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The Jessica Burgio Show

Welcome to UNSCRIPTED—where your next chapter unfolds and transformation begins.You’ve built a life you’re proud of, but deep down, you know there’s more waiting for you. On UNSCRIPTED, this is where you come to feel seen, heard, and supported as you continue evolving.Whether you’re an entrepreneur with big dreams, navigating a transition, or simply craving a deeper connection to your purpose, this is your space. Every episode is a heartfelt conversation, sharing stories of growth, setbacks, WINS, and lessons that resonate on a personal level.Here, it’s not just about strategies and tools—it’s about the journey. It’s about the moments that matter and the people who help you realize your own potential. Together, we’ll explore the power of choice, the importance of awareness, and how to give yourself permission to take the next step, whatever that looks like for you.You’re already amazing, but here, you’ll find the guidance and mentorship you need to keep shining even brighter.Are

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  1. 388

    Why High-Achieving Women Ignore Themselves: The Hidden Cost of Self-Abandonment

    You've read the books. You've listened to the podcasts. You've invested in yourself. So why do you still feel stuck? In this episode, I sit down with somatic practitioner Jalena Tesanovich for an honest conversation about nervous system healing, self-abandonment, childhood conditioning, and why lasting transformation starts from within. Together, we explore why so many high-achieving women learn to override their intuition, ignore what their bodies are trying to tell them, and unknowingly repeat the same patterns in their relationships, businesses, and everyday lives. In this episode, we discuss: Why so many successful women stop trusting themselves without even realizing it How constantly putting yourself last can eventually show up in your body The connection between childhood experiences, nervous system patterns, and the way we show up as adults What Somatic Experiencing is—and why it's different from the "nervous system reset" advice all over social media Why people-pleasing, perfectionism, and over-functioning are often survival strategies The surprising power of slowing down instead of constantly pushing through How learning the language of your body can help you make more aligned decisions in every area of your life If you've been wondering why you keep repeating the same patterns, saying yes when you want to say no, or feeling disconnected from yourself despite doing "all the work," this conversation is going to meet you exactly where you are. Because the next level of your life isn't built by abandoning yourself one more time. It's built by finally listening.   Connect with Jelena: Instagram: @jalenat Website: https://www.jalenat.com/ Connect with Jessica: Instagram: @jessicaburgio | @thejessicaburgioshow Website: jessicaburgio.com   Behind every podcast is a great production team. If you're looking for someone to help you edit, produce, and manage your podcast, reach out to Lynn on Instagram: @lynnibong

  2. 387

    Stop Chasing Opportunities. Build a Reputation Instead.

    What if the thing you're chasing isn't actually what you need? This week, I had one of those moments that completely shifted how I think about personal branding, content, and the opportunities we spend so much time trying to create. In this episode, I talk about: Why visibility and trust are not the same thing The mindset shift that changed how I think about personal branding Why your reputation matters more than your follower count How opportunities are built long before they arrive The difference between making content decisions and reputation decisions Why collaboration will always outperform competition The one question I believe every entrepreneur should answer: What do I actually want to become known for? How building authority creates an "inbound life" where opportunities start finding you Your reputation isn't built overnight. It's built one conversation, one decision, and one act of consistency at a time. The opportunities you're hoping for may already be on their way, you just have to keep becoming the person they're looking for.   Connect with me: Instagram: @jessicaburgio  |  @thejessicaburgioshow Website: jessicaburgio.com Behind every podcast is a great production team. If you're looking for someone to help you edit, produce, and manage your podcast, reach out to Lynn on Instagram: @lynnibong

  3. 386

    Stop Pitching Yourself, Start Pitching Conversations

    I thought I was recording an episode about podcast pitching. Instead, it turned into a conversation about something so much bigger. After thinking through a few ideas that had been coming together for me lately, I realized why so many podcast pitches miss the mark. It's not because people aren't qualified or don't have a great story. It's because they're focused on pitching themselves instead of pitching a conversation. And honestly, this goes far beyond podcasting. I see entrepreneurs making this mistake all the time. We spend so much time talking about what we do that we forget to explain why it matters. We lead with the podcast, the book, the coaching program, or the business, when what people really care about is where those things can help them get. If you're trying to grow your personal brand, get invited onto more podcasts, or create more opportunities for yourself, I think this episode will give you a different way to think about authority and visibility. In This Episode: Why most podcast pitches never get a response The difference between pitching yourself and pitching a conversation The mistake entrepreneurs make when talking about their work Why people care more about the outcome than your credentials Three questions to ask yourself before trying to get more visibility After you listen, send me a DM on Instagram @thejessicaburgioshow and tell me one podcast you've always wanted to be a guest on. Maybe this is the week you finally hit send.   Connect with me: Instagram: @jessicaburgio  |  @thejessicaburgioshow Website: jessicaburgio.com Behind every podcast is a great production team. If you're looking for someone to help you edit, produce, and manage your podcast, reach out to Lynn on Instagram: @lynnibong

  4. 385

    Building in Public

    What if the thing holding you back isn't your strategy... but the version of yourself you're still trying to protect? In this episode, I'm sharing one of my most personal conversations yet and the shifts that completely changed the way I think about building a personal brand, showing up online, and creating the life I actually want. In this episode: Why your biggest obstacle probably isn't your business How fear of judgment keeps us playing smaller than we're meant to The surprising connection between my past and the work I'm doing today Why your experiences are your greatest advantage, not something to hide What "building in public" really means How to stop waiting until you feel more confident, qualified, or ready The one question I want you to ask yourself before this episode ends Your past isn't something you're meant to carry forever. It's something you're meant to build from. The moment you stop hiding is the moment everything starts to change.   Connect with me: Instagram: @jessicaburgio | @thejessicaburgioshow Official website: https://jessicaburgio.com

  5. 384

    Sober, Strong, and Starting Over

    Sometimes the life that looks “successful” on paper still feels completely wrong. In this episode, I’m sitting down with my longtime friend Megan to talk about career pivots, sobriety, strength training, entrepreneurship, and what it actually looks like to walk away from something that’s working… to build something that feels aligned. We talk about: Leaving a thriving beauty business behind • The quiet signs that something isn’t meant for you anymore • How fitness became part of Megan’s healing journey • Sobriety, self-worth, and learning to trust yourself again • Why mentorship and community matter so much during big life shifts • The reality of starting over when everyone thinks you already “made it” • Building confidence through consistency, not perfection • The difference between looking strong and feeling strong If you’ve been feeling stuck, disconnected, or like life is trying to nudge you in a different direction… this conversation is for you. Sometimes the scariest pivots end up becoming the most aligned chapters of your life.

  6. 383

    The Loneliness That Can Come With Entrepreneurship

    What happens when the life you worked so hard to build no longer feels aligned? In this episode, I sit down with Dr. Kelly Alhooie to talk about identity shifts, entrepreneurship, intuition, and the terrifying, but necessary, decision to walk away from a life that looked successful on paper. In this episode, we talk about: Building a multi 7-figure business from scratch during COVID The moment Kelly realized success wasn’t enough anymore Why women struggle to give themselves permission to pivot The fear of leaving behind money, status, and certainty Entrepreneurship, loneliness, and finding aligned community The power of getting in the right rooms Investing in mentorship before you feel “ready” How stress, burnout, and misalignment show up physically Letting go of friendships that no longer fit your growth Following your intuition even when nobody understands it This conversation is for the woman who knows deep down she’s meant for more… but is scared to make the leap. Sometimes the next version of you requires letting go of the version everyone else got comfortable with. Connect with Dr. Kelly Instagram: @pelvibiz  Website: pelvibiz.com

  7. 382

    The Identity Work Nobody Talks About

    You can read every self-help book in the world… but if your identity doesn’t change, neither will your life. In this episode, James Dunn and I get real about self-worth, personal growth, fear of judgment, and the uncomfortable process of becoming the person you know you’re capable of being. In this episode, we talk about: Why personal development becomes “entertainment” without implementation The identity shifts required to create real success How fear of judgment keeps people stuck and self-editing Why getting in the right rooms changes everything The power of consistency, small habits, and showing up for yourself What happens when you finally stop waiting to feel “ready” Why your messy story is actually your greatest asset This conversation felt like sitting across from a friend who reminds you that you’re not broken… you just haven’t fully owned who you are yet. If you’ve been feeling stuck between who you are and who you want to become, this episode is your reminder: the next version of you gets built through action, not perfection.   Connect with James: Instagram: @therealjamesdunn

  8. 381

    The Inbound Life: How to Build a Personal Brand That Opens Doors

    If you’ve been hiding online, overthinking your niche, or waiting to feel “ready”… this episode is your wake-up call. I sat down with Courtney Johnson to talk about personal branding, visibility, LinkedIn, content creation, cringe, confidence, and what it actually takes to create opportunities that come TO you instead of constantly chasing them. This conversation lit a fire under me — and I think it will for you too. In this episode, we talk about: Why personal branding has nothing to do with being “famous” The concept of creating an “inbound life” Why posting about only ONE thing makes your content forgettable How to stop overthinking your niche The real reason most people stay invisible online Why LinkedIn is massively underrated right now The power of podcasting for networking and opportunities Using pain, rejection, and rage as fuel instead of hiding from it How to know if something is truly a boundary… or just fear The mindset shifts behind wealth creation and visibility This episode felt like one giant permission slip to stop self-editing and start showing up fully. Because the opportunities you want? They usually don’t come from hiding.   Connect with Courtney: Instagram: @courtlynnjohnson LinkedIn: https://www.linkedin.com/in/courtneylynnjohnson/ Podcast: https://open.spotify.com/show/7oaV8L7rOBd878nlwydJrj Gumroad: https://courtneyjohnson.gumroad.com/ TikTok: @courtney..johnson

  9. 380

    Are You Building a Brand or Hiding Behind One?

    You’re probably not stuck. You’re probably “just” editing yourself in real time, and it’s exhausting isn’t it?! In this solo episode, I’m sharing  the hidden habit I see in SO many women (including myself): Constantly filtering who we are, what we say, and how we show up online in order to feel accepted, safe, or “professional.”  I’m so sick of it, as I’m sure you are too! Fu*k. Can we just wake up tomorrow and stop giving so many fu•ks. That self-editing might be the very thing holding you back. DM if this resonates! In this episode, we talk about: Why visibility feels so hard for women The real reason content creation becomes draining How self-editing creates friction in your business The pressure to be likable, polished, and palatable Why authenticity is your biggest advantage in the AI era The difference between strategy and self-trust How podcasting helped me finally find my voice Why your lived experience is more valuable than you think The question you need to ask yourself if you want to grow You do not need to become someone else to build a powerful brand. I promise you… You just need to stop filtering the version of you people are actually waiting to connect with. THAT'S THE HACK!

  10. 379

    The Truth Behind Building a Big Life & Business

    This episode is raw, unfiltered, and probably one of the most honest conversations I’ve ever had on this podcast. Over the last six months, I’ve navigated business betrayal, burnout, marriage, motherhood, family struggles, depression, co-parenting challenges, and moments where I truly questioned everything. But through all of it, I kept showing up. And I think that matters. In this episode, I’m talking about the side of entrepreneurship and personal growth that people don’t post about online. In this episode, I talk about: The business partnership fallout that blindsided me Being sold “VIP” mentorship experiences that didn’t deliver Why entrepreneurship can feel deeply lonely at times Navigating marriage, long-distance love, and co-parenting stress My son’s serious injuries and the emotional toll it took on our family Watching family members struggle with addiction Depression, melancholy, and learning how I actually recharge Why storytelling and authenticity matter more than ever online How I keep showing up even when life feels heavy The mindset shifts, rituals, and boundaries helping me stay grounded At the end of the day, this episode isn’t about victimhood. It’s about resilience. It’s about choosing to keep going, even when life feels messy, unfair, exhausting, or painful. Because nobody is coming to hand you permission to live your life out loud. You have to decide that for yourself. And maybe this is your reminder to stop waiting.   Connect with me: Instagram: @jessicaburgio  |  @thejessicaburgioshow Website: jessicaburgio.com

  11. 378

    You Can Be Successful and Still Be Miserable: The Truth About Happiness with Robert Mack

    What if the life you’ve built… still doesn’t feel good to live? In this raw and honest conversation, I sit down with positive psychology expert and author Robert Mack to talk about something most people avoid: The gap between success and actual fulfillment We go deeper than mindset hacks and into the real work of: Why high-achieving people still feel unhappy The danger of “positive thinking” when it becomes avoidance How overthinking is quietly sabotaging your happiness The truth about love, relationships, and emotional responsibility Why you might be outsourcing your happiness without realizing it Robert shares his own story of struggling with depression and suicidal thoughts for decades—and what actually helped him come out of it. This isn’t about pretending to be happy. It’s about understanding what’s really going on underneath… and learning how to shift it. If you’ve been feeling stuck, disconnected, or like something is missing—even when everything looks “good” on paper—this episode is for you. Key Takeaways: You can’t heal what you won’t acknowledge Overthinking is one of the biggest blocks to happiness Success does not protect you from unhappiness Happiness is an internal practice, not an external result You are responsible for your emotional state—not other people Favorite Moment: “You can’t have a problem without a thought.” Connect with Robert: Instagram: https://www.instagram.com/robmackofficial/ Website: https://www.coachrobmack.com/  Links to his new books, Happiness From The Inside Out and Love From The Inside Out: https://linktr.ee/robmackofficial 

  12. 377

    If You’re Not Selling, You’re Just Entertaining

    If you’ve been showing up online, posting consistently, sharing your life and your value, but you’re still not seeing clients or income from your personal brand… this episode is going to hit. Because the truth is, a lot of you aren’t stuck. You’re just not making clear decisions, and you’re not inviting people into what you actually offer. In this episode, I’m breaking down what it really takes to build a personal brand that leads to real opportunities, real clients, and real income, and why most people stay stuck in the cycle of “posting but not growing.” What You’ll Learn Why clarity doesn’t come before action (and what to do instead) The difference between building a brand vs. just posting content How to stop “entertaining” and start converting The 5 things every profitable personal brand actually needs Why protecting your energy and being selective with clients matters more than you think How to confidently invite people into your offers without feeling pushy If you’re not inviting people in, you’re not building a business. You’re just entertaining. House of Influence has officially kicked off, and the energy inside this room is already next level. This is a six-month mastermind for women who are ready to: Stop circling their potential Get clear on their voice and message Build a personal brand that actually leads to income There are 2 spots up for grabs.  Either DM me on IG or hit "reply". → Apply here: https://c7f0k8eesjf.typeform.com/to/i58nBQQz → Or DM me directly on Instagram: @JessicaBurgio If this episode resonated, share it with someone who needs to hear it—or post it to your stories and tag me so I can connect with you.

  13. 376

    Why Most Women Sit on Great Ideas (And How to Finally Start)

    This conversation originally aired on Kyra’s podcast, and I knew it needed a home here too. We talked about confidence, identity shifts, female friendships, and why so many women wait way too long to start the thing they know they’re meant to do. In this episode, we get real about what actually holds people back—and what changes when you stop asking for permission. Key Takeaways: Why fear of judgment keeps so many women stuck The identity shift that happens when you choose a new path Confidence isn’t something you wait for—it’s something you build How comparison quietly kills momentum Why some friendships grow with you… and some don’t What women need to stop apologizing for The power of visibility, using your voice, and taking up space Why success isn’t about proving yourself anymore Sometimes the next version of you is waiting on one decision: to begin before you feel ready.

  14. 375

    How Sarah Beaver Turned Cancer, Divorce & Fear Into Her Purpose

    Sometimes the hardest seasons of life become the doorway to the life you were always meant to live. In this episode, I’m sitting down with Sarah Beaver, who just finished a 3 month coaching intensive with me and is about to start back with me inside THE HOUSE OF INFLUENCE MASTERMIND to talk about reinvention, resilience, and what happens when you finally stop waiting for “someday.” Sarah shares how she walked away from a 27-year corporate career at Costco, navigated divorce, faced a stage 3 breast cancer diagnosis, and used all of it to build a life rooted in purpose, coaching, speaking, and helping women thrive through hard things. This conversation is raw, honest, inspiring, and full of reminders that your story is never over.  I’M OBSESSED WITH SARAH, and I know you will be too! In this episode, we talk about: Why security and stability aren’t always the same thing as fulfillment What Sarah learned after spending 27 years climbing the corporate ladder How divorce became the beginning of her personal development journey The mindset shift that came after her breast cancer diagnosis Why hard seasons can become the catalyst for your next chapter The real value of mentorship, coaching, and asking for support How Sarah started her podcast Creating Sunshine and built a personal brand from her story Why your lived experience may be the exact thing someone else needs The difference between surviving life and actually thriving through it What happens when you stop waiting and start taking action There comes a moment when you realize waiting is costing you more than trying. Sarah’s story is proof that even the most painful chapters can become the foundation for something beautiful. Sometimes your greatest purpose is hiding inside the thing you never wanted to go through.  Connect with Sarah: https://www.instagram.com/itssarahbeaver/

  15. 374

    Cat Roten’s Journey From $5K to Multiple Six Figures

    What happens when the version of you that once accepted burnout, overworking, and survival mode decides she wants more? In this episode, I’m sitting down with my friend and former client, Cat Roten, for a real conversation about reinvention, identity shifts, and what can happen when you finally trust yourself enough to make the move. Cat shares her journey from working exhausting 12 to 24-hour days in the hotel industry, carrying the weight of everyone else’s expectations, and feeling stuck in a version of success that no longer fit. She opens up about the moment she realized she couldn’t keep living that way, how she found the courage to invest in support, and what it looked like to build something entirely new from the ground up. Now, Cat runs a thriving consulting business, is hiring a team, leads her own mastermind experiences, and is stepping into a whole new season of life. But none of it happened overnight and none of it happened by accident. In this episode, we talk about: What burnout really looked like behind the scenes during Cat’s corporate career Why external success can still feel deeply unfulfilling How getting in the right room changed the trajectory of her life The mindset shift required to make a high-level investment in herself Why she went from making $5K in her first year to over six figures the next How she discovered her real strengths in operations, systems, and leadership The difference between building a business vs accidentally creating another job Why financial stability matters when you’re growing something new The power of micro steps instead of waiting for giant breakthroughs What it means to evolve, pivot, and build a life that actually fits who you are now If you’ve been craving change but keep telling yourself “later,” this episode is your reminder that later has a cost too. Sometimes the smallest brave move is the one that changes everything.   Connect with Cat: Instagram: @cat.roten  https://catroten.com

  16. 373

    Why Your Environment Is Sabotaging Your Visibility

    If you feel stuck, unmotivated, or inconsistent… this might not be a strategy problem. It might be your environment. In this episode, I sat down with Rachel and we went way deeper than business. We talked about energy, space, identity, and why the smallest shifts can completely change how you show up. What we get into: Why your environment directly affects your confidence + visibility The connection between clutter and mental chaos How your home reflects what’s happening inside you The reason you’re not showing up online (that no one talks about) Simple ways to shift your energy today, no budget required Why “leveling up” means changing more than just your strategy The power of intention (and how to actually set it) How to create a space that supports the version of you you're becoming You don’t need a new plan. You need alignment. And sometimes the fastest way forward… is clearing what’s already around you.   Connect with Rachel: Instagram: https://www.instagram.com/rachellarraine Tiger Veil: https://tigerveil.com

  17. 372

    This Is Why You’re Not Getting Results (Hard Truth)

    Let me say something that might piss you off, in the best way. The women who are winning right now? They’re not luckier than you. They just decided… and then they moved. In this episode, I’m fresh off a call with one of my clients who’s on track to double her business this year, and no, it’s not because she’s more talented or more ready. It’s because she stopped overthinking, committed, and took action. We talk about what’s actually keeping you stuck (hint: it’s not a lack of strategy), why waiting for the “perfect time” is killing your momentum, and how getting in the right room can change everything. If you’ve been consuming, planning, tweaking… but not moving, this is your wake-up call. Inside this episode: Why “I don’t know what to do” is not the real problem The difference between deciding vs. just thinking about it What actually creates momentum (and results) The trap of overplanning, over-researching, and staying stuck How environment + proximity can accelerate everything The truth about consistency and why most people avoid it Because nothing changes until you decide. Connect with me: Instagram: @jessicaburgio The House of Influence: https://jessicaburgio.com/services/

  18. 371

    Why Smart Women Stay Stuck Selling Things No One Wants

    In this episode, I’m diving into a pattern I see all the time with smart, capable women building businesses online: creating offers that don’t actually solve the real problem their audience has. And it’s not because you’re lazy or not working hard enough. It’s usually because you fell in love with the solution instead of staying anchored to the problem you're meant to solve. After reading a quote from Netflix co-founder Mark Randolph, “Stay married to the problem you’re solving, not the solution you think will solve it”, it hit me why so many women stay stuck selling things that never quite take off.   In this conversation, I’m sharing: Why copying popular business models (courses, masterminds, memberships) can hold you back How entrepreneurs accidentally build offers their audience never asked for What my 20+ years in the beauty industry taught me about solving the real problem clients have Why community and masterminds can accelerate clarity and collapse timelines The one question you should ask before creating your next offer   The truth is: the most successful entrepreneurs I know are not loyal to their ideas. They’re loyal to the problem they solve. When you get clear on that problem, everything else becomes easier, your messaging, your positioning, your offers, and the way you show up in your business. If you’ve been trying to force an offer that isn’t quite landing, this episode will help you step back and ask the right question: What problem am I actually here to solve?   Connect with me: Instagram: @jessicaburgio The House of Influence: https://jessicaburgio.com/services/

  19. 370

    Stop Doing Random Marketing: How to Build a Strategy That Actually Grows Your Business with Sarah Gemmell

    If you’ve ever felt like you’re doing all the marketing things, posting on social media, sending emails, tweaking your website, but still wondering why it’s not translating into real business growth… this episode is for you. Today I’m joined by Sarah Gemmell, a psychology-based marketing consultant and strategist who helps entrepreneurs stop doing random marketing tasks and start building strategic marketing ecosystems that actually work. Sarah has helped over 1,200 businesses in the past 10 years move away from chaotic marketing and into clear, profitable strategies they can rely on, even when their calendars fill up. In this conversation, we unpack why effort alone isn’t the problem. The real issue? Most entrepreneurs don’t have a marketing strategy, they just have marketing activity. We talk about how to shift from guessing to intentional marketing so you can consistently bring in visibility, leads, and clients. In this episode, we talk about: The difference between random marketing vs. strategic marketing Why posting every day isn’t what grows your business The marketing task most entrepreneurs avoid (but desperately need) Why social media shouldn’t be your only lead generation strategy How to build a marketing ecosystem that moves people from discovery to client Why messaging, not effort, is usually the real problem What to focus on if you’re starting a business with zero audience The truth about going viral (and why it doesn’t equal sales) Why Facebook groups and Threads are still powerful for visibility How to approach outreach and networking without sounding spammy One of my favorite takeaways from Sarah “In marketing, it’s not about what you want to say. It’s about what your audience needs to hear.” That line alone is a reminder that the most effective marketing always starts with understanding your audience, not just creating content and hoping it lands. Free Resources from Sarah Sarah shared two incredibly valuable resources to help you start creating intentional marketing right away: CMO Marketing Calendar Learn how to start thinking like the Chief Marketing Officer of your business and create a weekly and monthly marketing cadence that actually drives results. - sarahjeanco.com/marketing-calendar  Networking Conversation Starter Kit Conversation starters, outreach templates, and follow-up strategies to help you network without feeling awkward or spammy. - sarahjeanco.com/ncsk Connect with Sarah on Instagram: https://instagram.com/sarahgemmell_  Check out their marketing services: https://sarahjeanco.com/services  Book a free clarity call to create a custom marketing plan: https://sarahjeanco.com/clarity-call  Checkout their upcoming events! https://sarahjeanco.com/events  About Sarah Gemmell Sarah Gemmell is a psychology-based marketing consultant and strategist helping small business owners stop doing random marketing tasks and start building strategic, profitable marketing ecosystems they can rely on. Known for her no-fluff approach, Sarah blends psychology, data, and customized strategy so her clients can create consistent visibility, convert more leads, and build marketing systems that keep working, even when their calendars fill up. With 10 years in business and over 1,200 businesses helped, Sarah has become the go-to strategist for entrepreneurs who aren’t new to business but don’t have a marketing team and want to finally streamline all the time and effort they’ve been spending on marketing. When she’s not mapping out marketing plans, Sarah is probably dancing in her kitchen, wrangling her 18-month-old son, or caring for her 20+ animals. With Sarah, clients stop guessing and start growing, with a little fun along the way. If you loved this episode Send it to a fellow entrepreneur who might be stuck doing all the marketing things without seeing the results they want. And if you haven’t already, leave a review for The Jessica Burgio Show. It helps more people find the conversations that can move their life and business forward.

  20. 369

    Frameworks Build Authority: How to Organize Your Expertise and Become Known for Something

    Last week in Episode 376, Jessica broke down a hard truth: Confidence isn’t the problem. Structure is. In this follow-up episode, she goes deeper into the next step — frameworks. If you want to speak with authority in your podcast, personal brand, sales conversations, or membership, you need a clear way to organize what you already know. Because most women don’t have a knowledge problem. They have an organization problem. In this episode, Jessica explains: - What a framework actually is (and why it’s not complicated) - How to turn your lived experience into something repeatable - Why people won’t refer you if they can’t repeat what you do - The difference between sounding inspirational and sounding credible - How clarity leads to visibility, referrals, and structured income - Why clear ideas move faster in today’s online space If you’ve ever struggled to answer the question, “What do you actually help people with?” — this episode is for you. Jessica walks you through a practical exercise to: - Identify recurring patterns you see - Create a simple signature framework - Define common mistakes in your niche - Articulate the shift that changes results Because in an oversaturated online world, being loud won’t make you stand out. Being clear will. If you’re building a podcast, membership, coaching business, or personal brand and want to become known for something specific — this episode will help you refine your thinking and elevate your authority. Go back and listen to Episode 376 first if you haven’t already. These two episodes together are your clarity reset.

  21. 368

    Confidence Isn’t the Problem — Structure Is

    You don’t need more confidence. You need more structure. In this episode of The Jessica Burgio Show, Jessica breaks down why so many smart, high-performing women struggle to sound authoritative in their podcast, personal brand, or coaching business — and why the issue isn’t confidence at all. It’s clarity. If you’re building a podcast, growing a personal brand, starting a membership, or positioning yourself as a leader, the way you structure your thinking matters more than how loud, polished, or “confident” you sound. In this episode, you’ll learn: - Why authority comes from structure — not tone - How vague language like “I think” and “I feel like” weakens your message - The difference between sounding inspired and sounding credible - How to organize your ideas so people actually trust and remember you - Why structured content performs better on social media, podcasts, and search - How clarity builds authority faster than confidence ever will Jessica shares real examples from her own content strategy, personal brand growth, and coaching experience — including how structured visibility has directly impacted her podcast downloads and social media traction in 2026. If you’ve been: - Overthinking your content - Struggling to articulate what you actually do - Posting consistently but not seeing traction - Wondering why your message isn’t landing This episode will help you shift from soft, vague delivery to clear, structured leadership. Because in today’s world — clarity travels. Vague ideas don’t. Listen now and learn how to speak with authority in your podcast, content, sales conversations, and business — without becoming someone you’re not.

  22. 367

    Keep Showing Up (Even When No One’s Clapping)

    Last week’s visibility episode sparked so many conversations, so today I’m sharing the reminder so many of you needed: keep showing up, even when no one’s clapping. If you’ve ever launched something, promoted an offer, or put yourself out there and heard crickets, this episode is for you. I’m talking about staying visible, trusting your path, and showing up authentically instead of looking outside yourself for validation. In this episode, I share: Why you need to keep showing up even without immediate results What to do when your offers aren’t converting Navigating seasons of uncertainty and trial-and-error in business Authentic marketing vs. inauthentic “bro marketing” Letting go of comparison and reconnecting with your true voice At the end of the day, your job isn’t to wait for permission, applause, or perfect timing. It’s to stay consistent, stay aligned, and trust that the right people will find you when you keep showing up as your authentic self. Ways to work with me: Cabo Mastermind Retreat (April 12–16) an intimate, curated experience to reconnect, gain clarity, and build your next 90-day roadmap House of Influence - my upcoming 6-month mastermind launching after Cabo

  23. 366

    The Cost of Playing Small: Why Visibility Is Non-Negotiable

    There are seasons where life feels heavy… and you still show up anyway. This episode is a real-time reminder that growth doesn’t wait for perfect conditions. It rewards consistency, courage, and your willingness to put yourself in the room, even when no one is clapping yet. Today I’m pulling back the curtain on what visibility actually looks like after years of showing up, posting, recording, leading, and staying in the game, even when it felt quiet, uncomfortable, or slow. Because let’s be honest… it’s not about the how anymore. We can Google that. We can ChatGPT that. It’s about the who. Who you’re becoming. Who you choose to be when no one is watching. I’m sharing what’s driving the recent growth on my social platforms, why more eyes truly equals more opportunities, and how visibility has directly led to new podcast invites, speaking opportunities, and aligned conversations, not because something went viral, but because I kept showing up long before it was cool, easy, or profitable. We talk about: Why playing small costs you more than showing up ever will The difference between staying busy vs. doing needle-moving work How to treat your presence like it actually matters Why authenticity > perfection (always) What real leadership looks like when you don’t feel like it How to identify which actions are actually moving you closer to your goals The mindset shift from “strategy first” to “identity first” If you’ve been waiting for confidence, clarity, or perfect timing before you go all in… this episode is your nudge. You don’t need another complicated plan. Sometimes the most powerful strategy is simply deciding to be seen. Your voice matters. Your experience matters. Your presence matters. And the world can’t benefit from what you keep hidden. If you’re loving the evolution of the show, please subscribe, leave a rating and review, and share this episode with someone who needs the reminder. If you’re seeking mentorship, visibility support, or want to explore upcoming experiences like Entrepreneur Success Series events or the Cabo Retreat, send me a message — I’d love to connect. You don’t have to be perfect. You just have to be present. See you in the next one. 💫

  24. 365

    Building a Strong Marriage While Doing Life & Business: A Real Conversation With My Husband

    Today’s episode is a special one because I finally convinced my husband, Scott, to join me on the podcast. 😅 We’re pulling back the curtain on what it’s really taken to build a strong, healthy relationship while navigating long distance, entrepreneurship, corporate life, blended family dynamics, and personal growth. Scott has been one of my biggest supporters behind the scenes since the early days of this show, and we talk openly about trust, communication, Human Design, being teammates, and learning how to grow together instead of growing apart. If you’re building a relationship, a business, or both,  this conversation will feel like a deep breath and a reminder that you don’t have to do it alone. In This Episode, We Cover: Making long-distance marriage work Building real trust and intentional communication Entrepreneur vs. corporate mindset differences Human Design dynamics in relationships Blending families and supporting a teenager Why self-trust comes before trusting others Building anything meaningful takes intention, honesty, and a willingness to look at yourself just as much as you look at the other person. There is no perfect formula, only two people choosing to communicate, evolve, and keep showing up. My hope is that this episode reminds you that you’re allowed to grow in seasons, change your mind, ask for support, and define success on your own terms. Whether that’s in love, business, family, or all of the above. You don’t need to have it all figured out. You just need to be willing to keep moving forward. 💛

  25. 364

    This Is the Season of Ownership

    This episode wasn’t recorded in my studio. It wasn’t on Riverside. It wasn’t perfect. And that’s the point. Clarity doesn’t wait for perfect conditions. This conversation kicks off a brand-new chapter of the podcast and introduces what I’m calling the Season of Ownership. A season that isn’t about hustling harder, forcing outcomes, or manifesting faster… but about telling the truth about where you are, raising your standards, and owning the season you’re in without making yourself wrong for it. I’m sharing what this season looks like for me, identity shifts, family challenges, slowing momentum, simplifying, protecting my energy, and getting radically honest about what no longer fits. Some seasons aren’t about speed. They’re about stripping things down. They’re about becoming. Inside this episode: Why foggy seasons are often identity-shift seasons Ownership vs. control Letting people walk their own path Raising standards instead of doing more Protecting your peace, nervous system, and energy If you feel stuck, tired, or between versions of yourself… you’re not broken. You’re becoming. Welcome to The Jessica Burgio Show. This is the Season of Ownership. And we’re just getting started.

  26. 363

    Why Podcasting Changes Everything: How to Build Thought Leadership, Opportunity & a Personal Brand That Scales

    Okay, so we’re bringing this one BACK. This episode was one of the highest-downloaded episodes of 2025, and with so many new listeners stepping into the Unscripted community, it felt like the perfect time to re-upload this conversation for 2026. If you’ve already listened… listen again. If this is your first time here, WELCOME. This one hits differently. In this episode, I’m breaking down why podcasting has been the single biggest catalyst for my growth, personally, professionally, financially, energetically… all of it. Truly. Podcasting changed my network, my confidence, my opportunities, and the way I see what’s possible for my life and business. I’m sharing the exact mindset shifts and lessons I wish I had embraced sooner. From starting before you feel ready, to using your voice as a long-term asset, to positioning yourself as a thought leader without needing permission or a massive following first We talk about: Why you don’t “suck”, you’re just a beginner (and that’s allowed) How podcasting builds the strongest personal brand possible Why authenticity isn’t optional anymore, it’s your edge The power of guesting for reach, credibility, and community How consistency (not perfection) is what actually creates momentum Why podcasting opens doors you didn’t even know existed yet If you’ve ever felt called to share your voice, build something bigger than your current role, or create opportunities that future-you will thank you for. This episode is your nudge. This is for the multi-passionate creatives. The service providers ready to expand. The entrepreneurs who know there’s more. And if you’re sitting there thinking, “I don’t want a podcast… but something about this feels relevant” Trust me. Listen anyway. I see you. I’m proud of you. And I promise, your voice matters more than you think. Let’s dive in. 💥

  27. 362

    You Can’t Build a New Life From an Old Identity

    You can’t build a new life from an old identity — and most people keep trying anyway. In this first episode of 2026, Jess breaks down the real reason so many women feel “stuck,” inconsistent, or perpetually on the edge of their next level: they’re asking for new outcomes while protecting an old version of themselves. This isn’t a motivational reset. It’s an identity activation. We talk about: Why confidence is built through action, not mindset How waiting for the “right time” quietly kills momentum The difference between potential and embodiment Why your current circumstances don’t get to decide your future The question that should guide your actions every single day in 2026 If you’ve done the journaling, listened to the podcasts, and still feel like something hasn’t clicked yet — this episode is the missing piece. This is your permission to stop waiting. To move differently. To become the woman you keep saying you’re ready to be. If this episode hit — if something in you feels activated but not fully mobilized yet — this is your moment to stop trying to figure it out alone. I’m opening a 3-month private container for women who are ready to stop circling their next level and start living it. This is for you if: you know you’re capable of more but haven’t moved yet you’re done waiting for confidence to show up first you want clarity, momentum, and accountability — not more content   Inside this container, we focus on identity, visibility, action, and execution so you leave with real movement, not just insight. This isn’t about motivation. It’s about becoming the woman who moves when she decides.   If you feel the nudge, trust it. DM me to connect (add my IG link: https://www.instagram.com/jessicaburgio/)

  28. 361

    The 2026 Visibility Formula: Exactly How to be Seen, Heard, and Paid Next Year

    This is the final episode in our four-part confidence series, and today is all about activation. Because here’s the truth I want you to hear loud and clear: Confidence is not a personality trait. It’s a result. And that result comes from taking action… consistently. If you’ve listened to episodes one through three, you’ve already done the hardest work. You told the truth. You clarified your vision. You identified your boundaries, non-negotiables, and what no longer fits. Now it’s time to move. Because clarity without movement changes nothing. In this episode, I’m walking you through exactly how to turn clarity into momentum as we head into 2026 without burnout, without perfection, and without waiting to feel “ready.” Here’s what we dive into: Why confidence is built through reps, not motivation You don’t wake up confident. You earn it by showing up again and again, even when it’s uncomfortable, messy, or imperfect. Visibility works the same way. Momentum dies the moment consistency disappears. Why consistency is the real momentum creator Motivation comes and goes. Consistency is non-negotiable. Whatever level of consistency you’re willing to commit to is the speed at which your life and business will grow. Choosing where you’ll be visible in 2026 You don’t need to be everywhere. You need to be intentional. I walk you through how to choose: One primary visibility platform One secondary platform And how to stack them in a way that actually builds trust, authority, and a personal brand you own. Visibility pathways that actually work We talk through different ways to be seen and how to choose what aligns with your strengths: Hosting your own podcast Guesting on other people’s podcasts Speaking on stages or panels Writing and thought leadership Hosting events or building community (online or in person) Visibility isn’t about copying someone else’s strategy. It’s about choosing a lane you can stay in. Why non-negotiables are identity anchors, not resolutions Your non-negotiables are the micro-actions that create momentum. They are how your future identity becomes real. Not someday, but now. I ask you to reflect on: What would the future version of me do every single week without fail? Those actions become your anchors. The power of support and why you can’t do this alone If you want to go far, you need support. Mentors, community, accountability, being supported means being resourced. And resourced women are unstoppable. When you’re supported, you’re less likely to quit. You stay in the game. And that changes everything. Journal prompts I leave you with: What are my three non-negotiables for January? What visibility action am I taking first? What will keep me consistent when motivation drops? Who do I need support from in 2026? What identity am I activating today? Because identity is something you can turn on. And it’s time. This episode, and this entire series, is your reminder that you are closer than you think. You don’t need a new year to begin again. You just need to choose to show up. This is your year to be seen. Let’s go.

  29. 360

    How to Get Clear on Your 2026 Vision (And Build the Circle That Supports It)

    Welcome back, friends! This is episode three of my 2026 Clarity + Vision Mini Series, and today we’re getting intentional about your vision, your identity, and the people you’re surrounding yourself with as you move into 2026. If you’ve listened to the first two episodes, you’ve already done some powerful work. You’ve cleared distractions. You’ve gotten honest about who you are in this season. Now it’s time to declare the vision because your next level is not coming from hustling harder. It’s coming from being in the right rooms, with the right people, who reflect the woman you’re becoming. This episode is all about: Claiming your 2026 identity Getting clear on the circle that actually supports that vision And recognizing when it’s time to change environments, raise standards, or even build the thing that doesn’t exist yet Identity Comes Before Strategy (Every. Single. Time.) You cannot create 2026 results with a 2022 identity. You can’t step into your next level while staying surrounded by people who live at your old one. And you definitely can’t expand in rooms that make you feel small. I walk you through a powerful visualization: Who is the woman you’re becoming in 2026? What does she believe? What does she say yes to? What does she walk away from? Who does she trust and who does she run with? Because clarity isn’t just about what you’re building. It’s about who you’re becoming while you build it. Your Environment Matters More Than You Think We talk about: Outgrowing familiar spaces (even when they aren’t “bad”) Changing rooms, communities, or industries Setting new standards for who gets access to you: clients, collaborators, even family And why sometimes the discomfort is the confirmation, not the warning I also share more of my own pivot, why I changed environments, why it didn’t make sense to other people, and why I knew there was a bigger version of me that needed room to breathe. If You Can’t Find It… You Might Be Meant to Build It Some of the most aligned things in your life won’t already exist. That might mean: Starting the community you wish you had Creating the offer past-you desperately needed Hosting the event you’ve been waiting for someone else to plan Or finally owning the message you want to be known for If you keep feeling like something’s missing, it’s probably because you’re the one meant to create it. Journal Prompts from This Episode ✍️ Grab a pen and sit with these: Who is the 2026 version of me and what does she believe about herself? Write it as if it’s already true. Who are three people I want to be in the room with next year? And how can you get closer to those rooms? What rooms am I outgrowing? What am I meant to build that doesn’t currently exist? If you’re inspired to share your reflections, you can email them to me. I’d love to spotlight what women are calling in, releasing, and building. A Little Teaser 👀 All of this work? It honestly feels like it deserves a retreat. There is a 2026 Cabo Retreat waitlist open right now, and if you’re craving expansion, clarity, and the kind of space that changes you. You’ll want to get on it. I’m sending you so much love. Get in the room. Send the scary DM. Build the thing. And step into 2026 like you mean it. Let’s go!

  30. 359

    Clear the Blocks…How to Tell the Difference Between a Distraction and an Opportunity

    Hey friend! This episode is one of my favorites because it cracks open a hard truth: you’re not stuck. You’re distracted. And when you don’t fully trust yourself yet, distractions can look exactly like opportunities. That’s where discernment comes in. Here’s what I’m breaking down inside this conversation: The Discernment Gap That space between what you say you want… and what you actually choose. This gap is where overwhelm, overcommitment, and comparison quietly run your life. What Distractions Actually Look Like They’re sneaky. They show up as shiny offers, misaligned mentors, comparison spirals, old habits you’ve outgrown, or the simple “let me check my phone real quick.” (Hi, it’s me.) What Real Opportunity Feels Like Expansion. Truth. Alignment. Sometimes scary, yes. But it activates you, not drains you. Your body always knows the difference. Listening to Your Body + Authority Whether you’re emotional, sacral, splenic, ego, projector, or reflector, your inner guidance is always speaking. Your intuition is your actual strategy. When You Realize You Entered the Wrong Room That sinking feeling? That “oh no… this isn’t what I thought it would be”? Been there. Recently. And it taught me, again, to stop outsourcing my knowing.   Your Reflection Ritual Give yourself five minutes and get honest: What distractions am I choosing over my goals? What opportunities have I avoided because they scared me? What does expansion feel like in my body? What does contraction feel like and where is it showing up? What’s one distraction I’m ready to release before the year ends? This work builds clarity. Clarity builds momentum. And momentum is exactly where we’re heading next, in Episode 3, where we tap into your 2026 vision.

  31. 358

    Claim the Truth: Who You Are Right Now… and Who You’re Becoming

    Welcome back to Unscripted, babe. We’re kicking off a 4-part end-of-year series—the 2026 Clarity + Visibility Series—and we’re starting exactly where all real transformation begins: radical truth. In this episode, I’m inviting you into a full-body honesty check. Not the version of you Instagram wants. Not the version of you from last year. The version of you sitting right here, right now. The one navigating real life, real emotions, real resistance… and real desires. Because if you want to build something real in 2026, you cannot build it on delusion. You can only build it from your truth. Inside this raw, grounded, fully unscripted episode, I break down: 🔥 What “claiming your truth” actually looks like Why honesty—not perfection, not performance—is the foundation for clarity, direction, and aligned decision-making. 🔥 How to identify the season you’re actually in Stop comparing your life to someone in a completely different season. Slowing down, grinding, pivoting, resting—your season matters. 🔥 The messy middle we all try to avoid Shame. Avoidance. Overcompensation. Burnout. I’ve lived it. You’ve lived it. The only way through it is truth. 🔥 Why honesty collapses the gap between you and your desires Pretending drains you. Truth expands you—emotionally, energetically, creatively. 🔥 Human Design cues for tuning into your real identity Generators/ManGens, Manifestors, Projectors, Reflectors—I break down how each of us can feel our truth through our body’s cues. 🔥 A conversation about desire most women avoid Not the “acceptable” desires. The real ones. The bold ones. The ones you haven’t said out loud because people might think you’re crazy. 🔥 The identity you must release before 2026 You cannot carry outdated, misaligned identities into a year you want to transform. We talk about identity deaths, pivots, and letting go of who you used to be. WHAT YOU’LL WALK AWAY WITH ✔ A clearer understanding of who you actually are in this season ✔ Permission to stop pretending you’re somewhere you’re not ✔ Awareness of the desires you’ve been suppressing ✔ The first step toward building something real and sustainable in 2026 ✔ Five deep journal prompts to anchor your truth work This is foundational. This is the work that makes everything else in your business, brand, leadership, and life possible. Download the free 2026 Clarity & Visibility Journal Prompt (Part 1) to walk through powerful reflection questions on honesty, identity, desires, and who you’re becoming as you step into your next season.

  32. 357

    Stop Playing Small: Consistency, Confidence & Going Pro with Your Vision

    I’m literally recording this from the beach after a full-on downpour, because consistency doesn’t always look perfect—and that’s part of what I want to talk about today. Lately I’ve been thinking a LOT about what it actually takes to go pro with your vision heading into 2026, and why so many of you keep getting in your own way. You say you’re meant for more, you want visibility, legacy, impact… but you’re still playing small because: You’re not actually celebrating your wins (I used to hide mine too). You’re comparing your journey to people in a completely different season. You’re confusing mentorship with buying every course out of fear. You’re waiting for clarity—when clarity only comes from action. Here’s what I’ve learned through marriage planning, long-distance, parenting through injuries, business highs/lows—and still showing the fuck up: 👉 Your nervous system + habits are your foundation. Without that, every storm knocks you over. 👉Your small wins ARE the momentum. When you don’t honor them, you block bigger blessings. 👉 If nobody knows who you are, they can’t find you. Visibility is not optional in 2026. 👉 Scaling isn’t the only way. Some of us are built for intimate, high-touch leadership. 👉 You don’t have to go fast—you just have to go forward. I also get real about Human Design moments (my fellow Manifesting Generators and Projectors—this one’s for you) and why I’m finally reopening my 1:1 coaching spots for high-level thought leaders in 2026. If you're ready to get visible, build something that actually feels aligned, and have someone help you hold the vision when life is lifing—this episode is for you. 👇 WHAT I MENTIONED  1:1 Coaching Spots for 2026 Thought Leaders Low-Ticket PR Strategy Package (get on 10+ podcasts) FREE Podcast Playbook – no email, just click & read DM me what landed. Tell me the win you’ve been hiding. Ask for help—it’s the biggest flex there is. Blinders on. Full focus. Let’s f*cking go.

  33. 356

    Stop Waiting for January: How High-Achieving Women Build Visibility, Confidence, and Momentum NOW

    If you’ve been telling yourself you’ll “start fresh in January,” this episode is your wake-up call. Most high-potential women don’t rest at the end of the year — they retreat. They hide. They pause their presence. They convince themselves they’re “preparing.” Meanwhile, the women who rise? They move now. They build visibility while the world is quiet. They take up space before they feel perfectly ready. In this raw, honest solo episode, Jessica shares: •⁠  ⁠Why waiting for January keeps you invisible and stuck •⁠  ⁠The identity shift required to build real confidence •⁠  ⁠How visibility actually gets created (hint: not in your notes app) •⁠  ⁠Her recent $20K branding experience & what it revealed about leadership and self-trust •⁠  ⁠What becoming undeniable in your space really looks like •⁠  ⁠How to step into the woman you want to be — publicly and before you feel “ready” If you’re done hiding, done rehearsing your potential, and ready to actually be seen, this episode will activate you into momentum — right now, not someday. Resources & Next Steps: Ready to become the woman your brand has been waiting for? DM me READY on Instagram @jessicaburgio and I’ll send the private mentorship details.

  34. 355

    How to Fall in Love with Content Creation with Matt Allyn: Authentic Strategies to Grow Your Brand

    You know those days when you’d rather do anything than show up on social media? 🙋‍♀️ Same, friend. But what if creating content didn’t have to feel like a never-ending chore? This week I sat down with my good friend and storytelling genius Matt Allyn, and wow—this convo lit me up. Matt and I dive deep into the real reasons we resist showing up online and how to completely flip that energy so content becomes something you actually look forward to. Inside this episode, we chat about: ✨ The mindset shift that turns frustration into fuel ✨ Why everything works when you find your unique style ✨ How owning what you truly want (yes, the scary goals) changes your business and your life ✨ Simple strategies to grow your brand without feeling fake or burned out If you’ve been hiding behind “I hate social media” or stuck overthinking what to post, this is your wake-up call. Matt’s approach to storytelling and growth will make you rethink everything you thought you knew about content creation. Get ready to laugh, take notes, and maybe even shout a few “OMG YES” moments along the way. Your next level of confidence (and content) starts right here. Let’s stay connected: 🎟️ Grab your ticket to the Creative Content Collective (October 18, San Diego) - bit.ly/ccc-oct-18 🎧 Need help launching your podcast? My team at Media Unscripted has you covered. DM me “Podcast” on IG @jessicaburgio and let’s get you visible!

  35. 354

    The Power of Visibility: How Showing Up Online Creates Life-Changing Opportunities

    This episode is all about the magic of simply showing up. I dropped right in with a  powerful story about my online  friend Lisa—a woman who I’ve never met but have been connected with for years (thanks to this podcast) She attributed listening to my show as a catalyst for her taking. A k control of her life and how she turned a personal setback into a thriving, in-person business, all because she decided to be visible online and take ACTION. Her journey is the perfect reminder that you never know who’s watching, who’s listening, who you might be impacting or who’s about to DM you with an opportunity that could change everything. I lovingly remind you that visibility beats vanity every time. Forget the follower count, downloads and the story views—what matters is the person on the other side of the screen who needs your story, your perspective, your encouragement. Even if at first it’s only a few people. I shared my personal beliefs on why building a personal brand isn’t about pretty fonts or a perfect feed; it’s more about consistency, connection, and the courage to share your voice even when it feels uncomfortable or awkward. Fav moments: ✨ How podcasting gave me a voice, a network, and a business that’s built on trust at scale ✨ The simple 30-day visibility challenge that will change your life and your business ✨ Why long-form content (like podcasts, Substack, and email) is your secret weapon for impact and longevity ✨ Tangible tips for repurposing content and owning your distribution so you’re never at the mercy of social media algorithms I also share a special invitation to my Creative Content Collective Live workshop event happening October 18th in San Diego—a live, in-the-room experience to help you create content, build your brand, and connect with other bold entrepreneurs ready to be seen. YOU WON’T WANT TO MISS THIS!! Listen in if you’ve ever wondered whether all your effort is worth it, if you’ve been hiding behind perfectionism, or if you just need a little fire lit under you to get back out there. Because every time you speak, post, or publish, you’re building your brand—whether you feel ready or not. Let’s stay connected: 🎟️ Grab your ticket to the Creative Content Collective (October 18, San Diego) - bit.ly/ccc-oct-18 🎧 Need help launching your podcast? My team at Media Unscripted has you covered. DM me “Podcast” on IG and let’s get you visible! 💌 Share your 30-day visibility plan with me on Instagram and tag me so I can cheer you on!   This is your reminder that your story matters. Your voice matters. And the world is waiting for you to show up.

  36. 353

    Owning Your Weird, Building Your World: A Conversation with Alexandria Ott

    Hey friends, welcome back to Unscripted! Today’s episode is such a special one because I finally got to sit down with my girl Alexandria Ott—a powerhouse entrepreneur, mama, and community builder who seriously does it all. Alex’s story is so real and so inspiring. From being bullied in high school to launching her own PR agency in Chicago, to moving back to San Diego and starting over from scratch—she’s proof that you can rebuild, reinvent, and create a life that lights you up. We go deep into what it really takes to start fresh, build community, and protect your creative energy while juggling business and motherhood. In this episode we cover: Turning painful past experiences into your biggest source of drive. Building community from the ground up (and why showing up matters). The reality of co-parenting, finding joy again, and being more present as a mom. How to protect your energy and surround yourself with people who water your soul. Why it’s time to stop hiding your weird and start putting yourself out there. This one’s for anyone who’s ever felt like they don’t quite fit in, who’s starting over in a new season, or who just needs a reminder that your voice, your gifts, and your energy matter. Take a screenshot, share your takeaways, and tag me @jessicaburgio and Alex @alexavott—we’d love to know what lands with you. Resources & Links: Join The Unscripted Network for podcasters and entrepreneurs: https://jessicaburgiocoaching.cohere.live/contribution-view/677ef98e85ef6b36f0d33628/p_d2ddcbb4-74e9-4071-ad01-e2d3af15a02f/about Work with me via Media Unscripted for full podcast production and strategy: https://www.jessicaburgio.com/media-unscripted-quiz

  37. 352

    Clarity is the New Currency: Brand Lessons from Ati Grinspun

    What’s up, you guys—welcome back to Unscripted with your girl Jess Burgio! Today I’ve got my new friend Ati Grinspun on the mic, and let me tell you… this convo is fire. 🔥 Ati’s story is wild. From being a world-champion flair bartender on the Las Vegas strip to running her own photography studio to now helping women find clarity and confidence in their brands—she’s lived the pivots most of us only dream (or fear) making. And she’s proof that clarity really is the new currency. In this episode, we dig into: How podcasting became her most powerful visibility tool (and why it can be yours too). Why authenticity isn’t just a buzzword—it’s the secret to building a brand that lasts. The messy middle of pivoting, ego “deaths,” and starting over. Why boundaries, energy work, and community are key to your next level. What it really looks like to “get in the room” and stop hiding behind your computer. If you’ve ever felt stuck in a career, scared to pivot, or unsure how to show up as your full self—this one is for YOU. Ati’s story will remind you that you don’t need to have it all figured out. You just need to start showing up as the real you. 👉 Connect with Ati on Instagram @ati.grinspun and check out her upcoming Be You Brand Live event for women ready to step into their next level. And as always, if this episode hits home, share it with a friend and tag me on IG @jessicaburgio—I love hearing what lands for you!

  38. 351

    The Blueprint for Building a Strong Community and Thriving as a Solopreneur with Stephanie Ross

    You don’t build a thriving business alone—you build it with people. In this episode, I sit down with Stephanie Ross—author of Seasons of a Soul-preneur and founder of the Small Business Sister Circle™—to talk about what it really takes to build a strong community around your business and why it’s the foundation for long-term success. Stephanie is a new mom, a seasoned entrepreneur, and someone who knows firsthand the highs and lows of navigating different seasons in life and business. From the early days of figuring it out solo to leading a vibrant network of women solopreneurs, her story is packed with lessons on resilience, connection, and staying aligned with your purpose. We cover: - Why community is the most underrated growth strategy in business - How to build genuine relationships that turn into collaborations, referrals, and long-term clients - The mindset shifts that help solopreneurs thrive instead of burn out - Balancing motherhood, entrepreneurship, and personal growth - How to stay connected during the hard seasons when you feel like pulling back - Why investing in your network is one of the smartest business moves you can make Whether you’re just starting out or scaling to your next level, this conversation will give you practical tools and a fresh perspective on what it means to truly be supported in business. 📚 Grab Stephanie’s book: Seasons of a Soul-preneur — available now wherever books are sold. Connect with Stephanie: 📸 Instagram: @stephanieleaross 🌐 Learn more about the Small Business Sister Circle™: https://sistercircle.co/ Resources & Links: Join The Unscripted Network for podcasters and entrepreneurs: https://jessicaburgiocoaching.cohere.live/contribution-view/677ef98e85ef6b36f0d33628/p_d2ddcbb4-74e9-4071-ad01-e2d3af15a02f/about Work with me via Media Unscripted for full podcast production and strategy: https://www.jessicaburgio.com/media-unscripted-quiz

  39. 350

    Pushing Past Fear and Betting on Yourself with Salon Owner & Content Creator Reagan Kaalekahi

    Most people wait. They wait for the “right time.” They wait until they feel ready. They wait… and never actually go for it. In this episode, I’m sitting down with Reagan Kaalekahi—entrepreneur, content creator, and founder of one of San Diego’s most sought-after salons—to talk about why waiting is the fastest way to kill your dreams, and what it really takes to build something when the fear is loud and the path isn’t clear. This isn’t just for salon owners. It’s for anyone ready to: - Stop second-guessing and start betting on yourself - Push through fear and uncertainty to create the life you want - Learn how to invest in your own growth, even when it’s uncomfortable - Build a personal brand that pulls in the right clients, opportunities, and collaborators - Balance business growth with family life without losing your mind - Take risks that actually move you forward Reagan shares his journey from cutting hair in his parents’ garage to running a thriving business, plus the hard lessons and mindset shifts that made it possible. If you’ve been stuck on the sidelines waiting for a sign—this is it. Connect with Reagan: 📸 Instagram: @longhairswag Resources & Links: Join The Unscripted Network Work with me via Media Unscripted

  40. 349

    Podcasting as a Brand Power Tool: How I Use My Voice to Build Trust, Authority & Income

    Okay, friend—let’s talk about one of my favorite topics: podcasting. Not just “how to hit record” or which mic to buy, but podcasting as a brand power tool. I can’t even begin to tell you how much this little mic has changed my business—and honestly, me as a human. Podcasting has helped me articulate my message, build real connection, and create a level of trust that no Instagram post could ever match. In this episode, I’m breaking down: Why podcasting is still one of the most underrated growth strategies for entrepreneurs, coaches, and creatives. How hosting (or guesting!) builds authority and positions you as the go-to in your niche. The power of creating bingeable brand loyalty that leads to deeper trust—and yes, income. My three-step approach to start using podcasting as a strategic tool: define your message, batch with intention, and repurpose like crazy. Whether you’ve been thinking about launching a podcast, want to start guesting on other shows, or just need a little push to take your mic seriously, this episode is your permission slip. Your voice is your most powerful asset—so let’s use it. ✨ Resources & Next Steps: Come hang with me inside The Unscripted Network for podcasters—where we share wins, swap guest spots, and grow together. If you loved this episode, hit that follow button and leave a review. It means the world to me and helps more people find the show! Hit play and let’s turn your voice into the most powerful tool in your brand. - The Be Seen Challenge kicks off August 18th—21 days to build the confidence, clarity, and energy to finally show up unfiltered. If you’ve been playing small, consider this your comeback season. Let’s do this together. Head to my Instagram @jessicaburgio and comment SEEN on the pinned post to join us.

  41. 348

    The Other Side of Visibility

    If you’ve been waiting for a sign to finally show up as that version of you… this is it, friend. I’m coming in hot with a little end-of-summer fire to remind you: you are not too late, too much, or behind. You are right on time. The business, the brand, the body confidence, the magnetic energy—it’s all already yours. But here’s the truth: you can’t be invisible and be impactful. In this mini-episode, I’m sharing: Why you need to stop outsourcing your power and start owning your voice How visibility is the key to unlocking your next-level self The real reason people stop scrolling and start paying attention What the Be Seen Challenge is all about (and why it’s for you) The Be Seen Challenge kicks off August 18th—21 days to build the confidence, clarity, and energy to finally show up unfiltered. If you’ve been playing small, consider this your comeback season. Let’s do this together. Head to my Instagram @jessicaburgio and comment SEEN on the pinned post to join us or visit the link below: https://www.jessicaburgio.com/be-seen-challenge-opt-in

  42. 347

    What’s Really Blocking Your Visibility

    If you’ve been telling yourself it’s the algorithm, your strategy, or your lack of time that’s keeping you from showing up… I’m calling BS, friend. In this second mini-episode of our Be Seen series, we’re going deeper into what’s really blocking your visibility—and spoiler: it’s not what you think. We’ll talk about: Why the real fear isn’t judgment from others—it’s the judgment you put on yourself How old conditioning (be small, don’t be “too much”) can still be running the show The sneaky ways we outsource our authority and stop trusting our own voice Why clarity isn’t something you wait for—it’s something you create How the Be Seen Challenge will help you reclaim your voice and step into your magnetic self Here’s the truth: people don’t just buy products or services—they buy energy. And when you own yours fully, everything changes. We kick off the Be Seen Challenge August 18th. It’s 21 days to shift your identity, show up with authority, and finally stop being the best-kept secret.   Join the Be Seen Challenge here: https://www.jessicaburgio.com/be-seen-challenge-opt-in

  43. 346

    It’s Time to Stop Hiding in Plain Sight

    Alright friend, if you’ve been hanging out in the background—posting here and there, waiting to “feel ready”—this is your sign to quit hiding. In this first mini-episode of our Be Seen series, I’m sharing exactly why I created the Be Seen Challenge and why it might be the spark you’ve been needing. Here’s what we get into: The real reason so many of us stay invisible (even when we want to be seen) Why confidence isn’t a prerequisite—it’s built by showing up How this 21-day challenge helps dissolve the fear of being visible The difference between being “loud” and being real Why there’s no better time than right now to step into your next-level self This challenge is your permission slip, your activation, your “let’s freaking go” moment. We kick off August 18th and it’s totally free—so invite your girlfriends and get on the waitlist. You’ve got a few months left in the year… why not end it already showing up as her?   Join the Be Seen Challenge here: https://www.jessicaburgio.com/be-seen-challenge-opt-in

  44. 345

    Clarity, Conviction & Building a Legacy Brand with Emily Ford

    In this powerful episode, I sit down with the iconic Emily Ford—speaker, entrepreneur, and founder of For Divine House—for a conversation about what it really takes to evolve, grow, and build something that lasts. We talk about: The truth behind building a legacy and becoming the next version of you Why conviction beats perfection every time Behind-the-scenes habits that fuel clarity and confidence What makes a personal brand magnetic in 2025 and beyond How network marketing, when done right, can create freedom, wealth, and impact The real story behind my decision to rebrand and go all-in with wellness PLUS: Details on our upcoming virtual launch event on August 13th @ 4PM PST and how you can join the movement. 🎧 Listen in, take notes, and be sure to tag @itsEmily and @jessicaburgio on Instagram with your biggest takeaways. 📲 Want in on the wellness + branding convo? DM Jess “WELLNESS” or join the waitlist via the link in show notes.

  45. 344

    How Creative, “Messy-Brained” Entrepreneurs Can Finally Feel in Control

    Okay, friend, I have a question… how many calendars are you juggling right now? Be honest. 😅 If your brain feels like a browser with 47 tabs open (guilty 🙋🏻‍♀️), this episode is your permission slip to STOP the madness and get your business organized without killing your creative vibe. I brought on Diana Lunzer, aka the systems QUEEN and founder of the Productive CEO Club, because she literally saves entrepreneurs like me from drowning in chaos. We talk about: Why being “unorganized” is secretly costing you $$$ (yep, leaving money on the table) How to buy back your TIME and finally feel like the boss of your business The magic of Notion and simple automations (don’t worry, she makes it fun) How putting structure in place actually gives you more space for creativity Why the “sexy” side of business is actually having peace and flow behind the scenes Listen, I resisted systems forever because they felt boring… but the truth is, nothing feels hotter than knowing exactly what’s going on in your biz and having your life back.   ✨ Join Diana’s Productive CEO Club (first month is literally $1 with code JESSICA) ✨ Hang out with her on IG: @dianalunzer If this episode calls you out (lovingly, of course), slide into my DMs with a voice note—I live for your “omg I needed this” moments. 💌

  46. 343

    Not All Partnerships Are Created Equal

    This episode is a real behind-the-scenes drop-in — because I’ve been getting so many questions lately about partnerships, collaborations, affiliate stuff, and how I decide what feels aligned and what’s a hard no. So, I’m sharing it all. Whether you’re building a brand, hosting a podcast, or just in a season of figuring out what’s next, this conversation is for you. Here’s what I’m unpacking in this one: The surprising truth about when I actually launched this podcast (hint: not 2021 😅) Why I hit pause before our Barcelona trip — and what that taught me about presence and alignment The exact questions I ask myself before I say yes to any brand or partnership Why I said yes to SHACKLEE (and how that partnership literally landed in my lap) My personal take on MLMs, affiliate links, and influencer collabs — no fluff, just real talk What I’ve learned about choosing partnerships that actually support the life and business I’m building Let’s be honest — it’s easy to get caught up in shiny offers and income promises. But I’ve been there. I’ve said yes to things that didn’t feel right just because it looked like a good opportunity. And now? I’m done with that. I want alignment, integrity, and stuff I actually use, love, and believe in. This episode is your reminder: You don’t owe anyone an explanation for how you choose to build your life or your income. You get to make the rules. You get to do what feels good. And yes — you can say yes only when it’s a full-body hell yes. Connect with me on IG @jessicaburgio Learn more on my website https://www.jessicaburgio.com/

  47. 342

    Burn the Playbook: Joanne Bolt on Funnels, AI, and Being Unapologetic

    Y’all are gonna love this one. I sat down with my girl Joanne Bolt—someone I met a few years back in a mastermind and who has completely reinvented herself since then. Joanne used to run a $56 million real estate business (yep, you read that right) and walked away from it all in search of peace. And spoiler alert: she found it—and built an online business that actually lights her up. We talked all about: Why peace of mind is the real luxury now—and how to earn it What made her walk away from real estate at the peak of success How she pivoted from teaching agents to coaching women entrepreneurs using email, funnels, and podcasts The exact shift that helped her monetize her podcast (without editing a d*mn thing) Why she ditched live launching and how her evergreen bootcamp turned into a mastermind Her best tips for segmentation, automation, and why she ditched Kajabi for ActiveCampaign How she finally embraced her unapologetic, F-bomb-dropping self (and what gave her permission to go all in) We also talked about using AI in business (you need to hear her rant), how to stop following someone else’s playbook, and the mindset shift she thinks every woman needs to hit her million-dollar breakthrough. Joanne’s a straight shooter and she gives you real strategies with none of the fluff. So if you’re done feeling stuck or following someone else’s path, this one’s for you. — 💥 CONNECT WITH JOANNE Instagram: @itsjoannebolt Podcast: Million Dollar Breakthrough 🧠 JOIN ME IN SAN DIEGO on Aug 2 for the Entrepreneur Success Series all about AI + automation tools. Details inside the ep 👀 — 🎙️ If you loved this, please take 2 seconds to tag us on IG, download, or drop a review. We don’t get hugs and tips after these convos like in the salon—this is how you show love to a creator 💛 New episodes every Friday on Unscripted ✌️

  48. 341

    The Power of the Pivot: How to Take Bold Responsibility When It's Time to Change

    Hey friend—this one’s personal. 💛 This solo episode has been on my heart for a while, and today I finally hit record on what it really means to pivot boldly, take full responsibility for your growth, and walk away from things that no longer feel aligned… even when you’ve already invested so much into them. We’re diving into: The truth about making scary decisions (even when they make no sense on paper) Why your “nudge” to change is actually your soul asking for expansion Letting go of roles, courses, or paths that no longer light you up My raw, unfiltered shift from podcast educator to something so much more aligned And why community marketing and wellness are calling me louder than ever This episode isn’t about quitting—it’s about evolving. It’s about giving yourself permission to choose differently, again and again, and trusting that your pivot is part of your path. If you’ve been feeling the pull to do something different—this is your sign. Let’s get into it. 🎧 And if you’re curious about what I’m building with community, wellness, and mentorship, hit me up. We’re just getting started.   Connect with me on IG @jessicaburgio Learn more on my website https://www.jessicaburgio.com/

  49. 340

    Food Noise, Real Talk, and Loving Yourself Without the BS

    This episode is what happens when you hit record on a convo with a girlfriend who gets it. Laura Conley isn’t just a weight loss coach—she’s a vibe. We went everywhere in this episode, from cutting out low-energy friendships to eating goldfish in bed (yes, really). Laura shares how she went from food-obsessed to food-free, how emotional eating might actually be a cry for self-care, and why she created the Yummy Mummy Method to help women ditch the diet drama for good. We also talk about: That “drip” energy we’re just not available for anymore 😅 Why setting boundaries with your food (and friends) changes everything What real healing around your body actually looks like And how to stop people-pleasing with your plate This one is real, raw, hilarious, and totally relatable. You don’t have to be perfect to start showing up for yourself. Let this be your reminder that you’re allowed to feel good—in your body, in your friendships, in your life. 🎧 Listen in and let us know your favorite takeaway over on @unscriptedthepodcast Oh—and Laura’s got a free plan and challenge you’ll want to check out too!

  50. 339

    Why Building Your Personal Brand Matters More Than Ever

    If you’ve ever felt stuck in your money story or overwhelmed by what “success” should look like—this episode is for you. I sat down with Danielle McKinley, the powerhouse behind the Harmony Hustler brand, who went from $60K in debt to a 9-figure exit. And she’s not gatekeeping any of it. We talked all about: What actually triggered her to change her financial reality (hint: not what you’d expect) How she created her signature “money date” ritual Why harmony, not balance, is the new standard The real reason your personal brand matters—especially after a business exit How she’s helping women take their power back when it comes to finances and freedom This one is full of fire and soul. Whether you're pivoting, scaling, or just figuring things out, Danielle brings the tools and truth we all need.   🎧 Tune in and DM me on IG @jessicaburgio if this one hit home.

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ABOUT THIS SHOW

Welcome to UNSCRIPTED—where your next chapter unfolds and transformation begins.You’ve built a life you’re proud of, but deep down, you know there’s more waiting for you. On UNSCRIPTED, this is where you come to feel seen, heard, and supported as you continue evolving.Whether you’re an entrepreneur with big dreams, navigating a transition, or simply craving a deeper connection to your purpose, this is your space. Every episode is a heartfelt conversation, sharing stories of growth, setbacks, WINS, and lessons that resonate on a personal level.Here, it’s not just about strategies and tools—it’s about the journey. It’s about the moments that matter and the people who help you realize your own potential. Together, we’ll explore the power of choice, the importance of awareness, and how to give yourself permission to take the next step, whatever that looks like for you.You’re already amazing, but here, you’ll find the guidance and mentorship you need to keep shining even brighter.Are

HOSTED BY

Jessica Burgio

Frequently Asked Questions

How many episodes does The Jessica Burgio Show have?

The Jessica Burgio Show currently has 50 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is The Jessica Burgio Show about?

Welcome to UNSCRIPTED—where your next chapter unfolds and transformation begins.You’ve built a life you’re proud of, but deep down, you know there’s more waiting for you. On UNSCRIPTED, this is where you come to feel seen, heard, and supported as you continue evolving.Whether you’re an entrepreneur...

How often does The Jessica Burgio Show release new episodes?

The Jessica Burgio Show has 50 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to The Jessica Burgio Show?

You can listen to The Jessica Burgio Show on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts The Jessica Burgio Show?

The Jessica Burgio Show is created and hosted by Jessica Burgio.
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