The Home Service Hustle

What if you could retain your best employees, grow your company faster, AND increase your exit value… without giving away ownership? In this episode of Home Service Hustle, host Jonathan Bannister sits down with Chris Buttenham, Co-Founder & CEO of Reins, to talk about a powerful strategy more contractors need to know about: 💰 Alternative Equity Chris breaks down how contractors can use tools like: ✔ Phantom Stock ✔ Profit Sharing ✔ Performance Incentives …to build ownership mindsets inside their teams and retain top talent in one of the most competitive labor markets the trades have ever seen. Inspired by watching his own father struggle to retain employees in his service business, Chris created Reins to give contractors the same incentive tools used by venture capital and private equity — but designed specifically for the trades. 🔥 In this episode we cover: • Why labor is the #1 challenge for most contractors • The difference between phantom equity vs real equity • How to retain A-players without giving away ownership • Why the best companies build ownership culture • How incentives can increase company valuations If you want to build a business that grows without you and retains your best people, this episode is a must listen. Get to know Chris better here: Instagram: https://www.instagram.com/bluecollarkeys/ Facebook: https://www.facebook.com/myreins

🚨 Contractors… if your pricing isn’t online yet, this episode might make you uncomfortable. And that’s a GOOD thing. On this episode of Home Service Hustle, Jonathan Bannister sits down with Paul Redman, President of Contractor Commerce, and they unpack: 💰 Why transparent pricing is no longer optional 📣 How AI is already shopping for your customers 🧠 Why uncertainty + anxiety are killing your close rates We’re entering a world where homeowners won’t: Call youVisit your websiteAsk for a quote They’ll tell AI: “Find me a contractor. Get pricing. Book it.” If your pricing isn’t accessible… you’re skipped. Paul breaks down: ✔️ Why contractors are still afraid of putting pricing online ✔️ Why competitors already know your pricing ✔️ How AI-powered buying journeys are changing everything ✔️ What the next wave of contractor eCommerce looks like This is about reducing anxiety and uncertainty — and owning your market before AI owns it for you. Get to know Paul better here: Facebook: https://www.facebook.com/contractorcommerce/ Website: https://www.contractorcommerce.com/

This one is for every home service owner who’s tired of asking… “Why aren’t the phones ringing?” 📵 In the latest episode of the Home Service Hustle Podcast, Jonathan Bannister sits down with Gary Singleton — a guy who’s been in the HVAC industry for nearly 4 decades, went from helper to 8-figure exit owner, and now lives deep in the world of acquisitions, coaching, and consulting. This episode hits HARD on the 3 things we live for: 💰 Money (profit, pricing, break-even numbers) 📣 Marketing (brand + grassroots strategies that still dominate) 🧠 Mindset (how real operators pivot when things get tough) 🔥 Gary drops a simple, low-budget “guerrilla marketing” play that he used to generate $100K in sales in ONE neighborhood… with only about $700 spent. Yup. You read that right. If you’re stuck, slow, or spending big on PPC and not seeing results — you need this episode. Get to know Gary better here: FB: https://www.facebook.com/share/1CuExqPYfk/?mibextid=wwXIfr IG: https://www.instagram.com/_dr.singleton_/ Website: https://willardac.com/

If you’re tired of chasing leads, stuck in the daily grind, or feeling like your business can’t run without you… this episode is a must-listen. 🎙️ On the latest episode of The Home Service Hustle, host Jonathan Bannister sits down with Dan Dowdy, founder of Built for the Trades, to break down: Why most contractors don’t actually have a marketing strategyHow leadership & culture directly impact profitabilityThe systems required to build a self-operating businessWhy consistency beats “trying things” every single time This episode hits money, marketing, and mindset head-on—and gives you real frameworks you can apply immediately. 👉 Get to know Dan better here: IG: https://www.instagram.com/builtforthetrades/ FB: https://www.facebook.com/BuiltForTheTrades TikTok: https://www.tiktok.com/@built4trades Website: https://builtforthetrades.com/

This one is Money + Marketing + Mindset all wrapped into a real-world blueprint you can apply TODAY. 🎙️ Host Jonathan Bannister sits down with Brianna Mcadory Ford — a generational curse breaker who helped scale a home service business from $3M → $28M, helped turn around a company losing $1M/month, and is now building All In Heating & Air in St. Tammany Parish. 🔥 What you’ll learn in this episode: ✅ “Dispatching for profits” (how to stop saving $20 and start making $20,000) ✅ The 4 KPI “report card” every tech should have (no fluff, just what moves revenue) ✅ Why community + brand can outperform “digital-only” thinking ✅ How to build SOPs so your business isn’t dependent on YOU Get to know Brianna better here: Facebook: https://www.facebook.com/brianna.mcadory Website: https://callallin.com/ TikTok: https://www.tiktok.com/@allinheatingandair

What does it really take to scale a home service company without losing your culture, your people, or your integrity? On the latest episode of Home Service Hustle, host Jonathan Bannister sits down with Shawn Middleton, 👉 Owner & Co-Founder of Right Away Plumbing, Heating & Air 👉 Founder of Middleton Growth Partners Shawn’s journey is powerful: • Lost his job two weeks before Christmas • Helped scale multiple home service companies • Took one company from $4M to $16M • Worked inside PE-backed growth • Built his own company grounded in faith, culture, and leadership This episode dives deep into: 💰 Scaling profitably without cutting corners 🧠 Why mindset and leadership matter more than tactics 📈 Lessons from private equity growth 🤝 Building teams that actually stay together If you’re serious about money, marketing, mindset, and long-term growth, this one’s a must. 👉 Get to know Shawn better here: Instagram: https://www.instagram.com/s.middleton24?igsh=MTlhcmxicGw2aXAzeA== Facebook: https://www.facebook.com/share/1KXUWMkaPC/ TikTok: https://www.tiktok.com/@theprofessor_1982?_r=1&_t=ZT-91Tesa6W2yU

What does it really take to build a scalable, profitable home service business—without sacrificing culture? In this episode of Home Service Hustle, host Jonathan Bannister sits down with Trey McWilliams, COO & Owner of McWilliams & Son and Co-Founder of Blue Cardinal Group. 🎯 From rebuilding a company’s culture at 24 years old 💰 To driving profitability through operational excellence 📈 To scaling multi-location brands without being held hostage by employees This episode is packed with real-world lessons on leadership, KPIs, marketing, and mindset that every contractor needs to hear. 👉 Get to know Trey McWilliams better here: Facebook: https://www.facebook.com/trey.mcwilliams.90 Website: http://www.mcwilliamsandson.com/

What does it really take to scale a home service business past 8 figures? On this episode of The Home Service Hustle, Jonathan Bannister sits down with Stephen Akian, owner of Akian Plumbing, Heating, Cooling & Electric, to talk: 💰 Scaling without killing profits📈 Branding vs chasing leads🧠 Leadership, mindset & culture at scale🤝 Why community impact matters more than ever This one is a must-listen for serious owners. 👉 Get to know Stephen better here: Instagram: https://www.instagram.com/mr._akian?igsh=NXh6NTkxM2FzOG05&utm_source=qr Facebook: https://www.facebook.com/share/1H2x3ccZsW/?mibextid=wwXIfr TikTok: https://www.tiktok.com/@akian_heat_ac_plumb?_t=ZP-90PWXN0AZQs&_r=1

What does it really take to build a respected, award-winning HVAC company that customers trust and employees are proud of? On the latest episode of The Home Service Hustle Podcast, host Jonathan Bannister sits down with Matthew Yates, founder of Yates Maintenance Heating & Air, to break down what 16 years of honest growth looks like in the home service industry. 💰 Money: Why maintenance plans and follow-up create long-term stability 📈 Marketing: How word-of-mouth, Google reviews, and branding fuel sustainable growth 🧠 Mindset: Leading with integrity, communication, and a people-first approach From starting a business with his wife Misty to becoming ICP Elite Dealer of the Year, Matthew shares what actually works—and what doesn’t—when building a company that lasts. 👉 Get to know Matthew better here: Instagram: https://www.instagram.com/yates_hvac Facebook: https://www.facebook.com/YatesMaintenance

🚀 From almost homeless… to tracking toward $10 MILLION. In the latest episode of Home Service Hustle, host Jonathan Bannister sits down with Ryan Grimes, founder of Beltway Heating, Air & Plumbing, for one of the most raw, real, and inspiring conversations we’ve ever recorded. Ryan opens up about: 💥 Getting a $350 paycheck instead of a $12,000 commission 💥 Betting on himself with his last dollar 💥 How Toy Story literally shaped his company brand 🚀 💥 Why culture, character, and chemistry matter more than ego 💥 What it really takes to build a team people are proud to be part of This episode is pure mindset fuel with real-world business and leadership lessons every home service owner needs to hear. 👉 Get to know Ryan Grimes better here: Instagram: https://www.instagram.com/ryan_grimes/ Facebook: https://www.facebook.com/ryan.grimes.374 TikTok: https://www.tiktok.com/@beltwayhvac15?_r=1&_t=

🚨 NEW EPISODE 🚨 This one is about discipline, money, and getting paid what you’re worth. Jonathan Bannister sits down with Brian Burton, founder of Blue Collar Closer and GM of Benjamin Franklin Plumbing Phoenix. Brian shares how betting on himself, building daily discipline, and selling with integrity completely changed his life and income. If you’re in the trades and want more confidence, more income, and better results, this episode is for you. Get to know Brian Burton better here: Instagram: https://www.instagram.com/brian.burton.bluecollarcloser?igsh=Mm54MnBob2hwZmFx&utm_source=qr Facebook: https://www.facebook.com/share/1b4gtYWeAh/?mibextid=wwXIfr TikTok: https://www.tiktok.com/@brian_bluecollarcloser?_r=1&_t=ZT-91LabGR8xpN

This week on the Home Service Hustle Podcast, host Jonathan Bannister sits down with Anthony Mound, founder & CEO of Trust 1 Heating, Cooling & Plumbing, one of the fastest-growing home service companies in the country. Anthony breaks down: 💰 Why scaling from $5M to $10M is the hardest jump 📊 The KPIs owners must track or profits disappear 🧠 How mindset and communication directly impact sales 📈 Why higher prices demand better processes and training If you care about money, marketing, and mindset, this episode is a must-listen. 👉 Get to know Anthony better here: 🌐 https://www.trust1services.com/ 📸 https://www.instagram.com/trust1heatingcoolingplumbing/ 📘 https://www.facebook.com/Trust1HeatingCoolingPlumbing

🚀 New Episode Alert! This week on the Home Service Hustle, Jonathan sits down with Timurlan Alagushov, co-founder of Irbis Air Plumbing and Electrical. If you're serious about money marketing and mindset, this episode is loaded with practical strategies. Tim breaks down how Irbis grew fast by using technology, systems, strong branding, and an elite customer experience. He also shares how they doubled revenue by improving efficiency and fighting for every lead. Get to know Tim better here: https://www.instagram.com/irbishvac/ https://www.instagram.com/thesuperxuman/ https://www.facebook.com/irbishvac https://www.tiktok.com/@irbishvac

🔥 New Episode Alert! This week Jonathan sits down with Cale Forester, owner of Mastin’s Plumbing and a true comeback story. From rock bottom to rebuilding a powerhouse plumbing company, Cale shares the mindset, leadership, and discipline that changed everything. Get to know Cale better here: Instagram: cale_the-plumber Facebook: cale forester TikTok: mastons88 Website: MastonstulsaTrusted Plumbing Services in Tulsa | Maston's Plumbing and Drain

🔥 NEW EPISODE DROPPED 🔥 On this week’s episode of The Home Service Hustle, Jonathan Bannister sits down with Derek Vacca, General Manager at Nashoba Air and BoilerWorks. Derek has been in HVAC for 26 of his 40 years and he knows how to turn a $5M shop into an almost $20M machine. Inside the episode: 💰 How they grew from 5M to nearly 20M 📈 Why slowing techs down actually increases revenue 🧠 The EIO method for techs: Educate, Inform, Offer 🤝 Culture, transparency, and getting techs to buy in Get to know him better here: Facebook LinkedIn Website

🔥 This episode goes HARD.  Jonathan sits down with Tucker Yarbrough, and he brings INSANE value for home service entrepreneurs. Get ready for: 💰 A real conversation about money and transparency 📈 How Tucker is beating PPC with content and brand 🧠 The mindset shifts contractors MUST make in 2026 ⚡ How Yarbrough & Sons is selling installs online at 95 percent If you care about growing your business, this is your episode.  Get to know Tucker here:  IG: https://www.instagram.com/tuckeryarbro/   FB: https://www.facebook.com/tucker.yarbrough  TikTok: https://www.tiktok.com/@yarbroughair

🚀 NEW EPISODE ALERT This week on the Home Service Hustle Podcast, Jonathan sits down with Casey Mullis, founder of True Blue and one of the most powerful comeback stories in the trades. From addiction and prison to rebuilding his life, learning HVAC, and launching a company, Casey proves what mindset and hustle can do. We talk money, marketing, community branding, and fighting through a tough year in the industry. This one will fire you up. 🎧 Check it out now Apple Podcasts: https://podcasts.apple.com/us/podcast/the-home-service-hustle/id1607788237 Spotify: https://open.spotify.com/show/6WvQYDKBw0zmzDPtiE1A1S Get to know Casey better here IG: https://www.instagram.com/casey.mullis?igsh=dDJ3bmJsYmkxcDJx&utm_source=qr Facebook: https://www.facebook.com/share/19uVQmFpFG/?mibextid=wwXIfr TikTok: https://www.tiktok.com/@caseymullis22?_t=ZP-90OEg01Dl0w&_r=1

Jonathan sits down with industry veteran Tom Kohberger. After 33 years in HVAC, Tom went from barely profitable to hitting 24 percent net profit in one month by following the right process. His story covers stress, survival, rebuilding, and accidentally launching a booming HVAC company in Florida. If you want mindset shifts, real talk, and proven strategies, this is the episode. 🎧 Check it out now: Apple PodcastsSpotify 👇 Get to know Tom better here Facebook: FacebookTom Kohberger X: Xtomkohberger Website: Tomco-hvacServices - Tomco HVAC LinkedIn: Linkedinlinkedin.com/in/tom-kohberger-559922361

🔥 NEW EPISODE IS LIVE! This week, Jonathan sits down with Bob Muller — Army vet, 30+ year industry leader, and founder of Personal Plumbing Heating & Cooling. Bob breaks down: 💰 How to survive tough economies 🧠 Trust as the #1 leadership tool 📈 Smart money moves to outlast downturns 🤝 Choosing the right partners ⠀Plus… Bob’s famous Pie Theory you’ll be thinking about for DAYS. 🎧 Check it out now: Apple PodcastsSpotify Get to know Bob: 🔗 LinkedIn: LinkedinBob Muller - Personal Plumbing Inc | LinkedIn 🔗 Website: PersonalplumbingsandiegoPlumber Oceanside CA | Oceanside Plumbing | Personal Plumbing

When your business faces change, chaos, or crisis, that’s where real leadership is forged. In this episode of Home Service Hustle, host Jonathan Bannister sits down with Leo Morales of BCI Plumbing, Heating & Air to unpack 25 years of lessons from multiple industries, from culture and community to data and delegation. 🔥 Key takeaways: Why numbers lie if you don’t know how to read themHow to build culture by investing in people, not just processesThe power of cross-training and giving employees autonomyThe genius of turning your marketing budget into community impactWhy authenticity and transparency are your biggest marketing advantages in the age of AI Leo’s mindset is all about leading with purpose, understanding your numbers, and staying human in a tech-driven world. 🎥 Listen to the full episode now and get inspired to grow your brand, your people, and your impact.

🎙️ New Episode: Building Trust Through Transparency with Texas Medley This week, Jonathan Bannister sits down with Texas Medley, President & CEO of Medley Heating, Air Conditioning & Plumbing, to talk about how integrity, leadership, and transparency can transform a home service business. Texas shares how he built Medley on simple but powerful values: do the right thing, be honest, and keep your promises. From creating Clear Cost Pricing to redefining what a great customer experience means in today’s fast-changing world, he proves that success comes from putting people first. 💡 They discuss how to build brand equity before the customer ever calls, how technology and AI are reshaping the home service experience, and why adapting to change is key to staying ahead. 🎧 Catch the full episode of the Home Service Hustle Podcast — available now! 🎧 Also available on: Apple PodcastsSpotify Get to know Texas better here: Facebook

From flipping a coin between career paths to building a seven-figure HVAC company, Michael Johnson’s story is pure inspiration. In this week’s full episode, Michael and Jonathan talk about what it really takes to grow a business that thrives year-round. They dive into the importance of branding, database marketing, and building relationships that last far beyond the first service call. Michael shares why every customer touchpoint matters, how to turn your database into a money-making machine, and why community involvement is one of the most underrated growth strategies in home services. This episode is packed with practical takeaways for anyone ready to build a business that works smarter, not harder. 🎧 Check it out now: Apple PodcastsSpotify Guest: Michael Johnson Get to know him better here: Instagram: acmanheatingandair TikTok: @michaeljamesjohnson11 TikTok: @acmanheatingandair

💪 From college dropout to Head of CX & Marketing at one of the fastest-growing HVAC companies in the country, Katie Biddle has built a career on grit, growth, and a relentless focus on customer happiness. In this episode of the Home Service Hustle Podcast, host Jonathan Bannister dives into Katie’s incredible 21-year journey in the trades, from answering phones and dispatching trucks to leading the charge at Call Dad, a company that’s landed on the Inc. 5000 list four years in a row. 🔥 Katie shares: How empowering CSRs to make real-time decisions transformed Call Dad’s customer experience.Why brand equity and storytelling matter more than ever in a post-Google, AI-driven world.The power of consistent content (like their daily “Dad Joke of the Day” videos) in boosting SEO and building trust.How Call Dad’s apprenticeship program is developing the next generation of skilled techs. If you want to understand how to blend marketing, mindset, and mission to build a brand customers love, this is the episode to watch. 🎙️ Home Service Hustle Podcast 👤 Guest: Katie Biddle, Head of CX & Marketing at Call Dad 📲 Get to know her better here: Facebook | LinkedIn

From selling cars to building multiple 7- and 8-figure home service companies, Jake Pettit proves that mindset, humility, and hard work are what separate the hustlers from the rest. In this week’s episode of The Home Service Hustle, host Jonathan Bannister sits down with Jake to talk about his journey from the automotive industry to leading Resilient Roots LLC, where he helps contractors turn their trades businesses into market-dominating machines. They dive into: ✅ How to turn marketing leads into real revenue ✅ The importance of attitude and hustle in sales ✅ Why brand awareness matters more than ever ✅ How to build systems that scale and create generational wealth Jake’s story is packed with lessons about staying humble, working smart, and never losing the hunger that built your success in the first place. 🎧 Tune in now and learn how to build your business from the ground up — the right way. Apple PodcastsSpotify Get to know Jake better here: 👉 Facebook 👉 Resilient Roots Facebook 👉 LinkedIn 👉 Instagram

🔥 From rock bottom to running his own HVAC company. In this week’s Home Service Hustle full episode, host Jonathan Bannister sits down with Tim Harrell, CEO of Giddy-Up Heating and Air, to talk about his incredible journey. Tim grew up in rural East Texas, went to Baylor, made some hard mistakes, and even found himself in the ICU after a life-altering experience. But instead of staying down, he rededicated his life to Jesus Christ and started over. He entered the HVAC world in 2018, got laid off, and started at the very bottom as an installer’s helper. By 2025, he launched his own business. Along the way, he learned what true grit, passion, and faith really mean in business and in life. 💡 In this episode, Tim shares: ✅ Why you only get out of business what you put in ✅ How trust, reputation, and marketing drive growth ✅ The role mindset and faith play in overcoming setbacks ✅ How being authentic, even goofy, can make you stand out in marketing This episode is packed with raw honesty, powerful takeaways, and inspiration for anyone hustling in the home service industry. 🎧 Check it out on: Apple PodcastsSpotify 👉 Get to know Tim better here: Facebook: Tim Harrell LinkedIn: Tim Harrell

This week on the Home Service Hustle Podcast, host Jonathan Bannister sits down with Jon Andersen, former professional strongman, bodybuilder, and wrestler turned entrepreneur. From overcoming childhood challenges to building multiple 6 and 7 figure businesses, Jon shares how mindset, discipline, and being willing to make uncomfortable changes can transform not just your business but your entire life. 🔥 Inside this episode: How to reframe struggle into strengthThe role mindset plays in creating wealth and opportunityWhy success often comes from doing what others will notLessons from the world of strongman, bodybuilding, and wrestling that apply directly to entrepreneurship If you are ready to level up your money, marketing, and mindset, this episode is a must watch. 🎧 Check it out now: Apple PodcastsSpotify Get to know Jon better here: Instagram TikTok YouTube Facebook X/Twitter Website: Jon-andersen.com Max Performance Peptides: Maxperformancepeptides.com

🔥 Introducing D2D- the new growth system that every contractor needs to know about. Branding + marketing + door to door canvassing = unstoppable momentum. This collab between The Home Service Hustle, Close It Now, and The Kitchen Table Podcast is more than a conversation. It’s a revolution in how contractors get appointments, build trust, and dominate their neighborhoods. Listen now and discover why D2D is the ultimate playbook for home service success. 🎧 Check it out now: Apple PodcastsSpotify

On this week’s Home Service Hustle Podcast host Jonathan Bannister sits down with Chuck Thokey, a nationally recognized sales coach, author, and keynote speaker who has helped home improvement companies grow revenue by 50% to 200%. In this powerful episode Chuck shares how he took sales teams from a 28% close rate to over 60%, why training is non-negotiable, and how the future of sales and marketing will be shaped by AI. He also dives into the importance of brand equity, storytelling, and creating long term success instead of chasing short term leads. This conversation is packed with insights on money, marketing, and mindset that every home service professional needs to hear. 🔥 Don’t settle for average. Learn how to dominate your market with proven strategies. 👉 Watch the full episode now! 🎧 Check it out now: Apple PodcastsSpotify Get to know Chuck better here: 🌐 Website 🔗 LinkedIn 📸 Instagram 📘 Facebook

This week on the Home Service Hustle, we sit down with Eric Oberembt, the no-BS entrepreneur who rebuilt his life after addiction and turned D&M Roofing into a multi-million dollar machine. Eric shares the hard truth about leadership, mindset, and building real culture in business. You’ll hear about: ✅ How sobriety changed his life and business ✅ Why trust is the #1 leadership skill ✅ The TEAM method: Trust, Empathy, Authenticity, Meaning ✅ Why most people fake authenticity and lose ✅ How to build a brand instead of chasing leads ✅ His work with Roofers in Recovery and Cult Culture Movement This one’s real. It’s raw. It’s what business owners need to hear right now. 👉 Get to know Eric better here: Instagram: @oberembt Facebook: facebook.com/eric.oberembt LinkedIn: linkedin.com/in/eric-oberembt-73968112 Website: ericoberembt.com

“Your dispatch software is not your CRM.” 🚨📈 This week, Jonathan Bannister sits down with Jason Kramer, founder and CEO of Cultivize, for an episode every contractor and service-based business owner needs to hear. Jason drops nonstop insights on: ✅ Why your follow-up process is leaking money ✅ How a simple automated email campaign brought in $850,000 ✅ The difference between “doing more” and “working smarter” ✅ Real talk on CRMs, ServiceTitan, HubSpot, and lead tracking ✅ Why educating your customer is the secret weapon for closing big-ticket jobs Jason explains how connecting marketing to sales is the key to unlocking explosive growth and knowing where your leads are coming from, what they care about, and how to win them over. 🔥 Whether you're scaling or staying small, this episode will challenge your mindset and give you the marketing and operational tools to make your business more profitable today. 👤 Get to know Jason better: LinkedIn: linkedin.com/in/jasonleighkramer Website: cultivize.com Facebook: facebook.com/cultivize

From first-grade teacher to $9M HVAC powerhouse, Stephanie Postell is changing the game in the trades. In this episode of Home Service Hustle, she breaks down how: Process builds culturePeople-first leadership drives customer obsessionBrand equals reputationAnd why building community beats chasing leads This one’s packed with mindset, marketing, and money. 🔗 Get to know Stephanie better here: LinkedIn Website

Your Brand Is Your Business Card for the Future of Search This week on the Home Service Hustle Podcast, host Jonathan Bannister sits down with Tom Jameson, founder of AstroWatt Electric, and it’s a masterclass in modern brand-building for home services. ⚡ Want to survive the AI shift in local search? ⚡ Want to stop chasing leads and start attracting the right clients? ⚡ Want to lead with trust, not fear? This episode dives deep into: Why Google search as we know it is dying — and what to do about itThe rise of brand signals and how platforms like ChatGPT are changing the gameWhy Tom refuses to use fear-based sales tactics and built AstroWatt on transparency, culture, and integrityHow to turn one $600 visit into a $10,000 lifetime clientWhat it means to actually care about your customers and your teamAnd how to build a brand that customers keep in their yard for a year and a half (literally) From career electricians to new business owners, this is the no-BS roadmap for building a business that wins on purpose, not just profits. Tune in now. Your future self will thank you. 👉 Get to know Tom better here: 🔗 LinkedIn 🔗 Website

“Buy, Build, or Burnout? Inside the Mind of a Home Service Acquirer” This week on the Home Service Hustle, host Jonathan Bannister sits down with acquisition entrepreneur and business growth strategist Tron Pham to break down what every home service business owner needs to know before selling, scaling, or stepping away. 🔑 In this episode: How to grow through acquisition vs. organicallyWhy systems and processes determine your company’s valueThe five stages of exit (and why most owners only think of the last one)What private equity really looks for in a home service companyThe truth about roll-ups and why not every deal is a slam dunkWhy recurring revenue (yes, your club memberships) might be the golden ticketHow to prep your business 1 to 3 years out for a maximum exit If you're thinking about retiring, selling, or even just scaling — this is the blueprint you didn’t know you needed. 🎯 Mindset. Marketing. Money. This episode delivers all three. 📲 Get to know Tron better here: 🔗 LinkedIn 🔗 Facebook 🔗 Website

If you want to scale your home service business beyond $5M, this is your playbook. This week on the Home Service Hustle, host Jonathan Bannister sits down with Bryan Shankman—founder of LeadTruffle and a strategic leader who’s helped take companies from $10M to $100M+ in revenue. Bryan drops absolute 🔥 on: 💼 Building a people-first leadership system 🤖 Why AI text follow-ups are a game-changer 📈 How to actually scale without burning out 🧠 Creating more leaders—not more followers ⚙️ Aligning marketing and operations for real growth 💰 The mindset shift contractors need to unlock revenue If your org chart still reflects where you are—and not where you're going—you NEED this episode. 🎯 Get to know Bryan better here: @bryanshankman https://www.leadtruffle.co/

This week on the Home Service Hustle Podcast, Jonathan Bannister sits down with Sam Wakefield — international best-selling author, top HVAC and Solar sales coach, and host of the Close It Now Podcast (ranked top 2% globally)! 🔥 If you're ready to sell more, work less, and create unstoppable momentum in your business, this episode is packed with gold: 💰 How to build massive trust (and close big deals) without pressure or gimmicks 🧠 Why mastering calm confidence and buyer psychology unlocks next-level success 📈 How to tap into NEED-based selling in HVAC and dominate your local market 🔥 How empowering teams (not babysitting them) drives real growth Sam and Jonathan also break down real-world tactics that will explode your cash flow, marketing impact, and leadership mindset going into 2025. 👉 You do NOT want to miss this one.

"Scaling from $4M to $100M: Norris Avazian’s Playbook for Home Service Success" He’s been in the trenches and the boardrooms. In this episode, Norris Avazian shares how he’s helped HVAC businesses scale from $4 million to over $100 million — and the operational mindset it takes to do it. From building bulletproof systems to handling family business dynamics and resolving customer conflicts like a pro, Norris breaks it all down. 👉 Whether you're a technician aiming higher or a business owner looking to scale, this episode is for you.

🎧 Crystal Clear Growth: Rebranding, ROI, and the Mindset to Make It Happen This week on the Home Service Hustle Podcast, host Jonathan Bannister sits down with the one and only Crystal Williams — founder of Lemon Seed Marketing and a powerhouse behind some of the strongest home service brands in the country. Crystal gets real about what it takes to grow your business through marketing that actually moves the needle: 💥 Why rebranding isn’t a risk — it’s a strategy 📈 How to track your marketing ROI like a pro 🧠 The mindset shift that separates thriving companies from dying ones 📬 And why direct mail, social media, and digital campaigns all still have a seat at the table 🔥 "When you sit down at the game of marketing, you never get to get back up." This is the kind of mindset that builds legacy brands — not just leads. 🎯 If you're ready to fall back in love with your business and level up your brand… this one’s for YOU. 📲 Get to know Crystal better here: crystal_Williams | Twitter, Instagram, Facebook | Linktree linktr.ee/crystal_Williams

This week on the Home Service Hustle Podcast, host Jonathan Bannister welcomes Mitch Smedley, founder of Smedley Plumbing, Trade Wins, and host of The Void Podcast. With over 20 years in the plumbing game and a deep passion for giving back, Mitch shares how he built a thriving business during the pandemic—without throwing thousands at ads. 💥 Inside this episode: ✅ Why integrity and craftsmanship matter just as much as sales ✅ How to turn “I can’t afford it” into “Let’s do it” using smart financing ✅ Mitch’s journey from managing teams to mentoring business owners ✅ How social media helped him grow without a massive marketing budget ✅ Why giving back is a growth strategy, not just a good deed Whether you're just starting out or scaling your trades business, this episode delivers real-world value with heart. 🎧 Watch or listen now: Apple PodcastsSpotify 📲 Get to know Mitch better here: 🔗 Facebook 🔗 YouTube 🔗 The Void Podcast: • Spotify • Apple • YouTube

💥 NEW EPISODE JUST DROPPED! 💥 This week on the Home Service Hustle Podcast, host Jonathan Bannister sits down with Gene Slade, the unstoppable CEO & Founder of Lead Ninja System and Lead Ninja AI — and one of the biggest disruptors in sales training for the trades. From hustling candy bars as a kid to becoming one of the most sought-after minds in HVAC, plumbing, and electrical sales, Gene shares his full journey — the setbacks, breakthroughs, and what it really takes to win. This episode is packed with real talk on: 🔥 Why sales is the #1 skill most contractors overlook 🧠 How to build confidence and urgency in your pitch 💸 The pricing trap that’s killing your margins 💥 And how AI is flipping the script in 2025 and beyond If you want to grow your business, improve your mindset, and learn how to actually close, this episode is a MUST. 🎧 Watch or listen now: Apple PodcastsSpotify 📲 Get to know Gene better: 🔗 Website: leadninjasystem.com 🔗 Facebook: facebook.com/GeneSladeLeadNinja 🔗 Instagram: instagram.com/geneslade 🔗 LinkedIn: linkedin.com/in/geneslade 🔗 YouTube: youtube.com/@geneslade

🔥🎙️ This Week’s Episode is a Must-Watch! On this week’s episode of the Home Service Hustle podcast, James Hatfield, Chief Revenue Officer at LiveSwitch, joins host Jonathan Bannister to talk about shaking up the home service industry. 🚀 💡 What’s Inside: ✔️ James shares his journey from running home service businesses to leading in tech innovation. ✔️ A behind-the-scenes look at the powerful systems behind LiveSwitch that help home service pros thrive. ✔️ Game-changing strategies that blend home service expertise with cutting-edge technology. 👉 Get ready to be inspired by James’ insights on money, marketing, and mindset. 🎧 Catch the full episode now! 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-home-service-hustle/id1607788237 🎧 Listen on Spotify: https://open.spotify.com/show/6WvQYDKBw0zmzDPtiE1A1S 📲 Get to know James better here: https://www.linkedin.com/in/james-hatfield/

🚨 The wait is over! The latest episode of the Home Service Hustle Podcast featuring Derek Cormier, CEO & Founder of Climate Experts Air Plumbing and Electric, is here! Derek’s journey is nothing short of inspiring, and this episode is packed with insights you don’t want to miss: 🛡️ From Police Officer to Business Owner: Hear how Derek went from protecting the streets of South Florida to building one of Central Florida’s fastest-growing home service companies. He shares the pivotal moment that led him to leave law enforcement and take the leap into entrepreneurship.🐧 The Story of Chilly the Penguin: Dive into the creative process behind Climate Experts' branding, including their fun and relatable mascot, Chilly the Penguin, and how it helped them stand out in a competitive market.💼 Building an Empowered Team: Derek reveals his formula for creating a workplace culture where employees thrive. From providing growth opportunities to valuing training, he’s built a team that drives success.🔗 Networking for Growth: As an active Nexstar contractor, Derek shares the power of connecting with industry peers through shop visits and events, and how those connections have been instrumental in scaling his business to over 40 employees in just five years. 🎧 Ready to level up your mindset, marketing, and money game? This episode is packed with practical advice, inspiring stories, and actionable takeaways for anyone in the home services industry. 👉 Listen now: Apple PodcastsSpotify 📲 Want to get to know Derek Cormier better? Follow him here: InstagramFacebookTikTok

🌟 Unlocking Growth and Innovation with Jeff Schwartz 🌟 In this week’s Home Service Hustle Podcast, host Jonathan Bannister sits down with Jeff Schwartz, CEO of Go Lime Inc., to discuss: ✅ 25+ years of leadership in the home service industry and how to build thriving teams. ✅ The importance of authenticity and personal growth in creating a lasting business legacy. ✅ Why customer-centricity is the secret to standing out in a competitive market. ✅ Jeff’s insights into clean energy and the future of sustainable home services. Jeff’s journey is packed with wisdom, from his early days in the industry to his current mission of transforming how services are delivered. Don't miss his take on creating innovation through simplicity and why wellness and community matter in business. Learn more about Jeff here: https://www.linkedin.com/in/jbschwartz 🎧 Listen now: 👉 Apple Podcasts 👉 Spotify

🎙️ New Episode Alert! – The Real Talk on Pricing, Leadership, and Growth 🎙️ This week, Bill Brown, former owner of Paramount Heating and Air, Chief Marketing Officer at OnePath, and founder of ServiceTitan Hacks, shares hard-earned lessons from over 25 years in the home service industry: ✅ The challenges of pricing: Bill discusses how every customer has an “Oh Sh*t” number—that price where things get real—and how home service pros can communicate value to overcome sticker shock. ✅ Scaling leadership: From running his business remotely to selling it after 12 years, Bill gets candid about building a team that works without bottlenecks. ✅ Moving forward: Bill’s next chapter includes leveraging tech and AI to help home service companies operate smarter. Whether you’re just starting out or scaling your business, Bill’s insights are invaluable for leadership, pricing strategy, and operational efficiency. 🎧 Listen now and get ready to take your business to the next level. 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-home-service-hustle/id1607788237 🎧 Listen on Spotify: https://open.spotify.com/show/6WvQYDKBw0zmzDPtiE1A1S

🎙️ New Episode Alert! 🎧 Get ready for this week’s episode of the Home Service Hustle Podcast, where host Jonathan Bannister sits down with the incomparable Charlie Cina—Founder of OneTapConnect, speaker, author of Expose and Close, and master of revenue building. 🔥 Key Takeaways from the Episode: 💼 Charlie’s Journey: From selling advertising products to becoming a pioneer in smart digital tools like OneTapConnect, Charlie reflects on how his lifelong connection to home services shaped his success.🗣️ Communication Mastery: Learn why tonality is everything on the phone and how mastering the art of presentation can elevate your influence.📱 OneTapConnect Revolution: Discover how Charlie’s innovative microsite tool transforms first impressions into lasting impact, building trust and credibility within seconds.🌟 The Power of Common Sense: Charlie redefines the sixth sense as common sense and explains how it sets the pros apart in business.💡 Actionable Insights: From crafting memorable first impressions to leveraging technology for instant influence, this episode is packed with tips to help you grow your business. 🎯 Whether you're in sales, marketing, or leadership, Charlie’s insights will change how you think about building rapport and driving results. 👉 Tune in now to unlock the secrets to success! 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-home-service-hustle/id1607788237

🌟 Building a Legacy That Lasts 🌟 This week on Home Service Hustle, Lyn Askin shares his incredible journey from agency owner to certified EOS implementer. Lyn opens up about his early entrepreneurial days, the grit it took to scale his business, and the life-changing moment that led him to build a company that could run without him. From overcoming health challenges to embracing the power of systems, Lyn’s story is all about resilience and purpose. If you’re looking to create a business that’s built to last, this episode is a must-watch! 🎧 📅 Watch the full episode here—don’t miss it! 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-home-service-hustle/id1607788237

🎙️ From Law Enforcement to Empowering Contractors: Gerritt Bake’s Journey 🎙️ In this powerful episode, Gerritt Bake shares his story, reflecting on his transition from almost two decades in law enforcement to becoming a respected contractor consultant. Gerritt opens up about the pivotal moments that led him to make a change and why he’s passionate about helping business owners take control of their own success. Together with host Jonathan Bannister, they dive into the value of accountability, local influence, and overcoming fear through preparation. Whether you’re striving to become “5 mile famous” or facing challenges in business, Gerritt’s insights will leave you ready to tackle them head-on. Tune in to watch this amazing episode now!👊 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-home-service-hustle/id1607788237

🚨 New Episode Alert: Empower Your Business with BuyMax & BuyFin! 🚨 In this week’s episode of Home Service Hustle, host Jonathan Bannister sits down with Richard Willard, VP of Customer Success for BuyMax and BuyFin. 💼 Richard breaks down how BuyMax provides contractors with $3 billion in buying power, helping them save money on essential expenses like fleet, insurance, and credit card processing. 💰 But that’s not all! He also dives deep into BuyFin, their innovative consumer financing app, which helps contractors offer flexible payment options and grow their business faster. 🚀 If you’re ready to level up your contracting business, you don’t want to miss this episode! 🎧 Tune in now! 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-home-service-hustle/id1607788237

🚀 Unlock the Future of Smart Home Tech with Dan Goodman! 🚀 In this week’s episode of Home Service Hustle, we sit down with Dan Goodman, Co-Founder & CEO of Building 36 Technologies, to dive deep into the latest innovations that are transforming the HVAC industry. Dan’s impressive 20+ year career in engineering and technology includes pioneering Wi-Fi thermostats and advancing smart home tech. In this episode, we discuss: 💡 How Building 36’s smart solutions keep customers connected and engaged.📱 The power of real-time system monitoring via a user-friendly app.🔄 How automation saves HVAC companies money while improving customer retention.🛡️ The incredible life-saving story of how Building 36’s tech stepped in when it mattered most. 🎙 Tune in to hear all about how Dan is helping home service companies stay ahead of the curve. 🚨 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-home-service-hustle/id1607788237

🚨 New Episode Alert! 🚨 This week on Home Service Hustle, we’re thrilled to have Bryan Durkin, Founder & CEO of MVP Inner Circle. Whether you're in home services or any other industry, Bryan's insights will help you grow, scale, and succeed. 🔑 Key Takeaways: Master the Art of Follow-Up: Bryan explains how 4-6 follow-ups—via email, calls, texts, even letters—are the sweet spot for winning new customers. 💡The 3 Essentials for Business Success: Every business needs a coach, a team, and a plan to thrive.Scale with Intention: It’s not about having a massive team; it’s about building a team that fits your needs and grows with purpose.Human Touch Matters: In the digital age, people still crave human connection. Don’t automate everything—personal calls, videos, and face-to-face interactions still make a big impact. 🤝Consistency is King: Bryan emphasizes the importance of consistency in your processes and customer interactions to build trust and establish long-term relationships.Ask the Right Questions: Position yourself as the expert by guiding customers with the right questions—like, for example, the 5 important questions to ask when choosing an HVAC specialist. 💬 “There’s no magic bullet in business. It all comes down to relationships and intentional growth.” – Bryan Durkin This episode is packed with practical strategies that will help you elevate your business! 🎧 Tune in now to learn how to build a rock-solid foundation for success! 🛠️ 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-home-service-hustle/id1607788237 🎧 Listen on Spotify: https://open.spotify.com/show/6WvQYDKBw0zmzDPtiE1A1S #HomeServiceHustle #BusinessGrowth #FollowUpStrategy #HumanConnection #TeamBuilding #BryanDurkin #MVPInnerCircle #Entrepreneurship #Consistency #ScalingSmart #CustomerService #BusinessExpertise #PodcastEpisode

Ready to take control of your business’s future? This week on the Home Service Hustle podcast, we sit down with Paul Neal, financial strategist and author of Un-Lease Your Business, to discuss the power of owning commercial real estate and how it can be a game-changer for small business owners. 🏢💼 Paul shares incredible insights, including: ✅ Why buying your business property can help you build wealth and autonomy. ✅ The right time (and wrong time!) to make this big move. ✅ Real-life stories of business owners who turned property ownership into long-term financial freedom. ✅ The critical link between your online reputation and securing business financing. 📊 Plus, Paul dives deep into smart financial planning and why saving is crucial for business success. Whether you're in HVAC, building contracting, or even running a local coffee shop, this episode is packed with actionable advice you can't afford to miss! 🎧 Watch the full episode NOW and learn how to unlock the next level of success for your business! 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-home-service-hustle/id1607788237 🎧 Listen on Spotify: https://open.spotify.com/show/6WvQYDKBw0zmzDPtiE1A1S