What works better for student enrollment: fees or deposits? In this short 12-minute episode of The Enrollment Clinic Podcast, Gjergj Dollani dives into this critical question, sharing his insights and experimental data from an open-enrollment university environment. Discover: The pros and cons of...
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Mastering SEO in Higher Education: Expert Tips from Granit Doshlaku of Manaferra
How can universities leverage SEO to attract more prospective students? In this episode of The Enrollment Clinic Podcast, Gjergj Dollani hosts Granit Doshlaku, Head of Search at Manaferra, a multi-award-winning Search Marketing agency specializing in higher education. Discover actionable insights...
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From International Student to Admissions Leader: Linh Truong on Effective Marketing and Recruitment Strategies in Higher Ed
What makes international recruitment successful in higher education? In this episode of The Enrollment Clinic Podcast, host Gjergj Dollani sits down with Linh Truong, Director of Admissions and Marketing at Bay Atlantic University, to discuss her journey as an international student in the U.S.…
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ABOUT THIS SHOW
The Enrollment Clinic Podcast delivers expert insights and actionable strategies for higher education recruitment, admissions, and marketing. Hosted by Gjergj Dollani, the show explores international student enrollment, SEO, content marketing, emerging markets, and innovative strategies for engaging Gen Z and adult learners. Featuring industry leaders and higher ed innovators, each episode dives into data-driven solutions and practical advice to help institutions grow. Whether you're in admissions or enrollment management, this podcast provides the tools to succeed in today’s landscape.
HOSTED BY
Gjergj Dollani
CATEGORIES
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Frequently Asked Questions
How many episodes does The Enrollment Clinic have?
The Enrollment Clinic currently has 31 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Enrollment Clinic about?
The Enrollment Clinic Podcast delivers expert insights and actionable strategies for higher education recruitment, admissions, and marketing. Hosted by Gjergj Dollani, the show explores international student enrollment, SEO, content marketing, emerging markets, and innovative strategies for...
How often does The Enrollment Clinic release new episodes?
The Enrollment Clinic has 31 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to The Enrollment Clinic?
You can listen to The Enrollment Clinic on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Enrollment Clinic?
The Enrollment Clinic is created and hosted by Gjergj Dollani.
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