PODCAST · business
The Guide to LIVE Streaming
by Ben Baldwin and Tara Stevens
"The Guide to LIVE" is your go-to weekly gathering for discussions on live streaming, guided by individuals who truly understand the essence of the craft. Let's be honest—mention you're a live creator, and you might as well be speaking another language to most people!Hosts Tara and Ben, a dynamic duo dedicated to the art and science of live streaming, bring you a lively session each week filled with humor and insights. With a roster of expert guests, including industry insiders and seasoned live streaming professionals, the show explores the ever-evolving world of live broadcasting. Whether it's a detailed analysis of Tap Through rates and microphone tech or a broader conversation on the live streaming industry's business side, "The Guide to LIVE" promises engaging content for anyone keen on mastering live creation.
Episodes
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#48 The Weirdest Thing About LIVE Streaming Nobody Talks About
In this episode, we explore one of the strangest things about being a LIVE creator: you can never experience your own show the way your audience does while it’s happening. The performer is busy creating the moment, while the viewer is simply experiencing it and once you watch the replay, part of...
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#47 LIVE Stream Consistency Isn’t for the Algorithm
Tara and Ben talk about why consistency matters so much in LIVE streaming and why it has less to do with pleasing the algorithm than most creators think. They explore the psychology of familiarity, how regular viewers become part of a community, why predictable doesn’t have to mean boring, and…
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#46 Were Cavemen the First LIVE Streamers?
In this conversation, Tara and Ben explore live streaming as a dominant form of entertainment, particularly with the evolution of entertainment from ancient interactive forms to recent more modern passive consumption then back to more interactivity with live. The conversation delves into cultural...
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#45 Avoiding TikTok LIVE Shadow Bans: 10 Things You Have to Know
Host's Tara Stevens and Ben Baldwin siscusses the intricacies of live streaming, focusing on the importance of understanding the craft, the concept of shadow banning, and the various factors that can limit a streamer's reach. Chapters 00:00 The Craft of Streaming and Support 05:40 Understanding...
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#44 Women Leading the Future of LIVE Streaming: She’s LIVE & In Charge
This week on the pod host Tara Stevens, CEO of blu shift creative, is joined by Sofia Poblano, ex-Head of Key Accounts at a TikTok LIVE UK and LIVE consultant, and ps.cirina, a LIVE pro, streaming expert, and operations officer at blu. Together, they explore the transformative power of live...
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#43 TikTok Ban: What to do and how to prep as a LIVE Streamer on TikTok LIVE
This isn’t about panic—it’s about preparation. Get actionable advice to safeguard your streaming business and thrive, no matter what happens. In this episode of the Guide to LIVE Streaming, Tara and Ben dive into the practical steps every LIVE streamer needs to take to stay resilient in the face…
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#42 Secrets to Winning at Live Streaming
In this episode of The Guide to Live, Tara and Ben share insights on balancing preparation and spontaneity in live streaming, emphasizing the importance of planning a "run of show" to reduce stress and create engaging content. They recount the thrill of winning TikTok's Outstanding Content Award,...
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#41 Grow Your Stream: Should You Chase More Viewers or Longer Engagement?
In this episode of The Guide to Live Streaming, hosts Tara and Ben dive into the balance between nurturing a dedicated community and growing a broader audience, exploring why striking this balance can be one of the biggest challenges in live streaming. They examine creative ways for streamers to...
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#40 Is LIVE entertainment what we're built to consume?
Welcome to The Guide to Live Streaming, where hosts Tara and Ben explore the latest insights and trends shaping the world of live content. This week, they’re diving into the evolution of live entertainment and how it’s paving the way for today’s streaming landscape. In today’s episode, Tara and…
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#39 Could Brand Money Could Break LIVE Streaming?
In this conversation, Ben and Tara explore the evolving landscape of live streaming, discussing the shift from traditional mass media to individualized content and the rise of niche communities. They delve into the impact of brand sponsorship on LIVE content creation, the balance between viewer...
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#38 If it says LIVE it should be LIVE!
In this conversation, Ben and Tara discuss the evolution of podcasting and live streaming, highlighting the transition from live broadcasts to studio recordings. They explore the features of Streamlabs, a cloud-based software for live streaming, and how technology has made streaming more...
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#35 Is it all about battles, Viral or constancy on LIVE plus feature or fake
In this week's episode of The Guide to Live, Tara and Ben dive into the nuances of live streaming, exploring how to build a sustainable schedule and maintain engagement over time. They discuss the importance of consistency, frequency, and community connection in growing your live audience. The...
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#34 Are LIVE streaming raids a good thing, IG vs TikTok stream comparison for Creator League & Feature or Fake
This week's discussions with Tara and Ben cover the intriguing possibility of introducing Twitch-style raids to TikTok. The team delves into strategies for enhancing content quality through thoughtful editing and removal of unnecessary elements. Additionally, there's an in-depth analysis of the...
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#32 Hello Can You Hear me? Beginners Guide to LIVE Audio.
In this episode of The Guide to Live, hosts Tara and Ben dive deep into the essential world of live streaming audio. Whether you're just starting out or looking to improve the quality of your live broadcasts, this episode covers everything from the basics of getting sound from your mouth to your...
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#30 It's special because it's LIVE
Episode #30: The Unique Power of Live Streaming In Episode #30 of The Guide to LIVE Podcast, hosts Tara and Ben delve into the distinctive nature of live streaming and its rising prominence in the entertainment landscape. They explore the fascinating evolution from pre-recorded to live content,...
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#29 Follow me!
Episode #29 Summary: The Guide to LIVE Podcast In this episode, hosts Tara and Ben dive deep into the importance of gaining followers on TikTok LIVE and the strategies to maintain and increase your follower count. They emphasize that while many metrics on TikTok can be attributed to algorithm...
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#28 Where Did Live Streaming Start and What Does That Mean as a Streamer?
This conversation explores the history and different approaches to live streaming. Tara and Ben delve into the history of live streaming, starting with webcams and the gaming community. They highlight the importance of the human element in live streaming and how platforms like Twitch and TikTok...
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#27 Setting the Stage for LIVE
In this conversation, Tara and Ben are joined by LIVE Professional and industry expert The Fronk discuss various aspects of live streaming, including setting the stage for your live, new games on TikTok Live, watching TikTok short form with friends on FaceTime, the history of staging, and the...
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#26 Confessions of LIVE experiments
Join hosts Tara and Ben as they navigate the ever-evolving and unpredictable landscape of TikTok and live content creation. F From the worry of sudden platform changes to the adrenaline of live streaming innovations, this episode is a rollercoaster of insights, anecdotes, and expert tips.…
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#25 Trial and Pivot
In this week's episode of "The Guide to Live," airing on Tuesday, February 27th, 2024, hosts Tara and Ben delve into the crucial strategies of "Trial and Pivot" for live streamers, emphasizing its importance for both newcomers and veterans in the live streaming world. The duo engages in a rich...
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#24 Avoiding burnout as a LIVE streamer
This is your weekly hangout to join the blu team and our guests to talk about LIVE streaming with people who really know what it’s like. Today the team focuses on how to avoid burn-out as a streamer and how to build a sustainable approach to LIVE streaming.
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ABOUT THIS SHOW
"The Guide to LIVE" is your go-to weekly gathering for discussions on live streaming, guided by individuals who truly understand the essence of the craft. Let's be honest—mention you're a live creator, and you might as well be speaking another language to most people!Hosts Tara and Ben, a dynamic duo dedicated to the art and science of live streaming, bring you a lively session each week filled with humor and insights. With a roster of expert guests, including industry insiders and seasoned live streaming professionals, the show explores the ever-evolving world of live broadcasting. Whether it's a detailed analysis of Tap Through rates and microphone tech or a broader conversation on the live streaming industry's business side, "The Guide to LIVE" promises engaging content for anyone keen on mastering live creation.
HOSTED BY
Ben Baldwin and Tara Stevens
CATEGORIES
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