PODCAST · business
The Home Staging Show
by Cindy Lin | Staged4more School of Home Staging
Welcome to The Home Staging Show! This is a podcast about all things home staging, real estate, selling a house and creating a beautiful home to live or to sell. You can find out more about the show at staged4more.com/podcast.
Episodes
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Running A Home Staging Business Alongside Your Spouse with Home Stager Daniel Coffman
This week, we dive into an overlapping space within the Home Staging and Real Estate industry: Running a business with and alongside your spouse. I sit down with my guest, Daniel Coffman, co-owner of Staged Spaces, an educator and speaker within the staging community, to discuss the relationship...
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Staging Mobile Homes with Home Stager Aileen Crapps
Welcome back to The Home Staging Show, where we bring you the latest insights and tips on all things home staging. In today's episode, we have home stager Aileen Crapps, who specializes in staging mobile homes. She shares her expertise on how she transforms these properties into irresistible…
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Secrets of Successful Model Home Staging: Expert Tips from Helen Bartlett
This week, I sit down with Helen Bartlett, a national award-winning home stager and home stylist, founder of Refined Interior Staging Solutions, and co-author of Home Staging: The Power That Sells Real Estate, about the process of staging model homes. In this conversation, we discuss the…
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Growing Your Staging Business: Insights from StagerCon 2023
Welcome to The Home Staging Show podcast, where we deep dive into the world of home staging and how to build a viable home staging business. In this episode, Cindy recaps the recent StagerCon 2023 conference, which focused on building multiple streams of income for home stagers. One of the big...
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Harnessing a Positive Money Mindset for Home Staging Success with Dr. Amanda Barrientez
Transforming your money mindset for success is a crucial aspect of achieving financial stability and business growth. In this podcast episode, Dr. Amanda, also known as the money healer, shares her expertise in helping entrepreneurs master their money mindset and manifest easier money in their...
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Midyear Update and Exciting Developments at the School
Welcome back to another episode of The Home Staging Show! I know we've been on an accidental hiatus when our previous podcast editor left to focus on his health. I am excited to report that we are getting back on track, plus a few exciting updates at the school during today's episode! As usual, I...
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Elevate and Refine Your Staging with Award-Winning Home Stager Terry Mainord
In this podcast episode, Terry Mainord, an award-winning home stager based in Brooklyn shares her insights on effective staging techniques to attract today's home buyers and staging clients. One of the essential elements contributing to Terry's success is her ability to develop, refine, and…
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Mastering Buying Inventory and Leveraging Your Expenses in Your Home Staging Business with Home Stager Jess Harrington
In this episode of The Home Staging Show, Jess takes us on her journey of transitioning from working for auction houses and Wayfair to becoming a successful home staging business owner in the Boston area. Jess candidly shares her progress and challenges in running and building her staging…
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How to Become a Better Leader and Drive Growth for Your Staging Business with Steph Tuss
In this podcast, Steph Tuss, CEO of multimillion-dollar global consulting company Life Is Now, Inc., talks about how important it is to have the best people on your team and how dangerous it can be to settle for mediocre ones. She also advises on how to handle conflicts productively in your…
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Mastering the Art of Hiring In Your Home Staging Business with Jamie Van Cuyk
Hiring is so pivotal to the growth of your home staging business. Are you wearing a million different hats because you don't feel ready to outsource and delegate? Today's conversation with Jamie Van Cuyk of Growing Your Team draws on her 15+ years of leadership experience and is like a mini...
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Why Data Will Help You Win More Home Staging Clients with Elaine Penhaul
Are you obsessively using data to track key metrics in your home staging business? You'll be surprised to learn that some of the most successful home staging businesses rely on their numbers to be more effective. Today's guest is Elaine Penhaul, an award-winning home stager and the owner of Lemon…
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What's New this February at the School ✨
Just a quickie episode to update you on what's happening at the school in February. And don't miss our Lunar New Year red envelopes! We are giving away $100 gift credit to our newsletter subscribers. Just go to our website at www.staged4more.com and subscribe via the pop up. Promo ends Jan 31st!
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Hello 2023! What's On & Our 2023 Goals at the School
In this episode, I looked back at some major milestones The Home Staging Show has achieved in 2022 and shared our major goals and development at the school.
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How to Hire a Virtual Assistant and Outsource Tasks In Your Home Staging Business with Tonya Thomas
Is your to-do list so long that you never get to all the tasks on your list? It might be time to hire a remote virtual assistant to support you. Tonya Thomas is the founder of Team Delegate, providing elite virtual executive assistant support to seasoned executives and CEOs who want to grow their...
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Managing Your Money Mindset as a Home Stager with Danielle Hayden
Today we're getting into the nitty gritty of managing your money as a home stager: from knowing your numbers, unblocking your money mindset stories, to the three numbers that you need to be looking at each month, how to structure your compensation as a business owner, and the actual difference...
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How to Become a Staging Coordinator with Stager Sonya MacDonald
Think of today's episode as a Part 2 to our last conversation. Sonya MacDonald is currently working full time as the Staging Coordinator for Lori Pedersen Home, a boutique full service staging and design firm. In Episode 164, Lori went behind the scenes of her luxury home staging business. The...
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Behind the Scenes of a Luxury Home Staging Business with Lori Pedersen
It's time to take a peek behind the curtain into a successful home staging business, and we're getting into it all: workflows, what it's like working with a team of 10+, investing in inventory systems, hiring and onboarding, pricing, 3D renderings as an add-on service, and knowing your numbers…
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How To Get More Home Staging Clients When You Are Starting Out
Are you ready to find out how to actually get more home staging clients? Today's episode explores the top strategies you need to build a successful home staging business and we hit on a ton of nitty gritty topics: Building trust with clients, occupied vs. vacant home staging, how to deliver value...
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How to Make Your Home Staging Business "Referrable" with Stacey Brown Randall
Is your home staging business "referrable"? Stacey Brown Randall is an entrepreneur, podcast host, and author, but more importantly? She's an absolute expert when it comes to generating referrals naturally, without manipulation, incentivizing, or even asking! Learn from Stacey exactly how to…
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Community Talk: Inside An Award-Winning Home Staging Project with Ashley Tapley
Curious about how a home staging project actually comes together? In this episode, Ashley Tapley, an interior designer, color consultant, and Santa Cruz home stager from House Candy HOME, shares her process on her shortlisted home staging project for the 2022 International Home Staging Awards,...
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How To Create A Distinctive Home Staging Aesthetic with Dara Donovan of Paloma Home
If you're a home stager working in a competitive market, having an incredibly distinctive point of view and signature style is absolutely critical to set yourself apart, which is exactly why Dara Donovan is here. Dara has spent her entire career bringing a California sensibility of aesthetics…
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Pinterest Trends for Home Staging Businesses in 2022 with Kate Ahl
Pinterest is one of the most powerful tools we have as home stagers to boost our marketing efforts. Beyond the pretty photos and staging inspiration, Pinterest is an incredible search engine that generates traffic for long-tail keywords and it has evolved a LOT in the last few years. Kate Ahl,...
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Catching up and what's coming up
We've been busy bees working in the background while we were on hiatus in the past few months. In this episode, you will hear about what's coming up at the school in the next few months. Plus, our retreat in Italy this October!
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The Ebb & Flow of Running a Business +Some Updates with Cindy Lin
This is a bit of a personal episode! In this episode, I went solo to get real about the ebb and flow of running a business, my vision for the school, the need of prioritizing your own personal health and how I am navigating through all this. I am also super grateful for you! The school really...
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How to Get Your Home Staging Business Featured with Apartment Therapy Real Estate Editor Madeline Bilis
Have you ever wondered what it would take to get your home staging projects covered in a major publication like Apartment Therapy? Madeline Bilis is about to break it all down. As a writer, editor, and Lifestyle Deputy Director at Apartment Therapy who is also going to be on the jury at this…
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Building the Key Systems for Your Home Staging Business with Cindy Lin
If you know me, you know I could talk about systems all day. I nerd out over this topic! And as home stagers, it's important that all of the different parts of our businesses flow together smoothly, from finance, to operations and marketing. Today, we're getting nitty gritty on SYSTEMS. In order…
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How To Achieve Time Freedom in Your Home Staging Business
As you grow your home staging business, time becomes an even more valuable resource. We are all pretty burned out on hustle culture. When we spend too much time at work, we're not maximizing our productivity and we end up sacrificing personal and family time. Ashley Gartland is here today to talk...
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Home Staging Project Workflows with Stagers Daniel Coffman and Sarah Atherton
In your home staging business, it's so important to find your "staging BFFs": the trusted ones that you can exchange ideas and collaborate with. This episode is so special to me because Daniel Coffman and Sarah Atherton actually met serendipitously through Instagram after discovering they share…
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Staged4more Turns 16! Plus, Our 2022 Focus
🥳 Staged4more turns SIXTEEN today! ✨ It has been an amazing journey and I am very proud of what we've accomplished as an education company in the past few years. It has been quite a ride! Have a listen to this quick episode and hear about what we are working on for 2022 ❤️ Plus! A 2-day...
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Community Talk: Building a Family while Building a Home Staging Business
We're getting real about parenting and what goes on behind the scenes while juggling motherhood and running a home staging business on today's episode of The Home Staging Show. Today, I'm joined by Jess Harrington, Boston-based interior designer of JessFinessed and Elisha Niebuhr, founder of…
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Naming and Branding Your Home Staging Business with Amy Walsh
Have you ever felt paralyzed at the thought of naming or branding your home staging business? Branding is one of the most essential components of any successful business. It can help us stand out in a crowded marketplace, and also evolve in beautiful ways over time. Today, I'm talking with Amy...
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Home Staging Business Systems and Operations with Amanda Rae, COO of 17hats
Did you know that 17hats is one of the most instrumental tools we've used to run and automate our home staging business? It helped free me up from the chaos of chasing after clients and getting bogged down by paperwork and other tedious admin tasks. And 17hats can do it all, from invoicing, to...
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Vacant Home Staging with Alice Decker of Decker8 Designs
It's safe to say I'm obsessed with home stager Alice Decker of Decker8 Designs. As a winner of this year's International Home Staging Awards in the New Construction category, Alice comes into this conversation with a unique point of view and an eye for detail, having worked in photography, real...
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Community Talk: Creating Multiple Streams of Income for Home Stagers
As a home stager, our skill sets can be uniquely translated into many other types of creative work to generate additional income for our businesses. In this inspiring Community Talk, you'll hear from Jennifer Westbrook and Bridget King, two home stagers who will share their experiences of how...
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Building Credibility as a Home Stager with Desha Peacock of Sweet Spot Style
Are you prioritizing publicity, list building, and PR in your home staging business? If you know there's room for improvement, you're going to love this vibrant conversation with Desha Peacock, an international retreat leader, lifestyle design coach, and the founder of Sweet Spot Style. Her book,...
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Marketing Your Home Staging Business and Scaling Your Influence with Jason Saft of Staged To Sell Home
If you're interested in marketing, building your personal brand as a home stager, and translating your home staging portfolio into an aspirational lifestyle, you'll enjoy this week's episode with Jason Saft, founder of Staged To Sell Home, a leading boutique staging firm in New York City and...
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Selling Your Home Staging Services with Confidence with Nikki Rausch of Sales Maven
Want to know something I always get DMs about on Instagram? Sales. You're wondering how you can get more home staging clients, how to sell authentically without being "salesy", and how to refine your process. With 25+ years of experience selling to such prestigious organizations as The Bill &...
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Inside a UK Home Staging Business with Elaine Penhaul of Lemon and Lime Interiors
Elaine Penhaul is an expert in home staging, an author, and the founder of Lemon and Lime Interiors, supporting clients all over the UK and helping homes sell as much as 4x faster thanks to her staging work. You'll hear about Elaine's unique business model and how she built her successful…
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What to Know When You Are Starting Your Home Staging Business
Are you a new home stager ready to expand your knowledge and learn more about building a successful home staging business? Today's episode is a power-packed workshop where I'm sharing my best tips and tricks as you're getting started. It's important to set a strong foundation while avoiding...
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Tales from the Home Staging Trenches with Daniel Coffman of Staged Spaces
Daniel Coffman and his partner Jason run Staged Spaces out of Los Angeles, California. Their style is west coast meets boho and with over 12 years of expertise, their goal is to visually create a story within a space to help buyers instantly connect and feel at home. Always on top of current...
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Pricing Transparency and Valuing Your Services as a Home Stager with Nina Doiron
Nina Doiron, owner of iSO Design, combines her marketing expertise and eye for design to help homeowners and realtors in the Greater Toronto area attract dream buyers. If you're a new home stager, you're going to love Nina's in-depth wisdom on navigating pricing objections and not undervaluing…
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Defining Your Home Staging Style with Robin DeCapua of Madison Modern Home
With a love of architecture, good design and great lines, Robin DeCapua, owner and designer of Madison Modern Home, can look at a space from all angles, take it apart, and put it back together in a whole new way. She's a self-proclaimed sourcing expert who enjoys the thrill of the hunt for unique...
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The Occupied Home Staging Process with Home Stager Bobbie McGrath
Bobbie McGrath is a pioneer in the occupied staging space and has staged or consulted over 8,000 homes with her award-winning staging company, Successful Staging. Creating strong agent connections and attention to detail has been a hallmark of her business for years! Bobbie has been a long-time...
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Staging Occupied Homes with Stager Katie Myhre-Daeger
Katie Myhre-Daeger launched Gladeye Design Studio in 2018 in an effort to fully exercise her creative side and love of real estate, homes, and interiors. Gladeye Design Studio specializes in occupied staging and provides home styling and decorating services both virtually and in person. Katie was...
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Working with Difficult & Emotional Home Staging Clients With Courtney Davies
There are so many moving pieces when it comes to selling your house. In fact, it can be a very emotional, chaotic, and stressful time for a home seller. I've certainly encountered my fair share of difficult clients throughout my staging career, and this is a topic that isn't often talked about in...
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Finding Your Home Staging Niche & Running Facebook Ads with Business Coach Bobby Tsui
Bobby Tsui is a successful business coach who supports his clients with turning the dreaded analysis paralysis into powerful social media breakthroughs, which I find very refreshing. His company, The Same Circle Method, is a mentorship program that helps interior designers harness who they are so...
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Dealing with Home Staging Clients Objections (THSS 131)
On this episode, I gave a sneak peek of my StagerCon session on turning home staging client objections into home staging projections. I also talked about money mindset when it comes to pricing and how to deal with client objections without getting emotionally charged. Join us for StagerCon! Our...
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ABOUT THIS SHOW
Welcome to The Home Staging Show! This is a podcast about all things home staging, real estate, selling a house and creating a beautiful home to live or to sell. You can find out more about the show at staged4more.com/podcast.
HOSTED BY
Cindy Lin | Staged4more School of Home Staging
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Frequently Asked Questions
How many episodes does The Home Staging Show have?
The Home Staging Show currently has 100 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Home Staging Show about?
Welcome to The Home Staging Show! This is a podcast about all things home staging, real estate, selling a house and creating a beautiful home to live or to sell. You can find out more about the show at staged4more.com/podcast.
How often does The Home Staging Show release new episodes?
The Home Staging Show has 100 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to The Home Staging Show?
You can listen to The Home Staging Show on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Home Staging Show?
The Home Staging Show is created and hosted by Cindy Lin | Staged4more School of Home Staging.
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