THE HOLLYWOOD MAKERS

An Episode by Anna PoghosyanA fake Instagram account just surpassed Warner Bros’ own marketing campaign, and nobody saw it coming. On this episode of The Hollywood Makers, host Anna Poghosyan sits down with Diego Andaluz, the marketing consultant behind it, who has worked across A24, Warner Bros, Neon, and Warner Music Group, to unpack exactly how it happened. Watch the full interview to know how Diego’s innovative methods made the success of the film. The core strategy was simple in concept and bold in execution: build an Instagram account where the film’s main character lived online as if he were a real person. No direct ads, no mention of the movie in the early posts, just the character being chaotic on the internet. Brilliant!The account ended up with more followers than several major studio marketing campaigns released this year.The key part I believe wasn’t the result, it was the philosophy behind it. Diego talks about treating marketing as an art form first, and a numbers strategy second. Anna interviews him with that same energy, the conversation moves like two people who speak the same cultural language, not like a formal industry interview.Whether you work in marketing, production, or just want to understand why certain campaigns actually connect right now, it’s worth watching Diego Andaluz’s episode of The Hollywood Makers Subscribe, share, and join me championing the multicultural, intergenerational voices shaping the future of media. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit rossyeeguigure.substack.com

In this episode of The Hollywood Makers, Mona sits down with Audio Prophecy, a DJ with over 20 years of experience and a practicing pediatrician based in Boston, for an honest look at what life in DJ and nightlife culture really looks like beyond the highlight reel.Audio Prophecy opens up about how his love for music was born during a childhood of constant movement, from Iran to Istanbul to Los Angeles, and how collecting music became his only constant. From the underground warehouse parties of 80s and 90s LA to playing the Moulin Rouge in Paris, his journey is one driven by genuine love for the craft, not clout.We get into the realities nobody posts on TikTok: empty dance floors, industry politics, rejection, backstabbing, and the relentless work it takes to stay relevant when every five minutes someone younger with more followers is coming up behind you. We also explore how he balances his career as a pediatrician with life as a DJ resident, and why the two worlds fuel each other more than you’d expect.If you’ve ever been curious about what nightlife looks like from the inside, without the Instagram filter, Mona pulls back the curtain in this one. Her ability to move between the personal and the professional gives Audio Prophecy the space to be genuinely candid, and it shows.Watch the full episode on YouTube and listen on all podcast platforms.Subscribe for free to receive new posts. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit rossyeeguigure.substack.com

Three New Voices. Three Elite Universities. One Shared Obsession here at The Hollywood Makers... This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit rossyeeguigure.substack.com

From Tijuana to Hollywood: How Truth Becomes Art - with María Jimena GastelumWhat happens when you grow up belonging to two worlds at once, crossing a border every morning just to get to school, absorbing two cultures, two languages, two ways of seeing life?For actress María Jimena Gastelum, that became her superpower.In this conversation with Rossy E. Eguigure, María Jimena shares her journey from community theater in Tijuana to training at the Lee Strasberg Theatre & Film Institute in Los Angeles, and what it truly takes to build a career in Hollywood with intention, integrity, and purpose.This episode is about more than acting. It’s about the courage to be a changemaker through storytelling, enjoy what you do, the power of representation, and why the stories we choose to tell, and the ones we choose not to tell, matter more than ever.For the creatives, the dreamers, and everyone building something meaningful for this world: listen to a person who is impacting with her craft... and remember, she’s one of the new talents to watch out for! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit rossyeeguigure.substack.com

In this special episode, Rossy E. Eguigure shares the main purpose behind The Hollywood Makers community and how it's growing now with "RxMedia + Culture".After decades producing on both U.S. coasts and witnessing Hollywood’s cultural shifts from the inside, Rossy puts into writing her commitment to audience intelligence, multicultural storytelling, and the evolving relationship between media, tech, and humanity.She shares the moment that pushed her to start writing about it formally, and ...yes, it involves the film Idiocracy, so she shares with media psychology analysis and her experience on production, what Hollywood still gets wrong about audiences, and why understanding cultural context has never been more urgent.RxMedia and Culture is now live on Substack, offering unapologetic, insight-driven analysis on culture, tech disruption, the creator economy, and the future of media, straight from someone who has lived these shifts firsthand.Whether you’re a creator, producer, executive, or culture-curious listener, this is your invitation to join a community that’s rethinking the industry with clarity, context, and no filter.Subscribe to RxMedia + Culture on Substack and stay connected with The Hollywood Makers across YouTube and all podcast platforms. And join us on social.